How to Make an Effective Shipping Strategy for your eCommerce Site? The process of making a purchase is followed up by delivery. Most of the time, a customer expects the web stores to assist them with the delivery process. Thus, the web stores must be ready in order to provide complete shopping satisfaction to the customers. The increasing influence of the online shopping has increased the web traffic to a considerable amount. Every day, around 1000’s of order are managed by the web store and in order to provide each customer with the correct and safe delivery, web store owners need an effective strategy. One of the best way to manage all the order and deliver them to the customers would be by using the Prestashop Free Shipping Manager module. The module provides the web store with options to lay out the rules and conditions related to the shipment of the products. A customer would be more encouraged to shop from the store, if he is provided with the transparency from the web store about the shipping charges and the time taken to deliver the product. Thus, the module can help the web store to create a pretty solid customer base in terms of the services provided by the web store. The different type of shipping tools are used by the web stores in order to be effective in providing the shipment of the products. The customers gets the advantage to know about the delivery options and the amount payable apart from the products. This is a win-win situation for both the seller and the customers as seller can lay the rules for providing thee shipping while thee customers gets to know about it before the actual purchase. Hence, both of them work independently. This feature also provides a better look to the optimization of the web store. Better the options for the customers, more are the chances of the customers to shop from the web store. Thus, incorporating such features is a plus point for the web store. Let us discuss some of the effective strategies for eCommerce site.
1.Shipping charges based on conditions
The web stores must always be clear about the charges that cost them in delivering the product. Thus, the customers must be made aware about the shipping cost based upon the location of the shipment, weight of the shipment or the price of the shipment. The Prestashop free shopping module is capable of making these calculations for the web stores based upon their input charges. This approach clears the confusion cloud from the customers regarding the web stores charges and may avoid any cause that would lead to abandonment of cart.
2.Free shipping
One of the most highlighted feature of any web store would be the free shipping. The web store must try to provide free shipment to the customers. As most of the customer love to avail the free shipping facility from the web store. The option encourages them to make more purchase and doesn’t trouble them to think about any additional charge to pay for order shipment.
Any web store providing the facility of free shipment is more likely to receive a large number of customers than a web stores who charges for shipping a product. The web store must provide free shipping only if the option is feasible and wouldn’t cost the store any loss.
3.Inclusion of Shipping cost
One of the better approach to earn customers trust would be not letting them now the actual rice of the product or the additional delivery charge cost. The web store can show customer a price which includes the delivery price as well (if any). This approach helps in winning the customers trust psychologically. As the customer is not aware of any additional charge that the web store is charging, hence chances are less that they may not opt for the product. Thus, one of the effective way to provide paid shipping by including the price with the product price.
4.Shipping Duration
The numbers of orders may reach thousands in a day. Hence, it become quite difficult for the web store to manage the order. One of the things about shipping of the products is that the web store must be clear about the duration of the delivery. Most of the customer will be annoyed if the product is not delivered to them within time. Hence, the web store must try to make the products available to the customers during the expected duration, so that the product may finds its usefulness to the customer. Moreover, the late delivery of the product may result in refusal of the product.
5.Additional note or freebies
How would a customer feel, if they receive a small Thank you note or a freebie with the product. The simple answer would be, Delighted. Therefore, the web stores must try to reach out the shipment to the customers with a note with greetings. This type of gestures enlighten the mood of the customers and make them feel special. It is one of the shipment strategy,
which can be used by the web stores in case they were unable to deliver the product in time or during any season sale or festival. The small gestures like this make the delivery smooth and at the same time, the behavior and the motive of customer shopping from web store is also successful.
OVER TO YOU The sole idea behind making a perfect strategy for the product shipment is making the whole shopping experience better for the customers. In this context, the shipping manger can be used by the web stores to make a seamless transactions. The better shipping is just like a better ending to a wonderful day. Therefore, sincere efforts must be made by the web stores to make the experience of the customers a pleasant tone when it comes to delivering the products.