How to recover the lost sales on an OpenCart site?
Any eCommerce business setup would not want to lose a penny if it comes to driving conversions and making sales. It is the number of sales made that decides the upcoming patch of the site's growth. These days companies are facing a wave of competition from a number of similar eCommerce sites who claim to provide the similar products and services at a much better price and ease. Consumers are always the consumers, they would consume from where ever they like the most. The population of contemporary eCommerce customers has grown smart enough to make a winning decision if it comes to buying online. They already know that a series of options are always available for them to buy their desirable products and service online. This grown up smartness of customers when combined with the bunch of options, generates the most volatile situations that triggers shopping cart abandonment on the various online stores. Out of the total website traffic generated by an eCommerce site, the major proportion constitutes of those visitors who use the for just information gathering and comparison between the prices and offers on different sites. From the rest of the proportion, who actually intend to buy, a considerable amount consists of those who, due to some reason, do not complete the checkout process and leave the cart orphan. Especially this second part of your website traffic is the one which gives birth to shopping cart abandonment on your OpenCart or any eCommerce site. If we talk about an OpenCart site, we would know that these sites are really competent enough to provide you a ready made and ready-for-shopping eCommerce site. But, shopping cart abandonment is the one global issue that does not spare any kind of platform or CMS system. Even these OpenCart sites are not untouched by it. Luckily, there is an OpenCart plugin that can fight the battle on your side. OpenCart
abandoned cart plugin is an example of smart innovation by the Knowband developers that has changed the perception of eCommerce shopping cart abandonments from a fear to an easily tackled challenge of online business. The OpenCart abandoned cart plugin works smartly to tackle the shopping cart abandonments by sending reminder emails and notifications to the customers. It provides a user-friendly interface to configure the plugin to send the reminder emails to those customers who have left the cart abandoned for some reason. The email sent to the customers might consist a simple reminder mentioning the items left in the cart or it might consist an offer to encourage the shopper to complete the checkout process.
Here are some enticing features of this OpenCart abandoned cart plugin: 1. Single click cart recovery: Some customers might ignore your emails just because they do not want to again go to the site and load those leftover items back in the cart to complete the checkout. The point was already taken into consideration by the developers of this OpenCart plugin. That is why an option to recover the whole cart with a single click on the email link was provided to reduce the effort for the customers. Once the recipient clicks on the link in the email, he/she is taken directly to the product page from where the checkout is the only process that would be left. 2. User-friendly reporting stem for the admin:It provides the most user-friendly interface for the site admin to track all the abandoned shopping carts in a central location at the back end of the site. Information like products in the cart and Order number etc are shown on this location. The admin can also easily track the performance or status of the emails sent to the customers by generating the report. The report provides an information about which are the carts that get converted after sending the emails and which are not converted yet. 3. Ready made or customer email templates: The emails which would be sent to the abandoned cart customers, could be a ready-made template that comes with this plugin or it could also be a custom template that the site admin can easily configure at the back end. The email templates can be customized to consist the variable like Customer name, Product information, discounts and offers etc. 4. Setup Cron to send automatic emails: The emails to be sent to the customers can be sent manually by the admin or can be configured in the Cron to send automatic emails at regular intervals. You can set your own logic to set the time interval of your choice to send the emails. The admin can anytime set a particular cart to either receive emails or to stop receiving the emails from. So, your customers won't get frustrated by
receiving the tons of emails after each hour or any time interval. It also stops the email notification for a cart once it get converted or you can do it manually too. These are just a glimpse of the enticing features of this OpenCart abandoned cart plugin. You get tons of required features and functionalities by actually using it. It is a time to get your abandoned carts converted so easily like never before.