Address: No. 200 Taikand Road, Shanghai www. insh.com.cn Tel: 0086-21-6466 5249 地址：上海市 泰康路 200号
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林文聪 23岁 现居广州，日系混搭达人， 兼职平面模特和淘宝网店主 自我介绍: 我是林文聪，一个普通的上班 族，喜欢追求美的东西。热爱摄 影，热爱文字，热爱美食，热爱 旅游。一个人背着背包去过澳 洲，日本，美国，德国，英国， 南非，俄罗斯...向往体验不同的生 活习俗。
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“狼 嘴 里 ” 的 时 尚生活
像 局 外 人 一 样 生 活
How old are you?
20
What’s your name?
Wang
What do you do?
I just graduated from college.
How do you get fashion information?
I read fashion magazines like Rayli.
What’s important to your look?
Mix and match.
What’s your favourite entertainment?
I enjoy listing to light music. What do you think is ‘IN’?
I think clubbing is quite ‘IN’, but I don’t do it a lot.
What’s your name?
I’m Wu, and this is my boyfriend Fu. How old are you?
We are both 22. What do you do?
We are students. How do you get fashion information?
Cosmetic lens, because they make my eyes look bigger and brighter.
What’s your favourite entertainment?
Shopping, definitely What do you think is ‘IN’?
My boyfriend’s new haircut, isn’t it?
What’s your name?
Han.
How old are you?
20
What do you do?
’m studying at university.
What’s important to your look?
Gladiator boots and tasselled shoes What’s your favourite entertainment?
I enjoy listing to light music. What do you think is ‘IN’?
The Changshanese language
What’s your name?
My name is Chun’e and my sister’s is Lijiao. How old are you?
22
What do you do?
We are both graduates. How do you get fashion information?
We buy a lot of Japanese fashion magazines, like MINA, VIVI and COCO, and we share them. What’s important to your look?
Short skirts.
What’s your favourite entertainment?
I enjoy listing to light music.
What do you think is ‘IN’?
Being myself.
What’s your name?
Mao
How old are you?
22
What do you do?
I work for the government.
How do you get fashion information?
I like checking out the street chic from Europe and the USA. What’s important to your look?
Hats.
What do you think is ‘IN’?
Being sexy.
What’s your name?
Xia
How old are you?
17
What do you do?
I’m a high school student.
What’s important to your look?
Short skirts.
How do you get fashion information?
I read Esquire and GQ regularly. What’s your favourite entertainment?
Sleeping, and watching videos of Rain and Juri Ueno with my girlfriend. What do you think is ‘IN’?
Dior Homme.
So you have a girlfriend?
Yes, I’m a lesbian. Whenever we go out together, we like holding hands. And I have already got used to being stared at as some kind of animal in the zoo.
What’s your name?
Zou
How old are you?
25
What do you do?
I’m a teacher.
But you dress cuter than your students, don’t you?
I like cute stuff. And by dressing like this, I could get closer to my students. What do you think is ‘IN’?
Budget travel with Lonely Planet.
邹小姐 25岁 老师 穿得比学生更可爱 对“IN”的理解：带着《寂寞星 球》去穷游
What’s your name?
Zhang
How old are you?
31
What do you do?
I’m a freelancer. And I also own a clothing shop in Changsha.
What’s important to your look?
Changes
How do you get fashion information?
I read Vogue, Harper’s Bazaar, and Vision. What do you think is ‘IN’?
Purity: whatever you do, do it in a pure way.
What’s your name?
Zheng Liang. How old are you?
29
What do you do?
I’m a fitness trainer.
What’s important to your look?
Funny cartoon images
What do you think is ‘IN’?
Being natural.
What’s your name?
Zhu Qiongyun (on the left) and Fang Fengjuan (on the right) How old are you?
We are both 20.
What do you do?
We just graduated from college and now we are running a boutique together. How do you get fashion information?
From Pretty Beauty (a popular TV talk show hosted by a famous emcee called Li Jing) What do you think is ‘IN’?
European and American style
What’s your name?
Wu Yiyi.
How old are you?
25
What do you do?
I run my own clothes shop.
What’s important to your look?
Showing my legs. What do you think is ‘IN’?
Travelling and shopping.
What’s your name?
Huang
How old are you?
32
What do you do?
I’m a teacher.
How do you get fashion information?
From For Him Magazine.
What’s important to your look?
I phone.
What do you think is ‘IN’?
I never think of it.
What’s your name?
Wang
How old are you?
26
What’s important to your look?
Shoes.
What do you do?
I work in a stateowned enterprise. How do you get fashion information?
From Pretty Beauty (a popular TV talk show hosted by a famous emcee called Li Jing) What do you think is ‘IN’?
Ankle sneakers.
What’s your name?
Liu
How old are you?
21
What do you do?
I’m a dancer in a cabaret.
What’s important to your look?
I like nice T-shirts. What do you think is ‘IN’?
Coming to see me dancing.
What’s your name?
My name is Li and my friend’s name is Hu. How old are you?
I’m 19 and my friend is 21
What do you do?
We are students. How do you get fashion information?
Form magazines like ELLE and Rayli.
What’s important to your look?
Overall impression What do you think is ‘IN’?
Underwear as outerwear
What’s your name?
Yaya
How old are you?
21
What do you do?
I’m in the tourism business.
What’s important to your look?
Hairstyle.
What do you think is ‘IN’?
Long, straightcut fringes.
What’s your name?
My name is Huang Qi and this is my little sister Huang Anqi. How old are you?
I’m 22 and she is 5. What do you do?
I’m a freelance designer. What’s important to your look?
A pair of eyecatching trousers
How do you get fashion information?
I just browse in Taobao. (Taobao is the biggest customerto-customer shopping site in China) What do you think is ‘IN’?
I don’t know, but I feel good going out with my lovely sister.
What’s your name?
Lulu.
How old are you?
22
What do you do?
I’m a student.
What’s important to your look?
A handbag.
What do you think is ‘IN’?
Being taken a photo of like this.
What’s your name?
My name is Xin (left). My name is Ray (Right). How old are you?
We are both 19. What do you do?
We are both students.
What’s important to your look?
Designed T-shirt.
What do you think is ‘IN’?
Nothing is ‘IN’ once it is defined as ‘IN’
What’s your name?
Liu Jiayi
How old are you?
17
What do you do?
I’m a student.
What’s important to your look?
Fake eyelashes and nice glasses frame What do you think is ‘IN’?
I think making my own clothes is so ‘IN’. I once made myself a pair of bib pants in black and white checks.
What’s your name?
We’re the Ouyangs. I’m the younger sister: Yaqiang (Left). I’m the older one: Yayong.
What do you do?
We are students. What’s important to your look?
Make-up!
What do you think is ‘IN’?
We love nonmainstream style [popular with the post-90 kids, white face with strongly smoky eye makeup and exaggerated hairstyle]. It’s very popular with my classmates as well. But we are not extreme cases.
What’s your name?
Just call me Milkshake.
How old are you?
15.
What’s important to your look?
Cap.
Just out of curiosity, isn’t it hot to wear a wool cap in summer?
Yes, but I feel uncomfortable without it. What do you think is ‘IN’?
Rap.
What’s your name?
Joya.
How old are you?
23
What do you do?
Study. What’s important to your look?
Colourful nail polish.
What do you think is ‘IN’?
Having three good friends and hanging out with them like the girls in Sex and the City.
What’s your name?
Li Jin.
How old are you?
25
What do you do?
I’m a menswear designer.
What’s important to your look?
I think the temperament of the person himself is the most important. What do you think is ‘IN’?
Dressing like yourself, and wearing what fits you.
What’s your name?
Azhe.
How old are you?
18
What do you do?
I’m in high school.
What’s important to your look?
The four wheels underneath my feet. What do you think is ‘IN’?
Freeline skating.
What’s your name?
Tancy.
How old are you?
22
What do you do?
I’m a student.
What’s important to your look?
A nice smile.
What do you think is ‘IN’?
Working hard and playing hard.
What’s your name?
Huang Mengming. How old are you?
19
What do you do?
I’m studying Surface Textile. Where are you come from?
Wenzhou.
Do you dress differently here than in China?
Yes, sure. In China, you feel like following the trend, but here, you can show as much personality as you want. What do you like most about London?
Its fashion environment.
What do you think is ‘IN’?
Showing my personality by dressing.
What’s your name?
Sue.
How old are you?
24
What do you do?
I’m studying Economics.
Where are you come from?
I’m from Shenzhen. Do you dress differently here than in China?
I don’t usually dress up like this in China during the daytime. What do you think is ‘IN’?
What makes me comfortable is “IN” for me.
What’s your name?
My name is Greg. My name is Sabrina.
How old are you?
I’m 22 and she is 19.
Where are you come from?
We are from Hong Kong. How do you get fashion information?
Greg: From fashion magazines, like ID. Do you dress differently here than in China?
Sabrina: No. We dress the same. But I think people here dress better than in Hong Kong.
What do you think is ‘IN’?
Sabrina: Chanel style.
What’s your name?
Linn.
How old are you?
19
Where are you come from?
Shanghai.
How do you get fashion information?
I read the Japanese magazine: Mina. Do you dress differently here than in China?
Yes. I never wear skirts in China. But skirts are fashionable here. What do you think is ‘IN’?
Living in London itself is quite ‘IN’.
What’s your name?
Andrew.
How old are you?
25
What do you do?
I’m studying glass blowing. Where are you come from?
Taiwan.
Do you dress differently here than in Taiwan?
I live in Canada, and I always dress the same. What do you like most about London?
Its architecture and its alcohol.
What do you think is ‘IN’?
Brick Lane!
What’s your name?
My name is Tammy and she is my sister Joee.
How old are you?
I’m 21 and she is 20.
Where are you come from?
We are originally from Hong Kong. What do you think is ‘IN’?
Any style that makes others and myself feel comfortable.
What’s your name?
Alex.
How old are you?
25
What do you do?
I’m studying Fashion Entrepreneurship.
Where are you come from?
Hong Kong. Do you dress differently here than in China?
No.
What do you like most about London?
Street looks.
What do you think is ‘IN’?
For the moment, Jimmy Choo for H&M.
What’s your name?
Xiao Qing.
How old are you?
20
What do you do?
I’m studying Fashion Management. Where are you come from?
I’m from Beijing. Do you dress differently here than in China?
Yes, I do. There is not such a mainstream of fashion here, so I have more freedom in dressing myself.
What do you like most about London?
Its museums.
What do you think is ‘IN’?
Vintage clothes.
What’s your name?
My name is Sophie.
How old are you?
20
What do you do?
I’m studying Pattern Cutting. Where are you come from?
Shenzhen.
Do you dress differently here than in China?
Yes, I do. I can dress however I like and even try to be sexy, which I would never try in China.
What do you think is ‘IN’?
I think a small suit jacket, high boots and exaggerated shoulders are ‘IN’ this season.
What’s your name?
Sophie Wang.
How old are you?
22
What do you do?
I’m studying Architecture. Where are you come from?
I’m from Hangzhou. Do you dress differently here than in China?
Yes, I do. I can wear some nice and special leggings and tights here. But I don’t usually wear them in China, because everyone would look at me if I did. What do you like most about London?
I like that people here accept your look naturally. What do you think is ‘IN’?
I think it is something eye-catching.
What’s your name?
Jessie.
How old are you?
21
Where are you come from?
Guangzhou.
Do you dress differently here than in China?
Yes. And I think there are more beautiful clothes in China. Here, there is nothing except brands.
What do you think is ‘IN’?
I think dresses are quite ‘IN’. I seldom wear them though.
What’s your name?
Kelvin.
How old are you?
23
What do you do?
I’m studying Business.
Where are you come from?
Xinjiang.
Do you dress differently here than in China?
No.
What do you like most about London?
I don’t like London.
What do you think is ‘IN’?
New is “IN”.
172 What’s your name?
Weina.
How old are you?
24
What do you do?
I’m studying Media Communication. Where are you come from?
I’m from Yunnan.
Do you dress differently here than in China?
Yes, in my hometown, it’s not cold, so at home I never wear coats like the one I am wearing now. What do you think is ‘IN’?
Everything in Harrods. 24岁的薇娜 媒体传播学学生 来自云南 在伦敦与在中国的穿着不同之 处：因为家乡比较温暖，不可 能穿像这样的毛毛外套 对“IN”的理解：Harrods百货 公司里面的每件东西
173 What’s your name?
Yuchen.
How old are you?
19
What do you do?
I’m studying Fine Art.
Where are you come from?
Beijing.
Do you dress differently here than in China? 19岁的语晨 艺术学生 来自北京 在伦敦与在中国的穿着不同 之处：在中国，稍微夸张或 奇怪一点的打扮都不被接 受，而且潮流都被几个大牌 影响着 最喜欢伦敦的地方：伦敦的 文化 对“IN”的理解：还没有从 作业评估的头痛中回复过 来，无法回答
Yes. That’s because in China, strange or outstanding dressing is not acceptable, and the trend is influenced by certain brands. What do you like most about London?
Its culture.
What do you think is ‘IN’?
I don’t know, I have a headache now, as I just came from assessment.