X
truHAIR + truFASHION
myHAIR TM
boykin
2011media-kit xmyhairmag.com
introduction
audience
edit/rates
contact
media-kit boykin
truHAIR + truFASHION equals YOU, XmyHairMag is the undisputed destination for art, style and fashion. Published 6 times a year and distributed throughout local community based markets, XmyHairMag delivers incisive content, cutting-edge fashion, ground-breaking haircare advise, and award-winning photography to an audience of style leaders. Aimed directly at savvy, smart urbanites, XmyHairMag is the insider’’s guide to metropolitan living, embracing fashion, art, culture, architecture, hair design, and photography.
All aboutreal people 2
xmyhairmag.com
neshoba county kristi king
lauderdale county amanda lowe
rankin county
becky herrington
winston county loree duett
introduction • audience • edit/rates • contact
XmyHairMag features “8.5 x 11 ” sized pages and is laid out in 2 sections, (hair + fashion) each inspired and informed by the spirit of modern day fashion in Louisville and Meridian Mississippi including their surrounding counties. XmyHairMag is redened, drawn from what ’s happening in the streets and avenues, not from press releases. XmyHairMag is where you ’ll nd style proles, interviews and features on the people who drive creative thinking in our everyday life. It ’s all about both “our people ”and “our community ”. XmyHairMag is where the fashion happens. Real people and their hair stories that highlight our image-makers of our past, present and future generations. If you ’re still reading with us thank you, and always remember it ’s your interest and support that makes this publication different from all others.
All about
YOU xmyhairmag.com
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All about
All aboutreal people YOU • 6 publications per year in print and e-magazine • reach a priceless consumer world wide • reach a reader like no other • capture a devoted reader in XmyHairMag • get on the “A ” list with XmyHairMag • draws awareness to your community and business
“WHY ” BE PART OF IT we are a door way to the world wide web XmyHair offers more to the afuent, educated women and men who can afford to buy your brand. “Style Setters ”, represent 27% of all afuents and spend over $365 billion each year. “Style Setters ” denition: Keep up with the latest fashions and trends, get enjoyment from having their hair perfect, shopping for clothes, inuence others in fashion, have an excellent sense of style, prefer to buy designer or luxury brands locally rst.
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DEVOTED READER Your advertising message will connect emotionally in our pages more effectively than in the pages of other publications because it is solely being built around our people from our communities.
introduction • audience • edit/rates • contact
“hairXstudio ” has a local base clientele of over 800 strong in two locations within your backyard. These people are trend setters, fashion leaders and are diverse in age and gender. With our on-line readership added to our readership XmyHairMag will proudly be looking at 10,000 strong in three states, Mississippi, Alabama, Louisiana and Tennessee and growing! The number one reason why people buy designer and name brand products from out of your area is because they never knew you carried it in the rst place. Most importantly there is not a person in the community that would not like to buy within their local rural area, if they knew where to go. Advertising in XmyHairMag offers you a new and exciting way to reach like-minded people.
media-kit boykin
xmyhairmag.com
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BE EXCLUSIVE
advertise with us for the entire year
2011 Gross Advertising Ra ates 6 Per Year Print+Website
1
1 special placement
2 Page Spread
$300
$350
Full Page
$150
$200
Vertical 2x11
$75
trim 2 Page Spread
Vertical Bar 2w-11d this includes bleed
Full Page
17w -11d
this includes bleed
8.5w-11d
this includes bleed
special position space charges
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xmyhairmag.com
Center 2 Page Spread
$350
First & Last Three “Two Page Spreads ”
$350
Back Cover - space only
$250
Inside Front Cover Spread
$350
Inside Back Cover Spread
$350
benefits of advertising the full year: your brand, services or product will be exclusively showcased throughout the magazine at no cost for exclusive purchased ads only next year advertising cost do not change if purchased with current year free advertising ads, banners, and links on website we design, layout and do photography for your ad
PAYMENTS PAYABLE TO:
introduction • audience • edit/rates • contact Payment is due before ad is built. XmyHairMag, LLC 13264 Post County Line Road • Collinsville • Mississippi 39325
CANCELLATIONS Neither the advertiser nor its agency may cancel after the space reservation deadline. If materials are not received by deadline, a substitute ad will replace the space with no refund.
ADVERTISING RESTRICTIONS The publisher reserves the right to decline any advertisement. Also, we are selective on who advertises in XmyHairMag for the sole purpose to preserve the feel, direction and integrity of this publication.
media-kit boykin xmyhairmag.com
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X
truHAIR = truFASHION
myHAIR TM
boykin
Marketing/Advertising • Account Coordinator: Marci Patterson 601.527.1988 email: xmyhairmag@me.com
Design/Publisher: boykin 601.616.1712 or 601.527.1988 email: xmyhairmag@me.com
XmyHair Magazine, LLC 13264 Post County Line Road • Collinsville • Mississippi 39325
2011media-kit xmyhairmag.com
introduction
audience
edit/rates
contact
Bottom 1/2 ” of the back page will be covered by your tagline (chosen during the publish process) and an internal order number.