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Joiin Why Wait? The Growing Demand for Instant Intelligence.
14 Mimo Accounting in 2025: Meeting Client Expectations with Real-Time Financial Insights
16 CASE STUDY Intuit Quickbooks How Lucas & Co. saves $100K per year and streamlines payroll with QuickBooks
22 INTERVIEW XBert Will Rush, General Manager, XBert, UK shares a few secrets
26 EVENT Scaling New Heights Elevate Your Firm, Empower Your Future
32 Tugger
Why Tugger’s Reporting Portal is a Game Changer for Accountants
We have been working closely with the CPD Certification Service to have our articles CPD Certified. As you are reading through the magazine any article that shows the CPD Certified logo has been approved to count towards your CPD points. We are really excited to have been able to secure this for our readers as it means all approved articles can now be used towards your CPD points and building up your CPD register.
78 INTERVIEW WhisperClaims WhisperClaims: Navigating the Changing R&D Landscape
82 Forging People Find Your Voice: Transforming How You Connect and Communicate
88 HR Partner When the World Feels Chaotic, Here’s How HR Can Keep Things Steady
92 ApprovalMax Simplifying your audit preparation with ApprovalMax
94 EVENT The Accounting & Business Show Asia INNOVATION. TECHNOLOGY. GROWTH. Asia’s leading tech & strategy event for business leaders
98 Tall Emu Growing Up Is Hard: Why growing businesses struggle with software—and how to fix it.
102 Nest Corporation Exploring salary sacrifice pensions: benefits and considerations
104 Dext Your digitaltransformation journey could be simpler than you think
108 Ignition Trends service-based businesses can’t afford to ignore
110 AdvanceTrack Advancetrack in 2025: Maintaining momentum
112 Expense On Demand The Power of Partnerships: How Collaboration Drives Innovation in FinTech
116 Spotlight Reporting Unlocking ESG advisory: How accounting firms can drive sustainability and fuel revenue growth
118 EVENT Money20/20 Asia MONEY20/20 ASIA Launches Agenda
122 EVENT Accounting & Business Expo Australia Why You Need to Attend Accounting & Business Expo 2025
124 EVENT ICB
MTD: Making Bookkeeping Mandatory
128 EVENT The Business Show Miami The World’s Largest Business Show Returns to Miami
130 UPDATES AND NEW RELEASES
132 CLASSIFIEDS
136 Dext Dext expands into UAE, Cyprus, and Malta through partnership with Scope Solutions
Q&A
Lucien Wynn
Joiin CEO & Co-Founder
Lucien Wynn is the CEO and CoFounder of Joiin, a leading financial consolidation platform that helps organisations and accountants streamline multi-entity reporting. He has led technology and business transformation across startups and corporate enterprises, shaping strategies that drive growth and efficiency. With deep expertise in SaaS, financial software, and automation, Lucien is passionate about using technology to simplify complex financial processes, delivering real-time insights to finance teams worldwide. Based on the Devon coast, Lucien enjoys wild swimming and walking his dog, when he’s not focused on driving innovation in the fintech space.
Why Wait? The Growing Demand for Instant Intelligence.
XU Magazine’s Alex Newson sat down with Joiin CEO and Co-Founder, Lucien Wynn, to discuss how these changes are transforming financial reporting—and how Joiin is helping organisations and accountants unlock instant insights without complexity or high costs.
Artificial intelligence (AI), automation, and real-time data are no longer just emerging trends—they are reshaping the finance industry.
A 2024 Gartner survey found that 58% of organisations are now using AI in their finance functions, a sharp rise from 37% in 2023
This shift is all about efficiency and the competitive advantage AI provides. Projections indicate
that AI could boost operational efficiency by up to 40%.
From personalised financial planning to automation that streamlines processes and reduces costs, AI is also boosting insights, speed and accuracy to enhance strategic decision making.
In a world where finance teams are being asked to do more with less, retrospective reporting is no longer enough.
XU: Why is finance shifting from retrospective reporting to ondemand insights?
LW: Traditional reporting cycles can’t keep up with today’s pace— finance professionals need real-time insights to make informed decisions, stay agile, and plan with confidence.
Over the past 12 months, we’ve seen rapid adoption of real-time reporting. Customers who once consolidated accounts annually or quarterly are now doing it monthly, even daily—because it’s faster, more accurate, and instantly accessible.
XU: How are your customers adapting to this trend?
LW:
Over half of our customers now consolidate their group finances every month, with over 15,000 reports generated daily. Real-time dashboards give finance teams instant insights, allowing them to track performance and make adjustments as needed.
To support this shift, Joiin Intelligence, our next-generation AI tool is embedded alongside automation in our platform. It continuously uncovers key insights, accelerates data processing, and enables realtime reporting. Multi-entity consolidation is now on demand, saving customers significant time and costs. Our first AI-powered feature instantly surfaces key trends, removing the need for finance teams to manually analyse data. Instead, insights are automatically generated, ready to be reviewed and refined—saving time and effort.
“We now do monthly consolidations instead of quarterly, and I run daily reports to track my regions. The CFO at RocketDNA uses it too, appreciating how it gives a real-time global view of the business—where it once took
days." —
Charl Ryan, Group Finance Partner for Africa, RocketDNA
They’re not alone—across our customer base, we’re seeing a major shift towards real-time financial intelligence.
XU: What does AI mean for finance teams in practice?
LW: Instead of dealing with the monthend or year-end crunch, finance professionals can now generate consolidated reports instantly and focus on making decisions, not chasing numbers.
With real-time insights, trends emerge as they happen—whether tracking AR/AP, understanding cash flow fluctuations, or monitoring P&L impact—allowing teams to act immediately. Potential issues can be addressed before they escalate, helping organisations stay ahead of financial risks and eliminating last-minute surprises or reporting bottlenecks.
However, while AI is a powerful tool, it doesn’t replace the expertise of accountants and finance teams. At Joiin, we see AI and people working together—AI streamlines repetitive tasks and spots trends, freeing finance professionals to focus on client relationships, business growth, and high-level decision-making that technology alone cannot replicate.
XU: Should finance leaders trust AIdriven financial insights?
LW: AI is shaking up finance, but trust is still a big question. The biggest worries? Accuracy, bias, and understanding how AI reaches its conclusions.
At Joiin, we believe trust in AI starts with transparency. AI is powerful, but finance professionals need to understand and validate the insights
it delivers. That’s why Joiin Intelligence doesn’t just generate insights—it gives finance teams control, allowing them to review, refine, and validate AI-powered recommendations before taking action.
AI is here to enhance, not replace financial expertise. It automates repetitive tasks, detects patterns, and flags anomalies, but the final decisions still rest with skilled finance professionals. The best finance teams won’t just trust AI blindly—they’ll leverage it strategically, ensuring smarter, faster, and more informed decision-making.
XU: How is Joiin Intelligence helping customers unlock deeper financial insights?
LW: Designed to be intuitive and accessible, the interface works much like ChatGPT. Users can type a question such as “How are sales performing across my companies?” or select a suggested query like “Analyse ebitda across the periods shown” or “Prepare an email summary to send to the board”. This enables finance teams to quickly extract the insights they need without sifting through large datasets.
The benefits vary across roles:
• Accountants – Automate workflows, flag data anomalies, and draft client-ready email updates, making it easier to manage multiple clients.
• CEOs & Executives – Gain toplevel insights quickly through concise summaries and key figures, supporting informed leadership decisions.
• Business Development Managers – Identify which products and services are performing well or underperforming. Joiin Intelligence examines historical data and highlights
Cover Story
revenue-driving segments to guide strategy.
• Controllers & Finance Directors – Stay alert to irregularities in expenses or sales across cost centres, with AI flagging anomalies before they become major issues.
Our platform will continue to launch AI-driven features that will significantly boost financial consolidation and reporting, ensuring enhanced efficiency. With these advancements, customers will continue to experience instant consolidation, alongside new agentic features for reporting, data and insights.
XU:
Joiin Intelligence is a big step forward, what other innovations are advancing Joiin’s capabilities?
LW:
Joiin is all about making financial reporting instant and smarter —helping organisations and accountants cut through complexity. We’re a trusted 5-star app partner for Xero, QuickBooks, and Sage, relied upon by growing startups to global multi-entity groups to consolidate financial data effortlessly.
But we’re not stopping there. Joiin Connect, our API, takes things further to aggregate and sync financial data seamlessly. It connects with third-party platforms including Power BI, Power Query, Tableau, Google Data Studio, and Zapier, unlocking real-time insights, automated workflows, and deeper analytics— without the manual effort.
And for those who prefer to keep it simple, you don’t need an API to get powerful reporting.
You can connect spreadsheets directly, giving you complete flexibility while keeping everything seamless and accurate—whether you’re working across cloud platforms or offline data sources.
XU:
As AI transforms finance, how can organisations and accountants ensure security and compliance in a data-driven world?
LW:
AI is unlocking powerful insights for finance teams, but it also raises critical questions about security, data integrity, and compliance. With financial data being one of the most sensitive assets a business holds, ensuring AI-driven reporting is secure, compliant, and transparent is non-negotiable.
Globally, regulators are moving fast—new AI governance frameworks are emerging, from the EU AI Act to updated financial data security standards. In finance, data privacy laws are already shaping how AI is used, making it essential for finance professionals to work with trusted, compliant AI platforms.
At Joiin, security and compliance are at the core of everything we do. Our AI-powered capabilities operate within Amazon Web Services (AWS) Bedrock, one of the most secure and compliant cloud environments available. We follow strict data security protocols, ensuring that customer data is protected at every stage while still delivering powerful, real-time financial insights.
AI-driven finance should never come at the expense of security—which is why we continuously evolve our security
and compliance standards to meet the latest regulations and best practices. If security and AI in finance are on your mind, we’re always happy to chat.
XU: What should finance leaders be doing now to stay ahead?
LW: Don’t get left behind. The way organisations and accountants manage financial data is changing fast. AI, automation, and real-time insights aren’t just trends—they’re becoming essential. Those who embrace these tools now will gain a real advantage in efficiency, cost savings, and smarter decisionmaking.
"Joiin changes the game when it comes to consolidation. Now it’s always there, automated, at our fingertips, and something we do and use every day. No longer is it the tedious and time-consuming process we would dread every month." — Ivan Landen, CEO & Founder, Blue Wireless
Instant intelligence today.
Joiin allows you to instantly connect and consolidate your multi-entity data—or go unplugged by integrating spreadsheets directly. Available on the Xero, QuickBooks, and Sage app stores.
Start your 14-day free trial. Access all features. Why wait?
Accounting in 2025: Meeting Client Expectations with Real-Time Financial Insights
e’re hardly the first to talk about how small businesses—often considered the backbone of the economy— are frequently treated as an afterthought.
Historically underfunded and underserved, these businesses not only struggle with access to capital but also face an even greater challenge: a lack of understanding of their financial health. The outdated, manual nature of managing business finances means founders are often operating in the dark, making critical decisions without supporting data.
This isn’t just an inconvenience, it’s a
@joinmimo
Henrik Grim, Co-founder & CEO, Mimo
CEO and Co-founder of Mimo, the platform simplifying global payments, cash flow and financial management for SMBs and accountants. Previously GM Europe at Capchase and venture investor with Northzone.
Manual accounting is holding SMBs back. The future belongs to accountants who automate and provide strategic, real-time financial insights
major risk to their survival. When cash flow problems arise, when payments are delayed and when expenses spiral out of control, small businesses are the ones who suffer. And while technology has transformed nearly every other aspect of running a business, accounting and finance have remained largely stuck in the past.
"Accounting firms that thrive will be those that shift from number crunchers to strategic advisors."
financial information to make informed decisions. Yet, many accountants still operate in a world where data is weeks, or even months, out of date. This lag forces business owners to rely on gut instinct rather than data-driven strategies.
"Firms that fail to evolve will lose business
to
those that embrace
automation."
Accountants who consider themselves at the helm of the industry are now in a pivotal position. They not only have the power—but also the responsibility— to change this. By embracing automation, providing real-time insights and stepping into a more strategic role, accountants can become the solution to one of the biggest problems facing small businesses today.
The New Reality: Clients Expect Instant Financial Data
Small and mid-sized businesses (SMBs) need access to real-time
In a recent survey of SMB founders in our Mimo customer base, we asked what they wish their accountant would do more of:
• 83% said they want more automation of financial admin like invoicing and reconciliation.
• 67% want advice on growing their business financially or more up-to-date insights on cash flow.
So while we see many SMBs turning to Mimo to solve these pain points, what surprises us is how often they do so without their accountants.
This shift highlights a growing disconnect: many business owners recognise the importance of automation, but their accountants have been slow to adopt and offer the technology needed to provide it.
The Cost of Doing Nothing: Stuck in Low-Value Work
Without automation, accountants remain bogged down by timeconsuming tasks like chasing invoices, manually reconciling transactions and preparing outdated reports. Many firms avoid offering bookkeeping due to its lower profitability, instead focusing on tax and year-end accounts. But with Making Tax Digital (MTD) driving the digitisation of compliance work, how sustainable is that approach in the long run?
A director at a large accounting firm recently noted that they have seen an influx of clients moving away from accountants who resist change. They emphasised that many firms hesitate to adopt bookkeeping as a service due to lower margins compared to year-end accounts or audits. But as regulatory changes push the industry forward, firms that fail to adapt may struggle to survive.
"Technology has transformed nearly every other aspect of running a business, yet accounting and finance remain stuck in the past."
that see themselves not just as number crunchers, but as strategic advisors. Implementing system reviews to assess clients’ financial workflows and recommending tailored tech solutions will become a core part of the profession.
who embrace automation and real-time financial insights will not only meet client expectations but exceed them—future-proofing their practice for years to come.
For too long, bookkeeping has been seen as a low-margin service and many firms have resisted investing in technology due to short-term profitability concerns. But the reality is clear—firms that fail to evolve will lose business to those that embrace automation.
The Future: Trusted Advisor or Reconciliation Robot?
Accounting firms that thrive in this new landscape will be those
This transformation won’t happen overnight. It requires investment in new tools, training for teams and a mindset shift from focusing solely on compliance to driving business growth. But for firms willing to embrace change, the rewards will be substantial: higher-value client relationships, increased profitability and longterm sustainability in an industry that’s rapidly evolving.
Accountants who fail to adapt will find themselves left behind. Those
How Lucas & Co. saves $100K per year and streamlines payroll with QuickBooks
Gold Coast-based Lucas & Co. Chartered Accountants was founded in 2010 by ex-Financial Controller and KPMG employee Jean-Marc Li. Today, the firm has grown to a team of ten based in three locations across the Gold Coast.
in Jean-Marc's words, found it "expensive, restrictive, and resulted in too much data duplication"
@quickbooksau
Damien Greathead
Accounting and Advisor Group
Lead at Intuit QuickBooks
This article is
Lucas & Co. provides tax compliance advice in the SME market, specialising in the medical and property industries, while also handling a small quantity of financial reporting for ASX entities.
However, despite the team's specialist knowledge, there was a problem. Lucas & Co. was using HandiSoft for tax form preparation and lodgement-but
After looking at alternatives, Jean-Marc was impressed by QuickBooks' efficiencies and knowledgeable client-facing team. The firm decided to make the switch over to QuickBooks Tax, powered by LodgeiT.
The results speak for themselves.
With its new, streamlined workflow, Lucas & Co. is now saving up to 30 hours each week and $100k per year.
Impressed by QuickBooks Tax, the firm also moved its payroll
operations from MYOB over to QuickBooks Payroll powered by Employment Hero. Now, payroll is more seamless than ever.
Here's Lucas & Co.'s story.
Grappling With a Restrictive and Expensive Software
Jean-Marc is proud of his hotshot team of chartered accountants, so he's always focused on keeping his people happy.
But alarm bells started to ring when the team repeatedly complained about their admin burden while using HandiSoft.
"Accountants hate admin. They don't like engagement letters, invoices, and duplicating work", Jean Marc explained. Few firms want to see billable hours chewed up with admin work. Lucas & Co were no different, so they hired a team member to take care of the team's admin. While this kept the team focused on serving their clients and increasing revenue, it was also an additional cost for the business to carry.
The Lucas & Co team found HandiSoft was restrictive, with limited functionality-especially considering how expensive it was. Worst of all, they felt there was too much duplication when importing client data from other tax software programs.
Lucas & Co’s team of charted accountants based in Gold Coast, QLD, Australia.
Jean-Marc knew there must be a better alternative. So, he decided to look for alternatives to replace HandiSoft.
“We wanted a tax solution that was affordable, customisable, and that would actually help us, rather than just being a cost-burden."
— Jean-Marc Li
QuickBooks: The Complete Suite
Lucas & Co. was tired of switching between different tools-the team just wanted to streamline everything in one place.
They researched several different options. QuickBooks, which Lucas & Co. was already using for its practice management, soon stood out.
“We were looking for a default software. One that would be a complete suite, from administration to payroll."
"The first thing that really appealed to us was the people at QuickBooks. We could easily speak to a member of the support team whenever we had a question."
— Jean-Marc Li
"That hasn't changed now that we're paying customers. We can
always count on QuickBooks to be there if we need help."
Plus, QuickBooks was also felt to offer better value for money than the other options the team considered. It was a no-brainer. So, Lucas & Co decided to make the switch.
Unlocking 20 - 30 Hours per Week, and $100K Annually
"The migration was quick and easy", according to Jean-Marc-and with the new platform up and running, the team started noting efficiencies right away.
They no longer needed to waste hours each week exporting and converting files between different software, or reconciling mixed-format data. They could also use the automated email
templates to send important communications to clients in one click, rather than drafting them from scratch each time.
As tax advisors, calculating and limiting risk is hugely important for Lucas & Co. It's what their clients pay them for. And since implementing QuickBooks Tax, the firm has significantly improved its risk reduction.
“Data automatically populates from QuickBooks to QuickBooks Tax, meaning there are no transposition errors. The platforms seamlessly talk to one another."
—
Jean-Marc Li
“Moving to QuickBooks Tax has saved us about 20 - 30 hours of admin per week.”
- Jean-Marc Li
A huge chunk of the team's admin suddenly disappeared into thin air.
"These time-savings, plus the fact we don't have to hire a dedicated admin employee, means it's added around $100k annually to our bottom line".
Powering
High-Value Advisory Services
QuickBooks Tax's dashboard reporting allows the Lucas & Co. team to see all data in one place, helping them untangle intricate returns for high-level clients. What's more, it also allows
Jean-Marc Li, Owner of Lucas & Co.
Lucas & Co’s team of charted accountants based in Gold Coast, QLD, Australia.
Lucas & Co’s team of charted accountants based in Gold Coast, QLD, Australia.
them to easily keep clients in the loop and offer valuable advisory services.
"When clients come in, we show them the dashboards to give them an easy-to-understand overview of how their business is performing", Jean-Marc explains.
"We also use the dashboard reporting to conduct scenario modelling, giving them a glimpse into their business's future. These insights form the backbone of our advisory services" It's now easier than ever for Lucas & Co. to help clients grow their businesses.
More Than Just Tax-Savings
QuickBooks Tax transformed Lucas & Co.'s bottom line, but that's not all.
The firm has also unlocked significant efficiency benefits by switching over to QuickBooks Payroll powered by Employment Hero.
Lucas & Co. used to use MYOB for payroll. Their problem? MYOB lacked a user interface for employees. This had a hugely negative impact on the team's workflow.
"QuickBooks Payroll powered by Employment Hero's user interface is exactly what we lacked from MYOB. It's designed with employees in mind, with features like Beam, SuperPayments, and the Swag app that integrate neatly together. These integrations make vital processes like payroll incredibly straightforward."
Plus, since time and billing is integrated into the QuickBooks suite, the firm's workflows are simplified even further.
Payroll solutions for successful businesses
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Comprehensive Reporting Suite with 50+ reports including HR
Suitable for all business sizes (1 - 1,000 employees)
ipayroll.co.nz cloudpayroll.com.au
An All-Encompassing Solution
Since moving to QuickBooks, Lucas & Co. has unlocked an extra 20 - 30 hours per week, saved approximately $100k per year, and made payroll easier than ever before. But implementing QuickBooks hasn't only been about time and money savings.
Lucas & Co. gained another invaluable benefit: peace of mind.
"It's an all-encompassing solution. We no longer need to bounce around from one tool to another. Instead, everything's in QuickBooks. Always. Without question.''
Now, they can focus on what they do best: providing the best possible level of client service.
Learn more here FIND OUT MORE...
Save time and money with Intuit QuickBooks tax solution.
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Will Rush, General Manager, XBert, UK shares a few secrets
This article is
XU: Can you tell us a bit about your background and how you became involved with XBert? What drew you to the company?
WR: So I have worked in the accounting technology industry for 8 years with a few different vendors building the sales and customer facing function. I knew of XBert from the success they had in Australia and when an opportunity came up to launch the product here in the UK I had to throw my hat in the ring. There were a couple of things that drew me to the business, the first being the credibility they had amongst lots of the forward-thinking firms
in APAC and secondly the speed of development. Weekly releases and 70 or so new features in a year is impressive.
XU: XBert started off in Australia where it achieved considerable success. What inspired the decision to expand into the UK?
WR: It seems to be a bit of a trend doesn’t it! Great products built on that side of the world coming to the UK. It is a natural progression that the firms here are open to new systems and ways of working, just as they are in Australia. XBert’s success in Australia proved the model, and it made sense to bring that expertise and innovation
to the UK, where we could significantly impact the industry.
XU: What were some of the biggest challenges in bringing XBert from Australia to the UK, and how has the platform been adapted to suit the needs of UK accountants and bookkeepers?
WR: It feels like letting UK firms know of the best kept secrets of Accounting tech. So it's hardly been a challenge. We are the ones learning rapidly by discovering the pain points they are trying to solve. We can just review the custom XBerts they create. Our roadmap and product development is fed by conversations and feedback from our users. Then we just needed to make enough noise to make sure lots of people knew who we were!
XU: The accounting market in the UK is highly competitive. What makes XBert different from other business automation and AI tools in the industry?
WR: We have been doing this for 5 years. We aren’t an existing product that has added AI, our product has been built around it from the start. The level of insight and intelligence that XBert provides, alongside the ability to customise workflows and alerts, truly sets us apart from other tools.
XU: One of your primary features is XBert Intelligence, how does it use AI and automation to help firms identify errors and risks before they become bigger issues?
WR: I think XBert Intelligence is more about helping a firm be super proactive with their clients rather than just detecting errors. Providing real time insights into the ledger data allowing them to have more touch points with clients and really provide that next level of service which may include advisory. Detecting the errors when they occur rather than at the end of the month or quarter also allows the firm to spread the work out rather than having the crazy month/quarter end.
XU: Could you give an example where XBert Intelligence has saved a firm significant time or money?
WR: XBert not only saves the firm time but also generates additional revenue, rather than merely reducing costs. We now have several partners doing this.For example, they're using the detailed health check review as a marketing tool-reaching out to prospects, target clients, or existing clients with whom they work only once a year-and offer a "free health check" as an additional value-add. By connecting the ledger into XBert and running the detailed health check, they provide businesses with valuable insights and showcase the level of service they can offer, ultimately winning more business and increasing the frequency of engagement with existing clients.
XU: Custom XBerts give firms the ability to create tailored alerts to suit their specific workflows. Can you walk us through how firms are using them to improve efficiency?
WR: This really is the magic of XBert and what sets us apart. The
possibilities are endless. We have firms creating checks for just 1 client in their portfolio as it is an easy way to monitor a specific KPI or leading indicator. Some examples are overdrawn directors' loan accounts or alerts for multi-coded tax types. We also have a community in XBert where users share custom XBert prompts. This was developed to make it easy for AI novices to get started.
XU: What are some of the most surprising or unexpected ways bookkeepers and accountants have used Custom XBerts?
WR: Not sure if they are surprising or unexpected but the ones that impact the accounting firm are always a favourite. A good example is “tell me when the volume of transactions or turnover increases by x% so I can reprice this client”. We all know it can be a task keeping track of your growing clients and as a practice owner you do not want to leave money on the table, XBert can help you to avoid that.
XU: XBert's integration with accounting software like Xero has been game-changing. How has this connection improved automation efficiencies for accounting firms?
WR: XBerts framework allows you to build almost any check across one or
it takes to open every client in Xero time and time again only to find nothing to do. We like to say ‘Create limitless efficiencies with Custom XBerts’. We have built tech that really does give you an unlimited return on investment. Couple this with XBert Analytics and you have consolidated data at your fingertips. You can now truly understand the client data under management - this all helps your price smarter and increase your profits.
XU: Many firms struggle with scaling their operations while maintaining accuracy. In what way does XBert help bookkeepers and accountants expand their offerings efficiently?
WR: We have a few features that can help a firm to grow efficiently. Obviously having XBert continually check the clients' data for errors allows you to spend more time providing higher value work rather than auditing the ledger info. We also have awesome capacity planning features. Practice management and workflows are something a lot of vendors speak about but with XBert you can really plan ahead. Creating templates and recurring work with estimated time allows you to forecast the workload. You can even add in the hours and days per week each employee works for you and easily see what % of capacity
they are at on the team overview board, or just ask using an AI prompt - managers love it.
XU: The upcoming Bookkeeper Agent feature sounds exciting! Can you give us a sneak peek of what it is and how it will support bookkeepers in their daily work?
WR: This is really exciting and we have had great feedback already!
Using our AI we are working on auto reconciling the bank feed process using a new Bookkeeper Agent. This includes receipt capture, emailing for attachments, and the automation of client responses for information to reconcile. Chasing the client for info, creating the bill, checking for duplicates, checking for payments and running all the firms custom XBerts through the process. Essentially just automating as much we can but still with the human driven process and sign off.
XU: Considering the rapid advancement of AI in accounting tech, where
do you see XBert going in the coming years?
WR:
XBert has been ahead of the trend and has always been your ‘agent’ doing work for you, and we have a lot more come in this area. I can see us producing more of these agents, automating all of the mundane and giving accountants and bookkeepers so much time back. Auto bank rec and capture are just the start of what AI has the capacity to do. We are already layering AI on top of capacity planning for the practice.
Total efficiency can only be acheived when your workflow system is connected to your client's data. XBert ensures that rework and custom alerts are factored into manager capacity reporting - and they love it.
XU: What advice would you offer to UK firms that are hesitant about adopting AI powered solutions such as XBert?
WR: I think you really need to assess what is going to make a difference for your practice. Don’t just go buy
an AI product because you “want to use AI in your firm” (you would be surprised how often i hear that). Really think about where you can improve or what are real problems for you and find a solution to fix that. But also don’t be afraid to try it, it's not scary or going to take your job. Test a product, lean on the vendor, book meetings and really give yourself the opportunity to use it.
XU: Finally, where can accountants, bookkeepers, and businesses go to learn more about XBert and get started?
WR: We offer a free trial just head over to www.xbert.io and start it now. You can also book a demo with our team on that page.
Book a demo or start your free trial:
Scaling New Heights 2025: Elevate Your Firm, Empower Your Future
Scaling New Heights 2025 is more than just a conference—it’s an opportunity to redefine your firm, embrace new strategies, and connect with industry leaders.
caling New Heights 2025 is set to be a gamechanging event for accountants, bookkeepers, and financial professionals. Taking place June 22–25 at the Orlando Marriott World Center in Orlando, Florida, this year’s conference promises an immersive learning experience that blends cutting-edge education, worldclass speakers, and hands-on technology showcases.
With the theme "Make It So!", the conference challenges professionals to turn vision into reality—whether by refining their business models, implementing better technologies, or preparing for long-term success.
Scaling New Heights is not just about learning new skills; it’s about creating a firm that aligns with your ideal vision and taking tangible steps toward achieving it.
@woodardcompany
Heather Satterley, Director of Education and Media, Woodard Events, LLC
Heather Satterley is Director of Education and Media at Woodard, a company committed to empowering accounting professionals. Her career path, strongly rooted in public accounting, has been steered by a deep-seated passion for technology and a calling to help others. Heather believes in the collective power of community and the transformative outcomes achieved through united efforts. This belief is woven into the fabric of her leadership style and informs her work at every level.
An Educational Experience Built for Growth
The training at Scaling New Heights 2025 is synergized with the Woodard Ideal Practice Model™, a framework designed to help firms optimize every aspect of their operations. The conference’s educational tracks will guide attendees through:
• Ideal Practice & Brand –Defining your firm’s mission, values, and brand identity
• Ideal Services – Expanding or refining service offerings to maximize value
• Ideal Clients – Identifying and attracting the right clientele
• Ideal Processes –Implementing best practices for efficiency and scalability
• Ideal Technology – Leveraging the latest innovations to streamline workflows
• Ideal Team – Building a strong, motivated, and high-performing team
• Ideal Engagement – Enhancing client relationships through advisory and consulting services
In addition, Scaling New Heights 2025 will feature a dedicated track on succession and exit strategies, helping firm owners prepare for the future, whether that means passing the business to the next generation, merging with another firm, or planning for a sale. With over 100 training sessions, attendees will leave the conference with a personalized roadmap for implementing changes that align with their firm’s goals.
Joe Woodard, host of Scaling New Heights, expressed his enthusiasm for this year's lineup:
“I and the team here worked diligently to review about 500 session submissions and selected the best 100 of those sessions. I'm convinced we have assembled the best lineup of training in our 16 years as a conference.”
The Largest Technology Showcase in the U.S.
Scaling New Heights 2025 will feature the largest accounting technology showcase in the United States, with over 150 exhibitors.
productivity, resilience, and overcoming obstacles.
David Allen – Mastering Productivity & Focus
David Allen is a world-renowned productivity expert and author of the bestselling book Getting Things Done. His timetested methods have helped professionals worldwide increase efficiency, manage workloads, and reduce stress.
Attendees will have the opportunity to:
• Explore cutting-edge accounting and financial technologies
• Discover AI-driven solutions, automation tools, and workflow optimizations
• Test new products and compare solutions that enhance efficiency and client service
• Meet with software providers to discuss custom solutions tailored to firm needs
This exhibit hall is a must-visit for any professional looking to stay ahead of the curve and implement the most effective tools in their practice.
At Scaling New Heights 2025, Allen will share strategies for prioritization, organization, and eliminating distractions, offering attendees a clear system for staying in control of their time and tasks. His approach is particularly valuable for accountants and bookkeepers juggling multiple clients, deadlines, and responsibilities.
Scaling New Heights is known for delivering more than just technical education—it also provides inspiration and motivation to help professionals reach their full potential. Two dynamic keynote speakers will share their expertise on
Chaunté Lowe is a four-time Olympian, American record-holder in the high jump, business owner, and breast cancer survivor. Her journey of overcoming obstacles, pushing past limits, and embracing change is both powerful and deeply relevant to business professionals.
Lowe’s keynote will encourage attendees to develop a mindset of resilience, embrace challenges as opportunities, and push beyond perceived limitations. Her story is a testament to the importance of adaptability and determination— two qualities essential for success in the rapidly evolving accounting profession.
David Allen, Author, Getting Things Done
Chaunté Lowe, Four-Time Olympian & Business Owner
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The Scaling New Heights Experience
Beyond the education and keynotes, Scaling New Heights 2025 offers a unique experience that goes beyond traditional conferences.
• Hands-On Learning – Many sessions will feature interactive components, ensuring attendees leave with actionable skills
• Technology Showcases –Explore the largest accounting technology exhibit in the U.S.
• Networking Opportunities –Connect with industry leaders, solution providers, and peers who share a passion for growth and excellence
• Advisory-Focused Approach –Learn how to transition from compliance-driven services to high-value advisory offerings
Who Should Attend?
Scaling New Heights 2025 is designed for:
• Accountants, bookkeepers, and CPAs looking to refine their firms and service models
• Firm owners and leaders seeking strategies for growth, efficiency, and succession planning
• Professionals interested in advisory services and high-value client relationships
• Technology-focused accountants who want to leverage automation and AI to improve workflows
Join Us in Orlando
Scaling New Heights 2025 is more than just a conference—it’s an opportunity to redefine your firm, embrace new strategies, and
connect with industry leaders.
Whether you’re looking to grow your practice, improve client relationships, or future-proof your business, this event provides the tools and inspiration to make it happen.
Dates: June 22–25, 2025
Location: Orlando Marriott World Center, Orlando, FL
FIND OUT MORE...
Take the next step in transforming your practice:
Register now and "Make It So!" at Scaling New Heights 2025!
Why Tugger’s Reporting Portal is a Game Changer for Accountants
f you're an accountant, you know that presenting financial data to clients can feel like juggling flaming swords—challenging, a tad dangerous, and requiring a lot of concentration. Between reconciling accounts, generating reports, and ensuring compliance, it’s easy to feel overwhelmed.
But what if there was a way to make your work not only easier but also more impactful for your clients?
That’s where Tugger comes in.
What is Tugger and how does it help accountants?
Tugger is a business intelligence tool that integrates seamlessly with accounting platforms like Xero and QuickBooks—but it doesn’t stop there. Tugger connects a wide range of data, from financial figures to CRM insights, into our very own Reporting Portal. By acting as a translator between your systems and data visualisation tools, it means your data—whatever its source—speaks the same language and delivers actionable insights.
Tugger’s Reporting Portal is a total game-changer for accountants
who want to deliver more than just numbers. Built on Microsoft Power BI, it takes the hassle out of reporting by combining the platform’s robust capabilities with an intuitive, easy-to-use interface that anyone can use. The Reporting Portal transforms the way accountants deliver insights. Instead of PDFs or cumbersome spreadsheets, clients get interactive, easy-to-use reports that provide real-time visibility into their finances. This not only improves client satisfaction but also enhances efficiency— allowing accountants to focus on adding value rather than managing report distribution.
Here’s how the Tugger Reporting Portal can really help accountants:
Enhanced client insights
Gone are the days of sending static PDFs filled with rows of numbers. With Tugger, you can provide your clients with interactive, branded reports that make financial data easier to understand. This not only helps your clients grasp their financial health but also strengthens your value as an advisor.
Customisable, branded reports
Tugger enables you to create fully customisable reports that
Craig Morrall, Co-Founder, Tugger
Craig has spent over 20 years building high-scale software systems, impacting over 65 million users globally. His journey has taken him from solving complex technical challenges to co-founding Tugger. He has honed his expertise in data integration, automation, and reporting, helping businesses unlock insights effortlessly. Craig’s focus has always been on simplifying complex processes and creating intuitive solutions that empower businesses to make smarter, data-driven decisions.
reflect your brand, so it looks like you—the accountant—built them. These polished, professional visuals reinforce your role as an integral part of your clients' business success.
Effortless Report Sharing
Clients need easy access to their reports without jumping through hoops. Tugger’s Reporting Portal provides a simple, secure space where accountants can share reports with clients instantly. No complex setups, no extra software—just seamless access to the insights they need.
Data consolidation across client groups
Managing data for clients within a group can often be a nightmare. Tugger enables you to consolidate information from various entities into a single, unified view, making it simpler to analyse trends, compare performance, and provide tailored recommendations.
Automated reporting
Manual report generation is timeconsuming and prone to errors. Tugger automates this process, providing ready-to-use templates that save you time while reducing the risk of mistakes. This means
you can focus more on delivering strategic advice.
Effortless insights with AIPowered Insights
Generate AI-powered smart narratives alongside your visualisations to provide clear, data-driven context for your clients. These automated insights help explain key trends and findings, saving you time by eliminating the need for manual typing.
Near real-time updates and accuracy
Stay informed with real-time data updates, ensuring your reports reflect the most current information available. Tugger’s seamless integration means you can trust that your clients’ data is always accurate and up-to-date.
Hassle-Free Report Sharing, No Power BI License Needed
One of the biggest hurdles for accountants using Power BI has been licensing. While Power BI is a powerful tool for creating reports, sharing them usually requires every recipient to have a Power license, which quickly adds up in cost. Tugger’s Reporting Portal removes this barrier, allowing accountants to share Power BI reports with unlimited users— without requiring them to have a Power BI license.
Secure and Scalable
Data security is critical, especially in accounting. Tugger’s Reporting Portal ensures that reports are shared securely, with the ability to control access at a granular level. Plus, unlike traditional Power BI setups, there’s no need to manage an Azure environment or deal with complex permissions— Tugger takes care of it all.
Cost-Effective and Scalable
Managing data for multiple clients can be costly and complex. With Tugger’s Reporting Portal, firms
can share reports with as many clients as they need without expensive per-user costs. This makes it far more cost-effective than purchasing multiple Power BI licenses or setting up a dedicated reporting infrastructure.
But don’t just take our word for it though. Here’s what some of our users have to say…
"Before Tugger, we spent a lot of time manually exporting data from Xero into Excel and uploading it to SharePoint. The process was labourintensive and prone to errors. Since integrating Tugger with Power BI, reporting has become seamless and efficient, saving us time and reducing mistakes."
— Sam King - Head of Xero and Xero Education at Thorne Widgery
"We now have complete visibility. Tracking our revenue, gross profit margin, and overheads against our annual budget is effortless. This allows us to monitor our progress toward our targets with precision."
— Matthew Hughes - Chief Information Officer at UDL Group
"It’s a simple set-up for getting your data and being able to report straight away. Even if you’ve got no Power BI knowledge."
— Damian WinstoneCommercial Business Partner at ARH Group Ltd
For accountants looking to modernise their reporting and provide a seamless client experience, Tugger’s Reporting Portal is a game changer. Get in touch today to see it in action!
Effortless report sharing without the hassle.
tuggerapp.com
Back in Black: The Return to the Dream of the Suite
Working with dozens
of
“best of breed” apps hasn’t fulfilled its promise.
David Boyar, GM, ChangeGPS
David Boyar is not an AI expert. He is a Chartered Accountant who runs ChangeGPS, Australia’s #1 tax planning product, acquired by the Access Group. Thanks to The Access Group's nine-figure investment in the EVO AI Platform, he has read a bit more than most.
David is proudly for accountants.
t wasn’t quite a con, every new style of software builds on the solutions we used to have, but for most of us, the reality of so many different types of screens, different contracts and different support systems has fallen short of the promise of full automation.
Now, this may not be the sentiment you’d expect from someone who rode the ecosystem wave when ChangeGPS became one of the first Practice Apps in the App Store and ended up winning the practice app of the year award, but we’d be negligent to see AI and think we’re just going to do the exact same thing with this incredible new piece of kit.
We’re already seeing a shift towards this. Once small document management providers are expanding their features to include suite staples. Humble corporate compliance software can now lodge some tax returns through adjacent products and even do AI-enabled bookkeeping for complex documents.
For me, this is tremendously exciting.
AI isn’t magic—it needs good data. And if your firm’s data is locked up in disconnected systems, AI won’t save you—it’ll just add another standalone app to the mess.
So, if we are to look over the horizon and think about a dream state for running a firm, I think, we should not just be nostalgic about our past, but use its successes to shape our new future.
I think we need to return to the dream of the cloud suite.
Because I think AI can get us there.
The Problem: Too Many Apps x an AI Multiplier
If we already have too many apps in too many data silos, how will more AI apps make connecting data easier? More APIs? APIs put all your data in the hands of a benevolent tech company controlling the flow of your data. What if they become less benevolent?
The reality is that Accountants are drowning in software that doesn’t talk to each other. Every extra integration is another potential meltdown and complexity. APIs that were supposed to solve this? They work—until they don’t. And now, AI is entering the mix, raising the stakes even higher.
Because AI is at its best when it has a lot of data. It needs the data
in one place to give you specific answers and insights. It needs it so it can understand the context of your workflow and what you want to do next. The more data you keep out of your AI, the worse it will perform.
The AI Opportunity: Stop Creating More Data Silos
Double Entry, Paper, Desktop Suite, Cloud, AI.
Ai is just the next platform-level innovation for accountants to adjust to. If you are a partner in a firm, you have likely already led your team through a tech change once using some cloud-based apps as a minimum.
But AI isn’t magic—it needs good data. And if your firm’s data is locked up in disconnected systems, AI won’t save you—it’ll just add another standalone app to the mess.
More importantly, the subject matter expert isn't made less important because of AI. You still need to know what to ask. You still need to know what a wrong answer is.
Firms sit on gigabytes, terabytes of really, really critical data. How do we get all that data in one place to power AI so it actually makes work easier, instead of harder?
The dream of the suite has to be the answer.
That’s where The Access Group’s new Compliance and Evo AI platform offers a new idea for the future.
Instead of slapping AI onto fragmented systems like a bandaid, Evo actually pulls everything together, making AI useful in a firm’s day-to-day workflow.
And what’s that workflow? Well to start, it’s tax return data live in your practice management system, which Access Accountants Compliance has now. It’s still on the cloud but instead of connecting systems like the plumbing of a house, the data is treated as the foundation that the comfy rooms are built on.
And it’s technical knowledge right on the page. The Access EVO ATO skill puts tax law and ATO interpretations on the screen!
The Suite, Reimagined: Access Accountants Compliance
Nostalgia aside, the return to the suite isn’t just about convenience. It’s about solving real-world headaches. I’ve been impressed with the new Access Accountants Compliance, a fully integrated, cloud-based practice management and ledger system. And I’m excited that the product
owner used to be the ChangeGPS product owner which gives it that extra level of understanding of what accountants do (and maybe a hint at where I see a suite of the future wink wink nudge nudge).
Access has actually come up with a cloud-based integrated suite. It's a great opportunity, especially for smaller firms who just need that all-in-one solution. And the best part? There’s no variable cost. It just has a cost. You don’t get penalised for putting more clients through it.
AI as a Strategy, Not Just a Buzzword
When macro trends change, businesses revisit their strategies. I think a firm is responsible for considering a strategy rather than just trialling a dozen different APIs and AI apps.
Access is taking a platform-first approach with Evo, embedding AI across its suite of products instead of bolting it on like an afterthought. That means firms get AI where they actually need it – rather than in yet another app they’ll forget to use.
For example, ChangeGPS is rolling out an AI-powered Copilot inside its tax planning and compliance
tools. It lets accountants query ATO and Fair Work data without leaving their workflow! No more opening five tabs just to answer one question.
The Future: The Suite is Back, and It’s Smarter
With AI-powered workflows and an integrated suite approach, Access is tearing up the accounting software playbook. Ironically, it was their products that were amongst the first accounting software solutions in Australia.
The disconnected mess of standalone apps? It’s on borrowed time. The future? Intelligent, allin-one platforms that actually make accountants’ lives easier and connect with other big open platforms from the base up.
The suite is back. And this time, it’s built for accountants who don’t have time for tech headaches.
The evolving role of accountants in SME banking support
How accountants can help established businesses navigate the banking landscape
There are 5.5 million SMEs in the UK, but the vast majority are micro and small businesses. Their banking needs are relatively simple and well-served by both challenger and traditional banks. However, established businesses, those with 5-250 employees, face unique challenges that many traditional banks fail to support effectively.
Over the past 15 years, business banking for this segment has changed significantly due to the
declining presence of high-street banks, local branch closures and the removal of dedicated relationship managers. Established businesses now experience impersonal and inconvenient service. This has created a knowledge gap, so SMEs no longer understand how banks make lending decisions, the due diligence they do on customers, and what financial products are available. In response, many business owners turn to their accountants for guidance in navigating this evolving financial landscape.
@AllicaBank
Sophie Hossack, Head of Partnerships, Allica Bank
Sophie Hossack is the Head of Partnerships at Allica Bank, recently named by Deloitte as the UK’s fastest-growing tech company for the second year running. With a dedicated accountancy partnerships team, Allica are supporting accountants unlock growth opportunities for their clients, ensuring they have the business banking they deserve. Previously Sophie was the first employee and part of the founding team at Receipt Bank (Dext), the leading automated bookkeeping platform for accountants and bookkeepers. Sophie has spent considerable time working with proactive accountants in the UK and Australia.
Accountants as key advisors
For accountants, these mediumsized businesses are often their most valued clients. Accountants play a critical role in financial planning, forecasting and decision-making, helping businesses prepare for discussions with banks and investors. Their ability to support clients through cashflow challenges, payroll concerns and economic uncertainty in 2025 will be crucial to the overall health of the UK economy.
To better understand the challenges businesses face, Allica Bank surveyed over 70 accountancy firms across the UK. 89% of respondents believe the Autumn budget policies will make running a business more difficult. When asked what government measures could ease these difficulties, 68% suggested streamlining HMRC communication, while 40% called for a reduction in regulatory burdens.
When it comes to business advice, 42% of accountants said
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they have these discussions with clients monthly, while 36% reported having them daily. The most common banking concerns raised include working capital (55%), current accounts (52%) and long-term borrowing (39%). Despite this, only 3% of accountants believe SMEs are getting the banking support they need.
Relationship banking to unlock opportunities
One area where accountants can provide significant value is by helping clients review their current banking. Many established SMEs receive lower savings rates compared to larger corporate clients, or aren’t getting any return on their savings at all.
Our Great British Savings Squeeze research found that businesses with an average balance of £75,000 could be missing out on up to £2,268 per year in interest. On a national scale, this amounts to nearly £9 billion in lost earnings for SMEs collectively.
For a more established business with, say, £1 million of cash on deposit, the amount of lost interest can really start to add up. That’s money that could help offset rising employment costs, be invested in a new piece of machinery, or fund growth.
Accountants can further help their clients improve their day-to-day cash management by opting for earning cashback on spending and no monthly fee banking options. Despite the importance of banking conversations, our poll with ICAEW found that only 8% of accountants proactively discuss banking with clients. Meanwhile, 46% said they did not have these discussions at all due to a lack of confidence.
This highlights the opportunity for accountants to deepen client relationships by offering guidance on banking decisions. It also shows that banks have a role to play in empowering accountants with better data, information and insights. Equipping them with the
knowledge and tools they need to have these conversations.
A role of banks in supporting accountants
The traditional model of relationship banking, where businesses had a dedicated manager to provide tailored support, has largely disappeared from high-street banks. Yet, the demand for this kind of help remains strong.
At Allica, we have successfully filled this gap by offering a modern version of relationship banking, combining digital convenience and access to products that add value for business owners. This approach provides SMEs with market insights, personalised support, and faster decision-making in areas like lending and onboarding.
Banks can empower and support accountants by providing client data and insights, helping them Cont...
identify businesses that could benefit from improved financial solutions. Our accountancy partnership team at Allica Bank works closely with accountants, we help them feel informed and equipped when discussing banking to unlock opportunities to deepen their advisory discussions with clients. Since launching this team in April 2024, we have seen the beneficial impact this collaborative approach has for SMEs, so we are now doubling the size of our team.
How accountants can support clients with banking requirements
Don’t assume that all banks are the same. While high-street banks have become less SMEfriendly, the rise of challenger and specialist banks has created new opportunities. Accountants should actively review these options to ensure clients get the best possible banking services tailored to their industry, size and growth ambitions. Competitive interest rates, cashback incentives and reduced fees can all make a tangible difference to a business’s bottom line.
Consistently engaging clients in banking discussions is key.
Questions about their banking should be a regular part of monthly or quarterly reviews. Are they frustrated by long customer service wait times? Could their cash reserves be earning more interest? Are they considering refinancing an asset to fund expansion?
By proactively addressing these topics, accountants can better support clients in achieving financial stability and growth.
Beyond optimising banking setups, accountants can play a crucial role in risk management. In recent years, fraud and account closures have made headlines, leaving many businesses vulnerable. Encouraging clients to adopt a multi-banked strategy can provide an additional layer of security against operational disruptions.
Additionally, ensuring that all ‘Know Your Customer’ (KYC) documentation is up to date can streamline anti-money laundering and due diligence checks, making banking and lending processes smoother. By keeping financial records organised, accountants can help clients avoid disruptions and access funding more efficiently when needed.
There are numerous ways accountants can go beyond tax and compliance to deliver greater value to their clients. By staying informed on the banking landscape, accountants can proactively help their clients access benefits and unlock their full growth potential in 2025 and beyond. Their established business clients are a critical pillar of the UK economy and deserve to be recognised and supported by the banking sector, not overlooked by them.
Outsourcing | Offshoring | Podsourcing®
In 2024, Advancetrack launched a global report, the Accounting Talent Index, highlighting an industry facing unprecedented challenges in talent acquisition and retention – and potential routes out of the crisis.
Add your voice to the 2025 Accounting Talent Index Survey and/or download the 2024 report
Unlocking the Benefits of Implementing a CPQ
@tidyint
Amelia Douglas, Content Creator, Tidy
Amelia began working as an apprentice in the Marketing team at Tidy at the beginning of this year. With a passion for creating engaging content with a positive impact, Amelia provides an exuberant flair in bringing Tidy’s vision to life.
Implementing a cloud CPQ system streamlines quoting, reduces errors, enhances customer satisfaction, and drives competitive advantage for businesses.
What is CPQ?
Configure-Price-Quote (CPQ) enables customers to obtain customised quotes for intricate products. In the context of madeto-order products, customers have the flexibility to select parameters that influence the pricing. For instance, a luxury lounge suite may necessitate the selection of fabric, leg wood finish, and springing and filling options. Manufacturers face the challenge of producing all possible combinations, but needing to avoid the risk of manufacturing certain options that have low demand.
More complex CPQ situations occur across many sectors, and the quoting of these products is
likely either being done in either old, on-premise applications that predate cloud technology or using spreadsheets models built and maintained by key staff in their business.
Why Choose and Implement a Modern Cloud CPQ Solution?
The CPQ quoting system can be made available for either a B2B or B2C situation to enable customers to select the key parameters to suit their requirements. The potential advantages of this are:
• Speeding Up the Quoting Process: The customer performs the work to order, akin to an online shopping cart. This approach mitigates errors in entering parameters, as CPQ
orders frequently necessitate comprehending and inputting parameters into the internal application or spreadsheet. These parameters are typically communicated over the phone, handwritten, scanned them and subsequently emailed. An online CPQ process effectively addresses this communication risk.
• Lowering the Cost of Ordering: Whenever staff interpret customers’ preferences, such as gathering parameters for a CPQ application, it can lead to delays in order fulfilment and poses a competitive risk. Even experienced and skilled staff, including owners, may be required to handle this task. Not all quotes may be accepted, resulting in lost productivity and potential bottlenecks during peak periods or stress from backlogs.
• Cost Savings and Efficiency: Transitioning from an onpremises application or spreadsheet CPQ system to an online, cloud-based CPQ system incurs costs, but the advantages become evident upon its implementation. This transition directly saves time for key staff members and reduces errors. Evaluate the cost-benefit
analysis by comparing the total end-to-end staff time expended on a made-to-order workflow currently to the time saved after the cloud CPQ system is operational. Repurpose the saved staff time to productive areas, such as manufacturing the confirmed orders.
Quality cloud CPQ solutions necessitate minimal additional configuration for new products, unlike legacy on-premises CPQ applications or spreadsheet processes. These processes lack the substantial benefits offered by cloud CPQ solutions.
• Improved customer experience: Consider the potential benefits of a superior CPQ solution for customers. Accurate upfront pricing enhances customer service and fosters trust. This mutually beneficial approach leads to increased satisfaction for both parties.
• Competitive advantage: High-quality cloud-based CPQ solutions provide businesses with a competitive edge by optimising systems and workflows. They offer swift and precise quotes, optimising time management and minimising human error. This efficiency is particularly significant when considering the potential consequences of incorrect quote interpretations in the context of manufacturing processes.
• Integrations with other systems: Look for a cloud-
based CPQ solution that integrates seamlessly with your existing cloud infrastructure. Integrating inventory management and project/process management systems offers numerous benefits throughout business processes. Implementing a cloud CPQ system into your organisation’s workflow will continue to yield substantial, streamlined workflow savings and productivity enhancements over time, compared to the costs and bottlenecks associated with traditional methods.
• Scalability with business growth: As businesses grow, sales processes can become more complex, requiring more time and consideration to efficiently and effectively complete tasks. The tools a business uses should be able to scale as it experiences growth. Before implementing any kind of solution into a workflow, the company should consider the solution’s ability to scale according to future business needs. This particularly applies to CPQ solutions. Ensuring the CPQ solution will scale when sales demand/growth occurs, it will be able to adapt to increasing sales volumes and evolving business needs without added disruptions.
Cloud CPQ summarised
Implementing a modern cloud CPQ solution can significantly enhance the efficiency and accuracy of the quoting process
for complex products. By automating and streamlining the configuration, pricing, and quoting stages, businesses can reduce errors, save valuable staff time, and improve customer satisfaction. The transition from on-premises or spreadsheetbased systems to a cloud-based CPQ solution may involve initial costs, but the long-term benefits, including scalability, integration with existing systems, and competitive advantage, make it a worthwhile investment.
Ultimately, a well-implemented CPQ solution not only supports business growth but also ensures a seamless and positive experience for customers.
Busting the top three myths about approvals and financial controls
Setting the record straight with Brendan Lucas, ApprovalMax’s Head of Accounting APAC
espite the benefits of financial controls and approval processes, misconceptions about them still pervade.
We sat down with our Head of Accounting APAC and founder of Next Dimension Accounting Brendan Lucas, to discuss some of the most common myths around financial controls, cash flow, and approvals – plus how to identify and address them with clients.
maintain efficiency and prevent decision-making delays.
Myth #1: "Business owners need to personally approve every payment to stay in control."
Business owners can stay across everything while delegating approvals to managers using tools like ApprovalMax. This set up not only speeds up processes but also gives managers visibility over their tasks for more accountability. When business owners insist on controlling everything, managers are often left in the dark, which affects team efficiency and growth.
Brendan Lucas, Founder, Next Dimension Accounting
This mindset can often lead to business owners feeling burnt out and creating payment bottlenecks along the way. While it’s understandable that your clients want to manage all their approvals, once they start building a team, it’s crucial to encourage them to get team members to help with the approval process to
Instead of trying to approve everything on their own, tell your clients that they can set up a delegation of authority policy. This defines who has the authority to make decisions, approve transactions, or take specific actions on behalf of the organisation.
Here’s an example:
• Managers can approve expenses up to £5,000, but anything above requires
@approvalmax
Konstantin Bredyuk, CEO, ApprovalMax
Konstantin Bredyuk, co-founder and CEO of ApprovalMax, began his entrepreneurial journey in 2016 to help SMBs scale faster. Driven by a mission to help businesses build strong financial controls, he leads by example, proudly propelling ApprovalMax’s growth with dedication and hands-on leadership.
executive sign-off
• A Head of Finance can authorise payments over £50,000 –£100,000
• A CEO or business owner can approve expenses beyond £100,000
Myth #2: "Handling a high volume of bills makes approvals and payments complicated, so it’s easier to let a finance manager take care of it all."
Do not let your clients fall into this trap. They may be willing to trust their finance manager as the sole signatory on all approvals and payments because it’s convenient, but it opens the door to huge risks. From scams to internal fraud, stories of financial woes often trace back to a lack of checks and balances by more than one person. Would you hand someone your physical cash with no safeguards? The same caution should apply to your paperless approvals.
Brendan insists on talking to your clients about segregation of duties – that tasks should be split among multiple people so that one person cannot initiate, approve,
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and execute a transaction alone.
No matter how much your client trusts their team, relationships can quickly change over time, and trust gone wrong can leave your client’s business vulnerable.
Take this example from Brendan, with three different people:
• The NDA team processes the bill.
• The Business Unit Manager approves the bill.
• Finally, the owner approves the payment.
Myth #3: "Setting up a new system for approval automation will be too difficult, and training people will take too long."
Long-standing processes can often be difficult to change, especially if your client’s business has operated without issues in the past. Your client may be resistant and say approval automation software is an added expense.
The reality is that approval automation doesn’t take a long time to set up or learn. You can explain to your client that over time, automation saves time and money. The time spent on
manual approval processes – like running around to collect paper signatures, sending endless emails to chase approvers, or updating spreadsheets – is inefficient and the wasted hours add up each week.
Once your client understands that setting up approval automation and training staff isn't as daunting as it seems, you’ll want to explain or prove to them that their outdated manual processes are costing them more time and money in the long run. With approval automation, they'll start seeing time and cost savings in just days or weeks.
The
that
Trust is important when it comes to company finances, but it needs safeguards and policies in place for protection and safety. If your client falls for a scam and loses money, it can damage the business’ reputation as well as have an emotional impact. Effective financial controls and approval processes don’t slow down business –they protect its future.
reality is
approval automation doesn’t take a long time to set up or learn.
Educating and getting clients on board
Brendan says that as an accountant, you can share real-life examples of financial controls, such as avoiding scams or preventing mistakes caused by a lack of oversight. This helps clients understand why strong processes are important and how the right tools can protect them.
By debunking these three common myths and using approval automation, you can advise your clients to build a more robust and efficient finance function that is fraud-resistant, audit-ready, and streamlined for maximum efficiency.
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To learn more about ApprovalMax and how to build robust financial controls, visit: approvalmax.com
A New Era of Digital Signing: No More Chasing, No More Wasted Time
et’s be real—admin work is the ultimate productivity killer. You’ve got client deadlines, compliance requirements, and emails piling up. The last thing you need is to spend hours managing signatures, following up on documents, and stressing over where things stand.
We know the struggle. That’s why we’re transforming how document signing works with SuiteFiles. Whether you’re an accountant, a business owner, or anyone dealing with endless paperwork, our latest updates are designed to save time, reduce admin, and bring clarity to your signing workflows.
Here’s what’s new and how it’ll make your life easier.
Document Packs: One Request, Multiple Documents, Zero Hassle
You’ve probably been there— sending clients multiple documents to sign one by one, hoping nothing gets lost or delayed. With our new Document Packs feature, you’ll now be able to send all your documents in a single request.
Let’s say you have an engagement letter, payment authorization, and terms of service that need signatures. Instead of firing off three separate emails, you can bundle them into one, making it faster for you and your clients.
But that’s not all. Document Packs also let you:
• Assign roles: Need both the business owner and CFO to sign? No problem—you can define who signs each document.
• Control the signing order: Want a partner to review and sign before the manager does? You’ve got full control over the order of signatures for each document.
It’s all about reducing the back-andforth and keeping things on track.
@ApprovalMax
@SuiteFiles
Riley Malins, Content Writer, SuiteFiles
A lover of a good yarn, Riley Malins has built captivating narrative designs for web3 giant Futureverse, while leading global marketing campaigns for Spotify, FIFA, and Authentic Brands Group. Committed to enhancing the digital storytelling of small businesses, Riley combines industry expertise with a creative flair to elevate their online presence.
Your New and Improved Signing Dashboard
Managing document workflows shouldn’t feel like a guessing game. We’ve rebuilt the Signing Dashboard to give you the clarity and control you need, with a cleaner, more intuitive interface.
Here’s how it helps:
• Real-time status updates: See if documents have been delivered, signed, or stuck in a client’s inbox. No more wondering what happened after you hit send.
• Automatic reminders: Let SuiteFiles handle the follow-ups with recurring reminders that nudge clients to complete their signatures.
• Clear audit logs: Stay compliant with a full record of all signing activities, making it easy to prove who signed and when.
It’s like having a personal assistant who never forgets a task or deadline.
AI-Powered Document Summaries: Work Smarter, Not Harder
We get it—no one has the time (or patience) to read through long documents over and over again. That’s why we’re
This article is
introducing AI-driven document summaries.
This feature automatically pulls out the key points of a document, giving you and your clients a quick overview of what’s important. It’s designed to reduce errors and save time, especially when you’re managing multiple requests during busy periods.
Imagine how much easier it’ll be for your clients when they can see a summary of what they’re signing, instead of having to scan every page.
Compliance You Can Count On
The rules around digital signing are always evolving, and staying compliant is a full-time job in itself. That’s why we’ve built these updates to meet today’s corporate standards for secure, compliant document signing. You’ll have peace of mind knowing your processes are aligned with current legal requirements.
But this update isn’t just about compliance—it’s about preparing you for what’s next. This is SuiteFiles’ first step into an AI-powered future, where automation will take more admin work off your plate than ever before.
“Set It and Forget It” Efficiency
The goal of all these updates is simple: make signing workflows something you can set and forget. Imagine sending out documents
and knowing SuiteFiles has got the rest—tracking statuses, sending reminders, and ensuring nothing falls through the cracks.
These updates empower you to:
• Eliminate repetitive tasks like manual follow-ups.
• Improve turnaround times with faster, more organized signing processes.
• Focus on high-value work instead of getting bogged down in admin.
We’ve built these tools to help you conquer the year ahead with less stress and more productivity.
Why Now Is the Time to Switch to SuiteFiles Super Suite
Whether you’re handling dozens or hundreds of signing requests each month, these updates are game-changers. It is important to note that digital signing is exclusive to our Super Suite plan, but unlike other digital signing providers who make you limit the amount of document signing you can do per month, we offer unlimited digital signing to all users on our Super Suite plan. If you’re not already using SuiteFiles, now’s the perfect time to explore what our document management workspace can do for your business.
With features like document signing, client portals, bulk folder generation, and advanced PDF tools, Super Suite helps streamline your entire
workflow—not just signing. And with new features like document packs and AI summaries, you’ll be better equipped to tackle 2025 without admin holding you back.
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See for Yourself
To find out more about Suitefiles, visit our website
Book a demo today to see how SuiteFiles can transform your business operations and give you back the time you deserve.
When Ecommerce Meets Advanced Order Management Software
Fishbowl Commerce Suite helps ecommerce sellers with listing management and multichannel order routing
@fishbowl
Kendrick Hair, Chief Evangelist, Fishbowl
In his current role as Chief Evangelist, Kendrick Hair focuses on working directly with customers and technology partners to continually develop better products and features at Fishbowl. Since joining the company in 2007, Kendrick has worked extensively across various departments including Product, Engineering, Sales, and Support. Over the years, he has been instrumental in driving growth and success for many companies that rely on Fishbowl for their business operations.
Even as the ecommerce market grows, many aspects of it remain surprisingly small.
he global ecommerce market is expected to grow by 44% between 2024 and 2028 to $10.4 trillion.
That is a staggering number. According to a Store Leads report, Shopify is the biggest name in ecommerce, and most of its sellers operate with a relatively small number of products. The largest group (28.4%) sells fewer than 10 products each, and 95% of Shopify stores have fewer than 1,000 products in their catalogs. This shows that the majority of ecommerce demand is met by small businesses, not just big-box retailers.
unified system, they struggle with stock discrepancies, slow fulfillment, and missed orders. This inefficiency leads to higher costs, lost sales, and frustrated customers who expect seamless shopping experiences.
“Shopify is the biggest name in ecommerce, and most of its sellers have a small number of products.”
Retailers and brands need modern order orchestration solutions that go beyond incremental improvements. They must align demand and fulfillment dynamically, offering real-time tracking, optimized stock utilization, and AI-driven fulfillment decisions. Without such systems, businesses risk shrinking margins, inefficiencies, and lost customer trust.
inventory management, order fulfillment, and catalog listing features. Created by Fishbowl, the #1 inventory management software for QuickBooks users, this solution is launching this month to equip businesses with the tools they need to scale efficiently.
Unlike legacy order management systems, Fishbowl Commerce Suite provides a unified view of inventory across distribution centers, stores, dropship partners, and third-party logistics providers (3PLs).
This big-small contrast is also evident in the way these businesses manage their inventory. Many retailers face increasing challenges in managing inventory effectively across multiple sales channels, fulfillment locations, and supply chain partners. Without a
A
Smarter Solution for Ecommerce Success
Fishbowl Commerce Suite is a new online solution designed to help small, growing ecommerce sellers by providing comprehensive yet affordable
This ensures accurate availability across all sales channels and prevents stockouts and overselling. The solution adapts dynamically to demand shifts, supplier constraints, and operational disruptions—making real-time sourcing decisions and optimizing fulfillment to reduce costs while improving delivery speed.
With Fishbowl Commerce Suite, ecommerce sellers can:
• Optimize inventory utilization – Prevent overstocking and
stockouts by dynamically adjusting to demand.
• Calculate and surface promise dates and fulfillment options – Offer customers accurate delivery dates and options at checkout.
“The largest group of Shopify sellers (28.4%) have fewer than 10 products each.”
• Enhance consumer experience – Provide real-time tracking and post-purchase flexibility, building customer trust.
• Automate fulfillment optimization – Use AI-driven routing to select the most costeffective and fastest fulfillment location.
• Gain full inventory visibility –Track stock in real time across multiple warehouses, suppliers, and fulfillment centers.
6 Main Features in Fishbowl Commerce Suite
Fishbowl Commerce Suite is a cloud-based sales and operations platform for growth-focused multichannel sellers and directto-consumer brands. It offers the following key features:
• Inventory management –Receive inventory and track stock levels in real time across multiple locations.
• Catalog listing management across channels – Organize and optimize product listings across sales channels while keeping stock quantities in sync.
• Multichannel order routing –Route sales orders to optimal fulfillment locations for efficient processing.
• Order fulfillment and customer service – Pick, pack, and ship items efficiently to fulfill incoming sales orders from multiple channels.
• Accounting integration and reporting – Integrate with QuickBooks Online or Xero and generate custom reports to track costs and profitability.
• Forecasting and analytics
– Forecast inventory demand and automate purchasing with intelligent reorder points.
Solutions to Common Ecommerce Problems
Many ecommerce businesses face significant challenges in managing inventory, order fulfillment, and multichannel operations. Fishbowl Commerce Suite helps solve these problems with a unified approach:
Fishbowl Commerce Suite meets the needs of businesses both big and small. If your clients want to take advantage of these advanced features, contact Fishbowl at 1.800.774.7085 Ext. 2 for referrals and more information.
Learn more at:
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Capium 365
The Heart of the Capium Ecosystem
Powering Stronger Agent-Client Relationships
n the dynamic landscape of modern accounting, the synergy between accountants, bookkeepers and their clients are paramount –especially when it comes to tax compliance in the UK.
Enter Capium 365, the cornerstone of the Capium Ecosystem, meticulously crafted to enrich and fortify these essential relationships. By seamlessly integrating advanced cloud-based solutions with user-centric features, Capium 365 revolutionises financial management, fostering unparalleled collaboration and efficiency. Capium is incredibly pleased with Capium 365. Tushir Patel, Co-Founder Capium stated that “Capium 365 is built to revolutionise how accountants and bookkeepers collaborate with clients. Real-time data sharing is a game-changer—boosting efficiency, transparency, and trust like never before."
The
Capium Ecosystem: A Holistic
Approach to Accounting
Capium has long been a pioneer in cloud accounting software, dedicated to transforming the role of accountants from mere number crunchers to strategic financial advisors. The Capium
Tushir Patel, Co-Founder, Capium
Tushir Patel is a UCL Med Chemistry Graduate, passionate about business, entrepreneurship and technology.
Co-Founder of Capium, an online accounting platform designed for Accountants to accomplish accounting and tax services, whilst collaborating with Clients and Staff alike.
Ecosystem embodies this vision, offering a comprehensive suite of interconnected tools designed to streamline every facet of accounting practice. At its heart lies Capium 365, the linchpin that unifies and enhances the entire ecosystem.
Capium 365: Bridging the Gap Between Accountants and Clients
Capium 365 is more than just a cloud MTD app solution for our Tax Professionals; it's a dynamic platform that bridges the gap between accountants, bookkeepers and their clients. Designed with both parties in mind, it facilitates seamless collaboration through real-time data sharing, ensuring that financial information is always upto-date and accessible. So getting the data in view a lot quicker so that the tax professionals can focus on doing what’s important to them, rather than chase. This transparency not only enhances trust but also empowers clients to make informed decisions with confidence.
Key Features That Empower Collaboration
• Mobile and Web Accessibility: Manage finances on the go,
from any device, ensuring flexibility and convenience.
• Invoice and Receipt
Scanning: Eliminate manual data entry by automatically capturing and organising receipts and invoices – up to 50 at once!
• Unlimited and FREE Bank
Feeds: Connect and track transactions across all bank accounts in real-time, providing a comprehensive financial overview.
• Auto Bank Reconciliation: Automatically match transactions to bank records, saving time and reducing errors.
• Document Sharing: Securely share important financial documents instantly, enhancing communication and collaboration.
• Unlimited Users: Collaborate with the entire team without any restrictions, fostering a cohesive working environment.
• MTD IT Compliance: Be fully prepared for Making Tax Digital for Income Tax, ensuring hassle-free compliance.
These features are meticulously designed to simplify workflows, allowing both accountants and clients to focus on what truly matters; growing the business.
This article is I
@capium
Transforming
Client Interactions
Capium 365 redefines client interactions by providing a platform where communication is streamlined, and data is centralised. Clients can easily upload invoices and receipts through the mobile app or web browser, which are then instantly accessible to their accountants. This immediacy ensures that accountants have the most current information, enabling them to provide timely advice and insights and no chasing either way.
Moreover, the document sharing and messaging features create a collaborative environment where queries can be addressed promptly, and important documents can be exchanged securely. This twoway communication fosters a stronger, more transparent relationship between accountants and their clients.
Empowering Accountants with Advanced Tools
For accountants, Capium 365 offers a suite of advanced tools designed to enhance efficiency and service delivery:
• Real-Time Financial Data: Access up-to-date financial information, allowing for quicker and more accurate client collaboration.
• Client Portals: Simplify interactions with secure portals where clients can submit documents and access reports.
• Automated Notifications: Keep clients informed of key deadlines and important updates automatically.
• Integrated Messaging: Communicate directly with clients within the platform, ensuring all correspondence is in one place.
• Customised Reports: Generate tailored reports to meet each client’s unique needs, providing valuable insights.
These tools not only streamline
the accounting process but also position accountants as proactive advisors, enhancing the value they provide to their clients.
Tailored Solutions for Diverse Client Needs
Capium 365 recognises that each client is unique and offers tailored features to meet diverse needs:
• Sole Traders and SelfEmployed Individuals: Benefit from easy-to-use tools like invoicing on the go, receipt scanning, and simple sales and expense tracking.
• Limited Companies: Access comprehensive features such as sales and purchase management, auto bank reconciliation, and financial reporting.
By providing customised solutions, Capium 365 ensures that all clients, regardless of their business structure, have the tools they need to manage their finances effectively.
Seamless Integration Within the Capium Ecosystem
Capium 365 is designed to work harmoniously within the broader Capium Ecosystem, integrating seamlessly with other modules such as Bookkeeping, Payroll, Tax Compliance (including Accounts Production, SelfAssessment, and Corporation Tax), and Practice Management. This unified approach ensures a smooth, efficient workflow
across all aspects of accounting. This integration ensures that data flows effortlessly between modules, reducing duplication minimising error and increasing communication between the Agent and client – without time wasted on chasing for information.
For instance, information captured through Capium 365 can be automatically synced with the Bookkeeping module, ensuring that all financial data is centralised and up to date in realtime. This interconnectedness enhances efficiency and provides a holistic view of the client’s financial position.
Future-Ready with MTD IT Compliance
As the accounting landscape evolves, staying compliant with regulations is crucial. Capium 365 is fully prepared for Making Tax Digital for Income Tax (MTD IT), ensuring that both accountants and their clients can navigate these changes with ease. This future-ready approach eliminates the hassle of compliance, allowing users to focus on strategic financial management.
How Payroll Bureaus Can Stay Ahead of Compliance, Tech, and Client Expectations
Helping Payroll Bureaus Get Ahead
@buddypayroll
Jonathan Mifsud, Co-Founder & Chief Technology Officer, Buddy
As CTO & Co-Founder of Buddy, Jonathan leads a team dedicated to making payroll seamless, accurate, and scalable for businesses everywhere while ensuring compliance and safeguarding sensitive payroll data. His mission is to empower Payroll Bureaus & SMEs to pay accurately through world-class HR & Payroll software.
Payroll is one of the most complex and high-risk services in any accounting or bookkeeping firm. With evolving compliance rules, new technology reshaping workflows, and rising client expectations, payroll professionals are under constant pressure to deliver accuracy and efficiency.
This article is any payroll bureaus are stretched thin, juggling multiple clients while ensuring compliance with ever-changing legislation. Jonathan Mifsud, Co-Founder & CTO of Payroll Cloud Software Buddy, has seen firsthand how these challenges impact firms of all sizes.
“Payroll is about keeping up with constant regulatory shifts, client demands, and ensuring every payslip is 100% accurate. One small mistake can have major consequences, from fines to reputational damage,” says Jonathan.
He has spent years working with
payroll bureaus and accountants, helping them navigate these challenges.
The challenges payroll bureaus face
Many payroll bureaus are stretched thin, juggling multiple clients while ensuring compliance with ever-changing legislation. Common challenges include:
• Regulatory updates – Staying compliant is an ongoing battle, with new pension requirements, employment law changes, and tax updates constantly emerging.
• Technology shifts – Payroll software and automation tools can improve efficiency, but choosing and implementing the right solutions without disruption is easier said than done.
• Pricing and profitability –Many payroll bureaus struggle to charge what their services are truly worth, particularly when payroll is seen as an addon rather than a core business function.
• Talent and efficiency – With growing workloads and tight deadlines, payroll teams need the right processes and support to work effectively without burnout.
These are issues that directly impact the sustainability and profitability of payroll services, making it critical for bureaus to stay informed and adaptable.
“Payroll bureaus provide an essential service, yet many are undercharging. It’s time to shift the perception of payroll from a low-margin necessity to a valuable, revenue-generating service,” says Jonathan.
Automation is changing payroll, but it’s not just about replacing manual work. The real challenge is integrating tech in a way that actually makes teams more efficient, not overwhelmed.
The future of payroll: What’s next?
and processes in place to scale without breaking,” Jonathan adds.
“Automation is changing payroll, but it’s not just about replacing manual work.”
The payroll industry is at a turning point. AI, automation, and compliance tools are becoming more advanced, giving payroll professionals new ways to streamline operations and reduce risk. However, technology alone isn’t the answer—firms need to know how to integrate these tools effectively and develop strategies that future-proof their services.
“We’re seeing payroll teams stretched to their limits. Efficiency isn’t just about tech—it’s about having the right structure, training,
This is where learning from industry leaders, sharing insights, and staying ahead of trends can make all the difference.
Events like the Payroll Growth Summit (46th March) bring together payroll experts, software providers, and bureau owners to discuss the most pressing challenges and opportunities in the industry.
Jonathan will be joining a panel of payroll specialists to explore the strategies payroll bureaus need to thrive. From tackling compliance updates to leveraging automation and improving pricing models, the discussion will provide actionable insights for firms looking to grow and adapt.
For those keen to dive deeper, the summit offers a chance to hear from industry figures like Samantha O’Sullivan (CIPP) on compliance, Barry Matthews (Association of Bureau Managers) on scaling a bureau, and Stuart Hurst (Cloud 10 Accounting) on modernising payroll operations.
With payroll evolving rapidly, staying informed is essential.
the Payroll Growth Summit on-demand:
Support for MTD for Income Tax
Step 1:
Step 2:
Request bank statements for the period from your client (in print or PDF form), and use AutoEntry to accurately and quickly extract the data.
Step 3:
Add AccountsPrep as the accounting integration for that client, just like you would add any cloud accounting solution. The statement data will then flow through.
Use AccountsPrep to bulk code, reconcile and adjust the accounts in arrears, as required. Then output a trial balance for import to your final accounts solution.
Get Started Now
Currently available to accountants and bookkeepers in the UK and Ireland only.
Making Big Software Changes Feel Small
How a 400+ team transitioned to the new WorkflowMax with ease
Millie Vingrys, Head of Brand and Marketing, WorkflowMax by BlueRock
I love telling our customers' stories and turning complex ideas into something meaningful. Through the power of tech, I enjoy seeing them save time, boost performance, and achieve results through our platform, so they can focus on what matters most. When I'm not working, you’ll find me paddleboarding, driving kids to soccer, or moonlighting as a florist - life’s too short not to dive into what excites you!
When you’re a trusted partner of the likes of BHP, Vale and Glencore, and a leading player in the mining industry with over 400 crew, the thought of having to change your key business management software (one that you rely on every single day) could be considered a nightmare.
LThis article is
uckily for the team at Furnace Solutions, they knew the value of bringing in an implementation expert to work closely with the business to ensure the smooth adoption and changeover to minimise disruptions to the business.
“When we found out that Xero was retiring WorkflowMax and we’d have to make a massive change in our business, we only wanted to work with the best. After a bit of a search, we found the right fit in Josh Licence at Apparatus Quo,” says Chad Loan the CEO at Furnace Solutions.
Furnace Solutions is a global leader in managing large-scale furnace projects, with nearly a decade of experience operating in the harsh, demanding but beautiful mining and metals processing environments of Australia. The company boasts a dedicated workforce of 150
core employees, with over 400 specialists engaged in major projects. While Furnace Solutions has built its reputation in Australia, it’s also rapidly expanding its global footprint with operations in Brazil and the Philippines, and ambitious plans to extend operations into Chile. This strategic growth ensures that Furnace Solutions remains wellpositioned to support its clients and partners across the globe.
Specialising in the mining industry, the business offers a comprehensive suite of furnace maintenance services, delivering innovative, safe, and efficient methodologies within time-constrained operational settings. Their core services include Project Planning and Execution, Shutdown Maintenance and Services, Fixed Plant Maintenance, Product Support and Operations, and Post Works Reviews and Analysis.
I was lucky enough to spend time with Chad Loan who leads the team as CEO and Jeremy Mulcahy as the CFO, who is laser-focused on the numbers. I felt an instant like; both these leaders were down to earth despite the huge pressure of their roles. It was great to see they both value worklife balance and make time for a morning surf or paddleboard before diving into the demanding duties for the day.
“When we found out that Xero was retiring WorkflowMax and we’d have to make a massive change in our business, we only wanted to work with the best.” - Chad Loan
For those who don’t know (like me!), an industrial furnace is a large, hightemperature piece of equipment used in various manufacturing and processing industries to heat materials, such as metals, ceramics, glass, or chemicals. It’s designed to maintain a stable, controlled temperature over extended periods to carry out processes like melting, drying, curing, or heat treatment. Industrial furnaces are essential in industries like mining,
Chad Loan, CEO, Furnace Solutions
steel production, metalworking, petrochemical, and ceramics, among others. These furnaces can vary in size and complexity, from small lab-scale furnaces to massive multi-chamber furnaces used in large-scale production plants. The heat inside the furnace can be generated using electricity, natural gas, oil, or other fuels, depending on the specific needs of the process. These furnaces must be built to withstand extreme temperatures and harsh conditions, often requiring advanced technology and safety features to operate efficiently and safely.
If you’ve never seen one up close, you’d be surprised by the size and scale, so massive you can stand inside them in some cases! It’s high-risk, high-reward work.
Forward-thinking when it comes to technology
business to scale. Their app stack includes Xero, ApprovalMax, KeyPay, OPMS and WorkflowMax.
“At the end of the day, we sell time, pay time and invoice time, right? So, we needed a robust system with flexibility to capture all that. And one that doesn’t require extra steps to enter timesheets hence double handling. It’s all self-serve and in real-time,” says Chad.
The company has had remarkable growth supported through its adoption of technologies like WorkflowMax and others. Shifting to integrated solutions has been key to driving their operational excellence every single day.
“The time tracking in WorkflowMax is phenomenal - a lot of the team are out on site and can easily use the mobile app to see what jobs and tasks they are assigned to and very quickly capture time against them,” says Chad.
Making the switch to WorkflowMax by BlueRock
The discontinuation of the old WorkflowMax product by Xero highlighted the necessity of selecting the right tool for their growing needs. After a careful selection process and evaluation of about five other apps, they decided to continue on and transition to the new WorkflowMax for its seamless migration process, integration options and scalability. Plus, the promise of continued long-term development.
“We needed a platform that could handle the expanding scale of our operations, and WorkflowMax continues to be a great fit for our business, with a great price point,” says Chad.
Working with an expert paid off
Ten years ago, Managing Director Ben Burchill, started the business with one client and a very small team with the vision of becoming the leading global furnace and mining maintenance service business and has grown exponentially to today. He pioneered their move to the cloud and was an early adopter of many cloud technologies, embedding processes that would help the
I asked if they had any issue with chasing up timesheets – the answer was “NO – it’s just so simple and easy to use,” says Chad. With the added flexibility of multiple ways to track time either through the app, the quick time entry, the weekly or daily timesheet views, gives the team a wide variety of ways to track time their own way.
To ensure the transition was as seamless as possible, Furnace Solutions worked with Josh Licence from Apparatus Quo, a partner who provided essential guidance throughout the changeover process. His deep understanding of WorkflowMax, along with direct access to the support and development teams, proved invaluable in resolving issues quickly and making a smooth transition from the old to the new. The migration was managed over just 2.5 hours, preceded by practice runs to make sure everything would go smoothly on the go-live day.
Jeremy Mulcahy, CFO, Furnace Solutions
The team at Furnace Solutions
“Having guidance from Josh Licence throughout the process made all the difference,” says Chad.
The role of change management was key
Of course, no system change is without its challenges. Furnace Solutions recognised early on that effective change management would be key. While there were some initial teething issues, six months into using WorkflowMax, the results speak for themselves. The disruption was kept to a minimum, and day-to-day operations are now running much more smoothly.
“Transitioning wasn’t without its hurdles, but with the right support in the Apparatus Quo team, we’ve seen a huge improvement in efficiency of the system. Things are flowing easily now.”
Spotlight on the most loved features in action
WorkflowMax has empowered Furnace Solutions with several key features that have streamlined their operations. From winning multimillion dollar work using the quoting functionality, to managing jobs to tracking time and costs, almost all aspects of their job
“At the end of the day, we sell time, pay time and invoice time, right? So, we needed a robust system with flexibility to capture all that.” - Chad Loan
management is now integrated into one platform. The ease with which employees log their time ensures accurate billing and payroll, and the seamless integration with Xero has eliminated a lot of manual data entry, reducing the risk of errors.
“It’s great to see the WorkflowMax product team looking to extend their ecosystem with ApprovalMax and KeyPay integrations in future. That would mean even greater efficiencies in our workflow, by removing some of the data entry and allowing the team to focus on the accuracy of the task they are working on,” says Jeremy.
Real-time reporting and dashboards provide critical insights into project progress and financial health, giving the team the tools they need to make smarter, more informed decisions.
A scalable result
Switching to the new WorkflowMax, gave the business the continuity they desired. Administrative workloads have been reduced, with job management, time tracking, and invoicing now all managed in one platform. Customisable reports offer clearer visibility into both project performance and financial health, making it
easier for the team to stay on top of the business. As their workforce and projects continue to grow, WorkflowMax provides the scalability they need to keep operations running smoothly.
Looking to the future
Looking ahead, Furnace Solutions is optimistic about the future. They’re already investigating how to integrate WorkflowMax with their payroll system to further eliminate manual data transfers and reduce the risk of errors. The addition of multi-currency will also simplify financial operations across their global business.
Considering a changeover to WorkflowMax?
For anyone considering a system change, both Chad and Jeremy offer some valuable advice: work with an expert partner. “Having the right partner not only saves you time but also keeps your brainpower intact. The support we received from the Apparatus Quo team made the whole transition process much smoother”.
Thanks to Furnace Solutions and Apparatus Quo for sharing this story.
FIND OUT MORE...
Want to become a WorkflowMax partner?
From full implementation partners to advisors and ecosystem partners – we encourage you to join our community.
Find out more about the new WorkflowMax by BlueRock partner program at workflowmax2.com/ become-a-partner
Explore all WorkflowMax has to offer workflowmax2.com
The Payroll Growth Summit may be over, but you can still access expert insights at your convenience.
Compliance
• Stay updated with the latest legislative changes.
• Learn cost-effective compliance strategies.
• Prepare for upcoming pension changes.
Technology
• Discover how AI and automation are transforming payroll.
• Get tips for seamless payroll migrations.
• See real-life examples of tech transformations in payroll.
Bureau Success
• Build a top-performing payroll team.
• Help clients make timely payroll payments.
• Learn strategies to charge what your services are worth.
Automating tax management can drive efficiency and minimize risks for global businesses
ith the OECD’s Business Confidence Index (BCI) dropping to below pre-COVID levels before the start of this year, the outlook for businesses across various industries has been driven by the possibility of recession, rising inflation, and volatile consumer confidence, among other economic factors. As a result, businesses across the globe have shifted their focus to meeting efficiency goals, rather than putting a bullseye on unrestrained growth.
A goal around efficiency includes many of the same practices
businesses have been leveraging for years, now coupled with the benefits of digital modernization. To meet new goals around efficiency, businesses are leveraging technology that automates operations and processes; many on the backend. To cut down on added costs, time, and resources spent on low value business requirements, businesses have turned to areas like tax compliance as a part of their operations where they could be more efficient.
Tax compliance is an area especially ripe for automation within global businesses because
Luke Yamnitz
Luke heads up the "Strategic Verticals" partnerships team at Avalara, a leading provider of tax compliance automation software for businesses of all sizes. The team of Strategic Partner Managers lead Avalara’s top Fintech, Point-of-Sale, and Private Equity & Venture Capital partners, in addition to the "FastTrack-Build" accelerator for emerging technology partners.
easy-to-use automation solutions drive both time and cost reduction, protects businesses from harsh fines and penalties from audits, and creates a better overall customer experience. This is especially true for small and midsize businesses, which have fewer resources at their disposal.
According to research from Avalara, small and midsize businesses spend a combined 163 hours and more than $17,000 per month on manual sales tax management. That’s 163 hours that tax professionals could spend on numerous other and more important tasks to support their business’s bottom line. After all, an hour spent on tax management is an hour lost on other parts of the business, which can lead to growth.
The cost of manual tax compliance goes beyond time and money. Like many human-centric tasks, manual tax management is an errorprone process. Using outdated methods, like spreadsheets, makes it increasingly difficult for tax professionals to keep up with constantly changing tax rates and rules. The uncertainty surrounding manually managed tax rates and rules that are used to make tax determinations for a business creates unnecessary risk.
Tax can also serve as a barrier to business growth and expansion. Entering new markets and adding sales channels, employees, products, and/or services can trigger new tax obligations to register and file in more locations. When businesses are looking for areas to cut costs and resources, and drive overall efficiency, tax compliance can quickly become the poster child for automation because of the low value that managing it provides to a business. Adding in the risk of getting tax wrong and the impact it can have on a business, the decision to automate makes even greater sense.
Automation not only allows businesses to reduce the time and money currently spent on manually managing processes that can be handled more quickly and accurately with technology, but it also reduces barriers to growth and enhances the value of existing technology and systems.
Automation decreases the tax complexity that often comes with business growth. The effort required to remain compliant in a few states is vastly different when you do business in most of the USA.
Selling into more countries adds a whole new level of complexity. With automation, it’s easier to scale.
The rise in the adoption of automation signals that more businesses are realizing that tax is simply too complex to manage on their own. However, it’s still important for businesses to understand that not all technology is created equal. For example, if a business is using a solution that only handles tax calculation, they still have an obligation to manage the rest of the compliance lifecycle.
Avalara and Xero have a wellestablished strategic partnership, which brings sales tax workflows and easier management to the Xero platform. Working together, the sales tax compliance capabilities help small businesses, accountants, and bookkeepers simplify sales tax obligations for small businesses, with more reliable sales tax calculations on invoices, more flexible sales tax reporting, and filing via Avalara.
Xero also recently launched its auto sales tax capability, which was developed in partnership with Avalara. The embedded
solution brings advanced sales tax workflows and management directly into the Xero platform, enabling advisors and business owners to automate sales tax calculations, reporting and filing.
This auto sales tax capability is best suited for companies who invoice for their goods and services in Xero, operate across multiple jurisdictions, and have a mix of taxable, non-taxable and exempt goods.
Avalara's expansive tax content database and sales tax calculation engine, coupled with Xero's invoice and reporting capabilities, make it easy for both small business customers and their advisors to benefit from a seamless delivery of tax determinations and calculations on every transaction. Learn more about Avalara + Xero at:
A forecast isn't just for year-end
@fathomhq.com
Darren Glanville, Country Manager UK & EMEA, Fathom Darren is no stranger to the accounting profession and has more than twenty years experience helping accounting practices develop digital strategies and processes to drive efficiencies and profitability. Having worked for some of the biggest software providers including Sage, CCH, and Xero, Darren now heads up the UK and EMEA region for Fathom and is passionate about accounting firms leveraging technology to drive better business outcomes. Keeping your forecasts active year-round helps you stay agile, resilient, and ready for anything.
ccountants play a pivotal role in business planning and forecasting. In this article, we look at five best practice tips gathered from industry insights to help keep forecasting proactive, strategic, and impactful all year.
1. The power of regular reviews
The past few years have shown us how quickly circumstances can change. A study by ACCA and KPMG found that 70% of finance professionals believe agile planning improves a company's resilience by enabling faster adjustments to unexpected events.
Businesses that embraced regular forecasting stayed afloat during turbulent times and gained sharper insights and better control of their finances.
Best practice: Make quarterly reviews part of the routine. These aren't just check-ins. They're opportunities to adapt, realign, and stay in control of a business's financial future. We recommend planning ahead and boxing off time in your calendar to perform these.
2. Keeping forecasts aligned with strategy
We know cash flow forecasting goes beyond tracking numbers; it’s a tool to keep business goals front and centre. Many organisations start the year with purpose-driven budgets, but it’s easy to lose sight of those priorities over time.
Deloitte reports that 61% of successful businesses use forecasting continuously to realign with their strategic goals. Making this a quarterly practice keeps the process grounded and relevant, helping to identify areas that need reallocation or rethinking.
Best practice: To help guide these conversations, here's a checklist of questions you can ask during each quarterly review:
• Are the current business goals still relevant?
• What are the key priorities for the next quarter?
• How does the current financial position support these goals?
• Are there areas where resources can be reallocated to align more with strategic
priorities?
• What obstacles or risks do we foresee?
• What new insights have been gained that could refine the strategy?
To keep the forecast realistic and actionable, you should incorporate any new trends, customer feedback, or operational data.
3. Cash flow, not just profitability
While profitability often gets the spotlight, cash flow is just as critical. Sadie Channing, Director at Menzies LLP, emphasizes that profit doesn't equal cash, and neglecting cash flow forecasting can leave businesses blindsided by unexpected expenses.
"Businesses are quite good at thinking, 'OK, what do we think our profitability will be next year or the year after?'. And that's all well and good. But how does that turn into cash? Profit doesn't equal cash, in fact, far from it a lot of the time."
Incorporating scenario planning into your reviews can further preparedness. ACCA's research
Best practice: Include best and worst-case scenarios in your forecasts. This approach makes it easier to manage risk, plan for growth, and identify strategies for unforeseen financial pressures.
4. The role of visual tools
Numbers in your plans are essential, but spreadsheets alone can be overwhelming and often cause the dreaded “glazed-over look" from clients or non-financial stakeholders.
Alicia Williams, Director at SHORTS, highlights how visual tools make forecasting accessible, especially for business owners who might not be finance experts; helping them to understand trends, compare scenarios, and understand cash flow health at a glance.
"Many businesses we work with are amazing at what they do, but they're not accountants. Numbers don't mean a great deal to them, and they don't have hours to spend trying to figure them out. Having visuals is vital because it helps them quickly spot trends—if something looks fine in a spreadsheet but you see a downward trend on a graph, you instantly know something needs attention."
Quarterly forecasting isn't just about preparing for risks and recognising potential growth. For many business owners, regular cash flow tracking opens strategic possibilities, from hiring staff to pursuing ambitious projects. Knowing your forecast isn't limited to static projections, can empower stakeholders to take calculated risks confidently, from expanding teams or investing in new tools.
Deloitte's findings show that organisations using rolling forecasts are 75% more likely to identify growth opportunities than those using static, year-end budgets. In this way, regular forecasting becomes a tool for resilience and innovation.
Best practice: Use quarterly reviews to assess new opportunities as they arise. With consistent insights into cash flow, businesses can confidently pursue growth, knowing they have the financial stability to support it.
Forecasting as a year-round tool
Successful businesses treat forecasting as a dynamic, ongoing process. Instead of letting plans fade after the rush of annual planning, commit to regular
If you're looking for a tool that simplifies this process, Fathom offers features that make forecasting and scenario planning accessible, collaborative, and visually engaging. Whether stresstesting scenarios, realigning budgets, or exploring new growth opportunities, Fathom helps you keep financial plans actionable and aligned with financial goals.
Because a great forecast isn't just for December, it's a roadmap to year-long success.
Sources:
• Planning, budgeting and forecasting: an eye on the future (A KPMG and ACCA thought leadership report)
• Deloitte Global planning, budgeting and forecasting insights report – edition three
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The Rising Cost of UK Employment vs. Staff Wellbeing and Burnout!
How Philippines Offshore Teams Ease Costs and Burnout
@mmcnee19
Mark McNee, Country Director UK, Frontline Accounting
As the EMEA Director at Frontline Accounting, I'm responsible for running and scaling the UK & European operation of a leading offshore resource for accounting firms and businesses. With over 15 years of experience in strategic growth roles, I have a proven track record of delivering meaningful business improvement by challenging the accountancy status quo. I am also an ACCA student, pursuing a diploma in accounting.
The UK’s rising employment costs and soaring accountant burnout rates demand smarter hiring. Offshore teams help firms stay lean, efficient, and competitive.
he Perfect Storm –The Rising Cost of UK Employment vs. Staff Wellbeing and Burnout
I’ll just get this out of the way— having an offshore team is not about stopping investment in the UK. Frontline clients don’t stop recruiting in the UK because they have an offshore team in Manila, but they can be more selective about who they recruit.
After the recent UK Budget, businesses across the nation are facing a new reality: the cost of employment is rising fast. With increased minimum wage and National Insurance contributions, accounting firms and their clients are under pressure to reassess their hiring strategies.
"Every hire is an investment— make it count."
Recruitment mistakes are no longer just unfortunate missteps—they carry a financial penalty in terms of recruitment fees, compliance costs, and productivity losses.
This high-cost environment is
coupled with alarming levels of staff burnout. Nearly 50% of accountants surveyed by CABA say they constantly or often experience symptoms of burnout. The pressure on owners, CFOs, and Partners to ensure their team is properly supported has never been greater.
"Burnout is real. Smart resourcing is the cure."
Higher employment costs may deter some companies from expanding their UK workforce, but they can still invest in supporting their team. Businesses must refine their resourcing and workforce strategy, focusing on the selection and development of employees while also integrating offshore support to enhance team productivity and efficiency.
1. The Cost of Poor Recruitment Decisions
Every hire is an investment. With rising employment costs, every hiring decision needs to be calculated. Gone are the days when hiring managers could afford to ‘take a punt’ on someone.
Recruitment fees are typically around 20% of starting salary. Factor in onboarding time and resources required to bring a new employee up to speed, and a poor hire becomes an expensive liability, draining productivity and disrupting team performance.
"The right people, in the right roles, at the right cost."
So, what can be done about it? Firms need a strategic approach to recruitment and people management.
2. Performance Management
Firms simply cannot afford to carry underperformers. With remote work prevalent, staff need accountability. Performance management is essential to ensure that every team member contributes to the organization's success.
3. The Sum of the Whole Team Is More Than Its Parts
Businesses must be deliberate when hiring. Recruitment can no longer be about putting ‘a bum on a seat’—it must be about selecting
candidates who add measurable value.
A well-considered recruitment process is an investment that pays off. Beyond hard skills, businesses should evaluate a candidate’s personal values and cultural fit. A hire who resonates with the company's mission is more likely to stay motivated and enhance overall team morale.
"A strong hire is more than skills—it’s the right fit."
A thoughtful hiring approach fosters a positive team dynamic, crucial for productivity and innovation.
4. Offshore Support: The Efficient Solution to Enhance Onshore Teams
As part of every recruitment and resourcing plan, firms need to balance rising UK employment costs with offshore support. By integrating an offshore team, businesses can achieve efficiency without compromising quality.
With the right training and support, offshore teams can handle all tasks that UK teams currently do. (I’m happy to introduce you to many of our existing UK firms already doing this.)
Offshore teams can also lighten the load by taking on routine or administrative tasks—the kind of things tech automation just can’t do. This allows onshore teams to focus on strategic, high-value activities that drive business growth.
"Offshore support isn’t about cutting jobs—it’s about working smarter."
The division of labour, or ensuring ‘the right people are doing the right jobs,’ is key to maintaining efficiency and profitability as employment costs rise.
Offshore support provides flexibility, enabling companies
to scale their teams without the constraints of a tight recruitment market.
This approach allows businesses to focus investment in UK roles crucial for customer engagement and growth while relying on offshore teams for functions that can be managed remotely.
5. Investing in Employee Development to Maximize ROI
Higher employment costs should also encourage businesses to invest more in employee development. An employee’s value to your organization grows with skills. Fostering a culture of learning leads to higher performance and retention.
By offering development opportunities, companies can motivate employees to engage in their roles more fully, enhance their skills, and contribute meaningfully to the business.
Frontline is investing heavily in rolling out our new training program to supplement what is provided by our partner firms.
A well-trained employee is more likely to exceed expectations, no matter where they are based. Investing in employee development reduces turnover rates, as employees are more
likely to stay with companies that invest in their professional growth.
It’s Time for Strategic Workforce Management – Talk with Us Face to Face!
Frontline has been helping our clients build strategic workforces for well over a decade. If you would like to discuss how we can help you win the talent battle, scale efficiently, or simply get the right people doing the right jobs, we’d love to speak with you.
The Frontline management team will be on the road at accounting events throughout 2025.
With prominent stands at all the events below, click the link to book a time to speak with us onsite or to arrange a coffee, beer, or round of golf!
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Discover the Future of Accounting & Finance at Accountex London 2025
Accountex London is returning to Excel on 14-15 May 2025.
Caroline Hobden, Portfolio Director, Accountex
Caroline is a dedicated event professional with over 20 years experience managing international business-tobusiness events. With a wealth of knowledge and expertise in running technical events across a variety of industry sectors, Caroline is the Director for the hugely popular Accountex portfolio, which includes Accountex in London (14-15 May 2025), Accountex Summit Manchester (23 September 2025), a wide variety of virtual events, the monthly e-newsletter Accounting Insight News and a host of global events including Accountex Canada and Accountex España.
Over 11,000 attendees from around the world are expected to reunite, after the 2024 show was hailed the biggest show in Accountex history.
Every year Accountex proves itself as THE onestop-shop for the accounting and finance community. And this edition is no exception! There are lots of new features to help attendees leave with ideas that they can immediately put into practice, and boost their careers."
"As always, the education programme is packed with exclusive industry updates, and the exhibitor list is full of both established brands and up-andcoming start-ups. By this point, visitors know to expect a few surprises, and we can’t wait to see the reactions!” said Accountex Portfolio Director, Caroline Hobden.
The event provides an opportunity for attendees to reconnect with suppliers, discover new products, and explore solutions designed to streamline operations and improve efficiency.
The exhibitor lineup includes 300 fintech companies, with industry
This article is
leaders such as FreeAgent, Intuit QuickBooks, IRIS, Sage, TaxCalc, Wolters Kluwer, and Xero, alongside emerging brands and first-time exhibitors including AY Business Law, Briefcase, Business Fitness, Accounting Flow, AuditBot, and Adsum.
Visitors can meet the teams behind the brands and have tailored software demonstrations and face-to-face discussions to better understand how the software can support and enhance their businesses.
Beyond the sessions and exhibitors, the event will offer countless networking opportunities so attendees can connect with peers and industry leaders.
“Without Accountex, I would never have come across a lot of the companies I am now working with, growth would have been slower and my systems would not have been as good."
"You just do not know what you’re missing out on until you have experienced it yourself,” commented visitor Mark Freed, Accountant, Freed Accountancy.
“Accountex is a treasure trove of knowledge and connections”
The CPD-accredited seminar programme will feature over 250 sessions across 13 theatres. A broad range of topics will be covered, including practice growth strategies, developments in AI, ESG, AML, and Making Tax Digital updates from HMRC.
“I saved so much time comparing all my potential suppliers in one place”
Popular features such as the Bookkeepers Basecamp, Sustainability Zone, Content Creation Clinic, and after-show parties will be returning.
Accountex’s Ask the Accountants Podcast Pitstop will also be back, with hosts Johann Goree and Aaron Patrick interviewing experts and sharing insights from the show.
Sustainability remains a focus, with the ‘Trees for Attendees’ initiative continuing in partnership with Carma. For every visitor at Accountex London 2025, a tree will be planted—building on the 27,000 trees already planted since May 2023.
“Accountex was a brilliant and insightful day out. As a small practice owner, I had so many ideas and lightbulb moments while listening to industry professionals. Absolutely will be returning next year!” said visitor Travus Wynne, Director, Happy Days MK Ltd.
professionals volunteering from 10% to 50%, helping charities to be financially sustainable and maximise their impact.
Co-founded by Alice Clementi and Alex Marsh, both chartered accountants who have volunteered throughout their careers, Charterpath has built a diverse community of over 2,500 finance professionals, contributing over 20,000 pro bono hours to charities, schools and community groups.
“My first time at Accountex this year and it was such a buzz – who knew that Accounting and Finance could be so much fun!"
“I look forward to integrating new ideas into my career”
"The sessions were great and included some professional, inspirational speakers that I would have paid good money to see, but Accountex is free!” said visitor Sarah Wheatley, Accounts Manager, ACE Scaffolding Contractors Ltd.
Additionally, Watch This Sp_ce returns as the official Diversity, Equity, and Inclusion partner, providing a Quiet Room for attendees looking for a space to unwind during the event.
Accountex are excited to have Charterpath as their official charity partner. Charterpath’s mission is to inspire finance professionals to volunteer their time and skills with charities, schools and community groups.
Charterpath is a small charity with big ambitions: to increase the proportion of finance
London 2025 will take place at Excel on 14-15 May. Book your free ticket here:
Use priority code ACX408 when booking your ticket.
Mark Freed, Accountant, Freed Accountancy
Travus Wynne, Director, Happy Days MK Ltd.
WhisperClaims: Navigating the Changing R&D Landscape
The Impact of R&D Tax Scheme Changes on UK Innovation
This article is
XU: Beyond the headlines about fraud, what are the most significant ways you see the recent changes to the R&D tax scheme impacting genuine innovation in the UK?
WC:
The biggest issue we’re seeing is that many companies are now reluctant to claim. Established businesses that have been making claims for years are now stepping back, viewing the process as too risky. Confidence in the system has been eroded, with the inquiry rate now around 20%, meaning
even legitimate claims require significant time and effort to defend. For many, it’s simply not worth the hassle, which is a real loss considering these businesses are entitled to this financial support.
Another trend emerging is that companies are re-evaluating their approach to R&D. With restrictions on overseas subcontractors, some are considering relocating their R&D efforts entirely to countries with more generous and less complex tax schemes. Particularly for startups, the UK is becoming a less attractive environment. When R&D tax credits were processed within a month, companies could plan cash flow accordingly.
Now, delays of up to six months create uncertainty, further discouraging claims. As a result, the appetite for innovation in the UK is diminishing, with fewer startups emerging due to the unpredictability of government support.
HMRC’s Efforts to Encourage Genuine Claims
XU: HMRC aims to encourage genuine R&D claims with these changes. Are they succeeding? What are the unintended consequences?
WC:
From HMRC’s perspective, they likely see these changes as a success. Several of the most problematic players in the market have been eliminated, and claim volumes have dropped by 20-30%, reducing fraudulent or spurious claims. However, this has come at the cost of undermining confidence across the board.
Even reputable advisors and accountants are withdrawing from R&D tax work due to perceived risks. Professional bodies that once supported R&D tax claims have stepped back, leaving businesses struggling to find guidance. While eliminating bad actors is a positive step, the vacuum left behind means legitimate claimants are left without the expertise they need. Restoring trust in the system will take time, and as of now, the damage is far from being repaired.
Jen Badger - Co-Founder & Managing Director, Alison Barnett - Technical Director
The Future of R&D in the UK
XU: Looking ahead, how do you see the UK’s R&D landscape evolving?
WC: The introduction of the Merged Scheme will likely shift the focus towards larger companies. Historically, the UK’s R&D tax credits have fostered startup innovation, but the new structure makes it harder for smaller businesses to benefit. Without the ability to claim for overseas subcontractors, many startups may choose to relocate to countries with more favourable schemes.
Small companies, particularly university spin-outs, are often the most agile and innovative, yet these changes may stifle their growth. If more R&D is concentrated within large corporations, innovation will continue—but at a slower, less agile pace. While the long-term effects remain to be seen, there’s a real risk that the UK will see a decline in the number of new startups, with innovative companies choosing to establish themselves elsewhere.
WhisperClaims’ Role in Strengthening the R&D Ecosystem
XU: Beyond simplifying claims, how does WhisperClaims contribute to a more robust and ethical R&D ecosystem?
WC: Our platform provides a structured framework that ensures claims are accurate and compliant. Without clear guidelines, even experienced advisors can make assumptions that lead to inaccuracies. One issue in the UK has been a lack of inquiry into claims—when only 1-2% were checked, advisors didn’t receive feedback and could unknowingly push the boundaries too far.
WhisperClaims builds compliance into the process. Our platform
Jen Badger - Co-Founder & Managing Director, Suz Harkness - Commercial Director
incorporates HMRC guidelines, flags potential issues, and provides structured feedback, ensuring claims are well-prepared from the outset. Additionally, we offer training and a free review of an advisor’s first claim to reinforce best practices. Unlike some software that encourages aggressive claims, we embrace ‘the power of no’—if a claim isn’t eligible, our system will flag it, preventing high-risk submissions.
Addressing Accountant and Tax Advisor Challenges
XU: What are the biggest challenges facing accountants and tax advisors today? How does WhisperClaims help?
WC: The biggest challenge is the complexity of the current system. Depending on a company’s size and financial position, they may need to navigate multiple schemes—SME, RDEC, R&D Intensive SME, the Merged Scheme, ERIS, and Northern Ireland ERIS. Determining the best option isn’t straightforward,
and HMRC’s guidance isn’t always clear.
The introduction of the Additional Information Form (AIF) and prenotification requirements further complicates matters. Many businesses have been caught out simply because they didn’t realise they needed to pre-notify their claims. WhisperClaims streamlines this process, ensuring clients only answer relevant questions, minimising unnecessary workload while ensuring compliance.
The Role of AI in R&D Tax Claims
XU: What role do you see AI and machine learning playing in the future of R&D claims? How can WhisperClaims leverage these technologies?
WC: AI has potential, but we approach it with caution. Automated claim-writing tools already exist, but without human oversight, they can generate misleading or incorrect claims. AI also has a
tendency to ‘hallucinate,’ which is dangerous in a compliance-driven environment.
Instead, AI can be a valuable tool for reviewing claims. For example, it can cross-reference claims against HMRC guidance, flag inconsistencies, and highlight areas requiring further explanation. AI can also assist with research, verifying whether a product truly is innovative. If an accountant asserts that a client’s product is groundbreaking, AI can scan the internet to confirm whether similar products already exist. Rather than replacing human expertise, AI should augment it—streamlining administrative tasks while ensuring claims remain accurate and compliant.
Recommendations for Future HMRC Policy
XU: If you could influence HMRC policy, what would be your top recommendations to better support innovation?
WC: First, HMRC needs to be more accessible. The lack of direct communication channels means
advisors often work in the dark, only receiving feedback when claims are rejected. Establishing structured support for advisors would improve claim accuracy and reduce errors.
Second, regulation and mandated training for advisors would ensure a higher standard of claim submissions. The recent consultation on this issue is a step in the right direction.
Finally, the tax scheme should be adjusted to better support startups and SMEs. Recent changes have shifted benefits toward larger businesses, but early-stage companies drive much of the UK’s innovation. A more balanced approach is needed to foster long-term growth.
The Future of WhisperClaims and UK R&D
XU: What excites you most about the future of R&D in the UK? How do you see WhisperClaims contributing?
WC: The most exciting prospect is the potential return of confidence in the system. When R&D tax relief
first gained traction, it was an exhilarating time—companies were doing fascinating, cuttingedge work, and funding was accessible. Over the past few years, that excitement has been dampened by uncertainty and bureaucratic hurdles.
My hope is that as these changes settle, trust will rebuild, and we’ll see a resurgence of innovation. WhisperClaims will continue to support accountants and businesses, helping them navigate this evolving landscape with confidence. By making the process structured, transparent, and manageable, we aim to play a key role in ensuring UK companies can access the funding they need to drive innovation forward.
If you’re ready to see how WhisperClaims can help you boost efficiency and mitigate risk, why not book a demo? Discover how our software and support can help you to prepare robust and compliant claims, with confidence. Book a demo
Left to right - Suz Harkness - Commercial Director, Jen Badger - Co-Founder & Managing Director, Alison Barnett - Technical Director
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Find Your Voice: Transforming How You Connect and Communicate
Why
authentic communication is the game-changer for accountants, bookkeepers, and business leaders in today’s fast-paced financial
world.
Nick Elston, Founder, Forging People
Nick Elston is an award-winning Inspirational Speaker, Mental Health Engagement Specialist, and Transformational Speaking Coach. As the founder of Forging People, Nick empowers individuals and organisations to thrive through resilience, mental health awareness, and personal development. With global recognition and features on the BBC, Nick’s relatable, downto-earth style and emotional storytelling inspire audiences to overcome challenges, find their voice, and create real, lasting change in their lives and careers.
Nick Elston explores how finding your voice empowers finance professionals to connect authentically, inspire confidence, and drive success. inspire confidence, and drive success.
In a world where numbers dominate the conversation, it’s easy to forget the most powerful tool in your toolkit: your voice. Whether you’re an accountant navigating client relationships, a bookkeeper advocating for change, or a business leader presenting your vision, the way you communicate can define your success.
And that’s the crux of it— communication isn’t just about what you say; it’s about how you make people feel.
Why Your Voice Matters
As professionals in finance and accounting, you operate in a highly technical field, but that doesn’t mean your communication should be cold or robotic. Clients and stakeholders may not remember the intricacies of your financial analysis, but they’ll remember how you made them feel empowered, understood, and supported.
Finding your voice isn’t just about speaking up; it’s about speaking
in a way that resonates with your audience. It’s about clarity, authenticity, and connection.
The Challenges of Communication in Finance
Let’s face it—financial jargon isn’t winning any “Most Engaging Conversation” awards. Yet, in this industry, you’re constantly in situations where you need to translate the complex into the relatable, whether it’s helping a client understand a tax return or explaining cash flow to a board of directors.
Many professionals struggle with:
• Overcoming self-doubt or imposter syndrome when speaking.
• Building confidence to step into leadership roles or high-stakes meetings.
• Breaking down complex financial concepts into digestible insights.
• Engaging and connecting with diverse audiences, from tech-savvy clients to traditional business owners.
Step One: Own Your Story
In my Find Your Voice programme, I emphasise the importance of owning your story. Every single one of us has unique experiences and perspectives that shape who we are. Sharing those moments with authenticity doesn’t just make you relatable— it builds trust.
For example, if you’re discussing a challenging financial period with a client, sharing a personal anecdote about navigating similar challenges can make the conversation more impactful. Your story is what connects the facts to the human experience.
The Power of Emotional Leadership
I often refer to the combination of storytelling, vulnerability, and authenticity as Emotional Leadership. It’s about leading through influence, not instruction—using your ability to change perspectives, show compassion, and inspire action.
In finance, Emotional Leadership might look like:
• Using storytelling to contextualise complex data, helping clients and colleagues see the bigger picture.
• Being vulnerable enough to share lessons learned from personal challenges, fostering a culture of openness.
• Showing compassion in difficult conversations, such as addressing financial struggles or setbacks, while still maintaining professionalism.
When you lead with Emotional Leadership, you don’t just deliver information—you create moments of connection that inspire trust and confidence.
Vulnerability as a Strength
In a profession often defined by precision and structure, vulnerability might feel like a weakness. But here’s the truth: it’s a superpower. Vulnerability allows you to connect with others on a deeper level, demonstrating empathy and understanding that numbers alone can’t convey.
When you share a moment of challenge, failure, or personal growth, you humanise yourself. For your clients, it reinforces that you’re not just an expert—you’re someone who understands their fears and goals. For your team, it creates an environment where they feel safe to share and grow.
Practical Tips to Find Your Voice
1. Know Your Audience: Always consider who you’re speaking to. Adjust your tone, language, and delivery based on their level of understanding.
2. Embrace Authenticity: Don’t hide behind formality. Speak as yourself—people resonate with real, not rehearsed.
3. Use Emotional Storytelling: Tie facts and figures to reallife scenarios or personal stories to make your message memorable.
4. Simplify the Complex: Break down technical terms into clear, relatable language. Remember, less is often more.
5. Overcome Anxiety: It’s normal to feel nervous, but preparation and mindset shifts can transform those nerves into energy.
6. Ask Better Questions: Engage your audience by asking thoughtful, open-ended questions that spark discussion and build trust.
7. Pause for Impact: Don’t rush. Give your audience time to absorb your message—it’s often what you don’t say that holds power.
Creating a Lasting Impression
When you focus on finding your voice, you move beyond simply delivering a message—you create a meaningful experience.
The ability to engage emotionally and authentically ensures that your communication has lasting impact, whether you’re addressing a client’s financial concerns or pitching an idea to stakeholders.
What’s more, the skills you develop by finding your voice—confidence, resilience, and adaptability—are transferable to every area of your life. They’re not just “workplace tools”; they’re life skills.
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From Surviving to Thriving
Many professionals in this industry default to “survival mode” when it comes to communication—just get through the meeting, presentation, or client call without a hitch. But thriving is about going beyond just “getting through.” It’s about standing out, inspiring trust, and leaving a lasting impression. When you find your voice, you shift from being a good communicator to being an impactful one. And in today’s fast-paced financial world, impact is everything.
The Ripple Effect
The best part of finding your voice? It doesn’t just transform how you communicate—it
transforms how others see and experience you. By owning your voice, you empower your clients, colleagues, and stakeholders to do the same.
Imagine the ripple effect in a workplace where people feel heard, respected, and inspired. It starts with one person stepping into their power and grows into a culture of confidence and connection.
Why It’s Worth It
For finance professionals, communication is often seen as a soft skill, but it’s one of the hardesthitting tools in your arsenal. Finding your voice doesn’t just help you present better—it helps you lead better, build better relationships, and create lasting impact.
So, whether you’re delivering a client pitch, hosting a workshop, or simply building your presence within your organisation, remember this: your voice matters.
And when you find it, you unlock the potential to not just communicate—but to truly connect.
When the World Feels Chaotic, Here’s How HR Can Keep Things Steady
The world might feel uncertain, but your workplace doesn’t have to.
@HRPartner
Debbie Gainsford, HR Partner
Debbie draws on years of collaboration with HR professionals to guide HR Partner's customers. Her deep understanding of their needs ensures customers grasp all the platform's features and can leverage them to create a smooth, efficient user experience for their employees. She has a particular passion for highlighting the benefits of employee wellbeing, for both employees and employers.
This article is We don’t need to tell you the world’s been a bit unpredictable lately. Political shifts, natural disasters, and economic challenges, it all adds up.
And while we might try to leave those worries at the door, the truth is they come into work with us, especially for your employees.
If you’ve noticed your team feeling a little more stressed or distracted, you’re not alone. The good news? Acknowledging these challenges and supporting your team through them doesn’t mean losing sight of your business goals. In fact, with the right approach, you can achieve both.
How the Outside World Affects Your Team
We all know life doesn’t stop when work starts. Whether it’s worrying about rising living costs, dealing with the aftermath of a natural disaster, or just feeling overwhelmed by the news, your employees bring these challenges to work - because they’re human.
And let’s be real, this can impact their focus, engagement, and even overall morale. But instead of brushing it aside, leaning into these challenges with empathy and action can make all the difference, for your team and your business.
If you’ve noticed your team feeling a little more stressed or distracted, you’re not alone.
How HR Can Strike the Right Balance
1. Keep Communication Open
Nobody likes to feel like they’re in the dark, especially when the world feels a bit shaky.
• Check in with your team regularly. A quick chat or a simple survey shows you’re paying attention.
• Be transparent about how external events might impact the workplace.
Sometimes, just knowing that someone’s listening can take a weight off your team’s shoulders.
2. Make Space for Wellbeing
Your team’s mental health is just
as important as their productivity, if not more so.
• Offer resources like access to counseling, an Employee Assistance Program (EAP), or even just sharing wellbeing tips in your internal communications.
• Encourage managers to lead by example: taking breaks, setting boundaries, and showing that it’s okay to prioritize self-care.
A little bit of support can go a long way in helping your team feel valued and less overwhelmed.
3. Flexibility Is Your Friend
Use automation tools, like HR Partner, to take repetitive admin tasks off your plate.
Life can be messy. Work doesn’t always fit neatly into the 9-to-5 box, especially when external challenges pop up.
• Offer flexibility where you can. Whether that’s remote work, flexible hours, or extra leave when life throws a curveball.
• Trust your team to manage their time effectively. When employees feel trusted, they’re often more motivated to deliver.
Flexibility isn’t just a perk anymore; it’s a lifeline for many.
4. Stay Focused on the Bigger Picture
Empathy doesn’t mean losing sight of your business goals, it’s about working smarter.
• Use tools to take repetitive admin tasks off your plate. For example, HR Partner automates things like onboarding, leave management, and document approvals, so you can focus on the people, not the paperwork.
• Keep an eye on trends, like engagement or absenteeism, so you can step in before small
issues snowball into bigger challenges.
When you balance peoplefocused strategies with business objectives, everyone wins.
How HR Technology Can Help
Managing HR in unpredictable times can feel overwhelming. But with the right tools, it doesn’t have to be. HR Partner is here to help lighten the load with features that make your job easier, such as:
• Streamlined Communication: Quickly share updates or policies when things change.
• Customizable Templates: From crisis response plans to onboarding checklists, we’ve got you covered.
• Automation Everywhere: Simplify leave requests, performance reviews, and more so you can focus on what really matters, your people.
With the right tech, you can support your team and keep things running smoothly, no matter what’s happening in the world.
Looking
Ahead
The world might feel uncertain, but your workplace doesn’t have to. By acknowledging the challenges your team faces and putting thoughtful support in place, you can create an environment where employees feel valued, and where your business can thrive.
Flexibility isn’t just a perk anymore; it’s a lifeline for many.
HR Partner is here to help you navigate these complexities. From automating timeconsuming tasks to giving you the tools to support your team effectively, we’re here to make HR simpler, so you can focus on what matters most - your people.
FIND OUT MORE...
Spend more time focusing on your people, not the paperwork - book a demo now
hrpartner.io/demo
Simplifying your audit preparation with ApprovalMax
Traditionally, audits take a lot of work. From sorting through old files to sifting through past emails, finding all the documents and evidence you need can be a lengthy process.
While it’s always important to keep the relevant business records (in many countries the requirement is up to six years or even more as businesses can be audited by tax bodies like the ATO, IRS, or HMRC), this is even more so for organisations with a regular audit. Not-forprofits, in particular, often have to be audited on a yearly basis, either by an internal, external, or government party.
This makes it all the more important to be audit-ready at all times. But what helps with this? Simplifying audit preparation is all about capturing the right
information and making it easy to find – think of simply handing over a login rather than boxes of invoices, bills, and other financial documents.
“We're finding more auditors are working remotely these days – they're not coming on site to client premises as much and that's typically because they're trying to be more efficient,” says Brendan Lucas, Head of Accounting APAC at ApprovalMax and Founder of Next Dimension Accounting. “Anything you can do to speed up the process and get the auditors the requested information quickly is helpful.”
What makes audit preparation even more critical is timing. Often, audits happen just after year end. This doesn’t leave very much time to get your books in line, making it a stressful race to the finish line after just finishing another
one. So, what can make it easier, especially with little time at hand?
Well, just think about the state of your kitchen after cooking a big, elaborate meal. Dishes piled up in the sink, ingredients strewn across counters, and sauce splattered everywhere. We’ve all heard the advice that ‘cleaning as you go’ makes tidying up much easier – and it’s true. Then, all you have to do is stack the dishwasher and press ‘Start’.
It’s the same for audit preparation. Except technology makes it even simpler; it basically stacks the dishwasher for you these days.
First though, what’s the point of an audit?
There are a broad range of types of audits. Some are internal vs external, voluntary vs mandatory,
This article is
or run by the government vs another third party. This depends on the region you operate in.
Generally, an audit checks whether the information presented in the annual financial statements is accurate and lines up with the evidence available. Depending on the type of audit, this will verify that proper processes and procedures have been followed, and that proper accounting practices have been used based on the industry and region.
An audit doesn’t check each and every figure – it’s based on selective testing. This means it doesn’t look at every transaction in detail. It also doesn’t test the adequacy of an organisation’s financial controls, but only whether those in place have been followed.
Audits help assure stakeholders that your house is in order. While certain industries and business types, like not-for-profits, might have more stringent audit
requirements, it’s important for organisations of all types to have their records in order for what the future might hold – like selling your business or getting investment.
Nailing your audit preparation
The easiest way to simplify your audit preparation is by having all the right info organised and easily available. But without the right approach, that can be harder than it sounds.
So how can you not only gather the right information but make it faster and easier to access?
Read our guide to learn how, drawing on insights from ApprovalMax’s expert advisors who have navigated this themselves. In the guide, find out how to:
• Put the right controls in place – and follow them. Consider which controls work best for your business and how technology automates
processes to make them easier.
• Automate your audit trails and reports. Say goodbye to sifting through piles of receipts for good and learn how to automatically generate audit trails and reports using technology
• Keep everything in order, year-round. Since timing is one of the most challenging elements of audit preparation, why not make sure you’re auditready all the time.
• Give auditors easy access. More and more, auditors are working remotely rather than on site. This means it’s all the more important to give them digital access to the right information.
INNOVATION. TECHNOLOGY. GROWTH.
Asia’s leading tech & strategy event for business leaders
Tailored sponsorship opportunities to reach new customers
@accandfinshow
Laura Binns, General Manager, Accounting & Business Show Asia, Terrapinn Asia
Laura has been running the team behind the Accounting & Business Show Asia since its first edition back in 2018. Now in its 8th year, the 2025 edition is set to return on 22 - 23 October at Sands Expo Singapore, bringing together thousands of accounting, finance and business professionals to uncover the latest technologies, streamline their processes, innovate and grow.
Your number 1 opportunity to get your brand in front of Asia’s accounting, finance and business leaders
echnology is revolutionising how businesses operate across multiple dimensions. Business leaders now leverage advanced tools to streamline operations and enhance decision-making, while finance professionals play a more strategic role, driven by accounting and finance innovations. The way businesses operate, scale and grow has changed significantly.
The Accounting & Business Show Asia provides the perfect platform for business owners, accounting firms and leaders in finance, HR, operations, strategy,
sales and marketing roles to keep themselves updated on the key trends and technologies, and in turn for solution providers to reach an engaged audience of decision makers actively looking for ways to solve their business pain points.
The 2025 edition is set to take place on 22 - 23 October at Sands Expo Singapore Attendees can look forward to a vibrant marketplace of solution providers, an entirely redesigned conference agenda and a vast array of networking opportunities. To help innovative companies meet and engage with new
prospects, we provide a range of tailored sponsorship opportunities. With 5 focused conference theatres, you can deliver insightful and timely content, in front of the right audience. Maximise your impact by choosing the right theatre to tailor your sponsorship and connect with decision-makers.
Transformation Stage
For all leaders embracing change and innovation. Explore game-changing technologies, digitalisation strategies, and transformative trends shaping the future of business.
Finance Stage
For finance teams driving smarter decisions. Dive into the digital tools and strategies changing the face of financial management and driving resilience and growth.
Practice Stage
For accounting and bookkeeping firms building smarter practices. Learn to streamline operations, attract clients, and deliver more value with tech and automation.
The UK’s largest workplace pension scheme*
We innovated to help make auto enrolment a success. As a start-up, we built the first fully automated, online pension administration tool and introduced seamless payroll integration.
Today, we’re one of the country’s largest schemes and serve over 13 million members – that’s more than 1 in 3 UK workers.
Our scale lets us access the kinds of investments and deals only available to the largest investors. It makes for an award -winning investment strategy that provides some of the best risk-adjusted returns in the market.
*by number of employers and members
Discover more.
nestpensions.org.uk
from
Customer & Commerce Stage
For leaders scaling businesses and enhancing customer journeys.
Power up your sales and marketing for growth while enhancing your customer experience through seamless commerce.
People Stage
For workforce leaders transforming their employee experience. Discover the latest trends in workforce innovation and get your hiring, payroll and employee engagement right. Thousands of qualified buyers from enterprises, SMEs and accounting firms attend The Accounting & Business Show Asia:
Finance Leaders
• CFOs
• Finance Directors
• Financial Controllers
• AP & AR Specialists
• FP&A Specialists
• Finance Managers
Accountants & Bookkeepers in Practice
• Managing Partners
• Partners
• Directors
• Accountants / CPAs
• Auditors
• Bookkeepers
Business Leaders
• Business Owners
• Managing Directors
• SME C-suite Leaders
• HR Leaders
• Sales & Marketing Leaders
• IT Leaders and more!
With a packed EXPO floor nestled amongst a fantastic agenda full of business, accounting, finance experts and leaders, and featuring a broad range of innovative solutions and services from across Asia and beyond, there is simply
no better place to showcase your brand. The remaining stands and speaking slots are selling FAST! Reach out now to discover channels to amplify your brand and grow your sales:
Laura Binns
General Manager
Email: laura.binns@terrapinn.com
Bess Delarosa
Business Development Manager
Email: bess.delarosa@terrapinn. com
Meet thousands of qualified buyers
enterprises, SMEs and accounting firms
Capacity Issues Solved With a Team in the Philippines
What Our Clients Say
Byrd + Link
"We were looking for a long-term solution rather than temporary support, as offshoring offers the continuity we needed. Although we had prior outsourcing experience, what stood out with Frontline was their professionalism and structured onboarding process, which made the transition seamless. It allowed us to invest in training individuals who grow with our firm, rather than constantly shifting between multiple short-term contractors."
Vicky Link
Co-Founder
Byrd + Link
"The support from Frontline has been excellent. From recruitment to IT and HR, the team has been responsive and proactive. Regular check-ins, organized events, and smooth system integration have made the transition seamless.
Without Frontline, we’d still be stuck in the endless cycle of trying to recruit locally. Now, we have both the technology and the right people to drive our business forward."
Russel Byrd
Co-Founder
Explore the game-changing impact of offshoring for accounting firms in Frontline Accounting’s book: Offshore or Die!
Growing Up Is Hard
Why growing businesses struggle with software—and how to fix it.
Nash
Mike started Tall Emu over 20 years ago to help businesses work smarter without getting bogged down in complicated systems. With a background in software development and plenty of experience working with SMEs, he understands the everyday challenges business owners face. He’s all about keeping things simple and finding practical solutions that actually make a difference.
Growing businesses need smart, efficient software—not bloated systems that add complexity, waste time, and slow growth. The right tools matter.
unning a small or medium-sized business is a brutal, relentless challenge. Too big for spreadsheets and sticky notes, but not big enough for an expensive ERP system. Stuck in the middle, businesses are left to cobble together half-baked solutions that never quite fit.
As companies grow, the headaches multiply. Tracking customers, managing inventory, coordinating teams, and keeping operations flowing—all of it gets harder. The add-ons that promise to help? Often, it makes things worse, layering on more confusion, more data entry, and more ways to waste time.
The Growing Pains of Business Software
Every business starts simple. A few spreadsheets. Some emails. Maybe a CRM that someone sets up but doesn’t fully use. But as things ramp up, those tools start to fall apart. Data gets scattered, mistakes creep in, and what once worked becomes inefficient.
"No business owner has ever said, ‘I need a more complex accounting package.’"
On one side, expensive ERP systems that require consultants and long setups. On the other, lightweight tools that do a few things well but leave critical gaps. Neither serves businesses that are growing but not yet at enterprise scale.
Why Business Software is a Mess
The logical solution? Business software to bring everything together.
But the market has a problem.
Business software is supposed to make life easier—fewer mistakes, less repetition, and more time to focus on actual work. Instead, many systems make things worse:
• CRMs that require constant manual data entry.
• Tools that don’t integrate properly, leading to doublehandling and errors.
• Systems so complicated they need a full-time person just to manage them.
I’ve seen businesses wrestle with software that demands more time and effort than it saves. That’s not how it should be. Good software should streamline processes, not create extra admin work. It should take the grunt work out—
Mike
, Founder, Tall Emu
This article is
Tall Emu visiting a client onsite to understand their business needs.
like automatically transcribing phone calls, updating customer records, and handling routine follow-ups—while also providing tools that make work easier. With built-in customer portals for orders, online invoice payments, and seamless phone integration, the right system doesn’t just track work; it helps run the business more efficiently.
When Software Advice Misses the Mark
No business owner has ever thought,” What my company really needs is a more complex accounting package”. Yet, some accountants and bookkeepers jump to big accounting upgrades or bloated ERP solutions as the answer for businesses that need more than accounting and spreadsheets to manage their operations:
• Need better sales tracking? Get an ERP.
• Struggling with inventory? Buy a premium accounting package.
Instead of recommending software that truly meets a business’s operational needs, businesses end up being overloaded with unnecessary features and locked into costly, complicated systems. The result? More businesses drowning in admin – less time spent on growth.
Good Software Pays for Itself. Bad Software Just Costs You Money.
I’ve seen businesses spend tens of thousands on ERP systems they barely use. I’ve also seen companies save thousands by switching to software that suits their needs. The trick isn’t spending more—it’s spending smart.
That’s why we keep Tall Emu affordable. And that’s why we offer a reward to people who introduce us to businesses that need a better system. If you’re an accountant, bookkeeper, or business consultant and refer
Smart software helps manufacturers keep inventory in check
someone to us, we’ll put $1,500 in your pocket.
No hoops, minimal fine print— just a straightforward way of saying thanks.
The Future of Business Software
For too long, growing businesses have been stuck choosing between limited tools and oversized systems. But technology is evolving, and businesses are demanding better solutions.
A new generation of software is emerging—designed for companies that have outgrown spreadsheets but don’t want the complexity of an ERP. AI and automation are making it possible to grow without unnecessary complexity.
At the end of the day, business software should help, not hinder. Business owners should focus on serving customers, growing their teams, and building something great—not wrestling with software.
Tall Emu: The Down-to-Earth CRM That Just Works
We’re not some faceless software giant with call centres halfway across the world. We’re an Australian company, built and supported locally. We believe in:
• Being human – No tech jargon, no confusing pricing, just common sense.
• Keeping it fair – No sneaky fees, no expensive add-ons—just a product that delivers value.
• Actually supporting our customers – Real, local support when you need it.
Businesses in South East Asia can also access Tall Emu through our partner, Bangkok-based World Communications Technologies (WCT), ensuring they get the same great service.
Let’s Fix Business Software—One Smart Decision at a Time
I hate seeing businesses struggle with clunky, overpriced software. It shouldn’t be this hard. And if you feel the same way, let’s do something about it.
"The right software streamlines work; the wrong one just creates more admin."
Know a business that’s stuck in spreadsheet hell? Send them our way. They’ll thank you for it. And so will we—with $1,500 in your pocket.
Because business should be smart, not hard.
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Get in touch for a demo or to learn more:
tallemucrm.com/xu
Exploring salary sacrifice pensions: benefits and considerations
John
Hale
, Head of Technical Account Management, Nest Corporation
John has been at Nest over 10 years. John’s role at Nest is to help employers and payroll professionals use Nest effectively. He also works with payroll software developers as they develop links from their software into Nest. Before working at Nest, John held senior roles with a number of different leading pension firms covering pension scheme administration, technical support, sales and marketing and software development.
John Hale, Head of Technical Account Management at Nest Pensions discusses the potential benefits of salary sacrifice for both employers and employees, and provides a quick overview of how to set a scheme up on Nest
What is salary sacrifice?
Salary sacrifice, in terms of pensions, is a tax-efficient way for employers to make contributions to their workplace pension schemes. Employees agree to give up part of their salary in return for pension contributions and both the employer and their employees pay lower National Insurance contributions (NICs).
Salary sacrifice is a common way for employers to save money and help employees pay more into their pension pot or increase their take-home pay.
How can employers benefit?
At Nest, we understand how rising costs might be affecting businesses and their employees. With salary sacrifice everyone can
save. As employees are sacrificing part of their salary, both the employer and their employees pay less in NICs.
Employers could use these savings to:
• pay more into employees’ pension pots and help them save even more for the future
• increase employees’ base pay
• offer an improved benefits package to employees
• reinvest the money they’ve saved back into their business.
Salary sacrifice, in terms of pensions, is a tax-efficient way for employers to make contributions to their workplace pension schemes.
Employees in higher tax brackets will no longer need to claim back additional tax relief directly from HM Revenue and Customs (HMRC) if they switch to salary sacrifice.
Important points to consider
It’s important to consider that salary sacrifice may not be appropriate for everyone, so
some areas for caution are listed below:
• employees cannot be included in a salary sacrifice arrangement if it takes them below the national minimum wage. This will need to be monitored on an ongoing basis
• it may affect employees’ entitlement to state benefits
• some employees may be concerned it will impact their ability to secure a loan or mortgage, make an application to rent a home, etc. Some providers will take salary sacrifice into account
• it may impact other benefits the employer provides to its employees, such as life insurance, overtime rates, bonus or commission payments.
What else do you need to think about?
There are a few more things employers will need to consider before setting up, as follows:
• they’ll need to consider the changes they need to make to set salary sacrifice up with their payroll provider
• they’ll need to be mindful that employees who aren’t eligible for or who don’t agree to the
salary sacrifice arrangement will need to have their pension contributions taken in a different way
• key to a successful salary sacrifice pension scheme is how the employer will communicate to new and existing employees that they’re offering salary sacrifice and how it works.
Remember, salary sacrifice changes an employee’s terms and conditions of employment and is a matter of employment law, not tax or pensions law. If there’s any uncertainty about whether to offer a scheme of this nature, an employment lawyer or specialist tax adviser could help with the decision. More information can be found at:
• The Pensions Regulator (in ‘Detailed Guidance’, section four): https://ow.ly/TecY50UNCs0
• MoneyHelper’s salary sacrifice guide for employees: https:// ow.ly/eEgH50UNCsX
Setting up salary sacrifice on Nest
If you’ve decided to use salary sacrifice, please see the tips below to ensure you set this up correctly.
1. Set up a salary sacrifice worker
group in your online Nest account. Make sure this is set up, so all contributions are paid as employer contributions only and that the worker group is named accordingly, for example, ‘Salary sacrifice’.
2. Employers still need to keep a worker group for those employees who don’t want to or are unable to be part of the salary sacrifice arrangement. We operate pensions tax relief on a relief at source basis for members who aren’t part of a salary sacrifice arrangement.
Detailed steps of setting up salary sacrifice on Nest can be found here: https://ow.ly/JcBt50UNCwB
Find out more about salary sacrifice: Salary Sacrifice
Max Whiteley
Max Whiteley is a Product Domain Expert at Dext. He runs the FinTech company’s Maximising Efficiency series, helping accountants and bookkeepers to make the most of this innovative bookkeeping automation platform. Max is a chartered accountant based out of Manchester, UK, who started as an apprentice accountant nearly 10 years ago.
Your digital-transformation journey could be simpler than you think
Digital transformation involves a few key steps, but the primary one is to develop a lean app stack, starting with your bookkeeping automation platform.
t may surprise you to find that a large number of accounting and bookkeeping firms have yet to ‘go digital’. Without knowing this, the doubt can start creeping in that you’ve somehow missed the boat on digital transformation. But this simply isn’t true – you just have to know where to start.
You’re probably familiar with the notion that technology improves efficiency, productivity, profitability and, ultimately, your bottom line. The real opportunity lies in the competitive advantage firms willing to adapt have over those that don’t.
Your step-by-step guide to digital transformation
The first step in your approach to building a digital strategy is choosing which technology platforms to rely on. This is often the step that can stump accountants and bookkeepers who either aren’t aware of all the options, or don’t know how to make a direct comparison between them.
Simplicity is key here, as you don’t want to overwhelm your app stack (or your team for that matter). Dext is an essential part of that app stack as it’s one of the industry’s least-kept secrets when it comes to pre-accounting software.
Your next step is to adopt a ‘firm-first’ approach. That means doing what’s best for yourself and not your clients. This may seem counterintuitive as you ultimately want to help and advise your clients appropriately. But you can only do that well if you understand the value that your accounting software is bringing to the table. After all, you are the expert that your clients are leaning on to help execute their essential business operations.
During my recent conversation with Will Farnell, the Co-Founder of App Advisory Plus, I found out what this firm-first approach means in practice. He said, “We have to remember that
Dext Product Domain Expert
clients choose to pay us to give them advice; they have made a conscious decision to pay you to tell them what you think they should do.”
He touched on the doubts that can sometimes creep in, saying, “And sometimes we're kind of afraid to do that… If we let clients dictate the way that we operate our business in terms of process and systems and everything else, it makes it much harder for us to maintain control over the profitability of what we do.”
The third step you’ll need to take with digital transformation is to carefully choose the app that’s going to help you the most. You’ll want to prioritise multi-functional apps that can assist you in a number of areas. That might mean digging a little deeper when doing your research to try and unearth some of the lesser-known capabilities within a software – but it’s definitely worthwhile.
Take Dext, for example. Many people know the app as a simple data extraction tool but, in reality, Dext is a complete bookkeeping management system. It can ensure that your real-time flow of data is accurate, and fully integrated with other accounting software that you may already be using. Sometimes one app can tick a lot of boxes in terms of what you need it to do.
Pitfalls to avoid during your digital rollout
Some of the common pitfalls many firms make when choosing their software include: not doing their research, trying to replicate traditional processes rather than changing their approach, and an over-emphasis on compliance as the driver. The other large pitfall that trips up many accounting professionals is forgetting to prioritise quality over quantity. Cost will always play a role in your choice, but selecting niche products just because they’re cheaper can become even more expensive over time.
A crucial step for any digital rollout is standardisation. In other words, try to ensure that the apps you implement, and the subsequent processes, can be replicated and followed over and over again. Consistency – the not-so-secret ingredient to any workflow – is a by-product of standardisation. It allows your team to follow an established set of tasks and subtasks, helping to ensure a smoother overall process. It’s also a game-changer when you bring in new members to the team, as they’re able to easily adjust to a set blueprint.
Workflow management: The Factory Model
The same principle should also be applied to your client workflow. Try to ensure that wherever and however you engage with clients, you do so in a way that can be repeated at scale across your entire client base. It means employees can easily switch between teams, and clients, most of the time, follow the correct process.
My suggestion to any firm beginning this journey is to adopt a model that I like to call ‘The Factory’. The Factory is a widely-accepted approach that businesses and franchises like McDonald’s employ to increase standardisation. Essentially, it’s a system of efficiency whereby each employee is only given a single task to do at any one time. The flow of the work should be finelytuned and interconnected to keep things running smoothly.
So you might be wondering how this all applies to the accounting practice. By overlaying ‘The Factory’ approach to your firm, you can target particular areas where apps or tools might be needed. By doing this, you can see where the potential gaps or bottlenecks may lie.
Managing change with your team and clients
One of the more final steps you’ll need to take in order to complete
a successful digital transformation journey is to communicate these changes to your team. You can do this in a variety of ways: onboarding calls, company newsletters, appointing digital experts or even gamifying the app’s uptake. The people you appoint to hero this change could include Cloud Accounting Experts or Cloud Champions. These specialists can then ease some of the pressure your other team members may feel by introducing a degree of accountability.
“You’ll want to prioritise multifunctional apps that can assist you in a number of areas.”
The next element of change that you will almost certainly come across is how to onboard your clients. It’s a common misconception that clients will naturally be against any proposed changes. In my experience, it has been the opposite. Clients are quick to adapt and receptive to things shifting if it means life, on the whole, will be easier for them.
The main challenge with clients is around education. First, you only ever have a small window when talking to clients, which means it can be difficult to demonstrate the true value of the app. Second, unlike your own team, there’s an issue of oversight. In a firm, you can find out whether your team is using the app in minutes; for a client, it’s very hard to access that level of visibility.
The solution isn’t a million miles from your internal approach. You can arrange onboarding sessions and regular check-ins to make sure your clients are getting the most out of the software. And, while gamification might be a stretch too far, you can always try to incentivise the use of software where it’s appropriate.
What does success look like?
Finally, you have to ask yourself, ‘What does success actually look like?’ To me, it looks like reliable data that is accurate and up to date, seamless workflows that save time, and higher job satisfaction among staff. And all of this can be attributed to software that reduces the reliance on manual data entry and repetitive tasks that can be easily automated.
The results in your practice should be obvious. You should be able to save time on processes that were previously overwhelming you and your team. Your financial data should also be much more
accurate due to the precision that the right app can give you. And by identifying areas of wastage, you can generate even more cost savings to both your own business and your client’s business in turn. Not to mention the enhanced security and assured compliance that tech can provide. All of this builds up to allow you to make better decisions with real-time data and analytics, so that your firm can act fast, while still being informed, every time.
Your journey starts here
Your digital transformation journey doesn’t need to be a long and winding road. You can take a shortcut by implementing the right piece of software. Dext very well could be that piece of software, particularly because it does so much more than just pure data capture. You also get, as part of its product features, data automation, data health and practice productivity.
But, in addition to keeping your app stack lean, you can also help
yourself by simply relying on your instincts as an accountant or bookkeeper. That’s because true digital transformation is merely a case of refining existing processes – the key is to make a start. And, if you’re wondering, when to make a start, the reality is it’s never too early to change your practice for the better.
The 2025 conference will equip you to create an intentional, proactive response to both the significant disruptions and the significant opportunities intersecting our profession. Attend SNH 2025 to get the tools, education and inspiration you need to take strong and decisive actions in your practice and to respond proactively to artificial intelligence, automation solutions, mobile-first collaboration tools, and other disruptive technologies.
Simply put, attend Scaling New Heights 2025 to ‘Make it So’.
Keynote Speaker:
Trends service-based businesses can’t afford to ignore
How pricing, automation, and outsourcing will shape service businesses in 2025.
@ignitionapp
Greg Strickland, CEO, Ignition
Greg Strickland is the CEO of Ignition, the company transforming how professional services businesses manage client relationships, billing, and cash flow. At the helm of a platform used by over 7,500 businesses globally, Greg is driven by a mission to simplify the way service-based small businesses operate—so they can focus on what they do best.
Service-based businesses face a shifting landscape in 2025—driven by automation, pricing strategies, and outsourcing. Stay ahead with these key trends.
Service-based businesses—including accounting, marketing, IT, and consulting—are the backbone of the U.S. small business economy, representing over 70% of small business GDP and employing millions of people across the country. However, these industries are under mounting pressure to evolve as client expectations continue to rise.
Customers now demand more value, faster delivery, and seamless experiences—while competitors are more aggressive than ever in capturing market share. In 2025, the stakes for these businesses couldn’t be higher: adapt to survive, or innovate to thrive.
1. The price revolution: Turning costs into opportunity
Prices for professional services are climbing, and it’s not just inflation.
According to Ignition’s recent survey, over half of accounting firms plan to raise fees in 2025, citing rising business costs. Yet only 5% are leveraging pricing strategically to drive growth.
In 2025, the smartest businesses won’t just raise prices—they’ll rethink them. Expect a shift to transparent, value-driven pricing models that align with customer needs and perceptions.
What to do: Ask yourself if your prices reflect your value. Bundling services or tiered pricing could unlock untapped revenue without losing client trust.
2. Goodbye chasing payments: The shift to paying upfront
Late payments have plagued professional services for decades, but 2025 will mark a decisive shift.
More businesses are demanding upfront payments to secure predictable cash flow and eliminate chasing invoices.
With economic uncertainty lingering, businesses are reassessing outdated billing models. Payment upfront isn’t just practical—it’s powerful.
Key insight: Offer incentives for clients to pay upfront, like discounts or priority access to services.
3. Subscription models: The future of client relationships
Hourly billing is losing its charm—for both businesses and clients. In 2025, expect an accelerated adoption of subscription-based models that prioritize ongoing partnerships over one-off projects.
Accounting firms, for example, are bundling tax planning, compliance, and advisory services into predictable, recurring packages. The benefits? Smoother cash flow, stronger client relationships, and less stress about seasonality.
Why it matters: The shift to subscriptions isn’t just about revenue—it’s about redefining your relationship with your clients as a trusted partner, not just a vendor.
4. Winning more from less: The upsell movement
In the battle for revenue, acquiring new clients is the costliest play. Savvy businesses in 2025 will double down on upselling, expanding their services for existing clients to boost net revenue retention (NRR).
Outlook: Instead of chasing new leads, focus on turning your current client base into loyal, high-value partners. Recurring revenue is the ultimate growth hack.
5. Outsourcing: A strategic superpower
Facing a talent crunch, professional services businesses are rethinking their hiring strategies. Outsourcing routine tasks like tax preparation or administrative work to global teams frees up in-house talent to focus on high-impact advisory roles.
In 2025, outsourcing will go beyond necessity—it will become a competitive advantage.
What to do: Partner strategically with outsourcing providers that align with your values and client expectations.
6. Private equity’s playbook: The new face of efficiency
Private equity is reshaping the landscape, starting with accounting and spreading across professional services. In 2025, PE-backed businesses will lead the charge in streamlining operations, adopting tech, and pivoting to higher-margin advisory models.
Key insight: Even if PE isn’t in your future, their playbook— efficiency, innovation, and scalability—should be.
7. Mergers, acquisitions, and the race for scale
Smaller businesses will merge to compete, while larger businesses acquire niche players to build unique service portfolios. Consolidation is accelerating, fueled by PE investment and the need for scale.
Outlook: Businesses that embrace this trend strategically— whether by scaling or niching down—will thrive.
8. The Netflix effect: Consumerizing professional services
Clients now expect seamless, digital-first interactions from their service providers, much like their favorite consumer brands. Service-based businesses must catch up by adopting e-commerce best practices, from tailored service pages to one-click payment options.
The opportunity: Bring 21stcentury convenience to your client experience and stand out in a crowded market.
9. Efficiency or bust: Technology as the great equalizer
As businesses raise prices to cover costs, they’ll simultaneously invest in tech to optimize operations. From automating billing and payment collections to streamlining client management, technology will be the driving force behind efficiency in 2025.
What’s next: Prioritize tools that reduce manual tasks and enable teams to focus on strategic work.
Looking ahead
Small businesses are growing at an unprecedented pace, with over 430,000 new business applications per month in 2024—a 50% increase from 2019. For service-based businesses, this surge represents opportunity.
2025 is your chance to evolve:
• Use pricing and payments as growth levers.
• Embrace technology to improve efficiency.
• Transition to consultative, value-driven service models.
The question isn’t whether the industry will change—but whether your firm will lead the charge or be left behind.
Discover how Ignition can transform your firm. ignitionapp.com FIND OUT MORE...
Advancetrack in 2025: Maintaining momentum
If you thought 2024 was busy for Advancetrack… there’s plenty more where that came from. T
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here’s so much in store for the accountancy profession in 2025, and Advancetrack intends to stay ahead of the game!
So, what can you expect from us?
gbX 2025
Our popular conference reflects the rapidly changing nature of the accountancy world. And we have two new headliners for this year.
But first, we have a new theme for
@AdvanceTrack
Vipul Sheth, Managing Director, AdvanceTrack
"Accountants change lives, but not by producing a set of accounts"
Qualifying as an ICAEW Chartered Accountant and Chartered Tax Adviser, I started at a regional practice, Rabjohns LLP (now Bishop Fleming) before joining Ernst & Young and KPMG where I worked up to management.
After over a decade of professional experience, I developed a professional accountancy outsourcing company which has been a driving passion since I started the business in 2003.
the conference: high-performing teams – what does that mean in the context of your practice, and how do these teams drive a business forward?
To discuss this theme and more, we’re delighted to welcome
Busting myths: ‘We won’t be able to gauge ROI from outsourcing and offshoring’
Advancetrack looks to debunk – or confirm – the chatter around how outsourcing and offshoring works. This time we look at return on investment.
Myth 1: ‘It’s really difficult to measure the return on investment from outsourcing or offshoring’
We’ll call this one a myth. That doesn’t mean it’s ‘easy’, it’s more a case of having metrics in place that mean when you start looking at outsourcing, offshoring or Podsourcing®, the differential in cost to deliver work is clear. Revenue per head is a really simple way of beginning the conversation – your firm may have this simple metric for average revenue per fee earner. Consequently, if you drill down and understand what you’re charging and for what type of work, you
can then start to understand cost per service i.e. by a set of accounts or tax filing. At its most basic, you should be able to work out quickly that the cost of outsourcing or offshoring is likely to be better value than in-house.
Myth 2: ‘There’s an inordinate cost of initial outlay to align systems, processes and workflow; making outsourcing and offshoring not worth it.’
We call myth again. However, it’s worth understanding that the three models we provide – outsourcing, offshoring and Podsourcing® – exist because one size does not fit all. Certainly, as circumstances change, a preferable model might fall out of favour and not be right for your practice at a different point in time.
Advancetrack has always been clear that we operate with extremely trusted, tried and tested, ways of operating.
And, generally, we will suggest that some of our workflows and processes are integrated into our client practices. But having three distinct models means that we are more able to mimic how different types of practice work.
We can’t magic away poor or suboptimal systems and processes – we run very smoothly and would want firms to align with us where applicable. Firms that embrace our models generate really good results.
Please contact us if you’d like to discuss your firm’s journey, and how we can help.
Dawn Marriott and Jolawn Victor to the stage.
Dawn is a partner at Hg Capital, Europe’s largest investor in software companies. She is also the founding investor of accountancy consolidator Azets, where Dawn was CEO between 2019 to 2021.
She is a portfolio chair for Hg, sitting on the boards of Azets, Geomattik, Citation and team blue.
Jolawn is an experienced director of B2B and accounting tech companies. She has held numerous roles with Intuit, including VP & GM of Intuit’s UK business.
Jolawn is currently the chief growth officer of payments processor GoCardless. Her previous experience came with General Mills and PepsiCo.
The conference will be held in a new venue this year: The British Library, on 13 May.
For more information, take a look at the details of last year’s conference
The Accounting Talent Index 2025
Following on from our groundbreaking research last year into the talent and resources issues that the world of accountancy faces, we will be back in Spring with our next paper.
For more information, check out the results of the 2024 Accounting Talent Index.
Asia-Pacific
Led by Craig McKell, our work in the Asia-Pacific region will be driven by momentum – expect more partnerships and visibility from Advancetrack this year.
North America
Our presence is growing rapidly, and we have a number of extremely exciting announcements in the coming weeks. Stay tuned for more.
Podsourcing®
Last year saw us step up the game on our team-based pods, building in more capacity and rolling out this developing service to more
The Accounting Talent Index 2025 – have your say
After our inaugural Accounting Talent Index in 2024, we are looking for your help to build an even bigger and more insightful report this year.
In 2024 Advancetrack launched a global report, The Accounting Talent Index, highlighting an industry facing unprecedented challenges in talent acquisition and retention – and potential routes out of the crisis.
We are now preparing the 2025 report - and your input would be greatly appreciated. Join the 280 practitioners around the world who provided their thoughts to the last index by having your say in the 2025 edition.
All you have to do is scan the QR code on this page with your mobile phone’s camera, which will send you to a web page containing the questions for the survey.
You will also be able to access the 2024 edition through that page.
Details of the 2025 Index will be revealed at Advancetrack’s 2025 gbX Conference in the Spring.
Thank you in advance for taking part!
clients… and so Podsourcing® was born. We expect broader use of our pods in 2025, and we’ll endeavour to provide you with case studies of their usage.
Book a Call
with Advancetrack’s team today for more information. FIND OUT MORE...
The Power of Partnerships: How Collaboration Drives Innovation in FinTech
No single platform optimises everything—digital transformation needs integrated solutions working together.
@ExpenseOnDemand
Sidd Nigam, Director, Expense On Demand
Sidd brings extensive experience in strategic partnerships across sales, product development, channel partnerships, engineering, operations, legal, and marketing. He excels in driving revenue growth through post-sales partnerships and optimising customer and partner experiences.
With a background at companies like Goldman Sachs, Microsoft, and Meta, Sidd now leads sales and marketing efficiency initiatives as a Director at ExpenseOnDemand
While many digital solutions offer great potential, no single platform optimises everything—true transformation requires integrated solutions working collaboratively.
hile there are many digital solutions with incredible potential… there is no single platform that can optimise all aspects of a business. Instead, digital transformation requires a combination of different solutions that work together in one cohesive ecosystem.
At ExpenseOnDemand, we recognise that innovation doesn’t happen in isolation. It happens through collaboration.
That’s why we’re thrilled about our partnership with Merge, an integration platform that connects ExpenseOnDemand with over 50 other software systems (including Xero).
Through this new and exciting partnership, we can deliver a smarter, faster, and more scalable expense management experience.
1. Why partnerships matter in FinTech
Integrated solutions for a complex world
Many businesses today use a range of fintech solutions - accounting software, ERP systems, payroll platforms - to manage their finances. However, managing all of these applications can be a challenge.
According to one study, the average company uses a staggering 254 SaaS applications. What’s more, the same study showed that over 60 days average app engagement was 45%, which means that companies are not using applications efficiently. This waste in technology investments is mostly due to poor integration and overlapping capabilities.
This is where strategic partnerships become crucial.
Through efficient partnerships, businesses can reduce data silos, minimise manual intervention, and create unified workflows that drive operational efficiency. By creating integrated ecosystems, partnerships like the one with ExpenseOnDemand and Merge address the need for seamless connectivity between businesscritical applications.
Focus on core strengths
The power of partnerships lies in specialisation and expertise sharing, as each partner concentrates on their core competencies while creating more value for customers. For example, in our ecosystem:
• Merge brings its expertise in unified API integration to seamlessly connect over 50 software systems
• ExpenseOnDemand delivers specialised expense management solutions that cut processing time by up to 95%
The result is a synergistic relationship that delivers what is known as a multiplier effect - when the combined value of integrated solutions exceeds the sum of their parts.
By combining specialised expertise through strategic partnerships, we're not just solving individual problems, but creating comprehensive solutions that address the complex needs of modern businesses.
2. How the Merge partnership elevates the Xero experience
Seamless integration in minutes
Gone are the days of complex API integrations and lengthy setup processes. Through Merge's unified API architecture, ExpenseOnDemand users can now connect their Xero accounts in minutes. This plug-and-play approach eliminates the traditional technical barriers that often delay digital transformation initiatives.
Real-time synchronisation ensures that expense data flows automatically between systems, maintaining a single source of truth. When an expense is approved in ExpenseOnDemand, it instantly appears in Xero with all relevant categorisations, attachments, and approval trails intact. This automated flow eliminates the need for manual data entry, significantly reducing errors and cutting claim time by 90%
Enhanced reporting and visibility
The partnership between Merge and ExpenseOnDemand also transforms how businesses handle expense reporting in Xero. ExpenseOnDemand's AIpowered categorisation engine automatically classifies expenses according to your custom chart of accounts, ensuring consistency across both platforms.
Scalability for growing businesses
As businesses evolve, the technology they implement must also keep pace. The Merge integration platform provides a future-proof foundation that can grow with your business.
Whether you're expanding internationally or adding new software tools to your tech stack, the Merge integration platform can help businesses adopt new technologies seamlessly.
Multi-currency support is another standard feature of the platform, allowing international businesses to manage expenses in multiple currencies while maintaining accurate reporting in their base currency.
Finally, the platform's modular architecture means you can easily add connections to other essential business tools that work with Xero, without disrupting your existing workflows.
This scalability ensures that your expense management system evolves as your business grows, providing enterprise-level capabilities in the simplest way possible.
3. Why this partnership is a game-changer for Xero users
For Xero users, this partnership represents a significant leap forward in financial management capabilities. The integration creates a unified financial ecosystem where data flows
seamlessly between platforms, eliminating the traditional pain points of expense management.
By bridging Xero with ExpenseOnDemand through Merge's technology, businesses can achieve a significant ROI. Our clients’ employees report saving, on average, 10 hours per month, simply by switching from traditional expense management to our integrated solution.
For businesses operating across borders, the partnership offers robust compliance features that let businesses automatically adapt to local tax requirements and reporting standards. This is particularly important, as research shows that small businesses in the UK spend an average of £4,100 and 52 hours per year on tax compliance - time that businesses can use instead on strategic initiatives.
4. How ExpenseOnDemand + Merge unlocks value for all users
The collaboration between ExpenseOnDemand and Merge delivers tangible benefits across organisations of all sizes. The partnership allows for increased automation of workflows, allowing finance teams to focus on strategic activities rather than administrative work.
ExpensOnDemand’s real-time expense tracking and analytics also provide unprecedented visibility into spending patterns, allowing businesses to spot unusual spending trends, identify cost-saving opportunities, and generate predictive insights that help inform budgeting decisions.
ExpenseOnDemand’s flexible pricing model ensures organisations only pay for what they need, with the ability to scale services as they grow. From startups processing dozens of expenses monthly to enterprises handling thousands, the partnership adapts to match specific business requirements. This scalability, combined with customisable workflows and approval chains, ensures that every organisation gets a solution that fits their unique needs without unnecessary complexity or cost.
5. So what’s next?
The partnership between ExpenseOnDemand and Merge is poised to revolutionise expense management. Our development roadmap includes advanced AI capabilities that will not only automate expense categorisation but will also be able to detect potential fraud patterns in realtime, providing an additional layer of security for businesses.
We're also developing predictive analytics tools that leverage machine learning to forecast spending trends and provide proactive budget recommendations. Through enhanced cross-platform reporting, businesses will gain access to deeper insights that combine data from multiple sources, offering a comprehensive view of their financial health.
Looking toward global markets, we're expanding our integration capabilities to support international payment systems and compliance frameworks.
for emerging markets and automated updates to keep pace with evolving international tax regulations. The future of expense management is automated, intelligent, and globally connected - and we're leading the way.
6. Final thoughts
At ExpenseOnDemand, we believe that collaboration drives innovation. Our partnership with Merge and our longstanding integration with Xero demonstrates our commitment to delivering smarter, more connected expense management solutions.
For Xero users, this partnership means more than just convenience. It’s about unlocking a future-ready platform that can grow with your business. Together, we’re not just solving today’s challenges; we’re creating the future of expense management.
Ready to transform the way you manage expenses?
Experience the combined power of ExpenseOnDemand, Merge, and Xero today.
Unlocking ESG advisory: How accounting firms can drive sustainability and fuel revenue growth
Hollie is a marketing professional with over six years marketing experience, primarily focused in the software space.
Hollie has been working in the software industry where she has been able to perform a multitude of marketing tasks that supported global sales teams and wider business, as well as attending well-known international industry events and producing high-quality collateral to support daily marketing activities.
Environmental, Social, and Governance (ESG) advisory services are becoming a critical value-add for accounting firms, helping clients navigate the growing demand for sustainable and ethical business practices.
In our 2023 Global Advisory Trends survey of over 1000 accountants, we saw that ESG advisory services had been identified strongly as a perceived area of opportunity for the first time.
Overall, 18% of respondents viewed ESG as an area of opportunity, and this percentage remains consistent. Since launching our ESG reporting app, Spotlight Sustain, we have already seen these early innovators look to educate themselves, construct reporting models, and inform
“Like most businesses we are a work in progress when it comes to ESG initiatives, but one of our key principles is to leave our community better than we found it and to take reasonable steps to ‘lean in’ on people and planetaffirming work, transparency and accountability.”
- Richard Francis FCA, CEO & Founder, Spotlight Reporting
customers through powerful data insights. Yes, it is very early days, but the pioneering spirit is strong and of course, early-mover advantage is here and now.
By integrating ESG into financial reporting, risk management, and strategic planning, firms can provide clients with deeper insights into their sustainability performance and compliance requirements. Whether it’s assisting with carbon footprint measurement, ethical supply chain practices, or corporate governance improvements, ESG advisory enhances transparency and helps businesses align with investor and regulatory expectations.
ESG Advisory and Revenue Growth
ESG advisory services can be a powerful driver of revenue growth for businesses by enhancing their market positioning, attracting investors, and unlocking new opportunities. Companies that demonstrate strong ESG commitments are more likely to win contracts with large
corporations and government entities that prioritise sustainable suppliers. Additionally, consumers are increasingly favouring businesses with ethical and sustainable practices, leading to greater customer loyalty and premium pricing opportunities. By helping clients embed ESG into their business models, accounting firms enable them to differentiate themselves, access new markets, and improve financial performance.
ESG Advisory Opens New Revenue Streams and Deepens Client Relationships
ESG advisory can support revenue growth by improving operational efficiency and reducing costs. Sustainable practices often lead to lower energy consumption, waste reduction, and streamlined supply chains, all of which contribute to healthier profit margins. Investors and lenders also favour businesses with strong ESG strategies, offering them better financing terms and access to sustainabilitylinked loans. By guiding clients in setting clear ESG goals,
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measuring their impact, and reporting effectively, accounting firms position themselves for long-term financial success while ensuring compliance with evolving regulations.
An ESG Audit: Understanding Your Clients’ Needs
An ESG discovery audit helps assess a client’s current knowledge, activities, and outcomes related to sustainability. By engaging in meaningful conversations, accountants can develop a comprehensive understanding of their client’s business, identifying key risks and opportunities. Active listening and a nuanced approach allow accountants to determine how ESG fits into an overall business strategy, providing a foundation for tailored advisory services.
ESG Data Collection and Measurement
ESG reporting relies on more than just financial data—it requires extensive non-financial metrics as well. While many businesses are not yet legally required to
report ESG metrics, there is growing pressure to demonstrate sustainability efforts. Accountants can help clients develop efficient data collection processes, ensuring accuracy and alignment with stakeholder expectations.
Carbon Accounting: A Growing Compliance Concern
Although carbon accounting is not yet mandatory for most businesses, regulatory frameworks are evolving, and sustainabilityconscious companies are seeking robust methodologies to measure their carbon footprint. By advising clients on carbon tracking and reporting, accountants can help businesses set realistic emission reduction targets and improve energy efficiency.
For example, accountants can guide businesses on accurately calculating emissions, identifying cost-saving energy efficiencies, and enhancing their overall sustainability profile. These efforts not only contribute to environmental impact reduction but also enhance a company’s reputation.
How to Get ESG Advisory Services Off the Ground with Spotlight Sustain
To get ESG advisory off the ground you need the right tools to make it easy to produce ESG reports at scale for your clients. This is where Spotlight Sustain comes in. With Spotlight Sustain, accounting firms can easily import client data using a ready-to-use template, then set goals and accurately measure, manage, and report on key ESG metrics. This will be one core aspect of enabling your advisory services to help clients grow and prosper in a sustainable manner.
If you would like to learn more, simply start a free trial or book a demo with one of our team at
MONEY20/20 ASIA LAUNCHES AGENDA WITH OVER 200 OF ASIA’S MOST INFLUENTIAL FINTECH LEADERS AND REGULATORS,
SHAPING THE FUTURE OF DIGITAL FINANCE
Money20/20 Asia
Money20/20 Asia is where the brightest minds in Asian fintech converge to share insights and shape the future of financial services in the region, promising the clearest and most distinctive focus on what’s next across Payments, FinTech and Financial Services in the APAC region and beyond. Join us in Bangkok from 22-24 April 2025.
Money20/20, the world’s leading fintech show and the place where money does business, unveils its agenda for the upcoming Asia show held in Bangkok on April 22-24 at the Queen Sirikit National Convention Center (QSNCC).
he show will explore five key pillars: collaboration, security, frictionless user experiences, sustainability, and the frontiers of emerging technologies. The pillars dive into specific areas where collaborative efforts are crucial in shaping the future of fintech and leveraging emerging technologies for a transformed tomorrow.
Money20/20 Asia brings together a diverse lineup from global and regional banks like JP Morgan, HSBC, Standard Chartered, Maybank, Kasikorn Bank, National Australia Bank, Ambank Group and many others. Experts from key players in the global and regional payments space such as Mastercard, VISA, TransferMate, Block, Worldpay, SeaMoney, and Terrapay, will
share their insights, expertise and the latest industry trends throughout the show. This year's show is also enriched by a core focus on Asia’s cross-border payment trends. Companies such as AirWallex, GCash, Goto, Wise, Nium, and LianLian Global are just a few of the leaders in the industry sharing their insights and potential of this fast growing area of fintech in the region.
This year’s show places a core focus on Asia’s regulators underscoring Asia's commitment to fostering collaboration between the public and private sectors. Key figures include Mrs. Roong Mallikamas, Deputy Governor of the Bank of Thailand; Mr. Adnan Zaylani, Deputy Governor of Bank Negara Malaysia; Ms. Chuchi Fonacier, Deputy Governor of Bangko Sentral ng Pilipinas; Mr. George Chou, Chief Fintech Officer, Hong Kong Monetary Authority; and Ms. Jomkwan Kongsakul, Deputy Secretary General, Securities and Exchange Commission, Thailand, among others. Their participation underscores the vital role regulators play in shaping the future of fintech and digital finance across Asia.
"Bangkok will be the epicentre of fintech innovation this April as Money20/20 Asia convenes regulators and industry leaders to explore the future of banking and cross-border payments. Our most ambitious agenda to date emphasises purposeful innovation and provides a unique platform for collaboration. We're excited to facilitate the conversations that will define the next chapter of fintech in
one of the world's fastest-growing regions." - Ian Fong, VP of Content, Money20/20 Asia.
Some of the esteemed speakers that will share the show’s four incredible stages, the Exchange Stage, the Unfiltered Stage, the Money Pot, and the HumanA.I.ty Stage (hosted by Money20/20’s own AI co-host Aiana) include - Pitcha Siriyaphan, Head of Payments, Thailand at J.P. Morgan Payments. Maria Peralta, Director, SMB Acceptance Solutions at Visa, Hans Patuwo, Chief Operating Officer at GoTo Group, Ritesh Shukla, CEO at NPCI International, Daniel Yun, Founder, CEO at KakaoBank Corp and Chee Mun Foong, CEO and Chief Product Officer at YTL AI Labs and YTL-Sea Digital Bank Project.
“The path to profitability for digital banks is challenging, yet entirely achievable with the right strategy. At Kakaobank, we are committed to building a customer-centric, innovation-driven banking platform where we offer loan products, not only Kakaobank's, but from over 50 partner companies redefining our customers' everyday financial experiences. Our efforts have led us to serve over 80% of South Korea’s
working population. Money20/20 Asia is the premier fintech event in APAC, bringing together the most influential voices in fintech, payments, and banking to shape the industry’s future. It provides the perfect stage for Kakaobank to showcase our success, share our vision of going beyond banking with AI technology, and explore the evolving digital banking landscape alongside industry leaders driving financial innovation across Asia.”Daniel Yun, Founder and CEO of KakaoBank Corp.
The Money20/20 Asia agenda, that is being updated daily leading up to the show can be found here. The list of speakers can be found here and media attending the show can register for a complimentary press pass here.
Psst… Your Clients Need a Smarter CRM!
Hitting the limits of Xero?
Don't want to juggle add-ons, or have the expense of a full-blown ERP? Keep Xero. Add Tall Emu. Save thousands.
Tall Emu is like a mini-ERPhandling sales, customers, inventory, and operations.
Avoid double handling with one streamlined, time-saving process that syncs to Xero and keeps everything in one place.
Plus, refer a client and get a $1,500 bonus—easy money for helping them upgrade!
Tall Emu CRM integrates with Xero and MYOB and supports businesses in Australia, New Zealand and SE Asia.
Why You Need to Attend Accounting & Business Expo 2025
Explore, Network & Innovate! The Latest Tech & Trends in Accounting, Finance & Business
@AccountingBExpo
Rita Nehme, Marketing Director, Terrapinn Australia (Organiser of Accounting & Business Expo)
Rita Nehme is the Marketing Director for Accounting & Business Expo, Australia’s largest event for accounting, finance, and business professionals. With a strong background in event marketing and industry engagement, she is dedicated to connecting professionals with cuttingedge insights, trends, and innovations shaping the sector. Passionate about fostering a dynamic and collaborative community, Rita plays a key role in delivering world-class learning experiences and networking opportunities that drive industry growth.
Accounting & Business Expo 2025 is the must-attend event for accountants, bookkeepers, and finance professionals embracing cloud technology, automation, and fintech innovations.
The Accounting & Business Expo 2025 is where accountants, bookkeepers, finance leaders, and business owners come together to explore the latest innovations transforming the industry.
Taking place on 12 & 13 March 2025 at ICC Sydney, the event covers cloud accounting, automation, fintech solutions, and compliance updates, equipping professionals with the tools, knowledge, and connections needed to stay ahead.
The industry is evolving, discover new tools, trends, and insights at Accounting & Business Expo
Why Attend?
• Earn CPD points – Gain 13 CPD points while learning from 120+ industry leaders sharing actionable insights on emerging trends.
• Discover cutting-edge
technology – Explore solutions that integrate seamlessly with platforms like MYOB and QuickBooks to streamline workflow and improve efficiency.
• Navigate regulatory changes – Stay informed on ATO compliance, tax reforms, and advisory best practices that impact your business and clients.
• Experience live demos & hands-on learning – Engage with 100+ exhibitors, test
out the latest tools, and see technology in action.
• Expand your network – Meet 3,000+ professionals, peers, and solution providers, opening doors to new partnerships and opportunities.
With the accounting, finance and business industry evolving rapidly, keeping up with automation, AI, and digital transformation is critical.
The Accounting & Business Expo is the ultimate event
to help professionals adapt, grow, and future-proof their businesses.
MTD: Making Bookkeeping Mandatory
ICB’s Ami Copeland on what bookkeepers need to do now in order to prepare for the roll out of MTD.
Ami Copeland, CEO, ICB
Ami Copeland is CEO of the Institute of Certified Bookkeepers in the UK. Ami stepped in to the role of CEO in 2023 after many years successfully overseeing the marketing and communications arm of the organisation. This background gives Ami an in-depth knowledge of the bookkeeping profession which combines with a natural empathy and enthusiasm to place Ami as a champion for bookkeepers all over the world.
Over 780,000 taxpayers will soon begin hearing from HMRC about the implementation of MTD IT the following year. But despite it’s name, MTD isn’t really a change to tax, it’s about the government mandating digital bookkeeping.
aking Tax Digital for Income Tax means a significant change for bookkeepers, accountants and the small businesses they support. At the Institute of Certified Bookkeepers (ICB), we're here to guide and support every step of the way.
What is Making Tax Digital (MTD)?
MTD is the UK government initiative designed to make the tax system more efficient, effective, and easier for taxpayers by mandating digital record-keeping and quarterly online submission of income tax returns.
Where Are We Now with MTD?
• VAT: MTD for VAT has been in place since April 2022. All VAT-registered businesses, no matter their turnover, need to maintain digital records and submit VAT returns using compatible software.
• Income Tax: MTD for Income Tax (MTD IT) is set to begin in April 2026. This will initially apply to self-employed individuals and landlords with annual income above £50,000. Those earning between £30,000 and £50,000 will follow in 2027. Partnerships, trusts, and estates are expected to be brought into the fold later, but not just yet.
What Does This Mean for Bookkeepers?
I believe the government's plan to make digital bookkeeping mandatory for all businesses empower bookkeepers to select clients and employers who truly value the expertise and unique approach of bookkeepers. We know that MTD brings challenges, but it’s also an opportunity to showcase the essential role you play in your clients’ financial
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ICB CEO Ami Copeland talks with ICB members
success. It’s important that you know that these submissions are NOT full tax returns, so you do not need to have completed the ICB Self-Assessment modules in order to submit on your clients’ behalf. You do need to be full Member of ICB to act for them (level 3 and above).
Here are some key things to focus on:
1. Identify Your Affected Clients: Start by pinpointing which clients will need to comply with MTD IT. Self-employed individuals and landlords are
your immediate priorities. Look at their income tax returns for the 2024/25 tax year to determine if they’ll be required to comply starting April 2026.
2. Encourage Digital RecordKeeping: If your clients are still using manual methods, now is the time to guide them toward digital solutions. Let them know this isn’t just about compliance – digital systems make everyone’s lives easier.
3. Find the Right Software: Choosing HMRC-approved software that suits your clients’ needs is crucial. We’ll provide guidance and
training on the best options available, so you can feel confident recommending and implementing solutions.
4. Stay Flexible and Informed: MTD is evolving, and more changes may come. We’ll keep you updated on what’s happening and help you adjust your approach as needed.
Next Steps
• Start the Conversation: Begin discussing MTD with your clients now. Reassure them that you’ll handle the technical details and guide them through the changes.
• Plan Ahead: Think about which clients need attention first and set realistic timelines for transitioning them to digital systems.
• Lean on Us: Don’t hesitate to reach out if you have questions or concerns. We’re here to help!
ICB Members at the ICB 2024 Bookkeepers Summit
Outsourcing | Offshoring | Podsourcing®
In 2024, Advancetrack launched a global report, the Accounting Talent Index, highlighting an industry facing unprecedented challenges in talent acquisition and retention – and potential routes out of the crisis.
Add your voice to the 2025 Accounting Talent Index Survey and/or download the 2024 report
The World’s Largest Business Show Returns to Miami
Start and Grow Your Dream Company with The Leading Free Business Event
Liz Ainger, Social Media Executive, Business Show Media
Liz is part of the Marketing Team at Business Show Media, managing social media for our shows taking place in London, Singapore, Sydney, as well as Miami and Las Vegas. She’s passionate about using creative strategy to bring our large scale global events to life, sharing the amazing experiences of our attendees and making sure our shows reach the right audience through social media!
Miami’s business show is where entrepreneurs and business leaders connect, learn, and grow—unmissable speakers, networking, and game-changing opportunities.
n today’s digital world, it’s easy to forget just how important face-to-face interactions are.
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relationships that could shape the future of your business"
Yes, technology is amazing and has opened up endless opportunities. But sometimes, taking a moment to shake hands, share ideas, and have an authentic conversation can make all the difference. That’s the value of events like this—where you can
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Payroll solutions for successful businesses
Set-up, training and free ongoing support via phone and email
Comprehensive Reporting Suite with 50+ reports including HR
Suitable for all business sizes (1 - 1,000 employees)
Updates and new releases from Xero connected apps
Are you a Xero-connected App? Got a new feature or update you’d like to share with the Xero User community? Email alex@ xumagazine.com New feature shout-out
Buddy buddy.hr
Salary Sacrifice with Reducing Balance (e.g., Tech Loan)
Managing salary sacrifice schemes with variable repayments can be challenging, especially for tech loans and similar arrangements. Buddy now supports reducing balance setups, ensuring compliance with National Minimum Wage (NMW) regulations while allowing flexible repayments.
This update helps payroll bureaus accurately track deductions without fixed amounts or end dates, making it easier to manage employee repayments efficiently.
Capium capium.com
NEW PRODUCT: Capium 365 is a cloud accounting solution designed for UK businesses and accountants, enabling seamless collaboration and data sharing. With real-time financial insights and compliance with MTD IT, it allows unlimited invoice and receipt uploads through its mobile app and web browser.
Capium 365 also offers FREE bank feeds, user licenses, and document storage, simplifying workflows for efficient bookkeeping anytime, anywhere. Transform client interactions and data management with Capium 365.
capium.com/products/capium365/ Dext dext.com
We’ve recently introduced new features to Dext including Supplier Statements, Custom Health Scores, and our Google Chrome extension, Dextension.
Expense On Demand expenseondemand.com
1. Single Sign On (SSO): Single Sign-On (SSO) feature is now available to allow Claimants to login to the app without a password. Customers can customise the domains allowing only those with approval to access to the app.
2. Multi-Factor Authentication (MFA): An additional layer of security for logins. When enabled by a Finance Manager, users must complete an extra authentication step via an Authenticator app or email.
3. Carbon Footprint:
1. Users can track their carbon footprint across all expense categories through the app when this feature is enabled by Finance Managers.
2. Finance Managers can monitor KPIs using the provided dashboard and export relevant details as needed.
4. Additional Fields: User can now add more than 25 additional fields to the list
5. Finance Manager Edit: Policy-violating expenses can also now be edited by Finance Managers ensuring speedy reimbursements
6. Mileage: Claimants can now select their current location in Mileage (Google) making it quicker to submit mileage claims
7. Tax: Finance Managers now have the flexibility to do following
1. Turn off TAX for all categories when they are not claiming back any VAT
2. Ability to setup a category where receipt is not required without violating policy ie bank charges etc.
Fathom fathom.com
Introducing Fathom Portfolio
Monitor your entire client base. Identify growth opportunities. Engage more clients.
Fathom Portfolio is a new offering for accounting firms, designed to make client management smarter and simpler. Get access to the beta at www.fathom.com/portfolio
HR Partner hrpartner.io
New HR templates now available. These free templates cover Sexual Harassment, Redundancy & Offboarding, Business Continuity & Crisis Communications and Workplace Safety.
Download them all here hrpartner. ac-page.com/2025-hr-templatesxu-magazine
Intuit quickbooks.intuit.com
Intuit QuickBooks Online
Accountant introduces impactful enhancements such as automated payee suggestions to streamline transaction categorization and boost accuracy.
This release further includes advanced project tracking, enabling detailed monitoring of project changes and standalone tasks within the Work area.
These targeted improvements are part of QuickBooks' continued commitment to enhancing functionality and value for accountants, ensuring a smoother and more efficient workflow.
Payroll & HR
YOUR PLACE AT THE FOREFRONT OF
Dext expands into UAE, Cyprus, and Malta through partnership with Scope Solutions
Collaboration brings powerful automation and expense management solutions to support business growth and compliance
ext, the leading provider of bookkeeping automation and part of the IRIS Software Group, is today announcing its expansion into the United Arab Emirates, Cyprus, and Malta, driven by a strategic partnership with Scope Solutions, a trusted cloud accounting and technology solutions provider.
This collaboration follows the successful integration of Dext with Zoho Books,one of the most widely adopted solutions in the Middle East, with a strong global presence. Through both collaborations, Dext will bring unparalleled automation and financial management capabilities to businesses, accountants and bookkeepers across the regions.
Scope Solutions, headquartered in Malta and a recognised Zoho Finance Partner, is the first Dext channel partner serving UAE, Cyprus, and Malta. The partnership reflects the increasing demand for advanced bookkeeping solutions, particularly in the UAE, where tax regulations are evolving rapidly. Business activity in the region has also surged, with the UAE experiencing a doubling of new businesses being incorporated
over the past five years. Combined with a significant influx of self-employed and freelance professionals relocating from the UK, Dext has experienced a surge in inquiries from Emirati firms, whilst the platform saw a 367% surge in transactions from the UAE over the course of a year.
This partnership brings Dext’s unified bookkeeping automation platform to all three markets, complemented by Zoho Books' robust accounting and tax compliance capabilities. Additionally, users will benefit from Dext’s latest feature releases, including Supplier Statements Reconciliation, Approvals, and Mileage Tracking, further boosting efficiency and control over financial processes.
By leveraging Scope’s extensive regional expertise and Dext’s leading automation technology, accountants, bookkeepers, and business owners across UAE, Malta and Cyprus will gain powerful tools to enhance data accuracy, streamline workflows, and make smarter financial decisions while staying compliant with evolving tax regulations.
“Partnering with Scope Solutions allows us to better meet the
growing demand for digital bookkeeping and compliance solutions across the Middle East and Europe,” said Sabby Gill, CEO of Dext. “Following the integration with Zoho Books, this partnership enables us to deliver even greater value by pairing automationdriven tools with local expertise to empower firms to save time, drive growth, and deliver superior client service.”
“Scope Solutions is delighted to partner with Dext to deliver powerful, automation-driven solutions to accountants and bookkeepers” says Ayman Kaouri, Co-founder and Regional Director of Scope Solutions.
“Furthermore, as a Zoho Finance Partner, we are uniquely positioned to provide state-ofthe-art solutions that combine Zoho Books’ comprehensive tax-compliance and accounting capabilities with Dext’s automation tools for businesses in the region. We are committed to partnering with our clients to build the technology stacks that will fuel their growth. The Dext platform is a game-changer for efficiency and accuracy and we are proud to be the only partner in the region bringing these innovative solutions to the practices we serve.”
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