Exhibitors October 11 - 14, 2013 Perdido Key, Florida
KAYAK FISHING
About the Event What the heck is a Boondoggle? The Kayak Fishing BoondoggleTM is a four-day event, which occurs twice a year over the President’s Day and Columbus Day weekends. The BoondoggleTM provides an escape for kayak fishing enthusiasts looking to relax, hangout, and fish with like-minded individuals in a new location. Passionate about the Boondoggle, kayak anglers travel from locations throughout Florida, Georgia, North and South Carolina, Alabama, Louisiana, Virginia, Texas, and from as far away as California, New Hampshire, and Maine. Many have become Internet friends through YakAngler’s online forum or by participating in any one of KayakFishingRadio’s nightly Internet radio shows. The Kayak Fishing BoondoggleTM brings them all together for a weekend packed with fun, fellowship, and fishing.
Our 6th Event!
Big Lagoon State Park, Perdido Key Florida October 11 - 14, 2013 Here’s a list of our previous events: Spring 2011 Jacksonville, FL Fall 2011 Charleston, SC Spring 2012 Chokoloskee, FL Fall 2012 Virginia Beach, VA Spring 2013 Merritt Island, FL
The Boondogglers 300+ attendees, and growing!
60%
of Boondogglers travel up to 200 miles to attend the event
18%
travel between 200 - 500 miles to attend the event
21%
travel more than 500 miles to attend are first-time Boondogglers
66%
34% are repeat Boondogglers
would like exhibitor booths present
83% 83%
would like vendors to sell products throughout the event would like to attend educational workshops
81%
This is How We Roll FRIDAY Participants arrive throughout the day, check in, and set up their campsites, kayaks and fishing gear. The weekend festivities officially begin with an evening Meet and Greet usually followed by a fish boil where Boondogglers put names to faces for the first time and veteran Boondogglers renew their friendships.
SATURDAY A late night around a campfire doesn’t stop anxious kayakers from rolling out of their sleeping bags and into their kayaks before sunrise in hopes of finding their trophy fish. Some stay out fishing all day, while others return to attend the educational workshops and demonstrations offered by exhibitors. Family members who don’t fish can participate in the workshops and/or the planned activities for non-anglers, or just hang around the campsites enjoying the company of new friends. After a day of fishing and fellowship, Boondogglers enjoy a hot meal followed by an even hotter raffle sponsored by a variety of vendors who donate raffle prizes consisting of kayaks, paddling and fishing gear and other accessories of interest to Boondogglers. SUNDAY Another day packed with kayak fishing, fellowship, and educational workshops provided by participating exhibitors. The evening winds down with a casual group dinner where Boondogglers exchange fish stories with the exhibitors, sponsors and other participants.
MONDAY Boondogglers take advantage of their last morning on the water before saying their goodbye’s and packing up camp to head home.
When the Bite’s Hot FRIDAY
SATURDAY LOCATION Start Time
End Time
6:00 AM
?
8:00 AM
9:00 AM
Workshop
11:00 AM
12:00 PM
Workshop
12:00 PM
Pavilion
Vendor Village
Fishing
Kayak Launch
Pavilion
MONDAY Vendor Village
Fishing
Workshop
Kids Activity
1:00 PM
Guest/Kids Lunch
Guest/Kids Lunch
1:00 PM
2:00 PM
Local Area Tour/Outing
2:00 PM
3:00 PM
Workshop
Workshop
Workshop
Workshop
3:00 PM
4:00 PM
Workshop
Workshop
Workshop
Workshop
4:00 PM
5:00 PM
Kids Activity
Workshop
5:00 PM
6:00 PM
6:30 PM
7:30 PM
7:30 PM
?
(at Pavilion)
Kids Raffle
Guest/Kids Outing
Workshop
Kids Activity
Workshop
Workshop
Workshop Workshop
BOONDOGGLE DINNER
POT LUCK DINNER
Main Raffle at the Pavilion
Fellowship & Fish Stories
(at Pavilion)
Camp Tear Down & Departures
Arrivals & Camp Set Up Meet & Greet
Kayak Launch
SUNDAY
(at Pavilion)
RAFFLES New kayak, seats, and paddles? Fishing poles, tackle, and accessories? These are type of raffle prizes that our Boondogglers go crazy for, and to satisfy that desire, we work with our partners to assemble amazing raffle prizes for the weekend event. Throw out a line to showcase your company and reinforce your brand.
Get Hooked Up Much more than a trade show! HIGH-LEVEL EXPOSURE Unlike a trade show where exhibitors compete for the attention of participants, the Boondoggle is designed to provide high visibility to all exhibitors and unparalleled access to your target market. Three unique exhibitor registration levels are designed to fit every budget, while additional sponsorship and workshop opportunities provide even more exposure. COLLABORATION Exhibiting companies often report this venue provides them the opportunity to develop new contacts and spend quality time with their target market over the course of the weekend.
INTIMATE Each event is designed to ensure all companies – small and large – have equal opportunity to engage Boondogglers, partners and influencers from key sectors of the kayak fishing and outdoor adventure community.
TARGETED MARKETING Exhibitors will be promoted in a variety of ways including email communications, social media blasts, online advertising, radio ads, event signage and special recognition at the event.
Plug Into the Action National Reach, Local Flavor The Kayak Fishing BoondoggleTM is a premier kayak fishing event. We’ve invested years of hard work building an intimate network of kayak anglers from across the nation, and they’re passionate about our brands: YakAngler and KayakFishingRadio. Once you get to know us, you’ll quickly realize that, although we’ve achieved a national reach, we maintain a local flavor. The Boondoggle venue allows us to extend our network to you, providing you with the opportunity engage a tight-knit group of kayak fishing enthusiasts, broaden your reach, and build lasting relationships with potential customers. This fall, we have the support of the Perdido Key Chamber of Commerce, who has a large following of local residents who will be joining us specifically for the daytime activities including kayak fishing, the educational workshops, and the Vendor Village.
To ensure that attendees have many opportunities to speak with you, we’re offering first-class exhibition space in the heart of Boondoggle activities. Want more exposure? Additional sponsorship opportunities are available. The opportunities to mingle with your customers, promote your company, and sell your products have never been better!
Your Chum Line to Customers EXHIBITOR OPPORTUNITY • Includes 6’ table and 2 chairs in the Vendor Village • One-hour educational workshop • Logo display with link on event website • Designated area to display your banner in the pavilion • Inclusion in the Boondoggle vendor signage • Inclusion in our Welcome Bag • Inclusion in “Meet & Greet” video & special recognition • Special guest host on KayakFishingRadio prior to the event • Radio ad spot (2 per show, Mon-Thurs, total of 8 ad spots) • Inclusion in social media blasts • 1/2 page advertisement in the Event Agenda * based on the level of participation chosen SPONSORSHIP OPPORTUNITY • Friday Meet & Greet refreshments • Morning coffee & donuts • Cold box lunch for anglers • Dinner in the main pavilion
WORKSHOP • One-hour educational workshops • 81% of Boondogglers have requested these workshops • Raffle held at each workshop to ensure a captive audience • Hurry! Space is limited
Make the Investment
Information & Registration CLICK HERE TO REGISTER