UX/UI portfolio

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UX/UI DESIGN SELEC TED WORKS

PORTFOLIO


I am —— A UX D esigner

I am a designer who loves life and thinking. I have the background of urban design and architec ture , which made me have a unique view on the interac tion issues of the future cit y. At the same time, I also have a lot of UI design and interac tion design experience. I have been involved in many interac tion design projec ts.

I have a strong determination and willing to learn new things.

NA ME: YANG Liuqing DATE OF BIRTH: March 23 ,1999

UX/UI: Photoshop: Illustrator:

LOC ATION: Yangpu Distric t, Shanghai

CONTAC T ME: +86 187-216-75 2-58 594040363@qq.com

Adobe XD: InD esign: 3D M odel: F igma: Axure:


01 M eet i me

02 D ragon Lake

03 VR C i t y

04 Nat ure Fri en d

04

14

25

37



Introduction We used the method of cluster sampling and questionnaire. A total of 165 questionnaires were distributed, and the effective rate of the questionnaire

-Survey Of Social Disorder

was 90.2%. The subjects were between 18 and 26 years old, 78 boys and 87 girls.

We have investigated the proportion of Chinese adolescents with social disorder in the past decade, which has been on the rise. 0%

20

10

3%

11

3%

12

4%

20

-Adolescent Social Disorder

-Depression And Shy

We found that 60% of them felt lonely, a third felt

Being out of tune with the people around them

unwelcome, along their friends, and even 5% said they

will have a certain impact on the psychology of

had never played with a partner after school. In

young people, which will lead to the inability to

addition, the survey also found that girls feel more lonely than boys.

4% 8% 12% 14%

20

20

13

5%

14

6%

15

8%

20

16

7%

20

17

10%

18

11%

19

12%

communicate with people normally, and then produce negative emotions such as suspicion and depression.

20

20

The Internet abuse of contemporary teenagers may hinder their offline social development to a certain extent. Long term online dating can make

20

young people lose interest in making friends in the real world, or be afraid to socialize. More serious one will even shut up and refuse to communicate with others. But on the other hand, some studies in the field of Psychology showed that the use of social network plays a positive role in promoting the positive social development of adolescents, while the use of social network has a positive effect on restraining and alleviating negative emotions such as loneliness.

20


Background Research -Persona 1 We have recorded the change of the proportion of Chinese young people's social channels from 2015 to 2020. The data in 2015 are from the statistical results of relevant domestic papers, and the data in 2020 are from our questionnaire survey of more than 200 young people.We use area as a percentage and a line as a change.

2015

41%

35 %

2020

Classmates or colleagues

Classmates or colleagues

18 % Strangers met at the party

10% Strangers met at the party

19% Online forum

30%

9%

Net friends

Dating software

19%

15%

Peers among relatives

Offline party software

4%

According to changing trend,

Offline dating software It will become the main social way for young people in the future People you know in life

Hold a party

Peers among relatives

-summary From the changes in the figure, it can be seen that in 2015, most young people's social way is to carry out offline activities with classmates and colleagues, and online dating has also shown a popular trend. By 2020, online dating will account for a large part of young people's social channels, even divided into three types. In contrast, the proportion of relatives who socialize with their peers has dropped significantly.

Young people need to transform social networking into a stable social relationship in the real world. Therefore, the best way to turn an online friendship into a real friendship is to arrange an interesting offline "meeting". Chat with each other

The relationship becomes close

2015

2020 Chat online

Communicate deeply with netizens

Hold offline parties

Get a stable social relationship

In 2015, most young people had a conservative way of socializing. They often get to know each other deeply in the activities held by their classmates and colleagues, and look for a further stable social relationship from the existing social circle. In 2020, more and more young people begin to be dissatisfied with the social circle they meet in reality and turn their eyes to the Internet. They will talk on a certain topic online, from netizens to good friends who can get together offline.


USER ANALYSIS -Persona 1

-Persona 2

Zhang Hua

63%

Gender: Male Age: 21

Occupation: Interior Designer

Personality: lively and exocentric

Personality: introverted and shy

16/64

The level of each index in the same age group

Friends who can hang out together

32/64

Stable long-term contact friends

12/64

Number of local friends

Friends sharing same interests

47

Friends who can hang out together

9/47

31/47

Stable long-term contact friends

15/47

User description

User description Zhang Hua, a University student studying. He likes to socialize and play outdoors. He is keen on buying all kinds of exquisite outdoor sports equipment and meet new friends , but he can only share his joy with netizens thousands of miles away on the Internet. In real life, it is difficult to gather friends who can hike or climb together.

-Proportion of Social Types

Actively integrate into local circles

Extroversion Index

Age: 23

Occupation: Student

Friends sharing same interests

64

37%

Gender: Female

Extroversion Index

The level of each index in the same age group Number of local friends

Yang Mei

60%

Yang Mei is an interior designer. She is full of romantic fantasies. Novels and paintings are her favourite, But since graduation, she has fewer and fewer friends to share her interests with. Although she wants to invite her colleagues to go to the comic exhibition, she is afraid that her colleagues will laugh at her .

-Social Depth Survey

Passive social interaction 40%

Sixty percent of the young people who have just graduated from university and come to live in a new city can actively integrate into the local social circle. And 40 percent of people adopt a "passive social interaction", they don't take the initiative to invite people to a party or find common topics.

After our survey, we found that half of the social objects we meet in our life will eventually become nodding friends, only 6% will maintain a long-term stable relationship.

Have nodding acquaintance 9%

50%

6% 16% 19%

Have common interests Keep meeting frequency Can come out together Connect on social software

-Problem Analysis Among all the people surveyed outside, about 60% of them are extroverts, and 40% are passive and silent in social activities. They can't spontaneously integrate into the local community and find friends from their normal life.This may lead to their inferiority and hesitation, which further prevents them from actively socializing. In the social group of young people, only a small part can resonate with them and become good friends that have common topics. Therefore, a lot of the time spent on social interaction is "ineffective social interaction" which can not lead to stable association. Only having real common interests can the youngers become true friends.


Market Research

Our Discovery

- Competitive Product Analysis

- Different Personality

I listed six social apps for comparative analysis.They are MicroBlog, Playbar, soul, Facebook, Meetup and Eventbrite. MicroBlog and Faebook are well-known social platforms that interact online through forums and photos. Soul and playbar aim to develop offline parties after meeting friends online, while Meetup and Eventbrite are platforms focusing on offline social networking.

online social participation

1

3

2 Facebook

MicroBlog

4

5 Meetup

Playbar

6 Soul

Eventbrite

- Analysis And Summary

Look forward to

I've used radar charts to summarize the features of these social apps. 1

2

6

3

5

4

- Competitive Product Analysis We investigated the social assistance of extroverts to introverts.We found that when friends of introverts encourage and help them participate in activities, they tend to be more active in socializing. The following records the attitudes of introverts when facing different levels of help.

offline social participation

1

In our survey, we found that more than 70 percent of the people who claimed to have social disorders said, "if there are extroverts who organize activities or encourage me to participate, then I would like to try to participate in social activities." Almost all young people with social disabilities said that is their best friend who first try to get along with them, and the personality of those friends tends to be more extroverted.

1

2

Decided to go

2

Hesitate Don't want

6

3

5

4

user viscosity

Activity participation degree

The user viscosity of offline social software is generally not high.

Only Meetup is doing a good job in this area.

3

6

5

4 Chat fever

Offline party software can't take into account the popularity of online chat.

Without external interference.

Can participate in organized activities.

Have interested topic.

Encouraged by extroverted friends.

- Interpersonal Network In the social network of strangers, the connection between the crowd and the crowd is often driven by one or two key figures. These key figures are extroverts in different interest groups. If they initiate activities, the willingness of introverts to participate will be greatly increased.

Extrovert Introvert


Usage Process - Usage Steps

- Solution Strategy

We divided the social process into three steps. They are online social interaction, offline interaction and feedback consolidation.

1

Add interactive elements and lively animation form.

2

Add incentives, reasonable management and credit system for offline activities.

3

Add “friends nearby� module and interest group module,and develop online interaction .

2 1

Join interested group chat & Add nearby friends

- Service Process I divide the app into four steps. The first step and the fourth step are completed online: they are the exploration of interest groups and the stabilization after the activity. The second step is to participate in offline activities and meet with netizens, and summarize the feedback online and offline after the activity, which is also the third step.

Bicycle Long journey

Choose the interests.

1

keep in contact

Stabilize social relationships.

Friends

Post talk & fill in activity feedback.

Participate in offline activities. Meet the netizens with similar interests.

- Framework In addition to the basic online social function of social software, we have added the function of "activity details" interface and "anonymous tree hole". Home page

Launch activity

Fill in the information

Launch activities

Offline activities page Personal Center

Organize / participate in activities.

4

3 2

Message center

2

Launch activities and organize offline parties.

Past activities

Evaluate

Public blogs

Topic square Know more friends.

Activities recently

Home page Offline activities page

3 Activity feedback

Collect

Nymous talk

Sign up

Interest groups sorts

Personal Center

Past activities

Message center

Group messgae

Topic square

Activity message

Score

Get point


Story Board Research shows that people with introversion and shyness are better able to socialize with the help of extroverts. In other words, it only takes an opportunity for them to open up and make new friends. Here are two scenarios to demonstrate how introverts and extroverts can use app to make new friends.

- How Do Introverts Use It

take animation as an interest.

have no one to talk about .

finding the “Comic Lover� interest group.

meet many friends offline .

- How Do Introverts Use It

Football Game group

Want a football match.

Gathering partners in the app

Have a football match offline

Set up an interest group

-Summary For extroverts, the app is a platform for launching activities. They can use their social talents to organize activities, make friends quickly and enhance their influence on the Internet. They can act as middlemen for the event platform, helping social users and businesses make money at the same time. For social passives, that is, introverts, this app provides them with an opportunity to expand their social circle. Introverts rarely socialize in their spare time. They often stay at home alone and play with mobile phones or other electronic products. Even if they want to expand their social circle, they don't know how.


APP Design - Wireframe We have designed a software that can make friends online and support offline parties and social networking.

Topic square

Home page

Anonymous talk 9:419:41

9:41

9:41

匿名说说 Anonymity

Anonymity

Interest groups

Happy

Hiking group

Badminton

Weird Talk

Weekly Topic List

1

Xiaolei

Huhu

# Self study at the end of the term # Weekend hiking

108 discussed

# Treatment of insomnia

160 discussed

Appreciation of Beethoven Symphony

3

3:00 pm, May 6, 2020

Anonymous blogs

Meow: I'd like to recommend a...

# Overjoyed

Minority reading group 87

roll down to check

1. The assembly point is changed to exit 3 of Wujiaochang metro station

8:32

In March of this year, I met a young man in Turkey who was purchasing meltblown masks. He was 30 years old and wandering in the anti-epidemic material market with huge...

75

3

Minority reading group

A private detective

Latest notice:

8:32

Meow: I'd like to recommend a...

Sad

Edogawa Ranbu

15:20

Last 2h

Hongkou Football Field

Selected Tags - Shock

hot blogs

Heiji Hattori A detective from the Kanto region

203 discussed

Kelvin: are you going to the disco...

Shock

Minority reading group

138

Affected by the temporary closure of the office due to the epidemic, Kojima Studio announced that the PC version of "Death Stranding" will be postponed to July 14th to allow more time to complete the development of the home office.

Hot Topic

8:32

Friday night group

Doubt

Public Blog

Lu

455

100 pieces

210 pieces

Activity message

Mood label

helpless

# Do

200 people participated

people nearby

weekly topic list

Message Center Notification

Activity message

800 pieces

# Final Focus

people nearby

Fangmin

2

Message Center Notification

200 pieces

see more interest groups

9:41

9:41

Topic Square

Finding

Activity message

Group message

Appreciation of Beethoven Symphony

3

3:00 pm, May 6, 2020 3

Meow: I'd like to recommend a...

354

Last 2h

Hongkou Football Field

8:32

Latest notice:

3

1. The assembly point is changed to exit 3 of Wujiaochang metro station

asdjsdj2

Minority reading group

Student of salted fish major

Latest events # “Death Stranding" postponed

75

87

In March of this year, I met a young man in Turkey who was purchasing meltblown masks. He was 30 years old and wandering in the anti-epidemic material market with huge...

354

15:20

# An incredible thing 15:20

2

Finding

Topic S-

Offline-

Me

Finding

Topic S-

Offline-

Message-

Activity Details

photos

Photography

Music

Coff

Past activity

interest classification Promoter: Dashewan I am a sunny and cheerful handsome guy

Time order

the recent activities Glass Palace Art Bookstore 6/11 Tuesday

Offline-

Message-

Offline activities

Sending blogs

Offline-

Message-

Address

No. 203... Huangpu District

2:00 PM

Finding

Sign up

Message-

Latest notice: 1.1、集合地点改至五角场地铁站3号出口 The assembly point is changed to exit

Topic S-

Offline-

32、根据天气预报,提醒各位记得携带雨具 of Wujiaochang metro station 2

Message-

Finding

Me

Topic S-

Offline-

Me

Message-

9:41

9:41

Me

Activity Details

Activity process

Uchiha 1:30 PM

Check in at the event location.

2:00 PM

Wear climbing equipment.

3:00 PM

Study rock climbing under the guidance of staff.

3:30 PM

Start the first climbing competition

4:30 PM

Free training after the game.

5:00 PM

Announce the competition place and prize, and take a group photo as a souvenir.

basic information of the activity

Completion status Beethoven Symphony night Theatre 23, Baihe yuan street

Personality signature: this person is lazy and left nothing My interest

12

My friends

My collection

88

2

Photo Wall

July 25, 4:00 to 7:00 p.m

Registration completed

According to the British "Guardian" report on April 16, after the United States announced the suspension of funding to the World Health Organization (WHO), the Group of Seven (G7) 2

Finding

Topic S-

Offline-

Activities Attended

View active QR code

Sign up

Message-

2

2

Me

Me

Activity imformation

My Blog

Modify registration information

sign up

slide down

开始第攀岩比赛 穿戴攀岩设备,扫描二维码入场 在工作人员指导下学习攀岩 2

Offline-

Last 2h

Hongkou Football Field

3

2

Discuss

Check in at the event location

Topic S-

Meow: I'd like to recommend a...

Finding

Me

Activities need to carry ID card and other valid documents. It may rain that day. Remember to bring rain gear. The activity is indoors.

2019.12.05 Sunday

3:00 PM Me

Topic S-

Appreciation of Beethoven Symphony

8:32

Matters needing attention

Time

2 hours

2

Topic S-

detailed

Challenges of MAXI Indoor Rock Climbing Gym

1:30 PM

Minority reading group

Activity Details

Rock climbing theme activities:

Activity process

Finding

Finding

Me

animation demonstration

Sports

354

3

3:00 pm, May 6, 2020

9:41

Offline Activity

Activities of this week

87

Meow: I'd like to recommend a...

2

9:41

9:41

Reading

75

2

Message-

8:32

Activity imformation

Finding

Topic S-

Offline-

Message-

Me

Registration confirmation

Finding

Topic S-

Offline-

Message-

Me

Personal center


Does anyone come to the exhibition on the 27th!

Little cute bee I like you very much today I met a super cute little sister, we spent a very

Good! You release the event

happy time together! We took part in a casual

and I'll be there.

dress event with anime fans, and we had coffee together after the event...

Feedback We selected an event initiator (extrovert) and an event participant (passive socializer) to investigate their experience of using this app.

Then I'll come too.^-^

Before using Meetime, I didn't know how to find local partners to have fun outdoor activities. Now with it, my offline party is much smoother. I can not only quickly get together with my playmates, but also get to know a lot of friends. Maybe I can find my romance in them!

- Usage scenarios We simulated different modes of using this offline dating app. It can help introverts or lonely people find good friends, or better integrate into local social life. Boring at home When you have nothing to do at home and no one is with you, you can open Meetime to find friends nearby.

Participate in offline activities Sign up for offline activities on the app to play with friends with common interests and hobbies, and then comment on the pictures and comments.

I am a person who doesn't go out, but in fact, I still hope to have local friends with good character to go out and play together. I don't get along well with my colleagues at work. With Meetime, I don't have to worry about this anymore.


APP Design 9:41

9:41

9:41

Me

Offline Activity

Activity Details

Uchiha Personality signature: this person is lazy and left nothing My interest

12

My friends

My collection

88

2

Photo Wall Reading

Promoter: Dashewan I am a sunny and cheerful handsome guy

Your personal information、 photo wall、diary, and the activities you've participated in, are all displayed here. My Blog

Challenges of MAXI Indoor Rock Climbing Gym Time

2019.12.05 Sunday

Address

No. 203... Huangpu District

Activity process According to the British "Guardian" report on April 16, after the United States announced the suspension of funding to the World Health Organization (WHO), the Group of Seven (G7)

1:30 PM

3:00 PM 2:00 PM

2

Finding

Topic S-

Offline-

Message-

Finding

Me

Personal center

You can check the details of specific events here, and then sign up or collect them.

Rock climbing theme activities:

Activities Attended

Finding

Photography

Music

Coff

Past activity

Time order

6/11 Tuesday

2 hours

Sign up

Check in at the event location 开始第攀岩比赛 穿戴攀岩设备,扫描二维码入场 在工作人员指导下学习攀岩 2

Topic S-

Offline-

Message-

2

Finding

Me

Topic S-

Offline-

Message-

Me

Offline activities

9:419:41

匿名说说 Anonymity

Interest groups

Hiking group

Badminton

Weird Talk

people nearby

Fangmin

Xiaolei

Huhu

Lu

455

# Self study at the end of the term

203 discussed

# Weekend hiking

108 discussed

# Treatment of insomnia

160 discussed

Latest events

1

Shock 800 pieces

Users use fake names to publish anonymous commentsment.

Sad

A private detective

75

87

354

asdjsdj2 Student of salted fish major In March of this year, I met a young man in Turkey who was purchasing meltblown masks. He was 30 years old and wandering in the anti-epidemic material market with huge...

15:20

Offline-

Message-

Home page

Me

Heiji Hattori A detective from the Kanto region Affected by the temporary closure of the office due to the epidemic, Kojima Studio announced that the PC version of "Death Stranding" will be postponed to July 14th to allow more time to complete the development of the home office.

# Overjoyed 15:20

You can go into anonymous talk, or check hot topics and public blogs. # “Death Stranding" postponed

75

Topic S-

Offline-

75

87

354

15:20 87

354

2

Finding

138

Public Blog

Edogawa Ranbu

2

Topic S-

# Do

200 people participated

Selected Tags - Shock

# An incredible thing

Finding

2

# Final Focus

In March of this year, I met a young man in Turkey who was purchasing meltblown masks. He was 30 years old and wandering in the anti-epidemic material market with huge...

Hot Topic

Find friends around you based on your personal location in your personal information.

Weekly Topic List

Doubt 210 pieces

Topic Square

helpless 100 pieces

Different mood tags represent anonymous blogs with different emotions, such as anger, sadness, excitement, etc

9:41

Anonymity

Happy 200 pieces

You can find interest groups here and choose the group chat you want to join according to the classification

You can browse the latest activities, or choose interest categories to better find activities.

Glass Palace Art Bookstore

Activity imformation

9:41

Sports

Activities of this week

Message-

Anonymous talk

2

Me

Finding

Topic S-

Offline-

Message-

Topic square

Me



Background Research -Field Study

-Research Process The Dragon Lake area has beautiful scenery.

It is rich in aquatic products.

We visited the Dragon-lake in September this year, the local residents received us warmly. The Dragon-lake area is divided into nature reserve, scenic area and Dragon-lake village. There are more than 2000 residents in the village, who were doing their daily work when we arrived. The local folk custom is very simple, the village retains the customs and traditions of the southern water town of China. We first asked the village committee about the local residents and the tourism industry, then we interviewed the local residents under the leadership of the village chief . After that, we went to the village's tourist center to interview several tourists and scholars about their opinions on tourism.

It is the Shanghai nature reserve.

-What have we done -Interviewed more than 60 villagers. -Got the real population data. -Experienced shrimp fishing and made shrimp paste. -Obtained the recent tourism data .

-The Living Standards Of Local Residents

-Travel Experience

Local residents have a very happy life, but their income is far less than that of urban residents. Their tourism industry is -Took pictures underdeveloped, and it is even worse under the impact of the epidemic. The local shrimp production is not high, and the products are not competitive in the market.

Our team members recorded mood changes on the way to Longhu.

-Local Characteristics We listed the most famous specialties of Dragon Lake. Rolling lamp

Gragon Lake

Black shed boat

We are very excited to leave the city!

Nature Survey We enjoy the natural scenery with a happy mood.

Interview The hard work of the locals made us sad.

satisfied

Shrimp Paste

Ancestral hall Black shed boat is an important means of local transportation.

Set Off

Many local residents use shrimp farming as their business.

Rolling lamp is a kind of folk art, which is made of bamboo.

Large area of high quality lake water.

s

Shrimp Farmer

The 150 year old ancestral hall is the spiritual center of villagers.

The local handmade shrimp paste is very popular among consumers.

city center

dissatisfied

natural

river course

farmland


Background Research -Existing Conditions

-Industrial Structure

Through the local visit and investigation, we know that there are rich natural status and cultural

The local industrial structure is dominated by the secondary industry, mainly aquaculture and agriculture.

customs in the Dragon-lake area.

Their products will be sold to nearby towns and downtown Shanghai. Planting fruit trees

13%

Fresh Non-staple food Beekeeping

shrimp

34%

High quality

honey

Direct sales

Traditional culture

Natural landscape 2.6 ha Lake

The protection base of the rolling lamp culture

Shanghai Wild Animal and plant cultivation base

Cultivation culture

We measured the distance between Dragon-lake and the surrounding big cities on Google maps, and made a chart based on the size of the city's population. The geographical location is very important to the tourism development of Dragon-lake. Ningbo 6.5 million

Suzhou 11 million

m

127 km

Jiaxing 5 million

We inquired the village committee of Dragon-lake village and got the data of local population change in recent years. Through the analysis of the data, we draw the following qualitative conclusions. Young people and teenagers

The middle-aged people and businessmen

Old people and children

Less than 2 hour Less than 3 hour

km

85 km

km

0k

Shanghai 24 million

54

182

17

Because the local water system is developed, the main agricultural products are shrimp, fish and other aquatic products, followed by rice and fruit.Shrimp farming, production and trading are very important to the local people

-Industrial Structure

-Geographical Position

Huzhou 4 million

yellow peaches & Grape

Industrial structure of local residents

More than 40 ancient buildings

More than 200 species of wild animals

53%

Direct sales

More than 20 kinds of cultural heritage

5.3 ha mountain forest

Shrimp Fresh

130 km

Hangzhou 9 million

City& population The Dragon-lake

Population outflow They went to the center of Shanghai in order to get a better job.

Population transfer They will travel between urban and rural areas to do business.

Population Inflow Many old people will move back to the countryside with their grandchildren.


Tourism Industry Survey -Source Of Passengers

-Quantitative Survey

We get the data of tourists visiting Dragon-lake in recent years, and we classify them according to their crowd and travel motivation.

We get the data of tourists visiting Longhu in recent years, and we classify them according to their crowd and travel motivation.

Family and lovers

Urban white collar workers

Geologist / naturalist Couple

34%

15%

Friends

6% After our investigation, we found that in the past four years, the tourists to Dragon-lake were mainly white-collar workers from the surrounding cities (37%), followed by those who took families or couples as the unit (45%), and some researchers from major schools and institutions (18%).

-Standard Tourist Groups Cost Study

4%

Dimension2:Unit price of tourist shopping Medium cost

Intervals in the dataset 0(RMB)

20

Cultural tourism

more

1000

more

120

Others

52%

Self-plan

Intervals in the dataset 500

Gloup tour

Cost

Dimension1:Average cost of tourists

0(RMB)

12%

Travel way

Travel partner

I try to locate the consumption level of tourist groups from two dimensions The average tourism expenditure and unit price of shopping.

23%

Others

Self-driving

45%

Family

Self-help

According to the data, most tourists will buy inexpensive agricultural and sideline products in the local area, and will buy more at a time to bring back to the city.

Family tourism

Travel

Cost&travel frequency

Value summary

-Main Objects We visited tourists, academics and local residents to hear about their ideas about the tourism in Dragon-lake. What I say

What I say

What I value

value proposition

Scientific data and

Real

Data monitoring Original natural environment

What I need

Naturalist from

I'm doing my master's thesis,I hope we can do a good job in the

nearby city

research of biodiversity in Longhu area.

close to nature

experience

Tourists from

I like mountaineering and photography. I often drive with my friends on

Navigation and

Experience

Interactive landscape installation

Shanghai

weekends. We want to find a scenic spot with cultural atmosphere.

explanation

&sightseeing

Navigation Guide

Objective income to

Selling products

Improving local living

improve living conditions

Convenient life

Local fishermen

I work in the Dragon-lake, farming agricultural products for a living, my children went to work in the city center, and I run the site with the elderly people in the village.

standards Selling more products


Analysis Of Local Industry -Local Shrimp

-Production Process

The local main aquaculture is white leg shrimp, also known as Roche shrimp. It is a large freshwater economic shrimp, rich in nutrients, is a common food for urban residents.

Local residents have their own complete shrimp production chain, and we have investigated and recorded the key steps.

-What's the use of shrimp

Shrimp Farming Local people breed shrimp in their own ponds, and exchange experiences with each other.

Economic performance In the local area, Rosenberg shrimp is an important economic crop, it can bring high economic benefits to Longhu area.

Cash

Roche shrimp

Currency

Shrimp Processing

Agricultural and sideline Several local food processing plants can process the shrimp into canned shrimp or shrimp paste for further sale.

Government support Shanghai government invests funds to assist the Dragon-lake to raise Roche shrimp.The larger the scale of culture, the greater the government's investment in infrastructure.

Fresh shrimp

Shrimp paste

Shrimp farming

Infrastructure

House

Shrimp production / ton 150 140 130

Shrimp production

120 110

Market demand

100 4

6

8

Tasting course Shrimp paste is a famous local specialty. Local people will simply package and sell it.

-Persona

We investigated the shrimp production data of Dragon-lake from 2019 to early 2020, and collected the orders and sales volume from May to November. We compared the two sets of data and drew the following chart.

2

They still use nets to catch shrimp, which is a backward method.

Instead of using large machines, the shrimp is processed by hand.

Canned shrimp

-Supply And Demand

0

Shrimp catching

10

12

2

Month

We interviewed a local farmer who owns his own shrimp farm and sells products as a family unit. Chen gong A shrimp farmer 52 years old 5700 RMB/Month work 8 hours a day

Shrimp net

Shrimp Machine

Chen gong has been raising shrimp in the local area for 30 years and has rich experience.However, the income of his shrimp farm is far less than that of other large-scale farms.

Backward Facilities The lack of modern equipment has a great impact on production efficiency.

The circle marks the peak season of shrimp production. Both the supply and demand of shrimp will increase greatly.

Lack Of Technical Support

However, due to the backward production equipment is not enough to produce and process products in a large scale, the growth rate of shrimp paste production in Dragon-lake area is far from meeting the market demand.

Lack Of Technical Support

Bamboo strip basket

Assembly line

Agricultural products

Finished product

There is no professional to teach him how to farm scientifically. His products have no formal or beautifyl packaging.


Pain Defining Through the analysis of the local situation, we summed up the major pain points of the local tourism industry and production industry . 1

2

industry

--Ideal Industry Model Better technology support can bring better products. Scientific breeding and modern production equipment can not only improve the quality of the industry in Longhu area, but also increase the output

3

With the improvement of the industry, the number of tourists and the level of consumption will rise, which will bring income and new employment opportunities to the local people. New Business

Better Products

Farmers have no technical support for shrimp farming.

There is no introduction of the Dragon-lake on the Internet.

Technical Support

It's hard to bring back to the city the products that tourists buy on site.

More Sales Channels

benefit

-Problem 1: Little Help For Farmer The local villagers are older, and most of them are not well educated, so they can only rely on the experience of their ancestors to raise shrimp. These outdated methods have been unable to meet the needs of industrialization, so the local shrimp production has not been high.

-Problem 2: Few Channels Of Publicity The popularity of Dragon-lake is not high, which is due to the lack of commercial tourism development. The local government did not carry out proper publicity on the Internet, so the tourists basically came from the cities around Shanghai,the tourists from afar didn't know this place.

promote

-Stakeholder Relationship We analyze the feasible travel and produce mode in the Dragon-lake in the future. The local villagers, tourists and government can promote each other and jointly establish the economic development .

Help

Serve

-Problem 3: Inconvenient Shopping Villagers

Tourists

Due to the fact that local residents can only buy products online, tourists can only make on-site transactions with local residents. These products need to be taken home by tourists themselves, which has caused inconvenience

Researchers

Brand value/Profits

Ideation

Teaching

Services

Sharing

How to solve the pain point

Better service The local

More Villagers

in

g

Researchers

ch Te a

e

Online promotion of Dragon-lake to attract tourists and external investment.

ic

Launch online shopping system to send products to other places.

Villagers

rv

solutions, and design Launch online help for app and service system shrimp farming and teach to support them. science and technology.

Tourists

se

In view of these pain points, we propose corresponding

More tourists

e or

ce pla t! is a Th gre is

Service design

M

APP design

p

el

H

Better harvest Better technology

Government


User Journal Map -User Description

George Zhang Gender: Male Age: 24 Occupation: programmer Hobbies: sports, tourism

George Zhang is a young white-collar worker living in Shanghai. He likes to have self-driving tours around Shanghai with friends after work. Contacting with different things makes him happy, and he is also very interested in the scenery and culture on the way of travelling.

-Interview Background We interviewed him in September of 2020. At the time, he was eating handmade shrimp paste at a homestay with a friend.He has stayed here for a day, and then he told us his travel experience.

Story Board

Stage

Emotion

Pain point Objectives

Find the destination

Learn more details from the Internet.

Drive ahead

There are detailed route navigation.

Go sightseeing

Accommodation Can communicate with local people.

Can query the historical information of scenic spots.

Lack of in-depth experience of

Shopping Can buy it online and deliver it to your door.

Lack of information about the Dragon-lake.

Have no navigation and road signs.

Have no interaction and explanation about the scenery.

this tour.

Have no channels to buy agricultural products.

Make it well known on the Internet.

Make it more easy to find scenic spots.

Have explanation and interaction.

Participate in local activities.

Easy to buy local products.


User Journal Map -User Description

Cindy Yang Gender: Female Age: 23 Occupation: postgraduate Hobbies:reading,music

Cindy is a graduate student majoring in environmental protection and governance. She is diligent and studious, and has visited many places in Shanghai in order to complete her project. She learned from the literature that the Dragon-Lake has unique environmental and ecological characteristics, so she is going to investigate.

-Interview Background When we met Cindy Yang in the Dragon-lake neighborhood committee, she was discussing the issue of water quality changes with the village officials. Then she told us how she came here to investigate and tried to help the villagers.

Story Board

Stage

Emotion

Find the destination

Learn about the relevant information from the Internet.

Go ahead Can get to your destination by navigation.

Investigate the climate

Test water quality

teach the local They can teach their experience online and offline.

Can get the local observation data. Be able to measure in person.

Pain point Objectives

Lack of real-time data about the Dragon-lake.

Have no navigation and road signs.

Have no direct observational data about the environment.

Tourists cannot know the quality of the environment

Difficult to communicate with the local people.

Be able to search online instantly

Make it more easy to find destination.

Have intuitive data.

Visitors can learn about the environment.

Learn about local customs on the Internet


User Flow -Information Architecture

-Purchase Function

We have designed an app to solve the pain points and problems in the Longhu area. We have designed a navigation and voice interpretation interface to improve the travel experience, as well as an online purchase interface to help local residents sell their products. In addition, it also has the function of "smart agriculture". Scholars can obtain or release information on it to guide local farmers to better breed shrimp and control the environment.

With the online shopping section, tourists can not only buy agricultural products on site, but also buy well packaged products at home, and enjoy the service of door-to-door delivery.

Personal Center

Publish blogs

Travel

Select spots Local activities

Home page

Check instant data

View details

Mobile interaction

Data visualization

Introduction and interaction Add to cart

Canned Shrimp

Canned Shrimp

Fried shrimp

36 ¥

24 ¥

Roche shrimp ----A local specialty

View Picture Information

Popular products Shopping mall

Shopping Mall

Click here to expand the product classification information. You can choose the classification of agricultural products, clothing and jewelry, etc..

Route guidance

Intelligent monitor Upload data

Select Category

Slide the picture left and right to view the picture information.

FLAVOR

Dried Shrimps

36 ¥

SIZE

ADD TO CART

15 ¥

Product details Pay

Check categories

-Smart Agriculture Smart agriculture refers to a mode that uses modern scientific monitoring technology to record soil, water quality, wind and other natural factors into data and upload them to the Internet, so that professionals and local people can benefit from it.

APP Design -Colours

illumination

Unit of measurement

ten thousand lx 16 14 12 10

View data #495689

#646F9

#B4B4B5

#6A936F

-Icon Design Precipitation

Photograph

Adjust data display mode Spots

Comment

All the monitored data will be displayed here.

#90BFB8

Home

Shopping

Me

Classification

Forward

Search

Publish your own measurement results

Release professional comments

Adjusting parameters You can adjust the units here.

8 6 4

2 0

2

6

4

6

Monthly average illumination

8

10

7.5

12

illumination today


APP Design Based on the three functional sectors of sales, navigation and smart agriculture, we have designed a tourism app for tourists in the Dragon-lake area.This APP can help the local area to better sell products, promote tourism and guide aquatic production

-Wireframes Landing page

Home page Home page

search activity

Shopping Mall Shopping Mall

scan code

Single product

Single product

Scanning page AUTO

Single Product

search product

Information Detail

Folk custom experience

Campfire party beside the Dragon Lake

click to make an order

Size Guidance

Indigo Blue Dress

24 ¥

108 ¥

register

Your phone number

slide to see more

Parent-hild activities

Shrimp fishing in ditches Honey cake

sign in

Personal center

Personal route

Intelligent monitoring

upload photos

Ralph Jackson

Travel Plan

12.5 km

12

DistanceTravelled

Attractions Visited

slide down

Precipitation page precipitation

Precipitation in Yinglong Village

Precipitation

Scientific monitoring of average precipitation in Dragon-fall

Shopping Cart

ADD TO CART

July 13, 2020

Love to travel, like photography, like to taste food

2 days

108 ¥ SIZE

My Route

A backpacker from downtown

15

hand dyeing Indigo Blue Dress

37 ¥

Monitoring page

5.8

6

5250

attractions visited

Distance (km)

Monitoring the daily average light intensity of Dragon-fall

Different crops are planted

Scientific sinking Garden

The speed and condition of plant growth

250m

345

1.2 km

popularization and interaction

100

0

Plant growth

850m

scientific devices for

Honeycomb maze

405m

Shrimp stone bridge

600m

Hexagonal natural maze 2

4

6

8

10

12

Monthly precipitation (ml)

400

Annual precipitation (ml)

search for spots distance brief introduction of scenic spots Rain Garden

Designed in the shape of shrimp

My reservation

Single spot

A landscape garden with

50

Calories consumed

Colorful Greenhouse

Rain Garden

150

Illumination

P

Spots page

Growing your own crops

250

Travel time

Peach Wine

¥ 19.8

350 300

08.21--08.23

view the past data

Cr ystal shrimp cake

¥ 59

One Meter Garden

Precipitation in Shanghai

400

200

21 journals

TUNGSTEN

YOU MAY LIKE

Dragon-fall Welcome to the Dragon-fall Let's start the wonderful journey!

SUNNY

more detailed information

Reviewer

Sun shading straw hat

CLOUDY

Single Product

562 Yinglong Road

Scientific sinking Garden

5m

Micro Wetland

5m

Habitat for small aquatic animals

Location

introduction

Habitat jungle

Ecologically grown local flora

Scientific sinking Garden

Scenic Spot

Lookout Tower

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Background We used random sampling method to survey 121 young people from 28 different cities, and asked them what they liked to do most in the process of traveling by interview and questionnaire.

In the form of interviews and questionnaires, I investigated 121 young people about their travel mode.Most of them are young people from major cities and like to go to other places to explore new things.

Behavioral Survey

Friends’ invitation

Most of the visitors were encouraged by online hot spots and their friends.

118 young people surveyed said they would like to visit big cities they have never been to. Among them are Paris, London, Shanghai, Hong Kong and so on.

A total of 115 respondents said eating local food was their top priority.

35 women and 12 men said shopping was their main activity when visiting a new city.

Most young people are influenced by online public opinion to choose popular tourist cities and places. They usually enjoy the journey in a relaxed way and then take photos to commemorate it.

Commemorative methods

Favorite Places

Online recommendation

Preference Survey

Favorite activities

Motivation Survey

118 respondents said that if they were traveling with friends and family, they would definitely take photos in memorable

Young people prefer city attractions

85 respondents said they would like to be able to take photos in front of well-known sites or places on the Internet and share their experiences on social media.

They prefer a relaxed way to travel I find that young people prefer to travel in the city in a more comfortable way.

- Travel Motivation Survey Why do you want to travel?

We investigated the travel motivation of 121 respondents.

Why choose this city? Why choose to visit these tourist attractions?

I found that most of the interviewees traveled to unfamiliar cities because they "want to get more memories and experience". They choose a city based on whether it can bring them a thrilling experience. They will also give priority to those tourist attractions or projects that "can bring fresh sensory stimulation or cognition".

In order to broaden their horizons and knowledge. memory

In order to leave wonderful memories.


Background We interviewed 121 young people about the areas they usually travel to and what experiences they are most impressed with. The results show that more than half of young people usually travel only in the city center and surrounding areas, and rarely go to remote villages. In their most impressive travel, the type of participation in special activities and sightseeing in the metropolis accounted for the majority.

- Activity Preference I have summarized the most and the least popular activities of tourists.

percentage

30

They don't like to travel to places which are turned into shopping streets to cater for tourists, and lose their original historical features..

25 20 15 10 5

Percentage of people

0

18

27

9

western cities

tourist city

small town

16 small city

30

20

8

big city

shopping

stay in hotel

17

Tourist Location Survey

26

15

go hang out on attend the street activities sightseeing

14 enjoy special dishes

They like to participate in some multi-person and participatory activities, such as lost and escape, live-action decryption games, etc.

Tourism Project Survey

We found that most of them like to go to some big cities with beautiful scenery or excellent urban construction.

I find that young people like to go to interactive experiential projects, rather than go to some traditional sightseeing projects.

- Play Location Survey shopping mall

market

downtown area saunter local diet

have dinner

shop

visit museum

drink

There are many activities, but all the same in major cities.

satisfied

normal unsatisfied

special restaurant

urban district karaoke

KTV and bars

eat

board games

A long time of entertainment with friends.

theme park Sightseeing in scenic spots.

Suburban area B&B

happy

scenic spot

stroll in the park

B&B

suburban scenery

Understand the local history and culture.

Nearby villages villages and towns

enjoy scenery

visit village

We carefully surveyed 121 interviewees about their favorite areas and favorite activities. We found that young people generally love the trendy new projects full of creativity in the city center, rather than visiting the scenic spots in remote suburbs. They are also more inclined to arrange their own itinerary and make travel guides, and rarely follow tour groups or local guides.


User Survey When I go out with my friends, I usually only go to the center of the city. I usually sleep in the hotel until the afternoon, then go out to eat, shop, and go to the bar with my friends and back late at night.I like to go to some cities in Central China, such as Changsha, Wuhan, and so on. I am very fond of the delicious food there

Yang Zimei Age: 22 Gender: Female Residence: Hangzhou Occupation: Computer engineer Hobbies: travel,take photos

I only go out when my friends invite me to travel. We usually go to more developed big cities such as Shanghai, Hong Kong, Macao and so on. My friends and I will go there to buy electronic products, because we are loyal fans of video games. But I'm also interested in the history of those places.

Frequency of travel

Zhang Qiyu

The cost of travel

Gender: Male

Frequency of travel

Age: 23

The cost of travel

Residence: Shanghai Occupation: Civilian airman

Days of travel

Hobbies: Games, history

- Pain Point

Days of travel

- Pain Point

I went to a lot of cities, but I spent most of my time eating, drinking and playing, which was no different from what I did in any other city.

Traveling makes me bored. I don't know what else to do except shopping. I think it's better to play video games at home.

I want to know some local characteristics while playing in the center of the city, but the city is becoming more and more homogeneous, and there are few local customs that I can feel.

I'm not interested in the tourist attractions my parents like to visit. I think those places are too fake, and there is no trace of history for a long time.

-Time Plan Investigation We investigated the travel experiences of the two interviewees and made a flow chart. As can be seen from the picture, their travel process can be divided into three aspects: preparation, playing and photographing

UPLOAD Upload experience to network platforms

PHOTOGRAPH take good pictures

BROWSE

CALLING

find online popular places

invite friends

BOOK book the tickets

PACK prepare the baggage

SET OUT go to the destination

ARRIVE arrive at destination

SHOPPING

CONSUMPTION

VISIT

EAT

SIGHTSEEING

ACCOMMODATION

hang out in the city center

consume in the online popular stores

visit the online popular shores

enjoy local special food

visit scenic spots

stay in the hotel


User Journey Map

Travel preparation

Arrive at destination

Touch Point

- Check the travel software to decide where to travel.

- Check In the Hotel.

- Affected by Internet hotspots.

- Search for places to play around.

- Listen to the opinions of magazines and friends about

- Get together with friends.

Pain Point

- Most of the online recommendations lack of local introduction. - Most of the network recommendations lack of recommendation reasons.

Opportunity

- Introducing new technology elements in online promotion of scenic spots. - Add historical science to the introduction of scenic spots.

Visit tourist attractions

- Check historical information on mobile phone at the spot. - Visit the attractions under the introduction of a local guide. - Learn about historical information in the brochure issued on the spot.

- Can't find spots far from the city center.

- Unable to find a suitable guide.

- Can't feel the unique atmosphere of the city.

- The introduction of scenic spots is too old and boring.

- There was no special reception and guidance.

- Detailed scenic spot information can't be quickly searched on mobile phone.

- It makes tourists think that the differences between different regions. - There are special guidelines for scenic spots far away from the city center.

- Display detailed information of scenic spots with new visual mode. increase. - Let visitors know the scenic spot information anytime, anywhere, without resorting to the guide.

Participate in activities

Record

- Shopping and sightseeing in fashionable streets .

- Take pictures with mobile phone or camera .

- Visit the Internet attractions of the city.

- Fix pictures on your mobile phone or computer.

- Participate in interactive activities with friends. - China's major cities have the same online store chain, they have no regional differences. - The lack of modern activity places with characteristics between cities makes young people feel bored. - Mark the city with the characteristic cultural symbols to deepen the memory of tourists. - From different angles to discover the special features of the city.

- Upload social media and Web.

- The photos are the same as those taken by others. - The shooting technique lacks new ideas.

- Using a more innovative way of shooting. - Use new technology to make the photos look amazing.


Story Board

Insight I summarize the problems and propose feasible solutions and goals. Mainly summarized into three major solutions.

- How do players use it I made a system based on AR technology to solve the above mentioned problems. Users can choose to use AR smart glasses or directly use smart phones. After connecting to the smart device, players can view AR games and content in their travel destinations on the AR map on the homepage. AR games are divided into two types, one is to introduce local history and guided tours, and the other is a city exploration game based on city characteristics.

LACK OF CONVENIENT GUIDES Solution:Using app and VR system to build a convenient guide application, so that tourists can immediately query the relevant historical and cultural information in the scenic spot.

STEP 1 After arriving in the city,ready to travel.

STEP 2 Looking for a different travel experience.

STEP 3 Open the game area where the app is located.

GOAL: INDEPENDENT TOUR GUIDE

URBAN HOMOGENIZATION Solution:Increase the characteristic AR experience games based on urban construction, so that different cities can show their unique characteristics by means of science and technology.

GOAL: MAKE THE CITY POPILAR

NO HISTORY AND CULTURE Solution:AR technology is used to simulate the original appearance of ancient buildings, and the introduction and explanation can interact with tourists.

GOAL: INCREASE ATTRACTIVENESS

OPTION 2

OPTION 1

Want to know about the local history and culture.

Want an immersive experience.

STEP 1 Choose local historical attractions.

STEP 2 Show the historical information of the city.

STEP 3 Answer historical questions to continue.

STEP 4 Connect to your smart glasses or use your phone.

STEP 1 Choose a virtual game nearby.

STEP 2 See the unique city scene.

STEP 3 Pass the game and get the prize.

PROCESS Collect clues and decrypt.


Technical Feasibility Analysis Since this APP is an AR experience game based on smart glasses or mobile phones, I investigated the current AR glasses on the market and analyzed their advantages and disadvantages.

Design Principles I have designed two sets of AR game categories, one is a historical AR game to meet the needs of tourist guides and understanding of local history and culture, and the other is an AR exploration game to enrich the diversity of the city and enhance the immersive travel experience of tourists.

Specific topics

Virtual creatures and scenery

Fantasy space

- AR exploration game HoloLens

AR technology

- AR Anchor

Players can easily capture the AR model designed by the game setter in a specific area of a specific city through AR glasses or mobile applications, and accurately check in based on the geofence technology of the LBS system. This type of game is basically a step-by-step decryption breakthrough, which is a guided immersive game based on urban geography.

Anchor is the connection point between virtual and real world. In order to place 3D objects in the right position, it is necessary to associate a virtual position for the correct placement of 3D objects.

Historical restoration

Route navigation

Introduction

- Historical AR game The AR tour guide function can solve the problem that young people do not like to travel in groups but need to understand local history. Using LBS technology and AR anchor positioning, players can watch AR images of buildings or scenery placed by developers in historical tourist attractions. This AR model is based on the original restoration picture of historical research.

- Eye tracking technology The new smart glasses are equipped with the latest eye tracking system, which can accurately locate the position of the user's eye through iris reflection, so as to make the next step of instruction.

- Ar glasses design Eye tracking technology used in AR

Eye tracking technology used in reality

I investigated the existing ar glasses on the market and designed a wearable glasses device. It mainly consists of infrared camera, display module and CPU. I used rhino software to build the model and used keyshot to render it.

GLASSES MODEL

EFFECT PICTURE


User Flow I have sorted out some main frameworks and usage processes of this AR game project APP based on city tourism.

Check nearby participation

Start

Game map Route and basic information

Choose game

Story background VR model information

Select game category VR games catalog

Nearby games

3D map

Player information

Comment and share

Publisher information

Message

Personal Center

Guide Player level

Device connection

Location and route

Check nearby games My events

AR APP

Game information

Setting

Select device

connect

Device information

Disconnect

- How to use After selecting the AR game with the map on the homepage, players can choose between history introduction and city exploration games to experience.

AR map View nearby game areas and game content on the game map interface of the mobile phone.

AR navigation After choosing the game you want to play,follow AR guides to the start place.

Before starting the game

Historical image

Attraction guide

AR interaction

You can see the restoration effect of historic buildings through mobile phones or smart glasses from a 3D perspective.

Some text introduction or explanation will appear at the bottom of the screen due to your choice.

Some NPCs of virtual characters will appear to interact with you. They need to answer their historical knowledge questions.

AR history introduction

AR games The original urban scenery, like most cities, lacks features, making it difficult for young tourists to leave deep memories.

Game image Different virtual models will appear in games with different themes, click on them to get clues about the game.

AR city games

AR guide After viewing the clues, navigate to the next location.


AR Map

Current location

Transportation hubs

VR project

Intensity of project participation

When wearing VR glasses and entering the app, users will see the nearby map navigation in the field of vision. This map will use flashing images to tell you about the VR projects nearby, including the theme and content, distance and the number of people currently participating. Users can choose the VR project they want to participate in with their eyes, and follow the prompts to the designated place to start playing after entering the project. In this map, the purple circle shows the VR projects here, the purple bubbles represent the intensity of the number of VR projects released and participated, the purple "location" icon indicates the major transportation hubs, and the white dots represent the current number of users of the app.


AR Design Here are the screens of navigation, explanation, virtual history and knowledge interaction after selecting the old foreign house on Wukang Road in Shanghai.

After selecting nearby historical attractions, visitors can see road signs and navigation in the AR glasses or mobile phone interface.

After the selection option lights up, use the "O" gesture to indicate confirmation.

After arriving at the destination, there will be an arrow to remind you of your arrival and show what the historical building looks like now.

After finish reading a page of history introduction text, click the air with your fingers to turn to the next page.

There will be a brief introduction to the current situation of the scenic spot.

Use your gestures to transmit commands, such as "O" with your palm to indicate confirmation.

After the history introduction, you can take part in the quiz. Use the front and back of your hand to choose the answer.

Use the left and right swipe of the palm to select options.

You can see the 3D composition of historical buildings from different angles.


APP Design 9:50

9:50

9:50

Junyi

Bridg

e

Xishik

u

t Stree

Glass MODEL IV

Connecting

Glass MODEL Ⅱ

Connected

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Exploration

3D MAP The project is located on the 1.8 km urban waterfront along the Huangpu River in Shanghai

Alex Chang LV.23

Junior player

player level

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Expected duration: 1h

MY JOURNEY MY EVENTS MESSAGE

Memories of the East Sea GUIDE SETTING

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Fantasy

Fairy Tale

Chongming District, Shanghai The coast of the East China Sea is a mysterious area. A

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thousand years ago, it was a dark sea bottom with no

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Route

Other Information Publisher:Jack Liu Release time:October 21, 2018

bottom, but after a thousand years, the sea water slowly faded away, revealing a vast plain. What was the sea floor like a thousand years ago? If the prosperous city

View popular comments Click to view reviews and comments about the Changsha VR project.

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Memories of the East Sea You can experience the pleasure of exploring secrets in the ocean floor thousands of years ago.

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是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。 滚滚长江东逝水,浪花淘尽英雄。是非成败转头空,青山依旧在,几度夕阳红。白发渔樵江渚上,惯看秋月春风。一壶浊酒喜相逢,古今多少事,都付笑谈中。 是非成败转头空,青山依旧在,惯看秋月春风。一壶浊酒喜相逢,古今多少事,滚滚长江东逝水,浪花淘尽英雄。 几度夕阳红。白发渔樵江渚上,都付笑谈中。

The nature friends is a service design project that deals with nature deficit disorder. We have designed and developed a set of devices to increase children's exposure to nature in the city.

Responsible part Device design Planting design Interaction design UI design Service design

Sustainable Design Service Design System Design Interaction Design Landscape Design


Background Children lost interest in nature and spend a lot of time facing electronic products indoors.

-What is Nature Deficit Disorder? Nature-deficit disorder is the idea that human beings, especially children, are spending less time outdoors, and the belief that this change results in a wide range of behavioral problems.

They don’t know very everyday crops, animals and plants. They feel alienated from nature, it is difficult to empathize with climate, ecology, flora and fauna, etc. They have no awareness of nature protection, unconsciously destroying the environment.

What will happen if children in the city do not contact with nature for a long time?

Health problem Negative effect

Urbanization

Alienation from nature The data shows that they may...

Nature-deficit disorder

-Present Situation According to the data investigation and data inquiry, we draw the following conclusions Sub health of children Children's activities are confined indoors, and their probability of suffering from depression, irritability and obesity has increased year by year.

By 2050, 68% of the world’s population will live in cities.

Child obesity rate is 1000% of 40 years ago. 82% of preschool children do not meet physical fitness standards. Children's sales of depression drugs up by 66%standards. Children’s attention drops, and the proportion of ADD increases to 6.28%.

Urban children born after 2000 spend 66% less time with nature than their parents. Urbanization has led to the loss of 190000 square kilometers of natural habitat in the world. The rate of urbanization is equivalent to building a city with the same population as London every 7 weeks.

Urban pollution and natural deficiency Urbanization leads to the decrease of nature and green space. Many children don't understand nature and how to explore and protect it.


Environment Research

Case Study

-Current Status of Urban Natural Environment High Nature Continuum

-Urban Nature Expierence There are almost not any Urban Vacant Space in big city.

Urban Vacant Space

For most Chinese families, the frequency of visiting comprehensive park is about once a month.

Comprehensive Park

POP-UP PARK Melbourne the "grasslands " pop-up park outside designed by RMIT’s Centre for Urban Research (CUR), landing at the state library of victory increased spider biodiversity at the site over six weeks.

Community gardens are developing, but there are not enough due to many restrictions.

Community Garden

Urban Green Space

Average green area per each person has reached

To find oppurtunity area and problems with Urban Nature Expierence cases.

The natural environment that can be touched daily is everywhere in the city.

8.3m^2

City Wild Shanghai

About Nature Continuum The natural continuum is a measure of the degree of nature, the top of natural continuum contains some spaces with high nature purity, such as streams, ponds, forests, fields, and woods and bushes in idle urban spaces.

Forestcity Studio is committed to building a bridge between urban people and nature, and designing courses and activities for children. It also pays more attention to species conservation and urban ecological restoration at its experimental base .

-Urban Green Space in SHANGHAI With the continuous increase of urban green space, the Nature Deflcit Disorder cannot be solved. The main reason is that the Natural Continuum of Urban Green Space is low and cannot provide natural elements. So we want to start from here to explore the possibility of Urban Green Space transformation. Community Garden

-Urban Green Space in SHANGHAI

Many exotic species were introduced, destroying the original biological composition of the city.

Many green spaces mainly serve adults and lack attention to children’s experience.

People will follow the established route through the green space, and will not enter the green space for natural experience.

The "community garden" is designed, constructed, maintained and managed by local residents and NGO using fragmented spaces in the city to provide residents with public spaces for participating in construction and contacts.


User Research

-Observation We have observed children's behavior in Green Spaces and Comprehensive Parks.

-Interview with Children We have interviewed a few children at random and asked them to draw a picture of their ideal nature and received feedback like the pictures below: We also learned the needs of children:

Touch the creatures in the water(fish, tadpoles,loach,etc.)by the river.

Dredge, Catch Butterflies, Catch Loach, Listen to Birds, Smell the Flowers‌

Catch insects and observe ants in the bushes.

Want to play with friends.

Like to play with friends.

Want to play daily.

Make crown with flowers and leaves.

The comprehensive park covers a large area with many kind of plants,and contains rich natural ecology such as rivers,lakes,wood bushes.etc. Small area in cities,fewer facilities,and a green space formed by artificially planting flowers,plants and trees.

Like to play with friends. Play hide and seek with friends. Play skateboard,skip the rope. Observe ants and ladybugs.

-Profile Claire Gender: Female Age: 12 Education:grade 5 of primary school

pleasure knowledge

My friends and I can only play games at home. If we want to play outdoors, we usually have to go to a relatively distant park or playground. I hope that there are places for outdoor activities in the community and school.

-Interview with parents Ms. Chen Gender: Female Age: 38 Occupation:accountant

Net,Observation Box,Bucket, Children Smart Watch

What she cares most friendship Feel happy to participate in the activities of capturing insects.

Net,Skateboard,playing ball

Feel very disappointed on releasing captive nsects or animal back into the wild. Not aware of environmental damage. Not interested in what is the animal or plants,keen on their appearance,activities, touch feeling and other aspects.

5 to 8 Children

Most wiling to play and sports with partners. What she cares most Convenience Contact with nature Safety

Once every two weeks, I will take my child to a comprehensive park that is far away. I don’t usually let her play in the green space because it's not a suitable place for children playing.

-Conclusion Children tend to interact with natural elements in comprehensive parks, and are willing to explore, capture and observe small creatures.

Children prefer to play with their playmates in the green space. They also want to interact with natural elements, but green spaces often do not have such conditions


Contact between Children and Nature -User experience research We have interviewed an 8-years-old girl and ask her to record the touch point between nature of her daily life. One day......

-Current Situation By interviewing parents and children, we find that they are not satisfied with the current urban green space.

Community

Most of China Community Green Space

Green space in the community is in a state of desolation.

Ideal green space for children to play

Residential Green Land Residential area has become bare and lack of plants. Balcony

-Feasible Location Based on the research results, we have selected six locations that may become the place where our project is launched.

Plants that can be planted on the balcony at home. Urban Green Space

City Park

Open Street Green Land

Plant species in the roadside green belt.

Community Garden

School Garden Insects are in the green space of the school, but they can't be observed closely.

Semi-Open Street park

Community Green Space

-Conclusion Totally Closed

During her day's journey, she seldom gets in touch with nature. All the spaces she can touch is the scattered urban greening, not the nature with complete ecology.

School GreenSpace

Plants and Biology Accessible sites Terrain for climbing Soft facilities Interactive device


System Map

Design Concept -Design Principle

Acyivity Sharing

-Design Concept

Improve the quality of the urban environment and promote city in a sustainable way by restorating the native species.

Technology support

What we want to do and what we need consider in our design?

Gain Sharing

Space Experiment

Micro Ecology

Professional Direction Ecological Design

Community

Management & Space Support

Green space renovation

Parents

Communication & interaction

Environment Friendly

Volunteer

Fun Let children gain happiness while gaining knowledge.

Professional technology

Interaction Let children gain natural experiences that are absent from daily life during the interaction with the device.

Organization

Abbreviation Supplement children with natural knowledge that is not common in textbooks and is closer to daily

Nature Experience

Children

Nature Conservation Area

Education cooperation

School

Policy Support

Government

Complete ecological indicators

Ecological community

Strong correlation

Weak user correlation

Weak correlation

Strong user correlation


Usage Scenarios We interviewed Claire in the form of conversation and inquiry. The first batch of experimental devices have just been put into the commu nity where she lives. We showed how Claire went from discovering the device to being able to use it happily.

1.

5.

One day, Claire and his mother passed by the green space beside their home and saw someone installing natural devices.

Claire saw many children playing after school. They were observing insects〠flowers and plants.

2.

6.

It was the latest Natural device in the city, the maintenance worker recommended it to them .

Claire is very curious about what kind of plants they are. So she joins them and plays together.

3.

Claire learned about natural devices and found that there were several nearby homes.

7.

Claire scans it with his electronic watch and finds that it is Elaeagnus mollis.

4.

8.

There was also software built into the little digital watch,so she can experience it by herself.

The dynamic ar scene can also be seen by mobile phone scanning.


How our project begins Step1

Step2

City Environment Research

Possible Space

Local environment and ecological spieces research cooperation with ecological experts

Find the suitable place for nature device. Cooperate with developer, government, local ngo.etc.

Popular Science Spread

Ecological Design

Integrate the results of the study Produce native spieces brochures Data supports for app

Based on ecological research to make ecological design with matching plants and insects for our nature device.

Step3

Build Ecological Community Volunteers who love nature jointly maintain the installation and carry out activities.

Implementation & Maintenance

Step4 Optimize the experience APP developing, adding AR interactive function during offline experience. Connect with intelligent wearable equipment.

Pay attention to the demands of children and parents Regularly carry out parent-child theme ecological activities.

Our Nature device equip the basic Soil and ecological monitoring device. There is a species library in the Intelligent auxiliary observation device, which provides a basis for whether the device has species changes. The artificial needs to conduct detailed ecological monitoring for the device on a regular basis.


Design Display

Residential green space Look! David hurry up what‘s that? I have never seen it before.

This is a local variety in Shanghai, you have never noticed it before.

Setaria canadensis

White awn

Wow! Maybe the new spieces?

Street park

School park


Design Display

Street Park

Rubia argyi Wild sesame

City park

Unit design of the device

Community Garden

The unit of the Natural Friends’s cube is an intelligent micro ecological incubator with the size of one square meter. It can not only cultivate plants, but also observe insects and microorganisms through intelligent systems.

Leymus chinensis silphium

Jasmine silphium


Service Blueprint

Offline On-line

discovery

Entity display User behavior

interaction

Interactive device See the device

Walk into it

share

APP

Interact with real things

touch it

AR interaction with device

Use the APP

Celebration page

seek nearby

AR by

Unlock

Share the

devices

phone

species

harvest

Interactive contact line foreground job

Interactive introduction of

Knowledge

Map and

Take

Generate

ecological devices

visualization

location

photos

sharing card

Visibility line Backstage work

Devices maintenance,

Authorization for

Investigate

Species

management and update

information

and update

identification

Internal activities Cooperation

Local ecosystem research

Volunteers and

data

experts and conservation area

technicians

system

Site study

data system


APP Design We use AI and AR technology to realize the species recognition and promoted reality to help children understand nature more vividly. For example, they can observe the process of butterflies transforming from cocoons into butterflies through our APP.

-Wireframes Welcome interface

Login interface

Home page

Story collection phonetic reading collect

Volume adjustment

Activity preview

Story collection

Activity Preview

Compositae Botanical Garden

Discover the butterfly

2020.8.15

The eggs are generally hemispherical, milky white, and turn pale yellow.

Your ID Your password register

Compositae Botanical Garden

Hold for a long time

2020.8.15

The larvae of the butterfly are caterpillars.

Compositae Botanical Garden 2020.8.15

Compositae Botanical Garden

The eggs are generally hemispherical, milky white, and turn pale yellow.

Story text

The Golden Phoenix butterfly is a rare insect native to Shanghai. It lives in the green and woodland with good environment. There are The larvae of the four stages in its life: egg, butterfly are caterpillar, pupa and butterfly. Its caterpillars. wings are colorful, when they are flying among the flowers, their posture is very beautiful.

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in cities Volume The eggs are generally hemispherical, milky white, and turn pale yellow.

slide to read

The Monarch butterflies is common in Shanghai. It is colorful species with slight toxicity. The larvae of the butterfly are time: caterpillars. September 8th--25th

location: Green land park of Yangpu District

The eggs are generally hemispherical, milky white, and turn pale yellow.

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2020.8.15

slide to daily

Scanning interface

AI presentation The black headed finch feeds on the mature seeds of grasses.

Personal center rescan

Species list

Species card

Species list

Elaeagnus mollis

Compositae Plants

Pterocypsela indica(L.) Shih

Compositae is one of the largest families of dicotyledons.

device identifica-

Stink bug has yellow and black patterns on its back, which looks like a human face.

AI image

Search interface

Species card

search

Jessica

Annual or biennial herbs, yellow, pink or purple, with opposite leaves, distributed in eastern China.It grows in valley, forest, hillside grassland or field.It plays an important role in purifying urban environment.

Fourth grade student Elaeagnus mollis

Leymus chinensis

Wild sesame

fennel

switch search objects

My footprint My collection species activity story

Under the city's streetlights, mantis can often be seen. Its whole body is green.

Compositae Botanical Garden 2020.8.15

Compositae Botanical Garden

slide down to flip the cards

slide to see more

Related species

Wild sesame

fennel

Leymus

spices

user

David

George

device

Finch

Re


APP Design We use natural elements in the design of app to present rich and vivid content for children in the form of illustration.

-mock-ups



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