AnantU Graduation Project: Eyewear Design for Youth by Yash Mistry

SCHOOL OF DESIGN

Bachelor of Design Product Design

CAPSTON E PROJECT REPORT

Design for Youth Eyewear Design Project

Student Name

Yash Mistry

Guide

Puneet Chhikara Project Sponsor

Self Sponsored

Copyright ©️ 2022 Student document publication, meant for private circulation only. All rights reserved. No part of this document will be reproduced or transmitted in any form or by any means, electronically or mechanically, including photocopying, xerography, photography and videography recording without the written permission from the publisher, Yash Mistry and Anant National University. All illustrations and photographs in this document are Copyright © 2022 by respective people/organizations. Designed and edited by: Yash Mistry Email: yashmistry456@gmail.com Processed at: Anant National University, Sanskardham Campus Bopal-Ghuma-Sanand Road Ahmedabad - 382115 Gujarat, India www.anu.edu.in Printed digitally in Ahmedabad, India May 2022

Originality Statement

I hereby declare that this submission is my own work and it contains no full or

I hereby grant Anant National University the right to archive and to make avail-

substantial copy of previously published material, or does not even contain

able my Capstone Project Report in whole or in part in the University Library

substantial proportions of material which have been accepted for the award of

in all forms of media, now or hereafter known, subject to the provisions of the

any other degree or final graduation of any other education institution, execpt

where due acknowledgemt is made in this graduation project. Moreover I also

my document or I have obtained permission to use copyright material.

declare that none of the concepts are borrowed or copied without due acknowledgement. I further declare that the intellectual content of this

Student Name in full:

graduation project is the product of my own work, execpt to the extent that assistance from others in the project’s design and conception or in stule,

Signature:

presentation and linguistic expression is acknowledged. This graduation project (or part of it) was not and will not be submitted as assessed work in any other academic course. Student Name in full: Signature: Date:

Date:

Start of topic

End of topic

Design for Youth Eyewear Design Project

Contents A

Introduction

Secondary research

Primary research

Acknowledgement

001

About me

002

Factors to consider when buying a frame (in person)

011-012

Store visits

061-068

013-014

Interviews with people working in the industry

069-072

About AnantU & Product Design

003-004

Factors to consider when buying a frame (in frame)

About project guide

005-006

Understanding basic face shapes

015-024

Preface & Project scope

007-008

025-034

Project brief

009-010

Categorization of an eyeglass frame Parts of an eyeglass frame

035-040

Understanding trends

041-046

Material study & manufacturing processes

047-060

Analysis & Way forward

Product development

Learnings & Closure

Relative analysis of face & frame shape

073-076

Summary and conclusion

077-078

Project approaches

079-080

Final approach, age specific eyeglasses

081-082

3 stages of product development

083-084

Final conclusion

132

Silhouette sketches

085-088

Project takeaways

133

Form development sketches

089-092

Jury feedbacks

134

Form understanding through mock-ups

093-094

Citations & Image credits

Opinions & final selection

095-102

Refinements & prototyping

103-108

Product visualization & C.M.F application Mood board The teen collection

109 110-111 112

Ellis (Frame 3)

113-118

Samaya (Frame 2)

119-124

Rabban (Frame 1)

125-130

135-144

Acknowledgement I want to take a moment to thank the people who

I am very grateful for the moments I had with my

I am also grateful for the moments of break I gave

helped me at different stages of this project and be

hostel mates, who kept me lively and had many

to myself so went on a Banglore trip to meet my old

grateful for the moments that kept me motivated and

moments of informal discussions, which somewhere

friends. And so finally, I would like to thank myself for

driven throughout this entire journey of 4 months of

helped me in my project.

carefully deciding upon taking this project that did

the project.

justice to the skills I wanted to polish and all those Many thanks to my junior mates, the 3D printing

little happiness, from listening to music, and playing

Firstly, I would like to acknowledge my project guide,

facility at my hostel, and NTech 3D printing services,

video games to engaging myself in exploring

Puneet Chhikara, for his guidance, feedback, and

without which my prototyping would not have been

cinematography, that I gave to myself.

approval for every decision made in the project. I am

possible.

also thankful for other faculties of AnantU with whom I had productive discussions.

001

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

About me I am a Product Design student studying at Anant National University, Ahmedabad. I have a good understanding of creating aesthetic forms and love producing photorealistic renders. I believe in creating simple yet detailed designs. In my free time, I love experimenting with light in cinematography. I have always been a methodical person who goes with the flow.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

002

01 About AnantU & Product Design 003

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

AnantU

Product Design

Anant National University, also known as AnantU, is India’s first university

Strategic problem-solving processes, innovation, entrepreneurship and

with a focus on building a sustainable future. AnantU was established in

designing user-centric products form the crux of the programme. At

2016 as India’s first Design University, offering programmes in Design

AnantU, product design students learn to design innovative products,

and Architecture. Students are provided with the opportunity to grow

systems, services and experiences that promote impact through design.

as well-rounded designers who are good communicators, collaborative workers, critical thinkers and leaders who are prepared to face a

The programme educates designers about prevalent global problems

rapidly-changing world. It’s pedagogy encourages students to build a

and encourages them to propose path-breaking solutions. It facilitates

revolutionary mindset and cultivate a habit of seeking solutions to local

personal development and allows students to explore practical design

and global problems.

solutions through learning-by-doing modules.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

004

02 About Project Guide 005

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Puneet Chhikara Puneet Chhikara is an Assistant Professor at Anant National University. His professional interest areas include Product Design, User Experience Design and Design Futures. He aims to, and works towards, contributing to a future where design education leads to improvement in the quality of physical and digital product experiences in our daily lives. He is an alumnus of the National Institute of Design, Ahmedabad, where he did his post graduation in Product Design. He also holds a Bachelor of Engineering degree from Rajasthan University in Mechanical Engineering. He is passionate about designing meaningful products, systems, and experiences and likes to work at the intersection of design and technology. In the past, he has collaborated with the design teams of Microsoft, Adobe, Samsung R&D and Studio 5B for several projects. He has also worked as a Design Engineer with Larsen and Toubro, for over four years. In his leisure time, he loves to travel, experiment with new technology, and read about Indic history, traditions, and knowledge systems.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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03 Preface & Project Scope 007

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

About the Project There are products that we use on daily base and

This project aims to design a collection of

solve most of our problems that we aren’t conscious

prescription glasses, where my primary focus will

of. One such product is prescription glasses. Hence,

be on studying face structure and types, exploration

this has been my primary reason to chose this

through multiple sketches and 3D medium, product

domain, the second being polishing my form

styling & detailing, C.M.F application, and product

aesthetic sense and product visualization skills.

visualization.

The eyewear industry has broadly divided into three age categories; kids, adults, and old age. Eyeglass is a product that has very little scope for exploration considering the number of parts it has, and challenging to bring out a new collection every time. Hence, this project focuses on finding a gap and identifying the target audiences to design. I wanted to see how much I can explore considering the above mentioned challenges.

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008

04 Project Brief 009

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

To design a collection of spectacles for teenagers (ages 15-17) who want to be grownups and want to emulate their parents’ lifestyle by providing them a sense of maturity while retaining the essence of funkiness.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

010

05 Factors to Consider when Buying a Frame IN A PERSON

011

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Eyeglasses should be viewed as complementary drapes to enhance our natural assets, after all, eyes

Skin tones

are the windows to the spirit. Skin tones are classified as “cool” or “warm” depending on the hue of your skin. The undertones of a cold complexion are blue or pink, whereas the undertones of a warm complexion are “peaches and cream” or yellow. Because it is a blend of blue and yellow, olive skin is considered cool.

Eye color Because of the wide variances in eye color, eye colors are usually a secondary factor in establishing your coloring. Blue eyes, for example, can range from a cold almost-violet to a warm pastel blue-gray. Brown eyes can vary in color from a light cider tone (warm) through a medium-brown to a chilly almost-black.

Hair color Hair colors are also classified as warm or cool. Strawberry blond, platinum, blue-black, white, auburn, salt-and-pepper, and ash brown are all cool colors. Golden blond, brownish black, brown-gold, and “dirty grey” are all warm hair colors.

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06 Factors to Consider when Buying a Frame IN A FRAME

013

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

If you want to look your best, any frame shape must complement the structure of your face. One of the most essential

Shape

considerations to follow when choosing a frame type is to balance out the characteristics of your face shape.

The shape of the eyeglass frame should contrast with your face shape.

Size The eyeglass frame’s size must be proportionate to the size of the face.

Color The color of the eyeglass frame should highlight the wearer’s features, such as a green frame to complement green eyes.

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07 Understanding Basic Face Shapes 7 TYPES

015

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Types of Faces

ROUND

OVAL

HEART/BASE-UP TRIANGLE

DIAMOND

PEAR/BASE-DOWN TRIANGLE

RECTANGLE/OBLONG

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SQUARE

016

How to identify a face shape

01 LOOKING AND MEASURING THE 4 MAIN FEATURES/AREAS OF FACE

Forehead width

Cheekbone width

To begin, take a measurement of the width of your

Second, you must carefully measure the width

forehead at its broadest point. Measure across

of your cheekbones. Measure the width of your

the broadest section of your forehead from each

cheeks from one side to the other across your

side across from the hairline for the most accurate

hairline, just above your cheekbones.

results.

017

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

You’re only one step away from determining your face shape now that you’ve finished the first step and noted all of your facial measurements. Measuring your face isn’t enough; taking note of your facial features is also necessary for determining your face shape. Hence, the second step to determine your face shape is to consider your facial features.

Jawline width

Face length

Third, you will need to measure the jawline width.

Finally, you must determine the length of your

Hold the measuring tape at the corner of your jaw,

face. It’s easy to take this measurement: start at

exactly under your ears, and bring it over to the

the center of your hairline and work your way down

corner of the opposite side for this measurement.

to the tip of your chin with the measuring tape.

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018

02 ASSESSING THE CHARACTERISTICS OF FACIAL FEATURES/AREAS

Shape of jawline

Prominence of cheekbones

Make a note of the most prominent aspects of your

Assessing the cheekbones and their prominence

face. A rounded jawline, for example, denotes a

compared to other features can help determine a

round face shape, whereas a square face shape is

face shape.

described by a squared jawline.

019

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Now that you’ve gathered all of your face’s dimensions and features, you’ll be able to easily determine your face shape.

Balance of forehead with chin

Face length vs Face width

Being the two extreme measurements of a face,

This step is helpful when all the features of any two

evaluating the proportion of these two features can

faces are the same. For example, the difference

help determine a face shape.

between a square and a rectangle face is that a rectangular face’s length is more than its width.

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020

Analyzing each face shape Let us look at and analyze each face shape in detail and know which of the features sets them apart from each other.

Round Without prominent cheekbones, round faces are often as wide as they are long.

021

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Oval

Heart/Base-up triangle

With a slightly curved jawline that is a little narrower than the

A wide forehead, a narrow chin, and prominent cheekbones are

forehead, oval faces are proportionally balanced.

characteristic features of a heart-shaped face.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

022

Square

Diamond

A square face has a wide forehead with a wide, angular jawline.

Diamond-shaped faces have prominent cheekbones, a narrower forehead, and a narrower jawline.

023

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Pear/Base-down triangle

Rectangle/Oblong

A broader jawline, less prominent cheekbones, and a narrow

A rectangular face features a long, straight cheek line and is

forehead characterize triangular face shapes.

longer than it is wide.

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024

08 Categorization of an Eyeglass Frame 3 C AT E G O R I E S

025

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

It can be useful to become familiar with some of the terminology before shopping for prescription glasses frames,

Type

sunglasses, or any other style of glasses. There are so many options that finding the correct pair for you can be tough.

The type of frame is the first way to categorize it.

Eyeglass frames are typically divided

This addresses the interaction between the frames and the lenses.

into three categories: type, material, and shape.

Shape This is the shape of the lens and frames, from the front. Typically, it is recommended selecting a frame shape that complements your facial shape.

Material The type of material you select will have a considerable impact on the appearance of the frames as well as the color options available.

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Type This describes the interaction between the frames and the lenses. Full-rimmed, rimless, semi-rimless, low bridge, and wire are the five types.

1. Full rimmed

2. Rimless

Full-rimmed glasses have rims that go around the

Rimless frames are a good choice for a more

entire perimeter of the lenses, as the name implies.

modest style. The lenses are not surrounded by rims.

This makes them more durable than other styles

Instead, the temples and nose bridge are connected

(although most modern eyeglasses are reasonably

to the lenses directly. There is less material in front

durable). Because of the large rim, these glasses

of your face as a result of this. The minimalism of this

can usually accommodate a wider range of lens

low-profile style appeals to many people. Although

types. If you wear progressive or multi-focal lenses,

there are fewer shape alternatives, there are a few

full-rimmed frames may be best for you.

materials and color options. Furthermore, not all rimless frames can accommodate all lens types.

027

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

3. Semi rimmed

4. Low bridge

5. Wire

These glasses are a mix of full-rimmed and rimless

A larger and/or lower bridge is used in this style of

Finally, there are wire frames, a timeless aesthetic

styles. It can refer to any frames that reveal a portion

frame. The purpose is to make persons with lower

that continues to be popular because to its simplicity.

of the lens edge; however, the most typical design is

nose bridges more comfortable. Full-rimmed,

Full-rimmed or semi-rimless frames with very narrow

a frame rim that extends over the top of the lens and

rimless, and semi-rimless low bridge frames are

metal rims are available. Traditionally, only circular

exposes the bottom. This design combines the

available. Although, full-rimmed glasses with this

lenses were used in this style of frame. Today,

advantages of the two preceding styles. They’re a

feature are more frequent. If you have a lower bridge

however, you may buy wire frames in a variety of

little more daring and have a little more personality.

on your nose, a low bridge style may be worth

shapes, including cat-eye, geometric, and many

They are, however, still reasonably light and

considering. These are more secure and

others. Metal is the only material available for these

low-profile, similar to rimless spectacles.

comfortable to wear on the face.

simple frames (hence the name). As a result, the

Semi-rimless frames usually come in a variety of

material and color options are limited. Nonetheless,

materials and colors. Furthermore, they frequently

these glasses can be trendy and attractive.

accept a broader range of lens types.

Furthermore, they can usually fit most lens types.

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Shape The following are the 11 major frame shapes.

1. Rectangle

2. Oval

Rectangle glasses are not truly rectangular. They

In comparison to other styles, this one has a slimmer,

have rounded lenses, as do all eyeglasses. Despite

more modest appearance. Oval frames are

this, the lenses are considerably more rectangular

noticeably rounder than rectangle glasses. They do,

than any of the other frame designs. They are usually

however, contain lenses that are broader than they

angular and thin in appearance. Furthermore, each

are tall, similar to rectangle spectacles. Oval

lens is noticeably longer than it is wide.

glasses come in a wide range of materials, colours, and sizes.

029

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3. Round

4. Square

5. Large

Round glasses, as the name implies, feature a round

Square glasses, like rectangle glasses, have a more

This is a classic trapezoidal shape that has been

lens shape. True circles and slightly off-circular

angular appearance but still have rounded lenses.

popular since the mid-twentieth century. They may

circles differ slightly (typically the upper rim of the

They have a vintage, cerebral vibe to them. This

come and go in vogue, but thanks to geek chic and

lens is slightly flatter). This is a timeless, nostalgic

shape is popular among many people because it is

the appeal of retro fashions, they’ve made a signifi-

style that pairs beautifully with wire frames. Round

somewhat ageless. You can wear them with a wide

cant comeback in recent years.

glasses have been used by a number of celebrities,

range of clothes. Square glasses are available in a

including John Lennon and Steve Jobs. Round

variety of materials and colors.

glasses are available in a range of materials and colors. Metal and wire frames, on the other hand, tend to function well.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

030

6. Horn

7. Browline

8. Aviator

Horn glasses were traditionally constructed of real

Consider browline glasses for a retro look that’s

Aviators are one of the most popular eyewear

horn. Today, however, the term refers to the

making a comeback. These are reminiscent of the

shapes, particularly for sunglasses. Pilots used to

distinguishable shape. These glasses have a full rim

fashions of the 1950s and 1960s. The style is meant

be the only ones who wore them. They are now worn

and a big upper area, particularly at the temples.

to resemble the face’s brows. They have a metal

by men and women from many walks of life. The fact

They have a classic look that has stood the test of

bridge and lower rims with bold top rims in brown,

that the aviator form is relatively forgiving is one of

time. This form is exemplified by Ray-Ban Wayfarers.

black, or tortoiseshell. Ray-Ban Clubmaster

the reasons for its appeal.

sunglasses are a classic browline style.

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YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

9. Cat-eye

10. Oversized

11. Geometric

Cat-eye spectacles are well-known for their

This shape is more about size than it is about shape.

Another vast category of shapes is this one. Sharp

boldness and flair. They’re currently highly

They are frames that are larger than ordinary

angles and daring shapes distinguish them. These

fashionable as a technique to achieve a confident

eyeglass frames. Oversized glasses come in a wide

glasses, like square and rectangle glasses, feature

but playful style. Cat-eye spectacles are typically

range of forms and styles, but they all go big.

rounded corners. However, there are a few

associated with women. They have a form that

Extra-large frames can be worn by both men and

geometric shapes that are more angular than any of

resembles the shape of a cat’s eyes, with high and

women, however they are more popular among

the other alternatives. These glasses are available in

prominent brows around the temples (hence the

women.

a wide range of materials and colors. They have an

name).

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

avant-garde style that stands out.

032

Material There are many different materials to choose from, but the most common are plastic, acetate, wood grain, metal, and titanium.

033

1. Plastic

2. Acetate

Plastic is a long-lasting, cost-effective, and

Acetate is a material that converts natural fibers into

adaptable material. It’s also relatively light. As a

a plastic-like substance. In terms of glasses frame

result, you can wear stylish spectacles in practically

qualities, this material is quite comparable to plastic

any design, shape, or color combination. In addition,

in many ways. They do, however, have certain added

every rim style (excluding wire frames) is available

advantages. Acetate frames are more durable and

in plastic. There are also alternatives with a variety

better at holding intricate textures, making them

of textures and finishes, such as gloss, matte, and

perfect for mimicking other materials like wood.

more. Plastic’s appearance and feel are not for

Acetate is also believed to be more environmentally

everyone. However, it is the most popular frame

benign than traditional petroleum-based polymers.

material because so many people may find

Many individuals pick this material over

something they like. Currently, brightly colored

injection-molded plastic if they want a more quality

plastic glasses are very popular.

feel but still want the benefits of plastic frames.

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

3. Wood texture

4. Metal

5. Titanium

This frame material is made to resemble wood but

Metals are used to make eyeglass frames in a range

For eyeglass frames, titanium is a very popular metal.

without the disadvantages of real wood. Acetate is

of shapes and sizes. With rimless and semi-rimless

It has a fantastic weight-to-strength ratio. As a result,

commonly used for this, however plastic can also be

frames, this is a very popular option. Metal wire

titanium frames are light and comfortable while still

used. These glasses may come in a range of hues,

frames, of course, are also available. Metal frames,

providing the toughness and strength that metal

including light, dark, and black, as well as designs

as opposed to plastic or acetate, may often be

frames provide. This amazing metal is also

that resemble various types of wood. Wood texture

constructed with thinner parts due to their strength.

hypoallergenic and corrosion-resistant. Titanium

frames are known to be extremely long-lasting. Many

This is also a standard design that helps to keep

frames are usually a touch more expensive than

individuals choose this material because of its natural

the glasses light and comfy. Metal frames may be

other options. Nonetheless, because of their

appearance. When opposed to a solid hue, wood

preferred by those who wear eyeglasses because of

toughness, they tend to last. Furthermore, titanium

texture can be great for a good, attractive pair of

their subtle attractiveness. These are appropriate for

frames are frequently available in very trendy styles,

frames with a little more depth.

a variety of situations, including professional

making them a popular choice among eyeglass

settings, dressy clothes, casual styles, and more.

wearers.

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09 Parts of an Eyeglass Frame 035

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Frame front Screws

Temple tips Temples

Bridge Pad arms

Hinges

Lens

Nose pads EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

End pieces

036

Understanding each part

1. Frame front The fundamental component of your glasses frame is this. It’s the thing that keeps your lenses in place.

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YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

2. End pieces

3. Bridge

4. Lens

The glasses endpieces are located at the

It may appear easy, but your glasses bridge is just

The lenses, arguably the most crucial component

furthest edges of your frame front.The temples

that. It acts as a bridge between your nose and the

of your glasses, are designed to correct your

are attached to the back side of the frame front

rest of your face. The bridge of your glasses serves

vision. Spectacle lenses, which were initially

through the hinges.

two purposes for facial comfort. The bridge bump

constructed of glass, come in a variety of shapes

and the bridge aperture are the sources of these.

and sizes. Nowadays, most, if not all, spectacle lenses are composed of high-index plastics.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

038

5. Temples

6. Temple tips

7. Hinges

They’re called temples because they’re on

The temple tips are located at the end of your

The metal joints that allow you to open and close

opposite sides of your head. Temples come in a

temples. These are the ones that are the furthest

the temples on your glasses frame are called

variety of styles, but their main purpose is to keep

away from your frame and are made in various

hinges. Glasses hinges come in a variety of

your spectacles in place while you’re wearing

iterations.

designs and are secured in a number of different

them.

039

ways.

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8. Screws

9. Nose pads

10. Pad arms

The screws are what hold the hinge’s two sections

The small humps or circular pads that rest on your

These small arms are used to attach nose pads to

together. The screws are inserted into the

nose are the nose pads of your spectacles.

the front of a frame.

interlocking tenons of your spectacles hinges, one per hinge.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

040

10 Understanding Trends 041

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Frame shapes

Cat-eye

Square retro

Perfectly round

Cat-eye spectacles will continue to be the most

The 1970s hit classic is back on the 2022 popular

In terms of eyeglasses trends, most of the focus has

popular eyeglasses style in 2022. Geometric

eyewear list. Square retro glasses have long been

been on gently cut geometric corners. However,

cat-eye spectacles provide fresh angles to your face,

recognized for their durability, but now they’re back

perfectly round glasses operate on the other side of

flattering your features and enhancing your

in style.

the spectrum. These stylish eyeglasses are ideal for

personality.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

anyone looking for a more dramatic style update.

042

Frame size

043

Large round glasses

Oversized square glasses

Make a statement with a pair of huge, spherical

With big square glasses from the 1970s, you can be

glasses. With this traditional trend that has made a

brave and bold. To highlight out your facial

reappearance, you may be both bold and beautiful.

characteristics, wear thick frames with large

For 2022, the round glasses shape has made a

proportions. It’s probably the easiest way to look

stunning comeback.

fashionable without putting in a lot of work.

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Frame color and material

Clear eyeglasses

Metallic glasses

Countless designers across the world have been

Metallic glasses, which are known for their durability

inspired by clear frame eyewear to incorporate the

and strength, are an easy method to obtain a stylish

concept of clarity into their creations. Prescription

spectacles style.

glasses are no exception, and they look great on people of all shapes and complexions.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

044

Tortoise shell glasses

Colored glasses

Bright & translucent nude

Tortoiseshell frames have a unique pattern that

Colored glasses, surprisingly, are among the 2022

For the coming year, the dusted pink nude with a

you won’t find anywhere else. This is the ultimate

glasses that have resurfaced in popularity. Crystal

translucent surface has already been reserved.

definition of a style that no one else can imitate, with

frames, in particular, have already made their way

Although colorful, translucent spectacles have

each frame giving something new.

into the spring catalogues of most fashionistas. As

remained fashionable in the past, go for the warmer

the weather begins to heat up, crystal frames with

side of the rainbow this year. Add this eye-catching

subtle hues radiate vibrancy.

frame to your ensemble and you’ll be seen like a breath of fresh air.

045

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Frame thickness

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

Thick-rimmed geometric glasses

Thin & lightweight rimmed glasses

Anything geometric is the year’s shape in 2022. Hard

This year, add a touch of class with a thin or

lines and exciting forms are all the rage, from

lightweight pair of frames if you want your face to

clear-cut hexagons to rigid squares.

speak for itself.

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11 Material Study & Manufacturing Processes 047

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Type of materials and their properties

When we look at an eyeglass frame, it either looks

1. Plastic looking

2. Metal looking

materials? There are other characteristics, such as

There are four plastic-looking materials; regular

There are four metal-looking materials; alloy,

strength, weight, feel, etc to be considered to dis-

plastic, ultem, cellulose acetate, and, TR90

aluminum, stainless steel, and titanium.

tinguish between similar-looking materials, which is

(thermoplastic elastomer).

like plastic or metal but that is very generic. They look like plastic but, which plastic are they ?; how do we differentiate between similar looking

necessary when choosing a frame material.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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Plastic looking materials

Regular plastic Process Weight Long lasting Scratches Durability & flexibility Recommendations

049

Machine made

Light weight

May slightly expand over time

Medium resistance to corrosion

Not flexible, can crack at high temperature

2/5

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Ultem

Cellulose acetate

TR90

Machine made

Both machine made and handcrafted

Machine made

Ultra light weight

Medium weight

Ultra light weight

Highly flexible and durable

Maintains it’s shape and sheen with age/temperature

Excellent resistance to corrosion

Highly flexible and durable

Durable yet flexible

Highly flexible and durable

5/5

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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Metal looking materials

Alloy Process

Machine made

Weight

Medium weight

Long lasting Scratches Durability & flexibility Recommendations

051

May slightly expand over time

Medium resistance to corrosion

Not flexible

3/5

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Titanium

Aluminium

Stainless steel

Machine made

Ultra light weight

Light weight

Maintains it’s shape and sheen with age/temperature

May slightly expand over time

Maintains it’s shape and sheen with age/temperature

Excellent resistance to corrosion

Highly flexible and durable

5/5

4/5

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

052

Manufacturing processes

1. Cellulose acetate Acetate glasses are constructed of hypoallergenic, plant-based polymers. This material comes in a wide range of color combinations, as well as different levels of transparency and finishes.

053

Color and material selection

Turning the Creating sketch into first 3D model prototype

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Careful Cutting the Shaping selection of acetate the materials sheets temples

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Inserting metal core wires into temples

Milling the fronts

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Shaping the nose bridge

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Buratti, surface smoothing process

Pressing the face fronts

Inserting hinges on fronts and temples

Assembling the fronts and temples

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Polishing the frames

Adjusting the temples

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Inserting Inserting embllishthe lenses ments onto frame fronts and temples

Quality check

056

2. Metal & titanium Metal frames, as opposed to plastic or acetate, may often be constructed with thinner parts due to their strength. For eyeglass frames, titanium is a very popular metal.

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Passing the Bending of Chopping material wire for the the wire through lens to fit wire roller

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Adding details

Soldering of hinges

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Soldering of pad arms

Polishing the frames

Assembling the hinges

058

Painting the assembled frames

059

Placing on Placing Inserting roller for 15 them in the metal minutes, oven to dry wire core to ensure into no color is acetate dripped temple tips

Adding details to the frame fronts and temples

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Inserting the lenses

Quality check

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12 Primary Research

STORE VISITS AND INTERVIEWS

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Store visits

Lenskart

Titan Eye Plus

Local stores

Lenskart is India’s most popular eyeglasses

Titan Eye+, Titan Company Limited’s third main

All the local stores in Bopal, Ahmedabad, Gujarat

e-commerce site. With its omni-channel approach, it

consumer business branch, debuted in the eyewear

offering their local brands from their day of

has changed the country’s eyeglass sector. From an

area in March 2007. The move was part of a larger

establishment.

ever-increasing number of offline outlets in key cities

plan to reshape the industry and span the market

around the country to new technological

with unrivalled quality standards in India’s

integration during online purchases, there is

prescription eyewear business.

something for everyone.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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Lenskart store visits

Shape and color in trend Shapes- Round, Aviators (in metal), Oversized, Hexagon Colors- Transparent shades, Turquoise green Company decides and sets the trends

Male and female percentage Male- 55% Female- 45%

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Customer segments

Material and characteristics

Frame choices by

Kids [8-12 years]- 10%

Acetate- hard and sturdy

Store managers- 77%

Adults [18-40 years]- 70%

Stainless Steel- lightweight

Customers- 23%

40+ years- 25%

Titanium- lightweight TR-90- lightweight and flexible Ultem- not more than 3 power used

Considering factors

Customer preferences

Collection number & it’s frequency

Face shapes- highly dependent

Professional people prefer rimless or metal frames

Roughly 4-5 every year- 1 collection includes

Daily usage

for decent look.

100+ frames

Profession

Youngsters prefer funky color combination and like

Eye power/lens weight

to try new shapes. Females are suggested round, oversized cat-eye frames.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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Titan Eye+ store visits

Shape and color in trend Shapes- Round, Aviators, Oversized Colors- Black, Blue, Brown Trends depends on celebrity too Before face shape mattered now choices depends on trends The company are the trend makers

Male and female percentage Male- 50% Female- 50%

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Customer segments

Material and characteristics

Frame choices by

Kids [8-12 years]- 10%

Acetate- mostly acetate frames are sold and are

Store managers- 70%

Adults [18-40 years]- 75%

preferred by youngsters

Customers- 30%

40+ years- 15%

Stainless Steel- lightweight Titanium- lightweight TR-90- lightweight and flexible Polycarbonate- 60% preferable Polyflex

Considering factors

Customer preferences

Collection number & it’s frequency

Face shapes- doesn’t matter now, before it

Color preferences based on age

Roughly 3-4 every year- 1 collection includes

used to

Based on profession

100+ frames

Work profile

For kids, they prefer round as it cover more area

Eye power/lens weight

To maintain school discipline, students are not allowed fancy and funky specs [depends from school to school]

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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Local store visits

Shape and color in trend Frame shapes- Round, Hexagonal, Cat-eye, Rectangle, Square Frame colors- Black, Blue, Brown, Transparent, Gold (metal frames)

Male and female percentage Male- 60% Female- 40%

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Customer segments

Material and characteristics

Frame choices by

Kids [8-12 years]- 18%

Acetate- mostly acetate frames are sold

Store managers- 65%

Adults [18-40 years]- 62%

and are preferred by youngsters

Customers- 35%

40+ years- 20%

Stainless Steel- lightweight Titanium- lightweight

Considering factors

Customer preferences

Collection number & it’s frequency

Face shapes- 50:50

Color preferences based on age

Once in 3 week

Work profile

Based on profession

Comfort

For women, they prefer round and cat-eye

Eye power/lens weight Customer usage and demands

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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Interviews with people working in the industry

“You will find different frame shapes but usually it is about personal feel that a person has after wearing a particular frame”

Qavi Abbas Rizvi Eyewear Designer at Lenskart 069

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Basis of design

Process & inspiration

Personal experience

Depends upon the requirement but usually the

The inspiration goes to the research part of it. Based

Being a newbie to the industry, there were certain

collections are capsule based or big collections that

upon the research of different current trends, future

technicality with the materials, understanding their

goes through the design process. There is certain

predictions, movements and certain elements can be

manufacturing processes, limitations of the materials

revamping on the existing models that works great

taken as our inspiration for designing something.

and techniques that can be used. So the price points

for Lenskart.

also really plays an important role for the different sub brands that Lenskart has.

Targeting a user group

Design considerations

The design process is usually the same for all the sub

There are different frame shapes but usually it is

brands such as Hooper (kids glasses) of Lenskart.

about personal feel that a person has after wearing

The basis for every new concept collections are the

a particular frame. Though there are basic shapes

trends and the movements that has a catch eye to

which needs to be there in a collection for eg,

them.

rectangle, square, etc, definitely some experimental or slightly towards unconventional frame approach are also considered to bring freshness to the collection but not going avant-garde.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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“Have a look at Don Norman’s emotional design theory and how you could use it to add an emotional value to your eyeglasses.

Atharva Koshti Eyewear Designer at Titan Eye Plus 071

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Design process & not the solution

Brief & storytelling

Personal experience

The design process followed should be prioritized

Research is done about the trends that will come in

New in this sector and wanted to try lifestyle design

over the final solution. The design process needs to

the next two years. The marketing team provides the

segment, hence recently joined Titan as an eyewear

be strong and must have logical reasoning for every

brief and tells what the market wants. A story is made

designer. He learned how to keep the manufacturing

step taken in the process.

around it and then a collection is designed

aspect in mind while designing a product.

according to it. Made a brief and story around car lovers in personal project. This method easily convinces customers to buy the product.

Designing eyewear is a challenge Eyewear is a product that people constantly wear on their faces hence, it cannot be very flashy. Ensure that maximum people wear a design by keeping it simple yet trendy. It is a challenge to depict the story in a limited amount of area (overall product volume). However, it is an exception for sunglasses.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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13 Analysis & Way Forward IDENTIFYING THE OPPORTUNITY AREA

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Relative analysis of face & frame shape Why do certain eyeglasses appear wonderful on the

Choosing the perfect frame that complements your

shelf in the optical shop but not so much when you

face and personality is the key to a beautiful frame.

put them on? It’s possible that the frames aren’t the

You can choose a frame that complements your best

right style for your face. True, the shape of your face

facial feature while keeping in mind that the frame

impacts whether or not a particular pair of glasses

size is proportional to the size of your face.

will look nice on you.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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Face features

Oval

Round

Heart

Longer than it is wide.

Face is as wide as it is long.

Longer than it is wide.

Ideal face shape.

Typically the jawline is rounded off

The forehead is wider than the jaw.

There isn’t anything your going to

really smooth with no pointed or

May or may not have wider

correct or enhance.

prominent chin.

cheekbones.

Forehead is as wide jawline.

Suggested frames

Square, rectangle, aviators as it adds

Rectangle, square as they add

Rectangle as it adds balance to that

structure to a pretty soft face.

structure to a non-structured face.

area of the face.

Oversized frames also look great

Round as it adds little bit of softness to

because in contrast it also makes the

the more angular face shape.

face look smaller. Also anything bold as it adds emphasis to the eyes rather than the face.

Frames to avoid

075

Anything too oversized frames.

Oval, wayfarer, brow-line, anything too

Wayfarer, square, brow-line and oval

small.

just because it adds emphasis to the wider part of your face and only exaggerating a more narrow jawline.

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Square

Diamond

Pear

Rectangle

The face is normally is as wide as it is

Face is longer than it wide.

What define this face shape is

An oblong face shape is longer than it

long.

Forehead and chin are pretty

narrower forehead and a broader

is wide and has a long, straight cheek

Both the forehead and jawline are

imbalanced, both being narrow than

jawline.

line.

prominent and more wide.

the cheekbones.

The face is also longer than it is wide.

Both the forehead and jawline are

Cheekbones can be prominent but not

Typically they have prominent chin and

prominent and more wide.

any wider than forehead or jawline.

definitely a pointier jawline.

Cheekbones can be prominent but not

Key feature of this face shape is a

any wider than forehead or jawline.

stronger and more prominent jawline.

Round, also cat-eye as it adds

Round and oval as the compliments

Brow-line as it adds little bit balance to

Round, also cat-eye as it adds

interests to the face shape.

the face shape.

the narrow forehead and aviators.

interests to the face shape.

Brow-line as it adds more structure.

These frames compliments the face

Also cat-eye as they compliment the

shape and adds softness.

cheekbones and also adds volume to where the forehead is more narrow.

Rectangles as this only exaggerates

Rectangle, square, wayfarer as

Wayfarer, square and oversized as

Rectangles as this only exaggerates

the angles of the face.

because they would add more

because they do not provide enough

the angles of the face.

Also avoid any frames that are too

emphasis to the widest part of the

balance to the narrow forehead.

Also avoid any frames that are too

small as this is only going to make the

face.

Also avoid something too narrow that

small as this is only going to make the

splits the face and exaggerates

face appear larger.

difference between the top and bottom of the face.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

076

Summary & Conclusion

Considering factors

Shape trends

A person’s profession, lens thickness, daily usage,

Round, oversized, hexagonal, and aviator frame

comfort, face shape (only 50% to consider), and of

shapes are in trend.

course the trends are a few significant considerations among all that manipulate their buying choices.

Trends are set by the company itself With all the research and interviews done, certain

The banners and posters installed in the store set

factors and patterns have emerged that are crucial

the trends by the brands or the store owners. Brands

to consider when buying a frame. Also, this gives a

have their own in-house market research team, and

direction for project approaches, gap identification,

in the end, people will only buy what they have to

and the ideation stage. Here are a few of them.

offer.

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Color trends

Material trends

Gender ratio

Transparent, pastel, and unique color combination

Being a common material, acetate frames have

1:1 male to female ratio.

acetates are the colors in trend now.

always been in trend but in recent years, metal frames have captured the market. Also, having both acetate and metal parts in a single frame are becoming popular these days.

The frame choices for the age 18-40 are versatile

School going Youngsters are open students have a few to wear something constrians unusual

When compared to other age groups, this age group

School-going students have two constraints when

Observing people around, edgy geometric shapes

has plenty of shapes, colors and material choices.

buying a frame. 1st; they are usually suggested

and eye-catchy colors have been in trend among

round glasses as it covers most area in front of their

youngsters. Their frames usually stand out and

eyes, which helps them when they roll their

overpower their facial features. These type of

eyeballs to read from the blackboard. 2nd; to

eyeglasses are unusual, as it helps them stand out

maintain school’s uniformity and discipline, they are

from the crowd.

not allowed fancy glasses (depends on the school).

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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Project approaches

There are five project approaches, each of which has something unique to offer, based on the research conclusion.

Special edition frames

Based of design movements

Limited edition frames for example, Lamborghini

Eyeglasses inspired by the colors and products of

edition, which targets the emotional aspect of a

design movements such as Bauhaus, De Stijl, Art

Lamborghini owner so that he or she feels as if it was

Deco, etc.

made for them.

079

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Purpose driven eyeglasses

Profession specific eyeglasses

Age specific eyeglasses

Purpose-driven eyeglasses to identify and solve a

Eyeglasses that understand the context of a user

Designing age-specific eyeglasses by

particular problem faced by the users while wearing

and are designed specifically for them such that the

understanding the likes-dislikes, needs, and

eyeglasses.

glasses go together and blend with the products they

requirements of a specific age range of users.

own or in the environment they work.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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Final approach, age specific eyeglasses

Which age range of teenagers ? Teenagers of the age range 15-17 (mid-adolescence phase) is an interesting phase where there is a gradual transition from teenage to adulthood. Apart from physical changes, they also go through emotional changes. They aspire to have an independent and mature life in this phase.

Why teenagers?

Extracting the keywords

From secondary research and store visits, a

Teenagers of the age range 15-17 often look upon

pattern emerged that teenagers do not have a

their parent’s adult lifestyle, and the changes they

specific category of eyeglasses. They either fall

make in their lifestyle are influenced by their parents.

into kids or adults. From the store visits, every store

They aspire to be adults and have an independent

manager categorized eyeglasses for three age

lifestyle but they are still kids. Hence, the form,

groups; kids, adults, and old age.

colors, and material, for the final designs are inspired by keywords such as maturity, funkiness, independency, energetic etc.

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082

14 Product Development S K E T C H E S | M O C K- U P S | P R O T O T Y P E S

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3 stages of Product development

1. Sketches

2. Mock-ups

3. Prototypes

To explore every possibility of forms where the main

To better understand and assess a particular frame

To visualize and understand what the final product

focus is on laying the foundation form and building

shape by converting sketches into mock-up models.

would look like with a certain amount of details.

upon it.

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

084

Silhouette sketches

Exploring possibilities of round form Rather than directly sketching out frame shapes, this exercise helps to have an unrestrictive movement of the hand, which helps to sketch out well-defined strokes and variety of forms. Multiple round forms were explored, like oval, circle, and round.

085

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Endless possibilities...

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

086

Exploring possibilities of angular form Similar to the previous one, angular forms are explored by also playing with the size of the corner radius. The other benefit of this exercise was that with a slight change in angle or the size of the corner radius, it completely generated a new form. This same thing applies to the round shapes too.

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Endless possibilities...

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088

Form development sketches

Average frame dimension of teenagers

5 CM

Using the previous form explorations as a starting point

1.6 CM

14 CM

With the help of silhouette sketches done before, frame shapes were sketched by keeping them (silhouette sketches) under a tracing sheet, keeping in mind the average frame shape dimension for teenagers.

089

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090

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The interplay of complimentary strokes

Strokes complementing each other

Highlighting area

Thickness variation

A form or shape becomes fascinating only with details in it. The detail that is paid attention to here is how the inner and outer strokes of the shape flow and, at a certain point, complement each other creating a highlighting area. To better understand, refer to the areas marked on the image. Also, playing with thickness variation makes sure that the form doesn’t feel monotonous.

Highlighting area Strokes complementing each other

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

Thickness variation

092

Form understanding through mock-ups Fifteen sketches out of all were selected based on having a variety of shapes, highlighting elements, thickness variation, elegant transitions, and suits for all face types and were converted to mock-up models. These models help understand the form better in three dimensions and assess it accordingly before narrowing it down to final designs.

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094

Opinions & Final selection Summarized opinion of 15 people on each frame Instead of evaluating all of the frames and choosing the final designs based on a vote, peer opinions were gathered in which everyone shared their thoughts on each frame form. People had varied points of view, such as whether the form is defined or undefined, whether it is worn on a daily or occasional basis, whether it is unisex or not, which cartoon character it reminds them of, the sort of face it would suit, and so on.

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Frame 1

Frame 2

Frame 3

Good for occasional wear

Strict person vibe

Different form, represents sad face

The form feels robust

Daily wear

Executive class, edgy

Strict person

Party vibes

Looks higher class

Girly

Old

Funky and strong

Party vibes

Party wear and attention grabber

Professional and funky both

Nerdy and boring

Attitude type

1990s kids

It looks of an animated character

Very naughty(ish)

Old age type, aged people who don’t like circular

Reminds me of an actress

The thickness could be low

For adults but occasionally

Good curves

Elegant and non-funky

Boxy

Both serious and childish

Form is more sharper

New form and nerdy

Pointy and soft

Feminine English teacher

Masculine

Universal

Seems more like an expression Prude and stuck-up

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

096

Frame 4

Frame 5

Frame 6

Childish, because of soft curves

Can go with most of the face types

Can look good on square face

Safe and usual

Studious and dependable

Trendy

Girly

Teenage professional vibe

Daily wear

Kind of retro, resembles more of sunglasses

Very common, look like they are for 6th

Casual wear

For people who have square face

or 7th standard kids

Feels heavy from top

Studious

For someone who has small nose

Aggressive

Not to wear for daily basis

Nerdy kid

Can represent a girl’s personality

Doesn’t go on everyone

Plain and simple

Simple

Reminds me of a kid

Its kind of okay

Nerdy like owl

Very thick

Simple and common

Can go with many face shapes

Nerd

Slick and minimal Not for teenagers

097

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Frame 7

Frame 8

Frame 9

Unisex, can be worm everyday

Looks veryformal

Almost like cat-eye but it’s not like men can’t wear

Looks fragile

Clark Kent, superhero

Aggressive form

Trendy and aggressive

Suitability depends on face structure

Formal feminine

Thin

Normal wear

Sharp and dangerous

Good flow of lines and nice transition

Nerdy

Casual wear

Feminine, good for boxy face

Mostly for men

Retro

Versatile

Studious

For teachers and who have studied more in life

Looks weak

Subtle newness and simple

For people who have small eyes

Feels constrained

New

Un-explorative

The gap is way more broader It makes the nose look big For ladies

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Frame 10

Frame 11

Frame 12

Light form, hence doesn’t grab much attention

Flat

The form looks undefined

Slick and porsche

Elderly vibe

Good for occasional wear

Weak but nice form

Decent type

Extrovert, hey notice me

Very common type of frame

Bossy look

Sunglasses vibe

For formals, as it will grab less attention

Casual nerd

Irritating breaks in the form

For people who have small face

Okay type form

Superhero

Way too thin, depends on color

A children’s glass nerdy

Comic like

The curves could be flatter

Unisex

Explorative

Unisex

099

For men

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Frame 13

Frame 14

Frame 15

Like how the angle on the top cuts the circle, gives

Feminine

Unisex, can be worn everyday

definition to the form

Organic

2010-2015(ish)

Sniper

Girly

Casual wear

Occasionally

Weak form

Resembles village type girls, like they

Nice blend of both flat and round

Very funky, can add a line on top

don’t get much options

Looks nice as it is not completely round

For those who have big nose and eyes

Irritating nose bridge

Nerdy

Bat-woman

Goes it any outfit, doesn’t have to change

Reminds of a teacher or professor

For sunglasses

specs for that

Grabs attention

Funky and elegant

Good nose grip and curve

Doesn’t blend with the face and more visible

The sharp corners grabs more attention

The bridge form goes with the shape of the nose.

Compared to other round form, the flat top gives kick

Very prominent curve that enhances the nose curve

to the inner round perimeter

Seems sad

Flattering for all face shapes

Because of thickness, looks more for young school

Old type

going girls

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Conclusion & the final three designs The evaluation process became much more polished with all of the opinions obtained from peers and knowledge of the numerous viewpoints they look through. After going over everyone’s ideas and spreading them out on a table, three final designs were chosen based on the following criteria: they suit all face types, they have a form that doesn’t exist, they have a fascinating flow within the form, have highlighting details, and, most importantly, they contain the keywords from the brief, mature yet funky. The keywords are reflected in the combination of all three aspects, shape, color, and material. The details of each form are described in greater detail, as well as why they were chosen.

Frame 3 This frame feels like an expressionist version of a standard rectangular frame. Due to its edgy form, it looks bold, but since the angles are exaggerated and are thick at the end pieces, that bit of detail makes it look funky. The flow of lines at the top, from the junction of the nose bridge to the end pieces of the frame with a thickness variation, complements the eyebrows.

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Frame 7

Frame 9

There are two dominant parts to this frame. The top portion above the end pieces

The last frame is designed for females. But it’s not that males can’t wear them.

has a dynamic flow of thickness with elegant angles, which complements the

The highlighting area of this frame is the angle above the bridge area. Also, the

smooth semi-circle-like thickness below the end pieces. The area marked on the

change in thickness from the bridge part to the end pieces is quite elegant. The

image is the prominent area of the entire frame. The declined flow of the form at

top arc complements a cup shape perimeter at the bottom of the frame. These

the top creates a slight arc that can complement a flat eyebrow.

features make the shape look dynamic yet stable due to its bottom part.

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Refinements & Prototyping

Refinements to resolve the shape Without further refinement, going straight to prototyping would have left each frame shape unresolved. A few minor adjustments were required, some of which were suggested by peer feedback. For each shape, multiple iterations of changes were made, and then a couple of them were consolidated for one master change. The modifications made to each frame shape are illustrated further.

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Frame 9 A slight narrowing of the space between the nose The inner perimeter’s width has been somewhat increased Between the nose area, the curve shifts from inward to outward

Frame 3 The distance between the nose bridge is slightly widened, which refines the proportions of the rectangles overall

Frame 7 The gap between the nose bridge has been widened Because the end pieces were previously pointy, they are compressed and thickened The bottom circular portion’s total perimeter has been enlarged

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Comparison photographs

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Prototyping the fronts & temples Prototyping is the final stage of product development, where the final frame shapes are prototyped with their appropriate designed temples, after all of the refinements have been completed.

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14 Product Visualization & C.M.F Application S K E T C H E S | M O C K- U P S | P R O T O T Y P E S

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Mood Board

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The Teen Collection

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Ellis

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Product details & exploded view

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Product dimensions 12 CM

1.5 CM

14 CM

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C.M.F exploration

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Samaya

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Product details & exploded view

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Product dimensions 12 CM

1.5 CM

14 CM

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C.M.F exploration

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Rabban

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Product details & exploded view

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Product dimensions 12 CM 1.6 CM

14 CM

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C.M.F exploration

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15 Learnings & Closure

C O N C L U S I O N | T A K E A W AY S | J U R Y F E E D B A C K S

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Final conclusion Initially, when I selected this topic, at that very

Eyewear is an evergreen product category.

moment, I decided I would design eyeglasses for

Now and then, something new and fresh will keep

kids. However, when my initial research began, I

coming. Bringing out something new depends on

realized narrowing it down to a specific age group

how you can extract valuable insights from the dump

this early without any reasoning was not sensible. I

of research and convert them into ideas. I am

am grateful that having no constraints during my

content that I was able to bring proper closure to

initial research led me to various possible

my project by bringing out a collection of three

approaches to this project.

eyeglasses with five color variations each for teenagers.

I remember the words told by one of the people whom I interviewed that, “designing eyewear is a challenge as you have very less area and parts to play with.” I faced this problem during my ideation stage about how much more new forms I could produce. But as the lines started to flow and I started paying attention to the details and flow of lines, connecting them harmoniously, the process got easy.

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Project takeaways There are two aspects of takeaways from this project.

I never realized until now that even a small and

The first is from the domain and things associated

simple product such as eyewear has so many details

with it, and the other is how it affected me as a

to it and how difficult it must be for eyewear

person.

designers to design and keep bringing something new. I enjoyed watching videos of the manufacturing

There is no particular order of takeaways, but I am

processes of eyeglasses and used to get completely

sure I have learned a lot and still have to learn more.

lost in them. Due to this, I learned to keep the

First of all, this project allowed me to plan things out

manufacturing aspect in mind while designing any

properly and be consistent. Remembering the day

product. Now that I have deep-dived into this

before I started my research, I took a printout of a

domain, I can confidently make a stand when it

large calendar scheduled for the next four months.

comes to eyewear.

It helped me keep track of every day as it was constantly in front of me. One of the deliverables of this project was product visualization. Due to this project, I got to polish my rendering skills, and the time given to it was worth it. Being an introverted personality, I don’t speak up much. However according to the project requirements, I had to take a lot of interviews which built up my confidence and improved my communication skills.

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Jury feedback It took me a few moments to gather all of the jurors’

I’m delighted and relieved that the renders turned out

input, analyze it, and realize what I could have done

so well and that the jurors appreciated them. Finally,

better and where I went wrong. Secondary research

all of the criticisms I received were constructive, and

is required, but validating it is also required for a

I want to put them into practice in the future.

compelling case. That’s where I made a mistake. For instance, there are numerous resources on the internet that describe which frame shape is best for whatever facial shape. However, if I had undertaken my own empirical investigation, it would have provided more support for my claims. It’s difficult to understand shape and come to a conclusion. Because I lacked validation, I couldn’t maintain up with the terms I had (mature yet funky). I didn’t have a compelling argument for why a certain frame form would be bold and mature. It would also differ depending on who you put it on. As a result, determining a shape’s characteristic in isolation is insufficient because these glasses will be on someone’s face for the majority of the time.

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16 Citations & Image Credits 135

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women/camila/oxblood-with-striped-elm

men/chamberlain/crystal

by Parker. https://www.warbyparker.com/eyeglasses/men/symonds/brushed-navy (Page 028) Low bridge. (n.d.). [Photograph]. Warby

(Page 033) Acetate. (n.d.). [Photograph]. Warby (Page 030) Large. (n.d.). [Photograph]. Warby

Parker. https://www.warbyparker.com/eyeglasses/

women/wright/tide-pool-tortoise

women/crane/eastern-bluebird-fade

Parker. https://www.warbyparker.com/eyeglasses/ women/hayden-lbf/rye-tortoise

(Page 034) Wood texture. (n.d.). [Photograph]. War(Page 031) Horn. (n.d.). [Photograph]. Warby Parker.

by Parker. https://www.warbyparker.com/eyeglass-

https://www.warbyparker.com/eyeglasses/men/

es/men/percey/chestnut-crystal

tatum/smoky-pearl-tortoise (Page 034) Metal. (n.d.). [Photograph]. Warby (Page 031) Browline. (n.d.). [Photograph]. Warby

Parker. https://www.warbyparker.com/eyeglasses/

women/blair/rose-gold

women/esther/brushed-navy

141

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

(Page 034) Titanium. (n.d.). [Photograph]. Warby

(Page 043) Large round glasses. (n.d.). [Photo-

Parker. https://www.warbyparker.com/eyeglasses/

FRAMEWORKS 2022. https://cdn.shopify.com/s/

graph]. Warby Parker. https://www.warbyparker.

women/keiko/polished-gold

files/1/1045/8368/files/An-assortment-of-met-

com/eyeglasses/women/nellie/cognac-tor-

al-glasses-hinges.jpg?v=1565713990

toise-with-riesling

Parker. https://www.warbyparker.com/eyeglasses/

(Page 043) Oversized square glasses. (n.d.). [Pho-

women/saylor/layered-shoreline-with-silver

TON FRAMEWORKS 2022. https://cdn.shopify.

tograph]. Warby Parker. https://www.warbyparker.

com/s/files/1/1045/8368/files/Two-metal-specta-

com/eyeglasses/women/cumberland/burnt-um-

cle-screws-side-by-side.jpg?v=1565714159

ber-tortoise-with-marcona-tortoise

com/s/files/1/1045/8368/files/A-tortoise-acetate-

(Page 040) Nose pads. (n.d.). [Photograph].

(Page 044) Clear eyeglasses. (n.d.). [Photograph].

spectacle-frame-front.jpg?v=1565767263

Warby Parker. https://www.warbyparker.com/eye-

shopify.com/s/files/1/1045/8368/files/Three-dif-

glasses/women/bryon/crystal

(Page 036) Saylor. (n.d.). [Photograph]. Warby

ferent-types-of-nose-pads-for-spectacles.jp-

BANTON FRAMEWORKS 2022. https://cdn.shopify.

g?v=1565715086

com/s/files/1/1045/8368/files/The-endpiece-partof-a-glasses-frame.jpg?v=1565769089

(Page 044) Metallic glasses. (n.d.). [Photograph]. Warby Parker. https://www.warbyparker.com/eye-

glasses/women/gavin/brushed-ink

com/s/files/1/1045/8368/files/Five-types-of-specta-

(Page 045) Tortoiseshell. (n.d.). [Photograph]. War-

FRAMEWORKS 2022. https://cdn.shopify.com/s/

cle-nose-pad-arms.jpg?v=1565786607

by Parker. https://www.warbyparker.com/eyeglass-

files/1/1045/8368/files/Four-types-of-spectaclenose-bridges.jpg?v=1565767415 (Page 038) Lens. (n.d.). [Photograph]. © BANTON

es/women/nadia/opal-tortoise (Page 042) Cat-eye. (n.d.-b). [Photograph]. Warby Parker. https://www.warbyparker.com/eyeglasses/

(Page 045) Colored glasses. (n.d.). [Photograph].

women/shea/rose-guava

Warby Parker. https://www.warbyparker.com/eye-

FRAMEWORKS 2022. https://cdn.shopify.com/s/

glasses/women/anselm/viridian

files/1/1045/8368/files/Two-glasses-lenses-on-top-

(Page 042) Square retro. (n.d.). [Photograph]. War-

of-each-other-on-a-white-table.jpg?v=15657677295

by Parker. https://www.warbyparker.com/eyeglass-

(Page 045) Bright & translucent nude. (n.d.). [Pho-

es/women/alston/poblano-with-polished-gold

tograph]. Warby Parker. https://www.warbyparker.

com/eyeglasses/women/abner/parchment

TON FRAMEWORKS 2022. https://cdn.shopify.

(Page 042) Perfectly round. (n.d.). [Photograph].

com/s/files/1/1045/8368/files/Acetate-temple-part-

Warby Parker. https://www.warbyparker.com/eye-

(Page 046) Thick rimmed geometric glasses. (n.d.).

of-a-glasses-frame.jpg?v=1565713680

glasses/women/butler-lbf/teal-tortoise

[Photograph]. Warby Parker. https://www.warbyparker.com/eyeglasses/men/williams/blue-marbled-tortoise

EYEWEAR DESIGN FOR YOUTH | GRADUATION PROJECT | 2022

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(Page 046) Thin and lightweight rimmed glasses.

(Page 074) Shop by frame shape. (n.d.). [Photo-

(Page 110) Blade Runner 2049: Rodger Deakins the

(n.d.). [Photograph]. Warby Parker. https://www.

graph]. ZENNI OPTICAL ®. https://static.zenniop-

master of light. (2019, June 3). [Photograph]. F.S.

warbyparker.com/eyeglasses/women/maren/vio-

tical.com/marketing/hp/images/shop-by/frame-

https://www.santiniphotography.com/wp-content/

let-magnolia-with-polished-gold

shape-652.jpg?impolicy=high&imwidth=800

uploads/2019/06/111251.jpg

(Page 047) Metal frames manufacturing. (n.d.).

(Page 079) Photograph of a Gray Lamborghini.

(Page 110) Blade runner 2049 photography: compo-

(n.d.). [Photograph]. Pexels. https://www.pexels.

sitions, minimalism and silhouettes. (2019a, June 3).

colin.com/images/gruppo/metalframes.jpg

com/photo/photograph-of-a-gray-lamborghi-

[Photograph]. F.S. https://www.santiniphotography.

ni-4777369/

com/wp-content/uploads/2019/03/blade-runner-

(Page 048) Plastic looking. (n.d.). [Photograph].

2049-2560x1440-officer-k-hd-12826.jpg

Warby Parker. https://www.warbyparker.com/eye-

(Page 079) Open Book on Table. (n.d.). [Photo-

glasses/women/anselm/viridian

graph]. Pexels. https://www.pexels.com/photo/

(Page 110) Blade runner 2049 photography: com-

open-book-on-table-3747313/

positions, minimalism and silhouettes. (2019b, June

(Page 048) Metal looking. (n.d.). [Photograph]. War-

3). [Photograph]. F.S. https://www.santiniphotogra-

by Parker. https://www.warbyparker.com/eyeglass-

(Page 080) Photo Of Man Holding Black Eyeglasses.

phy.com/wp-content/uploads/2019/03/blade-run-

es/women/keiko/brushed-ink

(n.d.). [Photograph]. Pexels. https://www.pexels.

ner-2049-2.png

com/photo/photo-of-man-holding-black-eyeglass(Page 053-056) Safilo - Mastery in Manufacturing

es-3760137/

(Page 110) Midst. (2020, September 27). [Pho-

of Acetate Eyewear. (2019, December 4). [Video].

YouTube. https://www.youtube.com/watch?v=5pv-

(Page 080) Modern businesswoman in casual outfit

wp-content/uploads/2020/09/leibal_midst_michele-

dO_o0yg8

talking on mobile in office. (n.d.). [Photograph].

j-lee_7-scaled.jpg

Pexels. https://www.pexels.com/photo/mod(Page 057-060) IVI PRESENTS: THE PROCESS,

ern-businesswoman-in-casual-outfit-talking-on-mo-

(Page 110) Our protagonist stares at an ad (which

PART 5: WIREFRAME MANUFACTURING. (2013, Feb-

bile-in-office-4491469/

happens to be the love of his life). (2021, Decem-

ruary 22). [Video]. YouTube. https://www.youtube. com/watch?v=NRYCP3XsppI

INC. https://s.studiobinder.com/wp-content/up-

Mountain. (n.d.). [Photograph]. Pexels. https://www.

loads/2021/12/Our-protagonist-stares-at-an-ad-

(Page 073) Group of Men Sitting Indoors. (n.d.).

pexels.com/photo/four-person-standing-at-top-of-

which-happens-to-be-the-love-of-his-life-%C2%B7-

[Photograph]. Pexels. https://www.pexels.com/pho-

grassy-mountain-697244/

Blade-Runner-2049-color.jpg

to/group-of-men-sitting-indoors-3184288/ (Page 089) Chamberlain. (n.d.). [Photograph]. Warby Parker. https://www.warbyparker.com/eyeglasses/men/chamberlain/crystal 143

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

(Page 110) ear (1). (n.d.). [Photo-

(Page 111) 4106 in Crystal Pink. (n.d.). [Photograph].

graph]. Nothing. https://cdn.shopify-

@modoeyewear. https://www.instagram.com/p/

cdn.net/s/files/1/0376/5420/0459/files/

CaPKl-usKhM/

P0.png?v=6776328872058452651 (Page 111) 4434 in Green Gradient. (n.d.). [Photo(Page 111) 7055. (n.d.-b). [Photograph]. @modo-

graph]. @modoeyewear. https://www.instagram.

eyewear. https://www.instagram.com/p/CZ3_JDP-

com/p/CXL8rwlslgB/

M3Jl/ (Page 111) 1378 Sunglass. (n.d.). [Photograph]. @ cutlerandgross. https://www.instagram.com/p/ CcDXRiOj-7f/ (Page 111) 7052 in Grey. (n.d.). [Photograph]. @modoeyewear. https://www.instagram.com/p/CaAAzAJM4VX/ (Page 111) 4107. (n.d.). [Photograph]. @modoeyewear. https://www.instagram.com/p/CULBhq3AXjN/ (Page 111) Bold frames designed with light and flexible memory plastic. (n.d.). [Photograph]. @modoeyewear. https://www.instagram.com/p/CW21k7dM93i/ (Page 111) We know we can be a bit nerdy when it comes to our screwless hinges. But just look at our classic screwless hinge here – precision at its finest! . (n.d.). [Photograph]. @modoeyewear. https://www. instagram.com/p/CZq4O6KARlQ/

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Thank You

145

YASH MISTRY | PRODUCT DESIGN | ANANT NATIONAL UNIVERSITY

Yash Mistry yashmistry456@gmail.com +91 7623972192 @ybm.dzn

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Anant National University Sanskardham Campus Bopal-Ghuma-Sanand Road Ahmedabad, Gujarat 382 115