Hello! My name is Yates Downing and I am currently an Industrial Design Masters Student at Arizona State University. I have a very strong passion for medical and outdoor products, as well as hand tools and power tools. I enjoy products that are simple in design, yet incredibly effective in solving the problem. Out of the design process, my favorite part is creating a functional prototype. To me, prototyping is an essential way to explore the functionality and practicality of a design, which determines the feasibility
Yates Downing Arizona State University Masters in Industrial Design
North Carolina State University Bachelors in Mechanical Engineering
of progressing to mass production. I believe excellent design results in top level customer satisfaction, and long term loyalty.
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MAGAZINE S t o c k I n D e si g n : T h e L A B
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FIYAGAMI
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CONCEPTUAL FRAMEWORK Cooking safely over an open flame with confidence
Cooking
Peace of Mind Safe and Easy Cooking in Natural Environments
Proper cooking ware to stay safe while cooking in nature
Natural Environments
Peace of mind while enjoying natures beauty and preparing delicious food for all
COMPETITIVE ANALYSIS ¤FIREPITS BRUNTMOR GRILL SWING
LIXANDA CAMPING WOOD STOVE
AMAZON BASICS PORTABLE GRILL
COST
$159.99
$37.99
$17.99
SIZE
19"x36"x34"
15.3 CM x 18 CM
17.6"x12.2"x6.6"
WEIGHT
27.7 LBS
10 OZ
6.2 LBS
HEIGHT
34"
15.3 CM
6.6"
PORTABLE
YES
YES
YES
LEVEL ADJUST
YES
NO
NO
OUTDOOR COOKING/ GRILLING
SAFE QUICK EASY OUTDOOR COOKING
STABLE GRILLING WHILE COOKING
STEEL
TITANIUM
STEEL
YES, HANGING HOOKS AND CHAINS
NO
NO
USES
MATERIALS
REPLACEMENT PARTS
COMPETITIVE ANALYSIS ¤COOKING PROTECTION CUISIINEL CAST IRON SKILLET
OYSIR HOT HANDLE HOLDER
KITCHEN PERFECTION OVEN GLOVES
COST
$ 39.99
$8.88
$25.49
SIZE
10" / 12"
5.6" x 1.9"
11" LONG
4 LBS EACH
5.3 OZ
10.6 OZ
N/A
450 F
500 F
ALL STYLES OF COOKING, PREVENTS HAND BURNS WHEN GRABBING HANDLE
BURN PREVENTION WHILE COOKING
BURN PREVENTION WHILE COOKING
CAST IRON, SILICONE
SILICONE
SILICONE THICK COTTON
YES, HANDLES
NO
NO
WEIGHT
HEAT RATING
USES
MATERIALS
REPLACEMENTS
RESEARCH PLAN ¤USERS
18-50 YEARS OLD
LEISURE CAMPERS
CAMPFIRE COOKING
RESEARCH PLAN ¤METHODS
IN-PERSON INTERVIEWS
PHONE INTERVIEWS
DATA COLLECTION ¤INTERVIEW DATA
100%
83% 67% 50%
¤ have issues with firepits and their size when transporting ¤ have issues with embers flying out of the firepit ¤ cook over a open flame (all of which have gotten burned) ¤ use a pan / skewers to cook food on ¤ use a grill/ grate to rest the cookware on
¤ have issues with stability/ level surface
¤ have issue with ash removal
DATA COLLECTION ¤USER NEEDS HIERARCHY
MORE TRANSPORTABLE FIREPIT PREVENT EMBERS FROM ESCAPING HAND PROTECTION STABLE COOKING SURFACE /GRILL
FIREPIT SKETCHES
FIYAPIT SKETCHES
GRILL SKETCHES
HANDLE SKETCHES
BRAND FORM LANGUAGE
MODELS 1 FIREPIT 2 FIREPIT IN THE DARK 3 ROUND AND
ANGULAR HANDLES
1
2
3
4
4 ANGULAR HANDLE WITH GUARD
5 ANGULAR HANDLE
WITH GUARD IN HAND
6 ROUND HANDLE INHAND
7 FOLDING GRILL 8 UMBRELLA GRILL
5
6
7
8
"
12
"
12
12"
18"
12"
RELAXATION & THERAPY HEAT - SPEED - INTENSITY FOOT MASSAGER
24 MASSAGE TYPES
(45.7 cm)
(45.7 cm)
(76.2 cm)
(15.2 cm)
Renders
Sketches