UI Design & Identity Design Portfolio_VIJAY

Page 1

a portfolio ‐ VIJAY YEKULA User Experience Design ‐ Branding ‐ Strategy ‐ Graphic Design ‐ Product Design


www.ssconsultants.co.in


www.ssconsultants.co.in


www.ssconsultants.co.in


www.emri.in


www.emri.in


Web Applications









Option: 1


flash screen

Option: 2


Option: 3



html wire frame


Identity Design & Branding


AURA, contain many different colors, change colors constantly, and each shade affects the aura colors meaning. your mood, what you’re doing and what you’re experiencing in life all determine the colors of your aura at any given time given time. in new age pop culture, there is a common misconception that aura colors meaning is straightforward. examples are: red=passion, yellow=optimism and purple=spirituality. make no mistake, colors do contain meaning. but attempts to create ‘cut and dried’ color codes greatly over‐simplify the matter. i b t tt t t t ‘ t d d i d’ l d tl i lif th tt

Concept: •The increase in density of the color bands shall become a complete spectrum when it passes through AURA. •Therefore it is inviting the customers to pass through AURA. •The colors are chosen/taken from the range of Hair Dyes.


Glow sign boards for AURA


Business Card and Color shade chart for AURA


ne fangled newfangled

new theories

affectation novelties lti

inclined

novelty


(a.) disposed to change; inclined to novelties; given to new theories. (b.) newmade;

f d i h h ff i f l formed with the affectation of novelty.

Concept: •Dispersed arrow moving at a higher speed in the direction of the growth. •Growth implies the keywords such as INNOVATION, CHANGE, NEW, NOVELTY etc.. •New & fangled are not two different words but a single word. Hence both the words are merged together to form a single word form a single word .


Concept: •It’s a simple way of expressing the Hospital to their customers with two different leaves in different shapes and colors. •The The Gray color leaf is bent down with no life in and have no shape to it. Gray color leaf is bent down with no life in and have no shape to it •The green color leaf is becoming brighter and brighter and moving further by crossing the boundary. •Therefore the hospital management is promising a healthy future to their customers. •Also had been indicated human face in the negative shade below the gray leaf to Also had been indicated human face in the negative shade below the gray leaf to reflect a sick person seeking medication.


Letter Head

Patient Prescription


Concept:

S

•‘SS’ – two squares of “ ” overlapped each other to represent the strength, passion, innovation, aggression etc.. of two directors of the company in their work. •The white grid indicated the infrastructure projects they handle.


The pain relief is represented with the leafs in different colors & sizes Grey, the pain: Gray is a neutral, balanced color. It is a cool, conservative color that seldom evokes strong emotion it can be seen as a cloudy or moody color, practical Gray also is associated with loss or depression. Orange is vibrant: It's a combination of red and yellow, so it shares some common attributes with those colors. It denotes energy, warmth, aggression, Stimulates activity, Stimulates appetite and Encourages socialization Blue is Calm and Cool: Blue is calming. It can be strong and steadfast or light and friendly. Blue conveys importance and confidence Darker blue is associated with intelligence, stability, unity and conservatism. trustworthy, dependable and committed. Green is Life and Renewal: Green is life. Green signifies growth, health and environment Soothing Relaxing mentally as well as physically Helps alleviate depression, nervousness and anxiety Offers a sense self‐control and harmony


Other Logo’s


THANK YOU


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