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Yellowstone Association 2012 Annual Report Welcome to the Yellowstone Association’s first Annual Report. Looking back on 2012, we are inspired and humbled by the commitment of our members, students, volunteers, and partners. You enabled us to provide an unprecedented level of support for Yellowstone National Park. We made great progress this year, connecting more than a quarter of a million visitors to Yellowstone through our in-depth Institute programs, high quality educational materials, and dynamic membership program. We also provided our largest annual donation to Yellowstone National Park for education and research. These funds were used for high priority projects including a new education/work program for underserved youth and continued support of Yellowstone’s research library. Among our greatest accomplishments, we opened Destination Yellowstone at the Bozeman Yellowstone International Airport, launched a new series of events for members of our Yellowstone Society, and worked with the National Park Service to provide life-changing educational experiences for underserved youth through our Park Journeys and My Yellowstone Adventure programs. Thank you for your support, which makes all of this vitally important work possible. In these days of reduced federal funding, Yellowstone needs us now more than ever. With your help, we will continue to rise to that challenge. With gratitude, Don Ableson
Chair, Board of Directors
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Jeff Brown Executive Director
“It is our generation that has the kids that will be the ‘next’ generation and we have to teach them about Yellowstone, and about our world. The Yellowstone Association is one of the few organizations that embraces education as one of the vehicles to get this done. We need to grow beyond the concept of conservationism and think in terms of stewardship. If we understand the concept of stewardship, then we will not only conserve what we have, but find ways to make it better and make it grow.”
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— William Freund
Society member, plantation, florida 04
The YA Family at Work
06
Aid to National Park Service (NPS)— Your Support In Action
16
Thank You Members
18
Thank You Volunteers
20
Financial Statements
22
YA Board of Directors
2012 Annual Report 3
2012 Accomplishments
Youth Programs With encouragement from Yellowstone Superintendent Dan Wenk, the Yellowstone Association is working with park staff to expand educational programs for underserved youth. This year, we offered several sponsored programs based at our Overlook Field Campus in Gardiner.
Park Host Program Yellowstone Association volunteers were stationed at the Mammoth Hot Springs Hotel and Old Faithful Snow Lodge during the winter season to provide information and advice about the park. Park Hosts also maintain lending libraries so guests can borrow educational books while staying at these hotels.
Destination Yellowstone This year, we partnered with the Yellowstone Park Foundation to create Destination Yellowstone at the Bozeman Yellowstone International Airport. This includes a Yellowstone Association Park Store, an information desk, and educational exhibits — all designed to increase public appreciation and support for the park.
Society Excursions To connect with some of the park’s most passionate supporters, we launched a quarterly newsletter and a series of Insider Excursions for members of our Yellowstone Society. For example, 21 members joined the trip to Alaska and spent five days deep inside Denali National Park.
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The YA Family at Work Since 1933, the Yellowstone Association (YA) has helped park visitors enjoy Yellowstone by enhancing their trips in the park and by keeping them connected at home. As Yellowstone’s official nonprofit education partner, we are dedicated to educating visitors about Yellowstone and preserving the park for future generations. In 2012, YA helped over a quarter of a million park visitors connect to Yellowstone through in-depth experiences via our Yellowstone Association Institute, Park Stores, visitor support services, and membership program. Many more were able to remain connected to Yellowstone through our magazine, Yellowstone Quarterly, and social media outreach.
5,623 200,000
5,623 visitors benefited from 580 in-depth Institute programs
Over 200,000 visitors purchased educational products at our Park Stores
16,100 Volunteers donated 16,100 hours supporting education in Yellowstone
11,376 11,376 visitors joined our family of nearly 35,000 worldwide members
2012 Annual Report  5 
Aid to National Park Service (NPS)
Your Support In Action Because of your generous support in 2012, we were able to provide our largest annual donation to Yellowstone since our inception. Our contribution of $762,550 was made possible through sales at our Park Stores and the support of members like you.
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NPS Funding
75% Education 25% Research
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Featu Funde Prog
Youth Education In the summer of 2012, YA funded nearly 100 disadvantaged youth to participate in Future Stewards and Leaders, a program designed to develop future conservation and education leaders. Participants gained a greater understanding of environmental systems and diversity, and of possible solutions to environmental challenges and issues affecting their home communities as well as those of global impact or concern.
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Albright Visitor Center
Exhibits and Interpretive Media This funding supports a multi-year project to plan, design, fabricate, and install approximately 2,000 square feet of exhibits for the Albright Visitor Center in Mammoth. Included in this project is the development of multiple videos and podcasts interpreting the park’s history and wildlife; new large-screen interactive orientation exhibits; new interactive outdoor exhibits for the Fort Yellowstone self-guided tour route; and new exhibits for the Backcountry Permit Office.
2012 Annual Report 9
Featu Prog Fund
Biennial Scientific Conference The Greater Yellowstone Biennial Scientific Conference series, initiated in 1991, encourages awareness and application of wide-ranging, highcaliber scientific work on the region’s natural and cultural resources. These conferences, with the active involvement of professional societies and other institutions, provides a much-needed forum for knowledge-sharing among hundreds of researchers and park managers. They attract world-class speakers and are interdisciplinary by design.
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Special Projects Developing Future Stewards Official Park Web Site – Resources and Issues Enhancements Exhibits and Interpretive Media, Albright Visitor Center Webinar Speaker Series Subtotal Division of Resource Education
Yellowstone Research Library Since the opening of the Heritage and Research Center (HRC) in May 2005, the number of researchers using the park’s archives, library, and museum collections has more than doubled. YA’s continued support of the HRC, and specifically the Yellowstone Research Library, is instrumental in ensuring that more researchers are accommodated each year; that the library is able to continue to acquire new scholarly works on Yellowstone for the collection; and the current collection is properly preserved.
Approved Amount $ 100,000 76,519 281,026 12,000 469,545
HRC Operations 2012
95,000
Support for Yellowstone Science
25,000
Greater Yellowstone Learning Center
26,515
Biennial Scientific Conference
10,000
Subtotal Yellowstone center for research
156,515
Total Special Projects
626,060
Operational Aid Librarians Compensation
19,240
Yellowstone Newspaper
38,400
Library Subscriptions
2,800
Chief of Interpretation Discretionary Funds
49,160
Superintendent Discretionary Funds
5,220
Rangers Discretionary Funds Total Operational Aid Trail Leaflets TOTAL NPS 2012 AID
980 115,420 21,070 $ 762,550
2012 Annual Report 11
Supporting Yellowstone Through Education Based on 2012 grant requests from revenues raised in 2011
.1%
Rangers Discretionary Funds
.2%
Library Subscriptions
.6% Superintendent Discretionary Funds
1.3% 1.5% 2.4% Biennial Scientific Conference
3.4%
2.7%
3.2% Support for Yellowstone Science
Support for Greater Yellowstone Science Center
6.4%
9.9%
12.4%
Trail Leaflets
Chief Of Interpretation Discretionary Funds
Official Park Website— Resources and Issues Enhancements
Heritage and Research Center Operations
Webinar Speaker Series
Librarians Compensation
3.4%
4.9%
13.1%
36.8%
Greater Yellowstone Learning Center
Future Stewards and Leaders Youth Education
Yellowstone Newspaper
Exhibits and Interpretive Media, Albright Visitor Center
Our Efficiency*
83% Education & Research 10% Management & General 7% development
* Functional expenses calculated from 2012 990. 2012 Annual Report 13
“The rawness of the environment and the proximity of massively powerful forces of nature are eloquent reminders to humans that we need to be humble in the face of nature as well as diligent and dedicated in preserving it wherever we can.” — Kathryn Niedner Guardian member, chicago, illinois
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2012 Annual Report 15
O
Thank You We gratefully acknowledge the support of those who contributed to the Yellowstone Association in 2012. Because of space constraints, we are only able to list donors who contributed $1,000 or more. Thank you to all who contributed— regardless of the size of your gift, you are helping to preserve Yellowstone and the natural world through education. Our nearly 35,000 members ensure that YA will be able to continue to cultivate lifelong stewards for our natural world.
“Interacting with other Yellowstone Society members has been delightful. It’s people from all walks of life and from all over the country who really have an interest in the outdoors and preserving the natural world, which is the same way we feel.” — Len and Mary Beavis
Society members, albuquerque, new mexico 16 YellowstoneAssociation.org
Our Members $20,000+
Sandra and David Burner Marjorie and Earl Holland Penney and A.C. Hubbard
$10,000 – $19,999
Mark Benjamin Marguerite and Eugene Detmer Jo Ann and Bert Eder Judith and Daniel Gresham Barbara and Lou Lanwermeyer Thomas Offutt Lollie Plank Ruth and Richard Waltman Pamela and David Waud Anonymous (1)
$5,000 – $9,999
Marilyn Alkire and Alan Shaw Tracy Arthur The Estate of John M. Norton Diana Blank Sharon and David Brooks Ginny and Michael Campbell Katherine Cattanach and David Charles Capitol Group Charitable Foundation Devin and Brian Cronin Michelle and Patrick Gaunt Cherianne Jacquart Robin Tawney Nichols and William Nichols Kate Piper Joy and Jordan Renner Julie Shaw Robert C. Vorwith Trust Yellowstone General Stores
$2,500 – $4,999
Susan and Michael Arneson Wendy and Ken Bennett
Betsy de Leiris Jan and David Dietrich Jeffrey and Sandra Dunning Sandy and David Epstein Lucy and Rick Fredrickson Janet and Charles Haas Tamara and Martin Hicks Betty and Barry Hunlock Jacqueline and Jay Lauderdale June and Tom Lowery Thomas Lukas Barbara Martin The Minneapolis Foundation Barbara and Deborah Moore Ellen and Michael Mustafaga Deborah and Barbara O’Neill Catherine and Robert Shopneck Lillian Stephens Tourism Cares For Tomorrow Patricia and Philip Washburn
$1,000 – $2,499
Nancy and Theodore Berndt Judith Biscan Tammy and James Bonds Kenneth Bowling Wendy and Jeff Brown Debra and William Brownlie Karen and Kenneth Buchi Eileen and John Buckley Betty and Fred Bunch Claire Campbell and Brian Makare Patricia Carocci Teresa and Shain Chappell Trudy Chester Fidelity Charitable Gift Fund – Cincinnati Grace and John Cogan Jeanne and Dave Collins Shirley Cooper
Linda and William Cornell Dorothy and David Courtis Catherine and Brooks Darby Chris and Timothy Davis Charles Depres David Diamond Robert Dircks Elizabeth and Maurice Druzin Dina and Wayne Duckworth Betty Jean and Thomas Eubanks Sharlene and Michael Evans Gary Evans Sean Fahey Kim and Kent Fletcher Marin Community Foundation The Greater Cincinnati Foundation The Devereaux Foundation Mattone Family Charitable Foundation William Freund Nancy and Peter Gallo John Gardner Barbara Gibbs Barry Graham Maurie and William Gray Helen and James Hamilton Sara and Greg Harkins John Harvey Charlotte and Joe Hawkins Janne and William Hayward Jean and Joseph Hedrick Henry Fork Anglers Lyda Hill Elizabeth Holloway Jacklin’s Fly Shop Eileen and Jeffrey Jasica Judy and Daryl Jennings Sandra and Scott Johnson Lyn and David Kaufman Leilani and Olen Kitchings
Claire and Mike Van Konynenburg Katherine and Ray Korba Cynthia and Gregory Kozmetsky Deborah and John Lahey Katherine and Ray Laible Bob Landis Sue and Roger Lang Carlene Lebous and Harris Haston Susan Light and Boyd Ratchye Nanci and Paul Limbach Marieda and Steven Lind Julia and Richard Llewellyn Gigi and Mike Louden Nancy and Dan Maloney Dana and David Martin Gay and Scott Matthews Marjorie and Robert Maurer Beth Maxwell Laura and Robert McCoy Barbara and Don McFarland Denise and Alton McKnight Veronica and John Meury Marveen and Robert Minish Marilyn and Doug Morton Peter and Mary Murray Cherri and Jack Musser Deborah and Dale Nickels The Eric and Joan Norgaard Charitable Trust Mary and John O’Brien Richard Orlowski Joe Orr Cathy and William Osborn David Ottolino Yvonne and Edwin Parish Marjorie and James Parker Sondra Perry Dina and Wayne Pleasants Judith and Thomas Reid Katharine and Kurt Rice
Gail Rivest Tia and Jim Roddy Carolyn Rosin Barbara and Michael Sample Robert Sanders Marilyn and Jay Sarles Carol and Robert Scallan Roberta and William Scherer Margaret Smith Kate and Robert Smith Harriet and Ed Spencer Linda and Frederick Stephen Karin and Mark Striepe Joan and Mark Strobel Anne and Andrew Suk Mary Ann and William Sullivan Peter and Mary Swanson Catherine Symchych Marjorie and James Thurman Carol Tolan Kelly and Leonard Trout Barbara Trueman Wouter Vanderwal Sandra and Roy Walters Washington Academy of Family Physicians Annette and Kelley Waters Norma and Kirk Westervelt Jonna and Doug Whitman Page and Pearre Williams Kathryn and Frank Yeager Anne Young and James Nielson Barbara and Donald Zucker Debora and James Zug Anonymous (5) Every effort has been made to ensure that this list is both accurate and complete. We apologize if your name has been omitted or otherwise improperly reported. Please contact us at 406.848.2855 so we can update our records.
2012 Annual Report 17
Vol uNteer Thank You
In 2012, 49 volunteers gave over 16,000 hours of collective time to help preserve Yellowstone. T full-time work! Yellowstone National Park has always owed its existence to people who donate th Volunteers with the Yellowstone Association are critically important to our core operations. Based provide support on Institute programs, provide hospitality at two field campuses, operate a lendin at the Bozeman Yellowstone International Airport and share wildlife sightings at the northern entr good work without the tireless support of our volunteers. Thank you.
This equates to more than eight years of heir time and skills to benefit a place they love. from Bozeman to the Lamar Valley, volunteers ng library at the Old Faithful Snow Lodge, orient travelers rance to Yellowstone. We simply could not accomplish as much
rs
FY12 Volunteers Brenda Armstrong Gene Ball Teri Ball Michael Paul Bartsch Charles Bickes Diana Blank Alane M. Bolander Ava L. Brandis Henry Brandis III Dorothy Bullard Mathew Collett Shirley and Glen Cope John A. Costello, Jr. Pat and Mike Cotter Evette DeLuca Karen Ehlert Teri Sinopoli and Jim Garry Dorie Green Deborah Griffiths Diane and Ed Grisham James R. Hadlock Kathleen Haines Aned Halverson and Gerry Stoszak Kathleen E. Hathaway
Jane and Rick Hays Janne and Bill Hayward Tom Hyde Bob Kipp Ruth M. Kopec Richard A. Lamplugh Cindy and Betsy Lewis Charlene Locke Donald W. MacDougall James Main George Martin Malone Carol McClure Terri Lynn McDonald Deborah C. Mignogno Donna G. Murphrey Linda O’Connor Jim Olp Mary F. Orr Brenda Papera Keith F. Penner Kathleen A. Powell Evan Ragsdale Tom Reed Kathy Reid and Gary Eastman Susan Riedel Anne Reilly Linda Richardson
Kathy Russell John Scarlett Erika Siedlaczek James David Smith III Stephen W. Smith Chuck Snover Louis Spencer Mary Strickroth Linda and Steve Swartley John Swartley Nicole Tomaschofsky Dee and Jay Welch John Whedon Jackie Wilson Karen Withrow Elizabeth Wright Bill Zager
2012 Annual Report 19
Statement of Activites
Statement of Financial Position
Year-End September 30, 2012
September 30, 2012 ASSETS Cash and cash equivalents
Dollar Amount $ 5,166,577
REVENUES AND SUPPORT
Dollar Amount
Educational product sales
$ 3,478,094 (1,653,133)
Accounts receivable
115,737
Less cost of goods sold
Pledges receivable
506,606
Gross margin
1,824,961
Inventory
433,622
Contributions and memberships earned
2,344,778
Institute programs
1,380,373
Prepaid expenses
66,684
Property and equipment, net
10,448,909
Interest income
TOTAL ASSETS
16,738,135
Gain on sale of property Other revenues
LIABILITIES AND NET ASSETS Current Liabilities
Total Revenues and Support
Accounts payable
272,438
Accrued liabilities
EXPENSES
376,409
Deferred revenues
Program Services
1,002,199
Note payable, current portion
Aid to National Park Service
10,982 206,650 59,272 5,827,016
1,136,571
242,422
NPS interpretive program grants payable
Aid to U.S. Forest Service
3,112
2,102,439
Total Current Liabilities
Educational product sales
1,561,293
3,995,907
Visitor education
1,611,527
Member education
Long Term Liabilities Notes payable, long term portion
1,100,933
10,891,167
Temporarily restricted
713,829
Permanently restricted
36,299
Total Net Assets TOTAL LIABILITIES AND NET ASSETS
11,641,295 $ 16,738,135
Fundraising
731,630
Administrative
340,599
Total supporting services
1,072,229
Total Operating Expenses
5,484,597
Change in Net Assets Net assets, beginning of year NET ASSETS, END OF YEAR
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4,412,368
Supporting Services
Net Assets Unrestricted
TOTAL PROGRAM SERVICES
99,865
342,419 11,298,876 $ 11,641,295
“I have high regard and praise for the Yellowstone Association leadership, staff, fellow volunteers, and field school instructors…So, my sincere gratitude to all those dedicated, delightful, and nutritious people.”
— David Howard Former Volunteer, oak ridge, tennessee
Revenue by source FY12
2,344,778 Membership 1,824,961 Educational Sales (net) 1,380,373 YA Institute 206,650 Gain on sale of property 70,254 Other Revenues
Total Revenues 5,827,016
2012 Annual Report 21
About the Yellowstone Association Since 1933, the Yellowstone Association (YA) has served as Yellowstone National Park’s official nonprofit partner in education. Our mission is to connect people to Yellowstone National Park and our natural world. YA operates 11 educational Park Stores with gross sales of $3.5 million; the Yellowstone Association Institute, which offers nearly 600 in-depth courses each year; and a membership program with nearly 35,000 members worldwide. Revenues from sales and memberships allow YA to make an annual cash donation to Yellowstone National Park for education and research.
2012 Yellowstone Association Board of Directors
Yellowstone Association Leadership Team
Don Ableson, Chair
Alan Shaw
Jeff Brown
Bob Shopneck
Daniel Bierschwale
Patty Washburn
Chris Gaudette
Anne Young
Dennis McIntosh
West Bloomfield, MI
Claire Campbell, Vice Chair Boulder, CO
Lou Lanwermeyer, Treasurer Brasstown, NC
Patty Carocci, Secretary Arlington, VA
Mark Benjamin Malibu, CA
Katie Cattanach Denver, CO
Sandy Choate Austin, TX
Gale Davis Wilson, WY
Tom Detmer Denver, CO
Penney Cox Hubbard Baltimore, MD
Mat Millenbach Portland, OR
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Big Sky, MT Denver, CO
Pinedale, WY Cody, WY
Executive Director Director of Sales and Marketing Director of Finance and Administration Director of Facilities
Stacey Orsted
Director of Development
Ken Voorhis
Director of Education
Photos: YA: cover, pgs 19, 21; Bill Zager/YA: pgs 3, 14; BCCYMAA/YA: pg 4; Maria Bisso/YA: pgs 4, 5, 9, 11, 18; Claire Campbell/YA: pg 4; Libby Jones/YA: pg 5; Mark MIller/YA Postcard: pg 7; Jim Dick/YA: pg 7; Jim Peaco/NPS: pg 10; Karen Withrow/YA: pg 12; Shirley Cope/YA: pg 13; Bill Whetstone/YA: pg 16; Dennis McIntosh/YA: pg 18; MacNeil Lyons/YA: pg 20; John Nichols/YA: pgs 20, 23
2012 Annual Report 23
P.O. Box 117 Yellowstone National Park, WY 82190 406.848.2400 YellowstoneAssociation.org
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