YiLing Hsieh Toy Design portfolio

Page 1

Portfolio 2013


Education Academy of Art University Master of Fine Arts, Industrial Design 2010 – 2013

415-939-6710 yilingdesign@gmail.com

Specialties: Product design, toy design, UX design

National Taipei University Bachelor of Science, Statistics 2007 – 2010 Specialized in marketing research

Experience Design intern in Pottery Barn Kids

Skills

Design toys and decorative accessories - Ideations, Marker and digital renderings, Specs, Revisions

- Project proposal(design opportunity, market opportunity defined) - Research (observations, interviews, questionnaires, data analysis) - Design and validation (sketching, quick prototyping, user testing) - Implementation (2D/3D CAD, specs, material and process)

July 2012 – December 2012 (6 months) San Francisco Bay Area

Collaborate with - internal merchandiser, sourcing, engineering departments Assist with - vendors overseas, have good reputation

Honors & Awards - Academy of Art Spring Show 2012 - Academy of Art Spring Show 2013

Languages Chinese (Mandarin) Native proficiency


Shark Puzzle


Large floor puzzle engages kids with its detailed ocean imagery Recreated the whole puzzle from original hand-painted fish artwork Sold in Pottery Barn Kids Summer 2013


Chicken Coop Shark Puzzle


A chicken coop set that goes with PBK westport dollhouse. Wood construction with a removable roof and ramp Sold in Pottery Barn Kids Fall 2013



8.15” 5” 0.45”

4.3”

Brown 7531U

0.5”

1.25”

Natural Blone Wood

3.3” 60° 0.2”

PBK Simple White

0.4”

7”

10” 2.6”

1.65”

67°

3.5”

1.6”

1.2” 6.4”

0.5”

35°

2.4”

Orthographics

6”

Colorways Sound effect button Note: Equiped with a chick clucking sound chip

Specs

Explanation drawing







50 mm

255 mm

210 mm

37 mm

6 mm 45 mm

70 mm

30 mm 10 mm 155 mm

15 mm

70 mm


Kids game UI design


n g i s e d r e t c a r a Ch


n g i s e d e c a f User Inter







digital drawing

Child concept tablet form development


Version 1

mock-ups

Version 4 Version 2

Version 3


prototypes & testing



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