Putting YoCo to Work: Seeking Solutions for Workforce Challenges | Sept/Oct 2018

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Evolution of Workforce Challenges in YoCo BY KEVIN J. SCHREIBER PRESIDENT & CEO, YORK COUNTY ECONOMIC ALLIANCE In York County, the unemployment rate hovers at 3.7

a talent attraction tool for businesses to showcase YoCo

percent. We have a population of 440,000, with about

to prospective employees. Through video, print, and web

231,000 in the labor force, of whom 223,000 are

presence, we engage local talent to share their “why

employed. Meaning that there are an approximately

York” story, and what they love about our community. This

7,800 unemployed York County residents. While this is

information is available to any business and organization

excellent news for our community, indicating that most

throughout York County. It is all available at www.

residents have secure employment, this creates a new

CreativityUnleashed.com. We look forward to aligning

and unchartered obstacle for employers. The York County

the Creativity Unleashed brand to our new countywide

Economic Alliance consistently hears from our members

branding efforts that will launch in 2019.

and partners the need to educate, train, attract, and retain a workforce in YoCo. This sentiment is true for all major

The YCEA has also made a concerted effort to increase

industries – from trades and manufacturing, to healthcare,

our outreach to women and minority-owned businesses

to leaders in education.

through “Get Connected” events. Established initially to engage those smaller companies in The Yorktowne Hotel

Through our strategic planning process, the YCEA has

Project, it is our goal to involve as many local companies as

dedicated resources to determining how we can move

possible in this historic renovation process. We recognize

the needle in the workforce challenge. This past June,

that smaller companies often don’t have the capacity

we hosted a Business and Education Luncheon to

to bid on large-scale projects, but through strategic

bring school district superintendents, representatives

partnerships, we hope more will be part of The Yorktowne

from postsecondary education, and business leaders

Hotel. Furthermore, as the hotel will employ individuals in

of our major industries to the table together to discuss

the hospitality sector, we have begun both a partnership

challenges and solutions to the ongoing challenges facing

with York College to engage its hospitality students and

our employment pipeline [read more on that on pages 10

are developing a hospitality curriculum to help train future

& 11!]. This is the beginning of the process to develop a

Yorktowne employees and individuals throughout this

comprehensive countywide plan to train, retain, and attract

important industry in YoCo.

the individuals needed to keep our industries humming here in YoCo. This plan will help identify the obstacles

Whether it’s engaging small companies to achieve big

and opportunities, and help to set the priority agenda to

goals, educating and retaining a local workforce, or

meet the needs of our businesses while also giving a road

attracting new “future lovers of YoCo,” the YCEA aims to

map for all our workforce partners to collaboratively work

help YOU solve your workforce challenges. We don’t have

together to best leverage resources.

all the answers, but we look forward to working with you to identify and begin to move the needle on the adaptation

When it comes to attracting employees from outside

and evolution of our YoCo workforce.

the region, to meet the demand of the workforce, the YCEA spearheads the “Creativity Unleashed” program – 05 YoCo CONNECT | SEPTEMBER/OCTOBER 2018 | YCEAPA.ORG


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