SECTION 3 CORPORATE COLOR SYSTEM

from Weblink Infoways_Brand Guidelines

SECTION 7 CORPORATE IMAGES

The Corporate Colors Primary Color System Secondary Color System

THE PRIMARY COLOR SYSTEM AND COLOR CODES

THE COLOR SYSTEM

Color plays an important role in the Weblink’s corporate identity program. The colors below are recommendations for various media. A palette of primary colors has been developed, which comprise the “One Voice” color scheme. Consistent use of these colors will contribute to the cohesive and harmonious look of the Weblink’s brand identity across all relevant media. Check with your design agency or printer when using the corporate colors that they will be always be consistent.

PRIMARY COLOR SYSTEM

Explanation:

Weblink Infoways Pvt. Ltd. has three official colors: Blue, White, and rainbow spectrum palette. These colors have become a recognizable identifier for the company.

Usage:

Use them as the dominant color palette for all internal and external visual presentations of the company.

100 % 80 % 60 % 40 %

THE WEBLINK SPECTRUM

20 %

WEBLINK BLUE

COLOR CODES

CMYK : C097 M087 Y016 K003 Pantone : - RGB : R046 G056 B128 Web : #2e3880

COLOR TONES

SUPER WHITE

COLOR CODES

CMYK : C000 M000 Y000 K000 Pantone : - RGB : R255 G255 B255 Web : #ffffff

COLOR TONES

E3801F DB3324 C71F26 A11F24 801717 590A0D 0A1F17 002E26 004F4D 057D80 3DADBD

THE SECONDARY COLOR SYSTEM AND COLOR CODES

SECONDARY COLOR SYSTEM

Explanation:

The Secondary colors are complementary to our official colors, as a part of our brandmark colours. Secondary colors should be used as per the need of the design layout.

Usage:

Use them to accent and support the primary color palette. Also, this palette can be used in our adverising collaterals to make it loud and classsy.

Tones