12 minute read
PATS Telford preview
The biggest show ever!
Make sure you’re ready for PATS Telford this month! Our show preview has got everything you need to make the most of your visit.
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Going to a trade show is an absolute must for any
independent pet show owner — so make sure PATS is in your diary as it is back and bigger than ever!
The UK’s number one pet industry exhibition, PATS is the only event in the UK where buyers from specialist pet stores and garden centres can view all the latest product launches under one roof. PATS Telford is gearing up to be the biggest show ever in the event’s history.
The exhibition returns to the Telford International Centre, where three massive exhibition halls host more than 200 companies and brands on Sunday and Monday, September 25 and 26.
As well as meeting up with a long list of PATS regulars, visitors will be greeted by a host of new faces and new products. A growing number of companies are choosing to exhibit for the fi rst time as they see PATS as the perfect place to announce their future plans, and as a result, the event organisers have introduced a New Starter Zone in Hall 3.
Show organiser Gordon Thomas said: “I’m happy to report that all our major exhibitors are heading for Telford and we will be welcoming an impressive number of new companies. They obviously regard PATS as their major platform to showcase products to UK and international buyers.”
Why visit PATS?
PATS Telford will be bigger than ever this year.
● Discover what’s new in the market ● It’s an ideal opportunity to talk to hundreds of manufacturers and suppliers ● Get exclusive show only deals ● It’s the perfect place to network and meet contacts ● Entry is free for visitors ● Free participation in all seminars and demonstrations ● Free parking for up to 1,300 cars ● Free show catalogue with full listings of all exhibitors ● Free tea or coffee voucher for all visitors ● Free wi-fi
New Product Showcase
The New Product Showcase at PATS Telford 2022 is the opportunity to see all that is exciting, innovative, and new-tothe-market in the pet industry. The Showcase provides the ideal opportunity to fi nd, see, and touch all the latest products coming on to the market. It is designed to help visitors fi nd the latest pet retail products easily and quickly, as they are all gathered together in one extensive and prominent display. All products are categorised by type, making it simple to fi nd items relevant to specifi c retail requirements.
Visitors who spot something they like will be able to identify the manufacturer or supplier via the information card beside each product, which also includes details such as suggested retail price and the relevant stand location.
An added extra to all the excitement of the Showcase is the New Product Awards, with prizes being given for the most innovative or exciting product in each category. Entries for these awards are judged by a panel of experienced retailers on the fi rst morning of the show, with the winners receiving their accolades later in the day.
Winning an award in the PATS New Product Showcase is a huge boost to manufacturers and suppliers, and can often lead to increased sales. Retailers can also be assured that winning products have received a seal of approval from colleagues in the pet trade.
Entries will be displayed under the following eight award categories:
You can touch and feel the products.
● Cat Food and Products ● Dog Food Products ● Dog Treat Products ● Dog Accessories and Toys ● Dog Harnesses, Leads and Dog Wear ● Small Animal and Bird Products ● Pet Care Products ● Grooming Products
PATS Telford 2022
Telford International Centre, St Quentin Gate, Telford, TF3 4JH Opening times Sunday 25th September 2022: 9.30am-5.00pm Monday 26th September 2022: 9.30am-4.00pm
For the latest information on the show, visit www.patshow.co.uk DOG’S LOVE and CAT’S LOVE:
Natural dog & cat food made in Austria
The Austrian pet food company PetCo GmbH offers a broad variety of natural products with its super premium brands DOG’S LOVE and CAT’S LOVE. Grain free wet food menus in 100 % human food grade quality are developed closely with veterinarians to meet the dietary needs. “We always aim for the highest quality and want to offer our dogs everything they need for a strong and healthy life by our side”, says company founder Katharina Miklauz. All products are produced in Austria with locally sourced ingredients where possible. Product Watch
Pet industry seminars
Catch a seminar.
It’s not just brilliant products that are on show, there are a series of seminars of giving you an insight into the pet industry. These free-toattend talks are always popular and are given by leaders in the industry. You could pick up some top tips or an insight that will help your business go to the next level. Check out the show catalogue for the full list of seminars.
Grooming demonstrations
With an increasing number of pet retailers introducing grooming salons into their stores, on both days of the show expert groomers will be giving free-toattend demonstrations of specialist grooming techniques, including Asian-style Grooming, Creative Grooming, Pet Trim and Traditional Trim, as well as advice on how to grow your grooming business.
The demonstrations will highlight the knowledge and expertise required to complete traditional grooming techniques successfully, as well as showing off a few modern and creative ideas. There will also be information on tools and products for the everyday groomer, plus tips and tricks to increase salon revenue.
The grooming activity at PATS Telford is being produced in association with Peanut and Pickle, an all-natural canine skincare brand.
The grooming demonstrations schedule:
Sunday, 25th September 2022 10am Holly Bridden – Creative Grooming Seminar 1pm Kirsty Cooper – Asian Style Seminar
Monday, 26th September 2022 10am Kara Boyd ¬– Pet Trim Seminar on a Shitzu 1pm Laura Cook – Traditional Trim on a Spaniel
The groomers will also be on the Peanut & Pickle stand (N40 in Hall 3) throughout the show to talk with people and offer one-to-one Q&A and extra demos.
New Starter Zone
With the show more popular with exhibitors than ever, PATS has added a third hall to the exhibition and launched a New Starter Zone — an area dedicated to pet start-up businesses.
The pet industry is fast moving and innovative, with new brands entering the marketplace all the time. Be sure to drop by the New Starter Zone, as it is quite possible that the next big brand is exhibiting here — and your shop can be an early adopter.
Show organiser Gordon Thomas said: “The demand for stand space has been phenomenal, so we took the decision to extend into Hall 3. It’s great to be able to offer pet start-ups the chance to showcase their new products and services in the New Starter Zone, and again the take-up has been really good.”
It’s a great chance to network and see new brands.
International Buyers Centre
PATS Telford will see the return of the International Buyers Centre as more overseas visitors are expected to attend following the pandemic. The centre will be run in association with PetQuip, which will also be staging its prestigious industry awards after the fi rst day of the show.
Trade association manager Pat Flynn said: “It is a pleasure to be working alongside the PATS team once again, helping to deliver international buyers to the show. We will also be celebrating innovation in the pet industry by announcing the winners of the PetQuip Awards 2022 at a special awards party on the Sunday evening. We look forward to seeing everyone and to working with such a professional team from PATS.”
View from an exhibitor
The boss of an award-winning company says that PATS is a “fantastic platform for business.”
Entrepreneur Tracey Voss, managing director of pet product manufacturer Tailor-Grace, attended the very fi rst PATS show at Sandown Park in Surrey in 2009. She is the founder of pioneering products such as Huskaloo, the world’s fi rst eco-friendly compact cat litter made from coconut husks, and has high praise for PATS.
“I feel I’m tied up with the history of PATS because I exhibited at the very fi rst one, at Sandown in 2009. I saw what PATS did for the industry early on, by creating an independent platform for visitors to attend and exhibitors like myself to showcase new products,” said Tracey.
Tracey, who has worked in the pet trade for 25 years and has just been shortlisted as a fi nalist for the Great British Entrepreneur Awards 2022, has also previously won fi ve awards at PATS for her products.
Last year, Huskaloo was named a New Product Award winner at PATS Telford 2021. And it also won Gold in the ‘Innovations In Lockdown’ category at the PetQuip Awards 2021. Tracey added: “I’d like to thank and pay tribute to organisers Gordon Thomas and his hardworking team for creating what has become a terrifi c, well-put-together show.
“PATS is the platform for the British pet industry to showcase its products. It attracts key visitors not just from the UK, but also from overseas, all under one roof. It’s fantastic, especially as an event at which to launch new products.
“And the size and wide reach of PATS also spans a spectrum of categories within the pet sector, attracting groomers, boarding kennels, independent retailers, and big supermarkets.
Exhibitor list
Henry Wag maxxipaws Accidents Happen Adios Plastic AHT Cooling All About Pet Health Ancol Aqueos Woolf UK Assisi Pet Care Dog Space Barker & Barker Benebone Acana E40 L16 A58 J50 C2 E61 H10 G2 F70 F40 G34 E14 N18 C10
Orijen Bestpets Boston Pet Bronte Glen DOG’S LOVE C8 G30 H66 E65 B12
Intersand Carnilove B16 B14
Burgess Pet Care
H60 Burns Pet Nutrition C20 Butcher’s Nourishing Food for Dogs H30
Symply Pet Foods Canagan Chanelle Pharma F50 F52 C66
Dogs Trust Christies Global Cold Store Group Connolly’s Red Mills Cotswold Raw Danish Design Dawsongroup Pet Comfort Ditsy Pet Dorwest Herbs
E71 C50 B50 H52 E23 C30 E43 J4 C44 H44 Kompact9 M15 Durham Animal Feeds B42 Earth Animal E10 Eden Pet Foods D52 Edgard & Cooper G72 easibed & easichick F62 TRM Pet K17 Essential Foods D34 PetQuip P1 Finer by Nature D32 Fish4Pets H20 Fold Hill Foods E50 For All DogKind F72 Forthglade C32 Frozzys J10 George Barclay D24 Gold Line Feeds F14 Goodchaps H54 Milk & Pepper E15 Animology E60 Start Products E60a GWF Nutrition E52 Catofu J44 HayPigs! A16 Healthy Option Pet Food K20 Hem and Boo / Dog & Co / Hemmo and Co G32 Hertford Shelving J30 Hill’s Pet Nutrition C12 Hugo & Hudson E51 COCO JOJO & DOOG H56 Barking Heads F16 Just 6 F8 Wagg F10 Meowing Heads F12 Instant Gifts G12 Trespaws C56 Jekca A34 Mackle Pet Foods C4 Johnson’s Veterinary Products B40 JR Pet Products G60/50 Kennelpak B20 Khanal Foods A60 Kikkerland Europe BV E74 Shredhouse K15 KONG Company D50 Bugalugs A50 Petface B30 Lennox E31 PBW News D30 BYMiT M24 Digby & Fox (Shires Equestrian) A40 Dougie’s Pets E33 Oralade N20 PowAir - Natural Odour Neutraliser B52 Mark and Chappell G24 Marnoch Pet Supplies F46 Dirty Little Paws J70 Noochy Poochy
L10 Mealberry GmbH D56 Miro & Makauri/Maks Patch D42 Mountain Garden Botanics J62 Mr Johnson’s/Dog Gone Fishin’ F42 Mr Slobberchops A42 James & Steel D64 Natural Dog Food Direct C62a Naked Dog C62 Natural Instinct J42 Naturaw F32 Naturediet E75 Natures Grub C40 Natures Menu H40 Nature’s Variety J40 Non-stop dogwear E32 Norfolk Industries L17 Norfolk Pastures A14 Nova Dog Chews H50 NuEPOS A30 Nurturing by Nature E22 Nutriment F64 Nuts For Pets F80 Pack Leashes M13 Paleo Ridge B2 Parklife F22 Passionate About Pet Food E47 Paws the Planet K13 Smoofl G76 Pawsome Paws Boutique J58 Pedigree Wholesale D10 Pero Foods F2 Soopa Pets D20 Pet Munchies E42 Pet Rebellion C42 Pet Remedy E70 Pet Trade Innovations E34 Dog’s Love & Cat’s Love B10 Petlife International D44 Pets Choice D40 Pets Unlimited G20 Phytopet H22 Pippas Paws J56 PPFL J64 Pooch Snax K11 Poochiful K10 PPM Winstock H2 PPM H4 Premier EPOS H74 ProDog Raw G10 Profl ax A32 Pup Pup Foods F78 Rachael Kelly Equestrian Accessories F24 The Original Metal Sign Company G20 Dodo Direct C6 Wilsons Pet Food E41 Scruffs E11 Skinners Pet Foods E73 Benyfi t Natural / Billy + Margot C54 Scoff Paper J60 See Change Now A52 Sharples Pet D60 Simply2 Pet Products J12 Sniffers Pet Care G44 Su-Bridge B60 Tailor-Grace F34 Millamore C64 Cold Room Rentals F30 Lords and Labradors C52 The Barking Bakery J20 The Doggy Baking Co. L15 The Canny Company J36 Company of Animals G42 Little Bigpaw G4 The Golden Paste Company D22 The Innocent Hound G78 The Pawfume Shop E13 The Little Hay Co C34 Ruff and Tumble A56 Rukka Pets F60 Trinkety Paws A20 Trixie F20 Sabre Wholesale A36 UltraGrime H70 Versele-Laga C60 Vetark B44 Vetfl eece A10 Voyager A12 We.pet G14 Weenect, GPS tracker for pets F76 WHM Pet Group D80 Windsor Food Machinery E35 WufWuf B2B F74 Yarrah Organic Pet Food D38 Sportspet A22
Visit Pet Product Marketing
Pet Product Marketing will be there! Be sure to pop over to stand H2 in Hall 2 to say hello to the team, grab a goody bag, and enter our Win Stock competition, where pet shops can win brilliant products to sell in their shop. To fi nd out more about Win Stock, check out the free supplement with this issue.
For independent pet retailers www.petproductmarketing.co.uk
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