ARIUS BRINGING ART TO LIFE

PRIME RENTAL GROWTH

The art world is changing, and changing in a big way. This isn’t just another NFT or alternative virtual offering, but one that is a physical, tangible technology to support artists and collectors alike.

Taking an exciting new leap in art reproduction, conservation and creation, revolutionary company Arius are bringing their 3D digitisation-to-print solution to the global market. A pioneering technology that was first developed to support a forensic analysis on the Mona Lisa, this system sets a new standard in art technology.

Following the Mona Lisa undertaking, Arius worked with conservators at Tate and the National Gallery of Canada to achieve the replication of some of the world’s most loved art, including pieces by Van Gogh, Monet, Cézanne, Degas and Gauguin. This has only strengthened the company’s reputation, aided by their leading propriety technology and multiple avenues of expertise.

The incredible technology has a wide range of functions including; art replication, creation, visualisation and data analysis. A wealth of potential has been effectively harnessed to form three divisions: Arius, alta Creative Studio and Artiam. These divisions each offer unique opportunities with Arius working on high resolution replications for museums and collectors; alta Creative Studio collaborating with individual artists, and Artiam which is dedicated to art data analytics.

Arius’ ultra-high-resolution scanning technology has placed them at the forefront of art industry innovation. Their data capture platform is composed of a 3D colour laser system, a museumgrade robotic handling system and a propriety data processing platform. This innovative digital platform partners perfectly with Canon’s leading Eiger elevated printing technology, enabling seamless replication. The laser scanner and robotic art handling system ensures highly precise data capture from a painting’s surface. Using low power laser beams also protects the condition of fragile artworks, demonstrating Arius’ focus on the preservation and appreciation of art.

There are clear benefits for the fine art market from this flawless scan-to-print process, as the sophistication of this software enables ultra-high-resolution replications, with unrivalled accuracy of geometry and colour. Catering to the diverse needs of museums, artist foundations and private collections alike, the process responds to an increasing desire to monetise art collections through derivative activities, such as lending for exhibitions or collateralisation, as well as opportunities for community outreach and education.

What this means for collectors is an entirely new way to enjoy your art without the risk involved with moving and using originals. You can now safely store and enjoy artworks in multiple locations with no perceptible difference in the piece itself. They also offer ariustechnology.com the chance to use their specialised Arivu Studio, which enables any scanned artwork to be viewed digitally in minute detail allowing you to see your art in a whole new way. Additionally, Artiam’s data analysis involves proof-of-concept trials to verify art and detect damage. This platform continually works on addressing the challenges of authentication, condition analysis and attribution that are prevalent in the art world. This means improved accessibility and transparency in valuation of art and art transactions, as well as the verifiable provenance of a work.

Another avenue which is facilitated by Arius’ technology is larger print runs for commercial clients. This more economical employment of their cutting-edge technology transfers highquality input data into the in-house Géomatique printer. This generates prints of historic and contemporary masterpieces for elevated impasto works and collage, increasing the quality and range of the art décor market.

Finally, the alta Creative Studio opens possibilities for artists to create an original Elegraph print series for collectors, galleries, and corporate clients. Unlike lithograph prints, Elegraph prints captures the artistic intent of impasto style paintings. This fills the market need for innovation in textured printmaking, especially for artists working in multi-media and struggling to meet consumer demand. No other print studio offers the level of technology available to alta, combining ultra-high-resolution scan data with sophisticated digital creation. Artists can work together with the alta Master Printmaker and Arius technology to translate their work into the digital sphere. Digital artists can insert their digital creative work directly into the Elegraph printmaking process. This process also allows for the creation of NFTs from physical works, marking the emergence of new forms of art and revolutionising the digital marketplace.

One such example is the striking Stale Amsterdam x alta “Salvador Dali” collection which is available now, featuring varied colour-ways derived from an incredible original creation.

Salvador Dali - Colour on Colour