Cao Zeyu
Graphic Design Cross-Cultural Communication: Case Study on Chinese and Thai Characters
Chen Daoling
The Application of the Buddhist Lotus Pattern on Costume
Kesinee Srisongmuang Korakot Aromdee
Textured effects in textile Art as Medium of Artistic Expression Analysis and Utilization of Tie and Knot Techniques in Product, Furniture, and Art Decorative Items Design
Kuo Yu-Pei
From Unisex to Agender: Alternative Practice Principles and Element Arrangement in Fashion Design
Li Xian
Modular System Approach to the Regeneration of the Urban Building Surfaces
Narathip
Creative Tourism Development Through Service
Amtiengtron
Design: A Case Study of Community-Based Tourism of BAN PANGHA, Chiangrai
Pichatorn
The Technical Development in Surface Design from
Nualdaisri
Thai Silk
Yang Xing
Paradigm of Information Design in China (20092019): A Content Analysis Based on the Chinese Design Academic Journal ZHUANGSHI
Yeoh Pui See
Peranakan Art and Palm Paper: Implications on Decorative Items
According to the alphabetical order
Spearheading towards a new decade, marks new horizon for all walks of artistry. At Silpakorn University, the Ph.D. International Program in Design Arts has progressively foster ties across the globe, providing the new frontier of creativity with international diversity. With exclusive recognition as the sole international postgraduate program, receiving students from Chinese Mainland, India, Indonesia, Japan, Malaysia, Taiwan, Thailand, United Kingdom, and Vietnam. The 10th Thesis Examination Exhibition presents the creative outcomes from the research of our doctoral candidates hailing from different parts of the globe. The research of each candidate encompasses individuality in innovation, providing an edge of reflection. Together, we have strived through the high and low in reaching the achievement of today with immeasurable happiness and gratitude. As an international program, it shall continue to enrich new generation of artists, architects and designers not only with knowledge but also local and international exposure in envisioning their future career path. From Asia to Europe, countless cultural exchange trips were organized through different events to cultivate students. With cultural diversity at heart, this program has brought the world closer to its generations of tomorrow. Taking this opportunity in extending my gratitude to Dr. Thanatorn Jiarakun; Dean of Faculty of Decorative Arts, Professor Eakachat Joneurairatana; Chairman of Ph.D. International Program in Design Arts, Board Members of Ph.D. in Design Arts and to all faculty and university staffs.
Best Regards, Assistant Professor Chaicharn Thavaravej President of Silpakorn University
As Silpakorn is “A leading creative University” in Thailand, we create a new generation such as designers, architects, and artists to strengthen their professionals and succeed in their career for the growth of the creative economy nowadays. Our international program of Art and Design gives the best both theory and practice-based research for Ph.D. graduates. The Ph.D. 10 Thesis Exhibition of 10 doctoral candidates consists of artists, architects, and designers in our Doctor of Philosophy in Design Arts program, who we are proud of. They have been studied, shared, and exchanged many experiences with a good memory for each other. I wish all of you the best of luck and looking forward to seeing all of you highly successful in your career in the future. Thank you for the support of the Dean of the Faculty of Decorative Arts; Dr. Thanatorn Jiarakun, Dean of Graduate School; Associate Professor Dr. Jurairat Nunthanid; all the professors, secretary officers, and staff members of the international program. And finally, we would like to express our profound gratitude to our president, Assistant Professor Chaicharn Thavaravej who has always supported our program of study activity and be the president presiding over the opening ceremony.
Best Regards, Professor Eakachat Joneurairatana Chaiman of Ph.D. Design Arts (International Program), Silpakorn University
Ph.D. International Program in DESIGN ARTS
GRAPHIC DESIGN CROSS-CULTURAL COMMUNICATION: CASE STUDY ON CHINESE AND THAI CHARACTERS
THESIS EXHIBITION
CAO Zeyu 275100996@qq.com Advisors: Asst. Prof. Dr. Jirawat Vongphantuset Prof. Eakachat Joneurairatana Thailand is home to the world’s largest overseas Chinese community. In the meantime, Chinese tradition and culture are embraced by and blended into Thai people's livings. This includes "Chinese, calligraphy, and Chinese zodiac" that are currently common in Thailand. Traditional Chinese characters are a distinctive symbol of the Han nation and a totem of the national spirit. Because Thailand is one of the countries that hold many Chinese citizens, Chinese characters became widely used and part of Thai civilization. There is a historical relationship between traditional Thai characters and Chinese characters with the Thai alphabet having unique artistic characteristics and the Chinese having unique hieroglyphic characteristics. The zodiac sign is recognized and used in both Chinese and Thai cultures. Meanwhile, it also serves as the breakthrough point in the cross-cultural exchange activities between China and Thailand. Since the zodiac culture stimulates the recognition of cultural identity between the two peoples, it has naturally become the theme of the cultural exchange activities between China and Thailand in this article. First, focuses on the study of the cultural characteristics of the traditional Chinese zodiac and discusses its origin and evolution, visual symbol characteristics, and aesthetic connotations through social investigation and research. Second, on the basis of the former research, it provides analysis and a comparison of the current situation of the Chinese zodiac visual symbol design and proposes the basic design steps and methods. Finally, it takes this as a case to further verify the application of "seeking common ground while reserving differences" in cross-cultural communication activities, prospecting the application of this design method in cross-cultural design among other countries.
Ph.D. International Program in DESIGN ARTS
THE APPLICATION OF THE BUDDHIST LOTUS PATTERN ON COSTUME
THESIS EXHIBITION
CHEN Daoling 316910027@qq.com Advisors: Assoc. Prof. Sone Simatrang Prof. Eakachat Joneurairatana Dunhuang Mogao grottoes is the largest and most abundant Buddhist art place in the world, the caisson lotus pattern decorated in the cave is exquisite and gorgeous. However, due to natural and artificial factors, mural resources are gradually disappearing. The purpose of this research is to propose an innovative application method of the caisson lotus pattern in fashion design, by combination the origami art and virtual clothing design technology, so as to preserve the artistic characteristics of the caisson lotus pattern and create new styles of clothing from the roots of Dunhuang art, and improve the feasibility of virtual clothing design technology, promote continuous innovation of clothing design methods. The results of the research show that the innovative design effect of the lotus pattern based on the shape grammar not only retains the structural characteristics of the traditional lotus pattern, but also has innovation and uniqueness character. It basically meets the aesthetic needs of young people, which provides a feasible solution for the innovative design of traditional patterns. About the application effect of lotus pattern in clothing, the folding technique from origami art can convert 2D patterns into 3D clothing structure, which not only breaks the application form of traditional patterns in clothing design, but also creates new clothing styles. Through the CLO 3D software, the virtual design process of the 5 prototypes in this research is obtained, this not only realized the virtual simulation of three-dimensional modeling clothing, broadened the types of virtual clothing, but also find out that the virtual clothing can better express the designer's ideas when compared with physical clothing, the garment enterprise can use this technology to optimize the design process and better provide customized services for customers.
Ph.D. International Program in DESIGN ARTS
Textured Effects in Textile Art as a Medium of Artistic Expression
THESIS EXHIBITION
Kesinee SRISONGMUANG Kesisr@kku.ac.th Advisors: Asst. Prof. Dr. Veerawat Sirivesmas Prof. Eakachat Joenurairatana The textured effect of the washing process is an 'inevitable change appearance' in fabrics. The quest for the potentiality of these inevitable change textures in textiles generated for the research topic. This research aims to analyse existing textured effects appearance and identify critical factors to create textured effects; textile art is the medium to contribute to its knowledge of the relationship between temporal and conceptual context inevitable change to expand these appearances' aesthetic quality. The Research methodology employed iterative practice-led research and research-led practice in a single project. In this research, literature reviews and experiments are to identify the concept of artistic 'medium' through experiments. Local materials and parts of traditional processes applied for the experiments. Indigenous handspun cotton and silk that vastly used in local Thai handwoven textile selected for this research. Yarn twist made by cotton and silk obtaining the alternative characteristics and property of elasticity adding potentiality of textured effect into common local material. Processes and works of professional artists were adopted to understand the relationship between physical and aesthetical by creating textile art practices. The research result is the series of textile art representing creative textiles' textures that inevitably change appearance into the main protagonist. These textile artworks' new characters conveyed the relationship between materials, process, conceptual context making as an expressive tool for subjective inspired, to approach art or/and design outcome of the topic. A researcher gains both tacit physical and aesthetic knowledge through this research and practice. Furthermore, the alternative characteristics added to common local materials that expansive potentiality yarn making could create new value for the future alternative used in the local textile community.
Ph.D. International Program in DESIGN ARTS
Analysis and Utilization of Tie and Knot Techniques in Product, Furniture, and Art Decorative Items Design
THESIS EXHIBITION
Korakot AROMDEE aromdee_k@su.ac.th Advisors: Prof. Eakachat Joenurairatana Asst. Prof. Dr. Jirawat Vongphantuset What factors retain the knotting and tie local craft heritage and valuable in daily life and economic benefit? The fishermen's lifestyles focused on the interest of living with muddy slopes along the seaside area. Such traditional skills and techniques of tying the rope with various knots to the bamboo trunk, which can absorb and withstand the natural wind and wave force, is a method preserved to create a catcher. As a daily routine by bringing food in the household, a learning culture combined with practices as if the crafts become a natural seasonal translation resulted in memories, records, adapting, applying methods, making different ways, and adapting as a tool designed to sustain a living. Therefore, the decoding of ancestry wisdom and common routine practices, to combination of procedure techniques, and suitable materials, would require to create a contemporary craft design with sustainable products worthy of higher quality for future development. Since, handicraft variation in various regions is scattered with specific quality and market needs, the producer must develop to support the commercial growth and success for pertaining cultural preservation as well as responsibility for the environment. This research intended to develop contemporary art and design perception and value from a tie and knotting with an appropriate material such as bamboo ligament. The objectives have committed to investigating the original Knotting history and process, including the related material for knotting such as bamboo, rope and paper. This paper used the Practice Led Research approach as the primary method for this dissertation with mixed research objectives. This research provided the method and process of used tie and knotting to create creative decoration furniture by divided into four phases: exploration, inspiration and ideate, implementation, and delivery. The research result provides a context of Thai craft and folk arts, wisdom of knots and tie. Also, explain the importance of the arts aesthetic for creative craft and creative design. To clarify the relationship between handicrafts to contemporary designs and created the new design process model. This paper also demonstrates how to shifted local handicraft to contemporary designs. To sum up, this research will increase handicrafts in the local Thai community and preserve the Thai local.
Ph.D. International Program in DESIGN ARTS
FROM UNISEX TO AGENDER: ALTERNATIVE PRACTICE PRINCIPLES AND ELEMENT ARRANGEMENT IN FASHION DESIGN
THESIS EXHIBITION
KUO Yu Pei KUO_Y@silpakorn.edu Advisors: Asst. Prof. Dr. Jirawat Vongphantuset Prof. Eakachat Joneurairatana
There is a significant design gap between gendered and genderless fashion designs. Genderless fashion is not a trend but a new normal, which enables self-identity to show and explores the future gender of human society. This study aims to benefit modern genderless fashion design and specifically, it clarifies the unisex concept transformation effect to fashion and develops practice principles for designers. This study applies a historical analyzing method to identify ‘unisex costume’ from aspects definition, history, modernization, ancient attire, costume structure, and wearable skills. By historical case comparison, this study revealed the relationship between gender and fashion, and the design experiment is taken follow the action research method to test the hypothesis that the inertia and demand on the relationship of the prototype and silhouette in gender and then flexible design experiment fit with both gender bodies. A survey was distributed to fashion experts and received positive feedback to improve the research validity. As a result, this study produced a genderless collection and guide manner as outcomes to explain the new knowledge gained. The conclusions suggest that, in concept, representations of individual style are more important and influential than gendered dress codes when designing genderless collections. In practice, the flexible design of adjustment and size definition are reasonable solutions to fit with different bodies. This study's alternative exploration yielded conceptual and practical design principles to blur the gendered costume design boundary, to push more gender-free possibilities in fashion design, to reach the objective of benefit modern agender fashion as contributions.
Ph.D. International Program in DESIGN ARTS
MODULAR SYSTEM APPROACH TO THE REGENERATION OF THE URBAN BUILDING SURFACES
THESIS EXHIBITION
LI Xian li_x@silpakorn.edu Advisors: Prof. Eakachat Joneurairatana Asst. Prof. Dr. Veerawat Sirivesmas The cooperative model of building regeneration is needed in the process of urbanization. The designers tend to efficient rebuild (redevelopment), and the residents tend to cheap repair (rehabilitation). This study aims to establish a co-creation model for building regeneration by the modular system and art intervention. Specifically, the co-creation between designers and residents focuses on the art intervention to decorate the building surface. In this context, building regeneration is defined as the retrofitting of building surfaces, which realizes the replacement of materials through the additional structure of building surface. To test the hypothesis that modular system and art intervention are used in retrofitting old building surfaces. Through case study, to select modular unit for art intervention in building surfaces, and to select modular frame for retrofitting old building surfaces. Through theoretical deduction, to establish modular system for retrofitting old building surfaces. Through practical design and workshop, to verify the effectiveness of the modular system in Chongqing Xiahao Street. The results showed modular system is suitable for most of the old building surfaces, that is an effective form of co-creation; art intervention is limited to residents and designers, that cannot achieve the representation of city characteristics. These results suggest that the modular system can be used for the old building surface retrofitting to realize the effective co-creation between residents and designers, but the depth of art intervention is not enough. On this basis, the co-creation with the participation of residents, designers and artists is established to improve the art intervention to the local art intervention, to realize the representation of city characteristics in architectural surface decoration and the collaboration in urban culture and art. Finally, a modular system guidebook is designed, which contains the modular framework for different requirements of the old building surfaces, and modular elements for different levels of co-creation depth.
Ph.D. International Program in DESIGN ARTS
CREATIVE TOURISM DEVELOPMENT THROUGH SERVICE DESIGN: A CASE STUDY OF COMMUNITY-BASED TOURISM OF BAN PANGHA, CHIANG RAI
THESIS EXHIBITION
Narathip AMTIENGTRONG aj.narathip@gmail.com Advisors: Asst. Prof. Dr. Veerawat Sirivesmas Assoc. Prof. Sone Simatrang The objective of this research was to develop Creative Tourism through the creation of a service design model. This could help local people having professional community management skills and progressing to develop professional Creative Tourism. Nowadays, the importance of Creative Tourism has become more meaningful to travelers than in the past. Not only will they travel, but they will also spend their quality time to learn together. From a fundamental study, it was found that most of the local community would not manage and conduct services professionally as expected. The study site was Ban Pangha in Chiang Rai province, Thailand, one of the potential emerging tourism destinations with a good model for local contribution. This research was a qualitative study that was appended between the demand side and supply side from the travelers, the local people in Ban Pangha, and key stakeholders through a workshop-based study. The study showed that travelers need the elements to complete their travel objectives, especially AUTHENTICITY and they need to learn more about the traditional culture, way of life, resources, gastronomy with less manipulation but managed professionally with cleanliness, as hygiene is one of the first elements, which affects their alternatives and satisfaction, especially after the COVID-19 pandemic. They require a professional service process from the local people, communication, contact points, booking, and confirmation process as well. From the results from the supply side, it was found that the local community representatives need to learn more about good management, and improve their service system. The outcome of this research was the PPMM model: P is People Development, P is Tourism Product Development, M is Management, and M is Marketing. This model’s purpose was conducted to help community leaders, service staff, and people to professionally develop their village to be a tourism village or Creative Tourism.
Ph.D. International Program in DESIGN ARTS
THE TECHNICAL DEVELOPMENT IN SURFACE DESIGN FROM THAI SILK
THESIS EXHIBITION
Pichatorn NUALDAISRI nampichatorn@gmail.com Advisors: Assoc. Prof. Sone Simatrang Dr. Kris Yensudchai Although Thai silk fabric is well known for its unique characteristics such as shiny, smooth, luxury and cultural richness, there are some limitations of weaving technique. A textile innovation knowledge and creativity will serve as the main developmental process. The typical look of Thai silk fabric is vivid color, flat, nonfunction, which make it remains remembered as old-style traditional products. As well, the finished products from Thai silk are mostly fabric and clothing. In creating new texture and function by combining Thai silk yarn with other yarn types is an uncommon proactice, which might be affected from the belief that it would decrease Thai silk value. This project was aimed to develop textile surface design from Thai silk yarn, which is the existing resources in Thailand. The modern textile innovations will be exploring and experiment with the weaving technique and combining with other yarn types. The objective is to enhance value to the fabric surface to be more than Thai cultural fabric but utilize them as Art form, not as in traditional application of fabric and clothing industry. By design process, the researcher will collect data information from an indepth interview for users, perspectives, Thai silkworm processing and species, Thai silk market, and textile innovations. These key data will be analyzed and synthesized for experimenting and exploring the new surface design for Thai silk. All findings from the experiment will be presented as Art installation form based on “Art as experience” theory for the audience to experience the value of Thai silk. By the result, Thai silk will not be only for showing luxury traditional fabric, but also can be functional and creative. The key elements from each exploration that can be utilized to textile surface designs. In final, the project will provide knowledge to silk users and designers about Thai silk in different ways of use, so the local Thai silk will be more attractive.
Ph.D. International Program in DESIGN ARTS
PARADIGM OF INFORMATION DESIGN IN CHINA (2009–2019): A CONTENT ANALYSIS BASED ON THE CHINESE DESIGN ACADEMIC JOURNAL ZHUANGSHI
THESIS EXHIBITION
YANG Xing yang_x@silpakorn.edu Advisors: Assoc. Prof. Sone Simatrang Dr. Rueanglada Punyalikhit
The changes in information technology have brought about changes in communication methods and media. As Mainland China is leading in information technology, the emerging paradigm of Chinese information design is forming. This study takes the perspectives of design history research, art history research, and science history research to create a set of design paradigm research models. Subsequently, this study takes the Chinese comprehensive design academic journal ZHUANGSHI as the data source to decode the paradigm of information design in China (2009–2019) by content analysis method. As a result, design paradigm research models including a new design classification model, a relationship model among paradigms, and a design paradigm descriptive indicator system were created. And, China is forming an information design paradigm that focuses on longterm benefits and balancing relationships rather than creating artifacts, which is dually affected by the development of global information technology and China's domestic economic, cultural, and design education development strategies. Design practitioners are more and more willing to set design goals from the perspective of the supplyside and are carrying out extensive design cooperation on data-driven platforms. In practice, the understanding of the emerging paradigm can clarify the new development direction of information design for practitioners. In theory, the design paradigm description models can provide researchers with a set of theoretical models for design paradigm research.
Ph.D. International Program in DESIGN ARTS
PERANAKAN ART AND PALM PAPER: IMPLICATIONS ON DECORATIVE ITEMS
THESIS EXHIBITION
YEOH Pui See puiseeyeoh@gmail.com Advisors: Asst. Prof. Dr. Jirawat Vongphantuset Asst. Prof. Dr. Veerawat Sirivesmas The Peranakan is known as one of the most important but almost disappear culture of Southeast Asia. The term of Peranakan derived from Malay language to describe descendants of Chinese father from China and local mother who have called the Straits Settlements their homes at the period of British colonial in Malaya. The man is known as Baba and woman as Nyonya. The Peranakan communities developed a unique culture determined by traditional Chinese religious practices. The Baba had established international trades with China and Europe countries which has contributed greatly to the economy. Working along with the British, they have expanded into local commercial plantations of gambier, pepper, rubber and oil palm. The lucrative earnings were used in maintaining their lavish lifestyles and adoration of imported collections of decorative items. The Nyonya were respected for their crafts especially needle works with auspicious connotations of art elements which uniquely reflected the Qing dynasty, Malay and European styles. This research is aimed to preserve the Peranakan art with combination of palm paper. The research method applied was mixed methods of quantitative, qualitative and process experiment. The quantitative research method was employed to determine the acceptance and perception of consumers with total of 399 samples from 10 locations across The Klang Valley. This followed by qualitative research methods of interviews were conducted on 6 designers and 6 experts to provide further support. With positive result, the final method of process experiment was used to examine material suitability through crafting techniques. With the results, the researcher employed the techniques into the development of 5 decorative items using motifs and colours borrowed from the Peranakan arts. The crafted decorative items are the researcher’s personal recollections of her Peranakan roots.
SCHEDULE OF OPENING CEREMONY Date
March 22, 2021
Venue Art and Design Gallery Faculty of Decorative Arts Silpakorn University Wang Thapra Bangkok 15:00
Registration
16:00 Welcome Speech by Professor Eakachat Joneurairatana, Chairman of Ph.D. International Program in Design Arts, Silpakorn University 16:05
Report Speech by Representative of the Ph.D. Candidate
16:10
Opening Speech by Assistant Professor Chaicharn Thavaravej, President of Silpakorn University
16:20
Exhibition Opening by Assistant Professor Chaicharn Thavaravej, President of Silpakorn University
16:25
Group Photo
Acknowledgement Asst. Prof. Chaicharn Thavaravej (President of Silpakorn University) Program Committee Prof. Eakachat Joneurairatana Assoc. Prof. Sone Simatrang Assoc. Prof. Piroj Jamuni Asst. Prof. Dr. Jirawat Vongphantuset Asst. Prof. Dr. Veerawat Sirivesmas Dr. Rueanglada Punyalikhit Mrs. Malinee Wigran Internatinal External Examination Committee Prof. Dr. Julian Goddard, Commonwealth of Australia Prof. Dr. Mustaffa Halabi HJ. Azahari, Malaysia Assoc. Prof. Dr. Alessandra Rinaldi, the Italian Republic Assoc. Prof. Dr. Nicole Wragg, Commonwealth of Australia Thesis Advisor Dr. Kris Yensudchai Key Resource Person Dato Prof. Dr. Che Musa Che Omar Prof. Zhu Dongping Dr. Zhao Zhengyi