Fifth Harmony Summer Music Sizzle Issue

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EDITORIAL OFFICE: 646.613.1010 WEBSITE AND CUSTOMER SERVICE: 877.935.5728 (M-F 10am-6PM EST) Write to us at: YRB Magazine, 483 BROADWAY NEW YORK, N.Y. 10013 Enclose a self-addressed stamped envelope with all artwork submissions. No portion of this magazine or its contents may be reproduced without the written consent of the publisher. We welcome your letters as well as editorial and photographic submissions. Š 2014 YRB Magazine. All rights reserved. YRB is published bimonthly by Yellow Publications, YRB Magazine, 483 BROADWAY NEW YORK, N.Y. 10013 Postmaster: Send address change to YRB, Canal Street Station, P.O. Box 2036, New York, NY 100130874 . Pending Publications-Application to mail periodicals postage rates is pending at New York, NY and additional mailing offices.


lil

WAYNE

THA CARTER

COMING SOON

C A S H M ON E Y- R E COR D S . CO M

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YO U N G M ON E Y. CO M

© 2014 Cash Money Records, Inc.


– SPRING TWENTY 14 –

PHOTO : PAUL PA RK

– @ M AT I XC LOT H I N G .CO M –


80 Table of Contents:

What's Inside Features

Page 80 - Austin Mahone Page 92 - Fifth Harmony Page 104 - Sam Smith

Fashion

Page 13 - Buyer's Guide Page 124 - A Denim Night's Tale Page 49 - Brand Patrol Page 54 - Ashton Michael

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92

What's Inside Page 29 - Radar Watch Page 68 - Neon Trees Page 44 - 5 Buzzworthy Artists Page 49 - Pilar Sanders

13

Beauty

124

Page 26 - Cleanse & Tone

Travel

Page 22 - The best places to visit this summer

Also In This Issue Page 140 - Party Page Page 25 - Summer Cocktails Page 138 - DJ Spotlight Page 64 - Photo Essay

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Odessy Barbu The Los Angeles based photographer shot actor Ian Anthony Dale for the denim fashion shoot A Denim Night's Tale, and Ashton Michael in Cut & Sew. Having photographed such artists as Bruno Mars, Miguel, and The Wanted for YRB, Odessy never disappoints when it comes to capturing the talent in their truest essence.

Miguel Starcevich Having lived and worked all over the world, this now LA based photographer is sought after by many. His photos have graced the pages of Flaunt, Vogue Italia, and In Style just to name a few. For "The Secret Is Out", Miguel was extremely instrumental in taking Austin Mahone to another level.

Jonathan Valdez As Creator and Editor-in-chief of OrangeJuiceandBiscuits.com, Jonathan stays in the know of who's hot and who's not. Having covered everything from Mercedes Benz Fashion Week, to the most exclusive parties in town, the New York socialite chatted it up with all the new artists in Radar Watch.

Kela Walker Delivering up to date news on some of the biggest talents in the business keeps this television host, correspondent, blogger, and fashionista on the go. With all her travel it's only right she gives us the deets on the best places to travel this season.Â

Ronald Cadiz "Creating fantasy and making people beautiful" is the motto this NYC based lens man lives by. Ron has photographed everyone from Justin Timberlake to Rose Byrne, so creating magic with Fifth Harmony (Girl Power) was a walk in the park.

Also Contributing Faisel Almalki, Gari Askew, Stephanie Amy Collazo, D-Nice, Josh, Dehonney, Nick Dorey, Jimmy Fontaine, Stephen Garnett, Carlos Gonzalez, Shervin Lainez, Leann Mueller, Rebecca Need-Menear, Lamont Foto Roberts, Rukes, Tim Saccenti, Dewayne Weise, Andrew Werner, Andrew Zaeh




BUYER'S GUIDE Photography Josh Dehonney

On the following pages we have a chosen items that are guaranteed to have you stand out not only this season, but for many to come. From sports to fragrance to sunglasses, try adding these pieces to your wardrobe and watch as your style is immensely elevated.

Fly Society

$28 www.flysocietyonline.com

TWENTY TWO x DIEM Limited Edition Caps

$100 www.twenty-two.com

Robin's Jean

$69 www.RobinsJean.com

Cap Off Your Style You no longer have to just rep your favorite team. Switch it up and shout out your city, favorite brand, or the mood you're in with some of these statement fitted caps.

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Tee Time You can never have too many tees, so why not grab one or two with a vintage twist. OLD FLAME has just released a 28 piece collection of tees based off matchbook cover art from the 1940's, 50's, and 60's. Made from high quality American-made cotton, these shirts give you just the right amount of nostalgia.

$30 www.oldflamegoods.com

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Shades of Cool Rock out from the sun in the freshest eyewear of the season. From aviator to wide frame, any of these seven dark tone sunglasses will keep you on point.

Saint Laurent

$345 www.solsticesunglasses.com Ksubi

$325 www.ksubi.com Marc Jacobs

$435 www.saks.com

Marc Jacobs

$450 www.solsticesunglasses.com

Saint Laurent

$345 www.saks.com

Gucci

$375 www.gucci.com

Alexander McQueen

$380 www.solsticesunglasses.com

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Running Wild APL (Athletic Propulsion Labs) recently released a few killer style sneakers perfect for the season. In bright color options, the Los Angeles based brand offers the perfect blend of comfort, style, and high performance.

Prices range from $150-$175 www.saksfifthavenue.com

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Team Spirit In support of the "FIFA 2014 World Cup" games, watch brand TechnoMarine has partnered for the second time with Brazilian Pop-Art artist Romero Britto. The final product is an 8 piece collection of timepieces in support of the leading soccer nations. Be a part of history and cheer your favorite team on!!

$525 www.technomarine.com

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Raise Your Scents Stellar perfumer Christopher Brosius knows a thing or two when it comes to capturing the perfect scent. With his limited edition signed and numbered "The Box", a 40 piece collection of all his fragrances you can not only set your fragrance according to your mood, but leave multiple lasting impressions.

Priced at $6,500 - $10,500 www.cbihateperfume.com

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Take Me Out To The Ball Game With their Heritage Baseball Collection, leather aficionado Coach offers up some stylish pieces when you're set to step up to the plate.

Coach

Coach

leather ball $48

"Bleeker baseball bat" $248

Coach

Coach

baseball glove $248

baseball cap $198

Coach

"Bleeker day tote" $598

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Travel changes you, enlightens you, and can inevitably give you a brighter outlook on life. Whether it’s a weekend getaway or a full on multi-week vacation, traveling is one of the best investments you can make to expand your horizons and experience the world. So, stop waiting for the right time and book a ticket somewhere, ANYWHERE. There’s no better time than the present to pack up, leave, and begin to live life beyond your current reality. Any of these top destinations will do the trick.

PUERTO RICO

So you don't have a passport, so what. (Even though it’s possible to get one in 24 hours) You can still get out of the country: kind of. A getaway to Puerto Rico feels like a world away without leaving the U.S. In the time that it takes some to commute to work you can be sipping coladas and indulging in authentic Latin cuisine all while taking in a Caribbean sunset. It’s got all the spoils of an international retreat- sunny beaches, lush rainforests, zip line adventures, and nightlife. If that’s not enough, indulge in the free drinks and tour the Bacardi Factory where you will learn about the making of the homeland’s official rum. The best part about this is there isn’t a good or bad time to visit Puerto Rico as it is summer year round.

CROATIA

Croatia known for having it all; rich culture, natural beauty, a majestic nightlife and gorgeous beaches are just a few of the reasons why it’s become a vacation hotspot. Take a tour through the old town of Dubrovnick, a hike in the dramatic mountains of Palencia, a sail on the Adriatic Sea or sit back and sunbath on the gorgeous Zlatni Rat beach. Croatia has that rare blend of glamour and old–fashioned charm that makes it a must visit for travelers. The best times to travel are June through September with July and August being the most crowded.

INDIA

If you're looking for a getaway that will change your perspective on life, look no further than India. You’ll want to clear your calendar for at least 8 days to fully experience the depth of this destination. The flight alone is 14 hours straight (from NYC) but well worth it as India is filled with a historic past and opulent presence that’s sure to put you in a state of reflection and gratitude. You won’t want to sit still on this vacation as each region of the country has something new and distinct to offer. A great time to visit is during the Holi Festival, commemorating the victory of good over evil, taking place all over the country. It’s nothing more than a down and dirty fun filled time. Of course the Taj Mahal, one of the seven wonders of the world is not to be missed in Agra. Take a walk inside the palace and indulge in its tragic love story. A mere 5 hours away you can explore the “Pink City” of Jaipur and take an elephant ride up the steep path of the Amber Forte – one of the most visited fortes in India- and hear rich tales of warriors and royalty. In Delhi, reflect on the great Gandhi and see many of the places where he left his mark. Don’t return home without experiencing the bazars and learning how to properly wear a sari.

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ANGUILLA

You get a two-for-one vacation with this destination. Fly into Saint Martin and spend a couple days there before taking a quick ferry ride to the serene island of Anguilla. With 33 beaches that span the 16-mile long x 3-mile wide island, you'll feel like each one is your own private island. Kick back, relax and get lost in the white sandy shores and deep blue seas to truly understand why the island is tranquility wrapped in blue. While the beaches will lure you in, it's the people and the culture that will call you back time and time again. Islanders are kind and feel like long lost family. Explore the culture of the island or visit during one of their many festivals like the Anguilla Lit Fest, that allows you to get up close and personal with some of your favorite authors from the Caribbean and beyond.

New Orleans

LA. No, not that LA,but Louisiana, specifically New Orleans, Louisiana; better known as NOLA! There is a lot to do, see and enjoy in this southern city. Steeped in influences from Europe, the Caribbean, Africa and beyond, NOLA is a unique melting pot of culture, food and music. It's the southern city with flare. Not to be missed is a visit to the world renowned French Quarters- bustling with restaurants, clubs and music to keep the people moving and indulging in the culture. Never will you visit a place that's so free and full of energy like that seen on Bourbon Street. The most popular time to visit is during Mardi Gras (Feb, March) but New Orleans is full of festivals year round. The summer is peak season when the festival schedule ramps up with celebrations of everything from food and music to culture, literature, the arts and so much more. There's literally something for everyone in NOLA.

IBIZA

Located in the Mediterranean Sea, off the coast of the Spain, Ibiza is the third largest island of the Balearic Islands, an autonomous community of Spain. Translation, it’s ten times the size of Manhattan. Ibiza is widely popular for it's nightlife and club scene attracting tons of tourist. Most recently it’s seen an increase in sporting tourism. In fact Gumball 3000 (the annual International motor rally) wrapped its 2014 season there where shortly there after its founder Maximillion Cooper wed rapper Eve. But if fast cars, flashing lights and gorgeous beaches aren’t your thing, perhaps Ibiza’s standing as a World Heritage site will draw you in with it’s historic grounds highlighting it’s thousand-year-old culture and rich biodiversity.

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Red Velvet Kiss

ZING Vodka is a brand that exemplifies passion, excitement and a lustfor life. With its roots in Las Vegas, the true city of lights, it takes it's inspiration from the people that created it.We'rehighlighting 4 drinks using the premium vodka that are sure to lift your spirit. Cheers!

2 oz ZING Red Velvet, 2 oz Cola .75 oz Strawberry Pucker Method: Make sure collins glass is packed with ice and stir with a straw. Garnish with cherry or berries.

O.G. Breezy

(Chris Brown's signature cocktail) 2 oz ZING Red Velvet 1.5 oz Orange Juice .5 oz Pink Grapefruit Juice Method: Layer ingredients in a highball glass over ice. Garnish with a slice of lime.

Red Velvet Lottie Dottie 1.5 oz ZING Red Velvet 2 oz Pineapple Juice Top with club soda Method: Make sure collins glass is packed with ice and stir with a straw. Garnish with cherry or citrus fruit.

Raspberry ZING 1.5 oz ZING Premium, 4 Raspberries .5 oz Lemon Juice, .5 oz Simple Syrup .5 oz Club Soda Method: Add 4 raspberries and all ingredients expect soda & shake. Pour over ice in collins glass then top with club soda.

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RADAR

MEGHAN TRAINOR Photo Leann Mueller

Thousands of teenagers have a job while going to high school but not many land a deal writing songs with Nashville music publishing company Big Yellow Dog. Megan Trainor was fortunate enough to land this amazing gig and also write songs for everyone from Grammy-winning country superstars Rascal Flatts to reggae/rock/ R&B group Common Kings. “As a songwriter, I can create music that reaches so many different audiences,” Trainor says. “Sabrina Carpenter, teen actress/singer starring in "Girl Meets World" has one of my songs as the title track to her new EP, "Can't Blame a Girl For Trying"; Reggae band, Common Kings has many of my songs on their current EP and their upcoming album; and country stars, Rascal Flatts has two of my songs on their latest album.” Meghan always knew that she wanted to not just write songs but sing them as well. Her dreams would become reality during a routine writing trip to LA. “I went there with no idea that I would be coming home that week with meetings set up in

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Nashville to sign my recording contract,” says the singer/songwriter. “It all happened so fast and it has been an awesome experience so far.” Trainor signed with Epic records in February of this year and is currently working on her completing her full length album. “I feel so fortunate that LA Reid and Epic Records have given me the opportunity to also be a solo artist.” Trainor says. “When these guys told me they wanted to help me release my own album, I jumped at the chance and got started on it immediately.” The lead single from the upcoming album, ‘All About the Bass,’ is a super playful but unapologetic self-empowerment anthem that urges girls to ignore the standard idea of beauty. “I wanted to write a fun song for the world, something that everyone could relate to,” the 20 year old states. “I thought it would be good to have a song that addresses that body image issue but has a funny approach to it.”

The song is quite catchy and is destined to do well once the public gets its ears on it. The video, which features Trainor and a cast of people of all shapes, sizes and ages, has a fun 50’s vibe to it with a modern twist. So just what can you expect to find on Trainor’s upcoming album? Musically, you can except to hear pop music that shows her love for 50’s, a little bit of reggae, some throwback hip hop and a timeless ballad. Lyrically Trainor says that she tells stories of honest, awkward, typical relationship moments; some love-yourself-girlempowering songs; and even a song about drunk texting. “Basically everything that girls and women go through that they may not necessarily want to say out loud, but then they hear my songs and they say ‘that is SO me!’” Meghan says. “I want to do it all,” says Trainor. She probably will.



RADAR

LAUREL Photo Rebecca Need-Menear

When you think of a twenty year old female singer from the U.K. you might automatically think that her music might be pop and campy based on the ghosts of music’s past. In the case of wunderkind Laurel this could not be further from the truth. Her haunting and sultry music that she creates sheds a unique light on her world that seems to come from a place where an old soul lives. An old soul that also loves fashion, blogs, social media and cheese. Laurel’s sound comes from a place of self expiration that many young people go through as well as following her instincts and staying true to what feels right to her. “I was so fed up with trying to write all these pop songs,” Laurel says. “I wanted to write something different. I wanted it to be something that represents me. I told my label that I needed time off and I sat down for 2 months and chilled with my guitar and got back to my roots. I had

some recording equipment and a laptop and I just started making beats and playing around.”

to wear more pastel colors. It’s really strange,” Laurel says with a giggle.

It is interesting to think that Laurel writes her music based on what is going on in her young life and translates it into a sound that is beyond her years. “I have to have something that I really feel strongly about to write about it which is kind of annoying sometimes when everything is going really well”, the singer says. “It is kind of like my diary and how I let out my feelings.”

Another thing that juxtaposes her old soul with the modern day twenty year old girl is her love for social media. “I am pretty obsessed with social media,” Laurel says. “I am trying not to be on my phone so much. My boyfriend keeps telling me to get off my phone but I am like ‘Hold on, I am checking my Instagram!’

Like many other girls her age she also gets inspiration from magazines as well as blogs and the fashion world. “My style changes daily,” states the “To The Hills” singer. “I am a very sort of girly person but I also love grungy, dark clothes. It seems to change with the weather as well and how I am feeling and what songs I’m writing. If I am writing quite dark then I will wear dark, grungy clothes and boots. When my mood changes and I want to write happier, more uplifting songs, I tend

The British singer/songwriter/producer recently released her first EP entitled “To The Hills” in April via her own label Next Time Records. It includes the title track, B-sides “Nicotene Dreams,” “Shells” and remixes by the Jane Doze and WoodysProduce. Laurel seems to have an amazing head on her shoulders; “I’m a 20 year old and I really love cheese and music. They are my two loves in life.”



RADAR

NEW HOLLOW Photo by Gari Askew

Mookie Clouse, 19; Evan West, 19; and Chad Blashford 18 are rock ‘n’ roll obsessives who together make up the band New Hollow. The boys have been playing music together since they were 9 years old in New Albany, Ohio and became a band by age 13. The guys are not just some boy band who plays their own instruments. They have put in serious hours jamming together and have been influenced by some of the greats such as Pink Floyd, Jeff Buckley, The Smiths , Zeppelin, Sam Cooke and Nirvana. “We were just doing it for fun,” says guitarist and vocalist Mookie Clouse about the band’s humble beginnings. “It was really just out of the spirit of wanting to play music.” Last year New Hollow’s single “She Ain’t You” was being played on Sirus XM’s “The Pulse” before the band was even signed which scored them the title of “Breakthrough Song of 2013.” The song was The Pulse’s #18 song of the year and Billboard named them one of the “Bands to Watch For in 2013.”

Apparently some major people were watching the teen trio as they hit one achievement after the other and in the same year New Hollow played with Carly Rae Jepson and Big Time Rush earning them amazing exposure. By the end of 2013 the guys scored a spot on Epic Record’s roster and now the group is enjoying the hard work of being a newly signed band. “We just signed with Epic a few months ago and that was the first time that I thought, ‘We can do this for real’,” says Mookie. Their sound is something that has not really been heard in the last 7 or so years especially with the rise of EDM. It has a late 90’s/early 2000 feel to it that brings you back to a time that was B.S.M., that’s Before Social Media. “There is not really any tricks or anything that distracts you,” says Mookie. It’s just guitars, bass drums and vocals. There is not any auto tune, which you can hear so easily.” It is an attitude from musicians that has not been heard for a while. Without auto tune Mookie says you really have to commit.

The guys really know their music too. When asked about their particular instrument that they play, they can go into an entire history of who played what the best or what beats/rhythms in certain songs really inspired them. It is refreshing to see a group of young guys from a generation that has been dismissed as having a very short attention span really studying their craft and appreciating those that have come before them. It is that kind of discipline that shows in a group’s music and provides them with staying power. The guys are working on their as of yet untitled debut release slated to drop this summer, and we are sure to bet there will be posters hanging in teenage girls’ rooms by the holiday season. “We are thankful for every fan we have.”



RADAR

MOXIE Photo by Stephen Garnett

“One night a few years ago, I was jamming with some friends at a house party. All of sudden a rat ran across the edge of the pool and everyone screamed and ran into the house. I kept singing ‘cuz I didn’t want to lose my idea. One of my best friends and favorite musicians Eric Wortham yelled from the house “Damn! You got moxie.” And the name stuck. That is the story of how singer Moxie Raia earned her stage name as told by the singer herself. It also reflects the unique and utterly cool and carefree attitude the singer seems to exude. It is the kind of carefree that so may artists need to be. Moxie gets inspired from the environment around her that forms by letting life take her where she needs to be. “About two years ago I was apart of a collective of artists, writers and musicians called The Brain started by Freddy Wexler,” Moxie states. “He wanted us to do some sort of social experiment;

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to move us all out to L.A. and live in a house together. For two years I lived in a house with six guys and most of my album was created at that house.” The debut single from Moxie’s album Reckless Passionate Youth is called ‘Buffalo Bill’ and it is one of the catchiest and sexiest songs that I have heard in a long time. The song draws you in and makes you want to be a part of Moxie’s world and with good reason. “Buffalo Bill was about a creative high. We (The Brain Collective) used to have art parties. We had friends that were musicians like Jill Scott and The Roots that would come over and jam. It was an amazing experience.” Not only does Moxie sing but she also directs. Raia directed the official lyric video for ‘Buffalo Bill’ and showcased her talent behind the camera. “I wanted to make it a piece of art,” says Moxie. “I did not want to be the video.” That statement

is something that might seem shocking coming from a newly signed 24-year-old Capitol Records recording artist surrounded by a world of self promotion and selfies. It proves that Moxie is in it for the art of it all and not just the fame. Moxie’s current album has an interesting story on how it got its name. “I was writing down words that I was feeling at the moment,” says Moxie. “We were planning a photo shoot and was like ‘What do I want it to feel like?’ I was feeling very reckless but it was all coming from a place of passion and youth so I knew I could get away with it. I am a pretty stubborn person and if I don’t feel something completely then I can’t sing it.” Moxie’s newest single off of her album will be ‘I Love It When You Cry.’



RADAR

MALI MUSIC Photo by Leann Mueller

As a young boy going to church in Savannah, Georgia, Mali Music understood that music could move people in ways that plain words simply could not. The then 11-year-old would get behind the keyboard at his local church and play in front of the packed room singing songs that he wrote and created. Mali felt that he had a responsibility to uplift the patrons of his church who came to cry, pray and repent. He wanted to inspire their lives and make them feel better about themselves through the power of song and now he is taking that mindset out into the world. Based on the reaction of his fans, inspiration and uplifting is much needed in today’s world. “I got used to a lot of people getting with my music at a very early age,” Mali says. “My dad got me Pro Tools for Christmas one year and I started putting stuff on Myspace.” This simple act of sharing his music online earned him a small fan base that quickly turned into tens of thousands of people anticipating his weekly uploads on “Mali

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Music Thursdays.” “My mom and I decided to do an album release concert and by the time February 23, 2009 came around there were over 2,000 people ready for this event. It blew my mind and that is how we knew this was going to be very special.” Fast forward to 2013 when Mali signed with Mark Pitts’ ByStorm Entertainment label at RCA Records, home to Grammy Award winner Miguel, after years of hard work and amazing opportunities like performing at the BET Music Awards on their “Music Matters” stage. Mali’s full-length major label debut, “Mali Is…” showcases his amazing vocals as well as his life’s mission to inspire and uplift his audience. The collection’s first single “Beautiful” is a tribute to everybody who has helped him become who he is. It has a message that inspires and would make that 11-year-old boy in that Savannah, Georgia church beam with pride.

“I am in the business of inspiring people and letting them know their personal value,” Mali says about his purpose as an artist. Mali also wants to bring the power back to the consumer when it comes to buying albums. “The time is coming where we are all going to need something positive and something a little more than partying our brains out like there is no tomorrow because we all seem to always wake up,” the singer states. “I am grateful for the people who still believe in hope and the people who still believe in love. I am excited about music and art as a whole coming back to true expression that is just pure to the human experience. “ Mali wants to use his opportunities to give back to people and let them know that they are the ones that have the power to make a difference. With talent and heart, Mali is destined to take over and inspire the entire world.



RADAR

KATY TIZ Photo by Jimmy Fontaine

Katy Tiz’s story is the ultimate tale of following your dreams and never giving up. It was only a year ago that the gorgeous and talented Tiz was dropped from Lava/Republic records only to be discovered and backed up by Clear Channel’s new artist initiative “On the Verge.” After being invited to play a showcase at the offices of Atlantic Records, Tiz inked a deal with the label on April 17, 2014. Her latest single “The Big Bang” is rapidly climbing up the Top 40 Charts and onto millions of people’s “Summer 2014” playlists. “Shut up! That is so cool,” Tiz enthusiastically shouts after learning that I had been listening to Pandora and “The Big Bang” randomly came on. The bubbly singer seems to be enjoying the big and little things that come along with being a newly signed artist. “I love it! I get so excited.” Her single “The Big Bang” was a result of songwriting and production team Rock Mafia, the people responsible for hits by Miley Cyrus

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and Selena Gomez, who Katy teamed up with via the suggestion of her management team at DAS Communications and former Senior VP at Sony Music Bruce Tyler.

is spending a lot of time on it. “I really want this to be a great start to my artist career. I want fans to fall in love with the songs and relate to it,” says Tiz.

The juxtaposition of Katy Tiz’s girl next door looks paired with her fervor for leather jackets and gold jewelry helps to draw you towards her. You instantly want to know more about this gorgeous girl with an edge and a golden voice.

Another way Katy relates to her fans is by staying on top of her social media. “I am posting on Instagram as much as possible. I love social. I really like hearing when people like a song. I make time to connect back because they made the time to connect with me,” says Katy. “ Instagram is like my favorite thing to do ever. Not only does it have filters to make everyone look beautiful but it also gives people an insight into what I am doing immediately at that time.”

Tiz’s sound is both eclectic and exciting and you can tell that she has a powerhouse voice just waiting to be released on future tracks. “Wait till you hear the album, I have some serious heart wrenchers on there. There are a couple of ballads on there that I cry to every time I bloody hear them,” Tiz states. The budding artist wants to let people know that her album will be a real piece of her and that she

With passion, ambition and unbridled talent, Katy Tiz is a force to be reckoned with in the pop music world. She may be from across the pond but she is a testament to the American dream. One door closing on you never means it is over.



RADAR

US THE DUO Photo by Faisal Almalki

Gone are the days of new singers and musicians playing nightclub after nightclub and hawking their music to radio stations hoping and praying that they get discovered. Also gone are the days where artists get discovered via YouTube, but if you are like the husband and wife singing sensation Us the Duo then all you really need to get discovered is six seconds. Newlyweds Carissa and Michael Alvarado became Internet sensations when they started uploading six second covers to pop songs that we all know and love on the micro video app Vine. Us the Duo quickly rose to the top of Vine with an audience of over 3 million viewers. Their rapid success landed them with an appearance on Good Morning America and shortly after they signed to Republic Records. For the couple it all seems to be happening faster than the speed of Vine. “We put out an album and we were trying to figure out how to market it. That’s how we came across the app Vine,” says Michael Alvarado. “That was

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in December, so just four months ago we were sitting in our living room filming ourselves on Vine and now we have 3 million followers and got brought onto Republic. It’s been quite a whirlwind the past couple of months but it has been nothing but a blast.” Us the Duo is proving that they appeal to more than just the short attention span generation by going viral with their wedding video via YouTube. The video shows the pair singing their song, “No Matter Where You Are,” which is now the title track and lead single off of their second full length album of the same name. “We actually were not going to play at our wedding, we told ourselves we would never do that, it is so cheesy,” Michael states. “We were writing this song together and we eventually realized it was our vows. No one knew we were going to sing and we were nervous because we had never played the song before.” The couple had one time to get it right and the video that you see online was done in one take.

So what will you find on Us the Duo’s album? “Our vibe is mostly a folk/pop mixture,” says Carissa Alvarado. “There are a lot of songs (on the album) about our story and our relationship and the things that we go through. It’s a mixture of different feelings and emotions but a lot of happiness for sure.” If you have the itch to check out Us the Duo offline, the couple is headed on the road to play their own headline tour starting July 7th. They will do about 28 dates in the summer throughout the United States and Canada. The couple hopes to inspire people everywhere to stand by each other in relationships and love. If you cannot catch them in person you can always catch them on the place that made them who they are today: social media.




Name:

MIESA WEBSITE:

www.MiesaMusic.com Home Base:

New York / MIAMI Genre of Sound:

POP / R&B Current Release:

BLAME MY EX [SINGLE] Musical Influences:

The Beatles, Whitney Houston, Celine Dion, John Legend, The Weeknd What do you bring to the game?

My Story, My Voice, My offering is Miesa.

Name:

SKRIZZLY ADAMS Home Base:

NEW JERSEY Genre of Sound:

Urban Americana/ Heartland Rock with an 808 Bump Current Release:

Stains (EP) Musical Influences:

Bruce Springsteen, Kanye West, Van Morrison, John Mellencamp, Rick Rubin What do you bring to the game?

I am a one of a kind artist with a completely fresh sound. I’m the only person in the game bridging rural and urban music in a truly organic fashion. The music world has been lacking a singer like me for a while.

YRB MAGAZINE • 45


Name:

Sabrina Antoinette WEBSITE:

www.SabrinaAntoinette.com Home Base:

Houston, Texas girl living in Los Angeles, California Genre of Sound:

Indie Pop

Current Release:

KISS KISS X BANG BANG (single) Musical Influences:

I've always had a slight obsession and true respect for Elvis Presley. His performances captivated his audiences and there's so much beauty in that. I really like how artists like Imagine Dragons, B.O.B., and Florence + The Machine create a mix of genres and sounds in their creative process. I love how music today is constantly crossing boundaries in a business where we are always categorized into boxes. What do you bring to the game?

I'm an emotional writer. Everything I write comes from my experiences. That makes music more pure and people can relate more. We can't write the story of our lives, we have to go through it and embrace it all. I'm also told people love to watch my performances. I don't hold anything back on a stage.


Name:

Malea WEBSITE:

www.MaleaMusic.com Home Base:

Los Angeles, California Genre of Sound:

Rock and EDM (or a hybrid of the two) Current Release:

PRISM (EP)

Musical Influences:

My single biggest musical influence has always been The Beatles. The fact they threw out the songwriting 'rulebook" and played by their own rules, is a liberating concept for any musician. My songwriting is stimulated by what I am most passionate about at any given moment, and want to share with the rest of the world. The title of one of my songs “Give” says it all. It is about helping others, sharing love, kindness and bettering the world and people in need. What do you bring to the game?

I love artistic collaboration. Sharing ideas, working together to elevate music and art. The more we work together as people, the sooner we can conquer obstacles. I've been blessed to share the Broadway stage with very talented people. I've modeled for groundbreaking designers, and most recently collaborated with true visionaries through my film work. The more humanity collaborates as a whole the more beautiful this world will be. Name:

The Stationary Set WEBSITE:

www.thestationaryset.com Home Base:

Brooklyn, New York Genre of Sound:

Indie-electro-pop Current Release:

Lion (EP)

Musical Influences:

The cathartic rock of Frightened Rabbit combined with Phoenix's glossy electronics What do you bring to the game?

The perfect combination of inspiration and diligence. We've set high standards for ourselves, and we write and rehearse tirelessly until our songs and our live show meet those standards. Come to a show and you’ll see what we’re all about.

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STYLE

WATCH BRAND PATROL

Trends come and go, but fashion lasts forever. In this ever changing market of design it gets more and more difficult for clothing labels to survive. For this issue we have selected a few newer brands that are off to a fresh start. From suits, to denim, to stylish sportswear, these labels have you covered.

•

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ANTHONY FRANCO YEAR OF INCEPTION: Spring/Summer 2011 BASE OF OPERATION: Los Angeles, California BRAND MOTTO: Quality over Quantity WHO IS YOUR CUSTOMER? I CREATE FOR CLIENTS AND CUSTOMERS WHO UNDERSTAND THAT FASHION STARTS WITH A WELL EXECUTED DESIGN.

YOUR KEY PIECES TO HAVE: A perfectly tailored suit for a man or woman.

HOW ARE YOU MAKING STRIDES WITHIN THE FASHION INDUSTRY? I have stuck with the idea of always having beautiful fabrics and paying attention to detail with my clothing has helped to get me noticed.


JAGNE

YEAR OF INCEPTION: 2014

BASE OF OPERATION: Los Angeles, California BRAND MOTTO: With inspiration from the streets of Los Angeles to Gambia on the coast of Africa, JAGNE defines luxury menswear for the fashion forward man. www.sjobeckmalibu.com

WHO IS YOUR CUSTOMER? Any man who appreciates quality and luxury. Every piece utilizes only the best farics and hardware. We cater to the man that checks the seams on even the simplest t-shirt before buying it.

YOUR KEY PIECES TO HAVE: All of the travel pieces are must haves. The JAGNE man wants to always look his best, whether it be spending a night out on the town, hopping on an international flight, or shopping for groceries. Our pieces are designed to be worn at any moment.

HOW ARE YOU MAKING STRIDES WITHIN THE FASHION INDUSTRY? By bringing the focus back to the quality in garments. People have gotten so used to fast fasion and buying disposable pieces. We want our customers to wear things they know will last them a lifetime.

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PROSPECTIVE FLOW YEAR OF INCEPTION: 2009 BASE OF OPERATION: Los Angeles, California BRAND MOTTO: Today is the future our ancestors dreamed of. Keep the heritage flowing. WHO IS YOUR CUSTOMER? B 2nd (Japan) Bread & Butter (Singapore) Theodore (USA)‌etc YOUR KEY PIECES TO HAVE: Our denim pants and our shirts are the key pieces to completing your wardrobe. HOW ARE YOU MAKING STRIDES WITHIN THE FASHION INDUSTRY? By respecting history and always striving to create something new.


JQ BY JULIUS Q NAME:

JQ by Julius Q is a cut & sew American sportswear brand. It has been crafted from the finest fabrics and textures. Highly known for it's use of lambskin leather, JQ focuses on sharp detailing and stitching.

YEAR OF INCEPTION: Fall 2012 BASE OF OPERATION: HEAVILY DEAD ROOTS IN BROOKLYN, NY WHO IS YOUR CUSTOMER: Our customer includes but not limited to the young, fashion forward man. An individual that understands the necessity of selecting the best when it comes to fashion.

YOUR KEY PIECES TO HAVE: Our classic leather bomber jacket. It has been crafted from the finest lambskin leather and suede with sharp detailing.

HOW ARE YOU MAKING STRIDES WITHIN THE FASHION INDUSTRY? Through my inspiration from the high fashion style of the European markets and having my designs reflect the nostalgia of the 1990's Brooklyn sports era. I'm constantly connecting with stylist and celebrities, and this fall we will be sold in several boutiques throughout NYC.


CUT& SEW

Story Darius Baptist, Photography Odessy Barbu


P

Prince, Chris Brown, Jennifer Lopez, Cher, and many others have all worn the designs of Ashton Hirota. Under his label Ashton Michael, the Los Angeles based talent has made continual strides within the fashion community. With all his accolades and successes, Ashton still says he doesn’t want to change the fashion industry, just keep it growing. Darius: When did you decide you wanted to be a designer? Ashton: I started making clothes when I was a young kid. In the fourth grade they gave us an assignment to make what ever we wanted and everyone made things like pillows or something square, and I made a pair of boxers. I realized then I could work with my hands and create something incredible. Early on I loved the feeling of being able to sculpt something into your own. Darius: What designers inspire you? Ashton: Rick Owens was a huge inspiration when I started out. It’s sorta cathartic that I worked in one of his spaces for eight years when I first started. I loved who he was and what he stood for. Then I met Marco Marco who happened to be in Rick’s space, and he’s a big influence on me as well. Also, there’s Vivienne Westwood. I love that she’s a punk rock girl who pushed boundaries and didn't give a shit. I’m attracted to rebellious people. I think you have to be a bit of an asshole to be a good artist. You have to have a touch of arrogance with a touch of over confidence. You have to be willing to take risks without being judged on your expression. Darius: Arrogance when it comes to your art only or in life as well? Ashton: No, not at all. I mean it in the sense of being confident in what you're doing and not being tarnished by outsiders. Darius: What is your contribution to the fashion industry? Ashton: I’m really not trying to necessarily bring anything new to this. I want to refine and rebirth previous legacies. I’m not trying to replace anyone. Darius: Who is Ashton Michael? Ashton: Ashton Michael the company is the next generation. I’m part of a young fashion forward society. I say it vey humbly that I am not reinventing anything. I’m merely polishing it, making it bigger and better. No one is reinventing fashion. I just want to be part of the community that sees it evolve. Darius: You've been doing this for over 10 years and obviously you've learned a lot. What would you say is one of your greatest lessons learned? Ashton: Learning to listen to your gut has been one of the biggest lessons for me. Whenever I don’t follow my instincts in business, designing, or even life, it all goes wrong.

Darius: Can you tell me the inspiration behind your next collection? Ashton: I’ve been fascinated with tears and blood lately, the body fluids we're made of and the different emotions. It sounds weird I know but its really cool. I won’t go so far as to have a huge cum stain on a shirt, but it will be good. Darius: You were once refereed to as an urban designer and that phrase didn’t settle well with you. Why did that upset you? Ashton: I’m not an urban designer, and I don’t want to be pigeon held in that type of box. My designs have been appreciated by a certain demographic but that does not mean that is who I am. The media and press don’t understand it. They see an urban artist wear something by you, and you’re instantly labeled. Not based on your actual design but because of who has it on. Darius: Do you feel the phrase “urban” has changed? Ashton: It definitely has. There’s this combination of cultures that you now call street or urban in that case but I really wouldn’t say it is urban. Urban has become one of these layered, goth, risk taking looks, but I don’t see it as urban, I see that as fashion. Darius: What is the difference between style and fashion? Ashton: People think that fashion makes style and that’s the exact opposite for me. Style comes from within. It comes from confidence, something that can’t be taught because it is natural. Darius: Who do you feel embodies that? Ashton: Prince has it for sure. He doesn't cater to anyone, and he does what he wants to do. He'll push the envelope, incredibly homosexual at times, some times strange, but either way he kills the stage. He sells it because it’s not a gimmick it’s really him. The most important thing is to not be fake and be who you are. Darius: You have had everyone from Will.I.Am, to Jennifer Lopez, to Cher wear your designs. Who would you love to see in your clothing? Ashton: I want to work with everyone. I don't want to ever have a checklist because once that list is done you have to start over again. Darius: As we can see you have several tattoos. What is it about body art that amazes you? Ashton: I don't like wearing clothes, so tattoos have become my clothing. I like to create timelines of things that are in my life good or bad. There’s a reason for each one of them and they’ve become a part of who I am. Darius: Which comes first for you, menswear or womenswear? Ashton: I love making menswear and unfortunately womenswear always takes a backseat.

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Darius: You don’t consistently show season after season, and seeing as how “of the moment” this industry can be, do you feel this is a wise thing to do? Ashton: It doesn’t bother me because I have a celebrity clientele that constantly promotes me. If I’m not in the fashion world media I’m in the celebrity world media. I’m not going anywhere, I’m just moving around. One thing I have an advantage of and I’m super grateful for is the fact that the celebrities I've worked with are super loyal and incredible artists and they don't want to see me go anywhere. Darius: Is it true you hate to see someone wearing a head to toe look from a designer? Ashton: I hate it! You look like a mannequin, you bought the window, and I can’t stand it. There are certain looks due to the print or design of it where it may be okay to do it, but overall I think it is disgusting. You're not doing your job as a consumer, you’re not being creative and I think that is the best part about fashion. Darius: What advice would you give to an aspiring designer? Ashton: Make sure you like it because it is not glamorous. It is not what you see on these reality/competition shows. There’s a lot of bullshit to this and if you really want to do it, buckle up cause it’s a bumpy ride. Darius: What’s next for you? Ashton: I dabbled on this a year ago, but I plan on doing a line for big & tall men. I’m also in the works of a few collaborations and some other shows. Darius: What has been the best advice given to you? Ashton: That would be from my dad, a man of very words. He would always say, “Don’t work so much, stop and smell the roses.” No matter how hectic or crazy I get, I always try to do that. Darius: How do you relax and separate yourself from work? Ashton: That isn’t something that I often do. I really love what I do, so even when I’m not working, I’m still working. Taking a break to sit on the patio and have a glass of wine with my employees is me separating myself from work. Even if it is only for a few minutes, it goes a long way. Darius: When it’s all said and done, what do you want your time here to mean? Ashton: I want to have made an impact not through anything more than inspiring people. That can be through fashion, being a shoulder to lean on, or just being a descent human being. I want to be a help for people, an aid, a provider, and an innovator.


“I’m part of a young fashion forward society. I say it vey humbly that I am not reinventing anything.I’m merely polishing it, making it bigger and better. No one is reinventing fashion.”

YRB MAGAZINE • 57


PROFILE

THE KONGOS ARE NO STRANGERS TO THE MUSIC INDUSTRY; THE FOUR BROTHERS GREW UP IN A HOME SURROUNDED BY MUSIC. THEIR FATHER, JOHN KONGOS WAS A POPULAR SINGER/ SONGWRITER IN THE EARLY 70S AND YOU CAN HEAR HIS DIRECT INFLUENCE ON THE GROUP’S SOUND WHEN YOU LISTEN TO HIS EARLIER WORK. SOME OF THE GROUP’S OTHER INFLUENCES HAVE STEMMED FROM QAWWALI MUSIC FROM PAKISTAN, MAKING A LARGE IMPRESSION ON ACCORDION PLAYER JOHNNY. THEY HAVE EVEN NAMED DR. DRE AS AN INFLUENCE ON THEIR APPROACH TO PRODUCTION BY STATING “I THINK PRODUCTION WISE [HE] WAS A HUGE INFLUENCE [HE’S A] MINIMALIST AND EVERYTHING HE DOES SEEMS TO BE ESSENTIAL TO THE TRACK.” ALTHOUGH THEY MAY APPEAR TO BE A NEW GROUP, THIS BAND OF BROTHERS HAS BEEN GRINDING MUSIC FOR A VERY LONG TIME.

YRB: When it wasn’t an instant hit did you lose faith or consider it a failure? Kongos: Well our expectations were much lower; it didn't feel like a failure to us it just felt like it wasn't getting the shot it needed. We were a bit disappointed things were not picking up but there were definitely several more albums we were going to give a shot to before we decided to quit being a band. We were definitely discouraged a little bit but not to the point of quitting music, we just thought that we’d have to move on to new material

YRB: How has your father (John Kongos) influenced your career? Kongos: I think if you listen to a lot of his older records you can hear the direct influence from his music on our music. In a broader sense, just how supportive he has been, how he has encouraged us to have open minds musically and introduced us to the variety [of music] that [we] grew up listening to. It was great to have a dad that was in the music business [instead of a father who would say] “no you guys need to go to college,” that was cool.

YRB: How did it feel to hear your single used in sports promos? Kongos: It was a little weird and crazy. I think it’s one of those things where we have been working at this for a long time, ten years or more, and then [at] the end of last year, beginning of this year, it was an over night [success]. The song was everywhere and we were getting all these great support spots with Young The Giant and Kings of Leon. It’s a bit surreal.

YRB: Does working with your siblings help or hinder the creative process? Kongos: We always tend to write alone. Where it begins to become a very positive collaborative experience is when we bring it to the band and we get into the production and recording side of things. That's where all [of] us working together happens. Definitely at the end of the day it helps because it's a level of trust [that is] hard to get without that connection or it takes a longer time to establish, we’ve obviously known each other forever and there’s a connection between brothers that is not easy to replicate. It’s overwhelmingly positive. YRB: When you released Lunatic in 2011 it wasn’t exactly an instant hit in the United States, what do you think changed in three years? Kongos: [Laughs] I don’t know it’s a question that we often ask ourselves because it’s the same album and the same songs that were not doing much for the last three years and all of the sudden are now making a name for us. So I think a big portion of it was just luck, a couple important DJs across the states randomly came across the music, the guy in Denver because we were playing Riot Fest started playing “Come with Me Now” and from there it really just exploded. So many great bands out there [are] writing great music and much of it wont even see the light of day because there is so much out there. We cannot underplay the luck aspect of everything.

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YRB: Why did you decide to sign with Epic Records? Kongos: Well when the song started picking up on the radio there was interest from various labels but the interest that we got from Epic seemed to be much more based on the music itself. We had some meetings with L.A. Reid where he sat down and just listened to the music with us and we could tell that he got the music, he saw where we were coming from. It wasn't just a decision based on what sales or radio was doing that week. I think they have a similar view in mind thinking of this as a much longer term career with attention paid to what it’s actually all about, which is music. YRB: Having toured with Linkin Park, Dispatch and AWOLNATION, what is your most fond tour memory? Kongos: We’ve had some really great opportunities with them all, but the time with AWOLNATION stands out the most. [They] really showed us what it’s going to be like if we ever get to the point of having our own support bands [and] how to treat bands. They were just so helpful, going out of their way to introduce us to their fans, and kind of help us out along the way. That was one of the best, it was only four or five gigs we did with them, but it was a great experience. YRB: In an age where most tracks heard on the radio are featuring collaborations with other artists, would consider working with another artist on a song? Kongos: We’d have to see how to do it because we barely even collaborate with each other when it comes to the song writing process. I think we all just have too giant of egos to deal with

Story by Stephanie Amy Collazo // Photo by OdessyBarbu


each other on the writing side of things. The production is where we all come together, but there are a lot of artists we’d love to collaborate with. We do this crazy mash up at live shows so it’d be great to get an MC. YRB: What is some advice you’d give to an up and coming artist? Kongos: Just keep going, keep writing music and write something that you actually enjoy. Don't try to write something that you think is going to fit into any particular box or radio station. We were writing music we wanted to write and it just

so happened to end up working. I just don't think [a radio hit] should be the focus because it can sully the experience. YRB: What’s next for you guys? Kongos: We are always writing and playing new songs together live, but I think the real focus is going to be trying to get as many people as possible to listen to Lunatic and getting past “Come with Me Now,” which has been the spearhead in the U.S. It's a great album with a real depth to it so we are trying to get as may people as possible to hear that album within the next year or so.

YRB MAGAZINE • 59


PROFILE

"I'LL SLEEP WHEN I'M DEAD." THESE FIVE WORDS FROM KREWELLA'S WORLDWIDE SMASH "LIVE FOR THE NIGHT" PROBABLY SUM UP THE CHICAGO ELECTRONIC TRIO'S VIBE THE BEST. SISTERS YASMINE AND JAHAN YOUSAF AND KRIS TRINDL, WHO GOES BY RAIN MAN HAVE BEEN TOURING GLOBALLY AND THEY'RE NOT STOPPING ANY TIME SOON AS THEIR TOUR TAKES THEM ALL OVER EUROPE AND THE U.S. THIS SUMMER WITH MANY FESTIVAL STOPS ALONG THE WAY. KREWELLA'S WORLD HAS NOT ALWAYS BEEN SOLELY ABOUT ELECTRONIC MUSIC AND TURNTABLES, TEAM KREWELLA ARE LONGTIME LOVERS OF METAL AND METAL CULTURE, AS WELL AS POP MUSIC. THIS WAS EVIDENT IN A RECENT LIVE SHOW IN BUENOS AIRES WHERE HUNDREDS OF FANS AGGRESSIVELY GATHERED NEAR THE FRONT OF THE STAGE IN A MOSH PIT DURING "RING OF FIRE." IN GERMANY AT THEIR FRANKFURT DATE, AMONG HAIR THRASHING JAHAN AND YASMINE, THE CROWD ALL LEAPT TO THE AIR IN UNISON. BUT PERHAPS THIS UNISON, THE "KREW" PART OF THEIR NAME CAN BE FELT ON SONGS THAT FUSE THE SAME ENERGY OF ALL THE FANS LIKE ON #1 DANCE SONG "ALIVE" OR WHEN KREWELLA'S FRIENDS CHOSE TO BE MARRIED AT RED ROCKS IN COLORADO OFFICIATED BY YASMINE IN FRONT OF 10,000 SCREAMING FANS. WITH PLAYFUL AND CHEEKY SONG TITLES LIKE "WE GO DOWN," "COME & GET IT" AND "ENJOY THE RIDE," THE LIVE EXPERIENCE WITH KREWELLA IS ONE THAT HAS EVOLVED OVER THE YEARS. VISUALLY THEY HAVE UPPED THEIR GAME AS JAHAN DESCRIBES THEIR SPECIALLY DESIGNED STAGE AS A "PLAYGROUND" FOR THE TRIO, A SUPER REFLECTIONMAPPED PERFORMANCE STRUCTURE CALLED THE VOLCANO, WITH LED LIGHTS AND ILLUMINATING CRYSTALS, WHICH WAS A COLLABORATION WITH V SQUARED LABS. THE VOLCANO ALLOWS THE GROUP TO BOUNCE AROUND FROM THE STRUCTURE WHETHER BEHIND THE DJ BOOTH, ATOP THE VARIOUS 30 FT. X 18 FT. CRYSTALS OR IN FRONT OF IT, RAGING ON WITH THE CROWD. USUALLY DRESSED IN ALL BLACK, THE THREE KREW MEMBERS LOOK MORE LIKE A PUNK OR HARD ROCK GROUP AND ALL ARE EXTREMELY IMMERSED IN THEIR WORK, SONGWRITING, STAGE PRODUCTION AND THE ELECTRONIC CULTURE. ONE THING FOR SURE, THEY ARE DEFINITELY DELIVERING THEIR OWN BRAND OF DANCE MUSIC EVERY NIGHT. YRB: Vocals have been a part of your shows for about a year, how has this shaped the Krewella live experience? Jahan: It's more fun for Yasmine and I to perform with live vocals. It adds a new element. I think it's something we were craving to do and our fans were craving it. We like to challenge ourselves and we wanted to do something that hasn't been done before in the DJ world. YRB: Do you think the dynamic of your trio makes you stand out in a special way that other acts can't touch?

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Kris: Definitely. When we started we made dance-pop music. There was a time when there were no faces to DJs. We thought if we broke into it we'd stand out. We have an image. We're not just about the music it's about a lifestyle. YRB: What are your plans for the summer? Jahan: We're so excited to be playing Lollapalooza Chicago. That's just a childhood fantasy of ours. We’re touring internationally the rest of the year and working on the second album. YRB: What are your feelings on having perhaps one of the most remixed/played EDM tracks since the electronic boom began with your breakthrough “Alive”?? Yasmine: Whenever you hear Borgore, Tiesto, or Hardwell playing your song, that means it is a good song. It shows the song has crossed boundaries. YRB: Are you ever concerned with so mainstream that you’re on the cusp of pop music like that of David Guetta, Avicii, or Zedd? Jahan: We are very controlling over our band. Whatever our manager proposes, we know our brand. We have such a loyal fanbase, we don't care about selling out. Kris: We still just want to play for everyone who wants to hear us. YRB: The album is filled with so many uplifting, motivating, and carefree songs. How much material did you have to sift through to get to the final album song roster? Yasmine: We had more than 40 songs. I was looking through a book of lyrics, and 20 pages in there was a whole new roster of songs. Kris: I had a drawer full of Post-It notes. We already have a list for album #2. Jahan: The worst feeling is when you have to force something. You have to go with your gut when writing. We went through three different versions for our songs. YRB: You not only perform and produce your music but you are songwriters too. What’s your process for doing all of this? Yasmine: All my favorite bands write songs. We actually go into writing our songs like masterpieces from front to back. We're obsessed with Brandon Boyd of Incubus. We want there to be a meaning behind a song that we write. Jahan: We're incredibly influenced by pop and rock, and telling a story and evoking a feeling. YRB: There's been a huge burst of electronic songs infusing

Story by Michael Menachem // Photo by Rukes


rock, folk and other genres. Would you say this eclectic mix or mashing up of songs in a set is a big part of what you do? Jahan: As far as mixing genres, in our actual record you can hear that cause we experiment with different sounds. We feel compelled to incorporate so many genres. In our generation we have access to so many playlists that we don't just gravitate to one genre. We have something for every mood and I think our music reflects that. YRB: Calvin Harris, and Nervo sing, as does Porter Robinson on his new track, does this put pressure on you to not only write and produce, but sing as well? Jahan: I think it depends on how hard you are on yourself. We have such a standard for our music and want to make an impact because there's a message we want to come through in our lyrics. We are so influenced on our fans, and it gives us more of a responsibility to give the fans what they want. YRB: Your recent "Enjoy The Ride" music video offers a really creative choice of visuals. How did the theme and minimal use of the band come about? Jahan: We wanted to do something a little more cinematic and dark. We felt Kevin (Tancharoen) the director had an amazing vision. He actually did some work with Mortal

Kombat before this and he worked on our "Party Monster" video as well. I liked his really twisted style of art. YRB: What do you want fans to take away from a Krewella show? Jahan: The most beautiful state in live music is when someone can get lost. We want fans to liberate themselves. Yasmine: There is something so special about playing a performance live. I wanna bring back rock 'n roll and a rock style performance. Things change every night. YRB: The name of your debut album “Get Wet” can easily apply to the state of most people after attending any lively EDM events these days. What’s your meaning behind the title? Yasmine: Getting wet, sneaking into the hotel pool, losing yourself in the moment. When girls are drunk and horny, what's gonna make them "Enjoy The Ride?" Jahan: From an artist point of view, you'll see we really rage hard. 15 minutes into a set we're already dripping. We don't stop moving. We push ourselves as artists. How do we become Krewella 2.0? Kris: I grew up playing metal. When I was younger, I went to see Every Time I Die in a mosh pit, and raged out, so that’s what it does for me. •

YRB MAGAZINE • 61


PROFILE

GETTING HIS FIRST OFFICIAL BREAK IN THE BUSINESS WITH THE TRACK “WHY I LOVE YOU,” PERFORMED BY J RECORDS ARTIST SHELLS ON THE COACH CARTER SOUNDTRACK, SHARIF “REEFA” SLATER HAS COME A LONG WAY IN THE MUSIC BUSINESS. THIS BROOKLYN-BORN PRODUCER HAS BEEN CHURNING OUT TRACK AFTER SOLID TRACK WITH SOME OF THE BIGGEST RAPPERS IN THE INDUSTRY. HAVING WORKED WITH FABOLOUS, JUELZ SANTANA, THE GAME, FRENCH MONTANA, AND THE BOSS HIMSELF RICK ROSS, REEFA’S PRODUCTION CREDITS ARE NOT TO BE MESSED WITH. REEFA IS NOT ONLY A PRODUCER; HE HAS BEGUN BUILDING HIS EMPIRE RECENTLY STARTING HIS OWN MANAGEMENT GROUP/ PRODUCTION HOUSE CALLED ATM. THE FIRST ARTIST SIGNED TO THE ATM TEAM IS MADDI JANE, WHO HAS ALREADY BEEN FEATURED ON THE ELLEN SHOW, AND IS SURE TO BE AMERICA’S NEXT TEENAGE SENSATION. KEEP AN EYE OUT THIS SUMMER HIS TEAM IS COMING TO TAKE OVER!

at the time but I’ve always been in my own world. He’s been helping me build up my business and work with different things that most producers don't get in the music business.

YRB: You’ve worked with some of the hottest artists in the game, who was your favorite artist to work with? Reefa: My favorite artist… I’m really a fan of a lot of artists; I have a lot of fun with certain artists because most of the time we are in the studio together to create. From Fab to Estelle, to Ashanti, Rick Ross and French Montana, I have fun with everybody. It is just a vibe thing, I click with most artists and we make magic.

YRB: Tell us more about Maddi Jane, who is she, what’s her sound, what are you hoping she can become? Reefa: That's my first artist, she’s my pop artist, her sound is young, fun, she has an edge to her, and we’ve been rocking and rolling, hopefully the single will be coming soon.

YRB: What’s your favorite track that you’ve made? Reefa: That's a lot honestly; there are even certain records that haven’t come out just yet. One of the songs I’ve got coming out with Nas and Estelle, that's probably one of my favorites right now. YRB: You scored the music for this season of T.I.’s reality show (T.I. and Tiny: The Family Hustle) what’s that process like? Reefa: The process is a lot of work, what happens is I look at certain scenes I create certain music for it. I make music that's not hard hip hop or a single or R&B radio music, I make TV music, just for that show and it's the simplest music you really have to make and just put your sound into it. YRB: How is scoring the music for a show different from producing, which do you prefer? Reefa: Scoring music for a show is different because it’s a longer process. It has to go through [approvals] and make sure [it fits with] edits, stuff like that. Producing for an artist is really my favorite. I prefer that because its just me and the artist. YRB: How did you come to be managed by Chris Gotti? Reefa: Honestly me, Chris and Irv, we’ve been cool for a long time, even back when Murder Inc. was going, he always wanted to manage me and wanted me to come play music for Ja Rule

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YRB: When did you start your management group/ production house ATM? Reefa: I’ve had ATM since I could say ‘05. I started signing producers when I got more in the game and got more in-depth in the game and doing more successful records and I decided I needed to start signing other producers and writers. That's been my main focus.

YRB: What are some upcoming projects we should look out for? Reefa: Definitely look out for Nas, Fabolous, and Estelle. [I’m] in the studio right now [with] Uncle Murda, Maino, Pusha T, and the list goes on. I’ve recently been in the studio with Diddy, Dr. Combs [laughs]. I’ve been in the studio with him for the last week and a half working with him and creating new ideas and sounds. He’s a fan of what I do so we’ve been collaborating and trying to get the best music out. YRB: Who in your opinion are the top three hottest rappers dead or alive? Reefa: Biggie, Jay and NAS. YRB: Are there any other up and coming artists we should keep an eye out for? Reefa: Troy Ave, Joey Bada$$, and Chance The Rapper. I think they've got a shot in this game of making good music. YRB: Any advice for someone trying to break into the business? Reefa: Follow your heart and put your two feet in it, don't have one foot in and one foot out. You got to do this like a full time job. You've got to have thick skin, patience and you've got to fight for what you want and prove people wrong. Work ethic is the main thing you must have to work everyday

Story by Stephanie Amy Collazo // Photo by Lamont Foto Roberts


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PROFILE

Picture Perfect D-NICE

ASIDE FROM BEING A PREMIERE DISC JOCKEY, DERRICK "D-NICE" JONES HAS ANOTHER TALENT NOT MANY PEOPLE ARE AWARE OF. HAVING OPENED FOR THE LIKES OF BILLY JOEL, VICE PRESIDENT JOE BIDEN, AND EVEN PRESIDENT OBAMA, THE NEW YORK NATIVE PICKED UP A CAMERA AND HIS IMAGES ARE JUST AS CAPTIVATING AS WHEN HE MIXES SONGS. AS YOU LOOK AT THE IMAGES YOU TRULY UNDERSTAND THE MEANING BEHIND THE SAYING "A PICTURE IS WORTH A THOUSAND WORDS". 1. I captured this image of 50 Cent in 2007 at the G-Unit offices in NYC.

2. This image was taken at the home of Boris and Nicole Kodjoe in Atlanta, GA. We were headed to the opening of Tyler Perry's Soundstage and decided to have an impromptu photo shoot.

4. This image of Q-Tip was taken in Brooklyn, NY. I was photographing him for a Hennessy campaign.

3. I was the opening act for Kid Rock during the CES convention in Las Vegas. I managed to get this image after all of the other photographers cleared out.

6. Will.i.am and I were in Washington, DC at an event for Diddy. I started photographing him as we discussed Leica Cameras.

5. I shot this picture while Ne-Yo was being interviewed by the local news at his foundation event in the Hamptons. •

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Story & Photos by D-Nice






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“ The band alwaycst appreciated the fabe that I wanted to ad a band that h an aesthetic.”

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When they started out, Neon Trees had a gothic, dark, punk image but they have brightened up and so have their songs on the new record "Pop Psychology," an exploration of oneself and the world through songs that celebrate and uplift the soul and question our existence in terms of mistakes, achievements and desires. Striking songs and comic book-mod fashion sense aside, the album is not just any pop-rock fare; Tyler Glenn along with co-founding member Chris Allen, Brandon Campbell and Elaine Bradley round out the foursome, and though most of the tracks were penned by Glenn and Sugarcult lead singer Tim Pagnotta, the band is unified on a satisfying array of tracks. On "First Things First," ironically the final track on the album (and one of the most memorable and liberating) Tyler discusses he and Chris leaving their California hometown for Utah, and starting the band. "Foolish Behavior" offers a carefree 80’s bounce with a passionate vocal that sounds like thoughts that would follow the experience of "Sleeping With A Friend." Stylistically, songs shift in a subtle manner throughout, including 60’s doo-wop on album opener "Love In The 21st Century" and then on a track like the ballad "Voices In The Hall," Tyler's voice emanates through a more orchestral arrangement. "Pop Psychology" offers something for everyone, and Tyler opens up candidly both on the album and during his interview. YRB: What was the media part of your career like, not to mention life in the public eye when trying to record this record? Tyler: We had a lot of time to prepare for this record. We recorded it over last summer secretly, not really announcing it to media and fans so there wasn't pressure to get it out on a set date. We did photoshoots and videos early on so we could have everything ready. It's been great to go on tour and go out on a media blitz when you put a record out. I think we're a funny group of people so there was a sense of really wanting to get personal with people as much as possible on this album. YRB: What has been the biggest career highlight for Neon Trees at this point? Tyler: I honestly don't have one answer. I guess hearing "Animal" for the first time on the radio. I was in the car with my mom going to see Christmas lights in 2009 and we heard it on the radio. It was perfect because my mom makes everything more hilarious and more exciting. Having sold-out shows and then not sold-out shows and then sold out shows again. We take some of the really humbling failures along with some of the achievements. I think it's a way to kind of gauge the barometer of success. You're not always going to be the hot shit of the moment. YRB: "Sleeping With A Friend" is your most infectious song yet. It's such an obvious subject for a song but it's definitely touchy and crosses the line in a way. How did this one come about?

Tyler: There was an apprehension in writing it because while a lot of my songs deal with sexuality and innuendo this was the first song I was blatantly talking about it. It's really more introspective and has a sexy quality to it that you wouldn't find in a club song. There's a charm to it cause it's considering what the danger and risk is behind taking something to the next level versus hooking up. YRB: Why the choice to live in Utah (not the most rockstar of places) instead of LA, New York, or Nashville? Tyler: I just don't really have any interest in going home to the mecca or going home to party. I'd rather just go to the quiet strip mall or the place where I can just get my stuff and go home. I can come home and unplug. I'm a California native, but I go back for my career. Where I live is actually very, very small and quiet. It's a quiet small town. I don't feel like I need to leave Utah. YRB: The elephant in the room is no longer an elephant for you, but has there been a change in your life being the frontman of a band now that you are out to the world? Tyler: The main changes are just the little conversations that I'm able to have. If I see a dude is cute I can now say it instead of keeping it inside. These little adjustments have made all the difference. If anyone's hiding that part of them selves it eventually weighs on you and it adds up. YRB: Having 60’s pop song dittys and elements to your music, would you agree that your music is very current but with classic song structure. Tyler: I totally agree. Songs like "Animal", "Everybody Talks", "Teenager In Love" and "Love In The 21st Century" all have a doowop mentality. I appreciate that because I think a lot of people think Neon Trees are so 80’s. There's a sheen and pop element. I'm more inspired by doo-wop, soul and oldies cause that's what my dad was listening to when I was growing up. I'm more of a soul singer than an 80’s pop singer. Song structure is really important to us. YRB: "I Love You But I Hate Your Friends" is another hilarious title. Where did this one come from? Tyler: More and more I find my friends' friends to be incredibly the last people I want to be around. I have less people in my life but more strong people because I've weeded out some hangerons. YRB: "I'm a million different people all the time. But there's only one of me to get it right" is a great lyric from the closing song “First Things First” on the album. Did you strategically close with this one?

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Tyler: I love that it's called "First Things First" but it's the last song on the record. I wanted to have a good send-off anthem in a way. I don't think we're the type of band that needs to end with something subdued and melancholy. I wanted the biggest song to end the record. I think it's empowering in a way. I like having an attitude but also being snarky and being frank. YRB: What is the origin behind "Everybody Talks"? Tyler: When I wrote that song I had just broken up with a girl at the time who sort of spread a rumor about me that I was gay. She didn't know that. She had no proof on that. I had never acted on or cheated on her with a guy. It was kind of this excruciating thing because she didn't know there was any truth to it. I sort of wanted to write a kiss-off. Instead of making an angry song or a revenge song it's sort of this happy, clap-along song. What I enjoy about some of the songs is that we have a really biting lyric or concept but it's set against an uplifting sound.

YRB: Neon Trees have always had a noticeable fashion sense, it used to be more punk/gothic and it's become a bit more colorful and even slightly mod/glam. Why the change? Tyler: Ever since I was 12 and able to dress myself to go to school I've been into everything imaginable. I've always used clothing to express what I'm feeling. The band always appreciated the fact that I wanted to be a band that had an aesthetic. I never understood the bands that just got up in a t-shirt and jeans and played. I get how anybody could be that, but at the same time I think when you get to a place where people have come to see you and the culture, it's fun wear something really cool that expresses what the show is about. I think it's become more refined on this time around maybe because this record is more colorful. YRB: If people want to know what Neon Trees even means what would you tell them? Tyler: I don't know what it means. It started as an inside joke because in Southern California when In-N-Out Burgers were getting popular, the older ones had neon palm trees. We thought that name was interesting. I think it reflects the idea. The name is really silly to me but I think people have taken it seriously.

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e “We take some of th really humbling failures along with some of the achievements. I think it's a way to kind of gauge the s. barometer of succes You're not always shit going to be the hot of the moment.”

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THE DYNAMIC DUO Story : Michael Menachem Photo : Tim Saccenti

Montreal duo Chromeo have adopted a do-it-yourself approach to their music career since the start, and though they headline major events like Coachella, taking the stage after acts like Outkast, the electro-funk duo stays true to the game with their ambition, involvement and reinvention.Â


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D

Dave 1 and P-Thugg recently released their fourth album "White Women", which debuted at #1 on iTunes and their current single "Jealous (I Ain't With It)" is flying up the dance charts, making top Songs of Summer lists and garnering their largest radio airplay to date. Their impressive tour schedule this year includes Bonnaroo, Glastonbury, Lollapalooza, Outside Lands, Made in America and more. The guys waited nearly four years since the release "Business Casual" to put out new music that includes their most collaborations yet. Ranging from South Carolina DJ/producer Toro y Moi on the instant synth-funk favorite "Come Alive," Ezra Koenig of Vampire Weekend and repeat offender Solange whose "Lost On The Way Home" offers an emotive, deeply beautiful R&B vocal complementing Dave 1's falsetto. Other notable tracks include the bass-heavy classic 70s track "Over Your Shoulder," the bouncy, whimsical, mostly ironic "Sexy Socialite" and the nostalgic, 80s banger "Old 45s". Chromeo's DIY train has not stopped since premiering the firstever music video on Shazam for "Come Alive", and alerting the announcement of "White Women" via a Craigslist "missed connections" of the new record and artwork. YRB sat down with Dave 1 prior to Chromeo's set at Sweetlife Festival in Maryland to discuss all things music and make a reality check that beyond all the glamour musicians work really hard. YRB: What did you do to prepare for today? Dave 1: I'm pretty fucked today. We had a gig last night in Detroit. I flew in this morning and crashed at my hotel for a few hours and came here. The rest of the guys took the bus so they drove all night and have been putting the stage together ever since. P supervised all the people because he likes to do that. We're both very involved in different aspects. I hold it down in meetings with the labels. YRB: When you play at festivals do you get to schmooze with the artists and see their sets? Dave 1: It depends if it's a rough day or if it's a chill day. If we have time we'll hang out, but most of the time we gotta set up. We have a DJ set tonight in DC so it's a little bit more involved.

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YRB: How did you guys team up Toro y Moi on the new record? Dave 1: First of all, I didn't know that much about him, he's dope. He's kind of like a post-J-Dilla producer, like beats dude, and he sings over his shit. So it's kind of like beats, atmospheric, very low-fi stuff. I didn't know much about it either but all the girls that I hung out with were like "Yo, Toro y Moi, Toro y Moi”. I looked him up and I was like this kid is ill, he would be a great guest on the record. We reached out on some fan shit and he was like "I love you guys" and so we linked up. YRB: "Come Alive" was the first music video to ever premiere on Shazam proving Chromeo are early adopters. Would you say new media is a part of Chromeo's story? Dave 1: We consider ourselves very much like a blog band. We came up with music blogs and when traditional media was sort of reluctant to cover us, blogs gave us love. So whatever we could do with these kinds of forward-thinking platforms, we jump to the occasion. This whole album was premiered through a series of quirky, cool little online things. We did the video on Shazam and announced the album cover and the release date on Craigslist. It's just a bunch of little inside jokes like that, but then the next video we straight-up premiered on BuzzFeed. When we announced the album back in September of last year, instead of having a press release, to detail all the features on the album, we did a Reddit AMA (Ask Me Anything), and we basically spilled all the beans about the record there. All press outlets picked it up from the AMA. It's our thing to just do a bunch of cool, social media, blog-centric things. We're that kind of band, we're not a top-down, goes-to-radio and then people learn about it type of group. Bloggers supported us so early and what's fun is that now a lot of them are in powerful positions, they're like editors now and they still rock with us. YRB: Chromeo still seems very much to be on the cusp of something bigger. Having played Coachella, and other festivals like Sweetlife and Primavera Sound coming up in Spain, are you content with where you are right now? Dave 1: We've been doing this since high school. The thing about this band is it's a healthy growth. We try to make it interesting with every record. Most people's attention span doesn't last three or four albums for a band. We're on our fourth album now and people still want to interview us. People still talk about us like we're a new band because we've managed to reinvent ourselves. We take cues from bands that have had this really long kind of lifespan. On this album "Jealous" is the first Chromeo record that got any kind of radio play. I mean hopefully that


“…we're not a top-down, goes-to-radio and then people learn about it type of group.”

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“It's really fun and fulfilling for us to collaborate with other artists and I think from a fan and a journalist perspective it's totally unexpected because we're such two oddballs that people coming into our cipher are just like "What? Really? OK!"


opens the door for us to do more. For us it's like, imagine you just got two choices you get dealt, you either blow up right off the jump or you just sustain something. To do that on a fourth album is a lot of work for a band, and we want to put in that work cause we want it. YRB: Falsetto is making a huge comeback, it's been a signature element in your vocals for a long time, wouldn't you agree? Dave 1: You see it more on this new album actually. I do ten interviews a day and this is the first time somebody mentioned that. I actually made a deliberate choice on this record to write hooks that went up in falsetto. For "Come Alive" and "Jealous" they're both proof in falsetto. It just lifts. I can't keep it through a whole song, so usually what we do like on this record, I'll just sing like normal voice and I'll go into falsetto voice for the hook. It just lifts the hook. YRB: Is it safe to say your album title "White Women" could be interpreted in a multitude of ways? Dave 1: Nobody knows where to go with it. We figured we needed a crazy title for out fourth album.The title came from photographer Helmet Newton, the guy that shot all the classic Yves Saint Laurent shit and he did a bunch of stuff in the 80s as well. He has always had an influence on our album covers. I went to one of his retrospectives and they had all his book titles and his first book was called "White Women". I called P and I was like "Dude, wouldn't that have been a perfect Bryan Ferry or Roxy Music album title, or like a Bowie record or even The Strokes record with the hand on the ass?" He was like "yeah totally." I said we should call our next album that and P said "dude you're crazy." I was like no one will take it as a race thing and even if they do we'll play around with the signifier so much that it will kind of be a mind fuck. He was like "let's do it, it's album #4, you do whatever the fuck you want”. YRB: Solange is someone you've already collaborated with. "Lost On The Way Home" is such a special song, how did you guys first meet up? Dave 1: A-trak introduced us. On the last album, she just sang a hook on "When the Night Falls" but between the last album and this album Solange the solo artist totally blossomed so I was like I want a piece of that. I reached out to her again and I was like we need you on this record again. I'm really happy with it. It's a bit of a departure for us, it's deeper and it feels like there's more substance to it.

YRB: "Hot Mess" featured Elly from La Roux on the last album "Business Casual." Is there a process for you to find collaborators or is it organic? Dave 1: Organic. Elly used to write me on MySpace before she was La Roux and I just kept a relationship with her. It always has to be organic. One thing on this album is that we've had more collaborators than ever and we learned that it's something we want to keep doing. It's really fun and fulfilling for us to collaborate with other artists and I think from a fan and a journalist perspective it's totally unexpected because we're such two oddballs that people coming into our cipher are just like "What? Really? OK!" YRB: For those who are only familiar with Chromeo recordings or your DJ sets, would you say you really vibe a lot off the energy when you play live? Dave 1: I hope we get all our shit to work because every festival is a cluster-fuck. Our set-up for this album cycle is a pretty involved, very choreographed live set, which means we don't really jam out much, and the songs are very different from the record. The songs seg into each other in a different way, but it's really tight. We're not indulging we're giving shit back to the fans to enjoy themselves. We're suffering. We're shlepping, we don't do it for us. YRB: Has the act of maintaining your Jewish and Arab backgrounds been intentional? Dave 1: We kind of joked about it too. It's our shtick. YRB: Do you feel like your mindset has changed working together as the sounds have changed in popular music? Dave 1: No, we're just influenced by good music whatever it is. There are so many elements from different periods in our music, it's a dialogue between 80s influence and a contemporary sensibility and a hip-hop attitude and classic rock artwork. We just have that vantage point where we can pick and choose different elements from different periods. Chromeo does something really specific and we just use all our broad interests to inform it. What's dope is that after working for so many years in our little bubble, more and more people are paying attention, and it feels great.

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THE SECRET IS OUT Story & Styling Darius Baptist Photography Miguel Starcevich Grooming Troy Peppin with Elan Management using Rene Furterer


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Austin Mahone is a STAR!! At only eighteen years of age the talented singer has set his sights on success and isn’t looking back. Starting out posting videos of himself singing on YouTube, the San Antonio native has amassed a legion of over 21 million followers via Twitter, Instagram, and Facebook. With the release of his latest ep The Secret, featuring the smash hit single “Mmm Yeah”, Austin Mahone is surely on the rise. I recently spoke with the young heartthrob to discuss music, fashion, fame, and the nonstop comparison to Bieber. Darius: How’s your summer going since the release of The Secret? Austin: It has been off to a great start. I’m currently in Europe doing promo, and I can’t wait to start my tour in July. Darius: Of all the international places you’ve traveled so far, what has been your best place abroad? Austin: I would have to say Italy was my favorite. The food there was amazing.

Darius: Would you say having a combination of different sounds is where music stands today? Austin: I would say that it’s true for some artists, but not for everyone. Darius: Do you have a favorite song on The Secret? Austin: “The One I’ve Waited For” is one of my favorites. It’s a ballad, and means a lot to me. Darius: A lot to you in what way? Is the song directed to anyone in particular?

Darius: Is it safe to say you’re a foodie? Austin: Absolutely, I love to eat good food. Darius: The Secret was pretty much entirely produced by hit maker RedOne, why the decision to solely work with him? Austin: I trust his vision and as you said he’s a hit maker. Darius: How would you describe your sound? Austin: My sound is definitely Pop, but with a little R&B, and a bit of EDM mixed into it as well.

Austin: Haha, I just think it’s a really good song. What are you getting at? Darius: Well you know the public wants to know where you currently stand on the relationship end, are you single or in a relationship? Austin: Let’s just say I am single. It is all about the music at this point. Darius: What do you look for in a girl? Austin: Because I travel so much, I would want a girl that appreciates the ability to travel and see the world, someone who doesn’t mind having to wake up at 4am to catch a flight.

“I’m open to try new things, take risks, and do different things.”


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“There will always be the naysayers, but if you let them get into your mind it takes you off focus from what you need to be doing. “


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“I understand where the comparisons come from, we both started out on YouTube, and we both sing and dance, but that is where it really ends.”

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“I would want a girl that appreciates the ability to travel and see the world, someone who doesn’t mind having to wake up at 4am to catch a flight.” Darius: Getting back to the music, some time ago we saw a pic of you, Justin Bieber, and Birdman in a recording studio, and now everyone wants to know if we will ever be graced with the sounds of that collaboration? Austin: We worked well together in the studio but I’m not sure the song will ever come out. If it does it will be next year some time. Darius: Are you over the Justin Bieber comparisons? Austin: I understand where the comparisons come from, we both started out on YouTube, and we both sing and dance, but that is where it really ends. He’s a cool guy, but we are totally different people. Darius: So often in Hollywood the media will build you up then jump at the chance to tear you down. How do you deal with the fact that there are naysayers waiting for you to fail? Austin: I really don’t focus on that at all. There will always be the naysayers, but if you let them get into your mind it takes you off focus from what you need to be doing. Darius: How do you stay grounded and so humble?

Austin: It’s my chance to give back to my fans and connect with them. Seeing your fans’ faces as they sing your songs is one of the greatest experiences. Darius: We know you’re a huge basketball fan, and you sang “The National Anthem” at the NBA Championship game. How excited were you when the Spurs won the championship? Austin: I not only sang “The National Anthem”, but I did it in my hometown San Antonio. I had to represent where I’m from. The Spurs played great all season and they didn’t disappoint in the championship. Darius: We pushed the limits with you just a touch for this photo shoot, but how would you describe your fashion style? Austin: I love clothes. I’m open to try new things, take risks, and do different things. Darius: Is there anything in particular you are drawn to when it comes to fashion? Austin: I have a weakness for sneakers. I have over 300 pairs. Darius: Is music what you’ve always wanted to do?

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Austin: Yes it is. I’m living my dream. Austin: I have an awesome support system around me. My mom is always with me and I travel with my best friends. These are the people that were with me before all of this. Darius: Why is touring so important to you?

Darius: What motivates you? Austin: The fans. I wouldn’t be where I am if it weren’t for them.



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Starting out as solo artists to later being placed in a group was no small fete for Ally Brooke, Normani Kordei, Lauren Jauregui, Dinah Jane Hansen, and Camila Cabello known more formerly now as Fifth Harmony. Having met on music talent competition show The X Factor, Simon Cowell (the show’s producer and judge) knew there was something even more dynamic about these ladies when placed together. With the brand new single “Boss”, off their soon to be released second studio album, these five singing sensations are back with a bolder sound, and a hot new look. Styled out in the latest designer dresses by Jovani, these lovely ladies caught up with Celebrity Blogger, and Television Personality Perez Hilton to discuss the makings of a girl group, new music, and their endless quest for girl power.

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Perez: Why do you think girl groups have made a comeback? Camila: Music has a phase or cycle. Pop music has changed in the sense that a lot of indie and retro types of sounds have made a comeback and even something to the effect of how boy bands had a phase of resurgence. I would say it’s a circle of life sort of thing but in the Top 100 way. Perez: How would you say Fifth Harmony is different from the other girl groups? Lauren: Every group has their own individual thing to some degree because a group is a combination of different individuals. We’re just so excited for the new single “Boss” because the song and style is totally new and different for us. Perez: We’ve heard snippets of the new single on various radio stations across the country, what has the initial response been? Dinah: It has been pretty amazing. Our fans are super excited to hear new music for us. We performed a bit of it at a show recently and it was great to see the single become a trending topic worldwide. Perez: Sonically it is a different sound for you all. How would you describe it? Normani: It definitely is a more urban and rhythmic for us. We also wanted to focus on the dance feel of the song also. Our music is growing as we grow as people, but we still sing about girl empowerment, and being true to your self. Perez: Who are some of the people you’ve worked with on this new project? Ally: Wallpaper, Yung Berg, Tommy Brown, and Julien Bunetta Perez: You have been working non-stop as of late. Have you had any sort of vacation recently? Camila: Nooooo, we don’t know what that is. Perez: When was the last time you had some time off? Lauren: I want home for prom for a few days and that was cool. Normani: Yeah, I went home for prom, but that has been about it.

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Camila

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Ally

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Perez: What has it been like for you to record an album while being on the road touring? Is it stressful? Do you love it? How do you handle it all? Lauren: We’re not machines, so obviously we get tired. There are days when you want to shut down, but we all have a dream and we know that in order for that dream to become a reality you have to put in the time, dedication, and hard work that it takes. We constantly remind ourselves that this is what we want and it is extremely important to us. Perez: With the evolution of sound for you the group, how will you visually evolve as well? Normani: We’re trying to step up our game. We each have our own style, but this time around I guess you would say we’re a bit more fashion forward. We’re taking risks and trying new things. Perez: Why is Boss the new first single? Ally: The song really stood out to us. It’s a strong song and the best way for us to come out this time around. Dinah: It definitely has a shock value and it makes a statement, so that’s why we wanted it for the first single. Perez: In the new single “Boss”, there’s a line “I want a Kanye not a Ray J”. Have you heard anything from Ray J since releasing the song? Camila: No, we haven’t heard from him. Perez: With your fans being so involved with you via social media, does it make it difficult for you ladies to date and go out and have fun because people are tweeting or instagraming your every move? Camila: Our fans are so protective of us. I think it comes from a place of love. They don’t want to see us get hurt, so they are trying to look out for us. Lauren: We thank them for it, but we also want them to trust our judgement. Perez: That’s nice. So what’s the dirt now? Who’s dating and who’s single? Camila, Lauren, Dinah: We’re all single and dating. Ally: I just want Ryan Gosling in my life.

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Perez: You all are going on tour with Austin Mahone, so why don’t one of you ladies get with him? 5H: (laughs) Ha ha, that would be funny. Perez: What former girl groups have inspired you? 5H: Destiny’s Child Perez: Last year you went on tour with Demi Lovato and girl group Little Mix. Was there any tension between the groups with having so many women on the road together? Camila: There really wasn’t any tension. The tour showed girl empowerment. Dinah: We’re happy for any other girl group that’s doing their thing. Why try to stand in the way of some else’s opportunity? Perez: Any plans to go abroad to connect with your fans? Camila: We haven’t been yet, but this Fall we are scheduled to go to Brazil and a few other places so it will be great to see our fans abroad. Perez: You first came our attention through the talent competition show X Factor. That show is no longer around, but you are. Does it seem weird to you in any way? Have you spoken to Simon Cowell lately? Was he involved in the process of making this album? Camila: He’s been extremely busy with the new baby so we haven’t seen him as much, but he has been extremely involved. He loves the new single “Boss”, so we’re glad about that. LA Reid has also been equally involved in the process along the way. Perez: What are your plans for the summer? Normani: We will be in the road this summer on the Austin Mahone tour. Perez: One of things I love the most about seeing you ladies perform is your dancing. What new moves do you have in store for us? Normani: We are working with Fatima Robinson and she has created an amazing team for us to work with for our show. Camila: I’ve never been a dancer so I was concerned with how challenging it could be, but she has made it so fun for us. I find it enjoyable now.


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Lauren

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Normani

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Perez: You have been together as a group for about two years now, and within that time what would you say has been one of your greatest lessons learned either about yourself or the entertainment business? Ally: I used to be really shy but now I’m more comfortable with knowing I have a voice. Normani: I’ve learned that although you’re in a group, it is important to keep your individuality. Perez: What are your favorite things to do when you go back home? Ally: I’m from Texas so I love eating Tex Mex when I go back home. Dinah: I love just hanging out with my family and friends in the park. Perez: Who has any hidden talents? Camila: I do this weird thing with my tongue where I can make a 3 leaf clover. Normani: I can put my legs behind my head. Perez: What has been your favorite part of touring? Camila: The fact that we get to look out and see them signing back to us has been our favorite part of touring. Having that connection with someone is such an amazing feeling. Perez: You’re shooting the music video to “Boss” in a few days, what can you tell us about what we can expect to see? Dinah: We don’t really know yet. We’ve been eating healthy so we look our best, but we can say there will for sure be a lot of dancing. Perez: Thanks so much. Keep working hard and we’ll be waiting for new things from Fifth Harmony. 5H: Thank you so much form your continued support of us, and be sure to check us out this summer!

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The power of Sam Smith's voice could be felt on release day at the historic Apollo Theater, where Smith gave a headlining performance and was welcomed as an ALister rather than an emerging artist, not to mention joined on stage by Mary J. Blige for the final tune "Stay With Me." This hit and other tracks consisting of mostly devastating heartbreak material were lightened with some upbeat cuts such as "Like I Can" and a few bars of CeCe Peniston's 90s dance track "Finally" mixed in with "Money On My Mind." Amidst all the sad songs, Smith made some humorous comments instructing the crowd to dance "two steps" and then pointed to the balcony, "don't fall," or later warning the crowd following the upbeat "Restart," "it's going to get a bit depressing now" which was followed by laughter.

piano ballads that really impresses and captures emotion in a way that no journal or diary could ever accomplish.

YRB: Why do you think painful moments attract listeners to much of your music?

Walking down Oxford Street in London, Smith took some time with YRB while on tour all over Europe. He gushed about his favorite divas growing up and how he wants to be the next male diva, or divo. Smith was candid about his life experience, his appreciation of fans, especially in the United States and also described how honored he was to be asked to perform on "Saturday Night Live" earlier this year.

Sam Smith: I remember watching a documentary about Marina Abramović and she said the best art is created when you're sad. When you're happy you share it, when you're sad it's not quite clear. You can't pinpoint yourself. You don't necessarily want to show it. I was very lonely last year. I think those sad songs say the things we can't say to ourselves sometimes. People can all sing "Someone Like You" all together, but it would be very different if it were said in speech. It becomes OK to say those things.

Those who have followed Sam Smith since Disclosure's 2012 breakthrough on "Latch" on which he's featured, would credit Smith with just as much for his vocal acrobatics as they would with Disclosure's splattering, hypnotic production. Smith further went on to score a string of #1 UK hits starting with Naughty Boy's super catchy "La La La," on which he's featured and then continued with solo #1s from the album: "Stay With Me" and "Money On My Mind." His "Lay Me Down," Smith's first solo single is an elegant, emotive cut that uncovers some of his recent heartbreak, a story like most of his tunes that is better off told through song. The album tells Sam's stories of love and loss with R&B as the foundation, but there are slick garage elements, gospel, folk and completely stripped down ballads on the set. Singles aside, "Leave Your Lover" is one of those

Sam Smith: For me "Latch" was different because I did not do dance music. I come purely from a soul background. I didn't know anything about Disclosure was when I was recording. When I did "Latch" it was a whole new genre of music for me. It was a really hard vocal, but I went for it. At the time I was working at a bar and I was desperate to get out of it, so I sang the shit out of it. It changes the way I make music now because even if I think something is not amazing, I grow to love it.

Sam Smith: I didn't necessarily have a gospel background but I love gospel music and I listen to it a lot. With "Stay With Me," I wasn't planning to write a gospel song. It's all my voice, it was all me tracking my voice. I think I did about 15 tracks. It's quite annoying because I wish people would know. I went into the main room of the studio and I stood in different parts of the studio and belted the lines and we tracked them all up. I'm an emotional person and I don't cry, but when I heard this I did.

YRB: Growing up what singers did you look up to, and are there any you admire today? Sam Smith: I loved growing up listening to Whitney Houston, Mariah Carey, Chaka Khan, Etta James and Joni Mitchell. I still to this day love big big voices. I love Beyonce, and I’m obsessed with Tori Kelly. I love people who can properly sing.

YRB: Has all the attention surrounding your music and your voice changed your life?

YRB: In my opinion, Disclosure's "Settle" album celebrates this sort of new class of vocalists and artists in the UK, with a sort of 90s, house spin. Would you say "Latch" was a challenging vocal?

YRB: "Stay With Me" is a natural gospel song. Do you have a gospel background or did you ever intend for any of your songs to go in this direction?

Sam Smith: I live in a flat in London with two roommates and though I love living there and being there I'm homeless in the sense that the only things that tie me down there are my family and friends. I just want

“I want my audience to feel the impact that Whitney had on me. There are no male divas at the moment. Bruno Mars is up there, in the sense that he's genre-less. It's just powerful, good music and I'm really a firm believer in that.” •

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to live out of a suitcase and tour. I get addicted to watching interviews on YouTube. I remember watching clips of Gaga talking to her fans and I remember thinking 'My God this is way too much.' It's a bit too intense, but I now eat my words. I felt so lonely last year and I feel so loved and so welcomed right now. When I meet people after my shows I feel like they care because I've opened myself up. When you're that personal and can give someone a hug and say it's OK, it proves how kind humans can be.

explain it. It's just how I sing it. Melodies are more complex in that song. YRB: "Saturday Night Live" is pretty huge in the U.S. and you have been fortunate to perform on the show very early in your career. What was that experience like? Sam Smith: It was unbelievable. Every time I think about it I smile, I'm so thankful for having such an amazing team in the U.S. Two amazing people decided they were going to

Sam Smith: With my singing it's not actually falsetto, I'm belting. I've trained myself to belt from my chest. I think it's great. I just want to sound like a girl, that's why I sound like that. I'm also trying to challenge myself. When I listen to Nirvana it's quite low for me. It's really important for me that everyone can sing my songs. I'm also creating songs so the tone-deaf builder can sing my songs. I want my audience to feel the impact that Whitney had on me. There are no male divas at the moment. Bruno Mars is up there, in the sense that he's genre-less. It's just powerful, good music and I'm really a firm believer in that.

Sam Smith: 100%. It was the first song that I did with Jimmy Napes. It's why my current management works with me. Every song has a different vocal touch to it. I can't really

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YRB: You won the BBC's "Sound Of", joining a list of previous singers like HAIM, Adele, Michael Kiwanuka and Ellie Goulding. What's it like to be among this company? Sam Smith: It's pretty unbelievable, man. I've watched those people become famous and I've watched those people become well known. It's extremely flattering and something I try not to think about too much because it can weird me out.

YRB: Falsetto seems to be a common technique used in pop music currently. Robin Thicke, Justin Timberlake, Ed Sheeran, and Usher to name a few. Can we now add you to this list as well?

YRB: American audiences are probably not very familiar with the first UK single "Lay Me Down" as well as some other more recent material. The musicality in this vocal is extremely noticeable. Your voice seems like more of an instrument on this track than others.

of critics and industry people, but when you go more up north it gets amazing and loud and it's how you want it to be. I kind of prefer American audiences. They 'whoop,' they sing when they should and they really go for it. They keep me energized.

YRB: On “The Lonely Hour" you worked with respected songwriters like Fraser T Smith and Eg White, known for some pretty massive hits. What has it been like having the best of the best to work with?

have me on the show. It was a huge risk for them to have me but it's changed everything for me in America. I'm forever in their debt. YRB: What's the biggest difference betweeen performing in the UK vs. the U.S.? Sam Smith: The UK is very different, they hold themselves back a little bit. Especially in London, they are really a tough crowd, loads

Sam Smith: When I got signed, I got put into sessions every single day. It's actually killer. As an up-andcoming artist you get fluttered about a bit and I worked with so many people. There were only a handful of people that really connected with me. My songs are so personal. I was in love with someone last year, with someone who didn't love me back. I showed these songwriters text messages from this person and they had to keep it a secret for me. It's OK they took that on because it means these songs became so personal and so real.


“My songs are so personal. I was in love with someone last year, with someone who didn't love me back.”

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Divorce is tough on anyone, and having to go through something as painful and tragic as this in the public eye increases the intensity of the situation to unimaginable decrees. So is the case of Pilar Sanders. In a very public divorce and custody battle with Pro-Footbal Hall of Famer Deion Sanders, Pilar who now goes by Pilar Biggers Sanders Love El-Dey found herself in a place she never would have thought she would be. What does one do when their entire world has been turned upside down? As now part of the Moorish Divine and National Movement of the World, this mother, actress and fitness expert candidly speaks in her own words of what this experience has brought out of her, and how she plans to continue on in her struggle to not be silenced. •

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MY

TOUGHEST BATTLE

My toughest battle was and continues to be fighting for my three children. Of all the unbelievable torture my children and I have privately suffered through, being so grossly violated by people and corporations’ decisions that could never supersede our rights as Aboriginal People, was inconceivably blinding. Having to fight private agents in public Federal Government positions operating through multiple foreign corporations is a fight any mother would take on at all costs. This battle ripped the blindfold off my eyes and woke me up to the truth of a person that the public never sees. I equate it to that of the film The Truman Show. There are so many people that you would never think would do absolutely any and everything to make sure the truth of my case, their involvement, and their secrets never get out. The reasons for it could only be to continue their way of getting a piece of Mother’s American HOMEmade pie.

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MY

GREATEST LESSON

My greatest lesson learned was realizing how deceptive people are and have been for years. I am a true Moor, American National, Al Moroccan, and just like my ancestors, I believe the best in everyone, help anyone I can near or far, young or old, no matter what. I actually believed the words people said, their promises made, and at the price of my life, I found out different. Going through this journey revealed people’s hearts and their true intentions. People who were toxic and really didn’t need to be in my life left, or simply fell off, and those who stayed are like my apples of gold.

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“I am stronger than ever before and more of a force than I could ever dream of.”

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THE PUBLIC’S

PERCEPTION OF WHO I AM

I know there have been people or puppets as I like to call them who have tried to convince the public that I am a particular person that I know I am not. These are but worthless baubles of the day, they arise and sink like empty bottles on a stream. They are illusions and will pass away. I guarantee, you the public is not as gullible or as blind as the media would like to believe we are. All eyes don’t see with the same vision. The extreme defamation and slander tactics that were used to “destroy me” (as I was threatened they would do), makes it overtly apparent that attacks like this hold the truths of the attackers themselves. They are the indices to what the thoughtless think, the noise that people make, and only shallow men judge merit by that noise. Only the Principles of Life/LAW really matter. When someone inner, over, and fully understands this, you are able to truly walk and think in Love, Peace, Truth, Freedom and Justice, regardless of what happens in your life. This is not always easy but it is what’s right and correct. I thank my mother, sister, children, family, and the sweetest most amazing angels that have surrounded me through my introspective alchemical transformative process. Because of them, I have never been clearer in life about who I am, where I am and why I am a Phenomenal Woman. Phenomenal Woman I am. •

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“I thank my mother, sister, children, family, and the sweetest most amazing angels that have surrounded me through my introspective alchemical transformative process.”

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MOVING

ONWARD

& UPWARD Having been so viciously attacked by so many on a constant basis for such a long and steady length of time has been very difficult. But rising from deep, deep beneath the waters only re-developed my gills. I wasn’t destroyed. I am stronger than ever before and more of a force than I could ever dream of. I can firmly say I am wide awake and calling of my women to wake and rise as well, so together we all can get this back in order.

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Brooklyn-based electro-pop outfit, St.Lucia have perfected the nightlife experience. Led by South African singer Jean-Philip Grobler, a producer, songwriter and powerhouse frontman, this band channels the 80s via dance-pop songs with equal parts of happiness and reflection. There is a depth to their lyrics, wrapped in a nostalgic instrumentation of saxophones, synth and infectious melodies that recall the best of Phil Collins, Peter Gabriel and the new wave era. Their debut album "When The Night" has a slew of notable tracks, from the hypnotic, percussion-packed "Elevate" to the alerted, intimate "Closer Than This" to the urgent, synth-heavy "Too Close." Grobler’s knack for wrapping his vocals around notes and holding them with intensity and passion that draws out the song's emotion to complement the intricate production is especially apparent during St. Lucia's energetic live shows. It's no wonder Victoria's Secret was drawn to the band in their 2012 ad spot featuring St. Lucia's "All Eyes On You," a song with elements of mystery and desire. Though the band's album has been out for several months, they are touring heavily throughout the summer. With stops at Summerfest, Electric Forest, and others across North America and Europe, YRB spent some time with Jean-Philip at Sweetlife Festival sitting along a stream in the lush woods of Maryland to get real about St. Lucia. YRB: Your music evokes the feeling of summer and a comfortable escape for everyone. There is an emotional takeaway from your live performances. Is this intentional on your part? St. Lucia: I think especially when you see us perform or if you see any band performing and it's summer and you're outside in a forest, and the weather's great, that definitely takes any kind of summery or happy elements and amplifies it. I feel like there's an equal amount of joy and sadness in our music. There's a sort of constant fight between happy and melancholy, and a bit of nostalgia at the same time. That's something that I really value in music and it's - most of my favorite music has that quality. I'm generally not the biggest fan of just happy or slit-my-wrists music.

YRB: With the hectic tour schedule, where would you say the band stands at this current moment? St. Lucia: We're very happy with the way things are going right now. Touring and playing in front of a crowd like this without having a big hit is amazing. YRB: People may not realize you had your hand in producing HAERTS' new material. How did that come about? St. Lucia: It's kind of a long story. This is like a way back kind of story. When I first left Johannesberg, South Africa I went to music school in Liverpool, England. I was there for three years. The first friend that I made was this guy Johannes, and we ended up staying friends. He actually introduced me to wife Patty, who's now keyboardist for St. Lucia. We remained friends and then a few years down the line he became kind of a pop star in Germany and I produced his second album. While we were doing that, Nini and Ben from HAERTS moved from Boston (they studied at Berklee) to New York and we met because they're all from the same town in Germany. So we met and I heard some of the music they were working on at the time, which was very folky. Beautiful songwriting, and it was obvious their songwriting chops were like amazing. And then there came a point where Benny sent me a vocal that he wanted me to work on. I asked what they were doing at the moment? They were looking to update their sound a little bit and get a little bit away from just the folk thing because they were a little bit at a dead end. Garrett (who's also part of HAERTS) and I used to work together at a music house and I introduced them all. YRB: It's great to hear that you meet people organically and form relationships with one another naturally in the music industry. St. Lucia: That's exactly the way that I like it. I've kind of shied away from working with artists that are just on a label and looking for a producer. For me it's important to have a personal connection with the music and the people and the artists.


YRB: Is there anything interesting that we should know about your start in music or the choir you were in when you were young? St. Lucia: Piano was my first instrument. I started playing guitar, sort of taught myself. There are so many interesting stories from that time. Having moved away from South Africa has made me realize the value and uniqueness that experience was compared to what other people have in a first world experience. One of the craziest things that happened was once we were flown to the top of a mountain to sing for Nelson Mandela at the 75th Anniversary of the South African Air Force. I will never forget that. YRB: "September" is very different from the rest of your album. It's probably the most dance driven of all the tracks. It has a completely different vibe. St. Lucia: My thing is I try my best or I'm very conscious of repeating myself, so if I come up with very similar ideas, I try and look for something a little bit newer and different. I would say that came in the middle of the writing process for the album because I came up with the EP and all those songs and then "Elevate" and "The Way You Remember Me." I really love bands and artists that have a very narrow or cohesive aesthetic where they are using a lot of the same things and figures throughout their set. I really admire artists that kind of experiment a bit more and try things within their sound to sort of push the boundaries within that. YRB: How did the Victoria's Secret opportunity come about after all? St. Lucia: I think we somehow had some kind of connection, like we knew somebody. With us, we normally have nothing to do with giving the music to someone. "All Eyes On You" has pretty much been the only song that's been licensed (also on HBO's

"Looking"). The lyrics and the vibe of the song are very specific and it's not confusing, whereas the chorus of "Elevate" - I feel like it's uplifting but "no one elevates you," is a little confusing lyrically. YRB: The chant "Don't go, don't go away!" on "We Got It Wrong" is not something that is often planned by an artist, to have a call-and-response, but it's such a great way for an act to hook an audience. St. Lucia: For a long time we didn't do that and then one day, probably at a festival I was just inspired in that moment and we got people to chant along to that and it worked. We've done it ever since. I think it's good to have those tent poles in the set where you get people to participate a little bit, but it's not overbearing. I've seen some bands where every moment of every song is like clap, or do this or do that. We try and have a balance where we are playing and doing our own thing and then connect with the audience. YRB: Is there a difference between doing your own tour vs. being a part of a festival? St. Lucia: I love the festival vibe because the audience is just in a great mood. Everyone's like drunk or high or something and the whole energy is just so good. It almost feels like you could do no wrong in that situation, and just being in nature is amazing. But doing your own shows and supporting is awesome as well. Sometimes in those situations there's more pressure because it's your thing, but with this there's so many bands and all you can do is do your best. It's almost more of a challenge in that way and we always enjoy a challenge.

"I really atdkminirdeof

artists tha a bit experiment ings th more and try sound ir within the the to sort of pushs e ri a d n bou within that.

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The jean has been a staple in the man's closet for generation after generation. The necessity of this item has evolved tremendously, and doesn't seem to be slowing down any time soon. Since 2005, clothing label Robin's Jean has contributed many styles and designs to carry on this iconic legacy. Ian Anthony Dale of "Hawaii Five-0" and the new TNT drama series "Murder In The First" captures the essence of a free spirit as he rocks out in the coolest pieces offered by the Los Angeles based brand. Narrated by the company's founder Robin Chretien, we get a truer sense of the role this basic pair of pants has played throughout time. Photography: Odessy Barbu Styling: Darius Baptist Grooming: Melissa Walsh @ABTP using Dermalogica


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"I wanted to create a brand that had no restrictions on my creativity. I chose denim because it is timeless and always relevant."

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"We believe in the theory to follow your dreams and live free."


"It is a great time of growth within the industry, and we plan to expand globally." •

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YRB: How does your workout routine differ on vs off-season? AR: Off-season my workout regimen is a little more relaxed. For the first two months after the season I get away from everything, the game, working out, and all of it. In January and February I do nothing. At the beginning of March I start back with cardio and getting my breathing techniques on point. SP: During the season its low intensity because you never want to burn yourself out. My first year coming to the NFL, I had to realize this is much different from the way it was while I was in college. During the season I have a steady more consecutive workout regimen, but off-season it is more about maintaining. HH: Maintaining is key for me during the season. Because of the position I play keeping my numbers up is important. Off -season is about building for me. Getting stronger to peak at your best when the season starts. That is the time where I workout to increase my strength more and more. Once the season begins it is all about keeping it there. YRB: What do you do to refuel yourself during or after a workout? SP: While I’m working out I always keep a protein bar and plenty of water on hand. I start by drinking at least 20 ounces of water before I start, a protein shake, and a bar. AR: Water and more water. I’m a guy that’s always on the go, I’m not really into protein shakes but the protein bars are just what I need. You grab one throw it in your bag, get your boost of energy when needed and you keep it moving. HH: I recently got involved with Promax, and it has been amazing. I take the energy bar before I start because it gives me the nutrients and things you need to start a workout and after I eat the protein bar because they are all about the recovery.

YRB: Are there really any short cuts to getting the perfect body? SP: There really aren’t any. People crave to have six pack abs and a killer body, but I tell people that it all begins with nutrition. Before you even think about exercising or working out, what you put into your body is the most important thing. HH: There’s the diet pills and thing like that, but they really do nothing for you in the long run. Exercise and hard work is what it takes. AR: That’s like saying there’s a short cut to hard work. Some guys naturally have it, some guys have to work at it getting it. You have to do something one way or another. YRB: What advice would you give a person just starting to workout? SP: Embrace the sweat. HH: There’s no easy way out. If you want to be in shape and look good, you gotta work out. Find a way to make it fun for yourself. Don’t make it a chore. AR: Eating right is the first thing. Try to get in as many light meals per day as you can. YRB: This year marks your 10th anniversary in the NFL. What does this accomplishment mean to you? AR: For me it means one thing and one thing only, going after the Championship. That is the only goal in my mind. YRB: What are you most looking forward to this summer? HH: I’m looking for ward to training and getting back to playing football. Due to my injury I didn’t have the season that I wanted, so my focus this time around is to get back to where I was two years ago or even better. SP: Training and getting ready for a stellar season.

YRB: What music gets you pumped during your workout? HH: Rock, Rock, and more Rock. With the team there’s usually a mixture of things going. One day it could be Rock, the next day Rap, and another day Country. AR: I’m eclectic, so I’m all over the place. Hip Hop, R&B, and Rock. You name it I’m into it. SP: Hip Hop all the way for me! I gotta have Jay Z, Kanye, Lupe Fiasco, Nas, and Childish Gambino in my ear. Coming from Cali, I have to throw my west coast rappers in the mix as well. I also go for more R&B artists as well, because they tend to mellow me out when needed.

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Story: Stephanie Amy Collazo Photo: Carlos Gonzalez

Twin brothers Taiwo and Kehinde Hassan make up the LA based producer and DJ duo known as Christian Rich. Though you may not know them by name this twosome has been banging out hits with the best of them. They have not only worked with your girlfriends favorite rapper, Drake, on his #1 Billboard album Nothing Was the Same, but they’ve worked with artists like Earl Sweatshirt, J Cole, and Chris Brown. Not only are these guys musically talented but they’ve also got an eye for fashion, recently collaborating with Italian eyewear company L.G.R. YRB: How did you come to work with Pharrell? Christian Rich: Someone on his team contacted us. They liked what we were doing already, it made sense, we fit together at that moment, it was nothing crazy. YRB: You've worked with Diddy, Lupe, Drake and many others who was the most memorable and why? Christian Rich: Probably Diddy because the song we did didn't make the album, not because of Diddy but because of us, he really wanted the song and we couldn't give it to him because of some obligations at that moment with the track. The dope part about the experience was picking up your phone having no idea who's number it is, and answer it to have Diddy on the other line. YRB: What was the best advice you've received from someone you worked with? Christian Rich: Pharrell always said make the music you're going to make and let the people come to you. YRB: Tell us about the track you worked on with Childish Gambino for his new album.

Christian Rich: We had that track in mind for a few things [before] we met [with] Donald, Childish Gambino. We had just finished Earl Sweatshirt’s first album and we were playing each other tracks, and right away me and my brother [decided] to use this track that was already in place [with Donald]. We played it for Donald, he loved it, so we went to his recording studio and started reworking the track, editing, adding additions that would fit his flow and that’s how that track came about. YRB: In your process does one of you focus more on the production side of things while the other focuses on DJing? Christian Rich: Those are different entities because deejaying is different from production. When we’re producing we produce separately and together. I will do a track and then he will play me his track and I'll add or delete stuff and he'll do the same thing, or sometimes we'll start working on the same track together but that’s rare. We have to record separately, in the same room though then we add each other’s idea together. YRB: How did your partnership with Red Bull come about? Christian Rich: Red Bull reached out reached out realizing this unique approach we have to business and music. They said we have this new thing that were doing and we think that you guys would be great for it based on the material you've put out. We were able to add value to the program. YRB: What was it like being at the Billboard Awards for the first time this year? Christian Rich: It was different. The way we do our music and the way we showcase our plans are very low-key. People don't know what kind of cars we drive, they don't know where we live, even


way we "doThe our music

and the way we showcase our plans are very low-key."

if they care, but no one really knows our process. No one knows who we’re working with, you just see it when you see it and the Billboards kind of blew that out the window. We’re doing red carpet, we’re watching the event. I’d never really been to an awards show and it was different to see these people that I know actually go on stage and perform. When you see Ludacris, Iggy [Azalea], 2 Chainz, when you see them in their element you start to learn from them. YRB: Is there anyone you look up to in the business? Christian Rich: Not to be cocky I don't really look up to anyone. I look up to God because everyone’s idea of business is very personalized, so it’s hard to look at someone and say I want my career like that. It’s one thing to admire someone from a distance but I know a lot of these people so I’m in circles and I see the things that happen everyday so it’s hard to say I admire that person. YRB: Who would you like to collaborate with next? Christian Rich: I’d love to do more with design. I’d love to collaborate with Puma, do some kind of shoe collaboration with them, because that’s what we originally used to do. When my brother and I were 11 years old we designed some shoes for Nike and they made them. We kind of want to go back full circle of creativity. As far as artists I’d love to work with Rihanna.

YRB: You recently inked a label deal with SONY / Red for your new label Good Luck Chuck Recordings, what made you go with them? Christian Rich: We went with SONY because of the relationships. They spoke about things that made sense with what we were trying to put out as a brand and although we talked to a few other labels like Capitol and Warner, SONY was the only one that made sense and it still does. The deal gives us flexibility to move, we didn't have to produce a full album, we could just do singles, EPs, LP,s when we were ready not just for us but for artists we would like to sign. YRB: What’s your favorite place to DJ in the summer? Christian Rich: Berlin, Germany. You have to go there to see what I mean it’s crazy. No clubs close on the weekend, they stay open three days straight, Friday- Monday it’s insane. Nonstop party. Vegas is dope but for me Berlin is next level, it’s crazy over there, and cute girls, that combination is wonderful.

YRB: What was your latest collaboration? Christian Rich: The LGR Christian Rich glasses. They are very limited not because everyone is doing limited editions but because it’s very expensive. That’s the biggest thing for us right now other than music.

YRB MAGAZINE • 141


PARTY PATROL

YRB Magazine was proud to be the official media sponsor for the first Meat MRKT - a rooftop popup party held in Williamsburg, Brooklyn NYC One of the main attractions was the art gallery curated by Wu-Tang Hybrid Arts initiative.A great day to kickoff Summer 2014

YRB MAGAZINE • www.yrbmagazine.com


YRB MAGAZINE • 143





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