Isabel Tanner
Project Report OUGD501 BAGD
Level 5
Isabel Tanner
01|16
Project Report
02|16
Title -
Type -
Champneys | YCN
Product and Packaging
03 - 06
Dialogue | Yoke
Poster Design
07 - 08
Secret 7’’ | Jake Bugg
Vinyl Cover Design
09 - 10
Secret 7’’ | Lorde
Vinyl Cover Design
11 - 12
Peguin Design Awards
Book Cover Design
13 - 14
The Generous Gardener
Branding
15 - 18
Cedar Close
Editorial and Layout
19 - 22
Wedding Invitation
Invitation Design
23 - 24
Matthew Reay Design
Brandity and Identity
25 - 26
Page -
Isabel Tanner
03|26
Champneys | YCN The brief Raise the awareness of Champneys and our offering amoung 16-25 year olds.
The concept -
Deliverables -
To create a sub brand specifically designed for the target age range offered at a more affordable price whilst still upholding all of Champneys key values and beliefs. This product range would in turn allow a younger audience to expereince the benefits of Champneys which would encourage them to then visit the spas and resorts.
Product proposal, product packagaing, web page proposal, mail shot, consertina leaflet.
Project Report
04|26
Isabel Tanner
05|26
06|26
Project Report
SPA BREAKS
SPA RESORTS
DAY SPAS
HOME / HUSH SHOP
SPA PRODUCTS
HUSH HOME SPA
GIFT OF CHAMPNEYS
SHOPPING BAG £0.00
CANDLES DIFFUSERS BATH OILS BATH SALTS SHOWER GEL SHOWER SCRUB
GIFT SET
FREE DELIVERY ON ALL ORDERS OVER £30
BRING THE SPA HOME
Isabel Tanner
07|26
Dialogue | Yoke The brief Design a black and white A3 poster which communicates the notion of Dialogue.
The concept -
Deliverables -
To take a dialogue from the past and place it in a modern aesthetic. I wanted to mix the idea of past with present, thus used a modern typeface to visualise a very old fashioned way of speaking. For this I used a conversation from Shakespears Romeo and Juliet. Keeping in mind my design would be paired with another I kept the design minimal.
A3 Poster (digital)
Project Report
08|26
Isabel Tanner
09|26
Secret 7” | Jake Bugg The brief Design a 7” x 7” vinyl cover for Jake Bugg’s single Strange Creatures.
The concept -
Deliverables -
To create an illustrated design that relates directly to the lyrics of the song and communicates the feeling and story within the single.
7” x 7” vinyl cover design (digital)
Project Report
10|26
Isabel Tanner
11|26
Secret 7” | Lorde The brief Design a 7” x 7” vinyl cover for Lorde’s single Team.
The concept -
Deliverables -
A minimal, imperceptible design conveying the idea of two objects being united together. Implying that even if others may not notice their connection it is there.
7” x 7” vinyl cover design (digital)
Project Report
12|26
Isabel Tanner
13|26
Penguin | What a Carve Up! The brief Design a cover for the novel What a Carve Up! By Jonathan Coe
The concept -
Deliverables -
To focus the deisgn on the story itself, specifically The Winshaw family coming to get what they deserve in only a matter of time.
Full front cover within the Penguin template, full front, back and spine design within the Penguin template (digital)
Project Report
14|26
Isabel Tanner
15|26
The Generous Gardener The brief Design the branding and stationary for The Generous Gardener a business that holds specialist plant sales and horticultural lecture days.
The concept -
Deliverables -
To create a welcoming and friendly aesthetic that encourages people to attend the offerings of the business.
A5 Brochure, invitations, compliment slips, invoices, email heads and post cards.
Project Report
16|26
Isabel Tanner
The Generous Gardener
17|26
Project Report
18|26
Isabel Tanner
19|26
Cedar Close The brief To redesign a 9 page brochure into a 4 page brochure.
The concept -
Deliverables -
To take the relevant information and place it into a clear and concise layout fitting for the purpose.
4 Page brochure (digital)
Project Report
20|26
Isabel Tanner
Cedar Close
21|26
Project Report
22|26
Wedding Invitation
23|26
The brief Design a wedding invitation.
The concept -
Deliverables -
To create a beautifully aethestic invitation that the Bride and Groom are happy with.
Wedding Invitation and ‘Save the Date’ card.
Project Report
24|26
Isabel Tanner
13|26
Project Report
14|26
Isabel Tanner
25|26
Matthew Reay Fashion The brief Create the branding and Identity for MJR Design.
The concept -
Deliverables -
Create chic, expensive and professional looking branding to fit the clients wishes which will portray the his designs as well as him as a qualified and skilled fashion designer.
Logo Design, Business Cards, Clothing Labels, and Letterheads.
Project Report
26|26