Yu lin portfolio'18

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RESUME

Yu Lin

A design professional with diverse living and working experience in multi-cultural environments and has a deep understanding of both Asian and Western markets, design and aesthetics. Concentrate on “Human-centered design” and have been practiced in industrial design, branding design, service design, user interface, and user experience design. Multi-lingual with superior communication skills, especially in an international setting. Adapts quickly and effectively to new settings with both teams and individual project. Energetic and outgoing with excellent people skills.

May 2018 – Present

October 2016 - March 2018

- Music artist and singer with record contract. - Song writing, composing, and working with producers for demo recording.

Freelance Industrial Designer: YinYue Design (China)

December 2014 – August 2015

- Design and work with manufacture directly for series of coffee equipment. - Embracing technics in market research, concept development, communication with engineers, visually and verbally presentation, and CMF design.

Freelance Graphic Designer: Juanyunhui Curatorial Agency (China) August 2014 - August 2015 - Responsible for VI design and curatorial for events include international artist-in-residence project, art exhibition and province-wide financial forum in Yinchun, NingXia

Industrial Design Intern: Gixia Group (Taiwan)

May 2012- August 2012

- Involving in House Wares, Package, Exhibition Booth, Brand Identity and Phone Accessories design - Embracing technics of field research, concept generation, market analysis, and co-working with other designers, prototyping, and presenting concepts both visually and verbally.

Game User Interface Designer: Meta!blast (USA)

Language

Chinese(Native),Taiwanese(Native) English(Professional Working Proficiency) German(Begin Learning)

May 2013

Bachelor of Industrial Design (Cum Laude) Concentrate on Human-Centered Design (Human Factors, Psychology, and User experience)

Thomas More Prep-Marian High School (USA)

May2009

September 2015 – May 2016

- Working under Product Planning Division, UX Department. - Responsible in UX strategies(design) for in-car HUD, cluster, steering wheel, gearshift, and whole car HMI. - Utilize user-centered design to create storyboard, operational flow, wireframes, and HMI layout in purpose of defining PRS(Product Requirement Specs) for whole vehicle development. - Organize and work with Engineering Divisions and Design(Exterior&Interior) Division for whole vehicle development.

Musician/Artist: KHAM Music (Taiwan)

Python/HTML/CSS(Basic) Logic pro X/Garage band/Final Cut(Basic)

Iowa state University (USA)

- Working under Product Planning Division, UX Department. - Responsible in UX strategies(design) for in-car head unit, infotainment, IOT(V), and HMI.

User Experience Designer: HAITEC, Luxgen Motor (Taiwan)

Sketching(hand/digital) and Modeling Solidworks, Keyshot, Sketchup and Cinema4D Adobe Photoshop, Illustrator, Indesign Microsoft Office(Word, Powerpoint, Excel)

Education

Work Experience User Experience Designer: HAITEC, Luxgen Motor (Taiwan)

Professional Skills

January 2012 - May 2013

- An educational computer game sponsored by National Institute of Health. It aims to assist high school and college students on learning cell biology in an entertaining way. - Designing user interface based on user centered design, embracing skill set with usability testing, user experience studies, interaction design, personas, and rapid UI mockup with Adobe Creative. - Link to game: http://metnet-mbl.gdcb.iastate.edu/

Acknowledgement

UDN Design Award- Merit Award (Taiwan) National product design competition February 2015 Project prsenting in exhibition in Shongshan Cultural and Creative park

Iowa State University (USA) International Incentive Scholarship Tuition Assistance Grant Scholarship College of Design Dean’s List

August 2012-May 2013 August 2012-May 2013 August 2011-May 2013

Smithsonian Folklife Festival in Washington D.C. (USA) Project chosen to represent ISU in national annual exhibition

Leadership

FAN2- Fablab Asia Network ‘s 2nd Conference (Taiwan) Iowa State University College of Design Council Iowa State University IDSA Student Chapter President of Taiwanese Student Association(ISU)

Volunteer

Singer/Mentor: Pu-Music Band(Taiwan)

July 2012

May 2015 January 2013- May 2013 August 2010-May 2013 May 2010-May 2011

July 2008- Present

Using the magical power of music to bring happiness to disadvantage groups include elderly nursing home, orphanage, cerebral palsy nursing home, and school in poverty. https://www.facebook.com/pumusic2008


Table of Content I Meta!Blast

Game User Interface Desgin

II Freescale HVAC Thermostat Industrial/ UX Desgin

III Car HUD/Meter Wireframe UX/UI Design

IV Tè

Industrial Desgin

Contact Info

E-mail: yulin8076@gmail.com Mobile: +886 9 26567999(Taiwan) LinkedIn: www.linkedin.com/in/yulin8076

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I Meta!Blast Game User Interface Design


Meta!Blast is an educational computer game sponsored by National Institute of Health(USA). It aimes to assist high school and college students in learning cell biology in an entertaining way. Analyzing user feedback through usability studies, I am responsible from creating wireframes to designing final user interface elements include menus, in-game screens, icons, buttons, and sliders...etc.

ATP Synthase

BIOLOG Mash View

Atom View

ATP synthase is an enzyme that can synthesize adenosine triphosphate(ATP) from adenosine diphosphate(ADP) plus inorganic phosphate. To do thiss, it uses energy from protons moving down an electrochemical gradient.

Ribbon View

Size

Location Image Info.

Sub-Structures

Main Function

Process

Bonus+

MISSION OBJECTIVES

Objectives

Achievements DETAILS


Objectives Icon Desgin

In purpose of adding more entertaining elements to the

game, objectives and achievement layout with icons are designed from scratch. Final layout decision are selected due to better visibility and less required source.


The design concept behind main HUD is to provide a better

feeling of cockpit. Allowing player getting more under control to the shuttle and game environment.

After main HUD is designed, patcher for updating the game is also asked to be finished based on the theme and style of overall user interface.


Touchscreen Version Touchscreen version of Meta!Blast is developed in the meantime. Player can learn cell biology similar to images they seen through microscope or textbook.


II Thermostat Freescale Sponsored HVAC Project


Project Background As a global semiconductor company, Freescale cooperate with Iowa State University on this research and design project related to Smart Appliances. For the purpose of this project “Smart Appliances” are characterized by two traits. First, they have an advanced HMI (human-machine interface) that might likely use a color touch screen controller. And second, they are connected in some way to the Internet or to the remote user.

Freescale’s goals for this project Freescale wishes to provide value to our appliance customers by offering them: .End user research related to smart appliances .Potential design ideas that embody the end user research .Example GUI for the HMI .Example remote connectivity for the appliance .Sample SW code for smart appliances running on Freescale processors .Allowing customers to participate directly in this program in order to .

Comparative Product Scaling

Contextual Inquiries

Assesses the strengths and weaknesses of current products while developing market strategies .

In-home interviews reveal behaviors and insights into how the demographic uses the products.

Gap Analysis Identifies gaps in the current market with evidence supporting potential opportunities.

Gathers large amounts of language data (ideas, opinions, issues) and organizes them into groupings based on their natural relationships.

Trend Analysis

Opportunity Discussion

Looks at past and current trends to develop new products.

Summarizes the research and analysis to create areas of concept focus.


Trend Analysis HEATING TRENDS Wireless access & viewing New alternative heat sources - Geothermal, Solar, Tank-less

On demand heating More options & programmability increases return on investment

AC TRENDS More options & programmability Silence - Split unit

Wireless access & viewing Central system Self-cleaning system

THERMOSTAT TRENDS Touchscreen interfacing Varying programmability options Feedback on performance to save energy More Features

Market Segmentation(Demographic)

Contextual Inquiries

Single Adults - Young, single adults were targeted because they are the ones creating trends and they represent a large population of touch screen users. They are growing up with the technology and are most likely to keep using it.

“I would like to program the system once and then forget about it.”

Young Families - This demographic uses touchscreens, but they also represent a group that may be looking to build their own home with a brand new HVAC system. They have money to spend and want to keep a modern household.

“I don’t want my system settings or controls being messed with.”

Retired Adults - Retirees were selected to gain information relating to their limited touchscreen use. They are at home more then most other demographics, and might have potential to overcome the technology learning curve.

“I want to be able to program my thermostat but also adjust temperature easily as needed.”

“Service isn’t common knowledge, so getting help from the system would be valuable.” “I would like to access my system information, settings, and controls from any internet connected device anywhere.”

“The only incentive to buy a new system or thermostat is if it saves me more money.”


Aesthetics

Silent

Zoning Options

Location Component

Limiting Controls

Accessibility

Touchscreen

Security

Skepticism

Alerts & Feedback

Locating

HVAC

Automated

Educational

Remote Access

Smart

SYSTEM Navigation Maintenance

Service

Function

Programmability Options

Aesthetics

Automation

An .opportunity exists to design an educational thermostat Design a smart thermostat for homeowners that responds to the weather, lighting, and other appliances to perform to its maximum ability without . interaction of user. Design an automated thermostat so homeowners can “set and forget” it at the time of installation or new ownership. . There . is an opportunity to design a remotely accessible thermostat for homeowners to control options and see settings, statistics and alerts from any of their Internet connected devices or directly from the thermostat. Design a thermostat with “smart zones” . bills and increase system potential. An .opportunity exists to design a thermostat that gives alerts and feedbacks notifying the users of system updates, monthly statements,


Wireframes

68°

Daily

82°

Kitchen

Yearly 13:35pm

13:35pm

T-shirt with shorts is okay for today...

Living Room

6:00~ 10:00am

Wed. Thu.

Fri.

Sat.

Sun.

72° 72° 70° 72° 70° 70°

Activity Room

11:00~ 12:00am

Room3

12:00~ 6:00am

13:35pm

13:35pm

Current

72°

Avg. Efficiency

Suggest

74°

By adjusting temperature setting to suggested temperature, you can save the amount of money below.

Save: 1 2 3 4 5 6 7 8 9 10 11 12

13:35pm

Tue.

Room2

Monthly

Sunny

Weekly

Room1

Mon.

$221

11~3

4~7

8~11

13:35pm

Sketches


Final Concepts Consumption Analysis

Recommandation for Spend Saving

Clear Zone Setting

Button Indicator

Rubber Hand Grip

Brushed Alluminum 7" Touch Screen

Diamond Cut


III Car HUD/Meter

UX and UI Design


Car HUD/Meter

TN-Type HUD Design UX and UI Design


Car HUD/Meter

UX and UI Design


Car HUD/Meter

UX and UI Design


Car HUD/Meter

UX and UI Design


Car HUD/Meter

Menu Up

ACC

Menu Left

Menu Right

Enter

Menu Down

Able to access Media, Call, and Settings if pushing Left or Right

Steering Wheel Button Layout Seek Track Prev.

Mode

Home Menu Up

Volume Up

28° Seek Track Next

MSA/ Menu ISA/ Right off

Car

Menu Left

Enter

Menu Right

Theme I (Luxury)

11:30am

Vehicle status for ajar, seatbelt, and situation around vehicle(radar)

Menu Down

Volume Down/Mute(long-press)

1

80

Avg. km/l

70

3 4

50

40

Distance

ACC/ ISACC/ off

LFC/ Map-pilot/ off

Phone Hang Up

Phone Pick Up

0

Voice control

28°

SpeedSet

150

160 170

20

180

80 0

135km

Eco

130

140

Km/h

10

6

x1000/min

120

30

5

1

110

0

60

2

Resume Speed+

100

90

200

P

190

11:30am

Theme II (Sports) 1

3

Avg. km/l

Start Up Animation 3s

80

70

90

100

120

0

60 50

40

Menu Up

4

2

110

Menu Left

130

140 160

Km/h

30

10

0

200

190

Sports

28°

Menu Right

Menu Down

170

180

20

Enter

5

1

150

0

135km

x1000/min

M1

6 11:30am

Push Left or Right to select throw menus

Theme III (Eco) 3

30 25

2

20 15 10 5 km/l min

10

20

Distance

310 km

30

40

50

Total Fuel

20

Eco

Avg. Consumption

135km

28°

Engine Off Animation 3s

0

80 x1000/min

P

5 6 11:30am

Theme IV (Genius)

80

LU XG E N

4

Km/h

1

liter

15 km/l

0

0

Km/h

1

Eco

135km

P

Avg. km/l

28°

11:30am

UX and UI Design


Car HUD/Meter

Navigation(Simple)

Navigation(Simple) 導航地圖

3

5s

3 2

Enter

音樂媒體

Menu Up

Menu Left

Enter

Say Some...

Menu Down

Push Up and Down to select throw list; press Enter to select

Someone like... To make you...

Phone

28°

Km/h

CD 28°

11:30am

11:30am

Calling

Roger Hung...

Press to call directly

Jack Wu

28°

11:30am

Hybrid Info.

Andy Liu

Oliver Tong

6

通話紀錄

通話紀錄

Wendy Tsai

P

Km/h

28°

Roger Huang

x1000/min

0

11:30am

Calls

28°

0

N

0

Aux-in

Km/h

11:30am

135km

5

導航地圖

FM Radio

0

300m 中興路右轉

6

P

AM Radio

Menu Right

x1000/min

4

Km/h

1 5

0

Compass(無導航)

音樂媒體

Long press Enter to source list

Phone

0

28°

Source

Media

4

Km/h

1

300m

0

2

節能資訊

0

Km/h

0

28°

11:30am

Km/h

0

11:30am

Km/h

28°

11:30am

通話紀錄

Enter

Andy Liu

press Enter to source call or not

JackHuang? Wu Call Roger

Roger YesHung Wendy No Tsai Oliver Tong

28°

Trip Info.

0

Km/h

里程資訊

11:30am

Trip A

10589km 平均車速 平均油耗

30 km 10.98 km/l 9.1 l/100km

0

Km/h

28°

11:30am

Theme 主題

Luxury

Sports Eco

Genius 28°

0

Km/h

11:30am

UX and UI Design


Car HUD/Meter Home Page

Warning

Advance Feature

ACC(ADAS)

Eagle View

UX and UI Design


Car HUD/Meter Power Syst. Illustration

Drive Mode

ICE/48V

PHEV

Infotainment

Trip Information

UX and UI Design


IV Tè

Modern Tea Maker


Problem

Tea drinking has been incubating as a cultural event around the world from time to time. As the living behavior changes due to the improvement of technology, tea is traditional culture and modern lifestyle .

Modern Lifestyle

Tradional Tea Steeping Procedure

Technology

Social Event

High-pressure

Time Consuming

Fast-pace

Best Tea Quality

Less Carbon Footprint Health

Research

Existing Product Analysis

Tea Market Facts

Implementing gap analysis

Variety of Tea

3 billion gallons of tea were consumed in U.S. in 2011

One half of American population drinks tea on any given day

2011 was the 20th consecutive year that tea consumption increases

Tea Quality

Ease of Use

Tea is most widely consumed beverage next to water

Ease of Cleaning


Research

Survey and Questionnaire A online survey is deisgnate for general consumer who does not drink tea daily. 20 questiones are asked and 32 worldwide people are participated. The result provides me more ideas on how general consumer thinks about tea drinking. Will Drink more tea for health

70%

72%

A questionnaire is designate for tea drinking experts. 12 questions are asked and 38 participants are involved. This result provides me deeper insights and sees higher need of designing a tea maker

"I don't trust the ready-to-drink tea in store since I have no idea what they've put in the bottle..." "All the preparartion and cleaning process of tranditional hand-steeping seem not rational for current speedy lifestyle sometimes."

Tea Steeping Experience Study Clean Tools

Drink Tea

Pour Tea in Cup

Steeping Tea Again

Dump First Steep

Steeping Tea

Water Boiling

Placing Leaf in Pot

Leaf Quality Checking

KungFu tea is one of the most traditional way of drinking tea. Therefore, in order to maintain the ideal of traditional tea, study its experience trip is needed to understand the core values of it. Results are concluded into 5 categories(senses):

Sight Touch Smell Hearing Taste

User Interview Several insights are found after interviewing two existing product users: Easily leaking, Making mess and require more cleaning action, need to pay attention to water level when pouring, and hard to clean the pot due to the structure.


Objectives

Direction

Objectives

Ideation

A modern smart tea maker that can easily steep a great quality cup of tea for modern user and still preserve the traditional value of healthy tea drinking.

Steeping - Seeing & smelling leaf - Room for steeping - Seeing steeping process

Operation - Easy-to-use - Instant - Less cleaning process - Programmable setting - Pleasure experience



Color Sensor White Tea

65°C 1 min

Black/Red Tea

95°C 3 min

Herbal Tea

90°C 31/2 min

Oolong Tea

80°C 2 min

Five different color categories of tea packs are designed to represent the type of tea inside. The color sensor built in the machine will read each pack’s RGB value and select the perfect steeping formula for that kind of tea.

Green Tea

75°C 11/2 min


Specially-Designed Tè Pack

White Tea

Black Tea

Herbal Tea

Oolong Tea

Green Tea Biodegradable Plastic

Sealed Foil

Water Tank

Filter Paper

Press/Release Tè Pack Tray

Touch Sensitive UI

Steeping Space


Interface Design

In user interface, intuitive design is the main criteria. Therefore, minimizing control bottons that require as less action as possible from user is pursued. Moreover, the touch-sensitive buttons provides a cleaner look for the design as whole. However, it is programmable that user can set up a time they want to brew a cup of tea in a certain time of a day. This makes Tè a even more convenient product for consumers.

Hour Set-up

Time Programming

Start Brewing

Steps

The whole user experience with Tè is simple and intuitive that requires only 4 steps to enjoy a good cup of tea.

Turn On

Insert Tè-pack

Touch Start Brewing

Toss Tè-pack

Minute Set-up



Thank You! Yu Lin’s Porfolio

Contact Info

E-mail: yulin8076@gmail.com Mobile: +886 9 26567999(Taiwan) LinkedIn: www.linkedin.com/in/yulin8076


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