Fashion Jewellery / Fashion Jewelry Siddant Garg CEO www.zarood.com
About • Jewellery or jewelry[consists of small decorative items worn for personal adornment, – Necklaces, Earrings, Bracelets, Brooches and Rings
• Jewellery may be attached to the body or the clothes • Jewellery can be made from – Metals – Gold / Silver / Copper / Brionze – Gemstones / Artificial stones – Embellishments like sequin, pearls, etc.
• History – Use spread over thousands of years – Designs inspired by current day trends – Used to enhance the beauty of the wearer
Available on www.zarood.com
Why is Jewellery worn • Jewellery has been used for a range of reasons: – Functional, to fix clothing or set hair in place, – to tell the time (watches)
• For social and personal status (Wedding Ring) • For affiliation / Group Memberships - ethnic, religious or social • In the form of lucky amulets
Elements of Jewellery • Necklaces • Earrings • Bangles and Bracelets • Rings • Broaches • Watches
Guide to Choosing the Right Neclace
Who we are? Our team shared a passion for traditional handicrafts, an art form facing tough competition from machine embroideries. Putting a foot into the online world of social entrepreneurship, our main mission was to take traditional and unique Indian art from skilled crafting hands and into the markets. Today, we continue to preserve India’s nurtured cultural heritage that has spawned over centuries in modern forms to your doorstep. What we do: We identify and work proactively with artisans to develop intricately unique products, creating contemporary designs of a preserved art form at the core of our craftwork. Buying directly from the artisans, selling their creations and shipping straight to customer’s doorsteps. Giving Back: As a part of our initiative to spark a change, we contribute 2% of every single order to our Social Foundation- Nav Chetna Seva Sansthan. The foundation commits to provide support to the cause of the art forms in India and the associated artisans and endeavour to provide a helping hand in areas like health care insurance, education loans, support for skill development programs, workshops and seminars, funding for equipment maintenance and purchase, etc.