Aftermath: Tenacity of Life in Microcosm Today, we reside in a world glutted with an array of environmental and political issues. Re: dedicates its collection to exploring global crises as well as transfiguring hardships into sanguine energy, bestowing hope to those who suffer from them. Among all challenges, the human race has been burdened with an intricate relationship with natural disasters that reaches far behind in history. In the wake of such catastrophe, we are devastatingly reminded of our vulnerability against the power of nature. Yet, resilience of mankind has bloomed perpetually among the debris, transcending agony in the aftermath. Upon recovery, victims who refuse to abandon their demolished homeland have evolved from trauma with hopes of a better future.
Original image by Keichi Nakane via The Yomiuri Shimbun
Products in this collection take inspirations from the microscopic patterns of organisms and body tissues such as cells and nerves. There is a gentle strength and tenacity to nature. New species are constantly emerging through mutation and evolution from existing ones. Plants and animals, usually before human beings, always find a way to recover and flourish even after the most destructive obliteration. Under microscopic lens, we humans share an analogous biological structure with other living organisms. Possessing an innate ascendency, we oftentimes disregard the fact that we are a part of nature and we are bound to mutually grow with creatures that has the same biotic root as ours. Original images by Rob Kesseler via Seeds: Time Capsules of Life
Blooming Bag
Seismic Cell Bag
Axon Bag
Scents awaken memories and cultivate sentiments. They are exceptional tale tellers who can convey their stories even to those who have lost their sight or hearing. The three perfumes from Re: are thoughtfully crafted to create an olfactory experience, which embeds a narrative about the past, present and future.
Remember Reminiscences about childhood and hometown constitute the essence of this fragrance. Its aroma is powdery and vintage, embodying nostalgia and the comfort of one’s grandparents’ house where innocent, carefree years were spent.
Natural Disaster
Potent and conceptual, it is not just any typical, wearable perfume. Designed to resemble the disruptive stench of calamities such as volcanic eruptions, earthquake and tsunamis, it carries a burning, organic odour with traces of a salty oceanic whiff.
Futuristic
With a dark, almost grotesque core, this fragrance encapsulates a future vision with the mutual inclusiveness of nature and science. Echoing rebirth, the scent unveils the scene of a new species of flower sprouting in a sombre and chemically exposed surrounding.
Our planet is inundated with negativity and global adversities for generations to come. Trusted to be the sole hope for mankind, scientific and technological advancement has been surging in multiple fields for the past years. Perhaps it is time to step back and look into the resources we are blessed with from the start. Nature may have long held the key to a brighter and more propitious future.
Fashion Editor & Graphic Designer: Zoe Leung Model: Rudy Munroe Make up artist: Facedesigner Petr Simon Fridrich Photograper: Luca Latrofa (lucalatrofa.com) Perfume collaborator: Roberta Nicoleta Ion Perfume adviser: Marianne Martin Sponsor for perfume ingredients: AFF Aromatic Flavors and Fragrances Logo Designer: Yosuke Ishiko
Reika Yamasaki
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