BLURRED
Spring / Summers 2017
erasing the boundaries between fashion & art
Edition
N1 oยบ
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Editors letter “Artists have always been moved to draw and to paint beautiful women, From the beautiful to the fashionable, and on to fashion itself, there are no big steps.” (William Packer) fashion photography today is far from the superficial and shallow medium it once was perceived as. On the contrary, it has several different dimensions that can be fully explored and that, like art, raise essential questions about life and culture. This first spring / summer 2017 edition of BLURRED magazine, will allow experimentation between art & fashion, showing how the two worlds can collide as one. Blurred comes from the idea of erasing and blurring the boundaries between fashion photography and art. Throughout this first Issue, we highlight art movements from the Renaissance period, all the way through to today’s most recent and current contemporary art. You will explore these artistic movements within fashion editorials, viewing not only this seasons trends, but also exploring art´s past & present. The magazine is divided into three chapters. Firstly, showing editorials inspired by art movements within the Renaissance, Neoclassical and Romanticism period; The second chapter embodies Modern art movements and the third and final chapter explores fashion photography with contemporary art movements. The trends to look out for in this Spring/Summer 2017 edition are many! Starting off with Cinched, Voluminous and puffed sleeves, Still Trending Transparency AKA: Sheers, rolls of Ruffles, velvet, Asymmetrical Skirting, Square Shoulder oversized suits and many more!
Zoe P. Shelley
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BLURRED Edition Nยบ 1 S/S 17
Contributors: Editor & Chief Zoe Pujol Shelley Fashion Director Zoe Pujol Shelley Photography: Ieva Kolupailaire Josie Philips Toby Shaw Oriol Colomar Enya Rodriguez Bethany Marsella Artists: Siscu Romero Rachel Demetz Zoe Pujol Shelley Make-up & hair artists: Tina Pun Simone-Gabriela Iordache Georgina Sreeves Sandra Ramirez Alicia Arias Katherine Evans Charlotte Louise Logue Sara Calavera
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S T N E T CON Todays Veermer girl
SCULPTIFIED pg. 14
“romantique” pg. 30
pg. 8
Modern day impasto
pg. 56
Sisterhood pg. 44
pg. 66
analytic vs. Synthetic
S page
Both sides of reality
pg. 90
pg.96
EXPRESS THE ABSTRACT IN YOU pg. 78
mixed media-
mixed-me
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Todays Veermer girl Each edition of BLURRED will feature a modern retake on a famous painting at the beginning of each magazine. This spring/ summer 2017 edition features a modern take on Vermeer’s most famous painting; The Girl with the pearl earring. It is an Oil painting from 1665 from Baroque, Dutch Golden Age period. Johannes Vermeer was the master of light. This is shown here in the softness of the girl’s face and the glimmers of light on her moist lips. And of course, the shining pearl. retake: shot by Josie Philips, make-up by Georgina Sreeves, styling by zoe pujol & modeling by gemma huh.
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broach by beau bijou, rings from topshop
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Chapter I This first chapter will take us through the Renaissance period, all the way to the Romanticism era (c. 1300 - 1860) by choosing three specific art movements within those periods. These three movements will each be portrayed differently and uniquely with the combination of fashion imagery, erasing the boundaries between both art forms. Firstly, we will see “sculptified” (pg. 14) an editorial based mainly on Renaissance sculptures and its intersection with today’s fashion. We will also look at sculptures from ancient greece through to the Mannerism style in European art that emerged in the later years of the Italian High Renaissance, around 1520. Secondly we will see “Romantique” (pg.30), an editorial based on the Romanticism period. This editorial acquires this title as by the 17 c. in France, “romantique” was used to describe ‘tender’, ‘gentle’, ‘sentimental’ and ‘sad’ emotions. Romanticism was A movement in art and literature in the eighteenth and nineteenth centuries in revolt against the Neoclassicism of the previous centuries. The movement discerns a definite shift in sensibility and feeling, particularly distinguished by a new interest in human psychology and expression of personal feelings. The images produces for this shoot reflect sensitivity and gentleness with soft textures and lighting, resembling the style of paintings from the Romanticism period. The final editorial for this chapter, “Sisterhood” (pg.44) is inspired by one of the last art movements found within Romanticism, The Pre-Raphaelite Brotherhood (1848 - 1854). they believed that for the art world to be revived, it needed to return to the time before the artist Raphael, hens the name Pre-Raphaelite was born. these artists looked backward and created works that celebrated a distinct Medieval and renaissance aesthetic, creating vivid paintings that were vibrantly different than the art of their contemporaries. Their efforts to stay true to nature resulted in botanical details. Their work was meticulous and their subject matter drew inspiration from myths, Shakespeare and lovely long haired muses that we now associate with Victorian beauty.
e c n a s s i a n e R
To Rom
anticism
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Sculpture by Giambologna, Samson Slaying a Philistine, about 1562, currently at the V&A.
fashion Photography by Ieva Kolupailaire / sculpture photography by zoe pujol / Styling by Zoe Pujol / MUA & Hair by Tina Pun
Sculptified
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One of the sculptures from the Parthenon temple - greek mythology, 447-432 BC. Currently at the v&a.
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LEFT PAGE: asymmetric dress from Glamorous RIGHT PAGE: ASOS Scuba Cut-Out Plunge Maxi Dress
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dress and shoes from Zara
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Background sculpture from the parthenon temple
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Irsis from the west pediment of the Parthenon 447-432 bC.
Shoes from Public Desire, mesh camel colour dress from asos
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sculpture from the renaissance city - 1350 - 1600, currently at the V&A left page: frill dress by missguided
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romantique”
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Photography by Oriol Colomar & Enya Rodriguez / Styling by Zoe Pujol MUA & Hair Sandra Ramirez
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vintage dress & heeled boots, River Island lace top.
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Model 1: white top and corset by Zara, Navy London Maxi Skirt. Model 2 (right page): Sister Jane Blouse With Ruffles, Zara white corset, Boohoo Boutique maxi skirt, Asos velvet chocker, Asos frill anckle socks.
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Style Mafia Juliet Volume Shoulder Dress, Asos velvet cuffs, ASOS Statement chocker,
Oversized shirt by ASOS WHITE
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Photography by TOBY SHAW / Styling by Zoe Pujol / MUA & Hair BY ALICIA MORA / ALEXA TAYLOR & RHIAN LEWIS MODELING.
SISTERHOOD
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Full outfits from Zara - earrings by topshop
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Dress by Zara
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Model 1:green silk dress by mango Model 2: ASOS Dusky Floral Ruffle maxi dress & earrings by topshop
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Dress by Mango
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Chapter II
This second chapter moves into the broad and extensive modern art period (1860 - 1945). The term is usually associated with art in which the traditions of the past have been thrown aside in a spirit of experimentation. Modern artists experimented with new ways of seeing and with fresh ideas about the nature of materials and functions of art. The first editorial shoot within the modern art section is “Modern day Impasto” (pg. 56), linked to Post-Impressionism: a predominant French art movement that developed roughly between 1886 and 1905. the photographic imagery in this shoot is given a unique texture which resembles post-impressionism´s brush stroke technique, “Impasto. This technique refers to the thick application of paint (usually oil paint) which makes the painting look textured and opaque. When dried, impasto makes the paint look as though it is coming off the canvas. Portrait work from painters such as Vincent Van Gogh and Paul Gauguin where the main inspiration behind this shoot. Critics grouped the various styles within Post-Impressionism into two opposing stylistic trends - on one side was the structured, or geometric style that was the precursor to Cubism, while on the other side was the expressive, or non-geometric art that led to Abstract Expressionism. Therefore, it only seemed logical to base the second and third editorial on Cubism and abstract expressionism. The shoot “Analytic vs. Synthetic” (pg. 64) represents the two cubism styles. on one hand, Analytic cubism was based on intellect, monochromatic colour palettes and basic geometric shapes. On the other hand, Synthetic cubism was less intricate, more colourful and more appealing. The first model we see in this shoot represents and embodies Synthetic cubism and the second one embodies Analytic cubism, each portraying both art style characteristics through their make-up and clothing. The final editorial “express the abstract in you” (pg. 78) is inspired by Abstract expressionism paintings. Abstract expressionism is the term applied to new forms of abstract art developed by American painters such as Jackson Pollock, Mark Rothko and Willem de Kooning in the 1940s and 1950s. It is often characterised by gestural brush-strokes or mark-making, and the impression of spontaneity. These artistic techniques are reapplied within our fashion shoot; applying gestural paint on the models clothing and body, as well as the artwork produced over the fashion imagery.
MODERN ART
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MODERN
Impasto DAY
Impasto: “The thick application of paint (usually oil paint), making the painting look textured and opaque” (Dunstan, 1983).
Photography by Josie Philips / Styling and post production by Zoe Pujol / MUA by Charlotte Louise Logue & Eimi Koike Modeling.
o WHITE SHIRT BY M&S ALEXA CHUNG COLLECTION & BLACK TOP BY ASOS
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LEFT PAGE: Sister Jane Sheer Shirt , CULLOTTES BY ZARA, PRIMARK shoes. Right page: ZARA suit, oversized blue Zara shirt, Monki Mesh Ruffle Front Top, Topshop boots.
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Photography by Bethany Marsella Styling by Zoe Pujol MUA and Hair by Tina Pun & Simone-Gabriela Iordache
ANALYTIC
VS
SYNTHETIC
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dress by cheap monday/ right page: dress by asos white
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LEFT PAGE: asymmetric dress by The 8th Sign / RIGHT PAGE: PINK BLAZER BY TOPSHOP
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EXPRESS THE ABSTRACT IN YOU photography by Oriol Colomar & Enya Rodriguez, styling by zoe pujol, MUA by Sara Calavera, Jonathan Morales modeling AND artwork/postproduction by Rachel Demetz / LYRICS DAVID BOWIE - “FASHION”
Top by H&M / trousers by asos / DIY paint on clothing by zoe pujol
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Chapter III
This third and final chapter explores the most current artistic techniques which are found in contemporary art. (1945 -Present day) The first shoot within this chapter “Mixed media-mixed me” (pg. 90) is based on art techniques popularly used within fashion called Photomontage. A photomontage is a collage constructed from photographs. It was first used by the dadaists in 1915 in their protests against the First World War. It was later adopted by the surrealists who used the possibilities photomontage offered by using free association to bring together widely distinct images, to reflect the workings of the unconscious mind. the final shoot “Both sides of reality” (pg.96) focuses on combining fashion imagery with fashion illustrations. Fashion illustrations is the perfect example to show how similar and effortless it is to bring the world of photography and the world of painting together, erasing all sorts of boundaries between the two mediums.
Contemporary Art
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mixed media-
MIXED-ME
photography by ieva Kolupailaire, styling & post production by zoe pujol, mua by tina pun, michelle cheng modeling.
Right page: STYLENANDA Wide Skater Jeans, Zara top
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Dress and corset by Zara. Boots by RIver island
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right page: Sheer ruffle top by Topshop, wide leg trousers by Zara, Stilettos by Topshop.
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A story about the perfect phisical beauty of one who may seem strong and confident, but what fears and insecurities lie deap inside? The illustrations within this shoot embody the inner beauty and photography embodyes the outer beauty.
PHOTOGRAPHY BY TOBY SHAW / STYLING BY ZOE PUJOL MUA BY KATHERINE EVANS / MODELING BY AMELIA KRZAPA ILLUSTRATIONS BY SISCU ROMERO AKA MR SIS.
h t Boofsriedaelsity
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EARRINGS FROM PRIMARK
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DRESS AND EARRINGS BY MANGO
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DRESS BY ZARA, BOOTS BY MANGO.
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ASOS premium one shoulder top, vintage skirt.
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A
STOCKLIST
ASOS http://www.asos.com B BOOHOO www.boohoo.com BEAU BIJOU www.facebook.com/Beau-Bijou C CHEAP MONDAY http://www.cheapmonday.com G GLAMOROUS http://www.glamorous.com
P PRIMARK www.primark.com PUBLIC DESIRE www.publicdesire.com R RIVER ISLAND www.riverisland.com S SISTER JANE sisterjane.com STYLE MAFIA www.stylemafia.us
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STYLENANDA http://en.stylenanda.com
H&M http://www2.hm.com
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M
THE 8TH SIGN www.8thsign.com
MARKS & SPENCERS http://www.marksandspencer.com
TOPSHOP http://www.topshop.com
MANGO www. shop.mango.com
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MISS SELFRIDGES http://www.missselfridge.com MONKI http://www.monki.com N NAVY LONDON www.zalando.co.uk/womens-clothing/navy-london
ZARA www.zara.com
ARTLIST ART WORK BY: MR SIS. www.instagram.com/mr_sis_/ http://mrsis.tictail.com RACHEL DEMETZ www.instagram.com/racheldemetz/ ZOE PUJOL www.instagram.com/zoepujolstyling/ SCULPTURES FOUND AT: V&A MUSEUM www.vam.ac.uk THE BRITISH MUSEUM www.britishmuseum.org
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