19/20 RETHINK YOUR RIDE
2019 PRODUCT COLLECTION
NOW BINDING COMPANY
RETHINK YOUR RIDE
NOW BINDING COMPANY
Dedicate/Elevate/Innovate—this is the foundation for everything we do at NOW. We have dedicated our lives to snowboarding, and through this have elevated the entire riding experience through our innovative, one-of-a-kind Skate-Tech and true dampening with bushing system. We’ve honed in this love for the ride and created a binding collection like no other; the end result being the most customizable binding you can get your hands on.
RETHINK YOUR RIDE
RETHINK YOUR RIDE Every year we bring something new to the table, and this year is no different. Take a look for yourself and lock down your perfect binding match. - JF PELCHAT Inventor & Co-Owner
NOW BINDINGS // 19/20 01
POWER DRIVEN TO THE EDGES NOW SKATETECHNOLOGY
POWER
02
I S
DR IVEN
T O
THE
EDG ES
REDUCE
ENHANCE
CUSTOMIZE
FOOT FATIGUE & BOARD CHATTER
BOARD CONTROL & EDGE HOLD
RESPONSE & DAMPENING
RETHINK YOUR RIDE
Skate-Tech has completely changed how we think and talk about binding technology. No stranger in the lift line, it’s now the conversation starter and everybody wants in. Just like you need air to breathe, you need Skate-Tech beneath your feet. Once you do, you will never go back to the traditional way of thinking about bindings. Elevate the ride.” -JF PELCHAT Inventor & Co-Owner
NOW BINDINGS // 19/20 03
POWER DRIVEN TO THE EDGES NOW SKATETECHNOLOGY
THE MOST ADVANCED BINDING SYSTEM
CUSTOMIZE YOUR RESPONSE CUSTOM BUSHINGS
BUSHINGS • Main contact point to board
04
RETHINK YOUR RIDE
• Applies energy while diffusing board chatter
• True dampening system
RETHINK YOUR RIDE
CUSTOMIZE YOUR RESPONSE
CUSTOM BUSHINGS
CUSTOMIZE YOUR RESPONSE
THE FIRST AND ONLY BINDING SYSTEM WITH TRUE DAMPENING OPTIONS.
SOFTY
MID-CHUB
MORNING MISSLE MISSL SLE
SUR STYLE RESPONSE
UNIVERSAL RESPONSE
FIRM AND SNAPPY RESPONSE
NOW BINDINGS // 19/20 05
KINGPIN TOOL-LESS EASY AS ONE, TWO, THREE.
NO TOOL REQUIRED— SWITCHING FROM YOUR PARK TO POW BOARD WITH ONE SET OF BINDINGS HAS NEVER BEEN FASTER OR EASIER, WITH NOW’S KINGPIN TOOL-LESS TECH.
KINGPIN TOOL-LESS 06
RETHINK YOUR RIDE
KINGPIN TOOL-LESS
EASY AS ONE, TWO, THREE.
EASY AS ONE, TWO, THREE.
KINGPIN TOOL-LESS TECHNOLOGY
T H E FA ST E ST A N D E A SI E ST B I N DI N G MOUNT SYSTEM HANDS DOWN.
NOW BINDINGS // 19/20 07
JEREMY JONES
ROMAIN DE MARCHI
ROBIN VAN GYN
SAMMY LUEBKE
DCP
FRANK BOURGEOIS
JP SOLBERG
MONS ROISLAND
MANUEL DIAZ
HELEN SCHETTINI
DEVUN WALSH
2019 LIFETIME WARRANTY TEAM 08
RETHINK YOUR RIDE
A RESPONSIVE, POWERFUL GAME CHANGER
TEAM
TEAM
WE ARE FAMILY, WE ARE NOW.
J F P E L C HAT, C A N TODD RICHARD, USA DEREK LIVINGSTON, CAN COLIN SPENCER, USA JEREMY LANGEVIN, CAN MIKEY LEBLANC, USA DYLAN ZELLERS, USA MADISON ELLSWORTH, USA SIMON MARTEL, CAN RYLAND BELL, USA BENJI RITCHIE, CAN
H A R R Y K E A R N Y, U S A IKKA BACKSTROM, FN GOEFF BROWN, CAN TIM CRIGHTON, CAN S H I N YA N A K A G AWA , J P OCEANNE FILLION, CAN G ORO KOM AT SU, J P YOSUKE NISHIDA, JP TRUTH SMITH, CAN TYLER MORTON, USA J U L I E T T E P E L C HAT, C A N ANDREW IRWIN, USA
MAGGIE CROMPTON, CAN RUBE GOLDBERG, CAN CHAD CHOMLACK, CAN M AT H I E U H E B E R T, C A N YUSAKU HORII, JP TOURKI TOMEK TYLAS TYLKA, PL EMILIEN BADOUX, SUI G R E G M U R R AY, AU S DAN PREMAND, SUI MAT GALINA, CAN S E T H L I G H T C A P, U S A
NOW BINDINGS // 19/20 09
MEN’S
FR A N K
COLLECTION
B O UR GE O IS
LIFETIME WARRANTY
MEN’S BINDINGS
RETHINK YOUR RIDE 10
MEN’S
BINDINGS
NOW BINDINGS // 19/20 11 MEN’S BINDINGS
A RESPONSIVE, POWERFUL GAME CHANGER
LIFETIME WARRANTY O-DRIVE BINDING
O-DRIVE STRENGTH, DURABILITY AND RESPONSIVENESS—ALL IN ONE Get ready to kick it with the O-DRIVE—with unmatched top-notch performance, undeniable strength, it can handle whatever you or the mountain can throw at it with ease.
12
RETHINK YOUR RIDE
LIFETIME WARRANTY O-DRIVE BINDING SIZES: MEDIUM + LARGE
1
2
3
4
5
6
FLEX RATING
7
8
BLACK
9
10
FREESTYLE
ALL-MOUNTAIN
CARVING
TYPE
• Skate-Tech • Flushcup Technology • Highcup Compatibility • • • •
Hyperfuse II Straps PA66-C buckle levers 3D toe straps EVA combo NOW tool-less adjuster straps
• Bushings available in Medium (45 shore) and Hard (55 shore) • Lifetime warranty program • All-mountain/Carving
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 13
LIFETIME WARRANTY RECON BINDING
RECON THE ALL-STAR PLAYER IN THE SHRED GAME Unbeatable performance and design. The RECON is the crème de la crème of bindings, suitable for the rider who won’t simply take anything less than the best of the best.
14
RETHINK YOUR RIDE
LIFETIME WARRANTY RECON BINDING SIZES: SMALL + MEDIUM + LARGE
1
2
3
4
5
6
7
8
9
BLACK
10
FREESTYLE
FLEX RATING • Skate-Tech • Flushcup Technology • Highcup Compatibility • Hybrid Flipit Straps • PA66-C buckle levers
ALL-MOUNTAIN
CARVING
TYPE • • • •
3D toe straps EVA combo NOW tool-less adjuster straps NOW KINGPING Tool-less NEW! FS Carbon Highback is with 12K
• Bushings available in Medium (45 shore) and Hard (55 shore) • Lifetime warranty program • All-mountain/Carving
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 15
LIFETIME WARRANTY DRIVE BINDING
DRIVE RESPONSIVE WITH A SPLASH OF DEFIANCE—THE PERFECT COMBINATION If you’re in the pursuit of a binding that can effectively run the gauntlet of shredding, look no further—the DRIVE can and will handle it all.
16
RETHINK YOUR RIDE
LIFETIME WARRANTY
BLUE
DRIVE BINDING
BLACK
SIZES: SMALL + MEDIUM + LARGE
1
2
3
4
5
6
7
8
BROWN
9
10
FLEX RATING • Skate-Tech • Flushcup Technology • Highcup Compatibility • Hybrid Flipit Straps
FREESTYLE
ALL-MOUNTAIN
CARVING
TYPE • • • •
NEW! PA66-C buckle levers 3D toe straps EVA combo NOW tool-less adjuster straps Calfback Highback
• Bushings available in Medium (45 shore) and Hard (55 shore) • Lifetime warranty program • All-mountain/Freeride
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 17
LIFETIME WARRANTY SELECT PRO BINDING
SELECT PRO CUSTOMIZATION = ACCELERATON Another bestseller—the SELECT PRO is the ultimate choice when it comes to on-the customization, enticing you put the pedal to the metal on the mountain.
18
RETHINK YOUR RIDE
PRO KIT ACCESSORIES
LIFETIME WARRANTY
PRO PACKAGE INCLUDES HIGHCUP, BUSHINGS AVAILABLE IN SOFT (40 SHORE), MEDIUM (45 SHORE), AND HARD (55 SHORE) + 4 KINGPIN TOOL-LESS.
SIZES: SMALL + MEDIUM + LARGE
1
2
3
4
5
6
7
8
GREEN
9
10
FLEX RATING • Skate-Tech • Flushcup Technology • Highcup Compatibility
SELECT PRO BINDING
BLACK
FREESTYLE
ALL-MOUNTAIN
CARVING
TYPE • • • •
NEW! 3D Contour toe straps NOW tool-less adjuster straps NOW KINGPIN Tool-less FM Highback
• Bushings available in hard (55 shore), Medium (45 shore) and soft (40 shore) • Lifetime warranty program • Freestyle/Park/Jib
• Hyperfuse II Straps • Buckles 2.0
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 19
LIFETIME WARRANTY SELECT BINDING
SELECT TAKING IT FROM THE STREETS TO THE PEAKS Making all your shred dreams come to fruition—the SELECT is a true freestyle binding that doesn’t discriminate. It is a perfect match, whether you’re a weekend warrior or a shred veteran.
20
RETHINK YOUR RIDE
LIFETIME WARRANTY SELECT BINDING
BLACK
SIZES: SMALL + MEDIUM + LARGE
1
2
3
4
5
6
7
8
GREEN
9
10
FLEX RATING • Skate-Tech • Flushcup Technology • Highcup Compatibility
FREESTYLE
ALL-MOUNTAIN
CARVING
TYPE • • • •
Buckles 2.0 NEW! 3D Contour toe straps NOW tool-less adjuster straps FM Highback
• Bushings available in medium (45 shore) • Lifetime warranty program • Freestyle/Park/Jib
• Hyperfuse II Straps
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 21
LIFETIME WARRANTY PILOT BINDING
PILOT FREESTYLE AND FUNCTIONALITY—NO CO-PILOT REQUIRED p-ass face shots you’re after—the PILOT will take you on one hell of an unforgettable ride.
22
RETHINK YOUR RIDE
LIFETIME WARRANTY PILOT BINDING
BLACK
SIZES: SMALL + MEDIUM + LARGE
1
2
3
4
5
6
7
8
GREEN
9
10
FREESTYLE
FLEX RATING
ALL-MOUNTAIN
CARVING
TYPE
• Skate-Tech • Flushcup Technology • Highcup Compatibility
• NEW! 3D Contour toe straps • NOW tool-less adjuster straps • Flex Hinge 2.0 Highback
• Freestyle Flipit Straps • Buckles 2.0
• Bushings available in Hard (55 shore)
• Lifetime warranty program • Freestyle/All-mountain
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 23
C HR IS
/ R IDE R
C HR IS T EN S O N
S HA PE R
LIFETIME WARRANTY CAPTAIN FIN + NOW BINDING
NEW! CAPTAIN FIN X NOW THE PERFECT BLEND OF SURF AND SNOW Surf or ‘surfy’ is all the rage right now in snowboard manufacturing. So wh to the binding side of things? This is exactly what Captain Fins and NOW did. By coming together, riders can now rejoice far and wide with this new binding collab.
24
RETHINK YOUR RIDE
CAPTAIN FIN + NOW BINDING
LIFETIME WARRANTY
WHITE
SIZES: SMALL + MEDIUM + LARGE
1
2
3
4
5
6
7
8
9
10
FLEX RATING • Skate-Tech • Flushcup Technology • Highcup Compatibility
FREESTYLE
ALL-MOUNTAIN
CARVING
TYPE • NEW! 3D contour toe straps • NOW tool-less adjuster straps • Freewing Highback
• Bushings available in soft (40 shore) and medium (45 shore) • Lifetime warranty program • Freestyle/All-mountain
• SIEVA Straps • NEW! PA66-GF buckle levers
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 25
LIFETIME WARRANTY NOW + YES BINDING
NOW X YES THE BINDING OF CHOICE FOR THE YES TEAM If it’s good enough for DCP… it’s good enough for YOU! The NOW+YES collab features only the most innovative and technically amazing components that NOW is known for, no instructions required.
26
RETHINK YOUR RIDE
LIFETIME WARRANTY NOW + YES BINDING
SIZES: SMALL + MEDIUM + LARGE
1
2
3
4
5
6
7
8
9
BLACK
10
FLEX RATING • • • • • •
Skate-Tech Flushcup Technology Highcup Compatibility SIEVA Straps NEW! PA66-C buckle levers
FREESTYLE
ALL-MOUNTAIN
CARVING
TYPE • 3D minimalist toe straps • NOW tool-less adjuster straps • NOW KINGPIN Tool-less • Flex Hinge 2.0 Highback • •
• Bushings available in Medium (45 shore) • Lifetime warranty program • Freestyle/All Mountain
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 27
LIFETIME WARRANTY BRIGADE BINDING
BRIGADE LOOK NO FURTHER—YOUR PERFECT FREESTYLE COMPANION AWAITS What you’ve got here is a fully loaded freestyle binding, capable of satisfying all of your shred needs. If it’s elevating you’re riding you’re after—you’ve found it.
28
RETHINK YOUR RIDE
LIFETIME WARRANTY
BLACK / BROWN
BRIGADE BINDING
BLUE
SIZES: SMALL + MEDIUM + LARGE
1
2
3
4
5
6
7
8
BLACK / GREEN
9
10
FLEX RATING • Skate-Tech • Flushcup Technology • Highcup Compatibility
FREESTYLE
ALL-MOUNTAIN
CARVING
TYPE • • • •
Buckles 2.0 3D minimalist toe straps NOW tool-less adjuster straps FM Highback
• Bushings available in Medium (45 shore) • Lifetime warranty program • Freestyle
• ASYM SIEVA Straps
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 29
LIFETIME WARRANTY IPO BINDING
IPO YOUR GO-TO WHEN YOU WANT TO SEND IT Capable of anything and everything in the realm of snowboarding—it’s the all-mountain/ freestyle binding that you need to feel complete. It’s just that easy, swipe right and send it.
30
RETHINK YOUR RIDE
LIFETIME WARRANTY
BLACK
IPO BINDING
WHITE
SIZES: SMALL + MEDIUM + LARGE
1
2
3
4
5
6
7
8
GREY
9
10
FLEX RATING • • • • •
Skate-Tech Flushcup Technology Highcup Compatibility NEW! SIEVA Straps
FREESTYLE
ALL-MOUNTAIN
CARVING
TYPE • • • •
Buckles 2.0 3D minimalist toe straps NOW tool-less adjuster straps Freewing Highback
• Bushings available in Medium (45 shore) • Lifetime warranty program • Freestyle/All-mountain
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 31
PELCHAT
C O L L E C TIO N
BINDINGS MEN’S BINDINGS
RETHINK YOUR RIDE 32
JULIETTE
Y O UT H
LIFETIME WARRANTY
YOUTH
NOW BINDINGS // 19/20 33 MEN’S BINDINGS
A RESPONSIVE, POWERFUL GAME CHANGER
LIFETIME WARRANTY NXGEN BINDING
NXGEN THE GROMS ARE ALRIGHT The NXGEN is everything and more to keep the momentum churning and the n.
34
RETHINK YOUR RIDE
LIFETIME WARRANTY NXGEN BINDING SIZES: SMALL
1
2
3
4
5
6
7
BLACK
8
9
10
FREESTYLE
ALL-MOUNTAIN
FLEX RATING • • • •
Skate-Tech Flushcup Technology Highcup compatibility Hanger 1.0 is nylon reinforced with
CARVING
TYPE • • • • •
SIEVA straps Buckles 2.0 3-D minimalist toe straps NOW tool-less adjuster straps Flex Hinge highback
• • • • •
Post is Nylon with 50% Glass Fiber* 4x4 Disc is Nylon with 50% Glass Fiber* Bushings available in soft (40 shore) Lifetime warranty program Freestyle/All mountain
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 35
R O B IN
GY N
C O L L EC T IO N
V A N
W O M E N ’S
LIFETIME WARRANTY
WOMEN’S BINDINGS
RETHINK YOUR RIDE 36
WOMEN’S
WOMEN’S BINDINGS
LIFETIME WARRANTY
BINDINGS
WOMEN’S SPECIFIC DESIGN FOR ULTIMATE
NOW BINDINGS // 19/20 37
LIFETIME WARRANTY CONDA BINDING
CONDA UNBEATABLE PERFORMANCE WITH TOP-NOTCH DESIGN The award-winning CONDA is everything and more. This is the binding for all the hard-charging female fatales out there looking to further up their shred game this winter.
38
RETHINK YOUR RIDE
LIFETIME WARRANTY CONDA BINDING
BLACK
SIZES: SMALL + MEDIUM
1
2
3
4
5
6
7
8
FLUORO CORAL
9
10
FREESTYLE
FLEX RATING
ALL-MOUNTAIN
CARVING
TYPE
• Skate-Tech • Flushcup Technology • Highcup Compatibility
• NEW! 3D contour toe straps • NOW tool-less adjuster straps • Flex Hinge 2.0 Highback
• ASYM SIEVA Straps • NEW! PA66-C Buckle levers
• Bushings available in Medium (45 shore)
• Lifetime warranty program • Freestyle/All-mountain
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 39
LIFETIME WARRANTY BRIGADA BINDING
NEW! BRIGADA ALSO KNOWN AS BRIGADE’S LITTLE SISTER As pure as new fallen snow, the BRIGADA is in fact the exact opposite. This is a freestyle tycoon. We’re talking one so extreme it will take hold of all your shred senses and send you on a snowboarding journey of epic proportions.
40
RETHINK YOUR RIDE
LIFETIME WARRANTY BRIGADA BINDING
BLACK / PINK
SIZES: SMALL + MEDIUM
1
2
3
4
5
6
7
8
BLACK / TURQUOISE
9
10
FREESTYLE
FLEX RATING • Skate-Tech • Flushcup Technology • Highcup compatibility • ASYM SIEVA straps • Buckles 2.0
ALL-MOUNTAIN
CARVING
TYPE • • • • • •
3-D minimalist toe straps NOW tool-less adjuster straps Women’s FM Highback Post is Nylon with 50% Glass Fiber* 4x4 Disc is Nylon with 50% Glass Fiber Bushings available in medium (45 shore)
• Lifetime warranty program • Freestyle
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 41
LIFETIME WARRANTY VETTA BINDING
VETTA SIMPLY BAD ASS Think the Land Rover of women’s bindings if you will, the VETTA features luxurious design, unbeatable comfort, fantastic functionality and incredible performance, topped off with unmatched capability.
42
RETHINK YOUR RIDE
LIFETIME WARRANTY
BLACK
VETTA BINDING
LAVENDER
SIZES: SMALL + MEDIUM
1
2
3
4
5
6
7
8
WHITE
9
10
FREESTYLE
FLEX RATING
ALL-MOUNTAIN
CARVING
TYPE
• Skate-Tech • Flushcup Technology • Highcup Compatibility
• 3D minimalist toe straps • NOW tool-less adjuster straps • Flex Hinge Highback
• SIEVA Straps • Buckles 2.0
• Bushings available in Soft (40 shore)
• Lifetime warranty program • Freestyle/All-mountain
*Channel disc is not included but available for purchase and on the NOW website
NOW BINDINGS // 19/20 43
B E N JI
T E C H
R IT C HIE
B IN DIN G
RETHINK YOUR RIDE
BINDING TECH
RETHINK YOUR RIDE 44
BINDING TECH
BINDING TECH
RETHINK YOUR RIDE
19/20
NOW BINDINGS // 19/20 45
STRAP RETHINK YOUR RIDE D E F I N E YO U R P E R F E C T F I T F O R A L L DAY C O M F O R T.
SIEVA STRAP TOP-TIER COMFORT, DURABILITY AND IS LIGHTWEIGHT. The word SIEVA means single-injected EVA. The body of the strap is made entirely with one-part EVA injection, eliminating any stitching and reducing gluing to less than inserted in the body of the strap at one end and sealed by a micro-injected logo. After turning heads with our Hyperfuse, we’ve decided to push the boundary of strap manufacturing and overall design. This SIEVA strap is about durability, comfort and reducing weight. LIFETIME WARRANTY
*Available on the IPO, NOW+YES, CAPTAIN FIN. VETTA, and NXGEN
ASYM SIEVA STRAP EXCEPTIONAL COMFORT, RESPONSE AND HOLDS ITS SHAPE.
STRAP DESIGN
The concept behind the new ASYM SIEVA strap was to combined the design aspect IPIT straps. By using the same manufacturing methods as our SIEVA strap, we’ve added a TPU reinforcement on the lateral side for extra support. The ASYM SIEVA strap can be use like our regular FLIPIT straps—simply switch your ankle straps to the other foot and change your support setting. *Available on the BRIGADE. BRIGADA and CONDA
HYPERFUSE II STRAP TOP-OF-THE-LINE FUNCTIONALITY AND EVA CONSTRUCTION. ginal HYPERFUSE strap. Inspired by shoe construction, the HYPERFUSE II is a stitchless, spineless strap. Its inner guts are constructed with nylon webbing that is strong, product is a comfortable and lightweight binding strap that will not only handle the elements, but the test of time. *Available on the SELECT, SELECT PRO and O-DRIVE
46
RETHINK YOUR RIDE
DESIGNS NOW BINDING CO. THE PERFECT STRAP FOR YOUR RIDING STYLE.
HYBRID FLIPIT STRAP THE OG—OUR VERY OWN STITCHLESS AND SEAMLESS STRAP. This HYBRID FLIPIT strap construction is a made up of a combination of our original Hyperfuse strap and FLIPIT straps. An additional layer of reinforcement is applied to the bottom of the EVA cover, which gives you support, durability and comfort. The HYBRID FLIPIT strap can also be use like our regular FLIPIT straps—simply switch out your ankle straps to the other foot and change your support setting.
FREESTYLE FLIPIT STRAP THE PERFECT BLEND OF EVA AND TRADITIONAL FABRIC.
LIFETIME WARRANTY
*Available on the DRIVE and RECON
STRAP DESIGN
The NOW FREESTYLE FLIPIT strap features a slightly different construction than the original FLIPIT strap but uses the same inner spine. We’ve added two types of EVA to this strap which creates is cushy yet supportive, and has traditional stitch-and-turn construction with an injected spine sandwiched between EVA and fabric. *Available on the PILOT
3D MINIMALIST TOE STRAP
NEW! 3D CONTOUR TOE STRAP
STRIPPED DOWN AND OFFERS STREAMLINED FUNCTIONALITY.
EXTRA GRIP AND MOLDABLE FUNCTIONALITY
Sometimes what works best is a simple, streamlined, minimalist design, and for this we bring you the 3D Minimalist Toe Strap. It features everything you need and nothing you don’t in a toe strap.
If it’s grip you’re after— look no further than our brand-new for 2019 3D Contour Toe Strap. This strap is not only super grippy, but is also moldable and can be used on either the tip or top of your boot.
3D TOE STRAP EVA COMBO LEVERAGES EVA CAPABILITIES Our top-of-the-line 3D Toe Strap EVA combo, which creates a better overall enhancing the overall grip that the EVA provides.
NOW BINDINGS // 19/20 47
HIGHBACK RETHINK YOUR RIDE THIS ULTIMATE HIGHBACK OFFERING ALLOWS YOU TO DEFINE YOUR RIDING STYLE AND ADDRESS YOUR BINDING FLEX.
LIFETIME WARRANTY HIGHBACK TECHNOLOGY
FLEX HINGE • • • • •
Flex Hinge technology Pre-rotated 5 degrees laterally Higher medial side follows leg angles Wider lateral for support Dampens chatter and eliminates calf-bite • Flex rating: 4
*Available on the VETTA / NXGEN
48
RETHINK YOUR RIDE
NEW!
WOMEN’S FM HIGHBACK • • • •
FREEWING
Minimalist design Higher medial side follows leg angles Pre rotated 10 degrees Flex rating 4
• Higher medial side follows leg angles • Pre-rotated 10 degrees laterally • 15 mm higher than original Flex Hinge HB • Lateral hook for added support • Dampens chatter and eliminates calf-bite • Flex rating: 5
Available on the BRIGADA
*Available on the IPO / CAPTAIN FIN
FLEX HINGE 2.0 • • • •
Flex Hinge technology Higher medial side follows leg angles Pre-rotated 10 degrees 15 mm higher than original Flex Hinge HB • Lateral hook for added support • Dampens chatter and eliminates calf-bite • Flex rating: 6
Available on the CONDA / PILOT / YES
TECHNOLOGY
FM HIGHBACK • Minimalist design • Medial & lateral kerf for added
CALFBACK • • • •
• Higher medial side follows leg angles • Pre rotated 10 degrees • Flex rating 4
Higher medial side follows leg angles Calfback Technology Pre-rotated 10 degrees 20 mm higher than Freewing highback • Lateral hook for added support • Dampens chatter and eliminates calf-bite • Flex rating: 7
Available on the SELECT / SELECT PRO / BRIGADE
Available on the DRIVE
NEW!
FS CARBON • Higher medial side follows leg angles • Pre-rotated 10 degrees • 20 mm higher than Freewing highback • Lightweight, rigid and strong • Multi-position forward lean block with Allen key hardware • Flex rating: 9
Available on the RECON
FS2 CARBON • • • •
Pre-rotated 5 degrees Asymmetrical shape follows leg angles 20 mm higher than Freewing highback Multi-position forward lean block with Allen key hardware • Flex rating: 9
Available on the O-DRIVE
NOW BINDINGS // 19/20 49
HIGHBACK TECHNOLOGY
LIFETIME WARRANTY
NOW BINDING CO.
BUCKLES + DISCS RETHINK YOUR RIDE
PREMIUM MATERIAL AND HARDWARE FOR A PEACE OF MIND OUT IN THE ELEMENTS. MENS, WOMENS & YOUTH BINDING SIZING CHARTS:
LIFETIME WARRANTY
PA66-C BUCKLE BUCKLES AND DISCS
Our PA66-C buckles are made with the same high grade composite CARBON FIBER blend found in our O-DRIVE hanger. This material is extremealy light and strong reducing the overall buckle weight by 20%.
50
BUCKLES 2.0
NYLON 4x4 DISC
NYLON CHANNEL DISC
Our Buckles 2.0 have been redesigned with stronger ALUMINUM levers and updated springs. These new buckles can take more abuse than ever and offers durability and peace of mind.
• Mounting disc is nylon reinforced with
• Mounting disc is nylon reinforced with
• 4x4 compatible
• Channel boards compatible
• Light and strong • Lifetime warranty program • Available on all models
• • • •
RETHINK YOUR RIDE
Stance indicator window Light and strong Lifetime warranty program Available for purchase or on NOW website
BINDING TECH NOW BINDING CO.
LIFETIME WARRANTY
T E C H N O L O G Y T H A T WA S CREATED FOR A LONGER , MORE C O M F O R TA B L E R I D I N G D AY.
KINGPIN
HANGER • I-Beam wall sections are both rigid and light • Baseless design allows for • Transfer energy to the board’s edges
BUSHINGS • Dual injection, quick-snap connection to Hanger • Main contact point to board • True dampening system • Applies energy while diffusing board chatter • Available in Soft, Medium and Hard
POST • Connect binding to board • Link to Hanger at Kingpin
LIFETIME WARRANTY turns, major components of our system mimic both the function and description of the skateboard trucks. The “Hanger” powerfully transfers energy input from the straps to the bushings and onto the edges of your board. The Kingpin acts as the fulcrum, magnifying this energy through ending of their baseplate, forcing you to crank your straps down harder, ride with more forward lean, or run taller and stiffer highbacks. This all leads to more foot fatigue and pain. NOW bindings bypass the middle of the snowboard and direct your energy right onto the board’s edges. They simply transfer more power to the board with less work, meaning your feet will stay more relaxed and comfortable, longer.
NOW Snowboarding offers to the original purchaser a lifetime warranty on all its baseplates and baseplate components, along with a one-year limited warranty on all other parts. This warranty is not transferable, and NOW reserves the tight to repair or replace the faulty parts at its own discretion.
NOW BINDINGS // 19/20 51
BINDING TECHNOLOGY
• Creates a fulcrum for all energy transfers
APPAREL GEAR UP WITH PREMIUM GO ODS THAT REPRESENT W H AT W E T R U LY S TA N D F O R . . . Q UA L I T Y.
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