Happy Fed Prospectus

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PRODUCED BY

ACQUIREshow.com

EXHIBIT & SPONSOR PROSPECTUS 1 | ACQUIREshow.com


Happy Employees = Productive Employees It’s no secret that federal agencies are better able to achieve their missions when their employees are happy and productive—when employees find their work fulfilling and feel a vested interest in seeing programs succeed.

HAPPY FED ACQUIRE CONFERENCE & EXPO

THAT is the focus of the Happy Fed Pavilion at ACQUIRE.

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Happy Fed Pavilion Produced by Federal Soup, the Happy Fed Pavilion features fed-focused exhibitors and speakers dedicated to helping federal employees: • Improve the quality of their work life, addressing everything from managing their benefits and retirement packages to developing a better balance between their professional and personal lives. • Improve their capacity to build and manage productive and resilient teams that can deliver on their agency’s mission. • Recalibrate their work practices so they feel more productive and fulfilled.

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Happy Fed Theater The Happy Fed Theater, located in the pavilion, features inspirational keynotes and helpful sessions to help us all achieve a more balanced and fulfilled life. Check out just a few of the sessions and keynotes that took place at ACQUIRE 2016:

Happy Fed Keynote:

Happy Fed Keynote:

Pamela Meyer, Ph.D.

Linda Kaplan Thaler

Classes included: • Millennial Marketing and Retention Bootcamp • Life Insurance Open Season Choices • Financial Planning Checklist for Success • Thrift Savings Plan 101

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What is ACQUIRE? ACQUIRE is a two-day conference & EXPO for government, military and contracting professionals looking to deliver on their agencies’ missions. ACQUIRE facilitates the education, training and professional development of decision makers involved in each stage of the program lifecycle: strategy, acquisition, implementation, program management and end-user experience. The EXPO floor is divided into four dedicated and focused pavilions— Information Technology, Acquisition Management, Agency Management and Happy Fed—so attendees can find resources and solutions to help them get the job done!

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ACQUIRE is the place where new voices are heard, new ideas take shape and new solutions are discovered.

NEW VOICES. ACQUIRE attracts some of the biggest names in D.C. including government experts and industry leaders, renowned tech authors and inspirational keynotes. As an exhibitor, you can add your voice to this compelling show by engaging with the audience and sharing your expertise as attendees interact, learn and search solutions for their agencies.

NEW IDEAS. ACQUIRE provides a unique platform for sharing ideas and best practices, and delivers a wide variety of training courses so that every agency is equipped to deliver on its mission. Use this platform to roll out the unique value proposition for your products and services through speaking opportunities, presence on the floor and interacting face-to-face with attendees.

NEW SOLUTIONS. Thousands of government and military professionals attend ACQUIRE in search of new approaches and innovative products and services to help support their agencies’ mission. Place your brand in front of this ever-changing, multi-billion dollar federal spending environment.

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ATTENDEES

ACQUIRE Delivers Decision Makers ACQUIRE 2017 is where agency leaders, federal buyers and industry partners come together for two days to see the latest products and services, learn new skills and grow their professional networks.

80% approve/authorize/make final recommendations

36% have an annual procurement budget of more than

$10M

81% are from government & military agencies

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ATTENDEES

Check out just a few of the agencies that attended ACQUIRE 2016: • Office of the Director of National Intelligence (ODNI)

• Agriculture (USDA)

• General Services Administration (GSA)

• Air Force

• Government Accountability Office

• Army

• Health & Human Services (HHS)

• CIA

• Homeland Security (DHS)

• Commerce (DOC)

• Housing & Urban Development (HUD)

• Defense (DOD)

• Interior (DOI)

• Defense Information Systems Agency (DISA)

• Justice (DOJ) • Labor (DOL)

• Education (ED)

• Office of the Secretary of Defense (OSD)/Joint Staffs

• Library of Congress

• Energy (DOE)

• Securities & Exchange Commission (SEC)

• Marine Corps

• Environmental Protection Agency (EPA)

• Small Business (SBA)

• National Aeronautics and Space (NASA)

• Executive Office of the President (including OMB, OSTP)

• Social Security (SSA)

• National Archives and Records Administration

• State (DOS)

• Federal Bureau of Investigation (FBI)

• National Science Foundation (NSF)

• Federal Deposit Insurance Corporation (FDIC)

• Navy

• Federal Emergency Management Agency (FEMA)

• National Security Agency (NSA)

• NIH-NITAAC

• Office of Contracting and Procurement • Office of Management and Budget (OMB) • Office of Personnel and Management (OPM) • Office of Science and Technology Policy

• Transportation (DOT) • Treasury • United States Postal Service (USPS) • Veterans Affairs (VA)

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GET STARTED!

Book Your Space in the Happy Fed Pavilion!

HAPPY FED ACQUIRE CONFERENCE & EXPO

ACQUIRE 2017 will feature an expanded HAPPY FED pavilion that that includes even more federally-focused service providers offering both insight into and special offers for federal employees: • Approved medical insurers • Financial planners • Travel and vacation clubs • Home goods and electronics • Health and fitness • Educational institutions • Federal employee associations • Talent management firms Don’t miss this opportunity to reach thousands of federal employees gathered for training and education in one location.

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EXHIBIT PACKAGES

Platinum: $20,000

Gold: $10,000 (limit 6)

Silver: $7,500

Basic Booth: $4,500

Booth space (minimum); pipe & drape only

10’ x 20’

10’ x 20’

10’ x 20’

10’ x 10’

Company listing on website and mobile app

150 words + logo

100 words + logo

75 words + logo

50 words + logo

Half-page

Small business rates available

(limit 1)

PRE-SHOW

Logo on website and promotional emails Logo on pre-show email updates to registrants Logo inclusion in pre-event webcast Pre-show marketing resources

AT-SHOW Conference track sponsor: logo on signage; slides and promotional materials Logo on sponsor signage Logo on pavilion signage on expo floor Banner ad on mobile app Speaking opportunity in a classroom session (show mgmt. approves content)

30 minutes

Ad in ACQUIRE show guide

Full-page

Half-page

Basic lead retrieval device

200 guaranteed leads

100 guaranteed leads

Two 30-minute sessions

One 20-minute session

Theater session on expo floor (sponsor presentation) One double-sided meterboard placed in concourse; sponsor provides artwork VIP seats at keynotes

5

Conference passes for customers

5

3

2

1

Booth personnel badges

5

5

5

4

POST-SHOW Logo in post-event email

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SPONSORSHIPS

Upgrades: Add-On Sponsorship Opportunities* EDITORIAL BREAKFAST:

$30,000

Become the exclusive sponsor of the FCW Editorial Roundtable Breakfast on day one of ACQUIRE. 15-20 former and current government leaders will participate in a roundtable discussion led by Anne Armstrong, Chief Content Officer, 1105 Public Sector Media Group and Troy Schneider, Editor-in-Chief, FCW. The roundtable topic will be agreed upon in advance by FCW and the sponsor. Roundtable coverage will appear in a print issue of FCW and on FCW.com.

NEW! GENIUS LABS:

$25,000 FOR 2 DAYS

Showcase your expertise to attendees across a variety of topics. These 30-minute Genius Lab sessions allow attendees access to your consulting, education and support ‘geniuses’. Genius Labs are sold by topic to one sponsor (5 sessions/30 minutes each per day.) ACQUIRE promotes booking appointments for these sessions. Seating for 10.

Genius Lab Topics: IT—Cybersecurity • Cloud Computing • Digital Transformation • IT Modernization Mobile • Data Management Acquisition Management—FITARA • Smarter IT Delivery • Category Management Agency Management—The Agency of Tomorrow • Government Contracting

NETWORKING RECEPTION:

$20,000

Join attendees, exhibitors and speakers at the end of ACQUIRE’s opening day for appetizers, drinks and lots of networking! Package includes 150 drink coupons to share with customers and your logo on invitations, signage, table cards and in the show guide.

* Available only to exhibitors with a 10’ x 10’ booth (minimum)

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SPONSORSHIPS

FCW BOOKSHELF LIVE!:

$20,000/DAY

Resembling a bookstore with ample lounge-style seating, FCW Bookshelf LIVE! is a dedicated area on the expo floor that features several business and technology authors who discuss their recent work with FCW Editor-in-Chief Troy Schneider in a live Q&A session. Interviews are recorded and uploaded to the ACQUIRE website after the show. This exclusive package includes 100 guaranteed leads per session, basic lead retrieval device and verbal recognition from Troy Schneider in introductory remarks. Your company logo will be included on all FCW Bookshelf LIVE! materials including the ACQUIRE website, pre-show promotional emails, onsite signage and in the show guide. Plus, your logo will be featured on bookplate stickers placed in each book and on a step & repeat located behind the FCW Bookshelf LIVE! stage. Don’t miss this opportunity to get your brand in front of these attentive government attendees.

WI-FI:

HIGHEST RATED ATTENDEE EXPERIENCE

AT ACQUIRE 2016!

$20,000

Promote connectivity and build brand awareness by sponsoring Wi-Fi. This package includes your logo and message on the login page for the free Wi-Fi throughout the conference area, Wi-Fi signage, recognition on slides, and verbal recognition during the keynote address. You will also be recognized in the show guide and wherever Wi-Fi is mentioned.

EXCLUSIVE EXPO FLOOR LOUNGE:

$15,000

The Lounge at ACQUIRE serves as an oasis for attendees to relax and provides your company with the opportunity to network with them. Package includes sponsor’s video on screens around the lounge, recognition on all lounge signage, one branded meterboard and charging station, opportunities to distribute handouts, literature stands, a lead retrieval device and basic water station.

EXCLUSIVE EXPO FLOOR CAFÉ:

$15,000

The ACQUIRE Café is a hotspot for attendees looking for lunch or a cup of coffee. Package includes sponsor’s video on screens around the café, recognition on all café signage, logo on a banner above the café, branded napkins and coffee cup holders and an opportunity to distribute promotional material.

MOBILE APP:

SOLD!

$10,500

The official ACQUIRE mobile app is your chance to be an intimate part of the attendee experience. Package includes enhanced exhibitor listing with logo and product description, banner ad and landing page, 5 push notifications during the event, logo on all app signage and promotions and full access to app analytics post show.

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SPONSORSHIPS

MORNING COFFEE:

$10,000

It’s the perfect way to start the day! The coffee station will be located near the keynote theater, providing you with an exclusive and highly visible branding opportunity. Sponsorship includes branded cup holders and napkins, recognition on all coffee station signage and in the printed show guide. The coffee station will be open for an hour and a half each morning.

EXHIBITOR THEATER SESSIONS:

$7,500

These convenient 20-minute sessions on the expo floor are an excellent opportunity for you to showcase your innovative products and technologies to attendees. Your session will be promoted on the ACQUIRE website, in the mobile app, on signage and in the show guide.

ATTENDEE BAGS:

$7,500

Your company logo will appear on bags distributed at registration to all attendees, with an option to include an insert in the bag itself. This bag is durable and will continue to be used by attendees long after returning to their offices. Bags are produced by 1105 Media and cobranded with sponsor and ACQUIRE logos.

NEW! BANNERS IN HTML EMAILS:

$7,500 FOR 5 EMAILS $5,000 FOR 3 EMAILS

Deliver your message to thousands of potential attendees and registrants by sponsoring an ACQUIRE promotional or event update email. Your company’s banner ad will appear within the body of the HTML email with a link to your site.

PHOTO BOOTH:

$7,000

Bring together attendees in a fun way by sharing lasting images from the conference! The photo booth will be promoted as a key destination on the expo floor—a great way to drive traffic to your booth! Your logo will be incorporated into the photo booth, on photo booth signage, as well as on the printed photos.

NEW! CONFERENCE NOTEBOOKS & PENS:

$5,000

Put your company logo or web address on hardbound notebooks and pens used by ACQUIRE conference attendees! Sponsor supplies notebooks and pens.

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SPONSORSHIPS

NEW! CHARGING STATION:

$5,000

Charging stations offer full branding, an LCD screen that includes a video about the sponsor and a variety of charging capabilities for phones and other hand-held electronics. These stations charge fast and are highly utilized by attendees. Limit: 2

LANYARDS:

$4,500

Get your name out in front of all attendees, sponsors and speakers at ACQUIRE 2017! These lanyards are used throughout the event to display required credentials. Lanyard is produced by 1105 Media and co-branded with sponsor and ACQUIRE logos.

NEW! KEYNOTE CHAIR DROP:

$1,250

Distribute a flyer with your company’s information on every chair at the keynote address. Sponsor provides handout; content subject to approval by Show Management.

NEW! CARPET CLINGS:

$1,200

Highlight your brand with a carpet cling featuring your company logo and booth number. Carpet cling is 4’ x 4’ and is placed in front of your booth; sponsor provides artwork.

NEW! SHOW BAG INSERT:

$500

Include your promotional item in each of the official show bags handed out to the attendees at registration. Promote a new product or encourage attendees to drop by your booth for a special event. Insert provided by sponsor; limit 1/sponsor. Limit: 5

ENHANCED ONLINE LISTING:

$250

Upgrade your exhibitor listing by adding your company logo to your online listing and increasing your company description to 150 words.

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Reserve Your Exhibit Space Today! Call us today to find the right fit for your needs and budget. Custom programs are also available.

Allison Frith 347.385.4452 afrith@1105media.com

ACQUIREshow.com PRODUCED BY

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