Flying H Genetics Fall 2014 MO Newsletter by 2 Ponies Equine & Design, LLC

Cattleman’s Chronicle Flying H Genetics

Fall Newsletter

2014

Vol.16

At the beef seedstock level, cooperative marketing is already beginning to take shape. A handful of new ventures that allow “like-minded” breeders to function as a large network or web of breeders full of interconnecting relationships and marketing opportunities are quickly developing. The macro or “big picture” benefits of these co-ops include all of the competitive advantages that come with the ability to leverage SIZE and SCOPE: greater control of highly valuable genetics, enhanced ability to offer superior customer service, and the capacity to offer a variety of premium based products in large, consistent numbers. Allied Genetic Resources, a cooperative based company designed and founded by tenured cattle industry professional Marty Ropp, is a prime example of these new ventures. Allied represents a network of over 50 elite seedstock producers from coast to coast. This group of forward thinking breeders produce and market over 5000 bulls selling annually across the U.S. It is the mission of Allied members and its founder to work with a coordinated efficiency to increase focus on extensive customer service options. These services will be essential to the success of the customers of “tomorrow”, such as offering quality in great volume, increasing profits through captured premiums, and adequate ong-term collaboration with multiple part- ly servicing new, dynamic beef herd needs.

to the Curb L

ners, a.k.a. cooperative marketing, has yet to gain a good foothold in the cow/calf sector of Beef Production Agriculture. In fact, it remains a bit taboo. Most producers have yet to see the benefits of implementing a business strategy utilizing size and cooperation to achieve premiums and efficiencies. At some point, a cooperative style of production and marketing will cease being an innovative strategy and become a prerequisite for survival.

Some of you may think that there are seedstock suppliers already doing some of these things very successfully on their own. And, you would be right. Most of the producers that belong to Allied currently service their customers at the highest level. However, they are still serious advocates of creating additional market stability through a collaborative system. Collectively, they understand the changing landscape in the beef industry and know it is in their best interest to be part of a larger, symbiotic unit that can offer even greater service and benefits in years to come. The advantage in competition and long term stability that exists in this type of collective marketing group is very similar to a large corporation.

Continued on page 6

Breeding for Profit A C at t l e P r o d u c e r ’ s G u i d e

1 Step 1: Crossbreed Maximize profit through your breeding program by implementing a simple, yet effective, crossbreeding program. Animal breeders and industry professionals have long understood that crossbreeding is the number one component affecting profitability in any breeding program. Hybrid vigor has a dramatic impact on cowherd traits (fertility, longevity and overall cowherd efficiency); i.e. traits having the greatest impact on RANCH LEVEL profit.

*based on information from IGS and ASA

THE BEST COMBINATION OF COMPLEMENTARY TRAITS • Ideal balance of Power & Efficiency – the performance of the Simmental or Gelbvieh with the economy of the Angus, Red Angus, or Hereford • Extra boost in Fertility, Longevity, and Maternal from Hybrid Vigor • Ideal balance of Marbling (quality grade) & Muscle (yield grade) – a set of calves that will harvest 70% Choice with 70% Yield Grade 1 & 2 is an ideal target to shoot for

2 Step 2: Breed Selection Maximize profit through genetics by selecting breeds that excel in economically relevant traits and complement each other.

3 Step 3: Sire Selection Maximize profit through genetics by selecting sires that offer the best combination of traits that will be economically relevant to your ranching environment and the industry. In other words, select for genetics that will be profitable for you and beyond. Genetic selection is a powerful science that has revolutionized the livestock industry. It is a fact that EPDs are far and away the most effective tools for making genetic progress. Make the best use of this tool by combining it with good cowman sense to properly select genetics for your specific operation. There is no genetic selection tool available today that will assist you in identifying genetics that are most profitable by environment. 2

COWBOY MATHEMATICS 1 Ton Truck

1/2 Ton Truck

3/4 Ton Truck

Simmental or Gelbvieh SimAngusTM or Balancer®

Angus, Red Angus, or Hereford

2 “Looks like using SimAngus

& Balancer® bulls in a crossbreeding program is really paying off for Clint.” TM

“No kidding, his cows and bulls are the same size as ours, but his calves are a lot bigger.” “Well, that’s one of the benefits of planned crossbreeding. Your cows stay the same convenient & efficient size, but raise bigger calves.” “I also read they even last longer and breed back better.” “They call that heterosis or hybrid vigor.”

“Yeah. It looks like he is getting even more by using crossbred bulls on crossbred cows.” “That’s Heterosis X 2!”

The next step is to select the breeds that will deliver the most profit. No single breed can provide the best genetics for every economically relevant trait, so it is important to pick breeds that complement each other.

If you live in the Fescue Belt, identify breeders that put selection pressure on FESCUE tolerant genetics. Then use EPDs & Indexes to help select the most profitable genetics for your specific goals.

Continued on page 6

A148 • 2774301

Z89 • 2774217

SIMANGUS • Sire: Sure Fyre 5028Y CE

10.9 64.7 93.5

MCE MILK

REA

API

10.9

26.4

0.23

0.85

121.8

71.8

5.9

65.6 109.9 10.4

22.0

MCE MILK 26.5

REA

API

0.24

1.14

119.1

70.8

3.5

66.5 107.6

10.2 63.1 99.1

MCE MILK 7.3

22.9

REA

API

30.7

0.49

0.57

127.0

72.6

9.3

55.1

87.8

REA

API

10.1

26.3

0.44

0.68

139.1

74.6

31.2

17.0

REA

API

41.3

0.11

0.78

107.1

64.0

SIMANGUSTM • Sire: Loaded Up Y02

MCE MILK 7.8

29.8

REA

API

23.2

0.45

1.01

123.1

69.4

8.0

68.9 110.5

Angus • Sire: S B RF G D P 1116

MCE MILK

7.6

MCE MILK 9.4

21.2

REA

API

41.7

0.19

0.81

109.9

66.6

323 • 17690939

Simmental • Sire: Top Grade 018X CE

MCE MILK

A22 • 2807326

SIMANGUSTM • Sire: Hoover Dam

A11 • 2807321

11.0 62.0 94.9

D12A • 2829474

SIMANGUSTM • Sire: First Assent 117Y WW

SimMental • Sire: MO Better

40.0

A726 • 2871649 CE

A115 • 2774289

Simmental • Sire: American Pride 0987X

CED WW +0

+55

YW MILK

+96

—

+25

A6 • 1658970 Red Angus • Sire: BECKTON HALFMANNHUSTLER R588

+28.96 +40.26

CED WW 9

YW MILK 66

FAT

0.55

0.01

0.00

Most of the mo. bulls are Ho Blk & Pld Home of Professor 22W Sire of many of the bulls above

A774 • 2810460 SIMANGUSTM • Sire: Olie

4 B U L L S

13.5 58.3 89.8

MCE MILK 9.1

21.2

REA

API

23.9

0.35

0.51

131.7

68.0

Saturday, October 25, 2014 1:00 pm • Lowry City, MO

116A • 1265143

A16 • 2858261

BALANCER® • Sire: Yukon 044X

Simmental • Sire: Substance 820Y CE

11.1 61.9 92.2

MCE MILK 9.5

25.9

API

REA

26.4

0.29

0.57 128.4 68.7

CED MILK 3

REA

$CV

0.18

0.34

33.54 23.30

108

CED MILK 8

REA

$CV

$FM

0.27

0.53

54.42 42.96

2.3

65.0 99.5

SimAngusTM • Sire: Upgrade U8676 CE

MCE MILK 26.9

113

REA

33.2

0.60

0.96 145.1 79.8

API

CED MILK 2

REA

$CV

0.21

0.60

50.45 44.87

MCE MILK 4.4

26.1

SimAngusTM • Sire: TOP GRADE 018X

REA

API

33.1

0.11

0.61

79.1

60.8

See Website for Sale Book, Videos & Ultrasound Data

11.2 67.2 103.1

MCE MILK 8.9

28.7

REA

API

32.9

0.60

0.49

134.3

77.4

Call, TEXT, ur or email yo uest eq Sale Book R ! Today

www.flyinghgenetics.com 5

$FM

108A • 2779809

SimAngusTM • Sire: All PayDay 729

A12 • 2858269

12.3 64.9 105.7 9.6

$FM

311A • 2856796

Balancer® • Sire: Top Gun WW

BALANCER® • Sire: MANDAN 5664

108A • 1262772 CE

20A • 1262723

FLYING H GENETICS Jared Wareham, MO 417.309.0062 James Sparks, MO 660.287.4149 Cody & Casie Helms, MO, NE 303.842.9071 Kyle & Kayla Helms, NE 308.962.6490 Dick and Bonnie Helms 308.962.6500

Breeding for Profit ...

Continued from page 2

4 Step 4: Maximizing Profit Example Let’s say you’ve purchased 100 cows that are straight Angus and you want to maximize profit through your breeding program. • Using EPDs, carefully consider your specific operational and environmental needs and select high value Simmental, Gelbvieh, or high % SimAngus or Balancer (3/4 blood) bulls. • Once you start retaining females, gradually convert your Angus herd into an SimAngus (Angus X Simmental) or Balancer (Angus X Gelbvieh) herd and switch to high value SimAngus or Balancer bulls. • To further increase the positive effects of hybrid vigor and capture more profit - use SimAngus bulls on Balancer cows or Balancer Bulls on SimAngus cows Angus cow with Simmental sired calf

Kicking Monogamy to the Curb ... continued from page 1 The fear of “corporate” agriculture has forced shrewd producers to study that model well and adapt. They know their history lessons and remember the evolution that occurred not so long ago in the pork industry that devastated the “independent” producer. Those that can stay ahead of the curve and implement the strengths and advantages of the corporate design will be well leveraged as these changes occur in the beef sector. Furthermore, the new cooperatives like Allied are only corporate in design and function. They remain “family” at the ranch level. It is yet another example of producers using an innovative tool to coordinate the survival of their family businesses for another 20 – 30 years. Moreover, there is no reason why family farms and ranches can’t be business-like in their structure and marketing strategies, yet remain tethered to their roots and secure that opportunity for the next generation. As this industry continues to evolve, individuals that look ahead and sharpen their skills essential to successful collaboration will be viewed as prized assets when opportunities arise. Those that put themselves ahead of the group or are held back by excessive “ego” will feel the same ice cold awkwardness that comes with being picked last for dodgeball, or not being picked at all. Those that grasp a true understanding of “team” and cultivate that indispensable network of key relationships will have their futures well leveraged.

level. Organizing a day to sell calves as a large group with friends to leverage your size, buying cattle supplies together in quantity to achieve savings, and owning expensive equipment together all seem like very novel concepts and rarely exist today. However, at some point, they may become requisite to maintaining the family operation. Simple cooperative strategies like these help achieve greater efficiencies and keep the competitive edge needed to preserve the farm or ranch for the next generation.

Try to be forward thinking enough to research, plan, and implement similar cooperative ideas at the cow/calf

SimAngusTM replacement heifer

• You have now established a simple, easy-to-use system for generating extra calf performance and maternal power, with increased value beyond your ranch.

Agriculture students take part in the National Block & Bridle Tour

Missouri team members, Drew, Jill, and Jared, enjoyed the opportunity to share their story with college students from all over the country. The Flying H team represents a real “youth” movement in the seedstock genetics industry. At 35 years of age Jared is the oldest of 8 employees that make up the Flying H Genetics team. He shared some encouraging thoughts about how none of the Missouri team were born into the business, but was given the opportunity by Flying H Genetics to build the business through hard work, passion and dedication. They also stressed that additional young talent was needed in the beef industry now and into the future.

W h e r e t h e Ra n c h e r C o m e s F i r s t

Saturday, October 25th, 2014 • 1pm • Lowry City, MO

Growth

Our Entire Offering will be18-20 month old

Muscle

AGE ADVANTAGe Bulls

One of the Largest Selections of SimAngus Bulls Available ALL FALL!

+ Maternal + Calving Ease

+ Carcass + Hybrid Vigor = Profit

Call, TEXT, or email your Sale Book Request Today!

I n d u stry

P r o v en

−

FLYING H GENETICS Jared Wareham, MO 417.309.0062 James Sparks, MO 660.287.4149 Cody & Casie Helms, MO, NE 303.842.9071 Kyle & Kayla Helms, NE 308.962.6490 Dick and Bonnie Helms 308.962.6500

R anch

Simmental | SimAngus TM | AnguS | Balancer ® | Gelbvieh

R ea d y