Praise from the Experts "The author is to be congratulated and appreciated for writing such a practical and useful book for both entry-level and seasoned practitioners. It provides very clear step-by-step instructions using various case examples. In addition, it also provides the explanation of essential theoretical background in each modeling technique." Carl Lee, Ph.D. Professor of Statistics Data Mining Program Coordinator Central Michigan University
"Kattamuri Sarma has written a practical guide that will be o f use to modeling professionals of all backgrounds and levels of experience. In it he shows us the power o f SAS Enterprise Miner to enhance the modeling process in a way that is straightforward, easy to follow, and thorough. From data scrubbing to model fitting, each step in the model building process is described in a clear manner. The book draws on the author's extensive real-world experience to illustrate the ways in which SAS Enterprise Miner can help to facilitate the modeling process." Lee Medoff SAS User 'The content is wonderful, clear, and thorough.' Andrea Wainwright-Zimmerman Senior Statistical Analysis Manager
" I think this book will be very helpful to new users o f SAS Enterprise Miner. It presents many examples in a way that puts the material across clearly. I especially liked the chapters on decision trees and neural networks for their detailed exposition. I also was pleased to see many cases where the author shows the SAS code behind the scenes. I think Dr. Sarma did a fine job." Rich Perline, Ph.D. Senior Scientist NuTech Solutions, Inc.