PORTFOLIO INDUSTRIAL DESIGN
STANLEY OU
Chin-Cheng Ou (Stanley) D.O.B: 03/11/1994 MOBILE : +886 933296637 E-MAIL : a29906310@yahoo.com.tw
Hello! I'm Stanley Ou -I believe a good product is designed based on a great learning of how people live and react in real world
Contents: A Hapiness Project Design with a brand Design witth a master
User Experience Design / App Design User Experience Design / Software & Hardware Design Artcraft / Lighting Design
Education: 2010~2013 2012 2013 2017 2014~present
Wego private high school Tufts university short-term study tour Department of Art and Design, National Taipei University of Education Department of Industrial Design, Exchange, Kolding Design School Department of Industrial Design, Shih Chien University
Experience: 2015 2016 2016 2017 2017 2017
Catalogue Design, Final Exhibition “Shou Gan”, SCID Venue Layout Design, Final Exhibition “Shi Mo”, SCID Producer, Final Exhibition “ Shi Yan Bai Lian”, SCID Director, Final Exhibition “Dear Happiness”, SCID Product Designer, Self-service center, Danskebank Danmark Product Designer, Ecco Shoe design, Ecco Shoe Headquater, Danmark
Core Competence: UX Design UI Design Agile Development Consulting Product Management
Skills: Adobe Illustrator Adobe Photoshop Adobe Indesign Adobe After Effects Adobe XD Adobe Primiere
Language: Mandarin English
Sketch Alias ProE Fushion Rhino Keyshot
workout app
Professor Ben-Shahar created the most popular course in Harvard's history which teaches Happiness and he gived the equation below. It means people earn happiness by doing things that they feel happy and it is meaningful.
A Happiness Project +
Nowadays, working out has become a trend for college students. The growth from workout creates satisfaction for college students including happiness. The demand of using fitness center has increased dramatically that lots of collge students choose to workout in fitness center in school.
Define Happiness
1
Happiness = Happy + Mean
Sense Intent Design a way to help people who desire gaining growth in workout and obtain happiness during the procedure. Consider the feeling of this group of people, and design happy feeling for them to create positive meaning.
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2
Know People
Persona
"
I want to be in shape !
Name : Banson Chang Sex: Male Age: 23 Job: College student Character: Gym goer Characteristic : Who wants to have a good shape of body, like to exercise Busy in school, still studying
ningful
Behavior : Use spare time going to fitness center in school Reason:cheap, near, accompanies
Pain Point : Workout costs lots of money, sometimes is too far to go to gym, and is easy to be lazy to workout Gain Point : Job: Workout in school fitness center Social: Be a nice looking guy Emotional:Enjoy workout process
TA Survey Fifty percent of college students in Taiwan have habit of working out in specific places.
What motivates them to workout the most is when they want to do spontaneously. Second is when there are accompanies to workout. Last is sharing their workout process.
Fifty percent of college students go to fitness center in school which accounts for the most.
The biggest problem for students achieve their goal is they can't keep on working out.
Twenty seven percent of them go to private gym and the rest go to public fitness center.
Second problem is the distance to gym to workout, if it is too far then they don't tend to workout. Third is lack of time to spare for workout.
3
Know Context
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Interview College students
Observe People In Fitnesscenter
Surveying college 120 students, I know that fitness center is the best choice for them to workout, second is private workout gym, and last is public fitness center.
The advantages of fitness center in school are cheap for college students, convenient for arrival, and is easy to find workout partners in school. Students often go in groups to workout inspire and helping each other.
Journey Mapping
Stages of Journey
Banson
Activities & Touchpoints
Ready for gym
Invite friends
After school
Find classmates
Go to gym
Workout
Nearest place
See muscle growth
“There is nothing I love better than using an effective way for myself to build my body.”
1.Banson finish his schoolwork .
2.He is finding someone to go with him, it’s better for him to have a companion. 3.He can’t find someone to go with him.
4.Banson arrived the fitness center in school. 5.He pays the money and entered.
6.Banson warmed up and looked at the mirror to see his body. 7.Banson starts to workout.
Emotional Experience
1
6
2 3
Thinking & Feelings
Feels fresh
Feels a bit helpless
4
7
5
Convenient in school
Passion for workout
+ 4
Prioritize Insight
Pesist Workout to Success
Target Audience Need & Emotion
Muscle growth doesn't happen in a short time after working out once or a week, it takes months of process.
Psychology "Theory of planned behavior" shows that the more resource a person get, the more opportunities he will take action to do things.
People often get lazy or busy getting to workout, then nd excuses or persuade oneself for a day rest. Therefore, the biggest problem they confront is to persist on working out.
To keep college students persisting on working out, increase their motivation and help them with their workout tasks is the way I aimed at.
+ 5
Concept
Brainstorming A personal helper which helps users create their habit of working out by providing service which delivates their pain and increase their gain. Gamification - By working out, users are able to create power for a virtual which also will become a helper which provide helps of users' need.
+ 6 Flowchart Information Architecture
Based on the research of target users and the context, after brainstorming several solutions, I came out some functions which have the possibilities to solve problems that target users have.
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In this case, the hero feature is the personal helper. Therefore, it will appear on landing screen and is easy to find. M o r e ov e r, w h e n e v e r users open the app, the helper will always first show up for helping.
Secondly, most of the time when users open this app, the scenario will be they are working out and want to connect workout advice to the app. Therefore, bluetooth connection had been designed in the landing page for users connect their device fast and soon for them to get into workout. To sum up, functions are arranged in hierarchy and are considered what users need in different scenarios.
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7 Wireframe I chose pencil and paper as wireframe design tool to quickly create what is in my mind. Based on flowchart, wireframe is designed into each pages with functional buttons which can link to other pages to guide users approach their needs. Afterwards, paperwork were put into digital world in order to make them more accurate and clear to understand.
Progress
+ Testing 8 User Prototype Learn from users by usability tests and scenario simulation by method "think aloud". I chose paper cards to quickly form my idea to users for testing, and provided some task for simulating how users can solve their problems by this app. Login
Revive
Partner
9 Revision User Flow Chart
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Back to workout
Find friends
Find place
Friends
Location
Workout List To-do
Plan
Adjust hypothesis based on what I learned from user, to bring a more authentic usage to design. Each screen were put into flows for users to accomplish every task. By using emphathy as a tool, I simulated the possible scenario to create the user flow and tested them with users. Finally come up with the completed structure of the app which brings easy use and functionality to users.
Create Record
Finish 1
2
10 Visualize Final Result
Polyworkout Value Map Our app Polyworkout helps college student who want to build their body by using a virtual helper which helps you on your workout journey unlike apps on market which only records workout process
Banson is finding a place near for working out.
He connects his smart device to record his workout.
Workout Partner
Connect workout device
Workout partner helps users to conquer obstacles they confront when working out. For instance, it helps to find the nearest gym around you if you can't go to original place to workout just because it is too far.
On the left corener shows how many days have you kept on working out, which reminds and inspires users to keep going. Users can connect personal smart device or connect treadmill when they workout which can record body movement.
The more days you keep on workout the more functions helper will help you.
Press me for help! Device
Start Workout
Banson hasn't workout for days so he lost his partner, but he still want to workout.
User Scenario Motivation to workout
Revive Partner
How it works
When you stop workout, your workout partner will lose power and stop helping you(detected by smart garmet), and the figure of keep on workout days will also stop counting. By going back to workout, users are given a chance to earn back your partner to keep helping you.
Workout partner function You didn’t persist on working out and lost your partner!
Touch to revive your partner!
When users keep on working out, the partner will upgrade and provide more functions. Workout data will be transmitted through device users used to workout into Polyworkout. For instance, a smart watch or a treadmill can be intergrated in Polyworkout.
Limitation of Workout partner
Device
Workout partner lives based on how many days users kept on working out. When users stop working out, partners will turn into pieces and stop providing service.
Start Workout
Banson follows the to-do list to workout.
User Scenario Workout process
Design purpose Form a new habit (keep on working out) By following Polyworkout, users are able to form a new habit of keep on working out when they declined the pain and increase the gain. This is also the value of this app, which changes a person's lifestyle to what they desire.
Workout To-do List Users can set their workout to-do list in the app. When workout, personal smart device will detect muscle movement to check the workout process. If the workout is done, the triangle beside will turn grey into yellow.
Design aspects Reward System (Workout partner) When users accomplished their workout plan, their workout turned into power to keep their helper alive. Relatively, helper provides more help (unlock more functions) when they keep on working out more days.
kg
Emotional Graphic Workout helpers were designed animals in polygons to make users feel their hard work made the animals alive. On the other hand, if they didn't workout as decided they would lose their partners and turn into pieces. In conclusion, let users feel a sense of energy and keep working out is the main goal.
kg
Banson chose what kind of workout he wants to do.
Banson finished his workout and burnt lots of calories.
Workout Plan
Workout Record
There is a list of workout which college students will do in fitness center.
With personal smart device, your workout process will be recorded into Polyworkout.
Users can arrange their personal preference into a workout plan. Select the workout you want and the triangle beside will turn grey into yellow.
It records which day you had workout, time consumption and calories burnt.
Plan Press the triangle beside, yellow means you have chosen the workout
January month
year
Polyworkout An app that helps you keep on working out !
party speaker
Design with a Brand +
Heineken Value: Open your world, enjoyment of life, high quality.
Product Consideration: Barbecue rack Party projector Party speaker
How might we
1
Create a product with Hein DNA?
Sense Intent When creating a product for a brand, I focus on not only how the means they use but also how their customers feel. A great understanding on both sides consideration is the key of this design. Therefore, I try to understand how Heineken themselves think and what makes their customers to decide to buy their products. My goal is to design a product both Heineken company and their customers would like.
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+
2
Know People
Persona
"
I want to Hold a great party !
neken's
Name : Stanley Ou Sex: Male Age: 32 Job: Company Manager Character: Party Holder
Characteristic : Outgoing, likes to make friends
Pain Point : Don't know how to arrange a party song list for his guest
Behavior : Happy with sharing things Likes attending party events Show personal taste
Gain Point: Job: Make friends by holding or attending parties Social: Be popular to friends Emotional :Enjoy parties
TA Survey Men are account for 73% percent in Heineken's target users.
They value friendships a lot and loves to share good moments with friends. Tr e n d y, p a r t y g o e r s , high sociable are the adjectives which best describe them.
Millenial is the most diverse generation in America history. They embrace different cultures and tend to share their own personality.
Heineken's TA focus on t h e a ge b e t w e e n 2 1 34 whom we called the Millenial. 40% of them are in college and 75% of them is familiar with social media.
3
Know Context
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Interview Party Goers
Observe People In Parties
Music plays a big role in a successful party.
Meet people is the main reason why people attend a party.
A bad party song list which is not liked by guests may ruin a party's atmosphere.
Sometimes making new friends isn't that easy when we don't have issue to chat.
Therefore, create a party song list is every party host's prior issue.
People tend to show their own taste of lifestyle in parties.
Journey Mapping Join a party
Stages of Journey
Kyle George
Activities & Touchpoints
Party invitations
Listen to music Party song list
Meet People
Find people he like
Chat with People Find identical issue
“There is nothing I love better than join a party and meet new friends. I would like to share my life experience to anyone!”
1.Kyle checked on facebook messenger to see when is the party and ask for details.
3.In the party, Kyle enjoyed most of the music but sometimes he hears a song that he never heard of.
4.Kyle saw someone he likes. 5.He walks to her and chat with her.
2.He can’t find the place and also he wants to know who is attending.
6.Kyle opened a conversation but soon they don’t have same issue to talk together. 7.Kyle wants to share his own taste to the woman to know each other deeper.
Emotional Experience
4
1
5 6
3 2
Thinking & Feelings
Feels a bit unconvenient
Feels awkward
Happy for meeting people
7
Desperation for chances
+ 4
Prioritize Insight
Connect People with Music
Connect People and People
In parties, music plays a big role of making the vibe for party goers.
Target audience are people who like to make friends and share their own personalities.
Create a relationship between music and guests to put them in harmony.
Create a relationship between guests and guests to bring connection to each other in parties.
+ 5
Concept
Brainstorming Combine the Karaoke style into party song list, enable party attendants create a party song list together. The main goal is to gain the interaction between people and people in a party, and the way which Karaoke present gives a good atmosphere in parties that makes people engage more.
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Start
6 Flowchart Information Architecture
Log in
Have Party Already?
Find Your Party
3
Bluetooth
Disconnect
2
Party Social
Party Playlist
Bluetooth open?
Add Friend
Upload Song
From phone
Friends
Search Friends
Profiles
Like Music
Message
Add to song
1
Party Speaker
Connect
Join a Party
Spotify
Delete Song
Have Friends?
Add friends
Ask to join
From Facebook
From app
Play Song
Add
Accepted
End
End
End
From Twitter
Search name
Add
End
+
From Wechat
Songs
History
Favorite
Add to party
Upload song
Recent joined parties
From phone
End
End
Based on the research of target users and the context, after brainstorming several solutions, I came out some functions which have the possibilities to solve problems that target users have. In this case, I focus on how users will think when they open this app and try to reach specific goals. The main scenario is my users enter a party and start to order songs for the party.
Spotify
Based on the scenario, I created a flow which users are able to reach their goals efficiently. Users would easily adjust to the f unctionality of the product and could find everything they need without big effort in just few steps then enjoy the main service of this product, having fun with friends through music.
7 Wireframe I a r ra n ge d t h e f u n c t i o n i n t o screens in propotion. Keeping it simple and clean is my goal just for users to easily understand what they are doing and what they can do next. Last but not least, information hierachy is always considered into design to make sure the logic behind using the app can always be understandable and easy.
+ Testing 8 User Prototype Learn from users by usability tests and scenario simulation by method "think aloud". I chose paper cards to quickly form my idea to users for testing, and provided some task for simulating how users can solve their problems by this app.
Login
Enter Party
9 Revision User Flow Chart
+
Enter Party
Attendant
Host
Create Party
Join Party
Join a Party
Create a Party
Playlist
Invited
Serach a Party
Attribute Host
Music
Adjust hypothesis based on what I learned from user, to bring a more authentic usage to design. Each screen were put into flows for users to accomplish every task. By using emphathy as a tool, I simulated the possible scenario to create the user flow and tested them with users. Finally come up with the completed structure of the app which brings easy use and functionality to users.
Attendant
Effect
See party attendants
Join Place
Social
Date
User ProďŹ le
Join
10 Visualize Final Result Heineken Party speaker Value Map Our app Partspeaker helps partyholders who want to create a great music party atmosphere by using a karaoke style music player which allows guests to create a party song list together
Tim ordered a song he wanted to hear.
He heard a song he liked and gave a thumbs up.
Upload Songs
Give feedback
Guests are able to upload songs or any mp3 file to app for ordering songs to be played on the party.
Everyone in the party are able to see and make comments of the songs played in the party.
Moreover, users have access to Spotify account to order the song you want, or upload your special sound record in your phone.
On top of that, users can easily recognize who ordered the song and know more about this person.
Press me for help! Device
Start Workout
T im then found who ordered the song and became friends.
Guest Scenario Activities in party
View Other Guests
Connect Speaker
By browsing profile, users are able to know who had oredered what song, then to increase the possibilities of making friends in the party.
Speakers can be used in different mode including host mode and guset mode. When in guest mode, guests are allowed to bring speaker to any place in the party to enjoy private music time.
Stanley(host) played the song list for his guests.
Host Scenario
Arrange the party song list
Heineken Party Speaker
Songs in Control (Host Mode)
The speaker includes left right channel and a bass.
Host has the song in control to play or change the sequence of party songs.
Host has the whole control of the set to play the party song list through the app which composed by the guests.
Clear buttons and song list create intuitive control for party hosts.
kg
kg
Stanley arranged songs provided by guests.
Stanley learned what song can likely be liked by guests.
Arrange Party Song List
Party Song Rank
Hosts can move the songs which ordered by guests in the right to left, to edit your unique party song lists.
After the party, app will make a conclusion of what songs are liked by the guests for reference.
Moreover, recommended songs are placed in order based on guests' comments.
Host can also put the songs to favorite for next time usage.
Plan Press the triangle beside, yellow means you have chosen the workout
January month
year
Party Atmosphere
Charging Platform Charging platform is placed on the bass speaker which can charge the portable speakers. When charging, the platform will glow to indicate it is charging.
Hand Gesture Capture There is a hand gesture capture monitor set in the middle of the speaker. Users are able to tune the volume and create DJ tweak effects through hand movements.
+ _
Press on button and move your hand Horizontally : Volume control Vertically : DJ tweak sound effects
Intuitive Control
Speaker Interaction
Social Interaction When two speakers toasted to each other, two guests will become friends in app. Create a fun and intuitive way for users to become friends in parties.
Appearance Heineken green and silver creates great impression and brand color brings visual experience to users. Futher more, circle patterns create party atmosphere to be more exciting and playful.
Heineken Branding
lighting
Design with a Master +
How might we
1
Turn Garbage into Sexiness
Sense Intent Combine Taiwan traditional lacquer craft with plastic commodities in Taiwan. In order to show people how lacquer craft can be appreciate by people, issue of plastic waste as well.
+
s?
2
What I chose to do Lacquer is an traditional Taiwanese art craft which is not as vigorous as its summit period before. However, it is an delicate art craft which take time to learn and produce. Therefore, advocate this de c l i n e d a r t c ra f t i s a n important part to revive the lacquer art craft, also important for us to inherit this beautiful art craft.
"
Traditional Taiwanese Craft Lacquer
I learned lacquer from a master called Gee Hong Lee. Lacquer is a kind of liquid from trees in nature, after purified we can apply them on materials like wood, bamboo anything which has rough surface.
With lacquer on it, things become durable, heatproof and resistant from acidbase. Last but not least, it become beautiful. Therefore, I decided to change plastic itself to a lacquer product.
3
Know Context
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Plastic Waste Issue
Things we should be aware of
Over the last ten years we have produced more plastic than during the whole of the last century
Billions of pounds of plastic can be found in swirling convergences in the oceans making up about 40 percent of the world’s ocean surfaces. 80 percent of pollution enters the ocean from the land.
50 percent of the plastic we use, we use just once and throw away. It takes 500-1,000 years for plastic to degrade.
Over the last ten years we have produced more plastic than during the whole of the last century
Rise above Plastic Spread the word. Talk to your family and friends about why it is important to reduce plastic in our lives and the nasty impacts of plastic pollution. Volunteer at a beach cleanup. Surfrider Foundation Chapters often hold cleanups monthly or more frequently.
Bring your to-go mug with you to the coffee shop, smoothie shop or restaurants that let you use them, which is a great way to reduce lids, plastic cups and/or plastic- lined cups. Choose to reuse when it comes to shopping bags and bottled water. Cloth bags and metal or glass reusable bottles are available locally at great prices.
+ 4
Form follows Nation
Plastic Containers
Lighting Models
These are the containers only appears in country I live in, Taiwan.
Tr y o u t d i f f e r e n t posibilities, includind color, structure, combination, material and shape as well.
I tested them by combining them in propotion, dividing them into pieces, finding a special appearance to present classical style and feeling.
+ 5 Recycle work I collected plastic container manufactured in today's world, divided them into pieces to create my testing model.
+ Process 6 Lacquer Learned from Master 1
4 Thickened
Sandblasting When surface is rough, lacquer is able to attach on it. Therefore, we have to roughened the plastic basin.
T h e m o r e l a ye r w e get on our container, the more protective and color fullness will present. Normally, we paint 1~2 layers of pure lacquer, 5~7 layers of color lacquer.
2 Painted
5 Grind
Paint lacquer gently on the surface horizontally and vertically. Then it will blend into a nice flat surface.
Finish the painting, we put the dry lacquer in water for grinding. Use 2000 grit number sand paper grind until the surface is flat.
3
6
Dessicated Lacquer is more tend to be dry in warm and humid environment, and it takes about 1~2 days for a layer of lacquer to dry.
Leaf Gilding Leaf gilding is a art craft skill use in lacquer. We put gold foil on wet lacquer surface then brush it flat. Beautiful patterns then perform on lacquer containers.
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Process 7 Metal Cooperate with Master For shape continous, I chose metal to combine with lacquer. Metal presents gorgerous and contemporary style so I tried to combine different things together. Metal spinning is an normal metal processing for round surface. By spinning flat metal piece on the turner, metal piece is heated and become deformable. Then attached on metal mold will it be shaped to a new appearance.
+ Result 8 Final Lacquer Lighting
Finally, g
This is a scene I captured in the exibition. In the meantime, there are also other lighting on the spot but only do insects visit this lighting.
On top of that, we have to recall what it is made of. Originally, plastic basins don't attract insects. However, the traditional art craft lacquer made it happen.
Did you see the little insect in the lighting?
garbage turned into Sexiness From appearance, smell and essence Of course, from idea as well