C!Print 2016 sales brochure

Page 1

New

ideas

New

APpLICAtions

New

markets

ON THE SAME DATES OF

AN event

The promotional garments and gifts trade show

www.salon-cprint.com/en


Innovate, reinvent, create:

Think outside the box for your business at C!Print! THE MEETING POINT FOR A COMMUNITY

THAT EXCHANGES YEAR-ROUND ON THE VISUAL COMMUNICATION PROFESSION. Modern, friendly and inspiring, the trade show is driven by market needs and reinvents itself yearly in order to propose different and innovative content. Exhibiting in C!Print means taking advantage of real professional expertise and a concrete vision of the key challenges and changes in digital printing. Here you can think differently about your business.

A lively and welcoming trade show that reunites the major actors in the print industry and favours exchanges between them. Find all the latest innovations in a single location!

A zone dedicated to software (web, etc.) and images in all forms.

The trade show’s creative HUB, these spaces are 100% dedicated to innovation and applications. TRADE SHOW ENTRANCE

A zone dedicated to service providers.

The trade show for promotional garments and gifts distributors.


a word from the exhibitors « C!Print is a very dynamic trade show that highlights applications, shows the real expertise of professionals and emphasizes the added value of products. Our partners have been extremely satisfied with our participation in the event. » Thibault RAUDET, Commercial Director, EPS DISTRIBUTION

« A rare salon where many things happen; not only are square meters sold, but there is also a creative and lively space available for the exhibitors to prove their professionalism. We met our target market, who were enthused and motived by the presence of industry players. We would not hesitate to do this again. A trade show like this one sustains our industry, one we would like to see grow. » Sophie Chénel, General Manager, PROCÉDÉS CHÉNEL

« C!Print was the opportunity to meet, in one location, visitors with different profiles- printers, prescribers, and final clients- in order to exchange ideas around concrete projects. The zones Plug&Play and Workshop are also opportunities to highlight innovations and different adhesive technologies through concrete applications. » Sandra CABESSA, Communication and Project Manager, MACtac

AN EVENT RECOGNISED BY THE entire industry! STRONG PARTNTERSHIPS

WITH MEDIAS AND PROFESSIONAL ORGANISATIONS INSTITUTIONAL PARTNERS FRANCE

Fédération de la Communication Visuelle

L Y O N

MEDIA PARTNERS

-

A N N O N A Y


ROUNDUP OF

THE

A SUCCESSFUL 3RD EDITION

VISITORS

HIGHLYQUALIFIED

VISITORS

10,435 VISITORS 5,997COMPANIES REPRESENTING

Visitor activity in 2015

Decision-makers / Buyers / Announcers Non-printed visual communication providers (POS, Signage, Digital media,…)

came for the

1ST TIME

21,64%

Large format printers

19,46%

5,56% 7,77%

14,06%

10,84%

Creative individuals (designers, decorators, interior architects)

13,96%

Advertising agencies

Distributors / Garment and gift dealers

✹ 2,500 PURCHASING ADVISORS IN VISUAL COMMUNICATION

visitors were well distributed during

the 3 days of the event:

(COMMUNICATION AGENCIES, CREATIVE INDIVIDUALS, DECORATORS, DESIGNERS, ETC.)

23,70%

This is the percentage of visitors who came at least two days to exchange with exhibitors and participate in the event highlights.

OF OUR EXHIBITORS EVALUATE THE TARGETING OF VISITORS AS EXCELLENT OR GOOD

82%

visitOrs

Small format marking / personalisation service

Post-press / Finishing 0,85% Importers / Garment and gift manufacturers 1,54% Manufacturers / Printing providers 4,32%

80%

3,803

OF VISITORS ARE SATISFIED WITH WHAT THEY HAVE SEEN AT THE TRADE SHOW

(NEW IDEAS, NEW REALISATIONS, RELEVANCE OF LIVE DEMONSTRATIONS, DIVERSITY OF THE ACTORS REPRESENTED)

Geographical origin OF visitOrs

Visitor profile

91,47%

FRANCE

OF VISITORS

INTEND TO INVEST IN MATERIAL DURING THE YEAR, OF WHICH 30 % INTEND TO INVEST IN A DIGITAL PRINTING MACHINE.

Consult the comprehensive report of the 2015 edition

www.salon-cprint.com/en/cprint-report-2015

FOREIGN COUNTRIES

NUMBER OF REPRESENTED COUNTRIES

Rhône-Alpes 33,68% Ile de France 15,95% Centre 11,90% South West 11,11% North East 9,85% South East 9,44% North West 6,99% Dom-Tom 1,08%

68,2% DECISION MAKERS 17,8% PURCHASING ADVISORS 14% OTHERS

45%

8,53%

visitOrs annual UP TO 500K€ 58,40%

purchase volume

500K€/1M€ 12,90% 1/2,5 M€ 13,20% 2,5/6 M€ 7,20% 6/10 M€ 3,80% 10/15 M€ 1,40% 15/30 M€ 2,70% MORE THAN 30 M€ 0,40%


THE

EXHIBITORS

EXHIBIT

AT C!PRINT : PROVIDERS

45

60

MANUFACTURERS

DEVELOP YOUR BUSINESS AND GROW IN NEW MARKETS!

210 EXHIBITORS

105 DISTRIBUTORS

PRESS AND ASSOCIATION PARTNERS C!PRINT: THE LEADING EVENT IN THE FRENCH MARKET

EXHIBITOR GROWTH SINCE THE 1ST EDITION IN 2013

Geographical location of exhibitors

80,00%

20,00%

FRANCE

FOREIGN COUNTRIES

THE REPRESENTED MARKETS

• LARGE AND SMALL FORMAT PRINTING • OFF MEDIA COMMUNICATION • PERSONALISATION • GARMENTS AND GIFTS PROMOTION • PACKAGING • POS • DIGITAL MEDIA / AUGMENTED REALITY • SIGNAGE

➝ Monthly newsletters ➝ News on the event website ➝ 50 banners in our websites. ➝ 5 INFORMATIVE WEBSITES

A community

on social media: 1,500 “likes”

on the event’s Facebook page. 900 followers on the Twitter profile of the event: #CPRINT

• SIGN • EVENT • 3D PRINTING • DESIGN • ARCHITECTURE • INTERIOR DECORATION • PHOTOGRAPHY • GRAPHIC DESIGN

➝ The edition of 2 special issues sent out to 15,000 contacts in November and January.

BENEFIT FROM A 365 DAYS/YEAR MULTICHANNEL COMMUNICATION PLAN

➝ 50,000 invitations sent out by C!Print and its exhibitors. ➝ 51 targeted e-mailing campaigns. ➝ A presence that is reinforced within the professional press community: 104 articles about C!Print published in 2015.

Consult the exhibitor list 2015:

www.salon-cprint.com/en/exhibitors-list


EXCLUSIVE ZONES AND CONTENT

IN THE TRADE SHOW!

INNOVATION IN A SINGLE ZONE: THE PLUG&PLAY CREATIVE WORKSHOP AS A COMBINATION OF THE LABORATORY OF IDEAS AND A “FAB-LAB”, THIS WORKSHOP IS A KEY STOP FOR C!PRINT VISITORS.

A SPACE DEDICATED 100% TO INNOVATION AND APPLICATIONS. A Meeting and networking point that fosters both business and collaboration opportunities.

A global vision of the market, allowing for an understanding of the various fields of applications by know-how (decorators, architects, art directors).

It opens up new possibilities: giving ideas, developing creativity.

DISCOVER THE EXHIBITOR INTERVIEWS BY STÉPHANE THÉBAUT!

youtube.com/656Editions or scan the QR code ➝

C! PRINT: AN EVENT CREATED TO ACCOMPANY, ANALYSE AND DECODE MARKET TRENDS C!Print offers new ideas and welcomes its role as a decoder of market trends.

20 Workshops

15 Conferences and round tables 10 Study cases 5 Guided visits

More than 20 experts accompany the visitors throughout the trade show!

Indeed, C!Print collaborates with experts in order to accompany clients and creators in developing more business! These experts work together with C!Print to accompany different markets towards a multichannel offer: from large format to personalisation to digital media.

LA PLATEFORME :

A 100% SERVICE PROVIDER AREA

With more than 50 exhibitors, this zone offers prescribers and final clients the opportunity to enrich their offer, develop their ideas and meet new service providers!

THE PROFESSIONS AND SECTORS IN LA PLATEFORME

➝ PERSONALISATION

SCREEN-PRINTING, EMBROIDERY, DIGITAL PRINTING

➝ LARGE FORMAT COMMUNICATION EVENT ORGANISATION SIGNAGE, SIGN

➝ DIGITAL MEDIA

INSTALLATION, CONTENT CREATION, INTEGRATION, FITTING

➝ DECORATION & RETAIL DESIGN

COMMERCIAL ARCHITECTURE, WALL COVERINGS, FURNITURE COVERINGS, POS, DISPLAY…


C!PRINT ACCOMPANIES YOU WITH INNOVATIVE SERVICES! PERSONALISED COMMUNICATION TOOLS! Personalised e-mailing

Paper invitations

We create e-mailings for you !

To invite all your customers !

PersonaliSed Banners

THE PREMIUM SERVICE: A C!PRINT EXCLUSIVE SERVICE A Premium service dedicated 100% to the promotion of the event to the most important actors in the market: YOUR FUTURE CLIENTS!

A personalised contact / Complimentary assistance / Visitor welcome and transfer to the train station / Free parking spot and locker room / Free shuttle to/from train station/airport / Open Bar INCREASE OF PREMIUM COMPANIES THAT CAME TO THE TRADE SHOW IN 2015 VS 2014

90,3% of PREMIUM visitors confirmed

their desire to visit C!Print in 2016

BENEFIT FROM A TAILOR-MADE LOGISTICAL SERVICE!

A LOGISTICS DEPARTMENT FULLY INTEGRATED IN OUR COMPANY A SINGLE AND DEDICATED POINT OF CONTACT FOR ALL YOUR TECHNICAL NEEDS A TAILOR-MADE STAND OFFER

of exhibitors say they are satisfied with the logisticS services.


AN EVENT ORGANISED BY

Is a media and event group dedicated to professionals in the visual communication, printing and promotional gift and garment industry. It brings together events, magazines, social networks and direct marketing services specialized in the visual communication markets, garment and gift, printing and graphic arts, and its new applications (architecture, decorations, design, industry…) Since its creation in 2001, the group is guided by a relentless search for innovation, creativity and quality services.

www.656editions.net

TRIMESTRIEL JANVIER 2015

#11 JANVIER 2015

#11

TRADE-RELATED PRESS VISIBLE

Evénement

Paris fait rayonner le graphisme

Dossier

TEXTILES :

Signalétique

Dessine-moi l’Opéra

QUE TRAMENT-ILS POUR L’AVENIR ?

Tendance

La restauration rapide a le goût du design

The Federation of Visual Communication’s magazine published by 656Editions

BLOG ON NEW CREATIVE TRENDS

C!MAG

www.visible-mag.com

The magazine on promotional gifts and garments, and personalisation techniques

www.industries-creatives.com From application to technique

PROFESSIONAL TRADE SHOWS

LYON AND MADRID

Image, personalisation, digital

La Plateforme, Visual Communication service providers

WEB MARKETING Édité par

en partenariat avec

Promotional gifts and garment Top ranked search engine dedicated to the Print industry

MARKETING DIRECT €

CONTACTS

#14

Janvier 2015 15 euros - www.c-mag.fr

Thomas NOLLET

Sales Manager thomas.nollet@656editions.net +33 (0)6 20 63 46 27 +33 (0)4 78 30 41 73

Guillaume ABOU

Event director g-abou@656editions.net

Jérôme BOURGEOIS

Marketing Director jerome.bourgeois@656editions.net

Business meeting on promotional gifts and garment

Rental of databases

Pauline DUCAT

Marketing Manager pauline@656editions.net

Marion CARRIÈRE

Exhibitor Communication Manager marion@656editions.net

Jean-Philippe CORLIN Logistic Manager logistic@656expo.net + 33 (0)4 78 69 84 25


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