90265
THE AUTHENTIC MALIBU LIFESTYLE
MAGAZINE
90265 MAGAZINE
The Butterfly Effect
JUSTICE FOR MITRICE RICHARDSON
2020
VOL 2 ISSUE 2
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Editor in Chief, Founder, Creative Director CECE WOODS Publisher NICHOLAS BETTS Executive Editor TAMMY ARLIDGE Contributing Lifestyle Editor EMA BEARD SCHULZ Beauty Editor TARA OWENS Wellness Contributor SHAWNA RENEE
The Butterfly Effect
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Contributors DOROTHY LUCEY MITCH TAYLOR TRACEY ROSS PAUL TAUBLIEB ERIK COOPER JOE LE BELLA DANIELSON Contributing Photographers BRIAN BIELMANN AUSTIN DANIELS TIM HORTON
Advisory Board CAROLINE CUSUMANO DR. RONDA HAMPTON SAMANTHA BENNINGTON
STAY TRUE MALIBU We are the music makers, And we are the dreamer of dreams, Wandering by lone sea-breakers, And sitting by desolate streams; World-losers and world-forsakers, On whom the pale moon gleams: Yet we are the movers and shakers Of the world for ever, it seems. -Arthur O’ Shaughnessy, “Ode,” 1874
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“WE DON’T MOVE MOUNTAINS, WE PUT THEM BACK.”
THE AUTHENTIC MALIBU LIFESTYLE
COVID Forecast for Malibu Real Estate?
D e re k Ho
Su n ny w ith H OT dem a n d! p.35
The Loss of the Pip el ine Ki n g p .4 0
The Butterfly Effect
Mitrice Richardson Te n Ye a rs p . 1 2 0
Covid Warrior Dr. Suzanne Donovan p.16
Bu Who A l ej a n d ra D e lu c a p.8 6
EDITOR’S FOUNDER, EDITOR IN CHIEF, CREATIVE DIRECTOR
Letter
Just as the butterfly emerges from the cocoon, like many of you, I came out of the COVID19 lockdown with a new perspective on life. This re-wiring of the brain (so to speak), in turn, created a new reality for me. A seismic shift in priorities and the realization that there is much more to life than I have been living.
For many years, my day-to-day-existence consisted of being pre-occupied with issues only within the parameter of the “Malibu bubble”, barely venturing out beyond its crystal blue haze. While that served me well breaking global stories, affording me tremendous opportunities and powerful relationships in my career as an investigative journalist, the pandemic - and its subsequent lockdown - provided an awakening. It urged me to spread my wings beyond the confines of our beloved community. Watching the global response to the death of George Floyd was a true activists wake-up call of how powerful the actions by a single person can affect change locally, nationally and beyond. It was also the inspiration behind the theme of this issue. Executive Editor Tammy Arlidge explains the phenomenon in her article The Butterfly Effect - Embracing a Concept in a Chaotic World: Small Occurrences Can Create a Vast Outcome followed by Contributing Lifestyle Editor Ema Schultz’s 12 Protests That Prove You Can Change The World With Activism. Watching the economic devastation as a result of COVID19 was reminiscent of the 2008 financial crash and was the motivation behind the article “From Chaos to Opportunity: Lessons in Brand Building During a Crisis”. if you are open to pivoting and pursuing a new passion, which is exactly what the pandemic did for me, unsettling change can be a breeding ground for creativity. Profoundly grateful for the people who have contributed to each issue of 90265 Magazine, creating a publication rich with insightful journalism and purpose, it is time to make the leap beyond our 27 miles of coastline. So, “We’re going back to our roots. We’re going back to Cali” - creating our new media platform, CALI MAG showcasing the true, authentic California lifestyle. I hope this time has been inspirational for you as it has been for so many featured in this historical issue.
Cece
Founder, Editor in Chief 90265 Magazine
My claim to fame during COVID19. cecewoods.com Instagram: @cecewoods90265
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Broker Associate Sotheby’s International Realty Malibu
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cover story The Butterfly Effect Issue: The Story Behind the Cover By Cece Woods Only a few months into the new year, full of hope for what the “roaring 20’s” had to offer, we released our first issue of the new decade.
90265
THE AUTHENTIC MALIBU LIFESTYLE
The “Stranger Things” issue, named for our cover feature on Malibu local Cary Elwes, who plays Mayor Kline in the hit Netflix series Stranger Things, was released only a few days prior to the COVID-19 lockdown.
MAGAZINE
The Butterfly Effect
90265 MAGAZINE
Quite abruptly, stranger things took on a whole new meaning. The devastating global impact of the Coronavirus was just taking shape. Life as we knew it began changing at lightening speed (and continues to take some dizzying turns as we head towards the November elections).
The Butterfly Effect
However, out of chaos comes opportunity. Much like the butterfly, whose metamorphosis process can be quite gruesome on the inside until its beautiful
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VOL 2 ISSUE 2
Nature’s message was always there and for us to see. It was written on the wings of butterflies. -Kjell B. Sandved After multiple pivots in the creative direction, the idea that deciding on one specific theme for the new issue seemed nearly impossible. Focusing on the concept of change, we decided on The Butterfly Effect. The very definition of the theory is “the idea that small causes may have large
cover story effects in general” perfectly summarizes the profound local and global shifts we are all experiencing this year.
COVER CHRONICLES
The Butterfly Effect
Coming up with a striking cover concept was a challenging brainstorm process during COVID restrictions. With our local youth profoundly instrumental in bringing awareness to global issues and activism during the crisis, we felt compelled to invite our younger generation to participate in the cover design process.
...a symbol of hope for the future and the beauty that will hopefully emerge as a result of the civil uprising and ensued chaos. Local creative visionary Addy Arlidge worked with us to create this collage art of emotionally charged images that defined our experiences in 2020 as the background. The blue butterfly in all its glory, was positioned front and center as a symbol of hope for the future and the beauty that will hopefully emerge as a result of the civil uprising and ensued chaos. COVID COLLAGE PARTY: Cover Artist Addy Arlidge and Editor in Chief, Cece Woods.
For now, we are embracing change and making goals for the future of 90265 Magazine. We will continue to use the strength in our voice, while supporting the voices of others. The results will show in our passion for story-telling, reaching far beyond the boundaries of our beloved Malibu.
“For the cover, I chose each photo for its individual significance. Each image alone may catch one’s eye, but together they tell the story of our current reality in 2020 and what we will look back on as an extraordinary time in history.” - Addy Arlidge 9
Editor's Notes
Executive Editor, Tammy Arlidge
The Butterfly Effect
This issue “The Butterfly Effect” has evolved into something much different than how it started a few months ago. Three months into a new year, everything as we knew it, changed. All of the ideas and articles that we were gathering for a spring/summer issue shifted into a new stay-at-home paradigm. We started maneuvering through this unique timeline and figuring it out as we went along, most days with more questions than answers. For me as a parent, it’s been hard to see my children apart from friends, not able to partake in the events that teens do and looking forward to those coming of age milestones that we had when we were their age. Isolation in big doses is not therapeutic. Parents-turned-stayat-home-teachers met more challenges and tears, and became even more appreciative of those who chose teaching as a profession. We can agree it is a calling. With chaos and confusion, ultimately becomes clarity and understanding. A New Year will be before us in no time, and we can start fresh with our own set of takeaways from this daunting year.
This issue encapsulates a span of time that has tested all of us, with profound effects. Local voices of strength and compassion have been heard while engaging others to join. Even in isolation, we have come together with solutions. Isn’t that what it’s all about?
Tammy Executive Editor 90265 Magazine
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My favorite spot to create which served me well throughout the quiet moments of the quarantine.
Painting by Eamon Harrington
I feel fortunate to be in Malibu, where social distancing is easier, where beauty surrounds us, as does the powerful wonderful community that will thrive and survive.
BE PREPARED TO BE SEDUCED.
serenapothecary.com
THE BUTTERFLY EFFECT Embracing a Concept in a Chaotic World: Small Occurrences Can Create a Vast Outcome By Tammy Arlidge
2020 A man returned from sea after being gone for months to find a world virus-ridden with deaths, lockdown, and disorder. The world he knew when he departed on his journey was no more.
The Butterfly Effect
A black man, accused of buying cigarettes with a counterfeit $20 bill, died after being thrown to the ground, handcuffed, and pinned beneath a white police officer’s knee for nearly nine minutes.
Though vastly different, both have created tidal waves, crippling the world. The commonality of dense populations has given these situations - Covid-19 and Racism - the momentum to breed and incite enormous fear. 2020. A new year that felt full of promise. Yet here we are in the thick of it, scared and scarred. We are all, the entire world, spinning on a double pandemic, while a million-mile foot race ensues to find a vaccine. Violence, along with peaceful protests, has overtaken cities; many schools still have not reopened, and the disquiet of uncertainty taints daily life. Lockdown has proven to be far from easy.
2020. A new year that felt full of promise. Yet here we are in the thick of it, scared and scarred. The onslaught of life seems random at first glance. But upon further observation, amid the complexity and chaos, is order. Edward Lorenz, a mathematician, unleashed a revolution called chaos theory in the early 1960s, whereas small differences in a complex system trigger vast outcomes. In his quest to predict weather, he found that the smallest changes in weather patterns could lead to enormous differences days or weeks later. Prior to his research, mathematical equations had been used to precisely gauge the physical world. What came to be known by Lorenz as “The Butterfly Effect”, states that a butterfly that flaps its wings in one corner of the globe, with that single action, can change the weather halfway across the world. Does this mathematical model exist in our reality? Whether it’s in reference to weather, or current events, the ambiguity of the chaos theory is that things are not random. We, as observers, see chaos as hysteria and disorder. But there are in fact underlying patterns, loops, and repetitions. There is organization inside the chaos. Nothing is accidental. In Ray Bradbury’s time-travel novel The Sound of Thunder, he shows that a simple event can cause the future to be changed. The main character Eckels finds a crushed butterfly (oddly enough) in the mud on his boots after traveling back in time 66 million years. The death of this
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single creature set in motion a string of consequences that changed the entire timeline of the future. He also noted “the stomp of your foot could start an earthquake, the effects of which could shake our earth and destinies down through Time, to their very foundations.”
The Butterfly Effect
With time, random acts form meaning, and conclusions, and healing. Stability emerges. Perhaps everything has led us to this moment. No one is untouched by this year, nor its events.
The cure is time. Lorenz went on to say: “If the flap of a butterfly’s wings can be instrumental in generating a tornado, it can equally well be instrumental in preventing a tornado.” Don’t be silent. We cannot predict the future. But the impact that each of us has is so great. One action can be the start of an avalanche of positivity. Don’t expect change immediately, but know that it is coming. Mother Teresa is quoted as saying “I alone cannot change the world, but I can cast a stone across the water to create many ripples.”
Be the change.
Photo: Amir Mohammad
There is organization inside the chaos. Nothing is accidental.
covid 2020
COVID WARRIOR:
Malibu’s Dr. Suzanne Donovan By Cece Woods
The Butterfly Effect
Dr. Suzanne Donovan is a UCLA Professor of Medicine and Infectious Diseases expert who travels the world advising on outbreak control. At the end of last year, Donovan was a speaker at the 2019 Emerging Infections Conference in Kathmandu. At the time of her visit, Nepal was experiencing both scrub typhus and dengue outbreaks. The COVID19 epidemic occurred shortly thereafter in neighboring China. Donovan took care of the first Los Angeles patients diagnosed with COVID and was a member of the Clinical COVID group that co-authored the CDC paper describing the initial COVID patients in the US. Just before the COVID19 shutdown in March, I ran into Dr. Suzanne Donovan at the last local event the 90265 Magazine staff attended in person. “We need to talk” Donovan said to me in a worrisome tone. Fast forward 6 months later, and after the devastating toll the pandemic has taken globally, I was able to virtually sit down with the COVID warrior who was very candid about her disappointment in the U.S.’s intital response to the pandemic, and her thoughts for the future with COVID19.
90265 Magazine: What is your Medical Opinion of COVID? Why do some people get sick and others have no symptoms? SD: Globally, we have never seen this virus, SarsCoV-2, that causes COVID19 before — therefore we call it a novel, or new, coronavirus. Because this is a novel viral infection, most of us do not have preexisting experience or immunity to this virus. Even though most people will not get seriously ill when infected with this virus, there is still a large burden of disease in persons that do require hospitalization, due to chronic health conditions or advanced age. Eight out of ten deaths are in those 65 years or older—so communities or countries that have an older population will be disproportionately impacted. We also do not know the long-term complications from this virus. We do know that many of those infected have persistent symptoms months later after their initial infection.
Dr. Suzanne Donovan
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covid 2020
The Butterfly Eff
The clinical presentation of COVID is quite interesting—it appears to have a secondary inflammatory phase after initial infection that was initially recognized in those that are sick enough to be hospitalized. The spectrum of complications during this ect inflammatory phase may include respiratory failure, a hyper-coagulable state (increased tendency to form blood clots) where potentially life-threatening clots form in the lung and other organs, renal (kidney) failure, myocarditis or inflammation of the heart and involvement of the brain with delirium or strokes. We know that persons with chronic medical problems, such as diabetes, obesity, cancer, pulmonary and cardiac problems are at higher risk for these complications. In addition, older age is an independent risk factor for doing poorly — including being admitted to the ICU on a ventilator and dying.
“We are just 6 months into the pandemic the learning curve has been steep” There is much discussion about the uniqueness of COVID19 causing a spectrum of disease from many cases being asymptomatic to life-threatening complications—and we are still learning about the underlying processes leading to the clinical manifestations. But is this unique to see a variable presentation? I travel all over the world and never get traveller’s diarrhea, but others consistently get gastroenteritis. Valley fever, caused by a soil fungus (coccidiomycosis) causes mild symptoms in over 90% of those infected, while others develop life-threatening infections. People may be reinfected with the flu or other common respiratory viruses in one season or develop chicken pox more than once. The spectrum of disease between individuals is one of the interesting facets of the complex exposure-host-immune response to an infection. We are just 6 months into this pandemic — the learning curve has been steep and the infodemic or explosion of research and publications unprecedented. The next 6 months will tell us even more about the infectious dose, immune response, reinfection risk and how effective a vaccine will be. We will also have a better idea of the frequency and type of long-term complications after initial infection.
90265 Magazine: What went wrong in your opinion? SD: This is the largest respiratory pandemic in over 100 years since the 1918 flu pandemic—and we were not prepared. The US has been impacted the greatest by COVID cases — with the largest number of reported cases and deaths. I was on a podcast at the end of last year and discussed the next pandemic in the context of global changes and the under-resourcing of international agencies such as the World Health Organization and our own public health system. Globally, there is no robust integrated surveillance system with rapid diagnostic technologies in high risk areas that could quickly detect and communicate early emergence of novel viruses. These infections happen all the time — we just don’t know about it as it may occur in a remote area or it is a dead-end infection without epidemic potential. As we continue mass encroachment on previously untouched habitats globally — we will see more of these zoonotic infections. Global warming is changing where we see these outbreaks. Air travel allows rapid exportation of these novel infections to any country. If you examine the Zika virus — for many years it was confined to Uganda, but later reached the Americas causing a devastating epidemic in Brazil.
covid 2020 We are seeing the same shifts with dengue outbreaks.
The Butterfly Effect
The US was woefully unprepared for this pandemic. Our country does not have a national public health response like other nations. I believe we failed in a unified public health message with targeted strategies that made sense to our communities — which undermined trust in our public health figures. The under-resourcing of the CDC and local public health departments is a chronic problem that extends beyond just one administration. Both the CDC and local health departments do not have sufficient personnel to respond to a pandemic of this size. The CDC and WHO initially underestimated the infectiousness of this virus, which was clearly demonstrated in super-spreader events at conferences and in universities.
“The U.S. was woefully unprepared for this pandemic.” The foundation of any epidemic response is early containment with aggressive surveillance for new cases, including testing, isolation and contact tracing. We failed early on all fronts. The CDC fumbled in the development of rapid diagnostic testing — I can not overemphasize the impact lack of testing capacity had in this country. The delay in testing capacity impacted our response locally and nationally. If you cannot rapidly identify cases, you cannot isolate and identify contacts. Efficient contact tracing was virtually non-existent in most states in the spring and by the time tracers were recruited and trained — the number of new cases was overwhelming. Lack of confidence in accurate and timely CDC data, due to the use of antiquated systems in many Public Health departments, has led to other organizations, like John Hopkins, publishing regular updates. Finally, our hospital and long term care facility systems were woefully unprepared for this pandemic. Many healthcare workers did not have access to adequate personal protective equipment (PPE). Although the CDC has incomplete data on HCW and other occupation-based COVID cases—HCWs likely have the highest number of infections and deaths of any profession. We did learn some valuable lessons. Source control through universal masking, handwashing and physical distancing has had a significant impact on transmission of this virus.
90265 Magazine: What does the future look like with COVID19? SD: It is likely this novel coronavirus will continue to circulate in the future like other coronaviruses. I am going to be optimistic and state vaccines will likely provide some protection against infection and severe disease, but we are awaiting this data from the vaccine trials. As COVID19 is not going away in the immediate future, Public Health departments will need to balance “flattening the curve” strategies with competing priorities, such as school and business re-openings.
Instagram: @drsuzannedonovan
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“Darkness cannot drive out darkness, only light can do that. Hate cannot drive out hate, only love can do that.� -Dr. Martin Luther King
Photograph by Stephen Somerstein / Getty
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Local Activism 12 Protests That Prove You Can Change the World With Activism
The Butterfly Effect
By Ema Schultz
1) George Floyd Marches for Justice - May 26, 2020. In response to the death of George Floyd at the ands of Police, protests erupted across the nation and the world to reform the police. “I Can’t Breathe” were George’s last words as he begged for his life, sparking the change needed to end systemic racism and police brutality. 2) March For Science, April 22, 2017 March for the Environment and Climate awareness. A call for evidence-based policy in Washington for the best interest of everyday lives. 3) The Woman’s March on Washington for Woman’s Rights. January 21, 2017. The goal is to harness the political power of diverse women and their communities to creative change. 4) Storming of the Bastille to end tyranny - July 14, 1789. The fall of the Bastille, a symbol of oppression and a political prison representing royal authority was burned down and was the flashpoint of the French Revolution against the monarchy’s abuse of power. 5) Gandhi’s Salt March to end illegal taxation of the British - March 12, 1930. Ghandi walked across India as an act of peaceful protests and nonviolent civil disobedience. He walked 24 days to the sea to pick up salt with his bare hands against the laws of taxation against the British salt monopoly, sparking civil disobedience against British rule. 6) Boston Tea Party to end British taxation - December 1773. “No taxation without Representation.” This act of defiance and protest of dumping the British tea set off the chain of events that would lead up to the American Revolution with the first Continental Congress in 1774. 7) March on Washington - August 28, 1963. Martin Luther King Jr. spoke “I Have a Dream”. His memorable speech for equality to over 250,000 marchers and protestors on Washington, for civil and economic rights for African Americans. This was the defining moment of the Civil Rights movement. 8) Tiananmen Square for Civil Rights - April 15 – June 4, 1959. The popular student led demonstrations for a national democratic movement lasted 1 month, two weeks, and 8 days and ended in the death of thousands of protestors at the hands of the government. 9) South Africa’s National Day Protest with Nelson Mandala. - June 26, 1950 the protests launched the liberation movement inspired by Nelson Mandala and his fight to end apartheid and segregation. 10) The Falling of the Berlin Wall - November 8, 1989. The fall of the iron curtain and end to communism in Eastern and Central Europe and calls for a new democratic republic. 11) The Civil Rights March from Selma - March 7, 1965. Civil rights activist Dr. Martin Luther King and Congressman John Lewis wanted to walk 50 miles to the Capitol for the right to vote as black men. After being brutally attacked by 150 state troopers, and months of protests and riots, President Lyndon B. Johnson signed the Voting Rights Act of 1965. 12) The Orange Revolution - November 2004- January 2005. Protests against Russian tyranny and illegal elections in Kiev, Ukraine, lead to the ouster of the Russian placed President and his cabinet. For 12 days in sleet and snow protestors called to reverse the election results and ousted the elected President, chasing him to Russia and replacing him with President Zelensky, who holds democratic, anti-Russian values.
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Collage: Addy Arlidge
Local Activism
The A younger generation of Malibu activists took a stand in Butterfly support of the Black Lives Matter Movement after George Effect Floyd’s death sparked global protests and civil unrest. Claire Anneet, a lifelong Malibuite and now student at Sarah Lawrence College shared with 90265 Magazine her motivation for participating in the protests in support of the victims who died at the hands of police violence.
CLAIRE ANNEET
“The second I heard what had happened to George Floyd I wanted to go out and protest. My mom was worried about the coronavirus and said she’d take me to Webb Way, a place in Malibu where protesters have gathered across the years. As I was expressing my frustrations with police brutality and racism in our country on social media I also shared with my followers all the times I personally experienced racism towards me in my time at schools in Malibu. People were so supportive and had begun to ask me how they could help and what they could to support the Black Lives Matter movement. As a result I organized our first protest on March 31st and then again on June 3rd. The first day around 40 people came and by the second protest there was more than 100. People I knew from my elementary school Our Lady of Malibu, my classmates and teachers from Malibu High, old friends I hadn’t seen in years, even people I had never even met came to show support for black lives matter. It was truly moving to see so many people come out and stand with me to say, “We stand with the black community of America, Los Angeles, and Malibu. We will stand with you against injustice, racism, and police brutality. We will use our voice to make change.”
The Malibu protests Anneet organized took place on March 31st and again June 3rd.
Claire Anneet
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2020 Turning Chaos into Opportunity: Lessons in Building a Brand During a Crisis
The Butterfly Effect
Whether it’s a personal crisis, or a pandemic, these moments can be a breeding ground for creativity and growth. By Cece Woods
January 1st, 2020, a new decade, new opportunities, and a clean slate that felt fresh and full of life. Fast forward a few months, suddenly, the hopes, dreams, and goals we were committed to were placed on an indefinite hold. Our day-to-day existence came to a screeching halt. And so, the COVID19 journey began. Navigating personally and professionally through a crisis, especially one of global proportions, may seem overwhelming, but it can also be a tremendous opportunity for growth. Below are personal anecdotes and important lessons I have learned during the most difficult times of my life that ultimately led to personal and professional success.
Lesson #1: Learning to Pivot
The economic crash of 2008 was my first lesson in how to deal with a professional crisis. My husband and I were re-financing our home in the hills above Malibu, which surprisingly, we were able to accomplish in the middle of a real estate crisis. However, I owned a small brick and mortar at the time that was not faring so well as retail stores were taking a huge hit not only from a failing economy, but also because fashion bloggers had been successfully driving business online, and away from mom and pop retailers like myself. Although I was well positioned in terms of my location being in a high profile tourist destination and attracting global press, unfortunately that was not enough to sustain my business during the recession. It was evident the 2008 crash was the beginning of the end for retail. It was time to change my business strategy. First order of business was to unload my overhead. Once I completed that monumental task, I focused on how best to meet the needs of businesses in my industry. Online fashion was the
“...the hopes, dreams and goals we were committed to were placed on a definite hold. And so, the COVID19 journey began.�
2020 Vintage denim at my brick & mortar store circa 2008.
The Butterfly Effect
future and I wanted to use my knowledge and skill set in this rapidly changing economic landscape. I prioritized accordingly, immersing myself in learning web design, graphics and creating visually appealing content. These new creative skills allowed me to use my fashion knowledge in a new, inventive and profitable way. Once I mastered those skills, I launched a consulting business offering my services to small and medium sized brands. The goal was to guide my clients through the design process, put together marketing strategies to help them build a robust customer base, and engage followers on social media. I was also preparing myself for the future by creating a digital arsenal which has grown to include a team of developers who are always on the cutting edge of new technology. The Takeaway: Adjust your skill set or business to meet current demands and anticipate longterm needs to safeguard yourself from a future financial crisis. If you need guidance on how to pivot, ask for a referral and hire a professional.
Lesson #2: Not All Crises Are Created Equal A few years later, well into economic recovery after the 2008 crash, I was approached by local activists involved in a very high-profile environmental battle in Malibu. The activists (also personal friends of mine) were aware of my online marketing skills, and were desperate for help distributing accurate, scientific information about this controversial project. Although a little reluctant to get involved in an issue not in my wheelhouse, I was fascinated by environmental activism and willing to educate myself. Using what I learned in the 2008 crash, I pivoted my business once again, and intuitively took the plunge into new unchartered waters. Once I agreed to join the project, I focused on information gathering. I interviewed biologists
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and experts in the field, and as soon as I was armed with enough essential The information, I applied my messaging and marketing skills to design a website specifically for the public to access information about the project. The community Butterfly was actively engaged in the battle, and any fact-based information was well Effect received. We posted consistently on all social media channels, and our audience began to grow rapidly. Before we knew it, we became a media authority on this high-profile project. Our efforts also attracted mainstream media, building our database extensively for the project, and future projects to come. The Takeaway: Become an authority in your chosen field. Post accurately and consistently. As a result, your audience will build organically and with verifiable information, you will build trust. When you build trust, you will build business.
Lesson #3: From Concept to Creation The lessons learned in the Malibu Lagoon Restoration Project were very productive in terms of brand building, however, it had painful consequences. One of the activists in the group suffered from bi-polar disorder and depression, and a local contingent who opposed the project created discord in the community. The pressure became too much for her to handle. The day the project was scheduled to begin, she suffered a bi-polar episode and committed suicide. As a result, drama and gossip ensued taking its toll on our group, and divided our tight knit community. Although devastated by this event, I refused to allow this tragedy to ruin the progress made by so many committed individuals. The project was environmentally successful, and it would be a shame to waste that success especially when it led to one of our own taking her life. Using my newly developed media skills, I decided to take control of the narrative. I saw a void
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2020 that needed to be filled locally and felt it was a perfect opportunity to create a publication showcasing the authentic Malibu lifestyle.
The Butterfly Effect
The first issue was a big success. We told powerful stories about the true heroes of our community, not the garden variety celebrity stories you see published in mainstream magazines. Our branding was strategic. We focused only on brands that reflected our core values, and in turn, those brands supported us. 90265 Magazine’s luxurious paper stock made it a keepsake for years to come, and as the publication grew in popularity it became a tremendous asset to support my branding and marketing clients. The Takeaway: Take control of your own narrative. It’s the most vital part of reputation management. Whether it’s personal or business, the right messaging and distribution can turn a tragic situation into an inspirational experience.
Lesson #4: Follow the Flow As a newly established publishing company in yet another continuously evolving landscape (specifically the rise of lifestyle websites and the decline of print media), I encountered a growing area of conflict; what advertisers would pay for print ads, versus what they would pay for online marketing. The mindset of advertisers had not quite grasped the intangible values of internet exposure.
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Twelve issues later, and with more and more readers transitioning to online platforms, I was also craving more exciting, educational, and meaningful stories that affected our community and motivated to push for much needed positive change in local government. That’s when I decided to pivot again, and added a second publication to focus more on local news, politics and the environment.
The Butterfly Effect
The Local Malibu, an activist journalism platform launched in October, 2014. The tabloid size (16”x10”), bright white stock, full color publication was the new age, edgy version of the traditional newspaper which was still a very powerful tool in print. After the loss of Ann Sobel, the original owner of the Surfside News, and the pioneer of activist journalism and investigative reporting in our area, there was yet another gap that desperately needed to be filled in local media. Our experience with previous environmental projects, from collecting and reporting data, to our online messaging strategy, and the success of 90265 Magazine made for a seamless transition to reporting fact-based news. A year and a half later, on June 22, 2018, an unprecedented tragedy occurred in our area. A young father was shot to death while camping with his two young daughters at Malibu Creek State Park. This sent shockwaves through our high-profile community, and quickly became a global news story.
Unsure of how to handle the story (reporting on murders was not my forte), I was laying in my bed at 11 p.m. that night when I received a private message on The Local Malibu Facebook page. A resident informed me a Tesla was shot at as it drove through Malibu Canyon, four days before the murder, at the same time, just outside Malibu Creek State Park. The details of the incident led me to believe there was a potential sniper on the loose. Fearing for the safety
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of my community, it prompted me to post a public safety message immediately on our Facebook page. Within a few hours of posting, multiple victims came out on that thread exposing the two-year law enforcement cover-up in the Malibu Creek State Park Shootings.
The Butterfly Effect
Uncovering that information led to more tips and allowed me to continue investigating the shootings. Ultimately, exposing the cover-up led to the widow filing a $90 million lawsuit against the state, and in turn gave me tremendous credibility in my new field. On the business side, reporting on the shootings taught me a lot about our web traffic (which skyrocketed as the story unfolded). I was able to thoroughly analyze my analytics, prepare new strategies, which in turn was of great benefit to my branding and marketing clients who have always remained my bread and butter. My PR rolodex quickly expanded due to the global exposure of this tragic event, as did developing influential relationships. During the shootings I met Alex Villanueva, who was running for Sheriff of L.A. County. Villanueva achieved the impossible with a grass roots campaign in the 2018 election, becoming the first Democratic Sheriff in over 150 years. The relationship I continue to have with Sheriff Villanueva has been extremely effective in creating a more cohesive, trusting relationship with the Sheriff’s Department in our community, as well as many other positive outcomes involving law enforcement.
PREVIOUS PAGE: Rick Mullen, top vote-getter in the 2016 Malibu City Council election. Hollywood Reporter including me in their story on the Malibu Creek State Park Shootings. ABOVE: People Magazine including me in their reporting on the Malibu Creek State Park Shootings. January 2020 at Sheriff Villanueva’s office at the Hall of Justice. From left, UnderSheriff Tim Murakami, myself and Sheriff Alex Villanueva.
The experience also led to an invaluable opportunity developing a docu-series about the shootings for a major network. Many may argue these opportunities came because I was in “the right place at the right time”, but it is really about trusting your instinct no matter what the circumstances.
2020 I could have very easily chosen not to pursue the story and stick to the reporting on the environment and politics. I trusted my instincts and went for it. That decision literally changed my life — and my career.
The Butterfly Effect
The Takeaway: Trusting your intuition is vital when considering a new career path — even in the midst of chaos and tragedy. If it feels right, you will find the tools, or the tools will find you.
Lesson #5: Knowledge Is Power
A few months later, the Woolsey Fire ravaged through the Malibu and surrounding communities. I evacuated to my mother’s home close to LAX and watched helplessly as my friends and neighbors posted apocalyptic scenarios on social media. While scouring newsfeeds for more in-depth information on the damage in our community and unsure of what to do, fate stepped in. My good friend Tricia called me. She had just landed at LAX returning from a trip to London and was staying at a hotel a block away. We immediately planned to head back at sunrise. Shortly after, Dana Goodyear, a journalist with The New Yorker Magazine also contacted me and asked if I was headed back to Malibu the next morning. I told her yes and she asked if she could join us. At that moment, our destiny was determined.
These were priceless, hard-earned milestones in building a brand that under normal circumstances would have required a significant financial investment.
On our way back to Malibu the next morning, the smell of smoke intensified as we traveled through each barricade on PCH. The damage was overwhelming as we got closer to Ground Zero (the west end of Malibu), yet I could see a number of inconsistencies posted online that needed to be corrected immediately. I handed the phone to Tricia and we began to post multiple, detailed updates in a calm and measured fashion, correcting inaccuracies. With each update, we provided emergency information, resources, and organized disaster relief throughout the day and night until residents were allowed back in their homes close to two weeks later. Returning to the scene and reporting accurate detailed information, hard to come by for mainstream media, built our publication a tremendous following. We amassed over 1 million hits, over multiple platforms, with 406,300 impressions on The Local Malibu Facebook page alone. These were priceless, hard-earned milestones in building a brand that under normal circumstances would have required a significant financial investment. I provided information no one else could, I created a niche and continue to.
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I can confidently say 2018 was the most traumatic, yet, biggest growth year for myself personally, and for my career, leading to multiple, lucrative, consulting deals based on my perseverance in the midst of tragedy. Our coverage in The New Yorker Magazine’s story on the Woolsey Fire and The Local Malibu’s Facebook analytics during the fire.
The Butterfly Effect
The Takeaway: Chaos is often an opportunity to go deep within and discover what you are most passionate about. During each of these life changing events, I discovered my passion is empowering people with knowledge that will enrich their lives. Now is the time to discover yours. cecewoods.com Twitter: @cece90265 Facebook: facebook.com/cecewoods instagram: cecewoods90265
Tony and Keeli... Helping you navigate your way home. Tony Kofsky 310.745.8116 DRE #: 01902104
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Keeli Ross 310.853.3843 DRE #: 01902104
keelirossrealty.com
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real estate
The Butterfly Effect
What is the Forecast for the Malibu Real Estate Market? Sunny with HOT Demand By Tammy Arlidge
After the economy opened up after the lockdown posed by the coronavirus, people flocked to areas of easier social distancing and Malibu was (and still is) at the TOP of their list
The coronavirus paralyzed the real estate market nationwide with stay-at-home orders leaving would-be buyers and sellers fearing the unknown. Airline travel plummeted nearly 90% compared to a year ago, and European travel grinded to a halt while easy jaunts from Los Angeles to Mexico and Hawaii were not an option. Local owners decided to spend their summer at home. “We shut our doors on March 16, and the Malibu real estate market shut down,” explains Jeff Chertow, managing partner of Pinnacle Estate Properties, Inc. “It was suffice to say that for the first thirty to forty-five days the phones stopped.”
real estate In fact, the world stopped. People froze. Jobs froze. The stock market plummeted, and the unemployment rate began a fast ascend. Real estate deals began to unravel in March and April. Many pulled their houses off the market to assess what was happening, and buyers decided to delay spending.
The Butterfly Effect
This type of knee-jerk panic is not unlike what happened during the SARS virus in 2003 or after 9/11 in 2001, or after the 2008 recession. Even though SARS pales to COVID-19 in its global impact and severity, it set a placeholder for what a pandemic can look like. The standalone difference is the current pandemic appears to have no end in sight. The uncertainty of how long the COVID-19 virus will play out is anyone’s guess.
We shut our doors on March 16, and the Malibu real estate market shut down.
On March 28, real estate was deemed an essential business in California, and there was some relief but with tight restrictions. It was far from business as usual. Offices remained closed to the public. No open houses were allowed and strict COVID guidelines for showings were put in place. Agents relied on technology-based strategies such
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real estate as virtual showings to assure their clients that the market will bounce back.
The Butterfly Effect
Once people felt more secure about the economy rebounding, those who wanted to spread out and breathe after feeling trapped for months in locally populated areas of Los Angeles, Santa Monica, Brentwood, and Hollywood, headed for Malibu. Calls came in from New York, throughout the country, even Europe. “People started pushing towards a safe haven close to the beach,” states Shen Shultz, broker at Sotheby’s International Realty. “Malibu is still one of the most affordable Rivieras in the world.” Not to mention one of the most beautiful. With breathtaking ocean views, sandy beaches, unrivaled sunsets, world-class surfing, hiking, and biking, there are no reasons to go anywhere else.
For the fortunate few who can afford high-end luxury beachfront properties for the summer months, Malibu is an easy remedy.
“Starting the beginning of May, our phones didn’t stop ringing. The rental market went through the roof. It’s demand like we’ve not seen in decades,” continues Chertow.
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Simply put, Malibu has been a feeding frenzy
The Butterfly Effect
And the prices reflected that demand. Rental prices saw a 30-50% jump. Beachfront homes in highly coveted Malibu Colony and Malibu Road are seeing median prices of $100K per month upwards of $250K and bluff estates with beach access jumping to $300K and above. Rentals are hot on Broad Beach leasing in the $80K to $100K range per month. Point Dume and guard-gated Serra Retreat, with just a short golf cart ride to the sand, as well as properties along La Costa, aren’t left out of the game with equally steep asking prices. Simply put, Malibu has been a feeding frenzy. There are few to no rentals left. Although East Coast beach towns such as the Hamptons are seeing unusually high demand, Malibu has a longer beach season drawing people beyond August. Also, with school reopening in delayed, some are opting to extend their summer ‘staycations’ into the fall.
What will buying look like in the fall?
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real estate
After scrambling to find properties in a depleted market, the new train of thought has become: ‘if this happens again, we want a place to go.’ With lease prices at a towering level, interest rates at a historic low, and the market starting to stabilize, why not buy?
The Butterfly Effect
Just a year ago, it was merely speculation if the mortgage rates would drop from the mid 3s range into the 2s. Now here we are. Obviously top-tier borrowers are going to get the best rate. But bottom line, lenders are offering better rates than even a month ago and it looks like they will continue this trend into 2021. While inventory is low, the draw to Malibu is high.
‘If this happens again, we want a place to go’
You simply can’t beat this quality of life. The booming tech industry has poured more of its employees into the premium buying market. “We are seeing more tech clients purchasing substantial properties here in Malibu and less entertainment clients,” says Glen Steele, owner of Elite Mortgage Co, Inc. “High-end market sales have not been heavily hit by this pandemic.”. Malibu is a small town with immense offerings. A short drive to the airport, 21 miles of exquisite beauty, some of the best trails and beaches in the world, not to mention perfect weather, Malibu continues to be a solid investment. You simply can’t beat the quality of life.
JEFF CHERTOW
Representing Malibu Properties For Over 30 Years
County Line $2,950,000
People all over the world are flocking to Malibu. I have been representing Sellers and Buyers in this luxury market for over 30 years. Pacific Coast Highway $3,950,000
If you are interested in Buying or Selling, now is the perfect time!
Contact me today! Winding Way $5,950,000
Jeff Chertow Pinnacle Estate Properties Inc Managing Partner, Malibu Colony Office 310.456.3469 jeffchertow@gmail.com DRE#00976750
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The Surf World Loses a Legend. Pipeline King DEREK HO By Cece Woods Photography Brian Bielmann
The Butterfly Effect
The surfing world is in deep mourning after the sudden death of Pipeline legend Derek Ho who died July 17th, 2020, in Honolulu. Hawaii’s first ever world champion, four-time Triple Crown Champion and two-time winner of the prestigious Pipe Masters, passed away at the age of 55 after suffering a heart attack and slipping into a coma. Family, friends and fans around the world took to social media expressing their grief and reminiscing about surf legend.
Ho was regarded as one of the best to ever dominate Pipeline on the North Shore of Oahu, and we spoke to 90265 Magazine contributor and iconic surf photographer Brian Bielmann after Ho’s passing who elaborated on his presence at the one of the world’s renowned surf spots.
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“Everyone that thinks of Derek, thinks of Pipeline… He’s been around so long, he got all the respect and any wave he wanted, deservingly so.” Bielmann continues. “He was so stylish and smooth, and because he’s been around all of these decades, he had that sort of style you know, from that era and he brought it into now.”
The Butterfly Effect
Bielmann reminisced about Ho winning the world championship in 1993 “Everyone was ecstatic and we were so proud because we all know the best surfers in the world are from Hawaii, simply because we have the best waves in the world.” said Bielmann who has been shooting the most celebrated surfers in the industry since the 70’s. “For someone (Ho), to get that, have that… and hold that trophy up for high for Hawaii was really cool.”
“Everyone that thinks of Derek, thinks of Pipeline… He’s been around so long, he got all the respect and any wave he wanted... deservingly so.” In April, Ho was out at Pipeline charging in his usual fashion “Derek caught probably the best wave and the best photo I got of the whole session. Just a beautiful, beautiful wave. I think the surfing community lost a world champ, and the north shore lost a brother, but Pipeline lost a king“.
icon “...the surfing community lost a world champ, and the north shore lost a brother, but ...�
The Butterfly Effect
The Butterfly Effect
“...Pipeline lost a king.”
Derek Ho 1964-2020 43
waves
More Obsession Than Soul By Mitch Taylor, as told to Jenny Rusinko
The Butterfly Effect
When I started surfing at the age of 7, all I ever wanted was a photo in a surf magazine. I told my mom that if I did ever make it into a surf magazine, I would quit. To me, that was the highest level a surfer could achieve. When I finally realized that goal at 20-something, it didn’t make me want to quit. It fueled the fire.
Around the time of the magazine photo, I started contest surfing. That did make me want to quit. Being told when to surf, where to surf, watching perfect waves all day and not being able to paddle out until my heat, and by that time the waves were blown out and crappy - contest surfing sucked the life out of the sport for me. When I finished my last contest, I decided I was done surfing. Three days later, I found myself back in the water. Surfing was the best part of my life, but I knew it had to be on my terms. PHOTO: PETER “OSO” SNELL
Since then, on any given Sunday, look for me in the ocean. It’s my favorite church, the place where I go to forget my worries for a couple of hours and connect with myself. On any other day of the week, look for me in the ocean. Surfing is my drug of choice. I want more and more and more. I want each session to be better than the last one. I’ve heard people say “Your worst day of surf is better than your best day at work.” This might or might not be true. I do know that even if you have a bad session, you always learn something -
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whether it’s something about yourself or something about the ocean. It’s basically always a learning experience. I also know that if you break up with someone, lose a loved one, or have a bad day at work, a surf session helps ease the heartache, even if only until your feet are on dry land again.
The Butterfly Effect
The ocean is a teacher, a healer, and a release for me, but I wouldn’t call myself a soul surfer. When I think of a soul surfer, I think of someone who paddles out to get in touch with nature and feel the vibe of the ocean. It doesn’t matter the size of the waves or the size of the crowds, the PHOTO: PETER “OSO” SNELL
Surfing was the best part of my life, but I knew it had to be on my terms. soul surfer finds peace and connection. That’s not me. I might leave my worries on the shore and get out of my head for a couple of hours, but my ego definitely paddles out with me. I want each wave to be better than the next. If it’s too crowded or the waves are just so-so, I have no problem skipping a session to wait for something better.
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I also have no problem telling someone in the line-up that it’s my turn, even if it’s not. There are benefits to having surfed our local breaks for over 40 years. My face is hard to mistake for someone else. There are also perks to running the local surf shop. No one wants to sabotage his chance of getting a bro-deal on surf gear.
The Butterfly Effect
My passion is surfing, my ego loves to surf really well, and my job revolves around surfing. The people I know, the boards I’ve ridden, the different breaks I’ve surfed around the world have all given me a wider perspective of this sport. That perspective makes me a better surfer, a better salesman and a better teacher. These days, I like teaching people how to surf, giving them a glimpse of this world that I love. Whether it’s a 7-year-old boy or a 50-year-old woman, the look on his or her face when they stand up on that first wave gives me the same thrill as if I’m the beginner again.
Now, when I watch my own boys out in the water, it doesn’t matter what size the waves are, I’m just happy they’re catching them. I hope to see their photos in the magazines someday. But more than that, I hope to see them in the water every day. Mitch Taylor Bio Seven-year-old Mitch Taylor stepped off a plane from Illinois and paddled out at Santa Monica on a second-hand board. Self-taught and obsessed, he’s been surfing ever since. He lives in Malibu with his wife and three children. You can find him in the water or at Becker, the Malibu surf shop he’s managed for over 25 years.
waves Al Merrick’s Fishbeard By Mitch Taylor
The Butterfly Effect
Hands down, Al Merrick’s Fishbeard is the most happening board I’ve ridden in 10 years. If you’ve ridden a fish in the past, you know that they ride similar to a skateboard. The minute the waves get big or steep, or you lean to do a turn like you would on a tri-fin board, the twin-fin board slides or skips out. Somehow, someway, the Fishbeard is the exception to the rule of fish surfboards.
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This board rides as well as any tri-fin surfboard but moves faster, turns easier and is still able to ride in the barrel. The Fishbeard is a very user-friendly board. Great for beginners. Great for intermediate. Great for advanced. Regardless of your ability, not only is this board super fun, it will also elevate your surf experience whether the waves are 2’ or 8’ and anywhere in-between. You’ll be stoked at point breaks as well as beach breaks.
Regardless of your ability, not only is this board super fun, it will also elevate your surf experience As a twin-fin, you have the choice of your own fin set-up. I personally chose the Rob Machado Keel fins from Future being the closest brother to the Channel Islands Keel fins that are designed for the board. You cannot go wrong with either fin set-up. You can also choose the fin set-up of your liking and see if that works for you. The graphics on this board are the 80s all over again. Super cool, retro, day-glo colors will flash you back to button-snap trunks, VW Fastbacks, and illegal joints in the parking lot. You’ll have a Talking Heads-Blondie-Beastie Boys playlist running through your head while you elevate your surf experience to the next level. Every surf company offers a volume calculator on their respective websites to help you determine the correct size board for your height, weight and ability. Or if you’re lucky enough to live in Malibu, you can head straight to Becker and pick out your board in person. The knowledgeable staff there will be happy to help you determine which board works best for you.
PHOTO: DEREK SPUNT
malibu Through the Lens
Malibu Beauty in Black & White By Ava Arlidge
My name is Ava. I’m 17, and a senior in Malibu High School. I was born and raised in Malibu.
Living in Malibu has given me the best opportunities to capture the ever-changing landscape and its impressive beauty. I typically use a Canon 5D Mark III, my first ever camera given to me when I was fifteen by my dad. I like it because it’s a fairly new model and it’s easy to navigate and allows you to take photos pertaining to lots of subjects and different types of photography. But it’s also the lens that you use because that’s the eye and if it’s not a good lens it won’t be a good photo.
My huge love for photography started when I was just five years old. I was fascinated with cameras, but at that time they were just toys. I started taking ‘real’ photographs when I was around 8 or 9. Because I started so young, I have not only expanded my love for photography even more but I’ve improved upon my work as I’m always learning.
malibu
The lens is what actually takes the photo. The camera is just an attachment, in my opinion. I also use my Mamiya 7ii, a medium format camera that has the incredible ability to produce the sharpest and clearest images. The Mamiya is a rangefinder medium format film camera. Medium format is much clearer and high quality than standard small format (35mm). You can blow up medium format film very large. The Mamiya 7 is also beautiful camera. Some of my favorite things that I love to photograph are landscapes in black and white because to me the contrast makes it more interesting. Whether I’m driving or walking, if I have my camera I’ll stop and photograph it. I’ve also had the pleasure of experimenting with aerial photography, as my dad is a helicopter pilot. To capture the world from a different angle is truly a special thing for me. Instagram: @avasarlidge
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local
The Evolution of La Salsa Man and the Men Behind the Creation
The Butterfly Effect
A Piece of Americana that Remains in Malibu By Tammy Arlidge
We drive by the 21’ tall mustached Mexican man daily, many of us numerous times per day. His hands are outstretched towards PCH, carrying a tray of, well, something muy delicioso; serape draped over one shoulder and his sombrero shading his face from the ever-present Malibu sun. “El Salsero”, or La Salsa Man, as he is affectionately known, is the remaining mascot of the now vacant 300 square foot La Salsa restaurant situated between the ocean and PCH, a couple blocks south of Malibu Pier. He still offers his gratitude to passersby representing a peek at Malibu’s not-so-distant past.
local
The Butterfly Effect
But La Salsa Man used to be someone else entirely. In the 1960’s, Malibu surf culture exploded along with the Beach Boys obsession, Gidget, and long boards strapped to woodie station wagons. One of the local hangouts was Fosters Freeze, where you could grab a malt and a burger after a day at Surfrider Beach. Known then as ‘Muffler Man’, he was suited in white pants, white shirt, white cap - in classic soda jerk style - and clutching a colossal burger. In 1988, La Salsa took over, and burgers and fries switched . to Baja Mexican and a new hombre was revealed. The ingenious makeover was orchestrated by Texas artist Bob “Daddy-O” Wade. Perhaps best known for his whimsical oversized Texas symbols and art, “Daddy-O” (1943-2019) was commissioned to perform the transformation. The top of the burger became his sombrero; the bottom bun is the tray. He shellacked a real serape that covers his left shoulder, and completed the authentic look with a black moustache and actual tire rubber for his sandals.
Fun fact: The Fosters Freeze in Hawthorne, California is known to be where Beach Boys band member Dennis Wilson saw the girl in the Thunderbird he sang about in their song titled “Fun, Fun, Fun”.
Where did the “Muffler Men” come from? Boat Builder and owner of International Fiberglass in Venice, California, Steve Dashew, created most Muffler Men beginning in 1963. These gigantic icons were built as huge (literally) advertising attractions to various businesses. Some of the original ones carried full-sized car mufflers for the auto and roadside businesses
In the 1960’s, Malibu surf culture exploded along with the Beach Boys obsession, Gidget, and long boards strapped to woodie station wagons. and the term “Muffler Man” stuck, though Dashew preferred the term “Giant Men”. Since the original mould already existed when Dashew bought the business, it was easy to begin replicating and mass-producing these iconic giants.
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local What do they have in common?
The Butterfly Effect
Most Muffler Men have the same stance – arms outstretched, elbows bent, and poised to hold something, whether it be an axe (the first Muffler Man was actually Paul Bunyon holding an axe at the Paul Bunyon Café in Flagstaff Arizona), muffler, burgers, tires, or carpet, even an enormous candy cane! The cost ranged from $1,000 - $3,000 each designed to attract patrons along the more quiet twolane roads throughout the country. Dashew churned out thousands of these statues – ranging (but not limited to) dinosaurs, lumberjacks, chickens, even ‘Nitro Girl’ – throughout the 1960s and 1970s. When the cost to ship these lightweight, yet oversized statues became too great, the production slowed and eventually International Fiberglass was sold in 1976. Carrying a once huge presence as a representative of Americana, there are less than 180 remaining Muffler Men dotting the country. So next time you pass by La Salsa Man, wave and yell “Hola!” and give him that gratitude he well deserves after all these years.
The historic and world famous Neptune’s Net. Churning out food, beer, and good times since 1956.
OPEN 7 DAYS A WEEK 42505 Pacific Coast Highway Malibu, California 90265 Phone: (310) 457-3095 neptunesnet.com
unwined
Discovering Orange Wine in a Rose’ World
The Butterfly Effect
Will Orange be the New Pink? By Tammy Arlidge
I recently attended a cocktail exchange — as opposed to the conventional cocktail party where six feet apart simply cannot apply in our social-distancing new normal. With spring-like weather, and lawn chairs separated appropriately, commanding center stage was an ice bucket replete with chardonnay and rose’. Or so I thought. Using purple latex gloves that the host provided as an added fashion kick, I poured a glass of Matthiasson Ribolla Gialla and to my surprise my white wine was not white. It wasn’t blush. It was a lovely amber hue. This crisp wine coated my palate and confused my wine intellect. It was savory, almost bitter, which I didn’t expect; dry and with depth. I fell in love.
Move Over Rose’. There’s a New Gal in Town
PHOTO: Justin Aikin
I don’t claim to be a wine snob, just a quasi-connoisseur. I like what I like and I don’t like sweet wine. I tend to migrate to the complexity of a bold red, and when drinking non-reds, I enjoy the richness of an oaky chardonnay. I can talk the talk with the best of them, and admittedly I’ve had years of practice. I love being pleasantly surprised and I’m rarely taken aback. Until now.
In a wine world of non-reds, chardonnay reined queen. Then rose’ unabashedly grabbed the crown
unwined AND sash and has crushed the competition. Nearly 19 million cases of rose’ was sold in the US alone in 2018.
The Butterfly Effect PHOTO: Fran Hogan
Millenials made rose’ hip and cool and it became that perfect crossover wine for both red and white wine drinkers. It’s light and refreshing and represents warm months and happy gatherings. Its versatility has traversed across all seasons and cuisines.
Now, “orange wine” is stealing a slice of the spotlight and is hitting the mainstream rose’ market with a punch. Contrary to its title, no oranges are used in producing this wine. Orange is the color, not the technique. The method of making orange wine, known as skin-contact white wine, or skin-fermented white wine, has been around for over 6000 years, originating in Georgia, the country, not the state. Most orange winemaking takes place in northern Italy, but also in Croatia, Germany, Slovenia, New Zealand, and Spain and a bit here in the US. However it’s still considered a secret. To make orange wine, white grapes are mashed up, with their skins, seeds, and stems called must, for four days up to several months. The longer the contact, the bolder the color and depth. The result is a wine with rich tones ranging from deep gold to copper pennies to tangerine. The color variations range from subtle to extreme the longer the wine ferments with its skin, a process known as maceration. It can also contain visible sediment, with a ‘cloudy’
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unwined Because the skin-contact process is similar to red wine, tannins are present. So orange wine has the liveliness and acidity of white wine, while retaining the boldness and body of red wine. But the big difference is that NO yeast or sulfites are added in the fermentation of orange wine. In fact, there is little to no intervention in this natural wine. The flavors that are released are not subtle. They are layered and complex. It’s this distinct taste that truly sets orange wine apart.
The Butterfly Effect
How is this process different to Rose’ winemaking?
How is this process different to Rose’ winemaking?
PHOTO: Alex Block
For rose’, the skin of the red grape is allowed to remain in contact with the juice for two hours up to 24 hours to produce a light pink color. Like orange wine, the longer the skins remain, the darker the color. Rose’ wines contain no tannins due to the limited skin maceration, and the taste can range from dry to very sweet.
Chilled, but not too much, as it will mask the flavors. Once the wine is open, it will keep longer because of the tannins. You can decant orange wine for twenty minutes to elevate the aromas and flavor. With flavors like bruised fruits, varnish, linseed oil, oolong tea, and sourdough, it stands alone in its uniqueness, yet gets along with everyone. More menus and wine bars are showcasing orange wines because the tannins and acid make them ideal for pairing with foods. What pairs best? Think strong spicy foods. Salty nuts and cheeses, like pecorino and aged Gouda, and grilled bitter vegetables like spicy mustard greens, kale, and artichokes. Also red meat dishes, curries, and Moroccan foods pair well.
Health Benefits?
When boiling potatoes, carrots, broccoli, or squash with the skins on, or throwing the entire apple, seeds and all, into your smoothie; the good stuff is left in. When we discard these items, we throw
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The
away healthy parts. It is similar to skin-contact winemaking. The antioxidants seep Butterfly into the wine from the skins and seeds. According to the National Institute of Health, studies have shown that this fermentation process can deliver up to six times more antioxidants, such as catechins and resveratrol, than white wine, which reduce inflammation and lower the risk of some cancers.
Effect
Also, orange wine contains higher levels of polyphenols, which have been linked through numerous studies to slow mental decline and reduce risks of heart disease, similar to red wine.
...Orange wine has the liveliness and acidity of white wine, while retaining the boldness and body of red wine. Because orange wine is a natural wine, the chemicals are ditched. No pesticides are used when growing the grapes, nor any additives used in the fermentation process. Natural wine contains loads of gut healthy bacteria and wild yeasts. Even with the highly debated discussion if sulfites trigger headaches, we can argue that natural wines are a better choice for our bodies and can potentially reduce headaches and hangovers. Next time you pour your highly anticipated libation into your glass, challenge your perception. Think orange. Wine not?
1. Pheasant’s Tears Chinuri - Kakheti, Georgia 2013, $20 2. Donkey and Goat Andersone Valley Ca 2018, $28 3. Channing Daughters Ramato New York - 2019, $24 4. Field Recording “Skins” - CA Central Coast 2019, $19
UnWined in Malibu
Tammy Arlidge is a wine lover, a wine writer, and founder of UnWined in Malibu, a blog of wine reviews, info, trends, and wineries, all which pair perfectly with Life. tammyarlidge.com
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MATCHA MADNESS
What’s All The Buzz About?
By Tammy Arlidge
Could matcha be the missing link to our beauty woes, health problems, clarity concerns, and weight issues? Is it a fad that will fail you or is it a matcha made in heaven?
The Butterfly Effect
WHAT IS MATCHA?
Up until a few short years ago, matcha (‘ma’ means ground; ‘cha’ means tea) stayed hidden in discrete teahouses in the U.S. with only the hip millennials coveting it superpowers. Word started getting out that it not only was energizing but was healthy too! It was only a matter of time before obsession followed then everyone was drinking the matcha-aid. Matcha and green tea are not the same thing. They’re close cousins. Imagine taking kale and boiling it and drinking the liquid. You get some of the benefits but clearly not all. Now imagine grinding the leaves into powder and pouring in boiling water. You reap allthe benefits. Green tea is made from boiling the leaves and buds of the Camellia sinensi plant, whereas matcha is 100% ground green tea leaves. PHOTO: Alice Pasqual
delish WHY IS IT SO POPULAR? The emerald green magic dust has a list of claims that reads like the eternal health and beauty’s greatest hits.
The Butterfly Effect
First, it’s loaded with antioxidants, which translates to slowing down the aging process. ONE CUP of matcha tea has as many antioxidants as TEN cups of brewed green tea. Experts at Tufts University discovered that matcha possesses an amazing twenty timesmore antioxidants than pomegranates or blueberries. The magic catequins, a phenol compound and antioxidant, help fight disease and boost metabolism. Because of caffeine and l-theanine, it is said to have ‘calming focus”. Although matcha does have caffeine, it doesn’t contain as much as black tea or coffee. Matcha is also high in EGCG (epigallocatechin gallate), which is believed to have cancer-fighting effectson the body andhelps prevent heart disease and type 2 diabetes. It’s rich in fiber, vitamins A, C, E, K, and B-complex vitaminsand has the added benefit of lowering cholesterol and blood sugar. But wait! There’s more! Matcha is helpful in reducing inflammationand to even skin tone. The antioxidants are also known for reducing acne and increasing skin elasticity. It can be used as an exfoliator, toner, and an excellent mask to calm and soothe tired skin. PHOTO: MATCHA & CO
...It’s loaded with antioxidants, which translates to slowing down the aging process. WHERE DID MATCHA COME FROM?
Some will argue that the Japanese were the ones who discovered this wonder concoction. But it was the Buddhist monks who beat them by a few hundred years back in the 8thcentury where they used it as a meditational drink.
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delish Matcha tealeaves are grown primarily in Japan. They mature over the course of three weeks in mostly shade before being harvested. The limited sun overproduces chlorophyll giving it its luscious green color.
The Butterfly Effect
WHAT’S NOT TO LOVE?
The taste. In it’s purest form it does have an earthy ‘swampy’ taste, even bitter. It is a complex taste that’s not pleasing to everyone’s palette unless you start adding sweeteners. Make sure you are getting the freshest matcha because there is a huge difference. Good matcha can taste GREAT. The cost. It is not on par with your average cup of coffee or the other teas. You pay for the packed nutritional content and the production.
It’s loaded with antioxidants, which translates to slowing down the aging process. The unique green tea is grown in special parts of Japan and harvested only a couple of times a year and a quality stone mill is used to grind the delicate tea leaves into the perfect powder. The process is tea-dious not to mention the skill and knowledge involved. Beware of ‘faux’ matcha! It comes from unregulated crops. Some powders may contain fillers and not be 100% matcha powder or simply made from low quality tea leaves. You do get what you pay for. *** The Buddhists found that perfect balance between ‘awakened’ and ‘clarity’, the Japanese perfected it, and we are the lucky recipients to reap the overflowing benefits of this frothy libation.
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PHOTO: Alice Pasqual
WHY SO EXPENSIVE?
delish Mixed with Amor
Covid Cocktails with Lerone Howard
The Butterfly Effect
Local bartender Lerone Howard has been mixing cocktails with love since 2011. His “continuing education” of the craft has led to some creative concoctions during COVID for his mobile bartending service “Mixed with Amor”, inspired by Lerone’s passion for the craft. He’s dreaming new drinks regularly so get ready to drink up (and responsibly). instagram: @mixed_with_amor Origin:A fun play off of the song “Besame Mucho,” bisabe (pronounced: bee – saawb), a type of hibiscus tea, is the backbone of this cocktail. The deep, vivid color and the diversity of spice gave me my center stage ingredient to build around. You can omit the egg white if you’re vegan and splash some ginger beer instead to have an entirely new expression! If you can’t find Bisabe, I know a guy...
BISABEME MUCHO COCKTAIL -1.5 oz Grapefruit-Infused Dos Artes Blanco -.5 oz Ginger Juice -.5 oz Meyer Lemon -1 Egg White -.25 oz Agave ~Dry Shake~ -1 oz Bisabe -.5 oz Cocchi Americano Bianco -4 Dash Angostura Glass:Wine Glass/Coupe Garnish: Rosemary, Angostura Hearts & Flower ~Shake & Strain~ PREP: If you can find LOCAL whitegrapefruit, it’s a must. Ventura County is second to none when sourcing your white grapefruit. You will need to juice two white grapefruits, save the juice, and infuse the spent rinds into a 750 ml of your favorite blanco tequila (allow to steep for 24 hours then strain). Next, in the prep, hibiscus. Any local mercado should have dried hibiscus leaves. Steep the leaves over medium heat in a medium sized pan. Fill the pan halfway full with flowers, and fully submerge with water. Add green cardamom, vanilla, cinnamon, clove, orange rind and any other spice/acid you’d like according to taste. Allow to simmer until the flowers start peeking their heads back out. A tip for cold press juicing ginger: be sure to alternate between ginger and meyer lemon juice, the extra liquid will ensure you get ALL of the ginger through the juicer with minimal waste! The ‘Dry Shake’ is essential to allow the egg white to froth. We call it dry because we’re trying to activate the egg white and it’s done best without ice. Enjoy! 63
art
OFF WITH HER HEAD! TRACY PARK GALLERY hosted a socially distanced reception on August 29 for L.A. based artist, Maurizio Battifora and Canadian artist Robert Lemay. Battifora’s whimsical Marie Antoinette pieces were flanked by Lemay’s photo realistic florals. TRACY PARK GALLERY Malibu Country Mart 23410 Civic Center Way Malibu 90265 424.279.0147
Tracy with gallery director Pamela Le Gran
Let Them Eat Cake! Champagne with ‘edible art’ cake by renowned cake designers from Cake And Art in West Hollywood was served.
fun
Flicks Bingeing
What’s on your screen?
By Tammy Arlidge
The Butterfly Effect
Drew Barrymore in Santa Clarita Diet. Courtesy: Netflix
Binge watching has become our chicken soup in coping with lockdown. We got to catch up on old faves while making new discoveries clad in jammies for endless hours, and well, months. Sleep patterns are askew and everyday seems like Groundhog Day (it’s on our list). With a plethora of streaming options, the binge bucket is bottomless. 90265 Magazine has narrowed down our Top 50 Shows. These are in no particular order. You’re welcome. 1. Dead to Me (Netflix) Profoundly emotional, riveting, and undeniably comedic. Christina Applegate rocks. 2. FRIENDS (HBO max) Because they are still our FRIENDS after all these years, especially during lockdown. 3. Outlander Outlander Outlander (Starz) Cue ice-cold shower and a cigar. Was there really a book before? 4. Succession (HBO Max) It’s satisfying to watch uber privileged clawing each other to get to the top. 5. Ozark (Netflix) Is there really a ‘normal’ family out there, even in this breathtaking town? 6. Queer Eye (Netflix) We want to have these guys over for dinner. Like tonight. 7. Schitt’s Creek (Netflix) Reservations at the Rosebud? Count us in. 8. Groundhog Day (Netflix) We’re living it people. 9. The Office (Netflix) Gosh I wish I worked in a tiny office, said us never. Pure comedy gold. 10. Parasite (Hulu) Dark humor and timely themes examine income inequality in this Oscar-winning Korean film.
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11. Contagion (Hulu) We’re living it people. 12. Fleabag (Amazon Prime) Three words: Phoebe Waller-Bridge. Oh, and the HOT priest. 13. The Americans (Amazon Prime) KGB spies living as an American couple in D.C. in the 80s. Subtle, complex and CIA approved. 14. Spirited Away (and ALL movies my Hayao Mayazaki). Your lives will be forever changed by this genius filmmaker. 15. Killing Eve (Netflix) If you haven’t watched this tense cat-and-mouse thriller, now is the time. 16. Breaking Bad (Netflix) If you’ve been living in a cave, terminally-ill chemistry teacher moves into the meth business to help family’s finances. 17. Catastrophe (Amazon Prime) Hilarious, non-sentimental, cross-cultural love story.
“The Last Dance ESPN Films 10-part documenta- “Contagion” the movie. Look familiar? Well it is ry series on Michael Jordan and the Chicago Bulls’ and we’re living it. One of the most downloaded quest for a sixth NBA Championship in 1998. films during the pandemic. 18. Dirty Harry (Amazon Prime) Badass tough guy fighting crime. Go ahead Clint. Make our day. 19. Game of Thrones (Hulu) 73 episodes of sex, power, sex, death. Repeat. 20. The Crown (Netflix) Exquisite modern portrayal of the royal family is definitely our cup of tea. 21. Gilmore Girls (Netflix) Lorelei and Rory welcome us to Connecticut and we don’t want to leave. 22. The Last Dance Michael Jordan Documentary You have a courtside seat watching No 23, one of the best athletes in modern time. 23. Pushing Daisies Amazon Prime Still one-of-a-kind after all these years. Quirky, real, and tackles it all. 24. The Sopranos (Hulu) Tony Soprano, the therapy-going, anti-hero mob boss just trying to balance family life and crime. 25. Twin Peaks (Hulu) Who killed Laura Palmer? Revisit the pillar of modern television, and Kyle McLaughlin. 26. The Graduate (Hulu) Ugh, what to do after college? Alluring, sophisticated, love affair set in the Summer of Love, 1967. Hoffman. Bancroft. 27. Seinfeld (Hulu) Liberated, self-absorbed, amoral. It’s us! Yeh yeh we’re double dipping. Yada yada yada 28. The Marvelous Mrs. Maisel (Amazon Prime) We women all wanna take the stage, right? (and wear those cool clothes in the Catskills) 29. The West Wing (Netflix) No need to brush up on your political terms, it’s all about the superb characters. Revisit.
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30. Stranger Things (Netflix) Creepy, addictive science fiction in ‘80s small town. You’re hooked from the start. 31. Weeds (Netflix) Mama’s gotta make a living and keep it on the DL. ect 32. Drive to Survive (Netflix) You can smell the rubber in this F-1 high-octane documentary. 33. Taxi Driver (Amazon Prime) Set in NYC in 1970’s, this powerful film of urban decay, loneliness, and vigilantism is DeNiro at his best. 34. El Chapo (Netflix/Univision) Once the most powerful drug trafficker in the world, Joaquin “El Chapo” Guzman, now sits behind bars. 35. Criminal Minds (Netflix) Considered one of the best crime shows EVER, you will want to work for the FBI. 36. Dolemite Is My Name (Netflix) EDDIE’S BACK and brilliant. Based on a true story about 1970’s genre blaxploitation. 37. Homeland (Amazon Prime) The unnervingly real terrorism thriller that has lasted eight seasons. It’s simply that good. 38. Handmaid’s Tale: (Hulu) Based entirely on real history, this dystopian series chillingly mirrors our current reality. 39. Singing in the Rain (Amazon Prime) Ok, who learned to dance and sing in quarantine? Us neither. Let’s leave it to the pros. 40. Little Fires Everywhere (Hulu) Anything Reese, we’re in. It’s a series about race, class, and motherhood. You won’t get up until you’ve seen the whole season. 41. Money Heist (Netflix) It’s smart, relentless, sexy, addictive. 44 million people can’t be wrong. 42. Altered Carbon (Netflix) Cyberpunk futuristic series twisted around murder, love, sex and betrayal. 43. Indiana Jones Raiders of the Lost Ark (Netflix) Harrison Ford just doesn’t get old. Like ever. 44. Unorthodox (Netflix) A young Hasidic girl in Brooklyn escapes her loveless marriage and heads to Germany. You go girl! 45. Casablanca (Amazon prime) Play it again Sam. And again. And again. 46. My Brilliant Friend (Hulu) Epic filmmaking set in Italy about the power of best friends through cultural adversity. 47. ALL James Bond films (Amazon Prime) Like chips, we couldn’t choose just one. 48. Tidying up with Marie Condo (Netflix) Not like you don’t have the time between baking bread. 49. Mrs. America (Hulu) Centered around the Equal Rights Amendment (ERA), the series depicts women’s very different roles in society. 50. Tiger King (Netflix) THEY SAID WHAT?! It’s a really bad train wreck that makes your life look pretty awesome and this s**t is real.
Editor’s Pick: Bob Ross The Joy of Painting (Amazon Prime) Aired from 1983-1994 and is the most watched TV art show in history. This soft-spoken happy guy is perfect to calm us in any crisis. Where are all those paintings?
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Editor's Notes
Contributing Lifestyle Editor, Ema Schulz
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My intention with this issue of 90265 is to tell stories and share stories of Wellness and the Body, Mind and Spirit Connection and how we can use awareness to affect better change in our lives through charity, spiritual practice, music, surfing, finding our passion, and our health. In curating this, it was important to be conscious of the changing times we are in and the adaptation we are all experiencing in unison. The unknown place can be scary but also an opportunity to grow and morph into our new selves. The Butterfly Effect/chaos theory is about small changes that affect larger ones though the quantum realm. Personally, for me, moving forward and moving through these different times will take a conscious effort to be the best I can be and that starts with my health and my mental wellness. The two go hand in hand. After losing our house in the Woolsey Fire it was all about adapting to change. I suffered mentally and physically but found my way out through a great support system and learning the practice of Ikigai, a Japanese word meaning the reason for living. I found a book Ikigai, The Japanese Secret to a long and happy life, written by Hector Garcia and Francesc Miralles, while recovering in Kauai. It changed my life and my perspective. What is your reason for living? What gives you purpose? What makes you happy? I discovered what makes me happy is writing and telling Good Vibe stories - stories that uplift us, make us think, motivate us, teach us something or activate our humanity. I want to share stories of people that inspire us by taking a negative situation and turning it into a positive one, as in the one simple act of John Lewis walking across the Edmund Pettus Bridge in Selma, Alabama in 1965 as he was beaten but created a ripple of change in this nation. I am beyond grateful for all the contributors who have shared their stories and who have guided me as friends and mentors along this path we walk together. I am blessed by my partners and friends Cece Woods and Tammy Arlidge for the creative combat and mutual love
Ema
Contributing Lifestyle Editor 90265 Magazine
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F1 DRIVER KIMI RAIKKONEN’S SECRET WEAPON Interview with Mark Arnall
The Butterfly Effect
By Ema Schulz
What is under the hood for F1 Driver Kimi Raikkonen? I’m not asking about what is under the hood of his Alfa Romeo Formula One race car, what petrol, tires, or engine will make him win? I am asking about what is under Kimi’s hood? More important than the car’s mechanics, Kimi’s health is the real key that turns the engine on. What is Kimi’s secret weapon?
MARK ARNALL THE SECRET WEAPON
Kimi coming in for a tire change in the Pit lane. Otherwise referred to as Box on team radio. PC Ema Schulz Alfa Romeo’s enigmatic and most experienced driver on the F1 grid at 40 years old. Kimi competes successfully against 20-year-olds and he is at the peak of his fitness. He can live large because of Mark’s knowledge. All this keeps Kimi the bad ass driver, husband, father, and motorsport legend that he is. What does Mark know that other trainers don’t’?
What do Finnish Grand Prix Champions, Mika Hakkinen and Kimi Raikkonen, legendary F1 driver David Coulthard, European Bank execs, and rock stars have in common? They are healthy, wealthy, wise and at the top of their game because of personal trainer and confidant Mark Arnall. Mark is Sports Therapist and Personal Trainer to Kimi Raikkonen,
wellness Pit lane in the Alfa garage at the Red Bull ring in Spielberg, Austria, 2019 with Mark Arnall. And Kimi’s helmet.
The Butterfly Effect
“F1 Drivers need to be in great shape both physically and mentally to do what we do. Mark makes sure all I have to do is drive the car, he takes care of everything else, so I don’t have to.” ... “In the Abu Dhabi F1 race 2012, I said to the team, “leave me alone, I know what I’m doing”. I couldn’t say this to Mark. His extensive knowledge of everything fitness and travel related has played a major part in making me a World Champion. He knows what he is doing.” - Grand Prix Champion, Kimi Raikkonen,
As an F1 enthusiast and Alfa Romeo driver, I follow Instagram accounts of F1 teams and drivers. Two years ago, I started following Mark on Instagram, Mark Arnall Travel Training. I discovered Mark, dressed in Puma gear, bald head, English accent, posting an Instagram story from the paddock, “A Day in the Life of a F1 Driver”, talking all about the importance of blood work for Kimi. It sparked my interest from one blood geek to another. It all makes sense now. Kimi is still in his best shape, he is mentally chill (I refer to him as the Zen Master driver), and he is one of the healthiest drivers on the grid, because he knows all about his blood, urine and gut biomes. What are gut biomes? Why are they important?
I could not of have thought of a more interesting person to interview for my Wellness Column than Mark Arnall. Looking at the Health aspect of a professional athlete intrigued me. Mark has been the personal trainer to three top Champion drivers and is one of the most well-liked veteran trainers on the circuit with 21 years under his F1 belt.
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wellness LEFT: Mark prepping Kimi for the race, Circuit of The America’s, 2019. PC: Ema Schulz
The Butterfly Effect
LET ME INTRODUCE YOU TO MARK ARNAL
Mark Arnall is a more than a nutritionist, fitness trainer and sports therapist to Grand Prix Champion, Kimi. He is Kimi’s Pit Board operator, travel booker, spiritual guru, friend, therapist, and overlord of all things Kimi Raikkonen during the F1 race season. Mark has been with Kimi for the past 16 years from McLaren to Ferrari to his new home at Alfa Romeo. Kimi and Mark have an unusual relationship in that Mark does more things for Kimi than other trainers do. He is Kimi’s wing man. You rarely see Kimi hanging out around the Paddock, and if you do, Mark is right by his side. Helmet and gloves in hand. He is the only person who touches Kimi’s things. Most times, Mark says, Kimi stays to himself except for the dreaded Press Interviews, he is notorious for skipping, disliking, and finding a way out of press interactions. Kimi is very private and has a small inner circle of family, close friends, a beautiful wife Minttu who is a model, mother and spokesperson for Nescafe, two adorable kids Robin, 4 (future race car driver perhaps) and Rianna 3, (for sure the boss of the family), and Kimi trusts Mark to be in that inner circle. Mark gives us an inside peak to life on the road with Kimi and what it takes to keep him in Championship shape.
“Steering Wheel and Gloves! Steering Wheel and Gloves! Mark! Come On!” Tell him to give it to me!!”
Kimi’s famous team radio yelling for Mark to give him his driving gloves. Mark never lets those gloves out of his sight.
EXCLUSIVE PIT LANE ACCESS
Through a series of fortuitous events, expensive tickets, and an amazing F1 Paddock Club
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LEFT: Mark Arnall working Kimi’s Pit Wall. I caught this perfectly timed shot as Kimi’s Alfa, traveling over 200 mph, came into frame. Red Bull Ring 2019. PC: Ema Schulz
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experience our Paddock Club host, Andy Bowers, invited us for a private exclusive tour of the Paddock. The team’s private zone behind the track. This is a restricted zone with high tech security, and you must be a guest of one of the teams or escorted. Andy got called away for an emergency. Opportunity time. “Let’s check out Alfa,” I said. My husband Shen and I strolled through the Paddock, observing the frenetic energy.
FAR RIGHT: Charles LeClerc emerging from the Ferrari garage at the Red Bull ring 2019. PC: Ema Schulz
I see Gunther Steiner, of the Haas team, with the “Drive to Survive” documentary crew chasing him as he cusses at everyone. Ferrari team leader Mattia Binoto, in his iconic red jumpsuit walking with Charles Leclerc, then Sergio Perez of Racing Point passes by sipping on a drink. We were in the zone! We arrived near the end of the paddock at Alfa team camp, passing
stunning private lounges of Mercedes, Red Bull, and McLaren.
As if coordinated ahead of time, Mark came walking out of the Alfa trailer, right in front of us. I knew his face, but he didn’t know me. So, in an effort not to lose the moment, I heard the voice in my head say, “yell his name”. Not my normal business approach, but suddenly, before I could think, my mouth took over and yelled “HEY MARK.” Out loud. He stopped and turned around Fortunately,
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Mark. is friendly, relaxed, and approachable. We had an interesting and informative conversation and he was gracious to take the time on race weekend to respond to a crazy red head screaming his name! We discussed some thoughts on blood work and the importance of our well-being. A fateful conversation.
BLOOD WORK GEEKS
Mark Arnall with Kimi’s helmet and gloves. PC: Ema Schultz
The mention of blood work sparked his interest, as I assumed it would, and he invited me back the next day, race day, to meet him in the paddock and share more. As our fortuity and good intention played out, we met race day in the Alfa Team Café at F1 in Spielberg Austria, at the Red Bull Ring and began our mutual interest, friendship and conversations on blood work and gut biomes. We met again last year in Austin at the F1 race at Circuit of The Americas, and here we are today doing an interview for 90265 Magazine. I am so grateful to Mark for sharing his wealth of knowledge with us and an giving us an insider’s look at life on the road with F1. Kimi is a lucky and smart guy to have Mark on his team.
Mark and Kimi sharing a beer, 16 years of friendship. PC: CALLOABANESE.COM
THE INTERVIEW
“Think about driving the streets of Monte Carlo, at 180 mph, in the rain with limited visibility, centimeters from the car in front and millimeters from the barrier, and you might understand how important Mark’s role was”. David Coulthard
How did you get your start in F1? I was running my own sports injuries clinic working with some of the athletes in the British athletics team, England rugby, personal training and also teaching skiing and climbing. One day I was teaching climbing to guy from McLaren and he said he was looking to set up a Human Performance Laboratory and he wanted a therapist for the race car drivers at McLaren. I went to Australia for the first race of the year, the drivers (Mika Hakkinen and David Coulthard) liked what I was doing and from the never looked back. I kind of fell into F1 in 1997 and I’m still here today.
wellness “From a driver’s team point of view, I stay at the front of the curve in terms of health”
The Butterfly Effect
What was your inspiration to be a trainer? I always loved sports. Then I found studying the anatomy makes being a trainer easier because you understand what the muscles are doing and how they are attached. Then I got into the therapy side that opened up a whole new area of opportunity to learn something new. The more I learned the more I was interested. I found them all interesting Training, Nutrition and Therapy. What are the changes in F1 and training from 1997 to 2020? We are continually learning and there is never a moment when you know everything. I think there has been a massive change in how the industry has adapted and developed over the course of 23 years, including how we test and measure. There was stuff we couldn’t test before. The testing now is a lot more advanced, quicker and more accurate. From a driver’s team point of view, I stay at the front of the curve in terms of health, what sort of training, we should be doing, looking at what’s new as a technology. Taking to experts, improve driver’s fitness, reaction time. The team has more input in the health of the
Sergio Perez of Team Racing Point taking a break after Practice Session 2. PC: Ema Schulzlz
The team just want the drivers to perform at their best. I am the trainer and I’m in charge so, if Kimi comes in out of breath or was always injured or crashed because he didn’t have the right nutrition and had massive sugar spikes, they would ask me “what up?” But they trust me to get on with my job and as long as Kimi is performing then everything is fine. “Leave me alone, I know what I’m doing”. Kimi Raikkonen famous team radio quote…. He says the same of Mark. Leave Mark alone, he knows what he is doing.
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The Let’s talk about the Blood Work. Why is it important? Butterfly When you are looking at optimizing performance, blood urine and stool analysis is essential. It forms the basis of our nutritional program and all our supplements are Effect tailor made based on the results. We know exactly what’s in the body and more importantly what’s missing or out of balance. (they know what is under Kimi’s hood).
What do you look for in the blood, urine and stool? What about Gut Biomes? We check 120 -140 biomarkers in the blood / urine, and we do food intolerance / sensitivity tests as well. We have a very clear understanding what’s in the body and what’s missing so that we can fine tune our nutritional strategies. Stool sample analysis is massively important because it is the gut, and the gut is massively important for the immune system and brain health. This adds a whole new level of understanding and helps us tailor pre-biotics and pro-biotics for optimal gut function.
“The stool sample analysis has opened up a whole new area on top of the blood and urine analysis. It allows us to be on top of our nutritional strategies” - Mark Arnall Kimi’s blood and urine results this year are the best we have ever seen. I think working with someone all the time that follows what they should be doing, it creates an environment where every year it just gets better, and it is just fine tuning. Knowing the foundations of nutrition are correct. Eating proper real nutrient dense food and tailor making your supplementation is key. Pre and Pro biotics are both important.
The fine tuning. We tailor make Kimi’s supplements based on what we are finding from the blood work etc. F1 is under the world anti-doping program so I have to stay on top of all the anti-doping stuff. We test the raw ingredients we use first and then retest the supplement when it’s been made. Whereas supplements “off the shelf” I don’t know the origin of the ingredients so wouldn’t feel comfortable using them.
LEFT: Mattia Binoto, Team Principle for Ferrari cruising the paddock. PC: Ema Schulz
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What do you do to stay fit and The maintain sugar levels? Butterfly I have created my own in room training programs over the years Effect so I can maintain my training easily whilst traveling. I also find it easy to go out for a run depending where we are. Time is often a factor at race weekends. Some days we have more time. Fridays for example we are at the track all day, so I don’t train on Fridays. I train Thursday, Saturday Mark Arnall, David Coulthard, Kimi and Sunday often with a HIIT workouts for 15-20 Raikkonen F1 Drivers for McLaren in 1997 min. With Kimi we try to keep things interesting using climbing, jet-skiing (not the sitting ones đ&#x;˜‰) rowing, biking and cross-country skiing. (Kimi loves motocross and owns his own team, Ice One Racing and he rides during the off season of F1).
Blood sugar level control is mostly down to what and how you eat. I stay away from jam donuts. Know to mix your fats carbs and proteins to blunt the reaction to the blood sugar spikes. Again, eat real food. If it flew, crawled grew or swam it’s normally pretty good for you. Avoid the over processed stuff and obviously the sugar! I know the healthy things to find on the buffet table so stick with those. (Mark has an article specifically on his website about Hotel Buffets and what are the good choices https://www.markarnall.com ). You travel so much for F1. How to you get over jetlag? The plane you fly on makes a big difference and I plan all the flights accordingly! Hydration is important. What routes you take, flying direct etc. all come into the plan. Shifting your time zone before flying can help as well as using light effectively. Food on flights tends to be over processed and contains a lot of crap, so I fast on airplanes. The fasting is effective in reducing jet-lag You can also get bloated by eating while at altitude. (You can go to Markarnall.com and check out Fit for Travel section on tips to help you have successful healthy travel) What is one of the biggest health challenges. Fatigue. Fatigue is a big one. Rampant in F1. Traveling all the time, mechanics, catering staff, engineers, you are talking about a week’s worth
Mark training Kimi Raikkonen
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of work in a couple of days in F1 so when you talk about 37-38 hour work week, most people in F1 do that on a Friday and a Saturday. When you combine the hours with the jet lag it is a tough season. It’s not easy to deal with but some people do it because they love the sport and they love the work. Being away from family and missing the kids rowing up is hard on the F1 teams.
The Butterfly Effect
How do you deal with recovery? Isn’t the recovery different for a 40-year-old? I think recovery is an important topic because if you don’t recover properly you won’t be able to perform well at the next race. The better shape you are in the more able you are to cope with the stresses of travel. The programs we set up are specifically designed to reduce jet lag as much as possible, boost the immune, and stay on top of health side of things. A lot of the supplements we use are based on recovery. There is a lot of stress from the mental and physical side. Yes, there is a difference between a 40-year olds recovery to that of a 20-year-old, and even harder on a 47-year-old. (wink wink) I think Kimi is in great shape and we have the nutrition in a good place, for sure you get tired by the end of the season, but I have never heard him say “I’ve got burn out.” (Kimi is an F1 legend, taking on the 21-year-old drivers, on and off the track, and because of Mark’s magic, Kimi can party like he’s 21 and recover better.) What’s in Kimi’s drink? We have lots of drinks because it’s an easy way to get things into the body. We focus a lot on hydration, if you are dehydrated there are negatives related to muscle strength, reaction time, co-ordination, perception, & timing. It is something that can make a massive difference in F1! The drinks system in the car holds between ½ - ¾ of a litre so not much. Making sure the driver is fully hydrated before the race is a must. What was the biggest surprise on the blood results? Stress hormones. That was quite interesting. It is incredible how you change / balance these just by combining the right Amino Acids based on the blood and urine analysis. Seeing blood results and understanding what you need to do to correct them, going through that process, re-testing and seeing how what you have done has improved the results is really interesting and rewarding. We can always see that is working. What is your cheat food? The food I eat is generally healthy but if I want to have a pizza, I’ll have a pizza, I don’t believe in “diets” and I never count calories. I’m not into sweets, even though my grandfather was the manager of a sweet factory when I was a kid, so I was hyperactive as a kid. I was a pain in the ass to my parents because of it. How is the wellness of Team Alfa going to be effected by COVID? The COVID crisis is obviously having a huge impact. We are not really interacting with everyone else to make sure the whole Paddock is tested and COVID FREE. It’s difficult in any environment to get back to some level of normality and I think testing will be a big part of that. Everything is yet to be seen. There are obvious challenges with all the borders being closed at the minute. We will have to work with local governments where they create a system where they test everyone and isolate
wellness Mark and his girlfriend Tea.
The Butterfly Effect
Tea takes it to another level than me because of her work us as a group. Testing creates an understanding and an awareness. It is above my level and not an easy time. How do you manage your personal life on the road? I have Tea my girlfriend with me sometimes. The most positive thing about traveling is when she comes to a race because I know I am going to experience more culture when she is with me. Those are the things I remember when I travel, the places and things I see when I am with her. I am excited to launch into collaboration with Strategic Hotel Consulting (Tea great company), taking hotel fitness solutions to the next level with her. Tea takes it to another level than me because of her work. I have always had a passion for improving the fitness offering in hotels.and I am excited to bring training and recovery to the hotel room as a service when I am not working and training Kimi for F1 season. Thanks to Mark, for answering some of our questions and educating us on the importance of blood work and what keeps Kimi’s motor running. You don’t have to be a Formula One driver or a rock star to have your health. Invest in getting your blood checked every six months because every single person is different, and everyone has different nutritional challenges. You can do an “at home” stool sample Gut Biome test to see what you are actually absorbing. You can get your blood tested with your doctor or a Nurse Practitioner. You can be healthy as an Olympian but if your biomes and your blood aren’t working for you, you are not absorbing proper nutrition balance, and in fact, you could be shortening your life. Get smart about your future. Know what is under your own hood! You can read more about Mark and his get more of his health and F1 insights by going to his web page Mark Arnall Travel Training. www.markarnall.com
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wellness Awake, Aware and Amplified
The Butterfly Effect
By Kim Stanwood Terranova
Rise and shine, it is time to truly WAKE UP! Not by means of the usual morning alarm clock either, but a true wake up of the soul! It is time! The opportunity is before us, the world is calling for a bold wake up and we are the ones to do it! There is no mistake that you are here at this time in human history! Are you ready to stand up and show up totally awake, aware and amplified? Each and every one of us has all we need to create the lives we dream of and to live them fully. We must stay conscious, awake, and willing to live what we know in our souls. Staying conscious is the most important job we have right now, and this requires staying awake. Not just standing still breathing, but instead, staying awake and aware of where we are engaging in the creation of
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our lives. Staying alert to the conversations we are having, and in powerful choice Butterfly of the actions we are taking. We are responsible for our life experience and the moment by moment choices we make define what those experiences shall be. Effect The world is changing rapidly and each one of us has a choice in how we are going to participate in these changes. Are we going to sleep through them pretending to be unaware and not take responsibility, or are we going to stay alert, conscious and respond to what is before us? All evidence points to the fact that there is so much before us right now! Illness, virus’s, social injustice, climate challenges, our plates are definitely full. In order to heal, correct and create a world that honors all, we must keep responding to our life circumstances and choose to stay conscious in all the decisions we make. I did not say “react” to our life circumstances, I said “respond” to them! There is a mighty difference between the two! Or, the other option is to ignore what is before us and wonder why our lives and the world do not look like we wish them to be.
The world is changing rapidly and each one of us has a choice in how we are going to participate in these changes. Everywhere you look, everywhere you go, everywhere you turn, change is staring you in the face! We cannot run from it even if we try, it creeps up on us with a presence that can seem foreboding at times. Often it is followed by the ever too familiar face of fear, yet it does not need to be this way. Change is not something we need to fear. Take a breath and consider this . . .. change is the transformative agent that takes us to our next plateau of inner evolution, it creates the space for us to be MORE of our true selves! If we choose, we can allow ourselves to be lifted by the change, and shift that looming feeling of fear into a powerful place of willingness. Let’s think about this, what benefit is there to remain the same and why would we want life to remain the same? It is obvious in the upheaval in humanity that this is not an option. There is no growth in things staying the same, there is no expansion if things are not shifting. Change creates the opportunity for us to grow past the present situation we may be living in,
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and sometimes that is temporarily uncomfortable. None the less, the opportunity is always presenting itself and we can choose to fight it or flow with it! The discomfort is temporary, the transformation that comes from expansion of the soul is life changing and worth the pains of temporary discomfort.
The Butterfly Effect
“Every change is a challenge to become who we really are.� Marianne Williamson
The challenge to become who we really are presents itself to us each moment. We can rise up to the call to be more ourselves, or we can shrink back into the same old patterns that have been operating in our lives. The choice is ours. But the world is counting on us to choose wisely this day. To choose love, to choose oneness, to choose inclusivity, to choose compassion, and most importantly to choose to stay awake and conscious in our choices that support all beings thriving! It is possible to look at the changes in our lives and welcome the shift of awakening. Let us expand the present paradigm we have been living in. To grow we must have a willingness to change even if it feels scary. Even if fear is knocking on our door, we must always remember that our inner strength can meet it face to face. We have the tools to move through change with grace and wisdom.
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What are you choosing today in the midst of change? Fear or love? Anger or compassion? Separation or connection? The power of choice is sitting in the palm of your hand, in your awakened consciousness. Take a breath, listen to your heart and choose again. Your response is of utmost importance, your future depends upon it. Choose you, choose love, choose to shine brightly this day and every day!
The Butterfly Effect
kimstanwoodterranova.com
The Technology of Intention
Activating the Power of the Universe Within You By Author Kim Stanwood Terranova Book Review and Interview By Ema Schulz If there is one thing I have learned from life, it is to make sure that your circle of trust is well balanced and filled with exemplary beings that will up-lift and enlighten you. As we go through life we collect and shed those in our lives that don’t serve us. We want to know our friends, loved ones and coworkers are standing by us, at every stage and that they have the right intention for you and for themselves. So, what is an intention? How do we set the right intentions for ourselves? Intention – intent, purpose, design, aim, end object, objective, goal, what one intends to accomplish or attain. What one has in mind to bring about. “An intention is a lasered statement that have a format in writing them, that are similar to a goal, but are energetically put out to the universe to fill our consciousness with what we desire.” Kim Stanwood Terranova
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Kim Stanwood Terranova is in my circle of trust. This is why I am so excited to Butterfly have the wonderful opportunity to talk with Kim about her new book “The Technology of Intention” which is getting rave reviews and on Amazon’s Effect Hot New Release List and Aspire Magazine’s Top 10 picks. We reared our children together in Malibu, from Pre School to High School. We shared Halloween parades, craft projects, middle school plays, high school parties, SAT’s and graduation together. By attending Kim’s retreats, she taught me to “be a better person” and I grew spiritually and learned to let go of the static holding me back from my goals. I learned, “I Am Enough.” We supported each other through celebrations and loss, and through the toughest bonding experience for both of us, the devastating loss of our beloved family homes to the Woolsey Fire in 2018. Kim has remained a guiding light in my life and even with losing everything, she shows grit and moxie like no one I have ever met. Talk about Cycling Up! Through an amazing journey of recovery and overcoming Kim has become one of the top Spiritual Teachers of the modern age. Reverend Michael Beckwith of the Agape Church and advisor on “The Secret” movie, took Kim under his wing. He bestowed upon her guidance and wisdom to let source speak through her to bring the amazing revelation she shares in her new book, “The Technology of Intention, Awakening the Power of the Universe Within You.”
Kim takes you through her personal journey of discovery through impactful and life altering events...
“I remember the first time I met Kimm when she rode up on her Harley Davidson, in all leather, and walked into our tiny church.” Kim never left Agape after that first visit. Her relationship with Agape and the teachings of love and connection to spirit grew within her. Kim takes you through her personal journey of discovery through impactful and life altering events and she brings clarity to how you can manifest the future you want, regardless of the obstacles in your path. Through years of training and work Kim has done in the Wellness community, with teachers His Holiness The Dali Lama, Rhonda Britten and Terry Cole Whittaker, Reverend Michael Beckwith, a Bachelor’s Degree in Spiritual Studies and holding a license as a Practitioner of Truth from The Agape International Spiritual Center in Los Angeles, Kim brings you a new possible future. You just have to ask.
wellness This book is an informative, spiritually and scientifically based tool kit to fix your life for the life you really want but have not had the clarity of how to ask for and get it. You deserve the life you want. You just have to clear those mental hurdles and blocks. The trick is being clear about how you manifest it with the right Intention. So, What Do You Want?
The Butterfly Effect
The Technology of Intention walks you through ways to set you intentions through storytelling, quotes, exercises, meditations and things you can do daily to keep focused on the goal and “set the intention.” This is powerful stuff. You can get out of your own way finally. This is a futuristic tool to upgrade your space pod. Please check out the excerpt of my Interview with Kim and listen to the entire interview on our new 90265 Podcast series on our website at 90265Magazine.com. We are also blessed and excited to have Kim join 90265 Magazine as one of our contributing writers. Please read her first article with us Awake, Aware and Amplified!
Awake, aware and amplified as we headed into the unknown... the COVID lockdown. Kim Stanwood Terranova’s book signing event in early March at the Malibu Design Center was the coincidentally the last event
members of the 90265 Magazine staff (pictured left) attended before the COVID-19 lockdown, and the life-altering events to follow. Kim’s book is a must-have to navigate the furiously changing pace of the world around us. A necessary tool to keep you grounded and on the path to manifestion, even in these uncertain times. -CW
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malibu’s most interesting people
ALEJANDRA DELUCA Spiritual goddess Alejandra Deluca, and owner of Malibu Meditations Journey, shares her passion for the magical, the mystical and the beauty of Malibu.
Why did you decide to settle in Malibu? I first came to California in 2000, and starting working with a client that had a house here, coming here felt like home, like something was calling me to be here. I started coming more often and got more clients in the area. I knew I had to marry on Westward Beach and had an all white barefoot wedding. I came back to visit once to the same spot right before giving birth. I sat over the rock on the point and felt the same: I had to come here. I felt that my baby had to be here and when
bu who I was still pregnant it was sort of a decision, jokingly, and yet serious. So one day Doug and I decided to leave our house in the Hollywood Hills and give it a try. I’ve always been in love with the energy here. I was looking in Malibu for a place to have my wellness center long before I even thought of living here.
The Butterfly Effect Alejandra and Doug Deluca on their wedding day in Malibu.
What are the things you love about living in Malibu? I have always loved the ocean, with Caribbean blood in me, the ocean calls me strongly. But there’s an energy about Malibu. It could be the oceans, and the way the waves crash - or the acuarela of colors of the sunsets throughout the years. The dolphins and whales are always a good omen to me. I see them passing by almost daily. It’s always a sign that good news is abound if we pay attention. I love the canyons too. The flowers during spring and the deep relationship of this land with ancestral wisdom. I always felt that Malibu is surrounded by energy vortexes and it is, in itself one. Paddle boarding is also a vehicle for meditation, and I have taken clients out into the ocean for healing and meditations. I’m also far enough from the city, as I’m not usually into big crowds, but close enough if I need to go there. For me, nature is so important. Communing with nature is part of my practice. Grounding, earthing, absorbing prana, cleansing my energy field in the ocean and recharging myself with negative ions... and now that we have a home, and also JOURNEY, I love it even more.
“I had to come here. I felt that my baby had to be here.”
Alejandra pregnant with her daughter on a rock at Westward Beach not far from where she was married.
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bu who Why do you do what you do? What is your “purpose”?
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I love doing something that paints a smile on someone’s face. Something that uplifts your life or other’s. There’s so much joy in connecting within and being able to share the fruits of that connection with others eager to also connect. I knew since a very young age that I was meant to do something with my hands to help others and learned to meditate since I was a child with my grandmother, she was a spiritual teacher. I just felt an intense desire to help bring light into the world, and when I was an expert in software... well, that wasn’t helping my case. I was really good at it, but what I wanted was change in this world. The healing arts fascinates me. The magical, the mystical, and beyond the obvious. What can be felt, yet not always seen. The mysteries of life. I am also fascinated by the human design, and the energy field and for every time I performed a healing, or better, I was an instrument for others to heal, and results were positive, I fell more in love with it. I sit in a room with my group, no script. I want to be able to connect with what everyone is looking for and to be able to be guided in how to guide the group. That’s pretty fascinating and life fulfilling for me. I am deeply grateful to the Spirit for that. Purpose... I do what I do to live in purpose and because it is my purpose in life.
Reach out, join efforts, help others, pray, heal, meditate, take action... and do it not just for you but for your community.
“Reach out, join efforts, help others, pray, heal, meditate, take action... and do it not just for you but for your community” What does community means to you? The first thing that comes to mind, is that when I was living in Miami, and even in the Hollywood Hills, it felt as if no one was relating. When I came to Malibu, I was able to have a different experience, Malibu is a closely knit community. Back in my country we used to say “your neighbor is your best friend” - I truly think it takes a village to raise a child, and hopefully the village is all united in purpose, because there’s so much power in unity. When people come together, and set apart their differences, focusing together in one common goal, we accomplish more and we accomplish faster. We need each other, we are an ecosystem and we can only survive and blossom in community. With others around you, you become better at something, with others around you, you can measure your happiness and fulfillment. With others around you can access the collective wisdom, heal and transform together. With others around you, you get motivated, inspired and find the drive to push though obstacles. With others around you, you don’t quit, and when you feel like giving up, your peers will strengthen and refocus your goal and your drive.
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With others around you you get motivated, inspired Butterfly and find the drive to push though obstacles. Effect
Having a tribe to lean on allows you to navigate throughlife with more faith, with more hope, with more trust that someone got your back ... as you would do for someone you else, we live a more meaningful life when we are feeling more connected to others. It isn’t always easy, as we need to set aside our differences, our ego, it keep us accountable, and it pushes our boundaries. If we are truly open we can grow so much when we are together and focus in one goal, and that is the key for a thriving community: to focus our energy as a group in a conscious effort to serve a greater whole. In my world of healing and meditation I’ve experienced that group meditations are more powerful. As an example, When we meditate for peace, we say that a group of seven setting their intention on something specific have the power of 100 people meditating by themselves.
You’d say that with the restrictions of current times, social distancing, this could be limiting, but a community doesn’t necessarily have to sit together in one space at the same time. Distance is only an illusion, and technology is certainly helpful these days. Reach out, join efforts, help others, pray, heal, meditate, take action... and do it not just for you but for your community and for the greater whole because, certainly, with others in mind you find purpose and meaning in life. There are many levels of community: your family, your closer tribe, your city, your country... but the most important thought to realize is that earthlings... we are one community. One world. Together we are stronger. Together we are seen. Together we are better.
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wellness Managing Emotions By Shawna Renee
The Butterfly Effect
These last 7 months have brought up so many changes and many emotions with them. Change itself forces us out of our comfort zone, causing us to feel deeply. As a single mom with a mortgage and family to care for, trust me, I feel many emotions deeply. I’ve learned, over the years, though, how to manage those emotions by looking to the thoughts that are causing them. Our thoughts fuel our emotions, which then, fuel our actions (or reactions), thus providing our outcome. So if we can sit with our thoughts to understand WHY we feel a specific emotion, we can literally change our desired outcome! Ask yourself questions like “What is causing my agitation?” or What emotions are weighing me down?” or “How do I want to feel instead?” My favorite crystals for calming, soothing, balancing and grounding are the Calcite Family.
Our thoughts fuel our emotions, which then, fuel our actions (or reactions), thus providing our outcome. The raw chunks are gorgeous in design! The striations feel cool and easy to the touch. They are great for meditating and sitting with yourself and your thoughts. I like to surround myself with a pile of multi colored calcites and let them absorb any stagnant, excessive or negative energy I have and replace it with calming, soothing, clearing vital energy. The colors correspond to the 7 Chakras but the stones can be held in your hands to receive their healing energy. Diffuse some cypress, orange, lemon, lime or frankincense while you sit with yourself and be prepared to feel better. It’s the journey, not the destination, that allows for growth, and change is part of the process. Here’s to embracing change.
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lifestyle SPARK JOY
The KonMari® Consultant Program
The Butterfly Effect
By Tracy LeWorthy
"When something sparks joy, you should feel a little thrill, as if the cells in your body are slowly rising" - Marie Kondo When Marie Kondo was in high school, she had an epiphany. She always loved tidying and it was all she did when she came home from school. One day she was overwhelmed by the feeling of not wanting to tidy anymore and fainted in her room. When she woke up, she realized that she was going about it all wrong – she was looking for what was wrong with things in her life instead of what was good about them. She would go on to surround herself with only those things that brought her joy and let go of the things with a feeling of gratitude. What continues today in her courses, is the realization of her dream to share this joy-centered philosophy and unique tidying method with as many people as possible.
Organize the World™ In Marie’s early adulthood, she thought of herself as a tidying “nerd” but, she had also begun to slowly establish herself as a tidying expert - by begging her friends to let her tidy their homes! Marie never imagined her tidying hobby would amount to her life’s work as it is today. Marie would go on to college and eventually get a job in a corporate environment, but tidying kept calling her name. One day, her sales job led her to a meeting with a small business owner, but upon entering his office for the meeting, she kept noticing his “untidy” desk. She couldn’t help herself and blurted out, “before we start talking about your staffing needs, can we tidy your desk first?” This would be the second beginning of her “part-time tidying work” beyond her normal work day. Eventually this would overtake her real job and she realized that she could make a living being a full-time tidying consultant. As her new business grew, she was continually being asked by her clients who had completed their tidying to teach them how to help others do the same. Inspired by their passion, Marie began offering course training on the KonMari Method™, planting the seeds for what would grow to be an International Consultant Program. We have now certified 500+ certified consultants in 50 countries, who are serving thousands of clients today. But it didn’t come fast or easy. Enter Organize the World™ Marie meets Takumi …. their chemistry and values were a perfect fit. Together they would embark
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on their life-changing adventure from Japan to the US in 2016 where they Butterfly would establish roots for their multi-faceted company – KonMari Media, Inc. in Los Angeles, CA. The first official certification course was held in New York in Effect 2016. By then the demand for Marie’s help had skyrocketed. The success of her books, “The Life-Changing Magic of Tidying Up,” and “Spark Joy,” had introduced the KonMari Method™ to millions of readers around the world. More and more people were seeking one-on-one tidying support, and the waiting list for Marie’s services was months-long. Marie and her husband, Takumi Kawahara – Co-founder and CEO of KonMari Media, Inc. – launched the Consultant Program. “The Consultant Program is very special to Marie and me,” says Takumi. “With each certified Consultant, we feel like we’re one step closer to achieving our mission of organizing the world. Watching the program grow truly sparks joy for us!” In 2020, like many other companies, KonMari Media reacted quickly and successfully pivoted the business to launch KonMari’s virtual certification courses in June. A key objective was to bring the in-person course experience to life in a virtual environment. Easier said than done, but from the overwhelming positive responses we got in our surveys and testimonials – we might have got it right - again!
The Certification Course and Program “Our certification courses are pretty magical…we like to dig deep into the nuances of the Konmari Method – wherein lies the secret. We teach everything from conducting sessions with clients, to folding to the art of non-verbal communication. The course focuses on teaching both the mindset and the absoluteness of the method,” says Program Director, Tracy LeWorthy. “The satisfaction of knowing that we can fill a void, change lives, or bring fulfillment in working people’s lives, while helping others understand the deeper meaning of their relationship with material items – makes all the work I do worthwhile and very fulfilling. I love when our course attendees walk away with a better understanding of what makes this method unique and how they can help to create a better world – a more joyful world.” After the course, Consultants-in-training embark on their “practice” for the next 3-6 months toward full certification. They are held to the high standards as set forth by Marie herself, and followed to the letter when it comes to our evaluation process. Throughout the training process, the KonMari Consultant team will provide one on one training and ongoing support through our Consultant Portal and Customer Support line. When dealing with a community run program, no question is out of the ordinary – it is our dedicated staff who pick up the baton after the course is over. As trainees become more adept at the method and hone their client skills, the experiences they have will include life-changing moments – not just for their clients, but also for themselves. It is a collective sentiment in our company to say, “we are privileged to be able to witness the magic of KonMari in action.”
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Once certified, they are welcomed into a greater network, a global community of active Consultants and Consultants-in-training who are passionate, supportive and engaged working toward one same goal – to Organize the World™. Because, as Marie succinctly put it, “Life truly begins only after you have put your house in order.”
The Butterfly Effect
Our Community is growing – and our program is too! Won’t you join us?
“Loved Day 1 – it gave a more profound understanding of KonMari Method and consultant's role. It was very useful that certified consultants could share their precious experience with trainees.” “This was one of the most interesting three days of my life. I enjoyed every minute of it. I think I enjoyed day three most of all but loved all three days. I am excited to start this journey.” “Overall, I loved the sharing by the consultants and the challenges they face and what to anticipate during consults. Thank you again for giving so many of us a chance to share Marie’s vision within our own communities and beyond!” Tracy joined KonMari Media, Inc. in 2019 as Senior Director, Consultant Program. In this capacity, combined with her professional career in business operations at the C-Suite level for 20+ years, Tracy brings a voice to the Consultant community. Her professional experience has been in the Digital Fitness & Health, Organic Food, and Media & Advertising industries and where she honed her skills working in collaboration with principal stakeholders. Her ability to “tidy up” and streamline teams in support of a business’s growth – is her passion. As a Director, work-life harmony for herself and her team is important – her philosophy of leading by example is how she envisions a happy and empowered team.
Tracy LeWorthy
Tracy is an environmentalist and activist, supporting people and the planet. Her sons’ and the global community drive her passion. Her inspiration comes from her agrarian upbringing in Upstate New York, and today she lives in Malibu, CA – where she continues to be inspired by the coastal and mountain environments, being of service to those in need or without a voice – it is what grounds her. If you have any questions on becoming a KonMari® Consultant, please email to the follow, kcsupport@konmari.com and reference this article.
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fashion
The Butterfly Effect And the Uncomfortable Truth about its Impact on our Environment
The Hefty Price of Fashion By Tammy Arlidge
PHOTO: Kulli Kittus
The latest trend in the fashion world is not exactly en vogue. In fact, it’s an ugly cloak on our environment. Our hunger for new, cheap, items creates a feeding frenzy between retailers and merchants with designers churning out collections more frequently, steering toward a trend of seasonless designs. Known as ‘fast fashion’, it not only refers to designs that run from the catwalk to consumer but also from consumer to landfill with the U.S. alone sending 80 billion pounds of textile waste each year to landfills. The fashion carbon footprint (CF), the amount of greenhouse gases released in the manufacturing of new products, is second only to the oil industry, and is greater than all the international flights and maritime shipping combined. The garment industry leaves one of the largest water footprints (WF) on the planet. From field to factory, a staggering amount of water is used in the production of all garments and textiles making it the third largest user of water globally – nearly one-tenth - after oil and paper. And it’s also the second worst polluter of water after agriculture.
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The Butterfly Effect
So what is the real cost of the clothes in your closet? Do you have clothes that have hardly been worn? Clothes with tags still on them? Shelves overflowing? Take a look. Now, consider the resources and toxic effects that went into making each piece: 1. It takes over 2,000 gallons of water to produce two pounds of cotton. That’s enough cotton for just one pair of jeans and one t-shirt. 50% of all the fibers used to make clothes are cotton. While we’re at it, the growing of cotton accounts for nearly one-fourth of all the pesticides used globally. 2. 70-100 million trees are logged each year for fabric and rubber. 3. Nylon production releases nitrous oxide, a gas that is 300 times more damaging that CO2. 4. More than 70 million barrels of oil are used to make polyester each year. 5. Many countries where garments are made have loose regulations that allow toxic wastewater from the textiles to be dumped directly into rivers and oceans. 6. 90% of leather goods use highly toxic chemicals such as chromium to tan leather. 7. Washing one single polyester garment can shed 1900 individual microfibers into our water supply that ends up in the ocean.
In the U.S. alone, 80 billion pounds of textiles fills landfills each year. PHOTO: Ryoji Haya saka
fashion To Dye For
The Butterfly Effect
Would you slip on that fabulous cocktail dress if it caused cancer? That great ‘new’ smell that we breathe is caused by formaldehyde to prevent mildew, wrinkling and parasites during shipping–especially those shipped from China. Consumers should also be wary of any fashion labeled “easy care”, “wrinkle-free” or “shrinkage-free”. Azo dyes, which are used in black clothing and denim, have been linked to cancer. Flourinated chemicals, among the world’s most toxic, have strong evidence showing their long-lasting impact on the environment. Fashion brands continue to use them! Even though they know how toxic they are, they don’t have alternatives. India and China are two of the world’s biggest perpetrators of dumping untreated wastewater into streams and rivers. It can take up to 200 tons of water to dye one ton of fabric. That’s more than double the amount of water a human consumes in a lifetime! The World Bank estimates that 20% of the world’s pollution comes from fabric dyes and when leached into the water systems results in the death of marine life, ruining of soil, and poisoning of drinking water. PHOTO: Charles Etorome
fashion
What Can We Do?
The Butterfly Effect
It’s time to get creative and stop buying so many clothes! The solution will have to be led by both the consumer and the fashion industry, a team effort. As consumers we must become more aware of not just what looks good, but what IS good for the environment. Buy quality items that last longer and wear them more than a handful of times. Choose organic and natural fibers. Imagine owning the world’s largest closet AND helping the environment. Rent. Don’t own. We have embraced the rental world as we rent our homes, cars, music, and movies, to name a few. Rent the Runway, for example, a company known for leasing high-end dresses and attire, has now been valued at $1 billion. The RealReal is a luxury consignment store that sells everything from clothing to jewelry to home décor. Can’t afford a designer wedding dress? Rent one. It saves cash, space in your closet, and you can truly wear the dress of your dreams.
The World Bank estimates that 20% of the world’s pollution comes from fabric dyes and when leached into the water systems results in the death of marine life, ruining of soil, and poisoning of drinking water.
Model Examples
Many eco-friendly designers are making the shift to high-quality and sustainable fashions. Stella McCartney, known as ‘the queen of sustainability”, is a vegetarian brand, and uses no fur or leather, uses reengineered cashmere and ethically-sourced wool, organic cotton and recycled textiles.
PHOTO:Vishal Banik
fashion Rag and Bone has launched a denim-recycling program. After jeans are donated, the denim is recycled and turned into insulation for homes. Eileen Fisher has created a signature fabric that is dyed without hazardous chemicals and collaborates with environmental conservation initiatives.
The Butterfly Effect
Steph Gabriel is the founder of the swimsuit line Ocean ZEN that is made from recycled fishing nets and plastic.
Ocean ZEN
Startling Statistics About Our Oceans More than 640 tons of ocean debris enters the ocean each year. 300,000 marine mammals such as dolphins and porpoises die each year from entanglement in fishing nets. Over 1 million sea birds die from plastic ingestion each year.
Levi’s has a stringent commitment to sustainable denim by significantly reducing water use. Their goal this year is to make 80 percent of their products using a ‘water-less’ technique. They are also aiming to reduce their carbon footprint by 25%.
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Photo: Levi’s
fashion
Patagonia is ranked as one of the world’s most ethical companies, and is a source of inspiration for all to follow as they reject fast fashion by creating high quality, long-lasting apparel. They offer a repair and reuse program and even discourage customers from purchasing too many of their products. They collect and refurbish old gear, which is made of recycled products.
The Butterfly Effect
Clothes giant Zara just released a new eco-friendly collection in December 2019. Look for the ‘join life’ tag that means that that item was made from raw materials or recycled items. Kelly Slater, along with other fellow surfers, started Outerknown, a casual men and women’s wear line focused on sustainability. Everlane apparel and shoes launched a line of 100% carbon neutral leather trainers called Tread made of 54% less virgin plastic. In March 2019, the UN launched the Alliance for Sustainable Fashion, which will coordinate efforts to make the industry less harmful — reducing its negative environmental and social impacts.
Stella Mc Cartney on Sustainabiliy “Be mindful of your consumption. I think the one thing we’ve forgotten is that we make the choices. I think it’s really important to know what you’re consuming, to ask questions, to reduce your meat intake, to look at how you’re living your life and how that has an impact on the environment.” Stella McCartney Practice the five R’s: Raise awareness. Reuse. Recycle.Repurpose. Read labels. Look for brands and designers that are doing their part to protect our environment. Be a trendsetter and break the fast fashion habit because every decision we make impacts our planet. #shopsmart
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beauty The Power of Healing Through Smell
The Butterfly Effect
By Tara Owens
The most primitive of the senses smell, connects us to memories, emotions and instincts. Have you ever smelled a perfume or flower, and its immediate effect brought back a memory to your childhood? This is called neuro associative conditioning, a technique that can be used to ignite our body’s healing response.
...smell and emotions are closely linked... Many essential oils have profound effects on our body in many ways. Lavender, being one of the most popular essential oils known to help relax our state of mind, ease headache tension, help to heal minor burns and scratches, mild antiseptic properties, bugs bites and more. The combo of oregano, melaleuca, thyme is an incredibly powerful concoction proven to kill bacteria, fungal infections and help build our immune systems. Clove essential oil has been used for centuries to help fight infection and is also added to many toothpastes. Chamomile oil is great for any digestive problems. It helps with skin conditions like eczema and rashes. It’s also great diffused your kid’s bedrooms at night to help create a peaceful soothing atmosphere. There are endless ways to use essential oils for different types of healing. Smell and emotion are closely linked. The perfume industry develops perfume to bring out emotions in us like desire, joy, seduction, and tranquility. There is also the metaphysical properties of essential oils and how they affect our aura and energy vibration. Jasmine is known to stimulate creativity and attract spiritual love, peace and increasing sexuality. Honeysuckle sharpens intuition and also brings prosperity. Vanilla helps with emotional growth. Apricot is an aphrodisiac. Bergamot is protective. Osmanthus is the flower of prosperity. So maybe the next time you put your favorite perfume or essential oil on, know that it is doing more for you than you may think. Tara Owens is a veteran of the beauty industry and in 2017, decided to embark on her journey as a beauty entrepreneur co-creating luxury perfume company Seren Apothecary. Serenapothecary.com Photography: Mariana Schulze
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The most primitive of the senses, smell connects us to memories, emotions and instincts.
beauty
COVID Beauty Diaries
The Butterfly 90265 Magazine editors share their “Essential” beauty products during the quarantine - and these Effect powerhouse brands might be here to stay. Founder, Editor in Chief, Cece Woods
HOUSE OF LASHES - “This find was a goldmine. I am a complete convert to this brand (defecting from Sephora!)” Made from the most natural looking synthetic hair with a flexible band for comfortable wear. $15.00 Target.com L’OREAL MAGIC ROOT COVER-UP “I had a good inch and a half of stubborn greys to cover- up. That was no easy feat!” Magic Root Cover Up conceals grays in seconds for flawless roots. Get seamless coverage with our lightweight formula that leaves no smudging or sticky residue when dry, & that’s ammonia and peroxide free. $9.99Target.com
KISS ACRYLIC NUDE “Traditional manicures are gone forever for me. No waiting for my nails to dry! Just glue and go!” Easy to use and strong like salon acrylics but have a bubble-free, flawless finish and are thinner at the cuticle for a seamless look. $4.99 Target.com
THE ORDINARY AHA 30% + BHA 2% Peeling Solution - This miracle peel from cult budget brand The Ordinary offers deeper exfoliation also improves the appearance of skin texture and reduces the look of fine lines. $7.20 Ulta.com
RIMMEL STAY GLOSSY LIP GLOSS - Long lasting lightweight shine in Dorchester Rose give a natural dewy look to your lips (and even a little visual plump!) $4.69 Target. com
beauty
COVID Beauty Diaries
“There was a lot of time for reflection during COVID where the world as we know it changed over night, I am a huge believer that what you put inside your body is just as important as what you put on your skin.”
The Butterfly Effect
Beauty Editor Tara Owens
SKIN OMEGAS + - Made from premium, highly purified omega-3 fish oil and omega-6 from evening primrose oil, Skin Omegas helps maintain skin integrity and a healthy lipid layer for a smooth, luminous complexion. $107 dermstore.com
ELTA MD SPF 40 - Powered by hyaluronic acid, this face sunscreen plumps your skin with lightweight moisture, while micronized zinc and octinoxate shield skin from UVA/UVB rays to prevent the visible signs of environmentally caused aging. $29.50 dermstore.com
JANUARY LABS BRIGHTENING TONIC - all-inWILLOW BY SEREN DR SEBAGH SKIN APOTHECARY - Willow’s PERFECTING MASK - A purifying, one toning treatment that exfoliates and hydrates your enticing fragrance is composed anti-pollution mask that refines skin. This natural tonic is around Osmanthus blossoms, and refreshes the skin whilst prospecially formulated to support with refreshing top notes of viding a deep cleansing action. lemon, hints of gardenia and Suitable for all skin types, especial- skin without disrupting its pH balance to reveal a smooth, a kiss of sheer Jasmine. ly oily & combination. healthy glow. $24 credo.com $65 serenapothecary.com $59 saksfifthavenuecom
beauty
The Butterfly COVID Beauty Diaries “COVID gave a much needed break to our environment Effect and these eco-conscious brands are committed to sustainability and global awareness.�
Executive Editor Tammy Arlidge
COCONUT MOISTURIZING DAY CREME - Detoxifying benefits of coconut charcoal with the healing benefits of aloe, jojoba, and tea tree. Added DMAE for firming and toning. Hyaluronic acid and green tea help soothe skin. $23.99 Dermwarehouse.com
TIDES STRAW HAT BY BILLABONG - A lifeguard hat with punch, the Tides Destination seagrass full brim hat will keep the sun and elements away and celebrate your favorite spot. Designers have added a bright printed fabric under the brim and a wave logo woven patch. $29.95 Billabong.com, Becker Malibu
R*DDLE OIL - Formulated to mix with your personal chemistry and create a signature scent unique to you. Cruelty-free, vegan, and hypoallergenic. It is also free of parabens, phthalates, formaldehyde and is non-toxic. $50.00 Riddleoil.com
MONGO LIP BALM - Fair Trade Certified, Certified Organic. Exotic Mongongo Oil with Peppermint Essential Oil Lip balm with with a kiss of bliss! $5.00 Amazon.com
BEACH MYST AFTER SUN SPRAY - Reset and refresh your skin with this soothing beach mist. The combination of aloe, peppermint and lavendar helps hydrate sundrenched skin. $42 Thelyfestyleco.com Photo of Tammy Arlidge by Tim Horton
beauty
The Butterfly COVID Beauty Diaries “These are my absolute favorites that get me through the Effect
week feeling a little more perky, feeling the GOOD VIBES and are made as ethical and natural as possible.”
Lifestyle Contributor Ema Schultz
VEJO PORTABLE NUTRITIONAL BLENDER - Biodegradable health pods. All organic smoothies, matcha, & coffee. Yummy nutrition on the go. New favorite blend Glow for my skin. Use code 90265BU. $130 vejo.com
NORIKO SMITH HEALING MIST- Healing mist made with therapeutic essential oils of lavender and sage, cedar wood, quartz crystals, clear water and love. Made by friend and local Malibu massage therapist and healer, Noriko Smith.
GROWN ALCHEMIST - Anything Grown Alchemist. I first discovered through my Box of Style by Rachel Zoe. Now I am hooked on their organic natural skin care and body products. grownalchemist.com
ROSE QUARTZ FACE ROLLER - I got this in my Fab Fit Fun box. Fresh from the cold refrigerator, I use this to assist in lymphatic drainage and reduce swelling and puffiness and circulate blood. It feels sooooo good. $15 fabfitfun.com
OSEA UNDARIA ALGAE BOTANICAL BODY OIL - Just divine every time I use it. All products are natural, non toxic, cruelty free, vegan, and made in California from bioavailable minerals and nutrients found in seaweed and algae amongst other nourishing ingredients. osea.com
philanthropy
The Mending Kids. Saving Lives. Butterfly Dorothy Lucey shares her story of when 12-year old Effect
Sandra stayed with her family to recuperate after surgery and the powerful gift that Mending Kids has given to so many.
I have a black and blue mark. Actually it’s more purple and yellow. I dropped a box of Clorox wipes on my arm. The true pain was giving the wipes away. Isabelle Fox and I were dropping off boxes of wipes, PPE and scrubs from Grey’s Anatomy on Skid Row. I know Skid Row sounds dicey during the virus. But the scariest part was being her passenger in the U-Haul. Isabelle is the Executive Director of Mending Kids. She has many skills, but truck driving may not be one of them. When I first met Isabelle she was dressed as a sushi roll. It was the Halloween parade at Webster Elementary. Our kids were friends. Mending Kids has kept us friends. We’ve both been involved for over a decade. Mending Kids sends surgeons all Dorothy Lucey with over the world to mend kids and Selina in Addis Ababa to train doctors in developing Ethiopia. countries. We work in 66 countries…including the US. We have a Hometown Mission in LA. Twenty kids in need get free surgery in one day in LA. Year round, we bring kids from all over the world here for surgery. Many have recuperated in Malibu. A beautiful twelve-year-old named Sandra spent four months recuperating with my family. She was from a remote village in El Salvador. Her first day here we were on the 10 Freeway. I glanced over and saw her trying to open my car door. I screamed “Alto!”. Wasn’t sure if that meant stop or high. I pulled over. She opened the door and barfed. No one told me she’d never been in a car before. Sandra threw up in all the best places: at CNN, on
philanthropy
The Rodeo Drive. Eventually she got used to the car, the food (she wanted French FriesButterfly with every meal), and us. Effect
My son taught her how to skateboard and boogie board. My husband made her favorite foods. We nursed her through two surgeries. After the first surgery she asked for ‘hielo’. I ran to the store to get Jell-O. She (often) looked at me like I was crazy. Hielo means ice. We watched a lot of Barbie in Spanish while she healed. So my Spanish did improve. When she left, a piece of our hearts left with her. I got to see her in El Salvador. I was volunteering on a mission there. She came with me and soothed the kids who were having surgery. It was a trip filled with French fries and love. I’ve been on six missions with Mending Kids. I took my son on one to the Amazon Jungle in Peru. The bugs were almost the size of the kids at the clinic. My son was the interpreter for the families and our doctors. I was so proud. But for now our travels are on hold. At the very beginning of this virus our doctors knew PPE would be an issue. They asked us to change our mission. They asked us to mend America.
“When she left, a piece of our hearts left with her. I got to see her in El Salvador. I was volunteering on a mission there. She came with me and soothed the kids who were having surgery. It was a trip filled with French fries and love.”
Dorothy and Isabelle in a truck in Yantalo, Peru
The Mending Kids team in Ethiopia.
We’ve given away all the supplies we had and scoured the world for more. We’ve given masks to clinics in South Central that had none. We gave a ventilator to MLK Hospital because they had so few. When testing was set up in Malibu we worked with Dr. Lisa Benya and Sean Penn’s CORE Foundation. Sean has given generously to
philanthropy Mending Kids. He came to our first Celebrity Poker event and donated a substantial amount for our mission to Haiti. In gratitude we told him we’d name the trip after him. He said he’d donate more if we didn’t.
The Butterfly Effect
We donated supplies to CORE. We received donations from MedShare, Americares, and Jane Seymour’s Open Heart Foundation. We turned those donations into gloves, masks, face shields and PPE for the LA County Department Of Health Services. They supply our hospitals, clinics and help the homeless. They were thrilled with the PPE delivery, but they especially liked the wipes, and the scrubs. The scrubs came from our friends at Grey’s Anatomy.
Our hospitals are better equipped to deal with the virus because of donations you have made to Mending Kids. They once based an episode on one of our kids. Werkneh came here from Ethiopia when he was 10. He had 10 pounds of tumors on his hands. He had several operations and was here for almost a year. One day he went to visit Webster. He’d never been in a classroom. The teacher, Tracy Kooy and the principal, our beloved Phil Cott, let Wekneh attend Webster while he healed. Ms. Kooy called one day and asked if I’d read with Werkneh. I said, “What’s a Werkneh?” His hands were bandaged and he was holding the book upside down, but he went on to graduate from Webster. He continued his schooling in Africa. Now he’s back, starting his sophomore year at Azusa Pacific University. He inspires all of us, including the producers of Grey’s, who donated boxes of their old scrubs from the show. Our hospitals are better equipped to deal with the virus because of donations you have made to Mending Kids. Many of you have been on our Malibu Guild and have come to our Gala and our Come Home events. You have joined us on our Hike To Mend (which we will
philanthropy will be doing a virtual hike October 17-18th). And, most importantly, you have welcomed our kids in your homes. You have hosted and healed the children we brought here. Malibu has been the heart of Mending Kids.
The Butterfly Effect
We often say…we can’t save the world. But we can save someone’s world. And you have. I thank every one of our donors and volunteers. I’m checking that black and blue mark from the last time I volunteered. It’s looking very purple - the color of our Mending Kids logo. *Since 2005, Mending Kids have mended thousands of children in over 66 countries, including the U.S. To donate, volunteer, host a child, or refer a child, please log on to: mendingkids.org
Adopt Don’t Shop CAROLINE CUSUMANO Malibu resident and philanthropist Caroline Cusumano, regularly volunteers her time at Shelter Hope, the volunteer-based pet shop in Thousand Oaks created to aid shelter pet adoptions. Shelter Hope Pet Shop created by Kim Sill, is a unique, large scale business model, which aims to eliminate puppy mill pet shops in our malls across the nation. The rescue Caroline is holding in the photo is available: Yorkie mix, approximately 8 years old. Go to the website to see more rescues avaiable for adoption. 193 N. Moorpark Rd. East, Suite F Thousand Oaks, CA 91360 (805) 379-3538 shelterhopepetshop.com
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life
Emily’s Gift:
The True Story of Sherlock and Jackson By Ellen Shane
The Butterfly Effect
In 2012, two years following the tragic murder of our youngest child, Emily, here in Malibu, I had a vivid dream in which I literally saw a children’s book written by me. I saw the cover, turned the pages, reached “The End” and immediately woke up. The dream was like a message; I knew I had to write the story. It was very clear. The story relates what actually happened when Emily wanted a puppy so badly,despite knowing this could not be a reality in our household. The story is one with positive messages (don’t give up on your dreams, being responsible, etc.), and is one that any child would enjoy reading. It took many years to translate the story into the final, publishable version and there were people who helped pave the way to literally making my dream come true. I have an outline for six other books in the series; all true stories about our dogs. The illustrators are fellow Canadians, animators my husband knew. When I described the visions I saw in my dream, they captured them perfectly – it was uncanny! (I sent them photos of the dogs and our family to portray how we all look). I am currently working on the second book.
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All sales of the book help support our nonprofit charity, The Emily Shane Foundation’s SEA (Successful Educational Achievement) Program. SEA provides intensive and individual academic tutoring and mentorship, along with a focus on skills essential to success in school, and in life. We only serve disadvantaged middle school students who risk failure and could not otherwise afford this type of necessary support; all for the “cost” of each student participant performing one good deed per session. This embraces our “Pass it Forward” motto.
The Butterfly Effect
Emily herself had “learning differences” which made academic success a challenge. She fell in a “grey” area, not needing special education, but unable to perform to her level of knowledge and ability in the mainstream classroom. Following her death, I felt compelled to address the lack of a solution for children who fit this profile and who could not afford the outside support needed to succeed, which Emily was lucky to have. Due to the pandemic, the need for our work is greater than ever, as those who fit our profile are most significantly impacted. As our annual major fundraiser could not be held this spring, my hope is that sales of the book will help fill the huge gap in our budget. A Spanish version will be available soon. Please click this link to purchase either the English or Spanish: bit.ly/emilysgift The story will be entertaining to any children or grandchildren you know, and “providing the gift of learning by giving the gift of reading”. There is also an option to order books for nonprofits and organizations serving children. We provide a list of suggestions that are more local to LA, and a personal, preferred cause can be indicated too. To learn more about our nonprofit charity or to help support our work: emilyshane.org or email: info@emilyshane.org “Butterflies are our Foundation’s symbol. Unbeknown to us, at one time when Emily was younger, she had a nickname with one of her closest friends, and it was “butterfly”. (Her friend was “flower”.) Following her death, I felt that as butterflies represent transformation, they were an ideal symbol for our work in her memory. Whenever we see butterflies, it’s like a totem - a way to feel connected to Emily. This issue of 90265 Magazine being a “The Butterfly Effect” is so perfectly aligned to feature my book and our Foundation’s mission. - Ellen Shane
THE INVESTIGATIVE SERIES BY
The Butterfly Effect
FINDING MITRICE
The 10 Year Anniversary of the Day We Learned Her Fate By Cece Woods Editor’s Note: It was a long agonizing 11 months before family, friends and the Malibu community, ultimately learned the fate of Mitrice Richardson, who had gone missing after the Malibu/Lost Hills Station released her shortly after midnight on September 17th, 2009. Richardson had no car, cash, cell phone, or any other means to get her to safety. The troubling details surrounding her arrest, her time at the station and her subsequent disappearance, are the subject of a clue-driven, on-going investigation. On August 9th, 2010, Mitrice Richardson’s body was discovered by State Parks Rangers on a creek bed in Dark Canyon, just a mere 1.5 miles where she was allegedly last seen. Activist Ronda Hampton, who was close to Richardson, has spearheaded the decade long journey for justice and finding those responsible for Mitrice’s death. Hampton, a contributor with The Local Malibu, reminisced about the day Mitrice was found, and the extraordinary efforts by individuals to usher those close to her to the very remote spot where her body was found to honor and memorialize her.
The Woolsey Fire November 9, 2019, Point Dume Club, Malibuat approximately 8:30 a.m. Photo: Cece Woods
”It was August 9th, 2010 and I was just leaving a lunch date with my husband and daughter when I received a text message from Tashaka Starwell who was a volunteer with the Los Angeles County REACT (Radio Emergency Associated Team). The REACT Team is a volunteer organization that provides public service communications to individuals, organizations and governmental agencies in an effort to protect and save lives. In the message Tashaka stated that rangers had discovered partially mummified human skeletal remains in the
THE INVESTIGATIVE SERIES BY
The Butterfly Effect Monte Nido area. Concerned that it might be Mitrice Richardson, he met myself, Latice Sutton (Mitrice’s mother) and Lauren Sutton (Mitrice’s aunt) at the area which was used as staging for the media who was there to cover the story.
“I can still remember the anxiety of that day 10 years ago and I will never forget how overwhelming it was knowing that the body that was discovered on August 9th, 2010 was that of Mitrice Richardson.” Monte Nido area. Concerned that it might be Mitrice Richardson, he met myself, Latice Sutton (Mitrice’s mother) and Lauren Sutton (Mitrice’s aunt) at the area which was used as staging for the media who was there to cover the story. We met Tashaka Starwell early on in our search for Mitrice as he and his team had been very helpful in setting up searches and teaching us the ins and outs of mountainous searches, so it was rather serendipitous that he was monitoring the radio on the day her remains were discovered. When we arrived at the location at approximately 3pm,Tashaka was already there to greet us and explain what was going on. Tashaka ensured that we understood all that was occurring at the site and served as a liaison between us and law enforcement. Chip Croft was also there at site on the day Mitrice Richardson’s remains were discovered. Chip had already volunteered hundreds of hours in searching for Mitrice, talking to community members,
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THE INVESTIGATIVE SERIES BY
The Butterfly Effect speaking at council meetings and often times offering comfort during the long endless searchers and flyer distributions. When it became clear that we needed more media coverage to encourage more searchers to volunteer, Chip began video taping our efforts and uploading them on social media to inform the public of the circumstances of her missing status. Eventually that video footage was compiled into a documentary, Lost Compassion, which chronicled our search for Mitrice.
As efforts continue to fight for justice for Mitrice and find those responsible for her death, I have to remember that there are good people in the world...countless others who devoted so much time and energy in seeking justice for Mitrice. I can still remember the anxiety of that day 10 years ago and I will never forget how overwhelming it was knowing that the body that was discovered on August 9th, 2010 was that of Mitrice Richardson. While there was some relief in knowing that she was no longer alone in the canyon, the pain that she was gone was almost unbearable. My memories of the pain of that day are often softened by knowing that complete strangers like Tashaka and Chip were so concerned about the life of someone they did not even know that they would devote endless hours in an effort to bring her home. As efforts continue to fight for justice for Mitrice and find those responsible for her death, I have to remember that there are good people in the world like Tashaka, Chip and countless others who devoted so much time and energy in seeking justice for Mitrice. I have to remember that Mitrice’s life touched many people in the most positive of ways and that her life had and has meaning. I have to remember these things so that my view of human nature is not tainted by the instances of negativity of the situation but focused on the overwhelming amount love that has been shown to Mitrice, even now, ten years later.” The 10-year anniversary of Mitrice Richardson’s disappearance, and the press conference at the Lost Hills Sheriff’s Department on September 17th, 2019, proved to be a pivotal time in the relationship between family and friends of Richardson, Malibu and surrounding communities, and the Los Angeles Sheriff’s Department. The outcome of the press conference prompted The Local Malibu to release new information to the public (already in the hands of the Sheriff’s Department), of alleged crimes committed under the color of authority that occurred at the time of Richardson’s disappearance. READ MORE on thelocalmalibu.com
THE INVESTIGATIVE SERIES BY
The Butterfly Effect “Can’t wait for tomorrow cuz I’m livin’ for today as if it were my last, but just in case I’m blessed to see tomorrow, gotta make sure I didn’t mess up too much today.” - Mitrice Richardson :: gospel ::
Artist: Lauren Thielen
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life
LIFE DURING COVID How To Find A Good Divorce Lawyer
The Butterfly Effect
By Joy Dracup Stanley ESQ and Brittany Dracup ESQ
Photo by Kelly Sikkema Divorce has long been ranked one of the most stressful and traumatic experiences of one’s life, second only to the death of a child or loved one. One of the most unfortunate aspects of divorce is that your spouse in many cases wields the power to make your life a living hell during the process. Therefore, it is critical that you find an attorney who can defend and creatively protect you in the event you have a litigious/nasty divorce. A good divorce attorney serves two primary functions – that of the tough advocate, and that of a strong counselor. A tough advocate will think outside the box in presenting you with all of your legally available options. A strong counselor will educate and advise you of the potential consequences of each option from a comprehensive standpoint – a cost-benefit analysis that considers not only the price of your case plan and your goals, but also the impact your choices will have on your family post-divorce. Whether you are looking to settle or go to trial, a good divorce attorney will be able to guide you down either path.
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life Referral from a Fellow Divorcee
The Butterfly Effect
The best way to find any professional in the service industry is to get a “direct referral.” This does not necessarily mean a referral from someone who just knows the attorney personally. A “direct referral” as used herein is a referral from someone who has personal experience with that attorney’s services in their own divorce, or other family law matter. There are three things a client will remember about their attorney at the end of their divorce case – How much it cost, how long it took, and most of all, how well they fared in the outcome. In family law, no matter how good the attorney, it can sometimes be difficult to find a happy client when all is said and done. A client’s heightened emotions combined with the high price they have to pay for one of the most difficult experiences of their life, can result in a pyrrhic victory. Hence, one of the best ways to find a good divorce lawyer is through a client who was happy with their divorce lawyer at the end of the game.
Divorce has long been ranked one of the most stressful and traumatic experiences of one’s life, second only to the death of a child or loved one. Referral from Another Family Law professional
Another good source for a “direct referral” is anyone who has worked in family law, including paralegals, legal assistants, file clerks, or even another family law attorney. In the unlikely event that you find an attorney who is too busy to work on your case, ask them if they have a referral. It is a good sign if an attorney is being referred to you by another family law professional, because that likely means they have had a good experience working with them and respect their work. When dealing with two dueling spouses, the last thing you need is an attorney that will pour gasoline on that fire. If you know of anyone who works in family law, that person would be another good source for finding your divorce lawyer.
Referral from a Therapist, Accountant, Real Estate Appraiser, or Private Investigator
Family law attorneys frequently work with many professionals outside family law, such as therapists, accountants, real estate appraisers, and private investigators. Therefore, if you know of someone who works in these professions, they would be another good source to get a “direct referral” for a good family law attorney. The key for referrals is to find someone who has personal experience with your prospective attorney’s work and/or services.
Referral from a Therapist, Accountant, Real Estate Appraiser, or Private Investigator
Family law attorneys frequently work with many professionals outside family law, such as therapists, accountants, real estate appraisers, and private investigators. Therefore, if you know of someone who works in these professions, they would be
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Therefore, if you know of someone who works in these professions, they would be another good source to get a “direct referral” for a good family law attorney. The key for referrals is to find someone who has personal experience with your prospective attorney’s work and/or services.
Beware of Attorneys with the Pitbull / Shark Reputation
The Butterfly Effect
There are many who believe a good lawyer is vicious and aggressive. However, contrary to popular belief, the “Pitbull” or “shark” attorney is not necessarily doing you any favors. The California Family Code, as well as the Code of Professional Conduct, are designed to encourage settlement between the parties in a divorce, and civility and professionalism between opposing attorneys. Therefore, before going to court on an issue, the attorneys (on behalf of the parties) are required to “meet and confer,” or negotiate, in an attempt to settle the matter without the court’s intervention. If an attorney achieves the reputation of being vicious or aggressive, this typically means they are highly litigious, and do not communicate with their client or the opposing party in a way that encourages negotiations. They make more money by being difficult when it will not necessarily get you what you want. This type of behavior, if proven in court by your spouse or their attorney, can cause you and/or your attorney to be sanctioned. Judges do not appreciate ill-behaved attorneys, and the courts have become less and less tolerant of those who exhibit unprofessional behavior and cause irresponsible litigation. Thus, be wary of the attorney with the “Pitbull” / “shark” reputation in your search. Do not misunderstand. You need a tough attorney, but an infamously difficult and nasty attorney, more often does not achieve your goals. The smarter attorney is not so obvious.
the courts have become less and less tolerant of those who exhibit unprofessional behavior and cause irresponsible litigation. Certified Family Law Specialist
A Certified Family Law Specialist is not necessarily the better choice. There are many top family law attorneys, and even “famous” family law attorneys, who are not Certified Family Law Specialists. Officially, the Family Law Specialist Certification became a permanent program under the California State Bar in 1985. However, family law attorneys did not really start to see very many Certified Family Law Specialists until the late 90s, and even then, the program was not taken seriously. Hence, many of the best family law attorneys in the game right now are NOT Certified Family Law Specialists because the certification was either not in existence, or new after they had already been in practice for many years. Thus, a Certified Family Law Specialist is not necessarily the better choice.
Check the State Bar Website
A great place to obtain raw data on your prospective attorney is the California State Bar website (just Google, “California attorney search”). The California State Bar holds valuable public information you will unlikely find in an attorney’s bio on their firm website. Along with an attorney’s contact information law school, and bar admission date, the California State Bar provides information as to whether an attorney has ever been professionally disciplined or had their license suspended.
life
Size Doesn’t Matter – The Big Firm v. The Boutique Firm
The Butterfly Effect
Contrary to popular belief, a bigger law firm is not necessarily going to get you better representation in your divorce. If you are being represented by a big family law firm, this does not mean you have more attorneys working on your case. The structure of a big family law firm really only consists of a large cluster of boutique firms – it is typically split up into different teams of no more than three (3) attorneys. Very few cases in family law need more than two or three lawyers working on them at any given time. Any good boutique firm will be able to always supply whatever a case needs no matter how big that case becomes. The large majority of family law firms, even some of the most successful firms, have three or even two attorneys with staff and law clerks.
Don’t Be Afraid of A Higher Hourly Rate
Do not shy away from an attorney because they have a higher hourly rate. This can be huge mistake. Good attorneys work with at least one or more associates that have a lower hourly rate. Choosing an attorney because they have a low hourly rate, can be one of the most expensive decisions you make in choosing your lawyer. For example, you can hire a lawyer who is $350 an hour, and they can take twice as long to do the work. They are also not as good as the higher rated attorney. This also results in paying more or even worse, needing to hire a better attorney later to fix the mistakes of the cheaper attorney. This is a common problem in family law. An ineffective attorney can really mess up your case in irreparable ways. Therefore, take heed when you choose your attorney based on their hourly rate. We all know that you often get what you pay for, and in law that is almost always the case.
Do Not Be Afraid to Change Attorneys
If you have already hired a divorce attorney and are unhappy with their services, you should know that it is very easy for a good lawyer to take over an existing case without much expense. Clients are often afraid to leave a lawyer that they are unhappy with because they think it will be too hard for a new lawyer to come up to speed on the facts and history of the case, or that it will cost too much to do so. This is absolutely not accurate. A smart, efficient, and competent attorney will be able to take over even the biggest mess of a prior attorney with ease. You will end up paying a lot more staying with a bad attorney than you will switching to a new one. Joy Stanley Family Law (424) 252-4252 joystanleylaw.com Joy Stanley Law Corporation is one of the preeminent family law firms in Los Angeles. For over twenty-five years, the firm has been dedicated to exceeding client expecttions with client representation at the highest level.
Brittany Dracup became a member of the California Bar in May 2018. Prior to her admission to the California Bar, Brittany worked in the field of family law as a paralegal and legal assistant for over 5 years. Brittany currently practices family law in San Diego.
2020
PROTECT AND SERVE
The Butterfly Effect
During not one, but two states of emergency, LASD’s powerful local presence was unprecedented and awe-inspiring By Cece Woods
The last seven months has been far from business as usual for the Los Angeles Sheriff’s Department and locally, the Malibu/Lost Hills Station serving Malibu and four surrounding communities. The civil unrest following the death of George Floyd and the subsequent Defund the Police movement, created a very unstable environment for the future of public safety. The very public power play between Sheriff Villanueva and the L.A. County Board of Supervisors thankfully did not impede the Sheriff from ensuring our area was well staffed with personnel after beach communities were inundated with visitors ignoring health and safety directives at the start of the pandemic. Villanueva increased manpower yet again after threats of violence were anticipated - and some direct threats to affluent areas, including Malibu, were posted online. As if the economic devastation from the pandemic wasn’t enough, Sheriff Alex Villanueva was forced to summon the National Guard after rioting and looting escalated to dangerous levels destroying businesses all over L.A. County. Locally, Chuck Becerra took over the Acting Captain position in February 2020 after multiple high profile incidents of mismanagement. Under former Captain Matthew Vander Horck, deputies were caught disseminating pictures of the Kobe Bryant crash, as well as mishandling a sexual predator case in Malibu which made news reports after the station failed to distribute a bulletin warning the community a predator was on the loose.
2020 Those incidents led to the transfer of Vander Horck, who was selected by City Managers after a series of interviews in the captain selection process the Sheriff established with contract cities after he took office. Becerra was Acting Captain before Vander Horck and was placed in back in the position at Lost Hills upon Vander Horck’s dismissal.
The Butterfly Effect
Faced with not one, but two states of emergency, the pandemic and civil unrest, Sheriff Villanueva made another extraordinary move in the name of public safety. The Sheriff suspended the lengthy Captain selection process with contract cities in order to establish permanent leadership and stability at multiple stations including Lost Hills. This important move was meant to bring more stability to their communities during these unprecedented times. Sheriff Villanueva’s strong leadership will be further evident as the newly promoted Captains can now focus on servicing their communities without the threat of transfer and strategize to provide the highest level of public safety for their areas during this time of uncertainty.
“During the twin crisis imposed on the LASD by the pandemic and civil unrest, we need stability in our leadership ranks. Marina Del Rey, Lost Hills, and Community College commands are now better led by the appointments of Captains Johnson, Becerra, and Rubio. The community stands to gain from the outstanding performance of all three captains during these uncertain times.” BELOW: Sheriff Villanueva instructing his troops. Right: Captain Becerra preparing deputies for potential civil unrest in our area.
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2020
Sheriff Villanueva also promoted long-time station member Jim Braden to Lieutenant during the pandemic, and in an unprecedented move, allowed Braden to remain at Lost Hills (customarily LASD tranfers newly promoted personnel to other stations who need those positions filled).
The Butterfly Effect
Lt. Braden has been with the station for decades and currently serves as the Malibu Liasion. His potential transfer would have been a tremendous loss to the station. Sheriff Villanueva recognized Braden’s valuable efforts working with the community making the decision to keep him at Lost Hills to solidify a strong command staff. With the addition of Operations Lt. Hector Mancinas, who transferred to Lost Hills in October 2019 in a switch with the West Hollywood station for Lt. Jennifer Seetoo, the Lost Hills station is performing at its highest level in decades. The Sheriff also went above and beyond to ensure coastal communities under his purview were well protected, which included a suprise visit to Zuma Beach during the first holiday weekend during the pandemic after beaches were re-opened to the public. A few weeks later, he made a visit to 69 Bravo Helistop (which is a command post and filling station for LACOFD water-dropping helicopters.) to prepare for a potentially dangerous fire season during Santa Ana wind events just around the corner. All in all, we saw an an immeasureable and awe-inspiring police presence in our community, positioned to protect and serve during very unsettling and chaotic times.
LASD exhausted every mode of tranportation to patrol our coastline during the pandemic. Here are the highlights from the last 7 months
The 2020 Lasd Malibu/Lost Hills Beach Team. These are some of the core group who were out on the ATVs patrolling the beach. Arrests included gang members and violent criminals for felony assault and drug possession. Photo: Cece Woods
Bird’s eye view of majestic Point Dume with LASD Aero Division in Air 11. Photo: Cece Woods
2020
The Butterfly Effect
LEFT: 69 Bravo Helistopt in action during the Topanga Fire September 8th, 2020. BELOW LEFT: Sheriff Villanueva, Undersheriff Murakmai, Captain Becerra, Lt. Mancinas, Deputy Cerveny, #3 in charge at LACOFD Anthony Marrone and myself at 69 Bravo Helistop as Sheriff Villanueva toured the facility to get familiar with the command post as a critical time during fire season approaches.
RIGHT: Sheriff Villanueva with the community member who worked with LACOFD to create the 69 Bravo command post in Topanga for emergency operations, including a filling station for Airhawk helicopters. Photos this page and opposite page: Cece Woods
Bird’s eye view from Rescue 5 surveying Woolsey burn area and re-growth.. LASD Reserve Mounted Patrol Unit patrolling Zuma Beach. This reserve unit donates their time and is not a part of the LASD budget.
BELOW: Sheriff Villanueva (center), Lt. Jim Braden (left) and Captain Chuck Becerra (right).
LEFT: Malibu Search and Rescue’s David Katz and Captain Chuck Becerra at Zuma Beach.
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CONTRIBUTORS TAMMY ARLIDGE
The Butterfly Effect
Tammy Arlidge, 90265 Magazine’s Executive Editor, is a talented writer who’s been digging her toes in Malibu for over twenty-five years. Hailing from the Deep South, Tammy made the pilgrimage west by way of the entertainment industry, working on the box office hit “Forrest Gump”. Tammy is a passionate storyteller (with a sweet southern twang) not to mention a sucker for romance and a good Cabernet, Tammy is also the author the renowned blog UnWinedinMalibu. By day, Tammy is a real estate agent for Pinnacle Estate Properties and takes pride in presenting the most beautiful properties Malibu has on the market. When she isn’t writing and raising her teen daughters (more than a full-time job), she’s playing a mediocre game of tennis or hiking in the beautiful hills above Malibu. instagram: @unwinedinmalibu
EMA SCHULZ Lifelong Malibu resident Ema Schulz joins the 90265 Magazine team as Contributing Lifestyle . Ema is a committed Buddhist, mother of identical twin sons, and wife. Her diverse background experience includes Artists Management, Marketing, PR, Video and Film Production, Studio and Live Entertainment, and Philanthropy. Having recently lost their family home in the Woolsey fire in 2018, Ema has a deep perspective and appreciation for what is important in life which is why her motto is always to “Cycle Up!” If you know Ema, then it’s no surprise her nickname and Brand image is the one and only “Mama Good Vibes” . And nothing excites us more than bringing Ema’s Mama Good Vibes to life on the pages of Malibu’s authentic lifestyle magazine.
instagram: @mamagoodvibes
SHAWNA RENEE Healing Facilitator Shawna Renee began her career in the wellness world almost a decade ago. When she is not at home on the North Shore of Oahu spending time with her children Te’a and Tai, Shawna enjoys traveling the world empowering individuals to take better care of themselves through the power of crystal healing and essential oils. Follow her journey: shawna-renee.com instagram @magikal_energy
CONTRIBUTORS MITCH TAYLOR
The Butterfly Effect
Seven-year-old Mitch Taylor stepped off a plane from Illinois and paddled out at Santa Monica on a second-hand board. Self-taught and obsessed, he’s been surfing ever since. Taylor lives in Malibu with his wife and three children. When he’s not traveling the world with his private surf clients in search of the perfect wave, you can find him in the water or at Becker, the Malibu surf shop he’s managed for over 25 years. Instagram: @mitchtaylor007
DOROTHY LUCEY
Dorothy is a Podcaster, a Professor, a Philantopist and a Paddle Boarder. She’s a three time Emmy winning TV Host. She has reported news on both coasts, and hosted Good Day LA for two decades. Her Podcast with her Good Day LA cohosts is called OK LA. She has taught Broadcast Journalism at Pepperdine and The Dodge School of Chapman University. She’s traveled to Africa, Asia, Central and South America volunteering on medical missions for Mending Kids. She’s been on the Board of Mending Kids for 10 years. She has been honored twice by the charity. The Alliance For Woman in Media, The Good Shepard Shelter, The Downtown Women’s Center, The Special Needs Network and the Hollenback PALs have also honored Dorothy for her work with The Good News Foundation.
Instagram @Dorothy_Lucey Twitter @DorothyLucey
She loves writing, teaching, her family and floating away on a paddleboard.
TARA OWENS At the tender age of 15, Tara Owens became a world class model traveling the globe.Thus began her love affair with the beauty industry. After working for several publications as a beauty editor, Owens decided to embark on her journey as a beauty entrepreneur starting a high-end luxury fragrance company, Seren Apothecary with best friend and business partner Amelia Fleetwood. Tara moved to Malibu in her late twenties to raise her daughter Lilly and has been involved in the community ever since. When she is not working, she enjoys her other passion; her horse Eddie, and competing in the reining world. Instagram: @serenapothecary and @camribeauty
THE MAKING OF THE ISSUE VOLUME 2 ISSUE 2
CLOCKWISE: The LASD 2020 Beach Team. Sign of the times. Beauty editor Tara Owens and EIC Cece Woods during the lockdown. Unprecendented public safety alert. 2020 the movie, stranger than fiction. Local protests in support of BLM. Marcos, Mikey and Luis COVID style. Exec. editor Tammy Arlidge, lifestyle editor Ema Schulz and EIC Cece Woods “sneaking in an Editor’s meeting. “Surfing is not a crime”” tagged on the Surfrider Beach wall.
THE MAKING OF THE ISSUE VOLUME 2 ISSUE 2
CLOCKWISE: 11th anniversary of Mitrice Richardson’s death on September 17th, 2020 at Inglewood Cemetary, her final resting place. PCH closed for months. Deputies sniffing a little slice of heaven, Beauty editor Tara Owen’s brainchild Bramble by Seren Apothecary. Staying in was the new going out. Surfer arrested for trespassing. Protesters at PCH and Webb Way. Filming a docu-seriesduring COVID.New LASD Lost Hills station Captain Chuck Becerra receiving his mother Irma’s Captain’s Bars. Irma Becerra was also a Captain with LASD from 2004-2007. Protester Daphne Anneet in support of Equal justice.
PA RT I N G S H OT All dressed up and no where to go... The pandemic may have taken the steam out of our social life, but that didn’t stop this beauty from glamming it up for a day at the beach.
MODEL: Jenefer Taylor, insta: @jenefertaylor Photographer: Laren Newman insta: @laurenlnewman
The Butterfly Effect
MISSING LINKS
THE INVESTIGATIVE SERIES BY
unanswered questions in the death of linkin park front man chester bennington
#CHANGE