Product
Graphic Design
Industrial Design
Logotype_Packaging_Page Layout_Print Advertisement
Web Design
Website_User Interface_EDM_Banner
Brand Identity_Brand Positioning
Visual Design
YIJEN LIN
The Design Portfolio of 2011 to 2015
Photography
Art
I’m Yijen, a visual designer from Taipei, Taiwan. ABOUT 00.
林 宜 臻 Yijen Lin 台灣, 台北市 Taipei, Taiwan 886 917968282 pixie4350123@gmail.com https://issuu.com/92530
EDUCATION
01.
September 2008 - June 2012
大同大學 工業設計學系 / 學士 Tatung University Industrial Design, Bachelor Degree
WORK EXPERIENCE 02. June 2010 - September 2010
好米亞股份有限公司 產品設計實習生 Hoomia Co., Ltd. Product Design Intern (full time intership )
July 2011 - July 2012
元華創意股份有限公 司 平面設計助理 Aurum Glory Creative Co., Ltd. Graphic Design Assistant
October 2012 - February 2015
大豐資訊股份有限公 司 視覺設計師 X-selecting Co., Ltd. Visual Designer
DESIGN EXPERIENCE 03. November 2011
跟 著 我 去 旅 行 吧！ 屏 東 美 術 館 展覽主視覺設計 Travel with Me. Pingtung Art Museum Visual Identity Design of the Exhibition
May 2012
第三十一屆新一代設計展 產品設計類 31st Young Designers’ Exhibition Products Design
No.01
BRAND IDENTITY
06
27 Yi Xiang Zhai concentrated chicken essence
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Lao Lin Ji
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Nanmen Din Sum
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Good Fruits
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Travel with Me to the nature in the museum
01
Yi Xiang Zhai Concentrated Chicken Essence Brand Identity
Client
逸湘齋-滴雞精 Yi Xiang Zhai
2013-14
Logotype Package Layout Website Print Ad
Description 逸湘齋為台北市南門市場內的著名食補名店，成立三十餘 年，除了是饕客信賴的美食大廚外，更逐漸成為食療養生諮 詢的專家。近年，為了體貼現代都會人的繁忙生活，研發專 門的滴雞精食譜，以黑羽土雞熬煉出滴滴精華，再用專業的 技術以高溫壓滅菌包裝製成，方便攜帶，加熱即食，隨時都 能養生滋補的滴雞精。
Established for 30 years, Yi Xiang Zhai is becoming one of the most famous food shops in the Nanmen Market. It features nutritious herbal cuisine and gradually more and more people thought they are experts of meedicinal cuisine. In order to attend busy modern men, Yi Xiang Zhai developed the special concentrates chicken essence recipe. Then using high processing techniques for package, it is easy to carry and prepare to heat up. People can strengthen their health and nourish their bodies anytime.
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南門市場逸湘齋 - 滴雞精 Yi Xiang Zhai - Concentrated Chicken Essence 品牌視覺設計 Brand Identity
Logo, Package, Graphic design, Print advertisement ( newspaper )
06
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07
南門市場逸湘齋 │ Yi Xiang Zhai 官方線上購物網站 Online Shopping Website
Layout, Web design
page.
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南門市場逸湘齋 X 愛料理 │ Yi Xiang Zhai X icook 活動網站 Event Campaign Website
Layout, Web design
page.
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02
Lao Lin Ji
Brand Identity
Client 老林記
Lao Lin Ji
2014
Logotype Layout Website
Description 有感於都市生活的快速步伐，飲食習慣的改變，大眾趨向 選擇簡單且快速的速食食物。為了讓都會人有更多養生的 選擇，老林記將蔬食料理推陳出新，選用新鮮食材，搭配 對身體有益的簡單料理，讓都會人在日常生活中也能容易 的吃 到 高 品質 的 蔬 食 料 理 ， 並更能懂得飲食的最美之處。
Our modern lifestyle has forced many to resort to unhealthy food habits. People tend to prefer a quick meal such as junk food and fast food. In order to give more healthy food choices for modern people, Lao Lin Ji has developed new delicious vegan meals. These vegan dishes are good for our bodies and help us maintain good health, including fresh vegetables and a variety of nutrient rich foods in meals. It can be easy to make people have a healthy diet with high-quality foods in daily life.
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老林記 │ Lao Lin Ji 形象網站 Brand Website
Layout, Web design
15
03
Nanmen Dim Sum Brand Identity
Client
南門點心坊
Nanmen Dim Sum
2015
Logotype Layout Website
Description 廿個年頭走過，經歷兩代的麵點師傅向前輩苦學到道地廣式 點心，已擁有了二十年的揉麵手勁。在內餡上使用鮮蔬肉 材、精選原物料、堅持烹調的細節過程，造就出正宗廣粵茶 樓的麵點和經典港式點心，傳承獨樹一格的粵式文化。 沏壺香茶搭配蒸籠點心，繼續漫天暢談，饗食度日。
After 20 years, the Dim Sum chefs already had learned the Cantonese dim sum and intricate skills from masters for two generations. Careful selection of fresh ingredients, attention to detail in food preparation, fine-tining of the cooking process and seriving the food in the best possible way. The Nanmen Dim Sum uses traditional ingredients and skills to give people the opportunity to experience a classic charming Cantonese dim sum culture. Now spend a lazy afternoon, sipping tea and feasting on the innumerable assortment of dim sum.
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南門點心坊 │ Nanmen Dim Sum 形象網站 Brand Website
Layout, Web design
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04
Good Fruits
Client
Brand Identity
良品嚴選計劃
X-selecting Co.
Logotype Layout Website
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2015
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Description 走訪台灣角落，不間斷挖掘台灣味，嚴選專屬于台灣的好果 物。一顆顆紅通飽滿的果實，都是每位果農們細心照料、用 心研發和堅持技術的養成，才能成就出如此高品質的果物， 因此所有的價值，除了來自於美味，更重要的是每一位農夫 們的認真堅持。
Taiwan is known worldwide as a paradise for fruit lovers. Good Fruits main aim is exploring the extraordinary local Taiwan’s farmer. They engage in the work of breeding plant varieties, improve cultivation techniques and most important of all is they have devoted all their energies to growing high quality fruits. For them, the main value of the fruits is not just being tasty but insisting on taking their farm seriously.
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好果物 │ Good Fruits 形象網站 Brand Website
Layout, Web design
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05
Travel With Me! To the Nature in the Museum Visual Design
Client
元華藝術空間
Aurum Glory Art Space
2011
Visual identity Poster Invitation card Exhibition print EDM
Description 伊曼努爾·康德：「藝術就是可溝通的愉悅。」美術館、博物館 不再是以往藝術品最終的存放展覽場所。本展以當代藝術與美 術館的新關係演變為訴求，以1960-1980年代為主的台灣藝術 家們，從各自不同時空背景、成長經驗，集結各自心中的創作心 路，讓大眾進入他們的藝術世界，與藝術互動，去遊歷意在言外 的新境界、新體驗。以此為概念延伸將美術館的展演轉化為旅行 的意象，旅行的思維不只是透過地點的移動，另有體驗相異文化 和生活環境的衝擊。
“Arts as communicable pleasure.” by Immanuel Kant. The museums and fine arts museums are not just a storage space for works of art in the end. This exhibition is aim to expolres the new relationship development between contemporary art and museums. It consists of several artists from 1960s-1980s, through from their different life experiences and personal encounters that lead visitors to get inside their art and interact with art. The concept of travel on exhibition is based on this ideas and extend its meaning. A journey is not just travel to other place, but also experience the diverse culture and the shock of the different environment.
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跟著我去旅行吧! 美術館裡的遊山玩水
Travel with Me! To the Nature in the Museum 海報 / 展覽內容輸出物 / 邀請卡
Poster / Exhibition print / Invitation card Identity, Layout, Graphic design
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跟著我去旅行吧! 美術館裡的遊山玩水
Travel with Me! To the Nature in the Museum 網路媒體宣傳 EDM
Layout, Graphic design
page. 跟著我去旅行吧! 美術館裡的遊山玩水
Travel with Me! To the Nature in the Museum 海報 / 展覽內容輸出物 Poster / Exhibition print
Layout, Graphic design
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No.02
GRAPHIC DESIGN
30
43 Print Advertisement ; Newspaper Nan men traditional market, Yi xiang zhai, Mu yu hua, Cih yang food, Kuai che shop.
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Print Advertisement ; Magazine Nan men traditional market, Drinks, Mr.Napolen, Li jia, He xing shanghai
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Logotype Nan men market, Yi xiang zhai, Lao lin ji, Nanmen dim sum, Trao festival, Fruity selecting, Good fruits, Can venus, X-selecting
01
Nanmen Market Print Advertisement [ Newspaper ]
Client
南門市場
Nanmen Market
Description 南門市場為台北市歷史悠久的傳統市場之一，地下一樓及地上一、二樓共三層，一樓市場內 有各種道地的功夫菜名店，無論是上海小點、廣粵茶點、肉乾、或是熟食及粽子，都是不可 錯過的美食。有鑒於今時多媒體的興起，希望能藉由平面與網路媒體的宣傳，進而了解台灣 傳統美食小吃。 Nanmen Market is one of the most historic wet market in Taipei. The market comprises 2 floors above ground and 1 floors underground. There are many famous food stalls on ground floor selling wide variety of local cooked food that prepared in different ways.It has a lot of delicious food you can’t miss, such as chinese pastries, dim sum, bak kua, sausages, cooked food or rice dumpling. Because of the rise of the internet media nowadays, the Nanmen market hopes to use press and network media to promote the chinese tradioional gourmet snacks to everyone.
2012-14
Layout Graphic design Print Ad
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牛雜大王 │ Cih Yang Food 逸湘齋 │ Yi Xiang Zhai
快車肉乾 │ Kuai Che Shop 慕鈺華 │ Mu Yu Hua 報紙宣傳廣告 Print Advertisement on Newspaper
Layout, Graphic design
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02
Nanmen Market, Mr. Napolen, Drinks Print Advertisement [ Magazine ]
Client
南門市場、橡木桶、上海合 興、拿破崙先生、立家
Nanmen Market, Drinks, Mr.Napolen,He Xing,Li Jia
端午節宣傳 │ The Promotion of Dragon Boat Festival 明信片 Postcards
Layout, Graphic design
2013-14
Layout Graphic design Print Ad
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輕食米粽慶端午 │ Eating Vegetarian Rice Dumplings To Celebrate The Dragon Boat Festival 雜誌內頁廣告 Magazine advertising
Layout, Graphic design
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希臘冷壓初榨橄欖油 │ Drinks - Kalliston Extra Virgin Olive Oil 雜誌內頁廣告 Magazine advertising
Layout, Graphic design
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拿破崙先生 春日午茶 │ Mr.Napolen - Afternoon Tea in Spring 雜誌內頁廣告 Magazine advertising
Layout, Graphic design
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上海合興 蘇式月餅 │ He Xing Shanghai - Suzhou Style Mooncake 雜誌內頁廣告 Magazine advertising
Layout, Graphic design
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立家 吃一粽吃一桌 │ Li Jia - A Grand Banquet on The Dragon Boat Festival 雜誌內頁廣告 Magazine advertising
Layout, Graphic design
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03
Logotype
Type Design
Client
2012-15
南門市場、逸湘齋滴雞精、老林記、南 門點心坊、芋見好味、果然淨、良品嚴 選、好果物、輕盈美學
Nanmen Market, Yi Xiang Zhai,Lao Lin Ji, Nanmen Dim Sum, Trao Festival, Fruity Selecting, Good Fruits, Can Venus,X-selecting
A1
A2
逸湘齋 - 滴雞精 │ Yi Xiang Zhai - Concentrated chicken essence 老林記 │ Lao Lin Ji Typography / Logotype
Logotype
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B2
B1
B3
南門市場 │ Nanmen Traditional Market 南門點心坊 │ Nanmen Dim Sum 芋見好味 │ Taiwan Taro Festival Typography / Logotype
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C1
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好果物 │ Good Fruits - Your daily vitamin 果然淨 │ Fruity Selecting Typography / Logotype
C1
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良品嚴選計劃 │ X-selecting Co., Ltd 輕盈美學 │ Can Venus Typography / Logotype
D2
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Thank you for your attention.