8/3to8/9
park | paver program
Weekof
IMPACT REPORT north park mini
SALES
Week of 8/3 to 8/9
Weekend of 7/31 to 8/2 = $35,525
August 5th = $46,140
August 7th = $49,525
+ In addition to the digital marketing stats provided, 80 hand crafted emails have been delivered to North Park Business and community supporters.
TheNorthParkMiniParkPaverProgramwasestablishedtocelebrate thecommunityandtogivelocals,businessesandorganizationsa chancetoleavealastinglegacyinourbelovedneighborhoodfor yearstocomewhileraisingneededfundingtosupportpotential activationandgrowthoftheNorthParkMiniPark.
A7DCREATIVE
GROUP
A7DCREATIVE GROUP STATSREPORT
Email Blast
DateSent:8/1
stats
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RECIPIENTS: 13,537
TOTAL OPENS: 2,520
UNIQUE OPENS: 1,648
- OPEN RATE: 12.2%
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TOTAL CLICKS: 137
UNIQUE CLICKS: 107
- CLICK RATE: 7%
ThePaverProgramemailblastwassenton 8/1 toExploreNorthParkandNorthParkMain Street’s emaildatabases,foratotalof13,537 subscribers.Therewasa12.2%openrate,with 2,520totalopens.
THESTATS CONT.
- reach: 427
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engagement: 22
- link clicks: 6
- shares: 0
- reach: 12,466
- engagement: 15,816
- link clicks: 109
- shares: 227
EXPLORE NORTH PARK
ExploreNorthParkhasanextremelylargereachand audienceonInstagram,wherewereseenewfollowers andengagementweekly.TheInstagramposton8/5 performedextremelywell,with109linkclicksdirectlyto theorderpage,and227sharestootherprofiles.8%of thosewhoengagedwiththepostwerenotfollowing theExploreNorthParkInstagrampage.
THESTATS CONT.
TOTAL PUBLISHED STORIES: 7
total IMPRESSIONS: 14,313
TOTAL REACH: 12,808
shares: 18
LINK CLICKS: 344
INSTAGRAM profile VISITS:
sticker taps: 74
INSTAGRAM STORY
THESTATS CONT.
ANALYTICS ⇨
np
Explore
- reach: 2,228
- engagement: 127
- link clicks: 80
- shares: 4
- reach: 4,219
- engagement: 88
- link clicks: 51
- shares: 50
north park main street
NorthParkMainStreethasalarge,engagedaudienceon Facebookwheretheteamhasbeenschedulingpoststwicea week,withonepostonInstagramandsharesonInstagram stories.TheFacebookpostshavereceivedatotal80linkclicks tothepurchasingwebsiteand4totalsharestootherpages.
THESTATS CONT.
TOTAL PUBLISHED STORIES: 5
total IMPRESSIONS: 2,099
TOTAL REACH: 1,838
shares: 3
LINK CLICKS: 42
INSTAGRAM profile VISITS: 1
sticker taps: 7
THESTATS CONT.
instagram stories analytics ⇨ npms
- reach: 573
- engagement: 17
- link clicks: 3
- shares: 1
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FARMERS’ MARKET
AftercommunicationwithElexiaondaysto promotethepaverprogram,ourteamdecidedon MondaystopromoteontheNorthParkThursday Marketsocialmediachannels.Thisweekwe focusedonFacebookandresharingIGstories.
reach: -
engagement: -
- link clicks: -
- shares: -
THESTATS CONT.
TOTAL PUBLISHED STORIES: 3
total IMPRESSIONS: 610
TOTAL REACH: 549
shares:
LINK CLICKS:
INSTAGRAM profile VISITS: 1
INSTAGRAM STORY ANALYTICS ⇨ market
THESTATS CONT.
total shares: 3 (Community & Influencers)
- @urbanistguide: 5.8k followers
- @homeandhoundsd: 2.8k followers
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shares
@workingclassnp: 2k followers
THESTATS CONT.
THANK YOU A7DCREATIVEGROUP 2867UNIVERSITYAVE.,SANDIEGO92104 619.574.6878|A-7-D.com