Portfolio Aaron Howdle Graphic Design Product & Packaging Design 3D Modeling & Rendering Illustration
About Aaron Howdle is an experienced, multi-disciplinary designer, recently re-located from Brighton to Derbyshire. Since entering the industry in the late nineties, Aaron has worked in advertising, product and packaging design, publishing, 3D work, game design and much more. He is fluent in Adobe CC and has a good knowledge of Cinema 4D. In addition to design work, Aaron keeps his hand in as a professional Illustrator, using pen and ink or digital painting. These additional skills are useful when producing concept art for new products or presentations for clients. Aaron is self-motivated, and able to take responsibility for projects from inception to production. He also likes to work on his own side-projects.
Main Specialisms
Computer Skills
Product & Packaging Design
Photoshop
Concept Art & Visualisation
Illustrator
Artworking
InDesign
Digital Painting in Photoshop
Cinema 4D
3D Modeling & Rendering (Cinema 4D)
After Effects
Drawing & Sketching
Premiere
Pen and Ink Illustration
Final Cut
Personal Details Name: Aaron Paulsen (I adopted my wife’s surname, but I still work under my old name, Aaron Howdle) Mobile: 07377 080202 Address: 37 Hollincross Lane, Glossop, Derbyshire, SK13 8JQ DOB: 01/11/1972 Email: info@aaronhowdle.com Design Website: www.zeppelingraphics.co.uk Illustration Website: www.aaronhowdle.com
Regal Rogue Vermouth Range Proposal, Designed and Illustrated by Aaron Howdle.
Work This CV and Protfolio does not show everything I have ever done. Instead, I have tried to show examples of the different things I can do.
DESIGN AND ILLUSTRATION WORK: IRON FIST 2018 to 2019
Magazine Designer, illustrator and Writer. Designing page layouts and spreads for a national music magazine.
DAVID McCARTY GOLDSMITHS 2014 to 2015
Freelance Cinema 4D Photoshop Concept Art (Via Become Recruitment).
I also produce illustrations and write the album cover art section for the magazine.
Creating detailed 3D models of items in precious metals and jewels. These items included clocks, decorated boxes and tea sets.
AUTOTRADER 2018
Texturing, lighting and rendering these items to accurately represent the metals and stones used. (Pages 4-5)
Illustration, Digital Colouring, Graphic Design. Illustrations for Autotrader, which asked the question “How would major brands (Spotify, Amazon etc) design cars?” (Page 15)
SOLUTIONS LOUNGE 2018
BECOME RECRUITMENT 2004 to 2019
Freelance Graphic Design, Cinema 4D, Artworking. Clients including: Claydon Healey, Saatchi, RSCG Brann, McCann Erickson, Rapp (WWAV Rapp Collins), Turner Broadcasting, Rivers Run Red and many others.
Large Illustrations for reproduction on glass panels. Working with Arrow B Architecture, I produced various elements for the interior decor of a new bar in Denver Colorado. (Page 10)
CAPLAN ESTATES 2018
Illustrating/visualising products for client presentations. Unfortunately I can’t show these due to non-disclosure agreements. However you can see similar work for SnapOrg on pages 6-8.
FONTANA MILANO 1915 2016 Graphic Design, Illustration.
This long established, Milanese couture handbag maker, commissioned a large number of my pen and ink illustrations for their website and branding.
LAST ONE IN: COLLECTIBLE CARD GAME 2016 to 2017
CABLE.CO.UK 2018 to 2019
Freelance work has included pump clip and bottle art for breweries; design/illustration for Regal Rogue vermouth packaging.; design and illustration of CD covers; designing planning applications for solar farms; film posters; Hi Fi manuals, cowl designs for outboard boat engines and much more.
Producing all card illustrations; Designing and illustrating the box, rule book, play mat and expansion packs; Animating and editing a promotional film, and a “How to Play” video.
Freelance writer.
Promotion of the game at various game and comic conventions. Producing all social media , and advertising assets, plus the game’s website
Writing consumer focused reviews, advice and comparison articles about mobile phone, broadband and television providers. Links to some of my writing: https://www.cable.co.uk/guides/is-lebara-mobile-any-good/ https://www.cable.co.uk/guides/is-the-phone-co-op-any-good/
Writing copy and assisting in running the crowd funding campaigns for the game.
https://www.cable.co.uk/guides/can-i-get-cable-in-my-area/
CORRIDOR GALLERY, BRIGHTON 2015 to 2016
Co-founder: I designed the website, posters and promotional materials and designed the gallery shop-front. The gallery was opened to show the work of some of Brighton’s best artists.
Designing alcoholic spirits packaging.
I worked on the entire process from concept art through to graphic design, final artwork, technical design (in cooperation with our engineer) and final production.
Illustrations for bottle art.
In between larger projects and permanent position. I have worked extensively as a freelancer.
Notable exhibitors included famed tattooist: Alex Binnie, Former Games Workshop Art Director: Ian Miller and award winning photographer: Justyna Neryng
Senior Product Designer: Packaging Design and Artwork, Concept Art, Cinema 4D work.
Illustration of a large wall frieze and design of folders and other stationery (Page 9)
Designing food and drink packaging, beer pumps, bottle labels. cans for brands like Thatcher’s (Cider), Dark Star and others.
OTHER WORK:
We hosted a new exhibition every month and organised twelve exhibitions in total.
Illustration, Graphic Design.
Concept Art, Illustration, Graphic Design, Artworking.
PERSONAL PROJECTS:
SNAPORG 2007 to 2014
Designing giftware for value added drinks packaging (free gifts and the method of attaching them to existing bottles).
COOKCHICK 2013 to 2018
FREELANCING:
Our clients included Bacardi, Diageo and Brown Foreman, meaning I worked on most large spirits brands. My role required communication with management in the USA and production in China. (Pages 6-8)
THE IDLER 2004 to 2005
Graphic Designer, Illustration, Retouching, Artworking. Designing The Idler magazine, plus other work for companies such as Oakley and Idler books including Crap Towns.
WILD BUNCH FILMS 2004 to 2005
Graphic Design, Artworking. Designing materials used to promote films to distributors. I also worked on movie posters leaflets for cinema foyers.
The work centered around a Victorian flying city, held aloft by hot air balloons. I also produced 13, hand drawn animated gifs and a short animated film. (Page 10)
Some of my homeware Collection, available online.
David McCarty Goldsmiths CINEMA 4D, 3D MODELING, TEXTURES, RENDERING, LIGHTING Pictured here are a small selection of product visualisations for David McCarty Goldsmiths. The full collection included over fifty different items, designed for the Sultan of Oman.
David McCarty Goldsmiths ILLUSTRATION, CONCEPT ART, DIGITAL PAINTING These designs for The Sword of Qatar were created for the Emir of Qatar to choose between. The designs were executed in illustrator, after which I painted them in Photoshop with a Wacom Cintiq.
SnapOrg PRODUCT DESIGN, CINEMA 4D, 3D MODELLING, PHOTOSHOP The images on this page show various bar-ware designs for Grey Goose Vodka.
SnapOrg CINEMA 4D, 3D MODELING, TEXTURES, RENDERING, DIGITAL PAINTING, RETOUCHING Pictured here are a small selection of products which I designed and illustrated at SnapOrg.
SnapOrg CINEMA 4D, 3D MODELING, TEXTURES, RENDERING, DIGITAL PAINTING, RETOUCHING Pictured here are a small selection of products which I designed and illustrated at SnapOrg.
Caplen Estates ILLUSTRATION, GRAPHIC DESIGN, ARTWORKING I produced a large illustration for a wall frieze, plus stationery items
Arrow B Architecture: Solutions Lounge ILLUSTRATION, ARTWORKING FOR GLASS PANEL PRODUCTION, PEN AND INK I was commissioned to produce large format pen and ink illustrations for this restaurant, bar and escape room venue in Denver Colorado. In addition to the illustrations, I also produced final artwork files for application to frosted glass.
Fontana Milano 1915 ILLUSTRATION, CONCEPT ART, ANIMATION, PEN AND INK This long established, Milanese couture handbag maker, commissioned a large number of my pen and ink illustrations for their website and branding. The work centered around a Victorian flying city, held aloft by hot air balloons. I also produced hand drawn animated GIFs and worked on a short animated film. Animated GIFs: https://bit.ly/2V928GC Short Animated Film: https://bit.ly/2BPge90
Downlands Brewery ILLUSTRATION, GRAPHIC DESIGN, PEN AND INK Downlands Brewery have a house style for their pump shields, but on occasion they commission me to create a badge illustration for a special edition beer. These are sometimes inspired by my personal illustration work (See Tripod APA, below).
4.1% Vol
CD/LP Covers ILLUSTRATION, GRAPHIC DESIGN, PEN AND INK, DIGITAL PAINTING
Pages 4/1
City Gate Games: Last One In Zombie
5
Defender Civilian
Attack up to 20 ZOMBIES. This DEFENDER can be used as 2 CIVILIANS in turn phase 3
ILLUSTRATION, GRAPHIC DESIGN, ANIMATION, PEN AND INK
21
Civilian
1
Defender
Attack up to 20 ZOMBIES. This DEFENDER can be used as 2 CIVILIANS in turn phase 3
2
Zombie Civilian
51
Civilian
A side project with City Gate games. I produced all the illustration and design work for this crowd-funded card game.
CHOOSE ONE EFFECT
CHOOSE ONE EFFECT
Effect 1: Choose a ZOMBIE CARD from the
Effect 1: Choose a ZOMBIE CARD from the
centre row and add it to your zombie pile.
Effect 2: This effect can only be used during
your opponents turn. Interrupt a zombie card played against you and redirect both cards to your opponent’s ZOMBIE pile.
Zombie
Lurker
NAVIGATOR
2
Zombie
2
When played onto your open building you may draw a new card from the BUILDING DECK and add it to your hand.
2
Opponent loses up to 10 CIVILIANS This LURKER can be used as 2 ZOMBIES in turn phase 4
Lurker
2
your opponents turn. Interrupt a zombie card played against you and redirect both cards to your opponent’s ZOMBIE pile.
centre row and add it to your zombie pile.
Opponent loses up to 10 CIVILIANS This LURKER can be used as 2 ZOMBIES in turn phase 4
Effect 2: This effect can only be used during
NAVIGATOR
When played onto your open building you may draw a new card from the BUILDING DECK and add it to your hand.
1
Autotrader ILLUSTRATION, PEN AND INK, PHOTOSHOP I was commissioned to create eight, fun illustrations, imagining cars which major brands might create. Here are four of them. Can you guess which brands they are for?