ACADEMY OF ART UNIVERSITY, SCHOOL OF FASHION INTEGRATED PUBLIC RELATIONS REPORT Fall 2015 Mercedes-‐Benz Runway Show February 14th, 2015
Overview
On Saturday, February 14th, 15 M.F.A. designers from the School of Fashion at Academy of Art University presented their Fall 2015 thesis collecCons at Mercedes-‐Benz Fashion Week. Since 2005, the School of Fashion has premiered the collecCons of students and recent graduates during New York Fashion Week. For the Fall 2015 season, 15 designers presented 10 collecCons, four of which were collaboraCons between Fashion Design and TexCle Design students. In total, eight womenswear, one mixed menswear and womenswear, and one menswear collecCon were presented.
The Designers & CollecQons Emmanuelle Ciara Jones, M.F.A. Fashion Design Ghazaleh Khalifeh, M.F.A. Tex=le Design
The Designers & CollecQons Chris=an Willman, M.F.A. Fashion Design
The Designers & CollecQons Xiaowei Liu, M.F.A. Fashion Design
The Designers & CollecQons Stella Xingyu Hu, M.F.A. Fashion Design
The Designers & CollecQons Han Tang, M.F.A. Fashion Design Tam Nguyen, M.F.A. Tex=le Design
The Designers & CollecQons Erin A.F. Milosevich, M.F.A. Fashion Design
The Designers & CollecQons Paulina Susana Romero Valdez, M.F.A. Fashion Design
The Designers & CollecQons Kevin C. Smith, M.F.A. Fashion Design Andrea Nyberg, M.F.A. Tex=le Design
The Designers & CollecQons Ozanhan Kayaoglu, M.F.A. Fashion Design
The Designers & CollecQons Farnaz Golnam, M.F.A. Fashion Design
The Designers & CollecQons Xue Yang, M.F.A. Fashion Design Oom Terdpravat, M.F.A. Fashion Design and Tex=le Design
Printed InvitaQon
FALL 2015
COLLECTIONS SATURDAY, FEBRUARY 14, 2015 7 PM RSVP
2 1 2 .5 1 0 .8 5 9 3 aaursvp@kucerakandco.com
FALL 2015
COLLECTIONS InvitaQon Front
MERCEDES-BENZ FASHION WEEK THE THEATRE AT LINCOLN CENTER COLUMBUS AVENUE AT 63RD STREET NEW YORK, NEW YORK INVITATION NON-TRANSFERABLE AND REQUIRED FOR ADMITTANCE
SECTION
ROW
SEAT
InvitaQon Back
Event Images: Backstage
Event Images: Backstage
Event Images: Backstage
Event Images: Backstage
Event Images: MAC CosmeQcs
Event Images: Spoke & Weal
Notable AWendees
From LeQ To Right: James Aguiar, guest and Michael Musto From LeQ To Right: Guest, Miss Teen USA (K. Lee Graham), Derek Warburton, Tarralyn Ramsey and Miss USA (Nia Sanchez)
Miss J Alexander Lubov Azria and President Elisa Stephens
Kendall Schmidt and Kady Z.
Notable AWendees
From LeQ To Right: Shaun Ross, Karrueche Tran, Tashiana Washington and Eric West.
Derek Warburton
Miss Universe (Paulina Vega), Miss USA (Nina Sanchez) and Miss Teen USA (K. Lee Graham)
Brand AWendees
Press Coverage: US Weekly/ Online
Press Coverage: 7x7/ Online
Press Coverage: Perfect 10 SF/ Blog
Press Coverage: SF Racked/ Online
Press Coverage: The New Yorker/ Online
Press Coverage: Examiner/ Online
Press Coverage: SF Gate / Online
Press Coverage: Just Jared Jr. / Online
Press Coverage: Mercedes-‐Benz USA/ Online
Press Coverage: Fox59/ Broadcast
Press Coverage: ELLE UK/ Online
Press Coverage: AOL Style/ Online
Press Coverage: PIX 11/ Broadcast
Press Coverage: Mercedes-‐Benz Fashion Week/ Online
Press Coverage: The Cut/ Online
Press Coverage: Facebook of Michael Musto/ Social Media
Press Coverage: PureWow/ Online
Press Coverage: PureWow/ Online
All Press Coverage Received: PUBLICATION
DATE
CIRCULATION (BOLD NUMBERS)
PAGE(S): "TITLE OF STORY"
AUTHOR
WEBSITE LINK
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐xue-‐yang-‐and-‐oom-‐ terdpravat/
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐kevin-‐c-‐smith-‐and-‐ andrea-‐nyberg/
FASHION WINDOWS
600,000 monthly page views / 200,000 5/31/15 unique monthly visitors
"AAU Fall 2015 Collections at MBFW: Xue Yang and Oom Terdpravat"
FASHION WINDOWS
600,000 monthly page views / 200,000 5/30/15 unique monthly visitors
"AAU Fall 2015 Collections at MBFW: Kevin C. Smith and Andrea Nyberg"
FASHION WINDOWS
600,000 monthly page "AAU Fall 2015 Collections at views / 200,000 5/30/15 MBFW: Ozanhan Kayaoglu" unique monthly visitors
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐ozanhan-‐kayaoglu/
FASHION WINDOWS
600,000 monthly page views / 200,000 5/30/15 unique monthly visitors
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐farnaz-‐golnam/
Esther Lee
h]p://www.usmagazine.com/ celebrity-‐news/news/karrueche-‐ tran-‐calls-‐rihanna-‐beauCful-‐ cursed-‐out-‐chris-‐brown-‐2015295
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐erin-‐a-‐f-‐milosevich/
US MAGAZINE
5/29/15
FASHION WINDOWS
600,000 monthly page 5/29/15 views / 200,000 unique monthly visitors
N/A
"AAU Fall 2015 Collections at MBFW: Farnaz Golnam"
"Karrueche Tran Thinks Rihanna Is "Beautiful," Cursed Out Chris Brown After Love Child Reveal"
"AAU Fall 2015 Collections at MBFW: Erin A.F. Milosevich"
All Press Coverage Received: PUBLICATION
FASHION WINDOWS
FASHION WINDOWS
FASHION WINDOWS
DATE
AUTHOR
WEBSITE LINK
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐han-‐tang-‐and-‐tam-‐ nguyen/
5/29/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU Fall 2015 Collections at MBFW: Han Tang and Tam Nguyen"
5/29/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU Fall 2015 Collections at MBFW: Paulina Susana Romero Valdez"
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐paulina-‐susana-‐romero-‐ valdez/
5/28/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU Fall 2015 Collections at MBFW: Christian Willman"
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐chrisCan-‐willman/
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐stella-‐xingyu-‐hu-‐and-‐ xiaowei-‐liu/
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐xiaowei-‐liu/
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/aau-‐fall-‐2015-‐collecCons-‐ at-‐mbfw-‐emmanuelle-‐ciara-‐jones-‐ and-‐ghazaleh-‐khalifeh/
FASHION WINDOWS
5/28/15
FASHION WINDOWS
5/28/15
FASHION WINDOWS
CIRCULATION (BOLD PAGE(S): "TITLE OF STORY" NUMBERS)
5/27/15
600,000 monthly "AAU Fall 2015 Collections page views / at MBFW: Stella Xingyu Hu 200,000 unique and Xiaowei Liu" monthly visitors 600,000 monthly page views / "AAU Fall 2015 Collections 200,000 unique at MBFW: Xiaowei Liu" monthly visitors 600,000 monthly page views / 200,000 unique monthly visitors
"AAU Fall 2015 Collections at MBFW: Emmanuelle Ciara Jones and Ghazaleh Khalifeh"
All Press Coverage Received: PUBLICATION
FASHION WINDOWS ZHUATIEBA (VIDEO)
7X7
GEV MAGAZINE
DATE
CIRCULATION (BOLD NUMBERS)
600,000 monthly page 5/27/15 views / 200,000 unique monthly visitors 5/26/15
N/A
PAGE(S): "TITLE OF STORY"
AUTHOR
WEBSITE LINK
"Academy of Art University Fall 2015 Collections at MBFW"
Mari Davis
h]p://www.fashionwindows.net/ 2015/05/academy-‐of-‐art-‐ university-‐fall-‐2015-‐collecCons-‐at-‐ mbfw/
"Academy of Art University F/W 2015 Fashion Show"
N/A
h]p://www.zhuaCeba.com/video/ XODkzODc5MTUy
Candace Cui
h]p://www.7x7.com/culture/next-‐ gen-‐meet-‐bay-‐areas-‐most-‐ promising-‐mfa-‐grads-‐year? utm_source=7x7+List&utm_campa ign=47462335a4-‐7x7_Daily_Newsl e]er_3_09_133_7_2013&utm_me dium=email&utm_term=0_f27205 de8b-‐47462335a4-‐184033101#/2
Audience: 4.2 million impressions per month, 1.4 million page views per "The Next Gen: Meet month, 500,000 visitors the Bay Area's Most 5/22/15 per month, and 316,000 Promising MFA Grads absolute unique visitors This Year" per month. 35,000+ newsletter subscribers. 50,000 distribution. Pages 167-186 "AAU N/A Fall 2015 Collections 5/6/15 at MBFW”
ACADEMY OF ART 5/4/15 UNIVERSITY NEWSPAPER
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N/A
Mary McNiel Malcolm Thomas Faye Harris Ashlin Randolph Jazelle Prado Page S2-S28 "Meet Alexa Palacios the Designers” Jeanie Walsh Go-Un Yi Stacey Bledsoe Dairia Kymber Harvin
h]p://issuu.com/gevmagazine/ docs/issue15/166? e=3823616/12521358
All Press Coverage Received: PUBLICATION
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BELLAZON
4/10/15
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"Academy of Art University F/ W 2015.16-NYC"
N/A
h]p://www.bellazon.com/main/ topic/57266-‐academy-‐of-‐art-‐ university-‐fw-‐201516-‐nyc/
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"Academy of Art University fall 2015 New York Fashion Week"
N/A
h]p://bayareafashionista.com/ 2015/04/01/academy-‐of-‐art-‐ fall-‐2015-‐new-‐york-‐fashion-‐week/
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h]p://www.vcpost.com/arCcles/ 53513/20150330/karrueche-‐tran-‐ doesnt-‐want-‐chris-‐brown-‐ back.htm
N/A
h]p:// www.fashiontrendse]er.com/ content/fashion_shows/2015/ Academy-‐of-‐Art-‐University-‐ Fall-‐2015-‐Runway-‐Show.html
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h]p://www.frequency.com/video/ academy-‐of-‐art-‐university-‐runway-‐ wCh-‐co/223918043?cid=5-‐247
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h]p://tradeatonce.com/blog/ academy-‐of-‐art-‐university-‐ presents-‐fall-‐2015-‐collecCons-‐ during-‐mercedes-‐benz-‐fashion-‐ week-‐at-‐lincoln-‐center/
BAY AREA FASHIONISTA
4/1/15
VENTURE 3/30/15 CAPITAL POST
FASHION 3/29/15 TRENDSETTER
FREQUENCY
IMPORT AND EXPORT BUSINESS TALK
3/27/15
3/26/15
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"Karrueche Tran Doesn't Want Chris Brown Back Now: Does He Still Have a Chance?"
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"Academy of Art University's School of Fashion Fall 2015 Collections"
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"ACADEMY OF ART UNIVERSITY RUNWAY WTIH CO-HOST KENDALL SCHMIDT"
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"Academy of Art University Presents Fall 2015 Collections During Mercedes-Benz Fashion Week at Lincoln Center"
All Press Coverage Received: PUBLICATION
SAM SAYS
PERFECT 10 SF
DATE
3/22/15
3/19/15
CIRCULATION (BOLD NUMBERS)
PAGE(S): "TITLE OF STORY"
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"Sam Says: Academy of Art University & Son Jung Wan NYFW"
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"PERFECT PAST: #TBT #NYFW"
AUTHOR
WEBSITE LINK
h]ps://www.youtube.com/watch? Sam Horowitz v=XlagmIFcFKc&feature=youtu.be &app=desktop
Caroline Curran
h]p://www.perfect10sf.com/ perfect10sfposts/2015/3/18/ perfect-‐past-‐tbt-‐nyfw
FASHION XCHANGE MAGAZINE
3/18/15
N/A
p. 95-98, "Academy of Art University, Fall 2015 Beauty Trends at Mercedes-Benz Fashion Week" p. 99-100, "An Education: Backstage at the Fall 2015 Academy of Art University Collections"
VIMEO
3/15/15
N/A
"AAU Fashion Show"
Jenna Garlock
h]ps://vimeo.com/122156496
FASHION DAILY MAG
3/15/15
N/A
"ACADEMY OF ART fall 2015 NYFW"
N/A
h]p://fashiondailymag.com/ academy-‐of-‐art-‐fall-‐2015-‐nyfw/
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FASHION DAILY MAG
3/14/15
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"piero mendez Academy of Art University Fall 2015 Collections – Runway"
FASHION DAILY MAG
3/14/15
N/A
"Academy of Art University Fall 2015 Collections – Backstage"
Jeanie Walsh, MFA Fashion Journalism; h]p:// www.fashionxchangemag.com/#! Malcolm subscribe-‐/ctmo Thomas, BFA Fashion Journalism
h]p://fashiondailymag.com/ academy-‐of-‐art-‐fall-‐2015-‐nyfw/ academy-‐of-‐art-‐university-‐ fall-‐2015-‐collecCons-‐runway-‐9/ h]p://fashiondailymag.com/ academy-‐of-‐art-‐fall-‐2015-‐nyfw/ academy-‐of-‐art-‐university-‐ fall-‐2015-‐collecCons-‐backstage/
All Press Coverage Received: PUBLICATION
EXQUISE MAGAZINE
SF RACKED
FASHION SHOW REVIEWS
CIRCULATION (BOLD NUMBERS)
PAGE(S): "TITLE OF STORY"
AUTHOR
WEBSITE LINK
3/10/15
N/A
"For the Love of Fashion: Academy of Art University Fall 2015 MBFW"
Malcolm Thomas
h]p://exquisemag.com/ 2015/02/28/academy-‐of-‐art-‐ university-‐fall-‐2015-‐mbfw/
3/9/15
2,455,045 unique visitors per month
"How an Aspiring Designer Plans for Life After Fashion Week"
Robyn Hagan Cain
h]p://sf.racked.com/ 2015/3/9/8176995/paulina-‐ romero-‐nyfw
N/A
"Academy of Art University | Fall 2015 Collections at Mercedes-Benz Fashion Week at Lincoln Center"
N/A
h]p://fashionshowreviews.com/ academy-‐art-‐university-‐fall-‐2015-‐ collecCons-‐mercedes-‐benz-‐ fashion-‐week-‐lincoln-‐center/
N/A
h]p://auvedaily.com/backstage-‐ beauty-‐hot-‐hair-‐and-‐makeup-‐at-‐ fashion-‐week/
N/A
h]p://vogueisviral.com/tagged/ Academy-‐Of-‐Art-‐University
DATE
3/9/15
AUVE DAILY
3/9/15
N/A
"Backstage Beauty: Hot Hair and Makeup at Fashion Week"
VOGUE IS VIRAL
3/9/15
N/A
"Academy Of Art University Fall/Winter 2015"
THE STYLE ALMANAC
3/2/15
ACADEMY ART U NEWS
3/1/15
Monthly Unique h]p://www.thestylealmanac.com/ "DESIGNER SPOTLIGHT: Visitors: 955 HAN TANG & TAM NGUYEN Marisa Flacks 2015/03/designer-‐spotlight-‐han-‐ Monthly Page tang-‐tam-‐nguyen.html MBFW COLLECTION" Views: 3,809 115,000
"AAU School of Fashion M.F.A. Designers: The Collaborations"
N/A
h]ps://www.youtube.com/watch? v=SkEECOwOwBY&feature=youtu. be
All Press Coverage Received: PUBLICATION
ACADEMY ART U NEWS
DATE
3/1/15
CIRCULATION (BOLD NUMBERS)
PAGE(S): "TITLE OF STORY"
115,000
"AAU School of Fashion M.F.A. Designers: The Collections"
AUTHOR
WEBSITE LINK
N/A
h]ps://www.youtube.com/watch? v=aM7NwyWcTjQ&feature=youtu. be
N/A
h]ps://www.youtube.com/watch? v=JLmhX_1qRe8&feature=youtu.b e
ACADEMY ART U NEWS
3/1/15
115,000
"AAU School of Fashion M.F.A. Designers: The Inspiration"
ACADEMY ART U NEWS
3/1/15
115,000
"AAU School of Fashion M.F.A. Designers: The Design Process"
N/A
h]ps://www.youtube.com/watch? v=_rfpQgEeitw&feature=youtu.be
THE STYLE ALMANAC
2/28/15
Monthly Unique Visitors: 955 Monthly Page Views: 3,809
"DESIGNER SPOTLIGHT: MBFW'S XIAOWEI LIU"
Marisa Flacks
h]p://www.thestylealmanac.com/ 2015/02/designer-‐spotlight-‐ mbfws-‐xiaowei-‐liu.html
COGNACS CORNER MAGAZINE
"Kevin C. Smith Show His Fall/Winter 2015 Collection At 180,000 readers The Academy of Art University 2/28/15 per month At Mercedes Benz Fashion Week"
N/A
h]p:// www.cognacscornermag.com/ blog/2015/02/28/Kevin-‐C-‐Smith-‐ Show-‐His-‐FallWinter-‐2015-‐ CollecCon-‐At-‐The-‐Academy-‐of-‐Art-‐ University-‐At-‐Mercedes-‐Benz-‐ Fashion-‐Week.aspx
Marisa Flacks
h]p://www.thestylealmanac.com/ 2015/02/designer-‐spotlight-‐kevin-‐ smith-‐andrea.html
THE STYLE ALMANAC
2/26/15
Monthly Unique Visitors: 955 Monthly Page Views: 3,809
"DESIGNER SPOTLIGHT: KEVIN SMITH & ANDREA NYBERG MBFW COLLECTION"
All Press Coverage Received: PUBLICATION
DATE
CIRCULATION (BOLD PAGE(S): "TITLE OF STORY" NUMBERS)
145 million viewers AOL ON STYLE 2/26/15 a month
"Fashion Politics and Textile Design"
Monthly Unique Visitors: 13,503,101 Monthly Page Views: 51,418,689
"Male Models at New York Fashion Week"
THE NEW YORKER
STRANDED
LUEVO
7x7
2/25/15
Monthly Unique "#StrandedBackstage | Page Views: 4.150 Academy of Art 2/25/15 Monthly Pageviews: 16.596 University Fall 2015" Monthly Unique "Getting to know fashion Visitors:10,771 designer Elizabeth 2/25/15 Monthly Page Castellon" Views: 43,084 Audience: 4.2 million impressions per month, 1.4 million page views per month, "Basil Racuk Heads to 500,000 visitors Banana Republic, per month, and 2/25/15 316,000 absolute Sustainable Sweaters, & More" unique visitors per month. 35,000+ newsletter subscribers. 50,000 distribution.
AUTHOR
WEBSITE LINK
N/A
h]p://on.aol.com/video/fashion-‐ poliCcs-‐and-‐texCle-‐ design-‐518674046
N/A
h]p://www.newyorker.com/ culture/photo-‐booth/male-‐ models-‐at-‐new-‐york-‐fashion-‐week
N/A
h]p://www.strandednyc.com/ academy-‐of-‐art-‐university-‐ fall-‐2015/
N/A
h]p://www.luevo.com/geqng-‐ know-‐fashion-‐designer-‐elizabeth-‐ castellon/
Kristen Philipkoski
h]p://www.7x7.com/style/ tempest-‐bentley-‐cable-‐knits-‐ march-‐registry-‐la-‐perla-‐opens-‐and-‐ more
All Press Coverage Received: PUBLICATION
DATE
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PAGE(S): "TITLE OF STORY"
2/25/15
FASHION NEWS LIVE
Fashion News Live is a syndicated TV show with a combined "Academy of Art University reach of 20 Fall Winter 2015 | MB 2/24/15 million viewers Fashion Week New York | Fashion News Live" per day / combined total unique visitors online are 875 million
LONDON UNIVERSITY LIFE
Monthly Unique Visitors:10,585 2/24/15 MonthlyPagevie ws: 42,346
CLASHDIVA
WEBSITE LINK
Monthly Unique "DESIGNER SPOTLIGHT: h]p://www.thestylealmanac.com/ Visitors: 955 2015/02/designer-‐spotlight-‐ MBFW'S CHRISTIAN Marisa Flacks Monthly Page mbfws-‐chrisCan.html WILLMAN" Views: 3,809
THE STYLE ALMANAC
THE STYLE ALMANAC
AUTHOR
N/A
h]ps://www.youtube.com/watch? v=UJ1Q_TdfV0A&feature=youtu.b e
Malcolm Thomas
h]p://thelondonuniversity.com/ kimball-‐studio-‐a-‐diary/
2/23/15
Monthly Unique "DESIGNER SPOTLIGHT: XUE YANG & OOM Visitors: 955 Monthly Page TERDPRAVAT MBFW Views: 3,809 COLLECTION"
N/A
h]p://www.thestylealmanac.com/ 2015/02/designer-‐spotlight-‐xue-‐ yang-‐oom.html
2/23/15
"MBFW FALL 2015: FARNAZ GOLNAM, MFA FASHION DESIGN"
N/A
h]ps://clashdiva.wordpress.com/ tag/academy-‐of-‐art-‐university/
N/A
"Kimball Studio: A Diary"
All Press Coverage Received: PUBLICATION
DATE
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PAGE(S): "TITLE OF STORY"
2/23/15
Monthly Unique Visitors: 2,233 Fal/Winter 2015: Academy Monthly Page of Art University" Views: 8,918
2/23/15
Monthly Unique Visitors : 3,700 Monthly Page Views:14,795
2/23/15
Monthly Unique Visitors : 3,700 "Questions with the Monthly Page Academy of Art Designers" Views:14,795
MY LIFE ON (AND OFF) THE 2/23/15 GUEST LIST
2,382 Monthly "Academy of Art Fall/Winter Visitors 2015 Collections"
ACCESS FASHION MEDIA
THE AISLE OF STYLE
THE AISLE OF STYLE
ACADEMY ART 2/23/15 U NEWS ACADEMY ART 2/23/15 U NEWS ACADEMY ART 2/23/15 U NEWS
115,000
"An Honest Review of NYFW"
AUTHOR
WEBSITE LINK
N/A
h]p:// images.accessfashionmedia.com/ event/1228077/view? utm_content=buffer210ea&utm_ medium=social&utm_source=twi] er.com&utm_campaign=buffer#a_ 801743-‐mason
Katie M.
h]p://www.theaisleofstyle.com/ 2015/02/an-‐honest-‐review-‐of-‐ nyfw.html#more
Katie M.
h]p://www.theaisleofstyle.com/ 2015/02/quesCons-‐with-‐academy-‐ of-‐art-‐designers.html
N/A
"MBFW Fall 2015 Designer Tess Collins Spotlight: Christian Willman"
115,000
MBFW Fall 2015 Designer Spotlight: Erin A.F. Milosevich
Tess Collins
115,000
MBFW Fall 2015 Designer Spotlight: Farnaz Golnam
Tess Collins
h]p:// www.mylifeonandosheguestlist.c om/2015/02/academy-‐of-‐art-‐ fallwinter-‐2015.html h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig8.html h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig7.html h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig6.html
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ACADEMY ART 2/23/15 U NEWS
115,000
MBFW Fall 2015 Designer Spotlight: Xiaowei Liu
Tess Collins
ACADEMY ART 2/23/15 U NEWS
115,000
MBFW Fall 2015 Designer Spotlight: Stella Xingyu Hu
Tess Collins
ACADEMY ART 2/23/15 U NEWS
115,000
"MBFW Fall 2015 Designer Spotlight: Tam Nguyen & Han Tang"
PUBLICATION
DATE
ACADEMY ART 2/23/15 U NEWS ACADEMY ART 2/23/15 U NEWS ACADEMY ART 2/23/15 U NEWS ACADEMY ART 2/23/15 U NEWS
ACADEMY ART 2/23/15 U NEWS
115,000
115,000
115,000
"MBFW Fall 2015 Designer Spotlight: Andrea Nyberg & Kevin C. Smith" "MBFW Fall 2015 Designer Spotlight Designer Spotlight: Ozanhan Kayaoglu" "MBFW Fall 2015 Designer Spotlight: Paulina Susana Romero Valdez"
115,000
"MBFW Fall 2015 Designer Spotlight: Xue Yang & Oom Terdpravat"
115,000
"MBFW Fall 2015 Designer Spotlight: Emmanuelle Ciara Jones & Ghazaleh Khalifeh"
WEBSITE LINK
h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig5.html h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig4.html
Tess Collins
h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig3.html
Tess Collins
h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig2.html
Tess Collins
h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig1.html
Tess Collins
Tess Collins
Tess Collins
h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig0.html h]p://academyartunews.com/ newspaper.html/category/etc/ tags/AAU/Newspaper/Style? blog_entries_start=6 h]p://academyartunews.com/ newspaper/2015/02/ mbfw_fall_2015_desig9.html
All Press Coverage Received: PUBLICATION
DATE
CIRCULATION (BOLD NUMBERS)
PAGE(S): "TITLE OF STORY"
AUTHOR
WEBSITE LINK
ACADEMY OF ART UNIVERSITY NEWSPAPER
2/23/15
115,000
Pages 28-29 "Kimball Studio: A Diary."
Malcolm Thomas
N/A print
Pages 26-27 "2015 Fal Beauty Trends at MercedesJeanie Walsh Benz Fashion Week at Lincoln Center"
ACADEMY OF ART UNIVERSITY NEWSPAPER
2/23/15
115,000
ACADEMY OF ART UNIVERSITY NEWSPAPER
2/23/15
115,000
Pages 23-25 "Behind the seams: MBFW Fall 2015 backstage diary"
Malcolm Thomas
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ACADEMY OF ART UNIVERSITY NEWSPAPER
2/23/15
115,000
Cover, pages 2-7 "Lights. Camera. Catwalk."
Malcolm Thomas
N/A print
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h]p://lyramag.blogspot.com/ 2015/02/academy-‐of-‐art-‐ university-‐fw-‐2015.html
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h]ps:// clothesmindeddd.wordpress.com/ 2015/02/23/mbfw-‐fall-‐2015-‐erin-‐ a-‐f-‐milosevich/
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h]ps://clashdiva.wordpress.com/ 2015/02/23/mbfw-‐fall-‐2015-‐ farnaz-‐golnam-‐mfa-‐fashion-‐ design/
LYRA MAG
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CLOTHESMIND 2/23/15 ED
CLASHDIVA
2/23/15
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"MBFW Fall 2015: Erin A.F. Milosevich"
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"MBFW Fall 2015: Farnaz Golnam, MFA Fashion Design"
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All Press Coverage Received: PUBLICATION
AXS
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2/22/15
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"Academy of Art University presents its fall 2015 collections"
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BERTS BLOGGING CLASS
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"Review | Kevin C. Smith & Andrea Nyberg, Academy of Art University Fall/ Winter 2015/16"
HIGH CLASS BROKE B*@%!
2/22/15
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"Academy of Art Fall 2015 MBFW"
THE LONDON UNIVERSITY
2/21/15
THE EXAMINER 2/21/15
THE INQUISTR
2/20/15
TRUE FASHIONISTA NOW
2/20/15
THE STYLE ALMANAC
2/20/15
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"Academy of Art University Presents its Fall 2015 Collections"
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"Nail Art Takes Over New York Fashion Week"
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Shaina Moskowitz
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HOLLYWOOD NEWS
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MY OWN SENSE OF FASHION
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SF GATE
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GOOGLE PLUS 2/19/15
LONDON UNIVERSITY LIFE
JUST JARED JR
2/19/15
15 followers, 36,181 views Monthly Unique Visitors:10,585 MonthlyPagevie ws: 42,346 20 million+
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FASHION WIRE 2/19/15 PRESS
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AUTHOR
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"Kendall Schmidt Gets Up Early For Tokyo Runway Meets New York Fashion Show"
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h]p://www.fashionwirepress.com/ fashion-‐shows/academy-‐of-‐art-‐ san-‐francisco-‐fall-‐winter-‐2015-‐rtw-‐ new-‐york/
All Press Coverage Received: PUBLICATION
DATE
THE MIXX MAGAZINE
2/19/15
THE STYLE ALMANAC
2/19/15
ARTS THREAD 2/19/15 NEWSLETTER
LEARNU.ORG
THE CHIC SPY
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2/19/15
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PAGE(S): "TITLE OF STORY"
AUTHOR
WEBSITE LINK
Monthly Unique h]p://themixxmagazine.com/ Visitors: 3,668 "Style Crush Wednesday: 2015/02/style-‐crush-‐wednesday-‐ Tiera Monthly Page Karrueche Tran!" karrueche-‐tran/ Views: 14,676 Monthly Unique "DESIGNER SPOTLIGHT: h]p://www.thestylealmanac.com/ Visitors: 955 2015/02/designer-‐spotlight-‐ MBFW'S GHAZALEH Marisa Flacks Monthly Page mbfws-‐ghazaleh.html KHALIFEH" Views: 3,809
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"ACADEMY OF ART UNIVERSITY AW15 @MERCEDES-BENZ NY FASHION WEEK"
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"Academy of Art University Fall 2015 Runway Beauty"
"Mercedes-Benz Fashion Week 2015: A Look at the Details of the AMG GT S and G550" "ACADEMY OF ART UNIVERSITY AW15 @MERCEDES-BENZ NY FASHION WEEK"
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h]ps://www.youtube.com/watch? v=KMUUaD78Ujg
Josh Walker
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All Press Coverage Received: PUBLICATION
ACADEMY OF ART UNIVERSITY NEWSPAPER
DATE
2/18/15
FOX59 TV (NDIANAPOLIS, 2/18/15 IN)
SF CURBED
2/18/15
CIRCULATION (BOLD NUMBERS)
PAGE(S): "TITLE OF STORY"
AUTHOR
WEBSITE LINK
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Page 23: Style section cover Page 24: "Preparing for the Big Apple" Page 25: "Emmanuelle Jones and Ghazaleh Khalifeh" Page 26: Christian Willman Page 27: Erin A.F. Milosevich Page 28: Farnaz Golnam, Xiaowei Liu Page 29: Stella Xingyu Hu Page 30: Tam Nguyen and Han Tang Page 31: Andrea Nyberg and Kevin C. Smith Page 32: Ozanhan Kayaoglu Page 33: Paulina Susana Romero Valdez Page 34: Xue Yang and Oom Terdpravat
Tess Colins
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"Hoosier shows off collection at New York Fashion Week"
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4.9 million unique visitors
"The Bay Area's Best Luxury Spas; Where to Shop for Wedding Dresses; Manicures at Work; More!"
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h]p://sf.curbed.com/archives/ 2015/02/18/ the_bay_areas_best_luxury_spas_ where_to_shop_for_wedding_dres ses_manicures_at_work_more.php
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"Every single look from the Academy of art at NYFW"
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2/18/15
Monthly Unique Visitors: 955 Monthly Page Views: 3,809
ELLE.COM HONG KONG 2/18/15
31,128 monthly readers
"Academy of Art University"
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MERCEDESBENZ FASHION 2/18/15 WEEK
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"MBFW New York – Academy of Art University Fall 2015 Collections"
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"Mercedes Benz Fashion Week New York F/W 2015 Day 3: Academy of Art University, Naomi Campbell, HERVÉ LÉGER BY MAX AZRIA , Lacoste & More!"
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h]p://www.ladybrillemag.com/ mercedes-‐benz-‐fashion-‐week-‐ fall-‐2015-‐academy-‐of-‐art/
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h]p://hooked.heyheygorgeous.com/ academy-‐of-‐art-‐university-‐ fallwinter-‐2015-‐new-‐york-‐fashion-‐ week/
THE STYLE ALMANAC
FSHN MAGAZINE
2/18/15
LADYBRILLE 2/18/15
HOOKED BY HEY HEY GORGEOUS
102,400 unique visitors per month, 2/17/15 435,00 page views per month
"Academy of Art University Fall / Winter 2015 New York Fashion Week"
h]p://www.elle.com.hk/runway/ ready_to_wear/2015-‐16-‐FW/ Women/New-‐York/Academy-‐of-‐Art-‐ University h]p://social.mercedes-‐benz.com/ clipping/backstage-‐now-‐academy-‐of-‐ art-‐university/
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240,000 readers 1883 MAGAZINE 2/17/15 per issue
"New York Fashion Week AW15 – Academy of Art University – Front of House"
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Readership: 3.7 NEWS.COM.AU 2/17/15 Million
"Is Aussie model Grace Simmons the next big thing?"
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FUCKING YOUNG
JONES MAGAZINE ZIMBIO PINTEREST
2/17/15
Distribution in "#NYFW FW15 Backstage over 14 countries by Christopher Logan – Part Readership: 3" 70,000 views
2/17/15
"Backstage at the Academy of Art University With Mac Cosmetics"
2/17/15
JSW 2/17/15 PHOTOGRAPHY
TV CHANNELS 4U
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"Karrueche Tran Photos: Academy of Art University Fall 2015 Collections" "Academy of Art University Presents Fall 2015 Collections During Mercedes-Benz Fashion Week at Lincoln Center" "Academy of Art University New York Fashion Week Fall 2015"
WEBSITE LINK
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h]p://fuckingyoung.es/nyfw-‐fw15-‐ backstage-‐christopher-‐logan-‐ part-‐3/
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h]p://www.jonesmagazine.com/ content/beauty.hair/2527/ backstage.academy.art.university. mac.cosmeCcs
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"Academy of Art University New York Fashion Week Fall 2015"
AOL ON STYLE 2/17/15
145 million viewers per month
2/17/15
10,504 subscribers
PUBLICATION
TALK TALK
CHIC.TV
THE STYLE ALMANAC
WPIX-11
CHICA FRESH
THE CRYPTIC BEAUTY
DATE
2/17/15
2/17/15
AUTHOR
WEBSITE LINK
N/A
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"Academy of Art University New York Fashion Week Fall 2015"
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h]ps://www.youtube.com/watch? v=dG10_vQRsMo
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Est. National "Students showcase their work Audience: at NY Fashion Week" 76,748
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"NYFW: jóvenes y extranjeros, así son los nuevos rostros de la moda"
2/16/15
Monthly Unique Visitors: 5,360 Monthly Page Views: 21,439
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THE STYLE ALMANAC
THE UPCOMING
DATE
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Monthly Unique 2/16/15 Visitors: 955 Monthly Page Views: 3,809
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"Designer Spotlight: MBFW's Ozanhan Kayaoglu"
Marisa Flacks
h]p://www.thestylealmanac.com/ 2015/02/designer-‐spotlight-‐ mbfws-‐ozanhan.html
h]p://www.theupcoming.co.uk/ 2015/02/15/academy-‐of-‐art-‐ "Academy of Art University catwalk Aisha Josiah university-‐catwalk-‐show-‐report-‐ show report | NYFW A/W 2015" nyfw-‐aw-‐2015/
INDIANAPOLIS Page E3: "Carmel High School grad STAR 2/15/15 335,303 Daily at NY Fashion Week"
MUSINGOFBuff 2/15/15 yLEIGH
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2/15/15
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All Press Coverage Received: PUBLICATION
SO SUGARY: BIG TIME RUSH
GETTY IMAGES
GETTY IMAGES DENMARK
FAMOUS FIX FASHION
YAHOO! UK CELEBRITY
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"February 14th - Kendall at the Academy of Art University fashion show during Mercedes-Benz Fashion Week Fall 2015 at The Theatre at Lincoln Center in NYC"
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h]p://bigCmerush.sosugary.com/ thumbnails.php?album=646
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"Academy Art University Runway Pictures"
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h]p://www.ge]yimages.ie/ editorial/academy-‐art-‐university-‐ pictures
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Circulation: 135,000
"K. Lee Graham: Academy of Art University Fall 2015 Collections Front Row"
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h]p://fashion.famousfix.com/ ctn_41565606/k-‐lee-‐graham-‐ academy-‐of-‐art-‐university-‐ fall-‐2015-‐collecCons-‐front-‐row/
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" Models walk the runway at the Academy of Art University fashion show during Mercedes-Benz Fashion Week Fall 2015 at The Theatre at Lincoln Center on February 14, 2015 in New York City. (Photo by Randy Brooke/Getty Images for Academy of Art University)"
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YAHOO! UK CELEBRITY
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2/15/15
MANHATTAN FASHION MAGAZINE
2/15/15
FASHION BLOG BY APPAREL SEARCH
2/15/15
GETTY IMAGES
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"Tashiana Washington attends the Academy of Art University fashion show during MercedesBenz Fashion Week Fall 2015 at The Theatre at Lincoln Center on February 14, 2015 in New York City. (Photo by Slaven Vlasic/ Getty Images for Academy of Art)"
AUTHOR
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h]ps://uk.celebrity.yahoo.com/ photos/academy-‐art-‐university-‐ fall-‐2015-‐20150215-‐013335-‐598.ht ml
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GETTY IMAGES
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YAHOO! NEWS PHILLIPPINES
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YAHOO! NEWS PHILLIPPINES
GLOBAL MANAGER
DATE
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MERCEDESBENZ FASHION 2/15/15 WEEK MERCEDESBENZ FASHION 2/15/15 WEEK MERCEDESBENZ FASHION 2/15/15 WEEK
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"Tashiana Washington attends the Academy of Art University fashion show during Mercedes-Benz Fashion Week Fall 2015 at The Theatre at Lincoln Center on February 14, 2015 in New York City. (Photo by Slaven Vlasic/Getty Images for Academy of Art)"
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"ACADEMY OF ART UNIVERSITY MERCEDESBENZ FASHION WEEK FW 2015 COLLECTIONS"
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"NY: Academy of Art University Fall 2015 Collections - Front Row"
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h]p://mbfashionweek.com/ gallery/ny-‐academy-‐of-‐art-‐ university-‐fall-‐2015-‐collecCons-‐ front-‐row
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h]p://mbfashionweek.com/ gallery/ny-‐academy-‐of-‐art-‐ university-‐fall-‐2015-‐collecCons-‐ runway
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FASHIONISING
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"Academy of Art University Autumn (Fall) / Winter 2015"
ACCESS RUNWAY
NEW YORK MAGAZINE'S THE CUT NEW YORK MAGAZINE'S THE CUT
"Academy of Art University 2/15/15 469,000 readers Fall/Winter 2015/2016 Video New York"
AUTHOR
WEBSITE LINK
N/A
h]p://www.ge]yimages.com/ detail/news-‐photo/miss-‐usa-‐nia-‐ sanchez-‐a]ends-‐the-‐academy-‐of-‐ art-‐university-‐news-‐photo/ 463455828
N/A
h]p://www.ge]yimages.com/ detail/news-‐photo/school-‐of-‐ fashion-‐at-‐academy-‐of-‐art-‐ university-‐thesis-‐news-‐photo/ 463460622
N/A
h]p://www.fashionising.com/ runway/b-‐-‐academy-‐of-‐art-‐ university-‐aw-‐15-‐84292.html
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h]p://accessrunway.com/ index.php/new-‐york/on-‐demand-‐ video/fall-‐winter-‐2015-‐2016-‐ video/5206-‐academy-‐of-‐art-‐ university-‐fall-‐winter-‐2015-‐2016-‐ video-‐new-‐york
2/15/15
4.8 million unique visitors
"Academy of Art University Fall 2015 RTW"
N/A
h]p://nymag.com/thecut/fashion/ shows/2015/fall/new-‐york/rtw/ academy-‐of-‐art.html
2/15/15
4.8 million unique visitors
"Academy of Art"
N/A
h]p://nymag.com/thecut/runway/
All Press Coverage Received: PUBLICATION
DATE
MODEST MATERIALIST
2/14/15
GETTY IMAGES
2/14/15
MICHAEL MUSTO'S FACEBOOK
2/14/15
NEW YORK MAGAZINE'S THE CUT
2/14/15
NOT JUST A LABEL
2/14/15
THE LONDON UNIVERSITY
2/14/15
PURE WOW NEWSLETTER
2/13/15
CIRCULATION (BOLD NUMBERS)
PAGE(S): "TITLE OF STORY"
AUTHOR
WEBSITE LINK
h]ps:// modestmaterialist.wordpress.com/ N/A N/A 2015/02/14/academy-‐of-‐art-‐ university-‐at-‐nyfw-‐fallwinter-‐2015/ h]p://www.ge]yimages.dk/ "Academy of Art University detail/news-‐photo/model-‐walks-‐ fashion show during Oleg Nikishin/ the-‐runway-‐at-‐the-‐academy-‐of-‐ N/A Mercedes-Benz Fashion Week Kommersant art-‐university-‐news-‐photo/ Fall 2015" 463494330 h]ps://www.facebook.com/ photo.php? uid=799946703375495&set=a. N/A N/A N/A 421605247876311.83346.1000008 05185879&type=1&theater h]p://nymag.com/thecut/ 4.8 million "Watch the Academy of Art 2015/02/watch-‐the-‐academy-‐of-‐ N/A unique visitors University Show Live" art-‐university-‐show-‐live.html h]ps://www.notjustalabel.com/ "Njal Livestream | Academy Of event/njal-‐livestream-‐academy-‐ Art University, San Francisco N/A N/A art-‐university-‐san-‐francisco-‐mfa-‐ Mfa Fashion Show At Nyfw" fashion-‐show-‐nyfw "Academy of Art University at NYFW Fall/Winter 2015"
N/A
N/A
"Tune in to watch the Live MBFW Webcast Tonight!"
"The local designers to know at NY Fashion Week"
N/A
h]p://thelondonuniversity.com/ tune-‐in-‐to-‐watch-‐the-‐live-‐mbfw-‐ webcast-‐tonight/
N/A
h]p://www.purewow.com/ecs/ 11411.htm? sid=2215119&utm_medium=email &utm_source=sf&utm_campaign= Ready_to_Share_2015_02_13&ut m_content=Fashion_editorial
All Press Coverage Received: DATE
CIRCULATION (BOLD NUMBERS)
PAGE(S): "TITLE OF STORY"
TEEN VOGUE
2/13/15
Circulation: 1,011,323
MODERN GLOSSY
2/13/15
PUBLICATION
FASHION WINDOWS
FASHION WINDOWS
FASHION WINDOWS
FASHION WINDOWS
FASHION WINDOWS
AUTHOR
WEBSITE LINK
"Academy of Art University Fashion Students Rock the Runway in New York"
N/A
h]p://www.teenvogue.com/ insider/shopping/0215/ academyofartuniversityrunway
34,000 page views per month
"AAU FASHION SHOW PREVIEW"
N/A
h]p://www.modernglossy.com/ aau-‐fashion-‐show-‐preview/
2/11/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU at MBFW Fall 2015: Paulina Susana Romero Valdez"
N/A
h]p://www.fashionwindows.net/ 2015/02/aau-‐at-‐mbfw-‐fall-‐2015-‐ paulina-‐susana-‐romero-‐valdez/
2/11/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU at MBFW Fall 2015: Xue Yang and Oom Terdpravat"
N/A
h]p://www.fashionwindows.net/ 2015/02/aau-‐at-‐mbfw-‐fall-‐2015-‐ xue-‐yang-‐and-‐oom-‐terdpravat/
2/11/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU at MBFW Fall 2015: Farnaz Golnam"
N/A
h]p://www.fashionwindows.net/ 2015/02/aau-‐at-‐mbfw-‐fall-‐2015-‐ farnaz-‐golnam/
2/11/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU at MBFW Fall 2015: Ozanhan Kayaoglu"
N/A
h]p://www.fashionwindows.net/ 2015/02/aau-‐at-‐mbfw-‐fall-‐2015-‐ ozanhan-‐kayaoglu/
2/11/15
600,000 monthly page views / "AAU at MBFW Fall 2015: 200,000 unique Han Tang and Tam Nguyen" monthly visitors
N/A
h]p://www.fashionwindows.net/ 2015/02/aau-‐at-‐mbfw-‐fall-‐2015-‐ han-‐tang-‐and-‐tam-‐nguyen/
All Press Coverage Received: PUBLICATION
FASHION WINDOWS
SF RACKED
HAUTE LIVING FASHION WINDOWS
FASHION WINDOWS
FASHION WINDOWS
FASHION WINDOWS
DATE
CIRCULATION (BOLD NUMBERS)
PAGE(S): "TITLE OF STORY"
AUTHOR
WEBSITE LINK
2/11/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU at MBFW Fall 2015: Christian Willman"
N/A
h]p://www.fashionwindows.net/ 2015/02/aau-‐at-‐mbfw-‐fall-‐2015-‐ chrisCan-‐willman/
2,455,045 unique "A Fashion Week Vet Shares Robyn Hagan 2/11/15 visitors per month Tips for First-Timers" Cain "Don’t Make These Fashion Faux Pas at NY Fashion Week"
2/11/15
Circulation: 35,000
2/10/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU at MBFW Fall 2015: Erin A.F. Milosevich"
2/10/15
600,000 monthly page views / 200,000 unique monthly visitors
"AAU at MBFW Fall 2015: Emmanuelle Ciara Jones and Ghazaleh Khalifeh"
N/A
h]p://www.fashionwindows.net/ 2015/02/aau-‐at-‐mbfw-‐fall-‐2015-‐ emmanuelle-‐ciara-‐jones-‐and-‐ ghazaleh-‐khalifeh/
2/10/15
600,000 monthly "AAU at MBFW Fall 2015: page views / Kevin C. Smith and Andrea 200,000 unique Nyberg" monthly visitors
N/A
h]p://www.fashionwindows.net/ 2015/02/aau-‐at-‐mbfw-‐fall-‐2015-‐ kevin-‐c-‐smith-‐and-‐andrea-‐nyberg/
2/10/15
600,000 monthly page views / 200,000 unique monthly visitors
N/A
h]p://www.fashionwindows.net/ 2015/02/aau-‐at-‐mbfw-‐fall-‐2015-‐ xiaowei-‐liu/
"AAU at MBFW Fall 2015: Xiaowei Liu"
Jacqueline Wray
h]p://sf.racked.com/ 2015/2/11/8020919/simon-‐ ungless-‐fashion-‐week h]p://hauteliving.com/2015/02/ simon-‐ungless-‐ny-‐fashion-‐week/ 548305/#slide-‐2
N/A
http:// www.fashionwindows.net/ 2015/02/aau-at-mbfwfall-2015-erin-a-f-milosevich/
All Press Coverage Received: PUBLICATION
DATE
TRUE FASHIONISTA 2/10/15 NOW THE INDIANAPOLI S STAR ARTS THREAD NEWSLETTER ARTS THREAD BLOG VELVET CIGARETTE
2/9/15
CIRCULATION (BOLD NUMBERS)
N/A
PAGE(S): "TITLE OF STORY"
Circulation: "Carmel grad shows collection 335,303 Daily; Leslie Bailey at New York Fashion Week" 366,349 Sunday
2/5/15
Circulation 60,000
2/4/15
Circulation 60,000
"Academy of Art University AW15 Collections"
N/A
"Academy of Art University Presents Fall 2015 Collections During Mercedes-Benz Fashion Week at Lincoln Center"
Circulation: 117,572
"Academy of Art University Presents Fall 2015 Collections During Mercedes-Benz Fashion Week at Lincoln Center"
SEATTLE POST INTELLIGENCE 1/22/15 R
WEBSITE LINK
"Academy of Art University h]p://truefashionistanow.com/ academy-‐art-‐university-‐ chooses 14 students to debut thesis collections at Tyrone Farley chooses-‐14-‐students-‐debut-‐thesis-‐ collecCons-‐mercedes-‐benz-‐ Mercedes-Benz Fashion fashion-‐week/ Week"
"ACADEMY OF ART UNIVERSITY AW15 @MERCEDES-BENZ NY FASHION WEEK"
1/22/15
AUTHOR
h]p://www.indystar.com/story/ entertainment/2015/02/09/ carmel-‐grad-‐shows-‐collecCon-‐ new-‐york-‐fashion-‐week/ 23118093/
N/A
h]p://us1.campaign-‐ archive2.com/? u=901ab97ac0c7d309037d82bc1& id=9c49b014e6&e=68451498fd
Josh Walker
h]p://blog.artsthread.com/ 2015/02/academy-‐art-‐university-‐ aw15-‐collecCons/
N/A
h]p://velvetcigare]e.com/ fashion/fashion-‐designers/ academy-‐of-‐art-‐university-‐ presents-‐fall-‐2015-‐collecCons-‐ during-‐mercedes-‐benz-‐fashion-‐ week-‐at-‐lincoln-‐center/
N/A
h]p://www.sea]lepi.com/ business/press-‐releases/arCcle/ Academy-‐of-‐Art-‐University-‐ Presents-‐Fall-‐2015-‐6030708.php
All Press Coverage Received: PUBLICATION
DATE
CIRCULATION (BOLD NUMBERS)
1/22/15
N/A
THE HOUSTON CHRONICLE
1/21/15
Circulation: 360,251 daily
PR WEB
1/21/15
N/A
WORLD NEWS
UNIVERSITY CHRONICLE
PRESS RELEASE ROCKET
1/21/15
1/21/15
Circulation: 30,000+
PAGE(S): "TITLE OF STORY"
"Academy of Art University Presents Fall 2015 Collections During Mercedes-Benz Fashion Week at Lincoln Center" "Academy of Art University Presents Fall 2015 Collections During Mercedes-Benz Fashion Week at Lincoln Center" "Academy of Art University Presents Fall 2015 Collections During Mercedes-Benz Fashion Week at Lincoln Center" "Academy of Art University Presents Fall 2015 Collections During Mercedes-Benz Fashion Week at Lincoln Center" "Academy of Art University Presents Fall 2015 Collections During Mercedes-Benz Fashion Week at Lincoln Center"
AUTHOR
WEBSITE LINK
N/A
h]p://arCcle.wn.com/view/ 2015/01/22/ Academy_of_Art_University_Prese nts_Fall_2015_CollecCons_Dur/
N/A
h]p://www.chron.com/business/ press-‐releases/arCcle/Academy-‐of-‐ Art-‐University-‐Presents-‐ Fall-‐2015-‐6030708.php
N/A
h]p://www.prweb.com/releases/ 2015/01/prweb12461679.htm
N/A
h]p://www.ssuchronicle.com/ 2015/01/21/academy-‐of-‐art-‐ university-‐presents-‐fall-‐2015-‐ collecCons-‐during-‐mercedes-‐benz-‐ fashion-‐week-‐at-‐lincoln-‐center/
N/A
h]p:// www.pressreleaserocket.net/ academy-‐of-‐art-‐university-‐ presents-‐fall-‐2015-‐collecCons-‐ during-‐mercedes-‐benz-‐fashion-‐ week-‐at-‐lincoln-‐center/46042/
Total Amount of Press Received: 183 Print and Digital ArQcles
Social Media: TwiWer Tweets from Others
Social Media: TwiWer Tweets from Others
Social Media: TwiWer Tweets from Others
Founder, Jon Reyman Pro and Spoke & Weal Salons
Social Media: TwiWer Tweets from Others
Tony Bravo, San Francisco Chronicle Freelance Writer
Social Media: TwiWer Tweets from Others
Social Media: TwiWer Tweets from Others
Social Media: TwiWer Tweets from Others
Social Media: TwiWer Tweets from Others
Caroline Baumann, Director of Cooper Hewi] Smithsonian Design Museum
Social Media: TwiWer AnalyQcs for February 2015
Social Media: TwiWer AnalyQcs for February 2015
Social Media: TwiWer AnalyQcs for February 2015
Social Media Highlights: Instagram
Social Media Highlights: Instagram
Eric West, Actor
Social Media: Facebook AnalyQcs for February 2015
The highest amount of likes occurred the week following the show.
Social Media: Facebook AnalyQcs for February 2015
People visited the Academy of Art School of Fashion Facebook page from academyart.edu and mbfashionweek.com the most during the week of the show.
Social Media: Facebook AnalyQcs for February 2015
2,008 people visited the Academy of Art University Facebook page three days aQer the show.
Social Media: Facebook AnalyQcs for February 2015
The week aQer the School of Fashion’s MBFW show, people were most acCve on February 18th; viewing photos and Cmeline updates.
Social Media: Facebook AnalyQcs for February 2015
The School of Fashion Facebook page received the most amount of likes the day of the MBFW show and the day aQer the MBFW show.
Facebook Fans: County, City and Language StaQsQcs
Social Media Stats:
FACEBOOK TOTAL POSTS
INSTAGRAM TOTAL POSTS
TWITTER TOTAL TWEETS
Dates Feb 1-‐Feb 28
Likes
Reach
57 New Page Likes Reached up to 2,010 followers
Dates
Total Posts
Feb 1-‐ March 1
18
Dates
Total Tweets
New Followers
Feb 1-‐ Feb 28
47
52
For AddiQonal InformaQon: In-‐House Press Contacts: • Ian MacKintosh Director of Public RelaCons and Special Events 415.618.3849 imackintosh@academyart.edu • JeaneWe Peach Public RelaCons and Special Events Manager 415.618.3891 jepeach@academyart.edu • Chloe Preussker Public RelaCons and Special Events Coordinator 415.618.3831 cpreussker@academyart.edu Social Media Outlets: • Fashion School Daily: h]p://www.fashionschooldaily.com • Facebook: h]p://www.facebook.com/academyofaryashion • TwiWer: h]p://twi]er.com/aaufashion • Instagram: aaufashion Academy of Art University Spring 2015 Mercedes-‐Benz Fashion Week Show Video: • Youtube video: h]ps://www.youtube.com/watch?v=CxpVI12lZ4U
School of Fashion Academy of Art University 79 New Montgomery Street San Francisco, CA 94105 Visit: h]p://www.academyart.edu Call 800.544.2787 (U.S. only) or 415.274.2200 Visit the School of Fashion: h]p://www.academyart.edu/ experiencefashion/index.html