Briefs 1

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BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE Wildlife Artist of the Year Brief Entries must correspond to one of the seven categories Animal Behavior: Showing a real understanding of animal behavior, a sense of character, maybe something the judges may not have seen before. Urban Wildlife: Entries can be in an urban style or depict the city life of animals and plants. Judges will be looking for both originality in the habitat as well as the contrast between wild and urban life. Hidden World: A celebration of remote and rarely observed or lesser known landscapes and species. Wings, Feathered or Otherwise: The extraordinary variety of winged wildlife – birds and insects, in flight or at rest. Into the Blue: Illustrate the wonderful world of water, be it ocean, seashore, wetland, river or stream. Vanishing Fast: Our vanishing world – it can be any species officially listed as endangered or threatened on the IUCN Red List – or any landscape that is at risk. Earth’s Beautiful Creatures: The choice is yours! As in all categories the judges are looking for not only beautifully executed original artworks but also imaginative interpretation, moving away from the purely photographic to compositions with great characterization, showing imagination, originality and genuine creativity. All categories cover mediums including sculpture and original prints*. * An original print is a print either in black or in colour, drawn from one or several plates, conceived and executed entirely by hand by the same artist, regardless of the technique employed, with the exclusion of any and all mechanical, digital or photomechanical processes. Every stage has been completed by hand by the artist. Product

Tone of Voice

Painting – on acrylic sheet - 3D structure with 2/3 layers

Anatomical, Informational

Audience

Context

Wildlife Artist of the Year judges “An independent panel of judges, to include artists and conservationists, will be chosen by DSWF.”

Exhibition Judging will take place in three stages. Prize giving and exhibition will be at the Mall Galleries, London 27th June - 2nd July 2016.


BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE Cat Breeds Brief To make an illustrated book which classifies each of the many different cat breeds by characteristics and behaviour, in order to provide a comprehensive guide to domestic cats.

Product

Tone of Voice

Book of cat breeds

Informational, cute, potentially funny/ creative (lighter than serious medical taxonomy illustration)

Audience

Context

Cat lovers/ owners, Potential owners Children?

To be sold as an informative product in shops. Eg. Gift shops, potentially pet stores.

Additional information/Considerations

Mandatory Requirements

Deliverables

32- 56 pages digitally printed Hard back cover & Foil flock print

One book


BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE Illustrated Home ware/ Giftware Brief Develop a range of Illustrated products that can be used as decorative household items; eg. Children’s bedroom, Kitchen decoration, Office products (stationary), Linen for in the home (Bedspreads, Cushions, Curtains.)

Product

Tone of Voice

Home ware / Giftware

Fun, Cute, Funny

Wallpaper, cushions, Throws, Stationary Audience

Context

Families, Children, Students

Shop sold items, Physically & online

Additional information/Considerations

Mandatory Requirements

Deliverables


BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE Illustrated Gift/ Office supplies Brief Develop a range of Illustrated products that can be sold as gift products The Range will be ‘Giftware’ - Mainly office supplies/ stationary (e.g. Pencil Pot, Notebooks, Rulers) & Gifts such as cards, gift-wrap, mugs, and coasters. I believe that making these products will also broaden my creative skillset, carrying on a body of work I really enjoy making.

Product

Tone of Voice

Illustrated Gift products

Fun, Cute, Funny

e.g. Pencil Pot, Notebooks, Rulers & Gifts such as cards, gift-wrap, mugs, and coasters.

Audience

Context

Families, Children, Students

Shop sold items, Physically & online


BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE Wedding Invites Brief To design and print a range of wedding invitations including a live brief for a client – Hand printed ‘Save the dates’ and wedding invitations

Product

Tone of Voice

Wedding invites

Hand made, delicate, fun, romantic, formal

Audience

Context

Wedding Guests

Posted amongst friends and family, A design I will use as part of my portfolio to show skills in live project management & product making


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