Absolute Horse - March/April 2022

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CAREERS, EDUCATION & TRAINING

Equestrian careers...

WHAT DO YOU WANT TO BE?

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he British Equestrian Trade Association (BETA) is showing its support to the varied and diverse range of jobs within the equestrian sector by pledging to feature passionate professionals in varying roles from over on its social media platforms. The BETA Careers Month boasts an impressive schedule of video content and live broadcasts that will be shared across BETA’s social media platforms and podcast during the time. Not only does this provide a brilliant platform for BETA members and other professionals in the equestrian sector, but it also provides people looking for a career in the equestrian industry, colleges and universities, with real life examples of people doing those jobs. “We have an incredibly diverse range of members in BETA, and running this campaign allows us to showcase many of them,” said Claire Williams, Executive Director of BETA. “We’re working with our members and people beyond who have kindly said they’ll help us to provide an engaging and interactive

schedule of content including many live broadcasts that will also give those interested the chance to ask any questions they like. “Although we feel that this campaign will be really useful for younger people looking to enter the industry, we also feel it’ll help increase understanding across the sector, and provide those looking to change career at a later point in their life with a fabulous resource.” During BETA’s Careers Month, information will be shared from a wide range of professionals including saddlers, sales representatives, vets, physiotherapists, journalists, a member of the household cavalry, retailers, nutritionists, and many many more.

On the first Live in the series, Claire Williams spoke to Emma Dyer, the founder of Equine Careers, to share some tips around getting your dream job. Here are a few suggestions: • Read any job advertisement thoroughly. Make sure you understand what the job is, what it entails, and what the company is really looking for. Just because a job has the same title as another doesn’t mean it’s the same job! • Put together a good covering letter and tailor it to the company you’re sending it to. This is where you can highlight why you’re the most suitable person for the job. You can also reference points in the advert you’ve seen through the covering letter. This can really

OUR COLUMNIST ANNOUNCED AS:

WINNER OF PODCAST OF THE YEAR!

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ocial media expert, award-winning PR adviser and Absolute Horse Magazine columnist, Rhea Freeman, has recently been announced as the winner of Podcast of the Year at the 2021 Digital Women Awards for her Small & Supercharged Podcast. The Small & Supercharged Podcast is published each week and shares social media, PR and marketing tips aimed at small businesses in the equestrian and rural space, interspersed with interviews from small businesses with stories and experiences to share that are inspiring, informative, and often amusing. Search for ‘Small & Supercharged’ on any podcast platform you listen through.

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BETA CAREER MONTH IS SET TO PROVIDE INSPIRATION AND EDUCATION FOR THOSE LOOKING TO ENTER THE INDUSTRY, OR JUST LEARN MORE ABOUT THE DIVERSE RANGE OF CAREERS WITHIN IT. help your application to stand out. • See your CV as factual - it should be clear, concise and specific too. • Get someone to proofread your covering letter and your CV. You don’t want silly mistakes to compromise your chances of landing the job of your dreams. The full interview is available on BETA’s Facebook Page, Instagram, LinkedIn, YouTube and podcast which can be found on all the normal places you download your favourite from. For more information about BETA, see www.beta-uk.org, and to like the Facebook Page to ensure you get all the content direct: www.facebook.com/ betaequestrian


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