A.Lange & Sohne

Boutique Birthday Reception

A.Lange & Sohne Boutique Birthday Reception The first Saxon watchmaking manufactory boutique A.Lange & Sohne in Russia was opened in Stoleshnikov Lane in Moscow a year ago.

On the 23rd of September 2015 the Boutique invites press and customers who are judges of A.Lange & Sohne watchmaking art to celebrate this important moment in the brand’s history in Russia.

A.Lange & Sohne has prepared small, friendly surprises to create festive atmosphere and to make visit to boutique remarkable.

Option 1 Personal Delivery Of The Invitation In anticipation of a significant event, guests will receive invitations delivered by a stylish young man dressed in an expensive classic and stylish suit.

His look is a genuine reflection of a successful man, attentive to detail, who follows the intellectual philosophy of the brand.

With giving invitations hand to hand the young man will personally invite recipients to join the event and congratulate boutique with it’s birthday.

As an option, invitations can be also delivered by a personage who is stylized as a A.Lange & Sohne watchmaker.

Such teasing delivery will generate WOM and buzz around the upcoming event and make it awaited.

Option 2 Raffle Taking into account the Semperoper Dresden significant role in the A.Lange & Sohne history and the beautiful performance of the Russian opera diva Hibla Gerzmava given at the opening of the boutique A.Lange & Sohne in Moscow, we suggest to continue connection between opera traditions and traditions of Saxonian watchmaking.

During the reception there will be held a few raffles. All attendees of the event will have a chance to win trip to the highprofile international opera event (opera festival, opera premiere at Semperoper Dresden, etc.).

Tour to the new watch manufacture of A.Lange & Sohne, which opens in 2015 can be also raffled.

Option 3 Magician Birthday is a bright and warm holiday - the nearest and dearest people surround us. Funny things from childhood create festive and somewhat naive atmosphere.

The magician, who becomes A. Lange & Sohne boutique worker for this special day will not only present to guests watch masterpieces but also will surprise them with unusual tricks that will impress even the most discerning audience.

Option 4 A.Lange&Sohne Photo Corner Photos are the best reminder of bright and happy moments of our lives that During the event guests will be offered to be photographed in a historical (or contemporary) A.Lange & Sohne manufacture’s interior.

In the stylized photo corner guests will have a chance to become a real watchmakers of A.Lange & Sohne for some time. The photographer will capture this moment and few moments later guests will hand over a photo in a branded photo frame.

Option 5 Portrait Inspired by a classical portrait of Ferdinand Adolph Lange and by the 200th allow us to plunge into pleasant memories.anniversary video we offer the guests to have their portrait drawn in an unusual way.

The technic used for a portrait will remind classical engraving.

The portraits painted by a rofessional artist will be given to the guests in stylized branded frame.