Integrated Product Design

Director: Sarah Rottenberg

The Integrated Product Design Master’s program brings the Weitzman School of Design together with two other world-class institutions, the School of Engineering and Applied Sciences and Wharton School of Business, to offer students an opportunity to develop a holistic understanding of the product design process. Students from design, engineering, and business backgrounds learn how to integrate the other disciplines into their process and design what’s next. IPD draws upon the heritage and research strengths at Penn and teaches students how to implement fully formed product ideas. Our graduates go on to become product designers, design engineers, corporate innovation leaders, and entrepreneurs.

In addition to skills in design, business, and engineering, IPD students learn how to creatively solve problems, how to wade into ambiguity and create a path forward, and how to adapt and evolve their projects in response to new learnings and feedback. This creative agility is increasingly valuable to organizations as they realize the necessity of ongoing innovation, invention, and reinvention to their businesses. The skills that IPD students possess enable them to focus on social