Nutrition Handout

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The Agribusiness and Market Development—AMDe—program targets strategic value chains to strengthen Ethiopia’s agriculture sector, enhance access to finance and stimulate innovation and private sector investment to sustainably reduce poverty and hunger. AMDe is a five-year Feed the Future program that partners with the Ethiopian Government under the Agriculture Growth Program initiative. Behavior changing Nutrition activities are integrated into the program’s agriculture interventions targeting coffee, sesame, chickpea, honey, maize and wheat farming households. AMDe’s nutrition interventions emphasize maximizing production and consumption of adequate, nutritious food, ensuring food quality, investing income in nutritious food, and women empowerment. In collaboration with agriculture offices and farmer unions, AMDe has reached more than 45,000 smallholder farmers with evidence-based dietary diversity messages, since 2012.       

50,703 farmers (55% men) received nutrition sensitive agriculture and household dietary diversity trainings and messaging. 16 female farmers developed short films targeting nutrition and showed them to over 3000 farmers in their communities. 1,212 lead farmers (24% women) received ToT experience and nutrition posters to expand nutrition sensitive agriculture messages in their communities. Developed cookbook and distributed 750 copies to home economic agents (HEA), lead farmers. 63 Farmer Union Managers (11% women) and agriculture office heads participated in basic nutrition and nutrition sensitive agricultural interventions. 92 government employed Home Economics Agents received nutrition training Two rounds of Cost of Diet assessment and analysis conducted

Behavior Changing Results: AMDe interviewed 400 farmers to gauge the influence of the nutrition sensitive agriculture intervention on farmer’s actions, and concluded the following:    

New Crop Cultivation 23% said they are more likely to cultivate new crops. Intercropping 25% said they are more likely to begin intercropping. Handwashing 23% said they are more likely to wash their hands after using the toilet Nutrition Knowledge 24% said they can identify types of food that provide energy and 33% said they can identify types of food that are important for growth.

AMDe uses two Dissemination Strategies to reach farmers: Cascade Messaging

Participatory Video

Partner with farmer cooperatives through lead Films about diet diversity, recipes, and cooking farmers and government health agents to cascade were shown at community gatherings nutrition messaging to thousands of farmers.

www.feedthefuture.gov


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