ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
ACUMA Incorporated: Technology news with higher education relevance - March 2010
Government goes to war with Google over net censorship Web's Big Boost to Magazines? Selling Print Subscriptions EveryBlock Debuts in Portland, Oregon The Times, The Sunday Times Building Pay Wall, Launching Separate Sites Wall Street Journal to charge 17.99 dollars a month on iPad Google Apps for staff Australia Getting More Social Online as Facebook Leads and Twitter Grows A Viable Business Plan For Twitter: Keep An Eye On Spotify Twitter Starts Rolling Out Contributors Feature, Salesforce Activated A new approach to China: an update Microsoft appeals to Uni and TAFE students with whopping Win 7 comp Saudi students at Victoria University UTS bags $1M in free software Google to leave China on April 10 Science at the Lakes - promo - University of South Australia Boomers leading the e-book revolution Sears, Kmart tweeting more than 7,000 jobs FT.com Takes Free Articles Away From Unregistered Users, Except Via Search Amazon Fights Back on eBook Pricing Google to simplify Exchange to Apps migrations with new tool Google and Partners Seek TV Foothold Fandango Begins Rolling Out Mobile Tickets That Let Moviegoers Go Paperless YouTube sets its sights on independent musicians Google '99.9% Certain' to Close Chinese Search Engine: Report CIOs speak out on cloud email Tips and Tricks on Using Twitter for Business How to Use Facebook as a Branding Strategy for Your Business MSNBC Launches Breaking News Facebook Page Target Providing Mobile Coupons Test your mind at the 2010 Imagine Cup Facebook stalking becomes even easier Cyber-bullying cases put heat on Google, Facebook Edith Cowan University YouTube Channel Public-Beta Release for MySpace for Outlook msnbc.com adds @BreakingNews Twitter feed to homepage Digital Lift-Off: Forbes Magazine Ad rules to take in use of Twitter and Facebook The Future Will Be Captioned: Improving Accessibility on YouTube New York Times Recruits NYU Students For Hyperlocal News Site AOL To Pour $50 Million Into Patch This Year
Government goes to war with Google over net censorship The Sydney Morning Herald March 30 2010 The Communications Minister, Stephen Conroy, has launched a stinging attack on Google and its credibility in response to the search giant's campaign against the government's internet filtering policy. In an interview on ABC Radio last night, Senator Conroy also said he was unaware of complaints the Obama administration said it had raised with the government over the policy. Full article: http://www.smh.com.au/technology/technology-news/government-goes-to-war-with-google-over-netcensorship-20100330-r9bp.html Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
Web's Big Boost to Magazines? Selling Print Subscriptions Advertising Age March 29 2010 Another Benefit: Easier to Mine Data from Subscribers Coming in From Online and Build Long-term Relationships Full article: http://adage.com/mediaworks/article?article_id=143019 EveryBlock Debuts in Portland, Oregon MediaBistro.com March 25 2010 msnbc.com-owned local news provider EveryBlock now has micro-local sites in 16 cities following its launch in Portland, Oregon, Thursday. Full article: http://www.mediabistro.com/webnewser/msnbccom/everyblock_debuts_in_portland_ore_156389.asp The Times, The Sunday Times Building Pay Wall, Launching Separate Sites MediaBistro.com March 26 2010 News Corp.'s British arm, News International, announced that it would launch separate Web sites for The Times and The Sunday Times, as well as implementing a pay wall starting in June. Full article: http://www.mediabistro.com/webnewser/newspapers/the_times_the_sunday_times_building_pay_wall _launching_separate_sites_156459.asp Wall Street Journal to charge 17.99 dollars a month on iPad AFP via Google News March 27 2010 WASHINGTON — The Wall Street Journal plans to charge 17.99 dollars a month for a subscription to the newspaper on Apple's upcoming iPad, it reported Thursday. Full article: http://www.google.com/hostednews/afp/article/ALeqM5gGp0-d3Yfie4MFpV37mKnyPi2D8A Google Apps for staff Monash University March 25 2010 Monash University partners with Google to provide the Google Apps suite of services to staff across the University. Full article: http://www.its.monash.edu.au/staff/email/google-apps/
Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
Australia Getting More Social Online as Facebook Leads and Twitter Grows Nielsen March 23 2010 With Facebook leading the way and Twitter activity on the rise, Australians are rapidly increasing their participation in social media, content sharing and brand interaction. Nearly four in five (78%) of Australia’s nine million social media users sent or shared a photo in the past year and nearly three quarters (74%) sent or shared a link. The biggest increases in social media usage were reading and posting on Twitter, reading wikis and engaging with brands and organizations via social media. Full article: http://blog.nielsen.com/nielsenwire/global/australia-getting-more-social-online-as-facebook-leadsand-twitter-grows/ A Viable Business Plan For Twitter: Keep An Eye On Spotify Twittercism.com October 05 2009 My recent article that asked readers how they would react to Twitter announcing a one dollar per month subscription rate raised many interesting responses and questions. At the time of writing, about 63% of voters said they would pay this low subscription rate for a better, more professional service, which for Twitter is, I think, encouraging. Full article: http://twittercism.com/twitter-spotify/ Twitter Starts Rolling Out Contributors Feature, Salesforce Activated TechCrunch.com March 23 2010 Back in December, Twitter noted a new feature it was testing out, Contributors. Basically, this allows multiple people to tweet from one account (with individual attribution below the tweet). Twitter noted that the feature wasn’t quite ready for prime time yet, but….. Full article: http://techcrunch.com/2010/03/23/twitter-contributors-salesforce/ A new approach to China: an update Official Google Blog March 22 2010 On January 12, we announced on this blog that Google and more than twenty other U.S. companies had been the victims of a sophisticated cyber attack originating from China, and that during our investigation into these attacks we had uncovered evidence to suggest that the Gmail accounts of dozens of human rights activists connected with China were being routinely accessed by third parties, most likely via phishing scams or…. Full article: http://googleblog.blogspot.com/2010/03/new-approach-to-china-update.html
Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
Microsoft appeals to Uni and TAFE students with whopping Win 7 comp ITWire.com March 23 2010 If you’re a University or TAFE student in Australia, and want to win what could well be the ultimate Windows 7 prize ever, with the chance to ‘win’ 7 months of free rent in your choice of share house for you and your friends, with Dell laptops pre-loaded with Win 7 and Office, HTC HD2 mobiles and Xbox 360 games consoles – read on to find out more! Full article: http://www.itwire.com/your-it-news/home-it/37799-microsoft-appeals-to-uni-and-tafe-students-withwhopping-win-7-comp Saudi students at Victoria University YouTube.com http://www.youtube.com/watch?v=TdczzhvYnMY UTS bags $1M in free software Computerworld Australia via NetworkWorld.com March 22 2010 The University of Technology has received more than $1 million in free financial software licences to be used by post-graduate finance students. Full article: http://www.networkworld.com/news/2010/032210-uts-bags-1m-in-free.html?hpg1=bn Google to leave China on April 10 NineMSN.com.au March 19 2010 US internet giant Google will close its business in China next month and may announce its plans next week, Chinese media reported on Friday, after rows over censorship and hacking. Full article: http://news.ninemsn.com.au/world/1029485/google-to-leave-china-on-april-10-media Science at the Lakes - promo - University of South Australia YouTube.com http://www.youtube.com/watch?v=ZAiZJPJww3c Boomers leading the e-book revolution ABC News March 19 2010 Middle-aged women have astonished the publishing industry by leading the demand in the rapidly expanding e-book market. Sydney theatre nurse Candace Gray, 48, was among the first to get an Amazon e-book reader, the Kindle, when it was released in Australia last year. Full article: http://www.abc.net.au/news/stories/2010/03/18/2850082.htm?section=justin Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
Sears, Kmart tweeting more than 7,000 jobs The Chicago Tribune March 18 2010 Parent company posts more than 7,000 jobs on social networking site Sears Holding Corp. said Wednesday that more than 7,000 job openings at Sears and Kmart will be posted on Twitter, a move experts say is a way to advertise and market its brands to 18- to 34-yearolds, the mainstay of the social networking site. Full article: http://www.chicagotribune.com/business/ct-biz-0318-tweet-jobs--20100318,0,6074051.story FT.com Takes Free Articles Away From Unregistered Users, Except Via Search PaidContent.org March 19 2010 Now the Financial Times is getting really bullish about its web access model. In another tweak, it’s now ensuring that no free articles are on offer to non-registered users. In 2007, the site introduced this access model to give five free articles a month to casual readers, and 25 to free-registered users, as incentives to subscribe. But, watching its paying customers grow since then, it reduced the five free articles to one a month, and now to none. Full article: http://paidcontent.org/article/419-ft.com-takes-free-articles-away-from-unregistered-users-exceptvia-sear/ Amazon Fights Back on eBook Pricing MediaBistro.com March 18 2010 According to The New York Times, Amazon is biting back hard at the big publishers--Hachette, Simon & Schuster, Macmillan, Penguin, and HarperCollins--that have been standing up to the retail giant over eBook pricing. According to the article, Amazon is threatening to stop selling certain publishers' books unless they agree to "a detailed list of concessions regarding the sale of electronic books." Full article: http://www.mediabistro.com/ebooknewser/amazon/amazon_fights_back_on_ebook_pricing_155505. asp Google to simplify Exchange to Apps migrations with new tool CIO.com.au March 18 2010 The server-side utility transfers e-mail, calendar and contacts data from Exchange servers to Google Apps Google has created a free tool to simplify and automate the migration of e-mail, calendar and contacts data from Microsoft Exchange servers to its Google Apps collaboration and communication hosted suite. Full article: http://www.cio.com.au/article/339985/google_simplify_exchange_apps_migrations_new_tool
Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
Google and Partners Seek TV Foothold The New York Times March 17 2010 Google and Intel have teamed with Sony to develop a platform called Google TV to bring the Web into the living room through a new generation of televisions and set-top boxes. The move is an effort by Google and Intel to extend their dominance of computing to television, an arena where they have little sway. For Sony, which has struggled to retain a pricing and technological advantage in the competitive TV hardware market, the partnership is an effort to get a leg up on competitors. Full article: http://www.nytimes.com/2010/03/18/technology/18webtv.html?ref=media Fandango Begins Rolling Out Mobile Tickets That Let Moviegoers Go Paperless TechCrunch.gom March 15 2010 Waiting in line for movie tickets is still the worst part of going to the movies (unless you are going to see The Bounty Hunter). With so many mobile phone movie apps, it’s easy to find what’s playing at nearby theaters and even purchase tickets right from your mobile phone, but then you still have to get a paper ticket from the dispenser or the ticket agent. But your ticket could easily be delivered to your mobile phone via a 2D barcode. Full article: http://techcrunch.com/2010/03/15/fandango-mobile-tickets/ YouTube sets its sights on independent musicians The Los Angeles Times March 17 2010 YouTube wants to rock MySpace. The Google-owned video site is expected to announce Wednesday a new program, dubbed Musicians Wanted, to lure independent musicians to its social-networking site. Full article: http://www.latimes.com/business/la-fi-ct-youtube17-2010mar17,0,4484056.story Google '99.9% Certain' to Close Chinese Search Engine: Report DailyFinance.com March 15 2010 Tech giant Google (GOOG) appears ready to make good on its threat to shut its Chinese-language search engine, two months after challenging China over Web censorship. In light of the Chinese government's refusal to relax its Web filtering, which a top government official reiterated Friday, Google is now "99.9%" certain" to shutter Google.cn, according to the Financial Times. Full article: http://www.dailyfinance.com/story/google-99-9-certain-to-close-chinese-search-enginereport/19397907/
Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
CIOs speak out on cloud email Delimiter.com.au March 15 2010 Australian chief information officers have spoken out about their experiences after installing cloudbased email solutions from Google and Microsoft as opposed to systems hosted within the company. Financial services group Mortgage Choice last year switched about 1000 users from its existing Lotus Notes platform to Gmail. The group's CIO Neil Rose-Innes has been positive about the company's move, although he admitted cloud email might not be for everyone. Full article: http://www.zdnet.com.au/news/software/soa/CIOs-speak-out-on-cloudemail/0,130061733,339301760,00.htm Tips and Tricks on Using Twitter for Business SitePro News - Anton Pearce March 15 2010 Have you thought about using Twitter to market your business? Twitter is free, and available to small and large businesses. Here are some tips and tricks on using Twitter to promote your business. Here are four tips to use your Twitter account effectively. Following other Twitter accounts that are in your target demographic will help you get an idea of what the conversation is. Then you need to post updates about your company, brand or product. As with any online medium, you want to be very careful to never spam any of your followers. Lastly, make sure that you follow successful online marketers, and look for other participants who are in your industry. Full article: http://www.sitepronews.com/archives/2010/mar/15.html How to Use Facebook as a Branding Strategy for Your Business Site Pro News - Lindsay Dicks March 15 2010 If you aren't already connected to the social media revolution, it is time to get your head out of the sand and harness the power of the digital network. If you want to get out ahead of your competition and make consumers excited about interacting with your brand, social media is the way to go. It isn't an overnight marketing fix, it takes time to build a following, but if done correctly you can use social media to drive people to your website and ultimately to your front door. Are you ready? Full article: http://www.sitepronews.com/archives/2010/mar/12.html MSNBC Launches Breaking News Facebook Page MediaBistro.com March 11 2010 MSNBC announced the launch of the Breaking News Facebook Fan Page, which will provide breaking news stories from around the world from the same team responsible for Twitter account @breakingnews. Full article: http://www.mediabistro.com/webnewser/msnbccom/msnbc_launches_breaking_news_facebook_page_ 154808.asp Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
Target Providing Mobile Coupons MediaBistro.com March 10 2010 Barcodes Displayed in a Phone's Web Browser Mobile coupons are finally on the radar of at least one major U.S. retailer... Full article: http://www.mediabistro.com/mobilecontenttoday/mobile_commerce/target_providing_mobile_coupons _barcodes_displayed_in_a_phones_web_browser_154541.asp Test your mind at the 2010 Imagine Cup Microsoft News March 09 2010 Australia's young technology minds are being urged to register for the 2010 Imagine Cup. The Microsoft initiative, open to students 16 years and older, is the world's premier student technology competition, encouraging young people to apply their imagination, their passion and their creativity to bring to life technology innovations that can make a difference in the today's world. Full article: http://www.microsoft.com/australia/presspass/post/Test-your-mind-at-the-2010-Imagine-Cup Facebook stalking becomes even easier The Age March 10 2010 Facebook users will from next month be able to track where their friends are at any given time, while a new Twitter feature will plot tweets on a Google Map, according to reports. At Facebook's yearly developer conference next month, dubbed f8, the social networking site plans to unveil a new feature allowing its 400 million users to share their current location with friends, The New York Times reported. Full article: http://www.theage.com.au/digital-life/digital-life-news/facebook-stalking-becomes-even-easier20100310-pyb8.html Cyber-bullying cases put heat on Google, Facebook Reuters March 08 2010 * Google in Italy, Facebook in Australia see cyber-bullies * Legal issues may not be a concern for Web businesses * Social pressures may force more accountability though Full article: http://www.reuters.com/article/idUSN0820019920100309?type=marketsNews
Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
Edith Cowan University YouTube Channel YouTube.com March 10 2010 http://www.youtube.com/user/EdithCowanUniversity Public-Beta Release for MySpace for Outlook MediaBistro.com March 09 2010 MySpace co-president Mike Jones announced the public-beta release of plug-in MySpace for Outlook in a post on the MySpace Blog. Full article: http://www.mediabistro.com/webnewser/social_nets/publicbeta_release_for_myspace_for_outlook_1 54467.asp msnbc.com adds @BreakingNews Twitter feed to homepage MediaBistro.com March 08 2010 msnbc.com began incorporating tweets from the @BreakingNews Twitter account on its homepage. Clicking the Just In tab on the home page opens up the @BreakingNews Twitter feed on the left and a list of other NBC News Twitter accounts on the right. msnbc.com took over the @BreakingNews Twitter account from BNO News in December. Full article: http://www.mediabistro.com/webnewser/msnbccom/msnbccom_adds_breakingnews_twitter_feed_to_h omepage_154325.asp Digital Lift-Off Forbes magazine March 08 2010 Web ads to get a 10% boost in 2010. For the first time advertisers will spend more on digital than print. We've been waiting for this: A study by Outsell, to be released Monday, reveals that U.S. advertisers are spending more this year on digital media than on print. Long predicted, this Madison Avenue milestone has finally arrived thanks to a 9.6% boom in digital advertising in 2010. Full article: http://www.forbes.com/2010/03/07/advertising-web-ads-digital-business-media-outsell.html Ad rules to take in use of Twitter and Facebook The Guardian - UK March 08 2010 Proposal would extend Advertising Standards Agency role to include marketing activity on social media and microsites Tighter controls on the how Twitter accounts and Facebook profiles are used in company promotions are set to be introduced under new digital advertising restrictions partly designed to protect children. Full article: http://www.guardian.co.uk/media/2010/mar/08/ad-rules-twitter-facebook
Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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ACUMA Inc.: the Association representing campus service organisations in Australia & New Zealand Technology news with higher education relevance • March 2010
The Future Will Be Captioned: Improving Accessibility on YouTube Official YouTube blog March 04 2010 Tens of millions of people in the U.S. experience some kind of hearing impairment and recent studies have predicted that over 700 million people worldwide will suffer from hearing impairment by 2015. To address a clear need, the broadcast industry began running captions on regular video programming in the early 1970s. Today, closed captions on video are more prevalent than ever. But generating captions today can be a time-consuming and complicated process. Full article: http://youtube-global.blogspot.com/2010/03/future-will-be-captioned-improving.html New York Times Recruits NYU Students For Hyperlocal News Site BusinessInsider.com February 22 2010 The New York Times Co. just announced a new partnership with NYU's journalism students and professors. A new local news site covering the East Village will launch on NYTimes.com this fall. The Local East Village, a project that has been in development for about a year at the Times, will feature reporting from Arthur L. Carter journalism students. Full article: http://www.businessinsider.com/new-york-times-recruits-nyu-students-for-east-village-news-site-2010-2 AOL To Pour $50 Million Into Patch This Year TechCrunch.com March 02 2010 Yesterday brought the news that AOL sold Buy.at, the affiliate marketing network it bought in early 2008, to UK network Digital Window. AOL acquired Buy.at for a rumored $125 million two years ago. Today, AOL filed a 10-K reportthat revealed that AOL only sold Buy.at for $17 million, taking a hit of a whopping $108 million. Full article: http://techcrunch.com/2010/03/02/aol-to-pour-50-million-into-patch-this-year/
Locked Bag 1333, Launceston, Tasmania 7250, Australia ABN: 56 168 491 622 Tel: +61 3 6324 3935 / Fax: +61 3 6324 3670 / admin.acuma@acuma.org.au / www.acuma.org.au
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