Creative Advertising

Page 1

Creative

Advertising



01 A public service

announcement from Singapore, in order to tell us the language of terror violence.


02 S ee the cute dog

lying in a pile of cosmetics, what do you feel? A little strange or a little weird?

E very three

seconds an animal dies in pain in a lab.


03 C igarete butts

make up almost half of Dublin's litter.

A cigarette

that can ruin ten thousand ares forest.


04 R acial is a

insult to human dignity, repeatedly condemned by the internation al media and internation al organizatio ns.


04 R acial

discriminati on existed in ancient times.Differ ent races determines their access to different jobs.


F or

ourselves and the people around us,we should breath more fresh air and be away from tobacco


B efore it's

too late. Smoking is the greatest threat to human survival after the war, hunger and plague.

05


P assengers are just as

06

responsible.Speak up for safe driving.Otherwise, the consequences are the same. Ads focus on a point which is often overlooked.


T his is a series of public service

print campaign Leo Burnett (Leo Burnett), Oman (Ogilvy) on safe driving.


D esertificationdestroys6.000speciese

veryyear.Do you also feel that desertification is the knife, the knife fell on the neck of the animals? Protect the environment, not just for animals, plants, but also for humanity itself.


07 B right colors, soft light, with the animals' gentleness, let us think of death does not seem to be a horrible thing. However, the facts behind the screen is very heavy.



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