HOME OFFICE 14TH ANNUAL SECOND STREET AWARDS

Apg Home Office

BEST ‘BEST OF’ BALLOT: MID-SIZE MARKET

WINNER: 'BEST OF' SUN COAST – SUN COAST MEDIA GROUP

The Sun Coast Media Group covers 4 papers in southwest Florida with their Best Of program. Their revenue in 2022 was $460K, which boasted an 18% growth YOY – and this revenue doesn’t include event ticket sales! They were also able to grow their email database by 15% YOY with this Best Of program.

BEST NATIONAL SWEEPSTAKES CAMPAIGN: LIST BUILDER

WINNER: FREE CAR PAYMENTS FOR A YEAR – THE LEADER

Talk about list building – this promotion boasted an almost 50% optin rate with over 2,275 total opt-ins to help build their Promotions, E-edition and Birthday Club lists. The Leader proved that national sweepstakes can bring results as they used it to help build out lists for specific initiatives. With over 1,000 new opt-ins for their birthday club, it really works!

BEST NATIONAL SWEEPSTAKES CAMPAIGN: REVENUE

FINALIST: GROCERIES FOR A YEAR – BELOIT DAILY NEWS

BEST ‘BEST OF’ BALLOT: SMALL MARKET

FINALIST: BEST OF BOISE – BOISE WEEKLY

BEST REGIONAL CAMPAIGN

FINALIST: PURDUE FARMS SWEEPSTAKES – ADAMS PUBLISHING GROUP

You can check out the full list of winners and finalists here. Missed the live event, or just want to relive the action? Catch up with our ondemand recording here.

GROUPWIDE STRATEGY

FINALIST: ADAMS PUBLISHING GROUP

Regional President Awards

APG Annual Regional President Awards were presented by Mark Adams, APG President/CEO. On Tuesday, April 4 at the MEGA Conference in Dallas, Texas.