FEATURE ARTICLES
PIVOT: TO SHIFT TO A NEW STRATEGY By Kristiana Greenwood, Director Strategic Relationships, GJK Facility Services www.gjkfacilityservices.com.au
COVID-19 has shown just how essential cleaners are in ensuring public safety and nowhere more important than in hospitals. Cleaning professionals have been frontline workers during the pandemic and they will be crucial in making a successful transition into the postCOVID-19 context.
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e are in the midst of a one in 100 year event that has rocked the world and changed our future forever. It has had a massive hit on our economy, a huge impact on our wellbeing and sadly it has caused unnecessary loss of life. It has also taught us a very valuable lesson – we must plan and prepare for the unexpected and not be complacent. The cleaning industry has had to pivot and change as fast as the medical industry because they are the ones
protecting us from needing medical care. Standard cleaning is no longer an option – new processes, new products, new training and new strategies have had to be developed and adopted within an extremely short amount of time, and suddenly the cleaning industry is getting some attention. To be fair, the medical industry has always understood the importance of good hygiene but we have all had to step it up. Hospitals have had to partner with experienced
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