KRISTINA SILA SANJA EDUARDO NOEL HAJDI
TRM Welcome
Problem lack of money finding jobs trouble adjusting language
Segment of customers Refugees Migrants Tourists Age gap: 18-35
02
REFUGEES - basic language - interact with people - help with paperwork -help them to settle in - financial knowledge - therapy - optional
Programs
MIGRANTS - basic information - help with language and fitting in - help to find a job and financial knowledge/stability
TOURISTS - information about the city - guided tours - help with transport - basic language
03
Distribution channel social media radio tv commercial web page
04
Relations with clients/customers patience making them feel welcome cooperation on both sides
05
Income sources sponsors government non-profit organisations European union 5% of the migrants paychecks
06
Key sources - facilities/classrooms - school supplies - food and water
07
Basic language
Key activities
Training for jobs
Help with managing finances
Advising in getting a better life
08
Key Partners - translators - teachers -organisations -schools - companies
09
Costs rent (electricity) pay-checks food supplies school supplies advertising web page
10