2 minute read
Veterans in Business: “Silver Rocket”
By Barbara Eldridge www.mindmasters.com
Have You Found Your “Silver Rocket”?
How many books, e-books, programs, workshops etc. have you bought into lately looking for that “silver rocket” for success? The “silver rocket” of success means different things to different people. During times of economic change I have found business owners questioning what success really means to them. It was not too long ago that many thought going back and getting a “job” was that silver rocket. Funny how things change.
So, what is it inside of people that makes them willing to risk everything they have to be in business? Is it to join the league of greats like Ford, Carnegie, Hearst, Jobs, Gates or just to have the freedom of being in a business of their own?
Perhaps it is the spirit passed down by parents or grandparents who ran the butcher shops, bakeries and small service businesses from the beginning of time. Some say it is a burning desire that hits like a flash of lightening or an idea that begs to be developed.
When we first go into business the dream and desire may seem clear, but then events and circumstances start to affect the business climate, competition ramps up their marketing and customers seem to need more information, a better deal or just more of our time. We start to shed doubt on the wisdom of our decision, and pressures mount because cash flow is slow.
Success is very personal, and it is up to each of us to discover it for ourselves. It requires a vast reserve of inner strength which is based on your personal purpose, a direction that guides the choices you make at any given moment. People often confuse purpose with goals. When you discover purpose then the goals you achieve bring a rich sense of fulfillment.
As business owners, grabbing this “silver rocket” does several things:
1. Your decision making is congruent with the core of your being AND moves you closer to your ultimate vision of success. 2. It helps you define what constitutes a successful business and life for yourself. 3. It enhances your personal motivation, inner strength, determination and desire. 4. It strengthens the courage to overcome any adversity that interferes with the vision you have for your business.
Your personal purpose “silver rocket” is not discovered overnight. One of the best sources of encouragement is to record your achievements. Reviewing them as you plan each month helps to maintain a high level of motivation and an ever-increasing keenness for achievement. List the achievements in your life that have given you the most sense of fulfillment. Look at the people you admire, what are the qualities in them that stand out for you. Do some self assessment about your own strengths and qualities. Consider all areas of your life, they add to your belief in your potential and your motivation to achieve even more. When you look within, you will find your “silver rocket” of success.
Barbara Eldridge has built a solid reputation as a Success strategies specialist, within industry and business over the past 40 years. Her unique message, since starting Mind Masters 30 years ago for entrepreneurs and small business owners, continually stresses vision, purpose and values as the key elements of business philosophy.
