One memoir

Issue No. 10| July 2016 www.adornamicaribbean.com

Shelly Ann Gajadhar Co-Founder One Memoir

SUSTAINABLE

FASHION

Scotland to Trinidad & Tobago

Conversations & Captures Tameika Fletcher-Birmingham, Editor & Creative Director

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Issue 10 July 2016

One Memoir

A sustainable fashion company based in Edinburgh, Scotland.

Started by two International students, Shelly-Ann Gajadhar (from Trinidad and Tobago), and Justus Delp (from Germany)

One Memoir began as a project between Shelly-Ann and four other classmates doing a course in Entrepreneurship at the University of Edinburgh.

Shelly-Ann loves fashion and along with her peers created a top class project.

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Issue 10 July 2016

ONE MEMOIR IS A STORY ABOUT CREATING SUSTAINABILITY THROUGH PARTNERSHIP, INNOVATION AND UPCYCYLING.

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L O O K I N G H E R

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Issue 10 July 2016

B A C K . . .

M E M O I R Upcycle Designer: Lisa See Tai

Shelly-Ann's fashion journey started many years ago as a model. She was in a local show, Synergy Super Model, Season 2 ( 2007). While modelling, she was pursuing her law degree in her home country, Trinidad and Tobago.

Shelly-Ann, after completion of her studies (2011) became a State Prosecutor. She worked in the system for three years. She decided to transition from Criminal Law, after the passing of a renowned Trinidad and Tobago, prosecutor, who was her mentor.

In a quest to becoming more satisfied professionally and personally she crossed borders and journeyed to the UK (2014) for the first time, to study a Masters in International Business and Emerging Market at the University of Edinburgh.

Shelly-Ann the Lawyer and entrepreneur will soon be Dr. Gajdhar, she is now pursuing her PhD.

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I was the only Caribbean student among 27 different nationalities.

I felt like a national ambassador to my country.

When I left, they knew who I was and where I came from...' '

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One Memoir is part of my Caribbean identity and creativity... it is inspired by who I am.

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When I went to Berlin/London Fashion Week, Ethical Tradeshow, I realised there was a space for our idea. Justus and I turned from students to business partners, making a dream a reality.

We went from research to implementation. We decided to focus on the upcycle of jackets.

To develop our first collection, I decided to come back to my roots and incorporate the Caribbean creativity into this upcycle initiative.

The director of Fashion Focus, Michael Christopher, a local magazine was instrumental in the network building and collaboration with four local designers.

The One Memoir process started with 18 jackets donated from Shelter Scotland which I brought to Trinidad and Tobago. The designers each worked on different jackets and were challenged to reuse waste materials but maintain the structure of the jacket for the European market and weather. We met with the designers three times and the project was completed in six weeks.

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ONEÂ MEMOIR

The story of an unwanted jacket and emerging designer

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UPCYCLE FASHIONÂ DESIGNERS

Lisa See Tai Charu Lochan Dass Delia Alleyne Nwannia Soranzo

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TRINIDAD & TOBAGO TIPS TO DESIGNERS

Collaborate and support each other Value creatives Look at different marketing opportunities Network & research Source opportunities for funding

SHELLY - ANN GAJDHAR Attorney & Entrepreneur

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We are not designers so we let the creativity of the Designer speak for itself...

Upcycle Designer: Charu Lochan Dass

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Upcycle Designer: Charu Lochan Dass

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SLOW FASHION e l y t S e l b a n i a Sust

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Creating one voice , one vision

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Issue 10 July 2016

One Memoir

'Everyone has a story to tell.

We like connecting with them and sharing their conversations.

Join us every week in the LOOK­OUT. Meet Caribbean designers & entrepreneurs from around the globe.' ­ Tameika Fletcher­Birmingham

Help us spread these stories, one repost makes a difference. www.adornamicaribbean.com