Agro & Food Processing Feb 2019

India's Only Monthly News Magazine, Portal & App For Agro, Food & Allied Industries Vol 14 Issue 04 February 2019

100/-

Official Magazine

FSNM

Federation of Sweets & Namkeen Manufacturers

Auuua�uivee Investment

An accolade to

Chitale Bandhu to complete 80 years of service (1939-2019)

CRITICAL

Thee�hanginge dynami�ue o�e e andeIndiane �oodeue�uou

GCC

Interim Budget 2019

Analyzinge TheeFFutureo�e

Foodeiindustr

by Dr. Ashok Kumar Tyagi

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2nd WORLD MITHAI & NAMKEEN CONVENTION 2019 A show beyond Lexis

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CONTENTS

2Nd Edition Of World Mithai & Namkeen Convention 2019- A Show Beyond Lexis 24

Analyzing The Future of Food industry

54

Chaitry Offset- Turning a New Leaf for Packing Boxes

55 28

Critical analysis of interim budget 2019

Food Safety measures for Food Spoilage and Food Borne Disease

58 36

Attractive Investment: The changing dynamics of GCC and Indian food sector

52

An accolade to Chitale Bandhu to complete 80 years of service (1939-2019)

News from Pg 58-62

EDITORIAL

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T Editor Manzar Aftab Naqvi Group Editor Firoz H. Naqvi firoz@advanceinfomedia.com Consulting Editor Basma Hussain Graphic Designer Naved H. Kazmi naved@advanceinfomedia.com Advertisement Executive Anjali Mane +91- 8208074714 anjali@advanceinfomedia.com Circulation Chandni Naqvi Chandni@advanceinfomedia.com Delhi Sayyed Shahnawaz +91-8375034558 Gujarat Brijesh Mathuria +91-99245466999 General Manager Gyanendra Trivedi Marketing & Circulation Office Distribution Agency Advance Info Media & Events

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The views expressed in this issue are those of the contributors and are not necessarily those of the magazine.

Though every care has been taken to ensure the accuracy and authenticity of the infomation,"Oil & Food Journal" is however not responsible for damages caused by misinterpretation of information expressed and implied within the pages of this issue.

All disputes are to be referred to Mumbai Jurisdiction.

he 2019 interim budget is clearly farm-focused, with elections on the mind. Farmers, age-old, unorganised sector, MSME and middle class - they're all finding favour, with the agricultural sector getting the biggest support. The 750 billion rupees in the Centre's budget for the farmers' scheme is a huge number, so we need to watch out for where the funding is coming from. If the scheme is implemented well, you can expect consumption to be supported next year. The catch here is, even if the BJP does not come back to power in May, the new government will also implement this scheme because no government will want to look anti-poor or anti-farmer. The government will have to find fresh resources to the tune of 750 billion rupees.

The total outlay for the Ministry of Food Processing Industries is Rs. 1,196 crore in 2019-20 as against Rs. 1,000 crore in the revised budget for 2018-19. The government has allocated of Rs. 1.92 lakh crore for the Food Ministry, out of which Rs. 1.84 lakh crore has been set aside for food subsidy. The government’s budget 2019 is agriculture based, a political move to make the farmers happy and secondly the middle class. The budget aims to double the income of farmers and for the first time in history has fixed the minimum support price (MSP) of all 22 crops at minimum 50% more than the cost. Declining prices of agricultural commodities in the international market and fall in food inflation in India since 2017-18, relative to non-food sector, have however, reduced the returns from farming. Small and fragmented land holding on account of repeated divisions has also contributed in decline in the income of the farmer family. Measures were focused to target alleviation of rural distress. Assured income support for marginal farmers (Pradhan Mantri Kisan Samman Nidhi (PM-KISAN) amounting to direct income support of Rs. 6,000 per year (Rs. 75,000 crore scheme) is one such step.

There have been a few allocation changes for the agriculture allied sector. Budget allocation for aquaculture is higher than revised budget estimates of FY18 but lower than the FY18 budget proposal. Dairy companies have a mixed reaction. Though five-year CAGR growth in allocation suggests continuing emphasis, the current allocation which is marginally lower than FY18 estimates is disappointing. There is special support of Rs. 100 crore for state cooperative dairy federations but a closer look indicates this is diverted from the National Daily Plan subhead.

One-time separate enhancement of Rs. 750 crore (from Rs. 301 crore) allocation for Rashtriya Gokul Mission in the current year itself intended to upscale sustainable genetic up-gradation of cow resources. This could be positive towards for dairy companies focusing on owning dairy farms and focus on premium milk. The Kisan Credit Card scheme (KCC) to Animal Husbandry and Fisheries farmers has been extended to fisheries and animal husbandry farmers in terms of Interest rate subvention of up to 5 percent. This seems to be a relief for the farmers involved in such activities. Last year, budget allocation for the food and distribution department had a 75 percent increase in compared to FY18 actuals. Revised estimates are in fact higher than that of budget estimates which means intended expenditure has been on track. This year, this is a step higher by 7 percent YoY to Rs. 190,821 crore with a focus to set up cold storage chains. Further, budget allocation for food processing has been increased by 26 percent from the revised estimates. When natural calamities strike, farmers are generally unable to repay their crop loans.

Presently, the crop loans are rescheduled for such affected farmers and they get benefit of interest subvention of 2% only for the first year of the rescheduled loan. The budget has now decided that all farmers affected by severe natural calamities, where assistance is provided from National Disaster Relief Fund (NDRF), will be provided the benefit of interest subvention of 2% and prompt repayment incentive of 3% for the entire period of reschedulement of their loans.

Diverting from budget, let’s check out the 24th Edition of Gulfood in 2019. This is the world’s largest annual food, beverage and hospitality exhibition which attracts F&B professionals from all over the world to Dubai – a hub for international trade and commerce. The Gulf region has emerged as one of the key markets for Indian agri-products over the years. Plus, exports of agri-products under the Agricultural and Processed Food Products Export Development Authority (Apeda), an apex organisation under the Ministry of Commerce, Government of India, to GCC countries stood at $3.38 billion (over Dh12 billion) during 2018, accounting for 20.9 per cent of India's total trade in these products by value. Export of APEDAa products to the UAE stood at $1.39 billion (over Dh5 billion) and included products such as Basmati rice, non-Basmati rice, buffalo meat, fresh fruits and vegetables, etc. It is hoped that in the days to come, there would be an increase in buyers. Certainly, the Middle East is an important market for India and Gulfood also gives the opportunity to tap into the markets of other countries as well.

Indian companies are showcasing a number of new products at the event such as ready-to-eat products like frozen chapattis, as well as confectionery and mouth fresheners, among others.

Also, there is a wide presence of rice exporters. In most of the supermarket and hypermarkets in GCC, there is a prominent availability of Indian products, especially in terms of rice, vegetables and ready-to-eat products.

The way the Middle Eastern economy is growing and the adoption of advanced technology have further paved the way for Indian manufacturers.

Agro & Food Processing February 2019

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REMARKABLE EVENT

2Nd Edition Of World Mithai & Namkeen Convention 2019A Show Beyond Lexis

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he day dawned for the stupendous event on sweets and namkeen on 9th January 2019 in Indore’s Brilliant Convention Centre. The opening ceremony witnessed the top affluent personalities from the sweets (mithai) and namkeen industry cutting the ribbons, lamp lighting and inaugurating the

event with pompous way ever imagined.

More than 3000 dignitaries from snacks and namkeen industry attended the event.

With inaugural speech given by Shri. Vikas Jain (JMB Namkeen), Shri. Srinivasa Raja (Adyar Bhavan ) and Shri. Anurag Bothra (Om Namkeen), the entire ambiance of the exhibition hall was gracious-

Agro & Food Processing February 2019

ly filled with vibrant energy. The event witnessed throng of VVIPs and visitors from all walks of industry and country.

The inaugural was covered by print and digital media with media going frenzy to interview the dignitaries present at the moment. After the inaugural the event was followed by lunch, conference and

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general body meetings of the FSNM associations where discussions of various problems faced by the industry like plastic packaging, GST, raw material and other topics of concern.

Federation of Sweets and Namkeen Manufacturers’s President Virender Jain,

Madhya Pradesh Mithai and namkeen association’s Director Vikas Jain; Amit Kumat MD Pratap Snacks; Harish Ramnani Karachi Bakery, Hyderabad; Radhey Mohan Agarwal Bikanervala, Delhi; Manoharlal Agarwal, Haldiram, Delhi; Shiv Ratan Agarwal Bikaji, Bikaner and Firoz H. Naqvi Organizer, AIM events

Agro & Food Processing February 2019

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were present at the inaugural ceremony of lamp lighting. Virendrer Jain FSMN President announced demand for Indian sweets and namkeen is increasing at a fast track in India as well as other nations like UK, Europe, USA Gulf countries. In last 15 years due to packaging the S&N industry has crossed a figure of Rs.1 lakh

12 crore and increasing its momentum by 20% yoy. Indore itself has around 1000 manufacturers and Rs.5000crs business alone is generated in Indore resulting in 18% growth.

Thereafter, at 7pm at the closing hour of the first day of the exhibition saw a scintillating gala night with cocktail party and dinner. During the entertainment, 25 Most Influential People were felicitated for their lifetime achievement and contribution to the snack industry.

On the second day of the event i.e. 10th January saw a very impressive seminar held in the convention hall of the centre.The Chief Guest speaker Dr. A.K.Tyagi , executive Director Halidram Snacks Pvt Ltd. holding high regards to Mr.Pawan Kumar Agarwal, CEO, FSSAI spoke about the achievements in last three years which have been remarkable in the history of foods safety that has been carried out under the guidance and leadership of Agarwal. Dr.Tyagi emphasized that the Total Polar Compound (TPC) of cooking oil which goes beyond 25% where oil becomes rancid, in other words gets decolourized and emanates unpleasant odour should be disposed off in a manner that should not come into human consumption at all.

The buying of used oil price has been set at Rs.40 per liter by government, FSSAI and bio-diesel manufacturers which is far enough. This price will not be a burden on the mithai and namkeen manufacturers who are hesitant to give away the used oil. This step should be followed by all the players to maintain the quality of the food products.

Second to speak was Guest of Honour, Ms. Pallavi Govil, Commissioner, Food Safety (Bhopal, MP).

Ms.Govil spoke extensively on availability of Indian food outside India.

She expressed, “It is practically difficult to get vegetarian and Indian foods in foreign land. Packed foods made in India and exported to other countries like USA or Europe varies in quality which should not be so. What is sold outside should

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be available in India too. In wake of this distinction, all the consumers should be treated equally whether staying in India or abroad”.

Further she added, “The waste management is another major issue faced by the environmentalists throughout the world.

Wrapper and packing materials should be recycled or must be of bio-degradable substances. Keeping the surrounding clean is a social service towards the country where one lives in”. Pallavi Govil is of the view that snacks and namkeen industry is escalating at a high speed, and to create awareness in small manufacturers is utmost necessary.

According to small businessmen they feel that it’s a loss for them if they change oil often. But she assured that it is not the case. Both the business and health will benefit with the help of fresh cooking oil.

Time and again the manufacturers should come together for a combined workshop for better knowhow. She recommended more use of mustard and olive oil.

Speaking on the topic of women empowerment, she was surprised seeing the crowd with no woman representing the snacks industry. Referring to the current trend of the economy, she found the participation of women labour in India overall is decreasing. Small scale industries should encourage women involvement in economy with safe and hygiene atmosphere.

Concluding her amazing dialogue she thanked and appreciated AIM Events to create a wonderful platform and the honour bestowed upon her.

Starting her speech with a note of thanks and appreciation to AIM Events & FSMN for the great gathering in the conference, the Guest of Honour Speaker Ms. Madhavi Das, Executive Director FSSAI, New Delhi spoke on Bio-diesel fuel, giving her the best of RUCO (Repurpose Use of Cooking Oil).

According to Ms. Das, “To start a food business or food outlets, one needs licensing and registration. Right from farm to manufacturers all needs FSSAI licenses.

With the criteria of online updates for licensing and registration, very soon new

Agro & Food Processing February 2019

system of license will be out on internet with Food Safety display board. Blue colour forms are for manufacturers and purple for Hotel industry. Colour and Code labeling is mandatory and a very simple way of educating the people”. Starting her speech with a note of thanks and appreciation to AIM Events & FSMN for the great gathering in the conference, the Chief Guest Speaker Ms. Madhavi Das, Executive Director FSSAI, New Delhi, spoke extensively on certification, licensing and registration of food businesses with FSSAI. She also spoke on Bio-diesel and trans-fat free healthy foods.

Addressing the attendees and media, Ms. Das said, “This platform of FSMN is a very useful tool created so that the voice of the snack industry reaches higher authorities. And we in return like to be as a helpful instrument to take up any queries where we can give our best to the food industry. FSSAI has sort of turned a new leaf in the sense that being traditional food regulator we formulate regulations; maintain food standards and enforcing them time to time is already taken care of.

What we need now under new findings is that we can work and operate successfully in collaboration with the food industry and manufacturers. Enforcing law and levying fines/penalties is not the modes operandi of FSSAI. All players in these sectors need to be self-compliance, must understand their responsibilities and try to meet them accordingly. Self-compliance ought to be globally set. The essence of eco-systems of the food safety lies in waste management and recycling of it.

This approach will create a responsible corporate sector working towards a common goal.

Food safety requirement starts from farm level whether he is the grower, transporter or manufacturers needs proper licenses and registration. Not only one should acquire these formalities but should also check the licenses and registration no. with whom he is dealing with point up and point down in the value and supply chain. It is mandatory to have all the certificate, licenses and registration nos.

She informed that very soon new system of licensing will be out on internet with Food Safety Display Board. Blue colour forms will be for manufacturers and purple for Hotel will be the colour code.

Code labeling is necessary and simple way of educating the people.

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14 FSSAI also brings an easy solution of Training & Certification through its new initiative of Food Safety Training & Certification Portal (FoSTaC) portal. Under FoSTaC, FSSAI offers 9 courses that are available lasting between 4 to 12 hours.

These nine different types of courses are meant for different types of food business on different competency level. So far around 80,000 people have taken training in major sector of food industry. Each Food Business Operator needs to have at least one trained & certified person in their business premises to ensure food safety. Regulation to make it mandatory is expected soon.

Speaking on Hygienic Food, Ms. Das stressed that in 100s, 10 die of food contaminants and food poisoning. Thus, the areas of food preparation should have ratings by FSSAI officers to give customers an extra confidence of eating right and healthy. This step in a way adds to business profits. At this responsible place to eat, FSSAI will give recognition certificate.

FSSAI has launched Eat healthy campaign. People try to mix traditional and international food innovations. There is nothing wrong with it, but the manufacturers must decide to reduce salt & sugar contents accordingly. Like for example, UK has brought down the intake of salt in their food to quite an extent which is very healthy. We, Indian should also follow this procedure to consume less salt so that we create a healthy India. Indore has transformed itself into a picture perfect city within a span of three years and that is due to the awareness of cleanliness in people. In the same way we can change habits for the betterment of our health, let there be a gradual change rather than not changing at all. We should look into other options of healthy foods like millets and fortification food.

One of the current topics of debates is edible oil. The consumption of the cooking oil by namkeen and mithai industry is at the most. When the cooking oil reaches the TPC 25% it should not come into the consumption pattern and carefully disposed off. Reused oil often goes back into system where small producers and kirana shop refine and repack it for lower use. This used oil can be converted into bio-fuel saving revenue by millions. Used oil should be unacceptable and should not come into human use at all. Concluding she discouraged the use of trans-fat which

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is very harmful and with help of scientists FSSAI is trying to make India a trans-fat free country by 2022-23.

Looking at the background of this story, FSSAI India has a latent of recovering 220 crore litres of used cooking oil that can be used for the production of biodiesel by 2022 via co-ordinated action. As of now the biodiesel produced from used cooking oil is less. But looking at all the possibilities with the robust ecosystem for conversion and collection of used oil is growing rapidly and will soon reach a sizable scale. Other than this, FSSAI is also looking forward to introducing a regulation that would make sure that companies which use a large amount of cooking oil hand it to the registered collecting agencies that will transform it into a biofuel.

ing diseases like cancer, heart problem, alziemer, skin psoriasis and other stomach disorders. 23 million tons of cooking oil is being used in India annually out of this 40% is being used in restaurants and 60% is being residentially. Now India too is making bio-diesel from the used cooking oil. Speaking on GST issue, Chaturvedi expressed his views that GST should be lowered as the bio-diesel production value has reduced to 5.2 cr from 11cr. After much debate and discussion by the businessmen to pull the GST down to 5%, the government has levied 12% GST. Taxes on food items should not carry a high level of taxes as food is meant for health and it is not feasible to slap 12% GST on food items.

He has urged that FSSAI may also look

The very effective speech relayed by Ms.Das was a historic steps taken by FSSAI during “World Mithai & Namkeen Convention 2019”. Approximately 1000 sweets and namkeen manufactures took the pledge in front of Ms Madhavi Das. It has been a first time where the entire hall was pledging to do away with use oil and use fresh for cooking purpose and making India a healthy country.

Leading Manufacturers like Haldiram Delhi, Haldiram Nagpur, Bikanerwala, Bikaji, Yellow Diamond, Das Penda Wala, Balaji Namkeens, Ghanghor Sweets, Om Namkeen, Bengali Sweets, Om Sweets Delhi, Mota Chips, Ajit Sweets, Bansal Sweets, Adyar Anand Bhawan, Bhanwarilal Sweets, Sindhi Sweets and many more people signed the pledge. It was a historic moment for the entire food processing industry in general and mithai and namkeen industry in particular, they signed for a common cause. Organisers of the event, Aim Events and Federation of Sweets & Namkeens Manufactures assured FSSAI for future cooperation on this subject.

Next to speak was a very impressive speaker, Sandeep Chaturvedi, President of Bio-Diesel Association of India (BDAI) voiced his notes by saying that the Bio-diesel Association comprises of 155 members that include Bio-diesel manufacturers, feed-stock aggregators, gathers and the oil marketing companies who do the blending of the bio-fuels. BDAI is an 8-10 years old organization mainly coordinating on various government policies and national issues related to environmental sustainability.

Bio-diesel is made by used cooking oil.

Repurpose Used Cooking Oil (RUCO) is an initiative that will enable collection and conversion of used cooking oil to bio-diesel. Due to less awareness, people are not aware of it. This deteriorates the quality of oil beyond use. Reusing this oil is an open invitation to health-threaten-

Agro & Food Processing February 2019

at introducing regulations to ensure that companies that use large quantities of cooking oil hand it over to registered collecting agencies to convert it into biofuel.

According to Chaturvedi, “There has to be awareness about the potential of the industry and corrective steps has to be taken for the industry to grow, because if the industry grows the country grows and for this it needs jobs and businesses from different sectors. This is the appropriate time to come up with such a grand event and gathering of people particularly in Indore as it is the hub and heart of mithai and namkeen industry”.

Chaurvedi expressed his happiness to be a part of such kind of event where a large scale of interactions and dialogues were exchanged. This platform brought together all the stakeholders, commoners and all the policy makers under one roof proving to be a great guiding force to the industry.

To conclude his notes he added that cooking oil used for frying should be discarded in a responsible manner enforced to the aggregators registered and authorized

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by FSSAI and Local Food Regulators.

FSSAI is also working in partnership with Biodiesel Association of India and the food industry to ensure effective compliance of used cooking oil regulations. It is also going to publish guidance documents, tips for consumers and posters in this regard. It is also conducting several awareness campaigns through its e-channels. FSSAI has additionally launched a micro-site to monitor the progress of the collection and conversion of used cooking oil into biodiesel.

Virender Jain President of FSMN and Director of Kadami Sweets said, “Snacks and namkeen industry is rising with full capacity. In the year 2018, we had our first WMNC in Delhi which was a one day event turned out be a super hit show. The response that we got compelled us to make this event a two day event and we chose Indore the hub of mithai and namkeen as our new venue”.

19 x 15 cm

A gathering and events like WMNC will promote this industry not only on national levels but globally too. Exhibitions, shows, seminars, conference are a need to make us aware of the latest trends and innovations happening in the world. Taking part in such occasions helps leaders to exchange a meaning dialogue on higher level and to bring other colleagues into a loop to take advantage of the latest technical know-how.

Shiv Ratan Agarwal of Bikaji Foods, is of the opinion that, “There is no harm in eating healthy snacks. Snacks are meant for taste enhancement in between meals and not to fill our belly with it. Snacks prepared in yester years were very different than what is manufactured now”. Laughingly, Shiv Ratan admits that previously it was difficult getting married because getting married into the family of sweet makers was not ranked accordingly. But now Sweets and namkeen industry has grown to be powerful and many of the namkeen snacks have become a super brand. We are now respected wherever we go with people surrounding us and with full security. For any start-ups and

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to brand the product is the greatest challenge one faces in the business.

According to Firoz H.Naqvi, Director, FSMN said paper packaging is not a good solution for the packing sweets and namkeen as it is non-lasting option. Ban on plastic packaging proves to be a major setback for food industry. The government should rethink about plastic ban and to find a better solution to it.

The event had participants and experts from countries like Germany, France, Italy, USA, Turkey and China.

Further to the event our exhibitors had something to say about WMNC & AIM Events which we present for those who could not participate in the event.

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Agro & Food Processing February 2019

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18 Mudit Goyal – Kunjilal DaalSev Mudit has beautifully spoken about WMNC event as a good initiative taken by AIM Events team.

WMNC is a platform on national as well as international level that has brought us together under one huge roof whether we are manufacturers, suppliers, distributors or marketers. This federation will help us to fight and face challenges, in deciding and making of policies, making amendments if necessary, hence it’s a big support to snacks and mithai industry. Under the pressure of FSNM, these manufacturers, vendors, suppliers will work in an organized manner. I would like to express my views to AIM Events is that to organizer such shows on regular basis all over India that will combine and rejoin all the mithai and namkeen manufacturers.

Deep N. ShahVikalp Techno Centre, Rajkot.

Though participating for the first time, it is absolutely fantastic and gives an immense pleasure to be a part of it. Shah expressed his liking the way the whole exhibition is going on. The kind of enquiries that have been generated and the footfall is amazing. It is nice to see the response the people are giving to this expo. AIM Events team has been truly remarkable and the hard work is actually showing behind the success of the event. They really are hard working and very kind team, solving problems in minutes, a wonderful team of AIM Events.

Siddharth Teckc h a n d a n i - C re 6. ations Dr. Girish G WMNC u p t a - Sish ar i svery hti Food good stand, equipment baIndia sically Pvt to unite Ltd (Foodies) people from same WMNC profession&coming AIM Events and working has show for a common growth & goal. WMNC should go on and on for many many years to come. Truly a great show.

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Gaurav Gambhir-Shubh Foods This event of WMNC and AIM Events focuses more on quality and not on quantity. I really appreciate Mr.Firoz to bring us all to this wonderful platform. A much focused event, no unnecessary crowd. Footfall what this event has seen is absolutely related to sweet and namkeen. An amazing platform for us.

Jayesh MehtaShyama Shyam Traders WMNC has served as a platform where we couldn’t have reached otherwise. With this participation many manufacturers have come in our contacts.We have certainly created some good contacts and deals in this event. Participating in such exhibition is a long term investment because business cannot be established in short term relations. And to come here and be a part of it is always beneficial.

This is a platform where all the manufacturers and clients meet and discuss many issues. It’s a connection between various dealer shaving chain to chain link. A business comes with an intention of building one to one relation and increase the sales volume, adding new knowledge, meeting with manufacturers, suppliers and in a way we are advertising our products live. And this is all under one roof!!

Dr. Girish Gupta-Shrishti Food equipment India Pvt Ltd (Foodies) WMNC & AIM Events has showcased a great exhibition. A lot of hard work and good efforts have put in. In this event we met lot many dignitaries and top personalities from snacks and mithai industry. Indeed a very fruitful meet.

Agro & Food Processing February 2019

M a n i s h a Marathe-Saroj Sweets Pvt Ltd. “I am surprised and speechless to see mithai industry well-dressed in suits and jodhpurs. The crowd is well-defined, I must admit. Snacks and mithai industry had really shown a great jump growth-wise. FSMN has taken a lot of trouble by bringing all the people from all over country on a single platform. AIM should conduct such events twice a year”.

Gopal AhujaKomal Group “WMNC has proven to be excellent platform.

From unorganized sector we are moving to organized one. Yes, we are moving in the right direction. Our voices will acquire some strength to reach to policy makers who will definitely take note of our views. FSNM has created WMNC and AIM Event has given us a wonderful dais where we expect more and more sectors from food industry to join this platform”.

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Ashok BanerjeeFrigorifico Allana Pvt Ltd “Needless to say, this event is a very good one because it will help all the industry leaders to participate as well as to project their innovations to the industry. We should all participate in such events that bring all the players together and make them aware of the new technologies. Absolutely a good event, should incorporate foreign participants too. This will help to have mixed culture and mixed knowledge where tradition thinking meets the western thoughts so that we come know what’s happening in western and far Asian countries”.

Shiv Kishan Agarwal- Haldiram’s Nagpur “Last time it was in Delhi. This time it’s in Indore. Such events definitely has a lot of enthusiasm, we are sensing a great feeling of interest and eagerness as we have come together and have formed an association which was very much required. AIM vents have done a wonderful job. Last time WMNC 2018 was a very good event and this year it’s all the more bigger, better and my blessings are that we meet together and grow together in the events that AIM organizes.

Madhur Arora-Director Monk Foods “WMNC platform is a huge platform and an eye opener inside the snacks and mithai industry.

As I am new in this field and it has been a great exposure atleast for me as I am 1 month old in this sector. It is helping me built a good network and a lot of good people and crowd that will give good boost to my company. Since I am from new generation entrepreneur, we are social media craze types, and nowadays social media coverage is must and that coverage is the driving power of this exhibition. And we are anxious to be a part of this event next year too.

AIM Events have organized it pretty well. The place, the ambiance is so brilliant in Brilliant Convention Centre that it’s worth noticing. I want to congratulate AIM Events to organize such a successful event.

Apoorv Agarwal – Shri Hari Besan (Agroha) “WMNC has proven to be a very excellent platform to unite all the namkeen & mithai manufacturers.

With so much potential of growth in the market it’s a good platform for all the manufacturers. AIM Events has done fantastic job , very good opportunity to participate and promote ourselves. I would like to congratulate AIM Events, I look forward to participate in WMNC event next year. This event should not stop and must go on and on”.

Rudra Pratap Singh ChauhanFresh-O-Veg “I was surprised to witness such wonderful platform having relevant footfall. I appreciate AIM events have done a wonderful and amazing job to bring the right kind of selected people. We are keeping high hopes for next year so that the event rises to higher level. WMNC has been an amazing show and a great job done by the organizers”.

19 Ankur Bhamu-Tata Chemicals (Tata NQ) “I have seen and participated in many events and conventions since last one year and I can safely say that from the time that I have stepped in the convention centre, there was something very instinctive that set the event apart, the warmth, the way we were welcomed, the way organizers have gone about, is amazing. The environment built by AIM Events team is such that the various participants can interact with each other, the support that we have got here not just before the event but during the event. It has been wonderful. Previously this industry was practically in fragmented sector and it’s a herculean task to bring together the pieces which WMNC has tactfully brought successfully together and managed very well. And what better location than they could have chosen, INDORE. The response and accountability has been phenomenal at par with the best.

My sincere message to the organizers is keep doing the best. It’s not an easy job to bring such a big segment together and AIM Events have proven itself by doing it successfully”.

Samiksha & Ravi MirchandaniDynamech Engineers “WMNC show has been a curtain raiser. It will become the best exhibition in future as it has a focused aim on snacks and mithai. The crowd has been very good. All the visitors that we got were focused on namkeen and mithai segment. The organizers have been very innovative to stage the show, the seminar…in fact everything. AIM organizers particularly this message goes to Mr. Firoz, AIM Event organizer, who single handedly brought this segment together which basically was scattered and in real sense are competitors here. He has brought them all on a common platform and serving a single goal for the upliftments of snacks & mithai industry”.

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Vikas Sharma & Mausam Prince Kalra- Hargopal Machinery Pvt Ltd. “It has been a great platform where all visitors and colleagues have come together. It is a great support for the food industry with specific and focused goal.

I really will look forward to more exhibitions in future. Last year when organized in Delhi, it was great that time too, but this time it is even bigger. So best of luck WMNC we will be with you throughout all the events that AIM Events will organizer in future”.

Vipin Agarwal-Sr.VP VKC NUTS “Because all the key personalities and dignitaries are present here, it is a very important and vital show of Mithai & namkeen makers. It’s a great platform for us to interact with them as we can convey the complete message about our category, about our product and other specifications. We thank AIM Event organizers to come up with such a great event and show. They have given us a great opportunity to display our nuts on this event.

An information to share with our consumers is that a misconception has to be cleared. Saffron should not be silky as much to the knowledge of consumer.

They think it’s the best but really speaking it’s the dry saffron that is the best one. And we are the well-known dealers of nuts and saffron. With this event we will definitely get good business as this is a very healthy show to display our products to the end users”.

REMARKABLE EVENT

M r. S h y a m j i Sharma- Madhuram Sweets, Indore There are many facilities at WMNC. People have lesser time so such events make manufacturers, visitors suppliers meet under one roof at one time. So we know whom to contact once when we settle down and start doing the follow-up of the events. AIM organizers, I want to thank them because of them a lot of people are being able to benefit themselves. Whole MP and the world is getting advantage of it, thank you to all the exhibitors.

Manu Agarwal— Economode Sweets & namkeen is a strongly growing industry where people are following modern rules referring to machinery and snack food products. WMNC is very good show especially in India. This exhibition is one of the best thing that has happened to the food industry. I found that everyone related to mithai and Namkeen is present here. I have known AIM Events & Mr Firoz very well and I am really very happy to be in Indore this time because last event that was in New Delhi time I was unable to attend this event. This year we decided to go for a stall and it was amazing to be a part of this event. The way they have organized this show, has been very good day. FSMN & AIM Events are growing leaps and bound and next exhibition will surely be much better and bigger than this one.

Keyur O Thakkar - Message Future Vision ‘FSNM & AIM Events have really done a great work.

Though participating for the first time, we did get a good response. Here I would like to express my wish is that witnessing such good response, two days are not sufficient for the B2B interaction. The event should be prolonged for atleast three days”.

Agro & Food Processing February 2019

Reddy - Standard Machinery Marketing Co. Bangalore “I am here for WMNC and this is my first time for Sweets & Namkeen event.

We have known the organizers for quit sometime. This exhibition is happening in Indore and we would like to focus more on this city. I would sincerely like to thank AIM Events to invite us and we are happy to be with them. I am also happy that due to this event we have met so many new clients who have come here from all over the country. Truly AIM Events have done an amazing job and keep doing it in future endeavors”.

Najma Khan & Faisal Qureshi from AAVEG TECHNOLOGY “We would like to congratulate Federation because they have given us a platform at one spot. We have never seen such type of crowd at a single place and single day. Within 2 hours we have met people around us whom I have never ever imagined we would meet even in a year’s time. FSMN & AIM Events have connected all of us and I would like to congratulations to Mr. Firoz for that”.

21

22 Ashok Chheda - Chheda Namkeens “I think this is a memorable day.

This platform is going to bind all the big and small players, it will bind manufacturers, vendors and FSSAI which gives us the future of how you have to run the business. To top the event with cream, this show witnessed a very knowledgable meetings, conference and seminar and it is here on this platform we learnt a lot and it’s going to help us in big way.

I would really like to thank Mr Firoz Naqvi and his team but I think they should have come 10 years before. This event has given a proper shape to the snacks & mithai industry. The organizers have taken the industry on world map and its going to create a great storm. And this a real start”.

Baijubhai Mehta -Das Pendawala “I would like to say it’s an excellent platform and it was very important to do it and whatever has happened this far is good for the sweets & namkeen businesses because now the entire industry can come together here at this platform and find solutions to their problems, take guidance and inspirations. This is a well created platform for interaction.

For AIM Events, I would like to say they are excellent host and it was an excellent job done by all”.

Satyam Arora Kundan Sweets “WMNC is a good platform that everyone can come here and share their problems as well as good or bad experiences.

We can meet the mentors of the industry face-to-face.

AIM Events team are very energetic people. They have done a good job which is very important. This can give a very big boost to the industry as well as boost its growth”.

REMARKABLE EVENT

Vikas Jain Uttam Bhog Namkeen “It is because of WMNC that we are successful today as we can share problems and become a family and grow together as one unit.

From God’s offerings to the smallest baby, everyone loves mithai and namkeen. So to organize the snacks and sweet industry, an event of such level and standard was the need of the hour.

Federation of Sweets & Namkeen has given us this platform and we can use it in different ways and get International clients too. The organizers have transformed our snacks’ family and I feel as time passes by and will think of doing something bigger and greater”.

Ajjaay bhai Kariya – Chaitry Offset “I cannot express myself in words for this exhibition.

This is not my first exhibition and I have been in this field since last 6-7 years and nowhere in my working life have I seen such a crowd of common industry. Due to this show I have got unbelievably high lead in the past 2 days. I never knew sweets had such a vast scope. This I came to know after I came here that it’s such a big industry. Thank you very much to organize this event, the management has been excellent, a free environment, no stoppage of any kind. There was a positive and great response from the AIM Team and the incoming visitors”.

Siddharth Tekchandani Creations “Very good platform basically to unite people from the same profession and have their views regarding all this. I think in this industry this is the main part and we are meeting people from brands like Haldiram Bikanervala etc. Everybody is giving the input also. We have been working with everyone and its going to improve day by day. It should go”.

Agro & Food Processing February 2019

Victor AcquresCARUGIL “This type of shows is needed and is a very constructive tool for us. It helps us to come close to the customers, to keep in touch with them, to maintain a follow-up record of them and they in return remember us and feel our presence here. So its important for both parties.

It is my first time here I would like to thank you for helping us and getting this opportunity which will be useful for us to be in touch with the customers. The atmosphere is quite nice and everything is going on fine here. Excellent”.

Samarpal JawlaJawla Technology “It’s very nice a lot of focused people are here. Here we don’t have unnecessary crowd, we have time to handle our customers. For AIM Events I think we need to involve more people from snacks industry. AIM events are doing very well and it’s really nice to be here”.

Mr. Sunil Jindal Paras Besan “From this platform we get a number of buyers and we get to show our product and get new customers. AIM Events have done a good job in creating a platform and we had all the buyers, suppliers, manufacturers from different industries and also got to see latest technology”.

23

INNOVATIVE THINKING

24

Analyzing The Future of Food industry

by Dr. Ashok Kumar Tyagi- Executive Director Haldiram Snacks Pvt Ltd , New Delhi

O

n the 2nd day of 2nd edition of World Mithai and Namkeen Convention 2019, in Brilliant Convention Centre, Indore on 9th – 10th January 2019, Dr. Ashok Kumar Tyagi gave a very informative presentation of inside knowledge of food industry.

Holding very high regards for Pawan Kumar Agarwal, CEO, FSSAI, Dr.Tyagi appreciated remarkable tasks done by FSSAI within a span of last 3 years which has never been done before. Dr.Tyagi admiringly admitted that Pawan Kumar never allows doing anything wrong or any untoward approach that is illegal by anyone.

Being from Haldiram, Dr.Tyagi gave a lot of weight on the issue of used edible oil and its processing. According to health standard, Total Polar Compounds (TPC) of cooking oil when it reaches 25% should be discarded totally. The visual indication can be judged when the oil loses its original colour by turning dark yellow and emanates rancid odour. This used oil is no longer good for frying in fact it often leads to cardio vascular diseases, cancer, diabetes and other serious stomach related problems.

Sometimes this oil is purchased by soap manufacturers for make soaps and under-grade detergent products. Also it is purchased by small-time shopkeepers where it comes back into human consumption by lower strata. FSSAI is of the notion that there is no guaranty as to who purchases this oil. Often it is repacked

and brought back into circulation system which jeopardizes the trust of consumers.

Taking used oil to the safer level, Bio-diesel is the best solution converting it into fuel. Used oil undergoes a refine procedure to make bio-fuel. In a productive discussion with FSSAI and Government of India, initially the price set to buy the used oil was Rs.20 per litre. But in later meetings with Bio-Diesel Association of India it was settled to Rs.40 per litre. This price is now controlled by Government of India and FSSAI. This reused oil would be purchased by the bio-diesel manufacturers for processing and collected from the selected collection centres.

With a better price settlement, a list of all the namkeen, snacks and sweets manufacturers should given to the bio-diesel manufacturers and BDAI to contact them at periodical intervals for collection of oil. This price and services will encourage the food industry manufacturers to give away the used oil willingly as they are getting better remuneration for it. With regular practice all the activities of selling-purchasing of oil will fall into place. Here lie greater responsibilities with manufacturers of food industry to give healthier products to the consumers and making the country to eat healthy.

Not siding any player in food industry, Dr.Tyagi said that disposal of oil should be done legally such that manufacturers should sell their oil to FSSAI authorities and other government appointed agencies only and by following this practice we create a healthy India.

Further to presentation the growth future on

Agro & Food Processing February 2019

his on and the

food industry, Dr.Tyagi gave a digital presentation on the contribution of the total FMCG sectors.

According to his analyses, 50% growth comes from food sector which shows the growth rate of 13.5 per cent, 39% from non-food sector increasing by 11 per cent , 6% comes from On The Counter (OTC) sales like eno etc…growing at 11.7 per cent per annum.

Studying the above data which is very authentic, a healthy growth of FMCG food sector with a great potential can be easily seen.

Speaking with reference to the zonal contribution of the country: The North India contributes 35% to the food industry showing a growth rate of 16% which is the highest in India, The West zone’s output is 24% again which is increasing at 11% per annum, the South gives us 24% increasing at 15% and The East contributes 24% growing at 11% per annum.

India’s growth can mainly be judged by dividing it into urban and rural category also. 64% contribution of FMCG food sector comes from urban areas, 33% from metro cities and 15% from class I towns.

From rural areas the contribution is 1636% and it is here that the future growth of food industry comes from. To implement strategies tactfully in rural market the output will increment multi-folds along with the growth of rural areas.

The data clearly indicates the rural growth will be better than urban in near future so maximum focus should be aimed at rural market.

Speaking again about the contribution of the states made to FMCG sector: 13% comes from Maharashtra, 10% from Uttar Pradesh, 8% from Tamil Nadu, 7% from Andhra Pradesh, 6% from Gujarat, 5% from Delhi and 55 Rajasthan.

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INNOVATIVE THINKING

100% ness.

cleanli-

Warehouse & waste management should be as per the laws and regulations.

Last but not least pest control should not be forgotten.

If we consider the food basket : Biscuit production is growing at 10.6% volume followed by salty snacks which is 20% (traditional & western snacks), edible oil at 13.7%, spices at 14%, non-refined oil at 16.3%, packed tea 11.6% and pure ghee at 18%.

Waste management is an important service to the nation.

Collection of wrappers and packets by the big players is a good gesture to keep cities clean.

Golden rule of the food preparation is:Following food safety management system in a precise way as assigned by the FSSAI, Haldiram is following all the GMP, GFP as well as HACPP. Seven principles of HACPP are stated in the picture above:Coming to hygiene part: hygiene of the factory, hygiene of the workers, machineries, location, establishment over and above them are the utensils used while preparation should be meted out with

Focus on promotion is also equally important. Whether doing it by digital marketing or daily commercials, working globally we have to incorporate the latest technology in sales and marketing.

A daily sales feasibility report giving operational information should be maintained by shopkeepers, distributors and other sales agencies. All the activities pertaining to sales have to be reported on daily basis to show the successful working of food chain.

On the conclusion of his dialogue, Dr.Tyagi addressing the crowd with goodness of Haldiram said that Haldiram has more than 400 products and 9000 employees in both Delhi and Nagpur.

A big question is how can we escalate the food industry considering hygiene, food safety and quality of the product?

As of today, the quality of a product has been changed both locally and globally.

The manufacturers have to go beyond the expectations of the consumers i.e. they have to work on customer delight. To a customer, quality means where he pays for quality and cost of the product, delivery and service of the production and if the quality is excellent and the first copy is 80% above FSSAI norms it’s a win-win situation for the manufacturers and consumer at large. The mantra to win the customer and the market lies in the combination of the above ingredients of success.

create a product as per the tastebuds of consumers. Factors like customer orientation, quality assurance, unique pricing according to the proportion of the product.

Branding is another major step of product outlook enhancement to justify what the manufacturer is giving that others don’t.

Haldiram supplies its products to more than 80 countries. Haldiram products are the most preferred foods outside India.

It has been a market leader with around 30% of contribution from traditional snacks and 20% from salty snacks.

These packets and wrappers are useful in road construction and waste oil is recycled into bio-diesel and the work has been started in many places. Controlling pests and other rodents and eliminating them from the system pest control should be carried out at regular intervals. Pest control management holds a prime importance in food industry.

To discuss the last topic is marketing of the product.

Marketing is the art of creating a market for the manufactured product; ascertain a value and delivering it to the consumer. It is R & D dept’s job to

Agro & Food Processing February 2019

With 100% automation, Haldiram is the first company of its kind. 100 per cent automation means hands-free manufacturing which is a great achievement.

Haldiram is the first Indian snacks manufacturing unit having latest innovation to pack street food with a very hygiene and controlled environment. His motto was “Eat Healthy and Live Healthy”.

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BUDGET 2019

28

Critical analysis of interim budget 2019 With the election around the corner, the NDA government’s 2019 budget has played its trump card by laying emphasis on agriculture and middleclass. The centre has laid extra eminence on the farm and rural sector with announcement of direct income transfer of Rs 6,000 to farmers, besides enhancing the outlay by over 43 per cent year-on-year to Rs 2.89 lakh crore for 2019-20. The increase comes to 30 per cent when compared to the revised budget estimates for 2018-19, which was Rs 2.22 lakh crore.

W

hat is being given‌.

Budget 2019 has provided a combo of direct income support and allocation across agri and allied industries in Budget 2019. While direct income benefits are supportive for margin of staple consumption, steady push for the food processing industries is positive.

A set of policy initiatives was targeted toward lower to the middle-income class population. The urban lower middle class got a complete tax rebate for taxable income up to Rs 5 lakh which leads to Rs 18,500 crore stimuli for three crore middle-class taxpayers.

The BJP govt truly believes that agriculture is the main driver of the rural economy and there is a need to provide income

support to farmers with small and marginal land holdings, who are facing problem of lower returns.

Measures were focused to target alleviation of rural distress. Assured income support for marginal farmers (Pradhan Mantri Kisan Samman Nidhi (PM-KISAN) amounting to direct income support of Rs 6,000 per year (Rs 75,000 crore scheme) is one such step. This targets 12 crore small and marginal farmer families with land under two hectares.

While the math seems simple with Rs 6,000/- per head annual transfer, it is supportive for staple consumption but doesn’t amount to a quantum leap.

Presenting the Interim Budget in the Lok

Agro & Food Processing February 2019

Sabha for 2019-20, Finance Minister Piyush Goyal said the government has earmarked Rs 75,000 crore for the Pradhan Mantri Kisan Samman Nidhi (PM-KISAN) in the total allocation of Rs 1.50 lakh crore for agriculture and allied activities. The rural sector has received Rs 1.39 lakh crore.

This income support will be transferred directly to the bank accounts of the farmers in three equal installments of Rs 2,000 each and the scheme would be funded 100 per cent by the Central government.

The government has allocated Rs 20,000 crore for the PM-KISAN in the revised estimates of the current year. Also the government has allocated Rs 14,000 crore for the crop insurance scheme -- Pradhan Mantri Fasal Bima Yojana for 2019-20 -as against Rs 13,000 crore a year ago.

According to Piyush Goyal, farm loans have increased to Rs 11.68 lakh crore in 2018-19. Total allocation for interest subsidy for short-term credit to farmers has been increased from Rs 15,000 crore for 2018-19 to Rs 18,000 for 2019-20. With this there will be a benefit of two per cent interest subvention would be provided to the farmers pursuing activities of animal husbandry and fishery who avail loans through the Kisan Credit Card (KCC).

The government has proposed to provide benefit of 3 per cent interest subvention

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BUDGET 2019

30 for disaster-affected farmers for the entire period of reschedulement -- from the earlier period of one year -- besides interest subvention of 2 per cent. Centrally-sponsored schemes such as Pradhan Mantri Krishi Sinchai Yojana (PMKSY) Rashtriya Krishi Vikas Yojana, National Mission on Horticulture and Sub-Mission on Agriculture mechanisation have slight changes in their allocation for 2019-20.

Dairy companies such as Parag Milk Foods, Prabhat Dairy, Hatsun Agro had a mixed reaction. Though five-year CAGR growth in allocation suggests continuing emphasis, the current allocation which is marginally lower than FY18 estimates is disappointing. There is special support of

The budget also gives incentives to the sunrise sector of India - The total outlay for the Ministry of Food Processing Industries is Rs 1,196 crore in 2019-20 as against Rs 1,000 crore in the revised budget for 2018-19. With allocation of Rs 1.92 lakh crore for the Food Ministry, out of which Rs 1.84 lakh crore has been set aside for food subsidy.

For the rural sector, the government has earmarked Rs 60,000 crore for the Mahatma Gandhi National Rural Employment Guarantee Scheme that aims at enhancing livelihood security of rural households.

The government had allocated Rs 61,084 crore for the scheme in the revised estimates for the current year from Rs 55,000 it had earmarked when the Budget for 2018-19 was announced. With the intention to break the urban-rural divide in the country, the government has tripled the Pradhan Mantri Gram Sadak Yojana (PMGSY) has been tripled. The allocation to the PMGSY has been enhanced to Rs 19,000 crore for 2019-20 from Rs 15,500 crore in the revised budget of current year.

There have been a few allocation changes for the agriculture allied sector. Budget allocation for aquaculture is higher than revised budget estimates of FY18 but lower than the FY18 budget proposal. Not surprisingly, fisheries stocks after having a positive move during budget speech slumped thereafter.

Rs 100 crore for state cooperative dairy federations but a closer look indicates this is diverted from the National Daily Plan subhead.

One-time separate enhancement of Rs 750 crore (from Rs 301 crore) allocation for Rashtriya Gokul Mission in the current year itself intended to upscale sustainable genetic up-gradation of cow resources. This could be positive towards for dairy companies focusing on owning dairy farms and focus on premium milk.

A large number of farmers, especially women working in dairy and fisheries, would be able to benefit from the proposed 2% interest subvention for loans taken through the Kisan Credit Card scheme which was earlier applicable only to crop loans. however, the dairy sector was also expecting income tax exemption for dairy farmers similar to that for the agriculture sector, but that did not happen.

A steady focus on food processing industries Last year, budget allocation for the food and

Agro & Food Processing February 2019

distribution department had a 75 percent increase in compared to FY18 actuals.

Revised estimates are in fact higher than that of budget estimates which means intended expenditure has been on track.

This year, this is a step higher by 7 percent YoY to Rs 190,821 crore with a focus to set up cold storage chains. Further, budget allocation for food processing has been increased by 26 percent from the revised estimates.

Companies gaining attention in this space are HUL, ITC, Prataap Snacks, Venkys ltd, Jain Irrigation etc. One of the key FMCG Company to look at in this space is ITC, which is among the better-positioned company in the food processing value chain.

Chart: Budget allocation for food processing schemes (Rs. Crore); Source: indiabudget.gov.in�>http://www.Indiabudget.gov.in

Another additional focus which will boost the prospects for rural infrastructure is the focus on digital villages. Government targets 100,000 digital villages that would be connected through Wi-Fi. It will assist residents in entrepreneurship opportunities such as setting up cottage industries.

Companies like Dabur, Emami, and HUL, will have 40-50 percent sales from the rural economy and so can benefit from the rural infrastructure focus and improvement in disposable income. Among this, we remain constructive on Dabur and HUL. Across the board, there has been a positive commentary from the FMCG companies in the current quarterly result implying steady staple demand from the

31

BUDGET 2019

32

rural sector in spite of otherwise rural distress. In the case of HUL, for instance, growth continues to be led by demand in rural areas which is 1.3 times of urban.

Counterview How Helpful Will Modi’s Farm Income Support Be? Prime Minister Narendra Modi’s government announced a direct income transfer scheme to provide support to small and marginal farmers as the farm sector has seen returns drop due to low food prices.

Well in actual, the idea of a direct income transfer to farmers has been adopted by Telangana, and more recently by Odisha.

The budget proposal is an extension of this with some variations.

In Telangana, farmers get Rs 4,000 per acre per season—that is Rs 8,000 per acre for two crops. The central proposal to pay every small and marginal farmer Rs 6,000 a year is considerably lower in scope.

The second difference is that the Telangana scheme was sold—how far it is functional is not known—as a means of financing capital. There was no way of determining whether it went to capital or to consumption. In the central proposal, no such distinction is being made. It is being seen simply as an income transfer— probably the more honest way of look-

ing at it. That is if you are a farmer who owns less than two hectares, then you get this amount. The landholding limit is not there in Telangana. So, the central scheme is more focused on farmers with smaller landholdings. Therefore, it obviously costs the government much less.

The way Telangana did it is by looking at land records, and anyone who had land was given an amount matching with that.

If you could show that you are an owner of certain amount of land, you got a certain amount per unit of land. That meant tenant farmers and agricultural laborers— or the poorest farmers—didn’t get anything. And then there were some people who had leased out their land or had cultivated it themselves while living in towns, but were still getting something.

That’s because: a) There are people who are farmers who don’t have land; b) There are people who have land and are not farmers.

The Government of India’s problem is that they have not even defined a farmer. So it’s not very clear whom they are going to give it to. People are not walking around saying that we are a farmer.

This will have to be done at the level of villages and states will have to find their own way of defining a farmer. It’s something which can’t be done very quickly. The problem with the central government’s implementation of the scheme is that they plan to make some payment by the end of this financial year—that is by the end of March. How they are going to select the farmers and do it is not at all clear. It’s ill thought out in terms of how you will define the farmer.

Landless Farmers will be left out an extension of this is that any definition of a farmer being difficult and likely to leave out the poorer guys who don’t own land, they might as well have gone to all rural households. What they have done is taken the number of operational holdings below 2 hectares, and that adds up to 12.5 crore farmer households.

If they had simply said that we will give it to all rural households other than those who have more than 2 hectares of land, they could have then looked at land records and

Agro & Food Processing February 2019

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BUDGET 2019

34 weeded people out. This might have been a simpler way of doing it rather than saying that it’s only for farmers.

Of course, not everyone will do this, and Rs 6,000 is not that much of an amount anyways. But the point is that there are other ways around this. The direction of moving towards direct income support is appreciated. But the amount is too little and too late. This will not make any difference to distress of farmers. Rs 6,000 per annum are just a drop in the ocean. It does not make sense either politically or economically.

Budget Silent on Farm Reforms ICRIER Farm scheme is a good beginning but Rs 6,000 is less than what people were expecting. In Telangana, they are giving much more. This grant of Rs 500 a month will help the very poor among farmers. But for instance the farmers in Punjab, who earn much more than that, it may not be of any reforms in agriculture. Nothing has been said about why the

Maharashtra government backed out of APMC reforms. One Size Doesn’t Fit All There’s no single solution for all farmers in India. There has to be a differentiated policy for each region, and one has to study the context of each state and each region. For instance, farming is very different in Punjab and Bihar. For example, Bihar does not face any problem of water but Punjab is facing water scarcity. In Bihar, there are no mandis and infrastructure is poor.

There is a need for a different treatment for every state.

Rural Development: Allocations Are Unlikely to Relieve Distress The interim budget for rural development department saw only a 5% increase from the revised estimates of 201819, which remained unchanged despite an Rs 4,000 crore increase for Mahatma Gandhi National Rural Employment Guarantee Scheme (MGNREGS).

A breakdown of schemes-wise allocations puts this change in perspective. The allocations for the Pradhan Mantri Gram Sadak Yojana (prime minister’s rural roads programme), in terms of budget estimates, have remained constant since

Agro & Food Processing February 2019

2016 at Rs 19,000 crore.

Similarly, allocations for MGNREGS after increasing 11% in the revised estimates of 2018-19, as per government reports, again fell by 1.8% to Rs 60,000 crore in the interim budget.

With expenditure on the scheme, including payments due, already at Rs 65,355 crore, and 2.04 billion person-days of work generated till date (out of a target of 2.3 billion), this allocation is unlikely to relieve rural distress.

Similarly, allocations for the Pradhan Mantri Awaas Yojana (PMAY-G, prime minister’s rural housing scheme) decreased by 13% in the revised estimates for 2018-19 and another 5% this year.

This is despite allocations being less than the minimum requirement: Between November 2016 and March 2019, Rs 58,900 crore has been allocated for the scheme, 24% less than the approved share. If to this we add the fact that not all funds allocated are released, it becomes clear that the money made available by the Union government is even lower.

This shortage is reflected in the delays in payments to beneficiaries. Of the beneficiaries who had completed construction between April 2014 and 31 December 2018, 1.04 million were yet to receive their final installment, Accountability Initiative found. With another 3.64 million houses to be completed and inspected between January 2019 and March 2019, it remains to be seen if government will meet its 10-million targets.

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Attractive Investment:

The changing dynamics of GCC and Indian food sector

U

nited Arab Emirates and Saudi Arabia have decided to make India as a base for food security for the countries and plan to invest in both organic and food processing industries. This development actually came at a time when India has recently announced an agricultural exports policy. India is expected to produce 290 million tonnes of agricultural products along with 310 million tonnes of horticultural products, according to advanced estimates.

India is already the largest producer of milk and the second largest producer of fruits which gives it a huge potential to

export and the government has identified which product will be exported from which district and each district will be divided into clusters for that. For example, Nasik has been identified for grapes, Nagpur for oranges, Ratnagiri for mangoes etc. It is working with states to facilitate this arrangement.

The export policy has removed restrictions on the export of both organic and horticultural products and UAE and Saudi Arabia wants to invest in both kinds of products.

India and GCC’s dynamics

Agro & Food Processing February 2019

The Gulf Cooperation Council (GCC) is a political and economic alliance of six countries in the Arabian Peninsula: Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the United Arab Emirates. Established in 1981, the GCC promotes economic, security, cultural and social cooperation between the six states and holds a summit every year to discuss cooperation and regional affairs. Due to their geographic proximity, similar political systems and common sociocultural stances, the immediate goal was for these countries to protect themselves from threats after the Iran-Iraq War. India’s relationship with the Gulf Cooperation Council (GCC)

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countries is growing like never before in the history as the progressive approaches are more satisfyingly expanding for both the parties in absolute terms as well as when compared it with Indian relations with other regional group of countries.

Indeed the changing dynamics of their relationship has gone much beyond energy security and traditional trade and commerce to the rich diaspora factor handsomely contributing in the form of remittances, which is an important contribution toward the substantial Indian foreign exchange reserve. Among the other important factors are ongoing massive

infrastructure development schemes with the involvement of the Indians living in the GCC countries and overall economic prosperity of India, for which the overseas Indians look up to their home government with so much of expectations like inclusive growth and violence-free India rather than divisive politics.

The rapid economic developments that exploded in the Gulf countries triggered by the spectacular oil price-rise in the early 1970s had major consequences for the Indians and it is therefore significant for the huge Indian diaspora in the GCC as it resulted in the movement of Indian

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manpower to these countries as the total number of overseas Indians there these is around seven million, with a strong 2.8 million community alone in Saudi Arabia.

Notably, Indians living in the Kingdom as one of the most preferred community due to their expertise, sense of discipline, law abiding and peace loving nature, constitutes the largest concentration of Indian passport holders anywhere in the world and largest number of expatriates in the Kingdom that contributes handsomely toward the ongoing developments in India with the highest contribution in remittances, which is well acknowledged. Indians living in the GCC countries today

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38 constitute about 38 percent of the total expatriate population in the region, making them the largest expatriate community both cumulatively in the GCC as a whole and individually in each GCC country.

Notably, Yusuffali M.A., an Indian businessman and managing director of the Abu Dhabi-headquartered EMKE LuLu Group of companies that owns the Lulu Hypermarket chain in the GCC with an annual turnover of $ 4.5 billion globally has become a trusted name in the region.

Yusuffali has carved a niche for himself as a leading businessman. His group employs the largest number of Indians outside India, especially in the GCC. Living in any of the GCC countries one would know how vital the Indian community is to the logistics and mechanics of the daily functioning of life in each of the GCC countries — Saudi Arabia, the UAE, Qatar, Oman, Kuwait and Bahrain.

Interestingly, the processes which propelled such large numbers of Indians into the GCC countries took place organically responding to the laws of demand and supply with little or no governmental role in pushing them to the region for livelihood.

Furthermore, the diaspora factor and the growing economic interaction have resulted in another significant development that is the ever growing flight connectivity between India and the GCC countries.

Moreover, as close interaction between the Indians and the people of the Gulf region began with the dawn of history and dates back to several millenniums, India shares a historical heritage with the Arabian Peninsula, especially with Saudi Arabia, a major GCC country.

For century’s traders and sailors from India, especially spice traders from South India, sailed across the Arabian Sea in boats made of Malabar wood and traders from the Arabian Peninsula crossed the Hindukush and the Arabian Sea to exchange commodities and ideas.

Now, India enjoys traditionally cordial relations and cooperation with the GCC. India’s historical ties with the GCC, coupled with increasing imports of oil and gas, growing trade and investment op-

portuniabout dian

ties and presence of seven million Inworkers in the region are of vital i n -

terest to India.

As India’s economic linkages with the GCC have increased steadily, especially due to the growth in oil imports and increasing diaspora, these continue to make steady progress to-date.

GCC Food industry The GCC Food industry is expected to grow at a sustainable pace. This growth is primarily attributable to factors such as growing population, higher per capita income, and a vibrant tourism market, changing dietary habits and preferences, and increasing penetration of organised retail. Government as well as private sector investments are being channeled towards augmenting the domestic food production capacity and supply, even as securing food sources in other resource-rich countries remains a key priority.

Despite significant headwinds due to fall in oil prices, drop in infrastructure projects, job losses and attendant retail spend, the GCC Food Industry is forecasted to grow in the coming years. Food security remains a key priority for the GCC countries as the reliance on heavy imports continue owing to limited arable land, hot and arid climate, and fresh water shortage.

Also several government initiatives is aimed not only at enhancing domestic productivity, but also at investing in farmlands overseas to mitigate the risk.

Despite this key challenge, the sector remains on the radar of investors who are looking at opportunities to enter the region or a specific country in the GCC to take advantage of what the sector has to offer. This has not only attracted new players to the market but also led to sig-

Agro & Food Processing February 2019

nificant consolidation in the segment and we expect this trend to continue.

Industry Outlook The GCC is expected to expand at a CAGR of 4.2% from an estimated 48.1 million MT in 2016 to 59.2 million MT in 2021. This growth is primarily attributable to increase in the consumer base coupled with a higher per capita income, as the GCC economies stage a sustained economic recovery from the recent downturn.

Respective share of most of the food categories in the overall consumption are anticipated to remain broadly unchanged through 2021 with cereals as the most consumed food category in the region.

Saudi Arabia and the UAE are likely to remain the major food consumption centres during the forecast period. The country-wise share in total GCC food consumption is anticipated to remain largely unchanged until 2021.

During the forecast period, food consumption in Saudi Arabia is expected to grow at an annualized average rate of 4.2% to 37.7 million MT and that in the UAE is projected to grow by 4.4% to 10.1 million MT. The expected growth rates largely mirror the population and GDP projections for the countries.

Growth drivers The GCC population is expected to witness an addition of 6.5 million individuals between 2017 and 2021. The growing consumer base will continue to act as the chief contributor to the growth in food consumption in the region. A growing proportion of working couples has led to an increase in demand for packaged foods and ready meals.

Economic growth in the GCC is expected to gradually gather momentum in line with stability in the oil prices and expansion of the non-oil sectors. Subsequently, GDP per capita in the region is projected to expand annually by 3.7% between 2016 and 2020, a strong indicator of increasing food consumption.

The increasing influx of tourists into the GCC will also play a role in the growth of food consumption. Additionally, seasonal events such as Ramadan, shopping festi-

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vals, and food festivals will continue to boost food consumption in the region.

Increasing penetration of organised retail formats such as hypermarkets and supermarkets is likely to support the region’s demand for packaged, healthy, and processed foods.

To strengthen food security and build a sustainable supply, the GCC countries are looking at ways to boost the domestic produce. Such developments, if fruitful, are likely to augment the scale of the food sector and reduce import dependency.

Challenges Hot and arid climatic conditions, limited arable land, and inadequate water resources in the GCC have resulted in a high dependency on food imports. This has exposed the regional economies to global food price fluctuations and geopolitical tensions.

While efforts are being made to secure food supply by investing in farmlands abroad, establishing strong trade pacts, and boosting domestic produce, any disruptions pose a threat to the region’s food security.

Regional governments’ measures such as reduction in subsidy spend and public wages, tightening of liquidity and a subdued job market, are likely to affect consumer spending power and profitability of domestic food producers.

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Trends Rising sales of packaged foods: Sale of packaged foods continues to rise amidst the busy working-class people in the GCC, who account for nearly half of the population.

Emerging Private labels: In light of the increasing demand for packaged foods, grocery retailers are expanding their product portfolio and distribution network by introducing more packaged products under private labels, as they are more profitable and attract customers due to low price points.

Growing demand for healthy and organic foods: As people in the region become health conscious due to rising incidence of lifestyle diseases, demand for healthy and organic foods is on a rise.

An advancing food processing segment: The number of food processing units in the GCC is increasing, with rising imports and re-export potential. While Saudi Arabia and the UAE have already established themselves as the food processing hubs, their regional counterparts are also gradually catching up.

Rise of digital technologies: From influencing consumer tastes to changing the way food products are sold, served or manufactured, digital technologies are

Inadequate number of warehouses and cold storages as well as shortage of transportation infrastructure in the GCC region has resulted in food wastage. With increasing quantity of food imports, the need for setting up a robust logistics infrastructure is being felt across the region.

Agro & Food Processing February 2019

reshaping the food value chain. Online shopping is gathering steam in the GCC, particularly in the UAE, as signaled by the proliferation of several online grocery and food delivery platforms. In addition to using technology to track customer preferences and monitor market trends, manufacturers are also resorting to modern technologies for optimizing processes, reducing waste, managing costs, and improving logistics in order to enhance their overall production efficiency.

Food trucks – an emerging distribution channel: Operation of food trucks is also increasing in the GCC, with the opening of a new dedicated food truck park in the UAE and announcements by the regulators in Abu Dhabi and Qatar to grant licenses for operations. Increasing presence of food trucks in the region is likely to stimulate demand for speciality / gourmet food products.

Expanding halal food market: While global demand for halal food is growing, the sector faces structural and operational challenges due to lack of a unified global halal standard. Dubai has remained at the forefront of creating a global halal international accreditation network, which is likely to strengthen its position as a key global trading hub for halal food.

Popularity of International cuisines: Presence of people from various nationalities has carved a large market for international foods in the region. While multiple culinary options are available, the Japanese cuisine has been gaining popularity.

Financial Performance of food companies in the region

The GCC Food sector is primarily dominated by three companies - Savola Group, Almarai Co., and Kuwait Food Co. We have analysed the financial performance of a selected set of 22 listed food companies in the GCC for the report. The combined revenue of these 22 food companies in the GCC grew at an average of 3.1% in the last two years. The dairy and processed & frozen foods segments outperformed the overall industry, having registered an average revenue growth of ~5% during the period. The agri and agri-processing segment accounted for the largest share

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The F&B sector is turning out to be significant as the Dubai Government plans to enhance its exports and reduce its import dependency. Farm suppliers, farms, F&B processors, logistics, and retail outlets for food form the value chain. Frost & Sullivan predicts the emergence and explosive growth of the Halal food industry as a Mega Trend.

in the food industry by revenue. Although economic activity dampened in the last couple of years, corrective measures being undertaken to mitigate the adverse impact, complemented with a gradual stability in oil prices, are charting a path for sustainable and balanced growth in the GCC. The expected improvement in the job market and consumer spending, coupled with an expanding consumer base, will support the growth of the region’s food sector.

India: An investment gateway India is emerging as a top new investment destination for many Gulf businesses in general and the UAE in particular. Dubai has a vibrant dining and hospitality culture with restaurants popping up in almost every corner, yet most of the food served in these restaurants is imported.

Food and beverage (F&B) products form a large chunk of imports as there is very little arable land in the Emirate to support domestic demand. Dubai imports almost 80-85% of its F&B products from around the world.

Agro & Food Processing February 2019

Farm supplies, such as animal feed and seeds, are mostly imported and only agricultural equipment and fertilizers are manufactured in Dubai. In order to expand the market, a large land bank is required for forage pressing, production plants, and milling plants.

Food processors have been operating in Dubai since the eighties and the sector is showing significant growth. An important reason for this is its highly developed infrastructure and markets which offer competitive advantages, even to new entrants. Strong FDI inflows into the sector, especially in the free zones, have also helped. The increasing focus on sharia compliant Halal foods and the proposed Dubai Industrial City (DIC), a 6 millionsq-foot halal cluster, is expected to cap-

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boost domestic produce. The Gulf Cooperation Council’s (GCC) first indoor vertical farm is now in operation in the Al Quoz area of Dubai.

The United Arab Emirates (UAE) is expected to become the second fastest growing food market in the GCC at a CAGR of 4.4% during 2017-2021.

italize on the food processing market in Dubai. Dubai’s vision of becoming the global capital of the Islamic economy and increasing global awareness about Halal foods is expected to boost the Halal food industry.

the UAE each year, including imports and local production, about 3.27 million tons is wasted. So Dubai is now focusing on intelligent food logistics to maximize asset utilization and minimize food waste and costs.

Logistics operations in Dubai play a major role in the F&B sector as Dubai imports over three quarters of its F&B products. It is estimated that of the more than 10 million tons of food mobilized within

Innovation is the need of the hour in Dubai’s arid environment as there is an ever increasing demand for quality food.

Methods like indoor vertical farming, Hydroponics and Aquaponics can help to

Business tie-ups have bolstered on both sides - in the UAE and India as well. Both nations have taken strategic decisions to benefit from each other’s strengths and tap the full potential of business opportunities. The businesses are now exploring opportunities in key sectors like infrastructure, oil and gas exploration, storage and renewable energy, logistics hubs, food processing and industrial parks, healthcare, hospitality and information technology.

The comprehensive strategic partnership and the 13 other agreements that were recently signed between the UAE and India have the potential to significantly boost cooperation across several sectors and areas, including defence, energy, maritime transport, infrastructure, agriculture and

MANUFACTURER OF WORLD CLASS

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POTATO CHIP LINE

FRENCH FRIES LINE PELLET FRYING LINE Visit our Stand Stall No, C- 43 Hall No. 1 INTERNATIONAL FOODTEC 27th -29 th Sept 2018 ROASTER

(ELECTRICAL/GAS)

Agro & Food Processing February 2019

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46 food processing. India’s share of the total investments into the GCC increased from 4.7 per cent in 2011 to 16.2 per cent in 2016 while GCC investments into India also continued to rise from 0.7 per cent in 2011 to 2.95 per cent in 2016. Sectors such as oil and gas, food processing, healthcare, education and infrastructure seem to be the top picks for investors looking towards GCC as an investment destination.

In India, sectors such as infrastructure, ICT, food processing and healthcare prove to be more attractive as investment opportunities for GCC companies and an increase in the flow of investments between the regions improving ties and regulatory environment. The country offers a spectrum of opportunities with over 1.3 billion consumer base and may sustain 7.7 per cent growth by 2021, making it a prominent consumer goods market.

The recent predictions that the Indo-UAE trade will cross $100 billion by 2020 are a new beginning towards a long lasting and mutually beneficial partnership between UAE & India. According to a survey on world investments prospects by the Unit-

ed Nations Conference on Trade and Development (UNCTAD), India emerged as the third most attractive FDI destinations for 2017-2019. Indian government has relaxed FDI limits in various sectors to boost FDI. Annual FDI from the GCC to India stood at $1.4 billion in 2017, translating into a five-year CAGR of 41.2 per cent, faster than the FDI growth from India to the GCC. The rapid growth is mainly due to substantial inflows during 2016 across the GCC countries, barring Oman.

The GCC share in total FDI into India has increased over the years, but still remains low at 2.9 per cent. Investments by non-resident Indians (NRIs) in the GCC also play a major role in the investments into India. The stability of the Indian rupee over the years has supported remittances to the country. Although relations are progressing, India has not received large investments from the GCC countries, except the UAE - the 10th largest FDI investor in India.

India, as a fast growing and emerging economy, is in the process of upgrading

Agro & Food Processing February 2019

infrastructure, creating a digitally empowered society, increasing local manufacturing and enhancing energy production. Such initiatives from both regions will create increased investment opportunities and further strengthen the relations between GCC and India.

India’s trade relations with UAE are more than century old and this relationship has become uch stronger due to cordial ties between the leaders of both countries.

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While India has emerged as a leading world power in manufacturing and services, UAE has+ emerged as gateway to global trade and investments.

Prominent NRI businessman and one of the major investors in India, Yusuffali MA sees tremendous push from UAE investors into India. Reacting on the latest easing of FDI norms by Modi government, Yusuffali predicts that an investment to the tune of $150 billion will flow into re-

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tail, aviation, tourism and manufacturing sectors from Gulf countries.

The recent top-level visits by the leaders of both nations coupled with newly announced initiatives has made India the most talked about FDI destination for investors in the Gulf region, which is looking to broaden its non-oil investments and revenue streams. Yusuffali MA, who is the Chairman of $7.4-billion LuLu Group (and the only Indian to be elected to the Director Board of Abu Dhabi Chamber of Commerce) with major investments in retail, hospitality and food processing sectors in India is already investing in Gujarat, Uttar Pradesh, Kerala, Andhra Pradesh and Telangana.

While the group is investing around Dh550 million and Dh2.5 billion in Uttar

Pradesh and Kerala respectively, setting up shopping malls, five-star hotel and convention centre, and IT parks, another Dh1.46 billion will be spent in Telangana to set up a state-of-the-art Food Processing Unit, an integrated food processing plant and a modern shopping mall in Hyderabad. Once completed, these projects will generate an employment opportunity for more than 40,000 people.

Another big project will be a Convention Centre and five-star hotel planned in Vishakhapatnam, Andhra Pradesh, where LuLu will team up with the local government to set the world-class facility at a cost of Dh410 million.

Apart from India, the LuLu Group has ambitious plans for Far East markets where it recently opened hypermarkets in Malaysia and Indonesia, and plans to invest around Dh2.2 billion in next five years.

Closer home in the GCC region, the group enjoys around 32 per cent market share of the organised retail sector with 142 stores. LuLu plans to add another 23 new hypermarkets by the end of 2018 including in the UAE, KSA, Oman and Kuwait.

Saudi Arabia is looking to invest in the Indian food sector, predominantly in packaging, storage and transportation sector, as India is one of the largest exporters of food grains and vegetables to the desert kingdom.

This will have a mutual benefit for both the countries as India faces 30 per cent wastage in the Indian farm sector due to bottlenecks in storage, packaging and transportation, and investment by Saudi Arabia would benefit both the countries.

Projecting a 10 per cent increase in bilateral trade between the two countries this fiscal (2018-19) from $27.5 billion last fiscal (2017-18), Saudi’s ambassador to India Saud bin Mohammed Al-Sati, said there was immense scope to boost it further by investing in agriculture, chemicals, fertilizers and tourism.

Calling upon India Inc. to explore business opportunities in his country, the envoy told the Karnataka members of the Confederation of Indian Industry (CII) apex body to

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products of iron & steel, rice-basmati, iron and steel, ceramic products, organic chemicals, copper and products made of copper, electronic components, industrial machinery for dairy. India’s top imports from Oman were petroleum (crude), fertilizers manufactured, petroleum products, aircraft, spacecraft and parts, organic chemicals, aluminium products, bulk minerals and ores, processed plastic raw materials and mineral

invest in the education and IT sectors to benefit the 3 million Indian expats in the kingdom. As relations between the two countries were robust and vibrant, there is huge potential to expand the cooperation in unexplored areas. India can be a strong partner in Saudi Arabia’s expansion process. India-Oman bilateral trade has registered a growth from US$ 4131.69 million in 2014-15 to

US$ 6703.76 million in 2017-18. India’s export to Oman has grown from US$ 2379.44 million to US$ 2439.46 million in 2017-18. The total FDI from Oman into India from April 2000 to March, 2018 was of the order of US$ 469.20 million with Oman ranking 31st in terms of Foreign Direct Investment in India.

In 2017-18 India’s top items of exports were petroleum (crude and products),

Conclusion The gulf food processing industry is ripe for investment as India continues to strengthen its historic economic ties with GCC. Last year, nearly 85 per cent of overall Indian investment in GCC went to the UAE, where it is the third biggest corporate spender after UK and US. Due to GCC’s strategic location bridging Asia with the west, the region is increasing becoming the gateways for Indian companies to market of gulf and former soviet bloc. As a result, the UAE and Oman have developed themselves as re-export hubs and their potential has been increasing with the growing cross border trade.

And with an average GDP per capita of US $ 61,559 in terms of purchasing parity, most GCC nation rank in worlds top ten richest countries.

In the food processing sector, snack, spreads, prepared meal, and ready to drink beverages makeup the four most promising food and beverage categories for investment in GCC. The global professional service firms research department found that highly innovative firms are not yet present yet in large numbers in GCC and those that are should be seen as targets for acquisitions and joint ventures. In fact 40 per cent of the top most innovative snack companies in the region characterized by the new products they launch had no presence in Saudi Arabia, and for RTD beverages, meal and spreads, that number increases to 74%, 80% and 84% respectively.

The food and beverage industry in GCC is at inflection point and Indian food companies are targeting their investments smartly, so as to capitalise on the unique opportunity.

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A SWEET DEAL

The Chitale Group is renowned for its irresistible range of mithais, snacks & milk products that meet international quality standards.

Based on the cur Bhaskar Ganesh Chitale rent market scenar

Founder, Chitale Group

io and the growing inclination towards ready food mixes – a trend driven by time limitations arising out of hectic schedules and changing lifestyles, the Group recently decided to foray into instant food mixes market.

An accolade to Chitale Bandhu to complete 80 years of service (1939-2019) Narsinha Chitale), he found an able ally to take the brand from the nascent stages to greater glory. In the meanwhile, Nanasaheb and Kakasaheb, the second generation Chitale stalwarts, played the role of formidable anchors by deciding to settle in Bhilawadi to look after the dairy business. The responsibility of the fledging milk retailing network in Pune was shouldered by Bhausaheb and Rajabhau.

Indraneel Chitale Partner of Chitale Bandhu Methai wale

T

he realm of the rich Chitale Bandhu legacy dates back to 1950s, when the visionary Late. Shri Bhaskar Ganesh Chitale started a meek milk distribution business at Bhilawadi in Sangli District, the beginning of the first ever entrepreneurial dairying revolution in India. This worthy lineage was ably carried forward by his sons Bhausaheb, Rajabhau, Nanasaheb and Kakasaheb Chitale, who got affiliated with the business upon completion of their education.

The beginning of the 1950s was also marked by yet another significant milestone: the establishment of Chitale Bandhu Mithaiwale by Raghunath Chitale, affectionately known as Bhausaheb. In his younger brother Rajabhau (the Late

The third generation members of the family – Madhav, Shrikrishna, Govind, Shripad, Vishwas, Anant, Girish, Makarand – carried the torch forth by introducing modern, innovative ideas to keep the Chitale brand paces ahead of the competition in the new millennia. Kedar and Indraneel, the family’s young scions, are now at the helm of the Group’s activities, being guided by the experience and wisdom of the family veterans.

Chitale, a household name in Pune & cities across Maharashtra, well-regarded for its honesty, integrity and unparalleled service is a business conglomerate with a 80 year legacy in quality & excellence. It comprises of established companies catering to diverse industry verticals. Having carved a niche for itself in the dairy industry segment, the group has now established an unquestionable presence in the sweets, agro and food processing industries.

Agro & Food Processing February 2019

Chitale Foods is a manufacturer of range of ‘instant food mixes’, comprising of Gulab Jamun, Idli, Medu Vada, Khaman and Jalebi. In a very short span, the company’s products have carved a niche in the hearts and minds of foodies all over the world. The instant food mixes have been widely appreciated for their consistent quality by consumers and culinary experts alike.

Having well-introduced the Chitale Bandhu to our readers, agro and food processing times happened to interview the family’s young icon-Indraneel Chitale.

Chitale Bandhu Mithaiwale, undoubtedly a well-known name in Maharashtra, kindly narrate your journey till this position as of today.

Chitale Bandhu is part of Chitale Group.

Chitale Group was established in 1939 with the vertical Chitale Dairy by late Shri. B.G.Chitale. In the year 1950, we diversified the dairy business into a new vertical which manufactured Indian sweets and snacks and went by the name Chitale Bandhu. It was established by two brothers, Raghunath and Narsinha Chitale. Their two younger brothers Parshuram and Dattatrey overlook the dairy operations. Over the span of 80 years, and now an active 4th generation, Chitale Group has diversified into dairy, sweets and snacks, instant mixes (Chitale Foods) and beverages and fruits (Chitale agro), digitals and genetics (Chitale Genus).

How will you rate the success secret for the status that you hold today? Whom will you attribute the credit to?

The success can be solely attributed to the firm emphasis on providing quality. This effort has led to us successfully doing backward integrations and adopting technologies at the right time leading to good scale and excellent quality assurance ini-

A SWEET DEAL

tiatives.

Chitale has businesses in various fields of food industry like Chitale Dairy, Sweets & Namkeen, Dairy Products, Pulp Puree, Instant Food etc…, which section of your variety is the fasted moving category and why ?

Currently the dairy sector is witnessing a turbulent times due to the lack of clear policies on various factors like packaging and seasonal variations. The instant mixes business, the sweets and snacks business are the fastest growing businesses for us.

What have you to say about the innovative approach as adopted in production of the products and speedy need of supply chain?

Scaling up is not possible without the adoption of modern production techniques and automation. The advent of modern trade and online retail markets has led to an exponential growth in the sector of packaged products and matching those long shelf lives is possible only due to efficient usage of technology and a very tight and lean supply chain.

How has online sales helped you to gain momentum in upward growth of your business? How will you rate the response of products that you get from these online apps?

Due to online apps, we are reaching to the locations which so far we could not physically cater to. We have shipped orders to countries like Azerbaijan thanks to the same. Online market place and ordering apps have led to an improved convenience for our customers to order.

There are still some grey areas in terms of timely delivery and theft of packages during delivery which need to be addressed better. But online market place is a very important and growing sector for us.

In lieu of plastic ban, how has it affect-

ed your company and overall sale?

What in your view will be the best solution for it?

Undoubtedly plastic ban is necessary for the future to control maximum pollution to save the planet. But the implementation of the same was immature and in a haphazard manner.

A methodical working plan, migration from one platform to other, creation of vendors for the same, to have viable supply chain: it all takes time and should have been done in a phased manner. The lack of clarity on the policy itself has created trouble for clean operators too.

Practically in home businesses, young generation join the trend.

What innovation generally does this next gen like to bring about?

How well their ideas can be implemented in food industry?

To join family business by nextgen is a gradual process. Young generation add a new dimension to the business - be it view point, policies or market outlook. It is important they are encouraged and directed well by the generation before so that the interest and handover from one generation to other happens successfully.

Tell us something on export of your products. Which products and to which countries are the products exported?

We are exporting to all major countries and continents globally like we are currently exporting our range of products to countries across the European Union, USA, South East Asia and Australia. Exports still form a limited percentage of our total sales as

Agro & Food Processing February 2019

53 export business for manufacturers like us caters only to the Indian Diasporas settled abroad. Unless we make products which are universally appealing and sold in global supermarket chains, exports business as a component will not grow beyond a certain value.

Chitale Digitals offers customized ERP solutions about dairy automation and herd management. Please elaborate to give us some vision of it.

We are a farm to fork organization. Our scope of operations covers aspects from managing cattle at our satellite farms and farmers to the point where consumer eats out products. This entire chain needs to be mapped and traceable for us to effectively control quality and give best product to our consumers. For the same, an elaborate big data driven ERP system was

developed by us in house covering this entire lifecycle of our product. This helps us streamline our operations and put great controls on all steps in our process.

Adding to the above citation, Chitale Bandhu has six manufacturing units work in close dovetail to bring to its consumers a variety of ever-popular Chitale mithai, namkeen, and snacks. Of these, the unit located at Ranje Shivapur near Pune has two automated manufacturing lines specifically devoted to the manufacture and export of ‘Bakarwadi’, the Maharashtrian snack item which is known the world over for its unique taste and quality.

Sweets like Gulabjamuns, Pedhas and Rasgullas are also manufactured here, on hi-tech machines imported from Japan.

All Chitale products are manufactured with a ‘minimal manual intervention’ policy, to retain consistency in quality and hygiene.

SUPER BOXES

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Chaitry Offset- Turning a New Leaf for Packing Boxes An innovative & attractive packaging in Sweets Industry

orders had to be completed on time and given to the clients, so he tactfully completed his orders in someone else’s print-

I

n the packaging industry and in the line of making boxes for sweets, AJJAAYBHAI M. KARIYA has certainly made his mark since the last decade by producing high quality and attractive boxes. In this citation we would like to add some glow over the journey of Ajjaaybhai as where he stands today.

Born in a middle class family in Bhavnagar city, Ajjaaybhai’s late father was also a known name in the line of printing press.

Thus, Ajjaaybhai has inherited the skills of this business through his father. Right after finishing school he found himself interested in businesses rather than anything else so with attending college in one

hand he also started few small businesses of his own.

After coming into his father’s business he earned a good name among the market as “commercial printers”. But due to some natural calamity and unforeseen issues he had to migrate to Surat facing shortage of funds for his business. But prior business

ing press. Due to the tough competition of market Ajjaaybhai had to go through a rough time initially. But that time taught him some important lessons of life.

Having a sweet tooth himself, whenever Ajjaaybhai use to walk into a sweet (mithai) shop he always use to wonder why such delicious and mouthwatering sweets should be packed in such poorly designed boxes? He thought that these boxes which are carrying such delightful sweets in it should itself be so appealing that the buyer should anticipate the high quality of the sweet-maker by it.

There was a big question mark as to who will help him support such an expensive experiment in business. But after lots of

brainstorming and the right kind of support Ajjaaybhai introduced his designs of package boxes to the market.

After jumping into this business full time he wanted to give equal justice to his businesses of box designing, material and printing. For which he was ready to work as hard as it takes.

Agro & Food Processing February 2019

His design includes high quality and beautiful paper boxes, cardboard boxes and huge range of collection in paper boxes. His normal, gold and silver boxes have already made its mark all over the country. They provide boxes of 250gms, 500gms, 1 kilogram and the also customize the boxes as per the clients specifications and usage. In addition to it all their designs are certified by the Food Grade

of India. The usage of paper, glue and laminate in their products are in complete accordance with the food grade and that is the main reason every time they constantly and consistently deliver high quality boxes.

In the near future Ajjaaybhai wants to expand this very business and aims to take it to a different height. He also aims to work continuously until Indian product has made its mark into the international market.

Ajjaaybhai is also exporting his designed boxes in countries such as Australia, America, New Zealand and London.

To accumulate the required knowledge for his business, he use to make regular trips to different countries like China, Singapore, Dubai and Germany. Ajjaaybhai have a genuine advice for the young and enthusiastic businessmen that through patience, true efforts, right amount of focus and blessing of Almighty, anyone can succeed in any line of business and even make impossible possible.

SAFE FOOD

Food Safety measures for Food Spoilage and Food Borne Disease Mr. Ramakant Pilani Founder of Agarwal Bulk Actives, being food lover and passion for developing innovative solutions thought about how to save food and avoid wastage while improving food safety.

He feels that small manufacturers unable to make large batches at a time as they are facing huge fear of food getting spoilt. Many of mithai and ready to eat manufacturer and suppliers are looking for safe solution. Now the safe solutions are available. You can save time, can make large batches; can offer safer food without fear and worry about food spoilage and wastage. You can earn more profit and income!

You can keep your food fresh for long time and you can serve safe food to your customers. You can earn more income, save time and prevent food wastage and microbial contamination in your food using safe anti-microbial FSSAI approved Food Preservatives – FOODGUARD, MEATGUARD & PRESERFISH. Mr. Pilani has more than 35 years of expertise is in the field of preservatives!

F

ood Safety and Human Health Human health is majorly based on three factors,” air, water and food”.

Contamination of either of the three can lead to harmful health effects which may be life threatening at times. In this article we shall be finding how to cut food wastage at the same time prevent food borne illness.

Challenges of Food Spoilage and Public Health: Roughly one third of the food produced in the world for human consumption— ap-

proximately 1.3 billion tons — gets lost or wasted every year. In India alone, food wastage is worth Rs. 44,000 Crore (Billion) every year.

Food You Eat Might Be Slow Poison Or Nourishment; Choose It Wisely – Karen Salmansohn Human Resource is very important for economic development of any country; health is of paramount importance for government, industries and consumers equally. Safe Food is considered as basic human right. Food which is perishable and likely cause illness and thus, food borne disease is recognised as an important health problem. In developed countries it is estimated that up to a third of population is affected by microbiological food borne illness every single year.

55 suitable for human consumption.

Contamination of food occurs at many stages from harvest to consumption.

Many foods brought into the processing are frequently contaminated with naturally occurring pathogenic microorganisms.

Such pathogens cannot be detected organoleptically, but can cause disease of varying severity including death.

Although food borne illness are often not detected because their degree vary widely. Severe cases and incidence of food poisoning reported is only tip of the ice berg. Few people more likely to get a foodborne illness are: • Children younger than 5 years of age • Middle aged 50 and adults aged 65 and older • People with weakened immune systems from medical conditions or their treatment, such as cancer, HIV/AIDS, or diabetes • Pregnant women

For any food marketers nothing is more important than to serve safe food. Challenge is how to keep food fresh for longer time.

Why does Food lose freshness when store for long time?

Is there any connection between food spoilage and food borne illness?

• Air, water & temperature are essential for survival of living things.

• When above are present at the right levels provide best suited conditions for biological activities including microbial growth. Microbes eat food which is meant for human and multiply rapidly.

• This microbial growth makes food unsuitable for human consumption.

• While bacteria and other microbes eat food, they excrete certain metabolic waste products which are toxic or poisonous causing Food Poisoning.

• This microbial growth and excreted toxins make food un-

Agro & Food Processing February 2019

Identification of Spoilt Food is bad taste, colour or odour!

Whenever food is stored, it loses its freshness, starts changing and eventually gets spoiled due to natural reasons and by actions of microorganisms. Microbial contamination leads to food poisoning.

Many of times, the food is spoiled much before any visible changes in organoleptic properties like taste, colour, texture and odour of the food. Human beings are eating such unsafe spoilt food as there are

SAFE FOOD

56 Micro-organisms and pathogens are culprits which are responsible for food spoilage and food borne illness. Microorganisms contaminate food and the best way to eat food as fresh as possible.

However, it is practically not possible so best way is to prevent and prohibit the proliferation of those culprits. no visible changes in organoleptic characters.

What are symptoms of Food Poisoning?

Depend on the type of contaminant and the amount eaten, the symptoms of food poisoning can develop rapidly, within 30 minutes, or slowly, worsening over days

to weeks. Most of the common ones are: • Nausea • Vomiting • Diarrhoea, • Abdominal Cramping • Fever • Dizziness • High Blood Pressure • Dehydration – Dry Mouth, Dry Throat etc.

India is having tropical climate and therefore food is more prone to spoil. There are several cases of food poisoning occurs occasionally. News link will show you the details of cases of Food Poisoning http://bit.ly/2D0DaQe.

extent. But this is neither easy nor practicable always in our daily life.

In spite of lowering temperature or avoiding contact with air, microbes already present along with the moisture, feed on the food preparations and multiply rapidly causing food spoilage and food poisoning.

The only way to prevent this food borne illness is consuming fresh food. However, it is not practical and food items have to be packed and stored.

Alternate way to keep food fresh is to prevent microbial contamination is by altering their growth conditions to retard the process of growth.

FOODGUARD is one of the brand which works very well to prevent and arrest microbial growth for cooked, semi-cooked and packed food items. FOODGUARD is brand of Agarwal Bulk Actives India, manufacturer of food grade additives and safe preservatives which keep food fresh for long time and retain original natural taste, texture, colour and odour of food.

FOODGUARD IS an innovative food additive which keep food fresh for long time by arresting the growth of microorganisms. FOODGUARD is white, tasteless water soluble powder which retains original natural taste, texture, colour and odour of food.

Prevention of food borne Illness When food is stored, it loses its freshness, starts changing and eventually gets spoiled.

By avoiding ‘ideal conditions’ like contact with air, water & controlling temperature, freshness can be maintained and food spoilage can be prevented to some

Agro & Food Processing February 2019

Is FOODGUARD Safe? What it contains?

As FOODGUARD is formulated using approved food ingredients and sold with license of FSSAI and also being manufactured in FDA approved facility thus it is harmless for human consumption.

How to use FOODGUARD? Standard dose of 0.1% (1 gram for every kg or litre) of the final preparation is approved and found to be sufficient to protect food from spoilage for reasonable durations when cooked food is forced to remain outside at ambient temperatures.

Specific dosages are prescribed for various food items by FSSAI. Which are the foods items FOODGUARD work on?

FOODGUARD is time tested and proven for almost all vegetarian food items like boiled and mashed potatoes, fillings for samosa, batata wada, various chutneys, parathas and other ready to eat packed food items and also for pedha, barfi etc..

For bengali mithais sweets and mithais variant of FOODGUARD is available.

Conclusion: Eating Fresh Food without contamination is important for human health and safety. By avoiding ‘ideal conditions’ like contact with air, water & controlling temperature, freshness can be maintained to some extent but this is neither easy nor practicable always in our daily life.

Therefore to safeguard your food it is extremely necessary to add safe external additive that prevent the rapid growth of microbial contamination and keep the freshness of food.

One can visit company’s website: www. agarwalbulkactives.com for more details on FOODGUARD and its applications and other brands MeatGuard and PreserFish.

57

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58

Eat DiFFERENT‌.Taste different Kots Food & Packaging Pvt Ltd

K

ots Food & Packaging Pvt. Ltd. is the most prominent company known for manufacturing and supplying of bakery products. Our assortment of bakery products encompasses Bakery Cookies, Cream Rolls, Khari Snacks, Badam Pista Cookies, Chocolate Butter Cookies, Elaichi Kaju Cookies, Kots Aata Toast, Kaju Fruity Cookies, Coconut Jam Cookies, Kots Goraspak Cookies, Kots Kaju Toast, Samosa Khari and Shrewsbury Cookies.

We are committed towards high quality and our unbeatable success in the industry. The company has received a District Award by Maharashtra Govt. for its excellent performance, which adds upon to our credibility.

With the establishment in 1998 in Malegaon (Nasik), the company has been consistently flourishing in the food industry, under the capable guidance and support of the proficient Director, Mr. Prashant Kothari.

Expanded over an area of 15,000 sq. ft, it is equipped with the modern machinery and equipment like oven, mixer, grinder, slicer and sheeter. Our advanced facilities help us in achieving the production capacity without any compromise in quality.

Since the time of foundation we are persistently engaged in redefining the taste by offering our consumers the finest quality in bakery products.

We have been bestowed with ISO 9001:2008 quality certification that confirms our accomplishment for following strict quality standards at our unit. We have a focused aim on maintaining a hygienic atmosphere in and around our production unit.

Kots Food & Packaging Pvt. Ltd. is recognized for the first-rate quality products and incomparable service. Now by using the latest equipment and technology, we have set a vision to be the top choice of customers and consumers around the world and also create a benchmark in quality standards in the Bakery industry.

Hygienically processed, all items are rich in taste and are high in demand in domestic markets. Furthermore, we ensure that

these items are packed in quality packaging to retain their richness, purity, freshness and flavors.

Some of the Salient features of Our Range Includes: 1.

Superior Quality 2.

No Artificial Flavors 3.

Delicious Taste 4.

Low Cholesterol & Low Fats 5.

Contains High Nutritional Values 6.

Hygienically Prepared & Packed The Product Range consists of; Khari’s 5 Varieties, Cookies around 20 Varieties & Rusk or Toast around 5 Varieties.

Khari Snacks Across the country we are famous as a Manufacturer and Supplier of Khari Snacks. We offer the varieties in Khari Snacks like Twist Khari and Mini Khari.

Our Khari Snacks are made under the most hygienic conditions which enhances their quality standards.

Twisted Khari Twist Kharis are made as per unique recipes which render them a distinguished taste too.

Also, the specialty of Twist Khari lies in its non-toxic elements and its twisted shape.

The Twist Khari can be availed from us at very reasonable prices.

Mini Khari Mini Khari has a distinguished salty flavor which enables it to serve as an excellent alternative of regular breads & biscuits.

Also, we offer Mini Khari in plain variant and with added flavors, as per the demands of the customers. Mini Khari is a great appetizer and known for its salty flavor.

Agro & Food Processing February 2019

Chocolate Butter Cookies We make available high-quality Chocolate Butter Cookies, which have a rich taste and are made from top-quality ingredients like flour, milk, chocolate, butter, and many more. These Chocolate Butter Cookies have a great taste and are free from harmful additives.

Our other tasty attractions are: Maska Khari, Samosa Khari, Bakery Cookies, Chocolate Butter Cookies, Elaichi Kaju Cookies, Kots Goraspak Cookies, Shrewsbury Cookies, Kaju Fruity Cookies, Festival Gift Pack Cookies, Assorted Cookies, Badam Pista Cookies, Coconut Jam Cookies, Cream Rolls, Kots Aata Toast, Kots Kaju Toast With our years of experience and expertise, we are making available premium range of Kots Aata Toast in the market. We are positioned amidst the renowned names supplying finest array of Kots Kaju Toast.

Only quality packing material has been used for the packing of the products. Customers can stay rest assured for the safe delivery of the orders as our experts keep a vigil eye on the entire procedure. We are a fast growing provider of the finest product range, functioning from our base in Malegaon.

In order to keep the quality of the products up to the mark, we check the entire range against varied quality parameters. As soon as the product is packed, we ensure that it reaches the customer in the dedicated time slot and for that we have well maintained shipping facilities available.

We are open to export market and are trying to generate enquiries at global platform through our social networking worldwide and we have started to get response!!!!!

CRUNCHY CHIPS

59

Cornitos celebrates its magnificent 10 years journey

~ Dedicates the success to its customers~

I

ndia’s leading Nachos brand Cornitos is commemorating its 10 glorious years in the industry. The flagship brand of Greendot health foods Pvt ltd dedicates its credence solely to its loyal customers and their trust on the brand.

Cornitos stands for world class snack which has been perfected by dedication and passion of all the team members. Cornitos Nacho Crisps has traversed a rough journey which was full of hurdles but overcame the rough patch and reached the point of leadership by the abutment of their clientage. As a gesture of appreciation, Cornitos plans to launch special offers on their favorite flavors soon.

Mr. Vikram Agarwal, MD Greendot Health Foods, Cornitos said, “We are extremely delighted and happy to complete 10 glorious years in this industry. While launching Cornitos, the focus was enter-

ing an uncontested space where competitors were yet to step in, thus reducing entry costs and getting better value. Our journey is the result of the love and trust that patrons have shown us over the years. We will continue our endeavours to provide best quality to our patron and work more diligently towards the same”.

Cornitos started its journey with just 5 flavors in Nachos Crisps and it is the first Indian snack company to forayed into the Nacho Crisps category in 2009. In a country where traditional munchies still rule the taste buds, bringing in the quintessential Mexican snack was a leap of faith. Today, there are over 10 flavors of Nachos crisps with expanded brand portfolio that includes Taco Shells, Specialty Sauces, Roasted Nuts and Seeds, and Pickles - Jalapeno Peppers & Gherkins. With brands commitment to offer premium quality and taste to its consumers, Cornitos has been felicitated with Indian and International awards like SIAL China Innovation Awards, CMO Asia Awards and ET Now

Agro & Food Processing February 2019

Global Awards.

What makes Cornitos nachos contradistinct is its unique flavours and healthy ingredients. It has a range of over 10 scrumptious flavours and is made by Mexican lime-the treatment process of making traditional masa using stone ground non-GMO Corn. Cornitos is 100% corn snack, cooked and baked in corn oil. It is a Gluten Free snack which has Zero Cholesterol and Zero Trans Fats.

Currently the nacho provider is available in 300 tier I and II cities through a network of over 30000 plus retailers, following a rapid expansion plan in Tier III cities. Also, Cornitos products are exported globally to over 25 countries like USA, Australia, China, Russia, UAE, Saudi Arabia, Maldives, Hong Kong, Nepal, Srilanka, Pakistan and South East Asia.

Internationally the brand has been gaining eminence by winning over the palates of their customers and is now targeting to win over UK and parts of West Asia.

NEW FACE

60

Bühler appoints Mark Macus as new CFO effective September 1, 2019

A

ndreas Herzog (61), who has held the CFO position for 17 years, will retire for age reasons effective September 1, 2019. His successor is Mark Macus (47), who was employed at Bühler before for five years and who currently serves as CFO of the Vitra Group. reas Herzog has made a substantial contribution to professionalizing and globalizing the financial organization of Bühler.

“Withdrawing from the CFO position of Bühler after 17 years is an emotional moment for me. Bühler is a unique or-

Andreas Herzog & Mark Macus

Event CalendEr -2019 EventS

Issue

Dates

VenuE

Topic

World Mithai & Namkeen

(9th-10th Jan)

Indore

Food & Hospitality World

(17th-19th Jan)

Mumbai BKC

47 Dic Confrence

(7th-9th Feb)

Patna Bihar

Gulf Food

(17th-321st Jan)

Dubai

Aahar

(13th-17th Mar)

New Delhi

Indian Sweets & Mithai

April

PackPlus South

(10-13 Apr)

Bengaluru

Frozen Desserts

May

World Bakery Expo

(24th-26th May)

Chennai

Bakery Ingredients

June

Anniversary Issue

(10th Jun)

Mumbai

Annual Issue

July

Pack Plus

(28th Jul-31st Aug)

New Delhi

Innovation in Packaging

Annapoorna

(29th-31st Aug)

Mumbai

India Foodex

(30st Aug-1st Sept)

Bangalore

International Foodtech

(13th-15th Sept

New Delhi

IICE

(24th-26th Sept)

Gandhinagar

Anuga

(5th-9th Oct)

Germany

FI & HI India

(21st -23rd Oct)

Indianpack Process

(24th-26th Oct)

Mumbai

Drink Technology

(20th-22nd Oct)

New Delhi

Gulfood Manufacturing

(6th-8th Nov)

Dubai

Bakery Busisness

(Nov 2019)

Mumbai

January February

March

August

September

October

November December

Cold Chain

(Dec 2019)

Khadya Khurak

(Dec 2019)

Agro & Food Processing February 2019

Mumbai

Ahmedabad

Snacks Special

Dairy & Machinery Special

FMCG Branded Food Products Indian Mithai & Snacks Industry

ganization, in which the family spirit is still alive. But the company must renew itself permanently, and this also impacts my own function,” says Andreas Herzog.

In the future, Herzog plans to devote his time and energy to various board mandates and to supporting Bühler in its efforts to develop new business models and its commitment to start-ups.

“We thank Andy cordially for his untiring and passionate commitment, to which Bühler owes much of its success,” says Chairman of the Board Calvin Grieder.

Mark Macus will take charge of the CFO function of Bühler effective September 1, 2019. Aged 47, married and a father of three, Mark Macus holds a PhD degree (Dr. oec HSG) from the University of St. Gallen and is a certified auditor.

Following his education at the University of St. Gallen and the Wharton School, he worked for six years at KPMG, was employed for three years in corporate controlling of the Holcim Group, and headed the corporate controlling unit of Bühler for five years.

He has been the CFO of the Vitra Group in Birsfelden, Switzerland, since April 2018. “Mark Macus is the ideal successor for us,” says Bühler CEO Stefan Scheiber.

“He possesses vast experience, knows the challenges of the capital goods industry, and is thoroughly familiar with Bühler.

We are glad to have found Mark Macus for this task and look forward to welcoming him back,” says Scheiber.

Food Ingredients

Bakery & Biscuits Special Spices, Frozen & Preserved Fruits

www.agronfoodprocessing.com

NEWS

61

Haldiram’s signs deal with France’s Brioche Dorée

B

rioche Dorée outlet is already functional in Connaught Place, New Delhi Haldiram’s has signatured its first joint venture outside the family, making an exclusive partnership with master franchisee French bakery cafe Brioche Dorée.

Ashish Agarwal leads this venture with the world’s second-largest French bakery chain. Ashish Agarwal is a fourth-generation member of renowned Haldiram’s family, through individual entity HR Bakers.

One Brioche Dorée outlet is already operational in Connaught Place in New Delhi.

Expecting another four in the first year of operations, informed Agarwal. Plans to locate them will be in the Delhi NCR and other markets.

“This marks the first time Haldiram’s has tied up with a company outside the family. With Indian consumers experimenting with a lot more international cuisine and eating out growing at a rapid pace, we believe this is the right time to venture in

this space,” announced Agarwal, the MD of HR Bakers.

The Brioche Dorée cafes will exclusively serve vegetarian food, said Agarwal. “We have redesigned and developed our products keeping the relevance to Indian palates,” he said. The products include croissants, breads, desserts, sandwiches, pastries, salads and other snacks.

“An investment of about Rs. 4-5 crore has been infused in the initial stage for getting the brand off the ground,” Agarwal said, adding that HR Bakers is ready to explore more synergistic tie-ups with other brands in the markets.

Brioche Dorée, which started in 1976 in Brest, France, was founded by entrepreneur Louis Le Duff and is placed as a maker of freshly baked, urban French cuisine. Groupe Le Duff has a universal turnover of over €2 billion and serves more than a million customers every day.

Brioche Dorée has a track-mark of over

500 outlets globally, including in the US, Switzerland and China.

On assumption that Haldiram’s and US cereal maker Kellogg are exploring an coalition, Agarwal said: “There is no such plan.” “Multiple investors keep approaching us routinely — there is nothing in the immediate future on that front,” he added, dismissing news that Haldiram’s is in talks with private equity funds for divesting a minority stake.

Haldiram’s operates through three entities and is present abroad in the UK, the US and Japan, among other countries.

C

Enterprises

CoolBiz Enterprises

CoolBiz Enterprises is a leading trading company fully focused on food processing & Ice cream industry and have solu�ons for all industry needs.

Our product range consist of Homogenizer, Ice cream filling machine, con�nuous freezers and deep freezers, upright freezer, chest freezer, milk coolers, display freezers, blast chillers, visi coolers and electronic fly Catcher, of popular brands.

We offer custom made FOW and carts on wheels as per specifica�on of the clients.

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Agro & Food Processing February 2019

62

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Plan your participation now

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Federation of Sweets & Namkeen Manufacturers

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FSNM 121st, 1st floor, Rassaz Mall, Mira Road (E), Mumbai-401107. India, T: +91-22-28555069, Handy: +91-9867992299, 7303925104, 9076310034, Email: sweetsandnamkeen@gmail.com, www.wmnc.in

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63

64

Haldiram Snacks Pvt. Ltd.

C- 31, Sector -62 NOIDA , U.P NOIDA - 201301 RNI No. MAHAENG/2005/15987 POSTAL NO. THW/50/2017-2019