Beverages & Food Processing Times August 2017

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Vol. 10, Issue 03, August 2017,

Govt. eyes $10bn investment in

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food processing sector

better environment and revenues for the farmers.

And will also earn better foreign exchange for the country. For this purpose, the government has launched Rs 6,000 crore 'Kisan SAMPADA Yojana' scheme for food processing, which will integrate current and new schemes.

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nion Minister for Food Processing Industries Harsimrat Kaur Badal has delegated that the Government is expecting an investment worth $10 billion in next five years in the food processing sector. After the announcement of 100% FDI in multi-branded food retail, the sector has seen 40 per cent growth in FDI and as the infrastructure is ready and the seamless 'farm to fork' value chain is in place a huge investment is expected very soon.

The minister also added that the exports have also increased and stood at $1 billion from April-July period. The Indian food processing industry’s transformation phase has started and this will not only generate employment bit also create a

The scheme will benefit 20 lakh farmers and generate 5,30,500 direct and indirect employment in the country by the year 2019-20.

On foreign partnerships, there have been a lot of enquiries from overseas for joint ventures in the food processing industry, especially from the European countries, Japan and the Middle East. And for investments partnership queries are coming from countries like the Netherlands, Denmark, UAE, Japan, and Italy among others.

Consequently viewing the growing interest of food processing, the Government has set a target of $10 billion investment in the food processing sector in next 5 years.

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Vol. 10, Issue 03 -August- 2017

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Vol. 10, Issue 03 -August- 2017

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Vol. 10, Issue 03, August 2017,

MOFPI and RBI in talks to allow easy credit to food processing unit

upcoming units in Odisha, which the NABARD is directly sanctioning.

Only the designated food parks and the individual processing units in those food parks are eligible for financial assistance from the fund.

The designated parks will include food parks and mega food parks promoted by the ministry as well as other food parks and industrial estates promoted by the state governments.

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s 2,000-Crore funds was created by the RBI for distribution in the National Bank for Agriculture & Rural Development (NABARD). But now the Union ministry of food processing industries (MoFPI) is asking the Reserve Bank of India (RBI) to allow refinancing the fund to other banks to make it accessible.

The 'special fund' is created to give affordable credit to food processing units coming up at the designated food parks and a sum of Rs 500 crore has already been sanctioned out of the special fund. Out of that sanctioned amount, Rs 150 crore has been disbursed.

As per the MoFPI website, as many as 175 parks have been notified as designated food parks that can avail the concessional credit from NABARD. The food processing sector is ready to attract an investment of around Rs 60,000 crore in the next three years.The 'Scheme for Agro-Marine Processing and Development of Agro-Processing Clusters' (SAMPADA) of the ministry alone is expected to attract an investment of Rs 31,400 crore.

The takeoff is slow because the fund is restricted to mega food parks and other

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Market worth billions awaits UK firms: Badal

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nion minister Harsimrat Kaur Badal urged UK companies to participate in India's food processing value chain, because a market worth $600 billion is waiting for the British firms.

The Union Cabinet Minister of Food Processing addressed a round-table to promote her ministry's first-ever World Food India summit in New Delhi in November and called on British companies to use the platform to finalise their entry and collaboration plans. Badal said at the Indian High Commission in London, “India has a $600 billion retail sector, of which 70 per cent is just food retail. This is set to treble in the next three years and in the next five years; Indians will be spending 50 per cent more on food. That is the kind of huge market we have. This market is waiting for you in India to participate in any part of the food processing value chain. India-UK share many warm bonds and I hope we can take our food diplomacy to the next level with World Food India.” Using Amazon's commitment of a 500-million-dollar investment in the Indian food sector as an example of the growing foreign investor interest in the industry, the minister highlighted a range of incentives being offered by the Indian government in the

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form of mega food parks and cold chain schemes.

Badal said, “As we are creating the right infrastructure, we think the platform is now ready for World Food India, which is going to be a platform for people to meet and take partnerships to another level.

Geographically, India is also very close to food importing countries, like UAE or Japan, and we have a highly skilled cheap labour force and one of the fastest growing economies in the world."

Confederation of Indian Industry (CII) supported summit to be held between November 3 and 5 in New Delhi is planned as a biennial conference to bring together various states of India to showcase business opportunities as well as their own unique cuisine as part of a ‘Food Street’ that is also likely to be replicated in the UK. CII said in a statement, “The summit is designed to offer an unusual peek into India's food and culture as well as opportunities to invest and prosper from one of the world's largest consumer markets.” Italy has been confirmed as a focus country of the summit this year, with other partner countries are expected to join in and explore the so-called ‘farm to fork’ food processing value chain in India.

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Vol. 10, Issue 03 -August- 2017

FOOD PROCESSING NEWS

Centre to set up for agri, food processing clusters soon

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he Union Ministry of Food Processing Industry will soon call for expression of interest (EoI) to set up agro processing clusters, implementing backward and forward linkages and food processing units.

Guidelines have been finalized for selection of candidates for these projects. Joint Secretary, Anuradha Prasad said “EoIs will be called for establishing agro processing clusters and food processing units shortly. EoIs for setting up backward and forward linkage projects will be invited next month.”

The plan is to set up 100 agro processing clusters that will attract grants up to Rs. 10 crore each.

These clusters shall have common facilities, with at least five processing units each at an investment of Rs. 25 crore. Besides, the Ministry will facilitate the setting up of 400 food processing units with

grants of up to Rs. 5 crore. backward and forward linkages, the Ministry proposes to create 50 projects with a maximum grant of Rs. 5 crore. These are targeted at plugging gaps in the supply chain of perishable agriculture and horticulture produce.

These were being set up under the Rs. 6,000-crore Kisan Sampada Yojana launched in May. Badal said the Centre aims to increase the quantum of food processing by 5 per cent from the present 10 per cent. India’s retail industry with food and groceries forms a good share and will grow to $1.3 trillion in three years from the current $600 billion.

“Of this, 70 per cent is food.” The proposed investments and policy changes in the food processing sector are expected to generate investments of Rs. 31,400 crore.

She said, this is seen to create infrastructure that

can handle 3.34 crore tonnes of agri produce with an aggregate value of Rs. 1, 04,125 crore, this in

turn will benefit 20 lakh farmers and generate 5.30 lakh direct or indirect jobs.

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FOOD PROCESSING NEWS

Tata Chemicals building a food business around health

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ata Chemicals is building a food business keeping health as its focus especially when the definition of what constitutes healthy food keeps changing. It is trying to build a business around the microbiome, the scientific name for the complete set of microorganisms living in our bodies.

The discovery of the role of microorganisms in disease has uncovered an entirely new field that is growing in sophistication every day, and providing clues to what really happens in our bodies.

Collaboration between Yale University and the Tata Group has been looking at the interactions between the gut bacteria and the immune system.

Tata Chemicals started a project to understand the role of gut bacteria in health and disease, and specifically on the role of prebiotics and gut bacteria and physiology.

The human body plays host to a large variety and number of bacteria, whose role in disease is being researched intensely only in the last one decade.

The gut bacteria specifically are now known to play an important role, promoting good health when its composition is right and causing disease when it is not right.

chicory root, garlic and asparagus. They are sweet, indigestible and considered good food for beneficial bacteria. GOS are found normally in human breast milk.

The company’s larger goal is to transition dietary supplements from a poorly-understood field to a true understanding of the mechanisms by which they have their effects FOS and GOS are sometimes called prebiotics, and are becoming a popular form of dietary supplement.

They are different from probiotics, which are the actual beneficial bacteria. Prebiotics provide food for the bacteria. When probiotics is taken one does not know how long they remain in the gut.

Prebiotics make it convenient for the right kind of bacteria to grow.

The Yale-Tata programme studies the effect of FOS and GOS on pure bacteria, a mix of bacteria, and inside an actual animal gut. Scientists take germ-free mice, a form of mice bred specifically for microbiome experiments, and transplant human bacteria into their gut.

Himachal Pradesh government to follow cluster-based approach to boost the industry

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imachal Pradesh government is following a cluster-based approach to boost the industry in the state by setting up five industrial clusters which include Pharma, food processing and corrugated boxes clusters to name a few. It is also interested in conducting a dialogue between the industry and the truck unions to resolve the issue of alleged monopolistic trade practices by truck unions.

Mr Mukesh Agnihotri, Minister of Industries, Labour and Employment, Govt. of Himachal Pradesh stated that a Single-Window Portal will become functional to grant all permissions online and most of the departments concerned have given approval for the same. The state is also working on removing barriers for smooth movement of goods in two weeks.

Himachal Pradesh Govt is also going to announce a policy to recuperate sick industrial units. It will also initiate Rs 58 crore worth of projects for Baddi BarotiwalaNalagarh Development Authority

within this year.

Himachal will now follow a cluster-based approach to provide all technology-related solutions. On the issue of area-based exemption after the implementation of GST it is consulting Government of India for the same.

Even after the implementation of GST in the entire country with the objective of Single Country and single Tax, there are certain taxes in the state such as the Entry Tax, AGT & CGCR which are specific only to Himachal Pradesh. These taxes could not be subsumed in the GST, thus CII recommends State Government to abolish these taxes.

The diseases they cause are serious ones: diabetes, heart disease, autoimmune diseases. However, scientists are beginning to understand the correlations between gut bacterial composition and disease. They are still some way from understanding the mechanisms behind the correlations.

Yale and Tata Chemicals together look at two kinds of food products and gut bacteria: Fructooligosaccharides (FOS) and galactooligosaccharides (GOS). FOS is found in nature, mainly in vegetables like onions,

Centre’s plea on food processing units

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he Union Ministry of Food Processing Industries has requested the state governments to bring changes in land use for considering the food processing units, particularly small and micro facilities, as part of agriculture, a top official said on Friday.

The ministry has also asked state governments to provide the seasonal industry status to food processing units so that they have flexibility to hire more labour and reduce operational costs, the official said.

“Apart from the incentives and subsidies that we are providing to the industry, the ministry has identified issues which affect the industry. For small and micro food processing units, the change of land use is required. We are requesting the state governments to look into that,” the ministry’s Secretary J.P. Meena said here.

“At least for these units, the requirement (of land use change) should be there and they should be considered as part of agriculture,” Meena said.

“We are also asking the state governments to declare it as seasonal industry because foods and vegetables are seasonal and processing is also seasonal. Seasonal industry status will give the food processing units flexibility for hiring more labour and reducing the fixed costs,” he said on the sidelines of a roadshow for World Food India 2017, which is to be held between November 3 and 5 in New Delhi.

Meena said most of the states have been responding to the ministry’s proposal to improve rules, regulations and procedures.

The ministry will invite applications from entrepreneurs for various projects under the Kisan Sampada Yojana, he said.

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Vol. 10, Issue 03 -August- 2017

BEVERAGES NEWS

South India ahead of North in cola sales

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on-Alcoholic Ready-To-Drink (NARTD) beverages business is going through definite change. Surprisingly South India has become the country’s top market in nonalcohol beverages category, beating North India in sales volume. As per data, collected from beverage industry as well as market research agencies, South India constituted more than 31 per cent of the NARTD volume sales in 2016, while North India stands at 29 per cent. Way back in 2015, they were fighting tooth and nail at around 30 per cent share each.

NARTD category includes colas and flavoured aerated drinks, juices, retail water, flavoured milk and sports drinks. It does not include small homegrown brands in this category, though in many states could be a substantial portion of the market.

India consumed 1,401 million unit cases of nonalcoholic beverages in 2016, up by around 21 per cent from 1,150 million unit case sold in 2013.

South has become the most dominant player in this segment hence Hindustan Coca-Cola Beverages that runs bottling plants as well as the core business, decided to shift its headquarters from Delhi to Bengaluru a few months ago. Christina Ruggiero, Chief Executive Officer said, “South India as a contiguous geography is one of the large

beverage markets in the country. This is one of the reasons for Hindustan Coca-Cola Beverages moving its headquarters to Bengaluru. The city is close to some of the top markets and factories of Coca-Cola.”

Around 40 per cent of the country’s NARTD volume sales come from the Coca-Cola brands.

While for Coke brands, South India is the largest zone, it is not the case for Pepsi. In the water retail segment, Bisleri is the largest water player in the country. There are many factors which have helped the South to grow. Climate is the top reason as down South, soft drink sales continue throughout the year unlike in the North when sales drop in winter months. Growing prosperity of the South - the gross domestic product per capita income is higher than the national average is yet another reason.

Experts from beverage industry said, unlike in most northern markets where one aerated brand dominates the market, mostly two brands dominate in the South. Both flavoured as well as colas do equally well in the South. Andhra Pradesh/ Telangana is the largest market for this category with a volume share of about 7 per cent. In this market, both colas as well as well as flavoured aerated drinks compete intensely for market share.

Mineral water brand Himalayan entered in flavoured water segment

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ndia’s natural mineral water brand, Himalayan has entered flavoured water segment, marketed

by NourishCo Beverages Ltd., announced its new offering - Himalayan Orchard Pure. A noncarbonated, natural mineral water with 100% natural flavours and no preservatives, this will offer the purity of Himalayan and fresh flavours of fruit orchards in an attractive bottle.

The Himalayan natural mineral water filters through the layers of Himalayan rocks for 20 years, collecting natural minerals. To this fine water, 100% natural flavours are added to create Himalayan Orchard Pure. It makes for a great choice for consumers who increasingly seek healthier alternatives but want sensorial delight at the same time. Himalayan Orchard Pure is available in three flavours – Apple, Strawberry and Peach and is available at the INR 55 for a 500ml bottle. The product will be available in Delhi NCR, Mumbai and Bengaluru through select modern retail and e-commerce outlets. Himalayan has partnered with famous designer Masaba Gupta to promote the brand and introduce the product to consumers.

VP & Head of Marketing, NourishCo Beverages, Kuttiah K S said, “Flavoured and enhanced waters are fast emerging as popular and healthy alternatives in the beverages market globally and in India as well. Himalayan, India’s first natural mineral water, created the category and we are confident that Himalayan Orchard Pure will do the same by providing discerning consumers with 100% natural flavours added to the same fine Himalayan natural mineral water. Our association with Masaba is in line with our objective of telling this story to consumers through a medium that reflects the brand’s imagery as well as its natural and fruity delight. We are eagerly waiting to see her interpretation."

As a part of this collaboration, Gupta will be creating an exclusive collection for the upcoming Winter Festive edition of Lakmé Fashion Week inspired by the unique qualities of this water and its natural and flavourful freshness. Gupta said, “This collaboration with Himalayan Orchard Pure is very exciting for me. When you believe in something it naturally reflects in your work.

Himalayan Orchard Pure is my inspiration for my upcoming collection at Lakmé Fashion Week Winter Festive 2017. I’m looking forward to an exciting, fruity and colourful range coming up.”

Coke to extend Kinley to aerated beverages

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oca-Cola India is extending its blockbuster water brand Kinley to a range of aerated beverages in three flavours — lemon, orange and a jeera-based flavour.

T Krishnakumar, President, Coca-Cola India, said the company will start piloting the beverages in a few markets. “We will take up States like Orissa, rural parts of Andhra Pradesh and some parts of the North and East. Hopefully, the pilot will roll out in the next three to four weeks. The product is ready,” he said.

Krishnakumar explained that the way the beverage business develops is when consumers move from water to packaged drinking water and then to the beverage of their choice.

“We believe the transition from regular water to bottled water to our premium beverages could need a step in the ladder. The distance between the steps has widened.

One of our most trusted brands in India is Kinley,” he explains. The range of aerated beverages will be affordable to consumers who are making that transition.

“We will refine our portfolio as we go along and see what consumers say about the product,” he adds. “Millions of consumers drink Kinley water and for them to upgrade to a Kinley product will be quite easy. We felt familiarity with the brand is high and the transition will be pretty easy.”

Coke India also plans to scale up its ethnic flavour offerings. Krishnakumar says the company has seen that regional players have leveraged consumer demand and grown different categories.

“We have our offerings and we will scale up our whole approach.

For instance, we have been piloting Rimzim, a spiced soda, for 8-10 months. It will be national by the end of the year. We are also now looking at other ethnic flavours. We want to offer the consumer good choices and you will see us competing very effectively in the ethnic flavours space,” says Coke’s President.

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FOOD SAFETY NEWS

Indian Railways food ‘unfit for human consumption’:CAG

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omptroller and Auditor General (CAG) observed several deficiencies in food quality, adding that cleanliness and hygiene were not being maintained by the staff at catering units at stations and in trains as well.

In a report stated by CAG, food and beverages served by Indian Railways to passengers are ‘unfit for human consumption.’ It even said that food items, contaminated foodstuff, packaged and bottled items past their shelf life. “Unpurified water straight from tap was used in preparation of beverages.” Besides, unauthorised brands of water bottles were offered for sale at stations.

During inspection conducted by a joint team of CAG team and Railways at selected 74 stations and 80 trains, it was found that waste bins were not covered, not emptied regularly and not washed.

They were surprised to see that food stuff were not covered to protect them from flies, insects and dust, rats and cockroaches were found in trains etc. Also bills and printed menu cards were not given for

the food items served in trains. “Neither bills were provided to passengers for food items served in trains, nor were printed menu cards with tariff for the list of items sold in the mobile units available with waiters and catering managers in any of the trains inspected. Food stuff served was less than the prescribed quantity, unapproved packaged drinking water was sold,” the report said.

Prices of food articles were significantly higher than the market. The report blamed frequent changes in catering policies by Indian Railways as the key reason behind mismanagement in the services. Blueprint for provision of catering services was not prepared in seven Zonal Railways.

In February, in order to upgrade quality of catering services, the Indian Railways had notified a new catering policy. Indian Railway Catering and Tourism Corporation Limited (IRCTC) were mandated to unbundle catering services on trains by creating a distinction primarily between food preparation and food distribution.

Nirmala to WTO Chief: Find Early Solution to Food Stocks Issue

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ommerce Minister Nirmala Sitharaman has urged WTO Chief to follow the efforts of member countries for finding solution to the issue of food stockpiling. The issue was raised by the minister during her meeting with WTO Director General Roberto Azevedo at Geneva. She also mentioned the kind of outcomes India would like to see at the upcoming eleventh ministerial conference (MC11), the highest decision making body of the WTO, in Argentina in December.

“She particularly stressed that the MC11 outcomes must include a permanent solution on public stockholding (PSH) for food security purposes on which there is a ministerial mandate,” the ministry said in a statement. Sitharaman also urged Azevedo to follow up vigorously to support the efforts to reach finality on PSH and the agricultural Special Safeguard Mechanism (SSM). Further, the minister stressed that any attempts at seeking outcomes on new issues such as e-commerce and investment facilitation should ‘not’ be at the cost of other long pending issues on the agenda of the Doha Round. The new issues which are being pushed by developed world include investments, competition, labour, government procurement, environment and global value chains.

A permanent solution to the issue of food stockpiling is important for smooth implementation of India's

food security programme. As per the global trade norms, a WTO member country's food subsidy cap should not breach the limit of 10 per cent, based on the reference price of 1986-88.

There are apprehensions that full implementation of food security programme may breach this cap.

So India wants amendments in the formula to calculate the food subsidy cap. There is a peace clause currently according to which no country can ask WTO to take action against a country that breaches the 10 per cent cap. This clause is there till a permanent solution is found for the food stockpiling issue. This has enabled India to continue procurement and stocking of foodgrain for distribution to poor under its food security programme without attracting any kind of action from WTO members even if it breaches the 10 per cent subsidy cap as prescribed by the multilateral trade body. SSM is a toll demanded by developing countries, including India, to support poor farmers from sudden surge in imports.

Several developed countries give massive subsidies to their farmers and in such a case SSM would help India in protecting the farmers. High subsidies distort prices and makes Indian farmers vulnerable when the products hit the domestic markets.

No specific case of plastic rice, sugar, eggs detected in the country

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ispelling consumer fears and contradictory to certain media reports, the government informed Parliament that no specific case of presence of plastic rice, sugar and eggs had been detected in the country. C R Chaudhary, the Minister of State for Consumer Affairs, told the Lok Sabha in a written reply that the government was aware of reports of rice and sugar being made of plastic. “The matter has been taken up with the State governments of Kerala and Gujarat on the basis of International Food Safety Authorities Network (INFOSAN) alert. The concerned State governments have confirmed that no incidence of plastic rice has been reported in the respective States.”

The Minister said random sampling and testing of food products, including rice and sugar was done by the officials of Food Safety Departments of respective States/UTs to check compliance of

the standards laid down under the Food Safety and Standards Act, 2006, Rules and Regulations. “No specific case of presence of plastic rice and sugar has been detected in the country,” and that under the provisions of the Consumer Protection Act, 1986, one can approach consumer for redressal in case of defective products and deficiency in service.

Minister of State for Agriculture, Sudershan Bhagat said that reports of plastic eggs had come to the notice of Food Safety and Standards Authority of India (FSSAI) through various platforms. “therefore, FSSAI has asked Commissioners of Food Safety of all States / Union Territories to ensure that there is no production / distribution of fake/artificial eggs and urged them to take up strict enforcement activities,’ adding that “no specific instance of presence of fake eggs in any part of the country has been received.”

Advanced Food Testing Laboratory to enhance Indian food processing Industry

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he Ministry of Food Processing Industries is in all the way to enhance food processing sector in India. To bring the world class technology and provide international platform, The Ministry of Food Processing Industries is organizing World Food India from 3rd to 5th November 2017 in New Delhi. World Food India intends to establish global linkages and facilitate foreign investment in India’s food retail market that services the needs and rising aspirations of the country’s 1.3 billion consumers.

Although Food processing is becoming a market leader in India, but Indian food products face the tough competition from global companies which produces high quality standard food products.

To overcome this situation and to produce global quality food products in India then a Quality and Food Safety system has to be implemented to meet the global quality standard.

Quality and Food Safety is important for global market for the enterprises producing and marketing foods products. For a successful food processing sector in the country, various aspect of Total Quality Management (TQM) such as quality control, quality system and quality assurance

should function in a horizontal fashion for total success. The quality infrastructure is must to produce the world class processed food products in India.

For quality check and testing, Food Testing Laboratory plays very important role. Western countries have put a strong food testing laboratory system to check and maintain the high quality food products. India too is following the same system to produce the world class quality products. Ministry of Food Processing Industries (MoFPI) has been working rigorously to upgrade Food Testing Laboratory infrastructure in India. The main objective of this upgradation is to provide a safe nutritious diet in order to maintain health other aspects in today’s world. The Ministry of Food Processing Industries is upgrading the food testing laboratories which would benefit all stakeholders including domestic industry (Domestic and exports), entrepreneurs, small and medium enterprises.

Laboratory testing is an important process, which relies on scientific analysis to identify problems with food products. It provides analytical data on the quality of a product or production process.

The objective of quality control is to identify impurities in the food material, or contamination after a product is produced and before it is placed on the market. Additionally, laboratory testing is important for the research and development of new products, including, for example, the choice of ingredients or components, the design of food processing, shelf-life studies and sensory evaluation of products.

Food regulator turns down NADA’s request to frame food supplement standards

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ational Anti-Doping Agency (NADA) recently approached the Food Safety and Standards Authority of India (FSSAI) with a request to frame standards for these supplements because they were deeply worried about the mushrooming variety of off-the-shelf food supplements and possibility that some of them contain banned performance enhancing substances.

After several meetings between both the parties, FSSAI declined the request stating that given the nature of expertise and sports medicine knowledge required to do so is beyond their mandate. NADA officials approached FSSAI over concerns that rapidly increasing gyms in urban and rural areas were pushing some of these supplements and there is no control or monitoring over what they contain.

Hence, FSSAI should frame standards.

FSSAI agreed in principle regarding the issue expressed by NADA wherein a section of the authority was keen to go ahead with the exercise, but in the end the authority decided not to. A senior official said though the NADA’s concerns were genuine, there were certain issues that was not in favour of NADA. “The concerns they raised were genuine. Food supplements are sold over the counter and often pushed by gym instructors may contain performance enhancing substances banned for athletes or substances that are just generally harmful for people if used indiscriminately. There

may even be prescription drugs that ordinarily cannot be bought over the counter but have an anabolic (body-building) effect on the body.”

After numerous discussions and meetings with NADA, FSSAI concluded that they could not frame standards from NADA’s perspectives and yardsticks. It was beyond their mandate.

“We deliberated over the matter, had meetings with NADA and decided that we cannot frame standards from the perspective they want us to. It is beyond our mandate — there is a long list of banned substances, some that are not to be used during competitions but can be used otherwise, and others that can never be used. Then there is also the matter of dosage. So we told them that it is beyond our mandate,” the official added.

Last year, FSSAI had notified standards for health supplements, nutraceuticals, and foods for special dietary use, food for special medical purpose, functional food and novel foods.

The regulations stipulated by the FSSAI mentions that “the articles of food with standard nutrient or nutritionally complete formulation shall consist of a composition delivering the desired level of energy, protein, vitamins and minerals, and other essential nutrients required for respective age group, gender and physiological stage in accordance with the guidelines made by the Indian Council of Medical Research.”

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FSSAI orders ban on use of newspapers for wrapping food

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he simple newspaper folded in cone shape often used to pack hot roasted peanuts, channa chaat or such wayside snacks, may soon be outdated. Stating health hazards, the Commissioner of Food Safety has issued an order prohibiting storage, distribution and sale of food articles packed in printed material including newspapers. The order issued stated that such wrapping could cause slow poisoning due to chemical and microbiological contamination. The restriction is for a year.

The Commissioner’s ban order is based on an advisory issued by the Food Safety and Standards Authority of India (FSSAI) last December about the health hazards posed by cancer-causing agents in printing ink. The advisory restricted the use of newspapers and other printed materials for packing of food, since its consumption is injurious to health, even if the food is cooked hygienically. Indians are being slowly poisoned due to newspapers widely used as food packaging material.

According to the FSSAI, the chemicals in printing ink contain harmful colours, pigments, additives and preservatives. A risk analysis by the food regulator has found that presence of chemical contaminants and pathogenic micro-organisms in used newspaper poses potential risk to human health. Older people, children and people with compromised vital organs and immune systems are at a greater risk of acquiring cancer-related complications if they are exposed to food packed in such material.

Ban on stapler pins in tea bags from January 2018: FSSAI

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ood Safety and Standards Authority of India (FSSAI) said it is shall ban the use of stapler pins in tea bags effective January 1, 2018. This is likely to affect fast growing packaged tea business in India, as FSSAI considers the use of stapler pins in tea bag a serious health hazard.

FSSAI order stated that “The use of stapler pins in tea bags poses potential hazard to consumers since any loose staple pin consumed inadvertently with tea may cause a serious health hazard.”

Currently, tea bags are either stapled or knotted.

“The Food Authority, in exercise of the power conferred under Section (15) FSS Act, 2006, hereby directs the concerned food business operators to discontinue the manufacture, storage, distribution, sale and import of stapled tea bags by January 1, 2018.”

It has also directed all food safety commissioners to take action to prevent the use of unsafe packaging materials by companies and take up measures for enforcement of its order. The tea bag segment contributes 3-4 per cent by value of total tea sales but it is one of the fastest growing segments at 5060 per cent year-on-year.

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Vol. 10, Issue 03 -August- 2017

TRADE NEWS

ASSOCHAM report: Inflation outlook to stay muted for more months

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SSOCHAM analysis has suggested the inflation outlook will remain muted till festival season of Durga Puja and Diwali as the country set to reap a record foodgrains production and the industry not enjoying any pricing power. The ASSOCHAM note stated that “the inflation, based on the Index of Wholesale Price Index (WPI) for the past six months, between January and June, 2017 clearly shows that there has been a sharp drop in the pace of price rise, not only in the headline number to below one per cent but also in several individual items of interest to the common household. Besides, the inflation for the manufactured products, more so for the manufactured food products has seen a significant decline in the past six months. The headline WPI inflation has dropped in the past six months from 4.26 per cent in January, 2017 to 0.90 in June this year. For the manufactured products, it has decreased from 3.37 per cent to 2.27 per cent, while for the manufactured food products; the figure has dropped from 10.73 per cent to 3.09 per cent on the annualized basis.”

“Going forward, there could be some disruption for one or two vegetable items such as tomatoes, having seen crop damage, but overall, the situation is going to remain quite comfortable for the consumers at least till October-November.

Floods in some parts of the country may also play a spoilsport. However, a vigil needs to be maintained for ensuring that farmers are protected from the market distortions and the procurement

agencies like the Food Corporation of India and other government wings both at the Central and the State levels along with the cooperatives like NAFED are fully geared to lift the farm produce in time and at remunerative rates.”

ASSOCHAM Secretary General Mr D S Rawat said the concept of e-platforms for the farm produce is excellent, but the same needs to be given a big push by the state governments, disallowing those middle men who may not be happy to shift to the transparent system of mandi operations. The fact the inflation for manufactured food has dropped from a double digit to just about three per cent clearly reflects easing of the raw material costs for the food processing firms thanks to abundant supply of farm produce.

The last three months have witnessed a dramatic fall in the WPI inflation from 5.11 per cent in March to less than one per cent in June. ASSOCHAM note added that “here again, the impact of bumper foodgrains and the entire cereals production is clearly visible. With the wheat harvest and arrivals of the new crop began from April, the wheat inflation saw a sharp drop from 11.33 per cent in February, then to 6.33 per cent in March and to 0.29 per cent in June this year on an annualized basis. Of course the biggest contributors to a sharp fall in inflation are the vegetable prices which have dropped by over 21 per cent in June, 2017 year on year. It is here, the inflation should start reviving in the next few months.”

Dabur facing intense price-led competition

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ndian fast-moving consumer goods (FMCG) major Dabur faced ‘intense price-led competition’ during FY 2017 sales. Dabur launched 17 new products during 2016-17.

While its profitability got a leg-up due to falling raw material prices and better cost management, the top-line faced the brunt of demonetisation and tough competition from rivals, particularly Patanjali.

A case in point is Dabur Honey, a product that rakes in some Rs 500 crore in annual sales for the ayurveda major. According to the company’s report for FY17, the product faced “intense price-

led competition” during the period. Incidentally, Ramdev’s Patanjali had only raised the pitch over the lower price of its honey during the past few quarters. Advertisements across platforms spread the message that Patanjali’s honey was over 40 per cent cheaper than other companies’ indirectly targeting Dabur.

The spat over honey between the two firms got bitter when Dabur approached the Advertising Standards Council of India (ASCI) against Patanjali’s “misleading” and “unsubstantiated” claims on purity in September last year.

GCC to increase honey unit capacity in Andhra

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irijan Cooperative Corporation (GCC) in Andhra Pradesh plans to enhance the sale of Rock Bee Honey (RBH) with increase in purifying capacity of honey processing unit (HPU) in Rajamahendravaram. In 2014-2015, 3.95 lakh kg of honey was produced and in 20152016 and 2016-2017 the production increased to 4.28 kg each respectively. The capacity of honey processing unit is 2,500 kg per day at present.

The Corporation does an annual business of Rs 20 crore of it, from which 70 per cent share goes to honey sales.

GCC Senior Marketing Executive P Jagadish said,

as many as 300 honey collectors are working under 10 Girijan Co-operative Societies, to collect raw honey. “GCC is supplying necessary kits to honey collectors to protect them from beehives at the time of honey collection. The raw honey is available in Addateegala, Maredumilli, Kalipatnam, GK Veedhi, Chintapalli and some areas in Agency.

In addition to regular honey collectors, GCC is also getting raw honey from some tribals in the weekly markets and giving them suggestions how to collect more raw honey.”

The peak season for honey collection is from March to August. Each honey comb will have three to four kg of raw honey. The collectors bring them and crush it for raw honey that is purified in HPU. To store honey for a long period, the moisture percentage will be reduced in HPU and later filled it in the bottles from 20 gm to 5 kg. After packing, the honey they will be shifted to GCC godowns located at Visakhapatnam, Tirupati, Vijayawada and Hyderabad for distribution. GCC pays Rs 150 per kg to honey collectors for raw honey and after purifying the honey GCC sells it for Rs 330 per kg.

Field Fresh Foods plans to increase exports business

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qual joint venture between Bharti Enterprises and Del Monte Pacific Ltd, Field Fresh Foods Pvt. Ltd plans to expand their exports business to U.S. and Middle East. CEO of Field Fresh Foods, Yogesh Bellani said “In the fresh foods side, we are looking at penetrating deep into Europe and in the processed food side; we are increasingly tapping the Middle East and U.S. markets. This will help us to double our exports.”

The company at present exports Del Monte branded processed food products to leading Quick Service Restaurants (QSR) chains in 13 countries in the Asia Pacific Region, right from Sri Lanka to Philippines apart from supply in India. In fresh foods business, operated under the brand name Field Fresh, company exports frozen and canned vegetables to retail markets in the U.K. and Western Europe.

The company started operating in 2007-08 with their products being well accepted in domestic market due to high quality. The company is into

ketchups, Italian pasta, mayonnaise, olive oil, juices, fresh fruits and vegetables.

Bellani said, “In a short span, we have emerged as one of the fastest growing food and beverage companies in India. We see growth in demand side and it is great time to be in this business.”

After establishing a stronghold in B2B segment and in organised modern trade, Field Fresh is working to expand their base in the general retail trade in India as awareness on Del Monte brand has increased over the years. Bellani said “We are further strengthening the brand. We are creating more distribution network. We are penetrating into new markets. We want to be in the top 50 cities in India and that too, in the top of the line retail stores.” The company expects to double its manufacturing and sourcing capacity in the next three years.

“Currently, we are expanding our manufacturing capacity at our mother plant in Hosur near Bengaluru. We have been expanding capacity for the last 8 quarters consecutively. We have doubled the manufacturing capacity of ketchup and tripped the capacity of mayonnaise in three years. Last year, we increased our sourcing arrangement with farmer partners by 40%. If you look at the trend, we see the entire infrastructure doubling for us in 2 to 3 years,” he said.

Namboothiris targeting a turnover of Rs 500 crore by expanding business in pan-India

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amboothiri Agro Foods India Pvt. Ltd Kerala-based food Products Company is by scaling up its business pan-India and is targeting to have a turnover of Rs 500 crore in two years

Namboothiris has entered into an agreement with Chennai-based Pay Agri Innovation, an agro fin tech company, for the procurement of pesticidefree products from more than 60000 farmers in Tami Nadu, directly by eliminating middlemen.

This was the first company to launch packed pickles fifty years ago and recently Namboothiris has acquired by Nambeesans Group, which has interests in restaurant and catering and real estate.

The company will launch a range of fifty products in its food products segment including jams, curry powders, and pickles and will expand its product range to seventy and move into other states next year.

The company has come out with innovative products and packages and is introducing pickles packed in traditional ceramic jar for the first time in the industry. We have avoided plastic pouches and are using glass bottles and tins for packing products. Passion fruit and Alphonso mango jam, Ramanad chilli powder are some innovative products.

Grofers gets government approval for retail food, products August last year. The company recently expanded to five new markets — Bhubaneswar, Ranchi, Bhopal, Kochi and Madurai.

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nline grocery firm Grofers has received government nod to begin both online and offline food retail trading in the country.

The food and groceries e-retailer said that it has got the Department of Industrial Policy and Promotion’s (DIPP) green signal for its foreign direct investment proposal. Earlier, Grofers made commitments to invest about $25 million, further adding that it will make an additional investment of $40 million. Last year, the government allowed 100 per cent FDI in food retail both in brick-andmortar stores and online, with the condition that the items sold must be manufactured or produced domestically and not imported. Grofers was the first company to seek approval under this policy in

Founder of Grofers, Albinder Dhindsa said this approval would ensure elimination of multiple layers between the farmer and the end-customer, enabling the company to offer better quality and fresh products at cheaper prices. “Going a step beyond our initial commitment to the government, we intend to bring in additional capital of $40 million within the next few weeks to expand our business further and grow the market.”

Grofers will soon launch a wider range of private label products soon. Food and food products account for 70 per cent of the SoftBank-backed e-grocer’s sales. CFO of Grofers, Ashneer Grover said that approval will allow the company to carry its own inventory and exercise better control over its supply chain. “Between GST and this approval, we foresee costs and compliances being rationalised significantly, thereby permitting us to invest more in improving back-end infrastructure and our value proposition.

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Vol. 10, Issue 03 -August- 2017

NEWS

ACE TECHNOLOGIES launched Swiss Can Machinery AG motor with 47 Nm output torque with PROFINET connection to main control

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Vol. 10, Issue 03 -August- 2017

SEA FOOD NEWS

Poultry prices may fall by 20% in six weeks on lower festival demand

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oultry prices may decline by 20 per cent in the next six weeks due to expectations of weak consumer demand during the ongoing festival season. After recent highs, poultry prices have declined by up to 14 per cent following restoration of supply from major producers and a sharp increase in breeding activity across the country. One of the largest poultry producers in the country, Godrej Agrovet Ltd, Managing Director, Balram Yadav said “Chicken prices have softened by 10-14 per cent in July on restoration of supply of meat. About a month ago, poultry production in India was suffering because of adverse weather, resulting in shortages. During the summer, the mortality rate trebled to 7-8 per cent from the normal rate of 2-3 per cent. This resulted in a sharp decrease in the availability of poultry products. Now, with the onset of monsoon, the temperature has become normal and farmers have started increasing production.”

Broiler chicken prices had hit the record high in June on supply shortage following the government's decision to cull thousands of birds in the states with Avian Influenza outbreaks including Bihar, Jharkhant, Odisha, Chennai etc. This had resulted into supply deficit which flared up poultry prices in June. Started acting in October last year

post Avian Influenza outbreaks, the government declared India free from this scare on July 6, 2017.

Yadav said the average weight of the bird has started rising to 2.1-2.2 kg now from 1.5-1.6 kg in June. "About a month ago, less meat was coming into the market due to high temperature. Now, weather has cooled down and the bird is gaining weight, more meat is coming into the market. So, supply has increased. Apart from that, the holy month of Shrawan is round the corner which is normally a low consumption month. So, chicken demand is going to decline further resulting into its prices to come down by 20 per cent by the end of August."

President, Poultry Federation of India, Ramesh Khatri said, "The government revises feed minimum support price (MSP) upwards every year which raises cost of eggs and broiler chicken production. So, the current price is not viable for farmers to fetch even the cost. Hence, farmers would be discouraged to expand production significantly. Meanwhile, maize is trading high on increase in MSP, oilmeal price firmed up on lower availability. But, given that the demand is expected to remain weak during the ongoing festival season, poultry products’ prices may remain subdued.”

Cargill shows higher quarterly net profit due to strong demand for beef and poultry

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argill, the Global commodities trader has shown a much higher quarterly net profit on, quoting strong demand for beef and poultry and solid U.S. grain exports even as robust grain production posed a challenge.

According to Chief Executive Officer David MacLennan, Cargill’s structural improvements and favorable market conditions gave strong results, and its net income rose to $347 million in the fourth quarter ended May 31 from $15 million a year earlier. Excluding special items, operating earnings came to $460 million, compared with a year-earlier loss of $19 million. Revenue rose 4 percent to $28.3 billion.

Cargill's profit from animal nutrition and protein increased for the fourth straight quarter, led by

strong retail demand for beef in North America and brisk exports. This was the largest contributor to quarterly earnings.

The food ingredients and applications segment came in second, also reporting higher results for the fourth consecutive quarter. Origination and processing results rebounded as slow crop sales by South American farmers helped to boost U.S. grain and oilseed exports. Earnings in the industrial and financial services segment benefited from strong trading results in gas and power markets and improved global shipping market conditions. Cargill said it had invested $1 billion and made $700 million in divestitures as part of its restructuring.

Standardize antibiotic use in poultry, livestock, says NCDC extrapolated to the national level is lacking. The absence of stringently framed and implemented regulatory frameworks to limit the use of anti-microbials in livestock and food animals, especially for non-therapeutic purposes such as growth promotion, has been one of the drivers of antibiotic overuse at the community level.

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roubled by increase of Anti Microbial Resistance (AMR) in animals that indirectly affects human health, the National Centre for Disease Control (NCDC) has written to the department of animal husbandry, to regulate the use of antibiotics in animals. Director of NCDC, Dr A.C. Dhariwal said “We have written to the Department of Animal Husbandry to optimize the use of antimicrobial agents in animals that are largely consumed by humans such as poultry and meat.

We have asked them to strengthen regulations and surveillance of antimicrobial use in animal health. Given that there are few regulations against the use of antibiotics for non-therapeutic purposes in India, the emergence of AMR from antibiotic overuse in the animal sector is likely to be an unmeasured burden in India. Irrational use of antibiotics indirectly tells upon human health.

While the residues of antibiotics may pass on to humans through food and milk, diseased animals resistant to drugs are even a bigger problem.”

NCDC officials said that aside from sporadic, small, localized studies, evidence that can be

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However, after the outbreak of bird flu (avian influenza) in 2006 and 2008 in the northern region of the country, Qatar banned poultry products from India including eggs, according to the Livestock & Agri Farmers Trade Association.

Despite norms set by the World Organisation of Animal Health (OIE) to remove the ban after a surveillance of 90 days and to allow imports from unaffected regions, the Gulf nation did not open up its markets to India but started importing from Bahrain, Saudi Arabia and the UAE. Livestock & Agri Farmers Trade Association’s General Secretary Dr P V Senthil said “Now due to the recent isolation by the Gulf countries, the

India has exported 4, 49,527 MT of poultry products to the world worth around Rs.53, 164.70 lakhs during the financial year 2016-17.

Out of that, the country exported 446,459.16 MT of eggs (including fresh, dried, not dried, in shell, not in shell, yolks and others) worth Rs.50137.76 lakhs, according to the data of Agricultural and Processed Food Products Export Development Authority (APEDA). The major export destinations for egg exports are Oman, Maldives, Indonesia, Saudi Arabia and Russia.

The Indian Council of Medical Research (ICMR) is in the process of developing surveillance systems for antimicrobial resistance and antibiotic use in the animal population. The Council plans to design implementation and evaluation of antibiotic stewardship programmes including intervention studies to promote infection control and clinical practice guidelines in veterinary medicine, besides hospitals and primary health centres.

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eafood exports from the country could exceed $6 billion in the current fiscal driven by demand for Indian shrimps in the global market. In 2016-17, India exported $5.78 billion (Rs 37,871 crore) worth of marine products.

"Unlike in these countries which go for random checks on consignments, European Union checks 50% of the consignments and the quality norms are stringent, which explains why less consignments are going to EU," Thomas pointed out.

Cultured shrimps account for about 70% of the value of the exports and there has been increased interest in the farming of the shrimps, particularly

In the last two years, buoyant seafood exports have led to mushrooming of shrimp farms in several states while the output has gone up in the existing farms.

"The harvests so far have been very good. And if the trend continues, shrimp production could touch 5 lakh tonnes," said S Muthukaruppan, former president of Society of Aquaculture Professionals.

India produced around 4.5 lakh tonnes of shrimps last year.

supplies have been stopped from these countries and the country is buying eggs at a higher price from EU and American nations.

Bahrain and Oman have already allowed imports of poultry egg from India after certifying the exporters with certification of animal quarantine health for every consignment. The same yardstick may be adopted for exports to Qatar.”

Dr Dhariwal added that, “It is difficult to exactly estimate the dose or the consumption levels of antibiotics in the poultry sector. The problem of AMR is equal in humans and animals. We should focus on animals AMR as we focus in humans.”

Shrimp demand may lift seafood exports to $6 billion

Govt must take measures to resume egg exports to Qatar: Livestock farmers ivestock farmers in India have urged the Government to initiate measures to resume the exports of eggs to Qatar, which is now buying the commodity from EU and US at higher prices after the Gulf nation was isolated by its neighbours. Before 2008, India was meeting 80% of Qatar’s requirements for table eggs.

As per medical literature, drug resistant bacteria were isolated from dairy cattle as early as the 1970s. As per the Union health ministry, one of the most common clinical issues encountered in the dairy farms is mastitis, a potentially fatal mammary gland infection and the most common disease in dairy cattle. Generally thought to be a disease that affects milk production, milk from mastitic cows and buffaloes has shown to contain a wide range of bacteria, with a wide spectrum of resistance against commonly used antibiotics.

the Vannamei variety, which has most demand in the market now.

"Our shrimps are enjoying good acceptance in the US," said Kenny Thomas, exporter and vice president of Seafood Exporters Association of India. Indian shrimps have been dominating the US market since supply from Thailand and other South East Asian countries dropped due to widespread diseases in their farms in the last few years.

"There is no threat even if Thailand recovers its production fully as our shrimps enjoy good recall value now," Thomas said. US has 30% share of Indian shrimp export, followed by 29% share

by South East Asia, from where it is mostly reexported.

However, the prices of Indian shrimps have been slightly less than last year. The price for 30-count shrimps is around Rs 420 per kg. "This is about Rs 20- 30 per kg lower than last year. But the rates will go up as the harvests get over," Muthukaruppan said.

Andhra Pradesh, West Bengal and Gujarat have added more farms this year. In Gujarat, more harvests are due and the factories are not yet running to full capacity.

The only worry for the exporters seems to be the rupee-dollar rate. "Last year, one dollar was Rs 67 and now it is about Rs 64-65. This could bring down the rupee realisation," said M Nagesh, finance director of Nekkanti Sea Foods Ltd.

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Vol. 10, Issue 03 -August- 2017

POULTRY/ SEA FOOD NEWS

Friponil Eggs scandal stuck in Europe Chickfriend but the companies are yet to make official public statements.

The scandal came to the limelight earlier this month after NOVA ordered the recall of eggs. A report in BBC said that Belgium received flak when it emerged that the country’s authorities knew about the contamination as early as June. But it notified the European Commission only by late July during fraud investigations.

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urope has been struck with one of the largest food contamination crisis in recent years that has seen millions of eggs taken off the shelves in affected countries including Germany, UK, France, Sweden, Switzerland and more. The health scare and a slew of allegations surrounding it have resulted into what is now being termed as the ‘Dutch Egg Scandal’.

Belgium’s Minister for Agriculture Denis Ducarme has put the blame on the Dutch for allegedly having the knowledge about the contamination since November last year. The NVWA has, however, denied the accusation.

The uncertainty over the start of the contamination and how long it has been in the food chain is what has caused the health scare in the EU and raised alarms.

12% GST rate takes a toll on seafood exporters' margins

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argins of seafood exporters are likely to take a hit as the sale of duty credit scrips will now attract a hefty 12 per cent goods and services tax (GST) compared with a four per cent VAT (value added tax) or a two per cent CST (central sales tax) levied earlier.

The duty credit scrips are granted as rewards to exporters under the Merchandise Exports from India Scheme (MEIS), introduced in the Foreign Trade Policy 2015-20, and the Service Exports from India Scheme (SEIS) and are adjusted against duties payable to the government. However, if exporters are unable to use the scrips they can sell the same to importers as these are freely transferable.

“Earlier, the sale of scrips under MEIS used to attract a four per cent VAT or two per cent CST. Now, the sale of incentives given on free-on-board (FOB) value of exports in the form of licence would attract a 12 per cent GST,” an official of a large exporting company said, adding it is a big blow for seafood exporters.

The exporters are yet to come out with the exact

loss figures after the roll-out of the GST. “The exporting industry associations are facing a lot of problems and have written to the commerce ministry for a continuation of the existing pattern.

The ministry is believed to have written to the GST Council to take up the matter in its next meeting,” said Ajay Dash, regional president (Odisha), Seafood Exporters Association of India.

Earlier, the licence value was adjusted by importers against the customs duty, payments of excise duties and payments of service tax. Under the GST, it will be adjusted against the basic customs duty, leading to a reduction in demand for the scrips.

“Exporters are already operating at a thin margin.

Net realisation of sale of scrips has come down to about 87 per cent, from 97 per cent earlier. The GST provisions are a further discouragement for exporters,” said Gorachand Mohanty, managing director cum chief executive officer of Seagold Overseas.

After it was discovered that a sizeable amount of eggs exported to European countries from the Netherlands were contaminated with fipronil – a harmul insecticide – retailers have started to pull the products out of their shelves.

The insecticide is used primarily against fleas and ticks in canines and also for removing red lice from poultry. However, application on animals meant for human consumption has been banned by the European Union. The spread of contamination was identified first at the source in the Netherlands, one of the largest exporters of eggs and the second largest agricultural product exporter after the Unites States of America.

The World Health Organisation classifies fipronil as moderately toxic which is potentially dangerous for the kidneys, liver and thyroid glands if the consumption is in large amounts or over a sustained period. Other potential conditions include nausea, abdominal pain, epileptic seizures and light-headedness.

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The Dutch food standards agency NOVA places eggs in batches identified with codes and the details of several batches have been released. According to the BBC, the list included a batch classified with the code 2-NL-4015502 described as one that can pose “an acute danger to public health”.

NOVA has ordered recall of eggs from 59 producers on basis on fipronil levels, which could be harmful for children. Dutch eggs have been taken off retail in Germany, Britain, Sweden, Belgium, Switzerland and France. The contaminated batches contained fipronil above the limit set by the EU which is 0.72 mg/kg for eggs.

Toxicologists and food standards associations of multiple countries in Europe have said that isolated consumption will not lead to health hazards.

However, sustained consumption is a health risk.

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The eggs’ contamination was discovered in the Netherlands at poultry farms. Around 180 farms producing eggs in millions have been shut for the time being by authorities till investigations are complete.

Criminal investigation has been initiated in the Netherlands and in Belgium, which has accused the former of failing to sound the alarm bells sooner.

The investigation is focussed on two companies for now – Poultry Vision, a pest control company in Belgium and Dutch poultry farm cleaning company Chickfriend that allegedly purchased the treatment from Poultry Vision.

An AFP report cited a lawyer from Poultry Vision as saying the company had sold the treatment to

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18

Vol. 10, Issue 03 -August- 2017

AGRO PROCESSING NEWS

Premium basmati rice to India will become self sufficient in pulses, oil seeds: be launched by Bradma Group Agriculture Minister

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griculture Minister Radha Mohan Singh expressed confidence that India will become self-sufficient in pulses and oilseeds production in coming years with the government taking steps to boost yields through use of better quality seeds and technologies. The country imports over 5 million tonnes of pulses and about 14.5 million tonnes of vegetable oils (comprising edible and non-edible oils) every year to meet domestic demand.

Present at 89th foundation day of the Indian Council of Agricultural Research (ICAR), Singh said the government is not only focusing on increasing production but taking steps to make agriculture ‘income-centric’ as part of its target to double farmers’ income by 2022.

The minister asked ICAR scientists to work in a mission mode to achieve this target as well as the overall development of agriculture and allied sectors, which contribute 18 per cent to GDP. He emphasized on skill development in agri sector to boost crop yield and farm income.

Singh said the green revolution helped India in becoming self-sufficient in wheat and rice, but the country is still importing pulses and oilseeds to meet domestic demand and spending huge amount of foreign currency. “We achieved a record production of pulses in the 2016-17 crop year.

The sowing area is also higher this year. We are progressing towards self-sufficiency. In next 2-3 years, we will become self-sufficient in pulses.”

On oilseeds, he said the efforts are being made

through more than 600 Krishi Vigyan Kendras (KVKs) across the country to boost productivity and production.

Pulses production in India increased to record 22.40 million tonnes in the 2016-17 crop year (July-June) against 16.35 million tonnes in the previous year. Oilseeds output rose by 29 per cent to 32.52 million tonnes last year.

The minister appreciated efforts of farmers and scientists for the record 274 million tonnes of foodgrain output in 2016-17. He said this has been possible due to availability of technologies, quality seeds and related services to farmers.

Agriculture scientists played a significant role in bringing green revolution, Singh said since 1951, foodgrain production has increased five times, fish 14.3 times, milk 9.6 times and egg production 47.5 times. That apart, there has been three-fold jump in fruits and vegetables output from 1991-92, helping in achieving food and nutritional security.

“Our scientists are engaged in the development of innovative areas of science and technology and they are appreciated at the international level for their work.”

At the event, Singh also gave 122 awards for excellence in 19 categories. Recipients included 19 farmers, 80 scientists, 12 KVKs and three institutes. Highlighting the initiatives taken in last three years, the minister said the government has already provided soil health card to 9 crore out of 12 crore farmers. Soil health card coverage has reached 100 per cent in 16 states. Except Uttar Pradesh and Bihar, rest of the states will be covered in the next two months, he said.

Singh also spoke about programmes to boost irrigation capacity and new insurance scheme to protect farmers from vagaries of monsoon as well as a scheme to link all 585 mandis through electronic platform. The minister asked ICAR scientists to go for new research to tackle new challenges in form of climate change and new crop diseases.

Indian Economists advocate GM Mustard

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he advocates of genetically modified technology in agriculture have got support from an unexpected quarter. A group of 33 economists has petitioned the Prime Minister to favorably consider the commercialization of GM Mustard. The economists have appealed that by bringing hybrid vigor, the GM mustard seed will lead to higher yields.

Politics and Economics and Bharat Ramaswami, Indian Statistical Institute.

Hybridization is a well-known and accepted way to increase yields and has done so for diverse crops such as cotton, maize, sorghum and vegetables.

GM mustard has been evaluated for food safety, environmental safety and agronomic superiority by the Genetic Engineering Appraisal Committee (GEAC) of the Government of India.

Several public sector institutions conducted research trials on their safety and efficacy, apart from the fact that this technology has been in use for the last two decades in Canada, United States and Australia. There is, therefore, no reason to deny the technology to farmers.

The economist group who have claimed this are CH Hanumantha Rao, former Planning Commission Member; YK Alagh, former Union Minister for S&T; Mahendra Dev, Director, Indira Gandhi Institute of Development Research; PG Chengappa, President, Agricultural Research Economics; N Chandrasekara Rao. Institute of Economic Growth; Uma Lele, former World Bank economist; SangeetaShroff, Gokhale Institute of

Globally, GM technology remains controversial, even as technology marches on with newer varieties of corn, soya, vegetables etc.

The opponents to commercialization criticize the regulatory process. The integrity of the regulatory process is paramount, they say, and it should be protected at all costs. Products that meet the benchmarks laid down by a fair, transparent and rigorous regulatory process should be approved for commercialization, they argue.

hypermarkets and supermarkets in 5kg, 10kg and 20kg packs, with 1kg and 2kg options soon to be introduced as per the Chairman of the group, K L Hashim Mohamed. The new product comes with promotions at hypermarkets and supermarkets.

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radma Group has announced the launch of Zeeba, a premium basmati rice brand from India in Qatar. Described as an fragrant, long-grained and flavoured rice that suits the tastes of people all over the world Zeeba shall be produced by Supple Tek Industries Private Limited. The rice shall be available at all leading

Bradma Group is a leading importer of rice in Qatar. At a press conference with regards to launch of the new product in Doha, Bradma Group Executive Director Mohamed Hafis said, “Zeeba comes from the renowned rice-growing area in the foothills of the Himalayas in India. Nurtured in lush green paddy fields, it is known for its delicate aroma, grain length and delicious taste, and is processed using state-of-art technology and by maintaining strict hygiene and quality control standards.”

India discussing rice exports issue with EU

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ndia is discussing with the European Union the concerns of domestic rice exporters that tightening norms on pesticide use will affect their shipments to the region.

The European Commission has brought down the maximum residue limit (MRL) level for fungicide Tricyclazole in basmati rice to 0.01 mg per kg from next year.

"We are discussing the matter with them. Some European countries also use this pesticide," Commerce Secretary Rita Teaotia told.

Rice exporters body AIREA has stated that tough norms by the European Commission will hit the exports badly as trade worth over Rs 1,700 crore could shift to Pakistan.

AIREA has said that the EU has virtually imposed a ban on import of Indian basmati rice by reducing 100-fold the import tolerance level of Tricyclazole and it is not possible to bring down the pesticide level all of a sudden to nearly zero.Two aromatic

basmati rice varieties -- PB1 and 1401 -- are exported the most to the EU. The shipments of these varieties with Tricyclazole MRL at 0.03 mg per kg were accepted so far from India. At least two crop cycles are required to effect the desired change.

Moreover, there is no scientific evidence that it is harmful to human health, he said, adding that meanwhile farmers are being educated to use the fungicide in a judicious manner.

Agricultural and Processed Food Products and Export Development Authority (Apeda) Chairman D K Singh said that it is organising awareness programmes about use of such pesticides in rice.

"We have started the awareness programme. Our target is to reach 50,000 farmers in next two months. The target is mainly rice growing areas.

We are telling them about judicious use of such pesticides," he said.

India’s edible oil imports fall for first time in six years

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ndia's edible oil imports are set to fall for the first time in six years as a surge in local oilseed output cuts into overseas purchases, but intake needs to fall further to fortify the health of the market, the head of a leading importer said.

The lower purchases by the world's biggest importer of vegetable oils come amid a 13 per cent run-off in international crude palm oil prices this year that has also pulled down other edible oil benchmarks and kept domestic oilseed crushing in India unprofitable.

India is expected to import 14.3 million tonnes of edible oils in the year to end-October 2017, down 300,000 tonnes or 2 per cent from the previous year, Dinesh Shahra, managing director of Ruchi Soya Industries, told Reuters.

To prop up domestic oilseed prices the south Asian country is likely to raise the import duty on edible oils, which would further limit overseas purchases of edible oils and help make the crushing of local oilseeds profitable again. “An overall hike in duty on both crude and refined edible oils will promote domestic crushing of oilseeds,” said Shahra, who advocates for nearly tripling crude palm oil import duties to 20 per cent from an existing 7.5 per cent.

Increasing crushing volumes is critical because Indian oilseed output is expected to have jumped 20 per cent in 2016/17 to 38.2 million tonnes, according to the Mumbai-based Solvent Extractors Association of India (SEA).

Already, significant stocks from this year's harvest will be held over for crushing in the next season

as many farmers are reluctant to sell at the current prices, Shahra said. That is expected to have farmers shifting to more lucrative crops like cotton in the 2017/18 crop year, pulling down India's soybean planting by 10 per cent from this year, he said. “We foresee an overall reduction in soybean output (in 2017/18), but this would not affect our operations due to the carryover stock from the previous year,” he said.

India is likely to start the new season with 1.8 million tonnes of soybean stocks to carry forward on Oct. 1, up more than four-fold from this season's 441,000 tonnes.

India's edible oil purchases - mainly palm oil from Malaysia and Indonesia and soybean oil from Argentina and Brazil - have increased each year since 2010/11, according to SEA. The imports in the decade to 2015/16 rose an average of 12 per cent a year, making it the world's biggest importer of palm oil and soyoil. India relies on imports for 70 per cent of its edible oils, up from 44 per cent in 2001/02. Palm oil accounts for more than half of India's total edible oil imports. Its purchases are likely to be 8.5 million to 8.7 million tonnes this year, compared with 8.44 million tonnes in 2015/16, Shahra said.

Imports of sunflower oil, however - perceived to be a healthier option by many Indians - could surge 33 per cent to 2 million tonnes this year as it has started trading at a discount to soyoil, Shahra said.

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NEWS

FSSAI to soon revise norms for restaurants

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ood Safety and Standards Authority of India (FSSAI) has always pushed for various initiatives for safe and nutritious food, it intends to make changes in the licensing conditions for restaurants. So far, food business operators need to display the FSSAI license number at food premises, especially in restaurants. FSSAI felt that the number is not visible to consumers. To change consumer perceptibility about it, FSSAI has pushed the idea of Food Safety Display Boards at various food businesses especially restaurants , retail stores, milk booths, vegetable and fruit retail, meat shops, street food vendors, among others.

As per FSSAI website, Food Safety Display Boards will display food safety and hygiene practices to be followed by these food businesses at their premises prominently. Food regulator has now released a draft notification proposing revision of conditions of licenses which proposes to replace the existing requirement of displaying FSSAI license number with Food Safety Display Board. FSSAI believes that these display boards will not only make registration/license number

India is among the top five consumer markets in Asia

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MI Research, a Fitch group company in its survey has reported that India is among the top five consumer markets in Asia, offering retailers consumer spending growth of an average of 6.1 per cent over the next five years, According to the report with India’s progressive economic outlook, consumer spending will uphold strong levels of growth through to 2021, which is expected to see an average of 6.1 per cent over this five-year period, with 2017 coming in at 6.2 per cent.

Factors responsible for rise in consumer expenditure include increasing access to consumer credit, lower inflation, and a more favourable regulatory environment for foreign-owned retailers bodes well for India’s consumer sectors over the coming years.

Another significant thing responsible for the growth of consumer market is the thriving e-commerce segment in the country. The online retail sale is expected to grow at double-digit rates over the forecast period.

Due to limitations on the activity that overseas retailers are allowed to undertake, e-commerce has so far been dominated by local firms such as Flipkart and Snapdeal. Nevertheless, Amazon is making a real push into the market and recently announced $500 million investment to rollout online food retailing in India. Bricks-andmortar retailers are also beginning to enter the e/m-commerce segment, due to the high mobile penetration in the country.

China, Sri Lanka, Vietnam, India and Indonesia represent five favourite consumer markets in Asia, offering retailers the strongest consumer spending growth over its forecast period to 2021.

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visible but will also inform the customer and the food handler about the importance of food safety and hygiene practices required to keep food safe.

These display boards will help in enabling a more effective consumer feedback.

It has even proposed that restaurants should at least have one technical person or food safety supervisor trained by FSSAI, in their staff, as one of the conditions that need to be fulfilled for FSSAI license. It has sought feedback from various stakeholders on these proposed changes. FSSAI has been holding various sessions to train food business operators. Other new conditions being proposed for restaurants include buying food raw materials only from licensed or registered vendors and maintaining a record of these purchases.

Delhi HC stays Centre regulation on silver leaf standards

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elhi High Court gave a stay order on government’s move to prohibit use of animal origin material in the manufacture of silver leaf that is used as a decoration on sweets. A bench of Acting Chief Justice Gita Mittal and Justice C Hari Shankar put on hold the operation of a 2016 amendment to the Food Safety and Standards regulations by which use of animal origin material for making silver leaf was prohibited.

The court issued a notice to the Ministry of Health that notified the amendment, and the Food Safety and Standards Authority of India (FSSAI) seeking their stand on a PIL challenging the changed standards of silver leaf and which was to come into effect from August 1 this year.

The bench said that its order and the petition are placed before the Ministry of Health for consideration of the aspect of labelling or marking as non-vegetarian the products using the silver leaf and an affidavit was filed before the next date of hearing on August 29.

The court stayed the operation of the July 15, 2016,

notification by which the amendment was notified, saying if it was not put on hold then nearly 1.5 lakh people engaged in the manufacture of the item, as claimed in the PIL, would be on the streets without a job. The amendment in standards of the silver leaf has been challenged by five persons who represent several family-run units engaged in the manufacture of silver leaf or ‘chandi ka warq’ by traditional methods.

The traditional method of manufacture involves hammering the silver leaf into a thin shape while it is placed inside the intestine of a cow or buffalo. Advocate Amit Dubey, appearing for the petitioners, said the animal membrane is treated with herbs and no animal DNA is passed on to the silver leaf, which is also used in unani and ayurvedic medicines.

They have claimed in their plea that the silver leaf manufactured by traditional process, in vogue for hundreds of years, was tested in the labs to confirm that no animal DNA is present on the item. The petitioners have sought quashing of the notification, saying it endangers their only source of income.

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Desi snacks

India�s Only Monthly Newspaper for Food, Beverage & Allied Sectors

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Vol. 10, Issue 03, August 2017,

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he Ministry of Food Processing Industries, Government of India is organizing "World Food India 2017", an international mega food summit in New Delhi from 3-5 November this year. This would be an excellent and massive platform for all food processing and food retail players to showcase and collaborate with investors, suppliers and purchasers globally. The event will see participation from over 30 countries and Italy has confirmed to be a focus country.

Definitely the Indian food processing is entering into a prodigious arena with a confident attitude. This shows how liberated and developed this sector has become over the time. More and more international companies are investing in India food industry, giving a new twist in its growth graph.

India got the highest FDI in all the sectors and food processing saw the highest jump in investments. The Indian food processing industry has received 43% higher foreign direct investment (FDI) in the fiscal 2016-17 on the back of favourable policy measures. It received $727 million in 2016-17 fiscal years in FDI; it attracted $183 million in just last two months.

In fact the government has approved three FDI proposals in food retail—from Amazon Retail, supermarket Groceries supplies and Grofers India -- worth over Rs 3,700 crore for retail trading of food products, Parliament was informed.

While Amazon Retail has proposed an investment of Rs 3,500 crore, supermarket Groceries supplies has planned Rs 105 crore. Similarly, Grofers India has proposed investments of $25 million (over Rs 160 crore).

Mars Chocolate, the world’s largest chocolate confectionery maker, has dislodged rival Mondelez in market share across modern trade chains in India in the filled bar category.

Mars’ brands Snickers, Mars, Bounty and Twix have overtaken Mondelez’s 5-Star and Cadbury Fuse, which compete in the same filled bars category. Mars Chocolate which has recently M&M recently in India is also planning to source its ingredients locally.

The chocolate category in India, valued at close to 8,000 crore, is highly competitive with Mondelez, Mars, Ferrero, Nestle and Amul fighting for share across geographies and formats. Nationally, Mondelez leads the category with 65 per cent share The competition in health snack and food has gone up with ITC Foods launching biscuit variety "enriched" with native Indian cow milk - The Sunfeast NaatMaad Paal ". This biscuit are enriched with native Indian cow milk and fortified with the goodness of eight essential vitamins, iron and calcium. Well it has taken the brand to an all new level by including a core ingredient for a mother to build her child's nutrition.

But why is Parle hitting the rewind button. The plans to turn its focus back on confectionary as the future of its mainstay biscuits looks bleak. While Parle started operations in British India with confectionary products such as toffees, peppermints and rose mints, biscuits became its mainstay over the decades, thanks largely to Parle-G, which has become one of the largest-selling biscuit brands in the world.

But with biscuits currently attracting a higher tax of 18% under GST compared with 12-14% earlier, the company has decided to bank on the popularity of its iconic brands like Kisme and Poppins to grow its confectionary business, which accounts for 12% (Rs 1000 crore) of its revenue.

Beverage business has taken a big hit after GST making desi fizzy drinks add juice to cut lower GST slab. So it is not surprising to see local beverage players, numbering in hundreds, have firmed up plans to add fruit juice to carbonated beverages as part of their attempts to lower the Goods and Services Tax (GST) burden. While fizzy drinks such as Coke, Pepsi cola and Sprite attract 40% tax under GST, beverages based on fruit pulp or fruit juice fall in the 12% tax slab.

Over the years, small regional players, including City Cola, Jayanti Beverages, Campa Cola and Xalta, have managed to wrest away share from the biggies like Pepsi and Coca Cola in India's Rs 14,000-crore soft drinks market by undercutting prices by at least 30-40%. While it is difficult to add fruit juice to colas, said Gupta, fruit pulp or juice can be put into fizzy drinks with orange, lemon or other local flavours.

Noodles are back on the menu in a big way. The country's noodles market has breached its pre-Maggi crisis level after a two-year hiatus, helped by a slew of new launches and increased advertising push that mainly reiterated product safety. The segment clocked Rs 990 crore in sales for the quarter ended June, a sharp recovery from the Rs 190 crore recorded in the corresponding quarter of 2015. The market took two years, but has successfully touched its pre-crisis level at around Rs 4,000 crore.

Nestle’s Maggi Noodles now holding back its top position with its very encouraging levels of recovery. While other noodles like Nissin, Yippe and Ramen are following the suit.

India is changing and so are the people; the food industry is one of the driver in this change, its economic contribution to the country, its imminence to farmers, its proximity with health, its tangle with enhancement has been the main teamsters that placed this industry at the helm.

Till next time!

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ontinuing growth in the country’s snack market can be attributed to prevalence of traditional snacking culture in India, aggressive marketing strategies by key market players, rising disposable income and growing urban population. Introduction of regional flavors by leading players is also boosting the extruded snacks market in the country. Moreover, busy work schedules, especially of urban population, coupled with huge and growing young population base is boosting demand for extruded snacks.

“Consumption of snacks is also growing on account of competitive pricing strategies being followed by small and regional players” India’s snacks market grew at a significant pace over the last decade, and is forecast to grow at a CAGR of more than 11% during 2016 – 2021.

West region of India dominated the country’s extruded snacks market in 2015, and the region is expected to maintain its dominance during the forecast period. The region also accounts for the largest number of organized and unorganized extruded snacks manufacturers in the country. In 2016, mixed snacks grabbed the largest value share in the market, and the segment would continue to be the largest in the coming years. Combination of various ingredients makes the products in this product category tastier and crispier, and consequently the segment has been witnessing increasing demand from every section of the society, especially from kids and younger generation.

Desi companies take on snack market Indian consumers seem to have recovered their taste for traditional snacks such as farsan, bhujia and Namkeen going by the impressive growth rate of local firms at a time when their multinational rivals are struggling.

Local snacking companies such as Balaji Wafers, Prataap Snacks, Bikanervala, Bikaji Foods and DFM Foods have recorded sales growth of 8-35%, in 2016 even as international food majors such as GSK Consumer, PepsiCo's food division and Mondelez struggled to grow their business amid slowing rural demand and discretionary spends.

“It's not that the local players ‘impressive numbers came from a very small base. These five firms have combined sales of nearly Rs 3,700 crore, that is higher than Nestle's Maggi, and a few of these firms are larger than Kellogg's in India” GSK Consumer posted negative sales growth in 2015-16 while Pepsi-Co's food division and Mondelez both grew 4%. Experts and company insiders attributed local players' growth to lower

price points, increased distribution and conversion from unorganised market.

Balaji Wafers that posted a 14% sales growth last fiscal at Rs 1,440 crore have kept overhead costs low so that their products remain affordable and they are also bringing healthier variants and expanding in Rajasthan and Madhya Pradesh helped.

On an average, regional snack brands offer 30% higher volume than multinational rivals at similar price points, especially in highest selling price points of Rs 5 and Rs 10.

According to market researcher Euromonitor, sweet and savoury snacks have grown by 26%, highest within packaged food segment between 2010 and 2015. About four years ago, packaged namkeen had replaced western snacks such as potato chips and finger sticks as the largest segment within branded salty snacks market.

"Domestic manufacturers are increasing their distribution and penetration into rural India and have launched smaller packs at lower price points" The research firm expects the salty snacks segment to surpass biscuits with sales of nearly Rs 35,801 crore by 2020, up from Rs 19,151 crore in 2015.

Funding from private equity funds helped domestic snacking firms to expand their reach and market their products more aggressively.

There has been an impetus on brand building and geographical expansion by these regional firms.

Their variants launches have been faster compared to large food companies.

Prataap Snacks, maker of Yellow Diamond chips, was backed by Sequoia and has filed papers for an initial public offering (IPO) to raise Rs 400 crore.

The company, which clocked 35% growth in sales last year at Rs 758 crore, recently roped in actor Salman Khan to promote its brand. Nearly two years ago, private equity fund Lighthouse Funds had invested Rs 125 crore in Bikaji Foods while WestBridge Capital Partners picked up a 25% stake in DFM Foods that sells snack foods under the brand Crax.

It may be difficult for these domestic players to maintain their growth momentum though as larger rivals are entering their turf with similar pricing and products. Parle Products, ITC and PepsiCo have all launched similar range as smaller regional

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outshine the multinational rivals players in the past few years.

"No doubt, regional brands offer better value for money. But as MNC’s enter their region and expand portfolio, their growth rate might taper off” A branded, hygienically packed option, from Mother's Recipe, is double the price and comes in many flavours. But the branded aloo papad still doesn't command the price of packaged, branded potato wafers.

Ditto in the case for Kettle Studio Chips, a product that isn't processed at conveyor belts but is made in a desi style by frying them in a pot has a price tag double than t a product that isn't processed at conveyor belts but is made in a desi style by frying them in a pot has a price tag double than that of potato wafers.

Paper Boat led the revival of packaged ethnic drinks, a move which resulted in category leaders such as Dabur's Real and

Marketers say this can change, that micro innovation can make desi snacks command price premium comparable to 'Western' snacks.

And the makeover of munchies has started.

Since aloo papad required an additional effort (frying) consumers "understand" the premium for ready-to-eat munchies. Lays potato wafers from PepsiCo, the market leader in India in 'Western' snacks, is priced roughly 10% higher than a packet of aloo papad of similar size.

“But desi munchies are making big inroads. Dosa masala burgers, jaljeera and aam panna drinks, masala oats - these are just a few products in portfolios of snack-makers, even multinational ones”

Now, snacks

PepsiCo's Tropicana to also launch flavours such as coconut water, jaljeera and Mosambi.

Paper Boat will enter the category.

"Paperboat’s focus will be on ethnic snacks, similar to be beverages. We believe there is a latent demand for hygienically packaged, branded ethnic snacks”

Desi snack-maker Haldiram's grew 13 per cent clocking combine revenue of more than Rs 4,000 crore in 2016. The homegrown snack manufacturer, which had its humble beginnings in a small shop in Rajasthan's Bikaner, is also the market leader in traditional snacks.

Mumbai-based Chheda Specialties manufactures three variants of potato chips and five variants of banana chips at its Manor unit in Maharashtra. The chips contribute 60% towards revenue which also includes exports and the marketing initiatives at local levels draw about 4% ad spends.

The Indian snack major is now twice the size of Hindustan Unilever's packaged food division or Nestle Maggi and larger than the India turnover of the two American fast food rivals Domino's and McDonald's put together.

Chheda Specialties provides offer-based promotions to outlets like D-Mart, Reliance Fresh or Big Bazaar.

Haldiram has increased its reach and developed products in-house that ensure quality control. The company also understands Indian palate well and that comes handy while launching new products.

India's snacks market, which has long been dominated by potato chips now faces stiff competition from Haldiram's traditional offerings for the Indian palate.

Haldiram’s retails chips in commonly known flavours as well as exotic ones like Thai Chilli.

On the export front, the company’s products are available in the US, the UK, Middle East, East Europe and parts of North Africa.

Despite being a company with a huge distribution network, reaching a higher number of outlets is definitely challenging. There are typical outlets where there is exclusive availability of Parle Wafers, which becomes a big strength. On a comparative scale, while the exclusive retailing opportunities are beneficial, the company finds its sales comparatively reducing by 10% when it retails via multi-brand outlets. For Parle Products, snacks contribute 3% to its total revenue. Within this, wafers bring in 1-1.5%.

Marketers also say consumers are correlating healthy food with something inherently Indian and are starting to favour munchies that use ingredients common in Indian kitchens.

Future Group, the country's largest retailer, also plans to launch mayonnaise with desi flavours such as coriander and pudina, smoky Tikka and mustard.

The remaining is borne by Balaji Wafers. Given that it is an impulse driven category, merchandising support such as racks, stands and aerial hangers, is a huge prerequisite generally for snacks and more so for the chips/wafers category.

Parle Wafers of Parle Products’ has strategicallylocated manufacturing facilities, one each in Bahadurgarh, Indore, Madurai and West Bengal with each facility catering to a particular zone.

Parle Wafers is a relatively new and smaller player in the overall snacking segment, currently with six wafer variants.

The potential for desi snacks is limitless... companies are gradually converting products that are traditionally eaten at home to something that are consumed on the go. Thus it is expected that Indian snacks will take over Western' ones in the next 2-3 years.

Consumers are rewarding brands that innovate in flavours, form or delivery. A staple product like aloo, used in parathas in the north, wada in the west and dosa in the south, has the potential of being twice the 'Western' snacks market that is worth Rs15,000 crore. Future Consumer, is launching traditional aloo bhujia in peri peri, wasabi and schezwan flavours and pricing it 30% higher than rival products.

The company has also clinched a deal with the Reliance Retail’s supermarket stores, marking its entry onto supermarket shelves after years of being sold primarily through small shops in tiny streets.

These and other munchies makeover will come on top of earlier experiments, many of them successful: Nestle's Maggi and Pepsi's Kurkure have a combined business of a billion dollar in Indian snacks. But there's plenty of room to grow in the $35 billion food market.

“The goal now for Parle Wafers, is to increase footprint and visibility at the outlet level” CavinKare acquired Garden Namkeens in 2009.

In 2013-2014, wafers were introduced. With production for wafers based in Bhiwandi, the target market for the brand is Maharashtra, Karnataka, Tamil Nadu, Delhi-NCR and parts of Gujarat.

The Indian snack companies Prataap Snacks has come a long way from the narrow by lanes of Indore. What began as a smalltown venture has now evolved into India’s fifthlargest salty snack maker in terms of market share, according to data from Euromonitor. Some of its most popular products come under its Yellow Diamond brand: potato chips, the Motu Patlu rings, and tangy snack Chulbule.

Chips and wafers together bring in 35% in revenue. The overall communication expenditure for Garden Namkeens as a whole rarely exceeds 5%. Quality and freshness are very important for them and they try to provide the best volume.

Loyal customers have helped turn Prataap into a national snacking brand and a name to reckon with in India’s Rs19, 000-crore salty snack market. The company clocked a turnover of Rs757 crore and a profit of Rs20.8 crore for the year ended March 31, 2016. The icing came when in 2016, Bollywood star Salman Khan agreed to endorse its chips.

Balaji Wafers has manufacturing units in Rajkot, Valsad, Indore and Uttar Pradesh. It counts Gujarat, Maharashtra, Rajasthan, Goa and Madhya Pradesh as its markets. The company spends 5-10% towards communication, only if the need arises. There is no compulsion, to add the communication layer at a determined frequency when their products are seeing traction organically. Balaji Wafers shares the cost of the stands it provides to retail outlets.

For example, if a stand costs say, `500, 10-20% of the cost is borne by the store and about the same percent by the dealer.

The team has taken on India’s massive potato chips market, created and dominated by food and beverage giant PepsiCo India through its flagship brands, Lay’s.

“Once the consumer is satisfied with the quality of the product, they remember the brand identity well.”

Reason Domestic players start from a very low base, which gives them many opportunities and a lot of ground.

With many people joining the consumption fold, maintaining taste and variety are very important.

The category in itself has a lot of potential owing to higher disposable incomes and increased consumer awareness.

The most important is that what tip the scale in the favour of local brands are consumers and them being convinced of the product being of a certain quality.

“Indian consumers have also started to benchmark locally manufactured snacks against those that are imported” For example, increased western influences through the availability of imported potato chips have made Indians more aware of product concepts and attributes like packaging.

Product innovation, branding and packaging have provided an added impetus for these products.

With domestic’s snacks manufacturers willing to experiment with flavours and providing the best value for money to customers, there are promising times ahead.

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Hygiene-compliant, flexible and reliable

he requirements are tough for the food and packaging industry: hygienecompliant design, flexibility, short conversion times and high levels of plant availability are increasingly important features for machines and systems. In these user industries, protecting employees is still a priority, but the safety systems need to be adapted to the individual applications and contribute to the efficiency of the production processes.

applied by the designers of packaging machines is demonstrated by the new generation of the Schmersal safety controller known as “Protect PSC1”.

The key components of this control system are two freely programmable compact controllers (PSC1-C-10 and PSC1 -C-100). In the basic version, both have 14 safe inputs (up to PL e in accordance with ISO 13849 or SIL 3 according to IEC 61508), 4 safe semiconductor outputs, two safe relay outputs, two signalling outputs and two pulse outputs for sensors with contacts. For both variants, safe I/O expansion modules are available which can be installed either centrally in the control cabinet or on a decentralised basis.

The decentralised modules communicate with the compact controller via Ethernet SDDC (Safe Device to Device Communication).

In the food and packaging industries, equipment and facilities often operate with very high speed and short cycles. Safety systems from Schmersal are tailored to these requirements: they are characterised by their hygiene-compliant application and reliably guarantee high plant availability.

One example is the RFID- based safety sensor system developed by Schmersal. As a contactless system, they are particularly suitable for hygienesensitive areas. Another advantage is that the sensors detect potential offset in the safety doors and can trigger a signal accordingly on an early basis. This prevents unplanned downtimes of the

machine or plant. These days, machines need to be more flexible than ever before. Product life cycles are shorter and both retailers and consumers want a wider range of products and packaging. This is why modern filling and packaging machines are often modular in design, as this allows more flexible reaction to market requirements.

Packaging manufacturers also want quick format changes so that a very wide range of package sizes can be manufactured efficiently. These requirements have implications for machine safety. Increased flexibility can be achieved by using programmable control systems which allow the safety functions to be adapted to the individual application. How this is implemented and

There is also the option of monitoring up to 12 axes safely by means of comprehensive functions using the “Safe Drive Monitoring” module (SDM). This means the safe drive monitoring can be integrated into the compact control system with all the relevant functions.

This safety system can easily be adjusted to a wide range of different applications. In standalone machines for meat processing, e.g. on cutters and bowl cutters, the smaller variant of the central module PSC1-C-10 is used. In this case, it is fitted with the SDM option for safe axle monitoring, the memory card to save the application programmes and a fieldbus communication system for functional control. Along with the emergency stop button and a safety interlock for the bowl cover, safety sensors for safe axle monitoring on the mixing and cutting tool are also integrated into the safety circuit. On complex machines such as the combined filling and packaging systems, designers often select decentralised control architecture.

The system can be adapted by installing the “PSC1-C-100” compact controller in the control cabinet and multiple decentralised expansion modules in the sub-distribution systems. In this case the safe remote IO communication ensures the safe exchange of signals with the decentralised expansion modules. The safety controller also communicates with the controller operating the system via the universal communication interface.

Hygiene-compliant design is an absolute must in the food industry. Further requirements included a high degree of protection and good resistance, including to detergents, as food processing systems are cleaned regularly and thoroughly.

The N- program was developed specifically for the food industry and other hygiene sensitive applications. The command and alarm devices have been tested and certified by the food and packaging testing and certification body of the DGUV for suitability with hygiene-sensitive applications.

The Fraunhofer Institute IPA has also confirmed its suitability for use in production areas in the highest clean room class (air purity class 1 in accordance with ISO 14644) and in production environments for sterile preparations up to GMP class C in accordance with the GMP guidelines.

All operating devices in the program also meet the requirements of protection type IP 69 K.

www.agronfoodprocessing.com

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Vol. 10, Issue 03 -August- 2017

CHOCOLATE NEWS

Chocolates can help boost mental health

‘As You Name It’, a new initiative

by Chocolate brand Fabelle

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remium chocolate brand from ITC Foods, Fabelle continues to generate ripples with their innovative approach to engage consumers. Taking personalised chocolate experiences to the next level; Fabelle has launched their ‘As You Name It’ campaign. An extension of their premium offering - ‘As You Like It’ personalised chocolate cups, ‘As You Name It’ campaign creates chocolate history by giving chocolate lovers a chance to create their unique chocolate cup and also name it after themselves as well.

Divisional Chief Executive, ITC Foods Division Hemant Malik said, “An enhanced level of inclusivity is what defines a memorable luxury experience –the more the involvement, the more

enriching the experience becomes. With the unique ‘As You Name It’ campaign, Fabelle creates a befitting opportunity that ensures an unparalleled chocolate experience.

Disruptive strategies and an innovative thought process is what defines Fabelle and provides inspiration to continuously strive towards delivering an exemplary chocolate experience.”

Personalisation as a trend is an emerging phenomenon. As a part of the ‘As You Name It’ campaign, consumers were encouraged to interact with the brand, participate to make their own luxury chocolate experience and personalise them, making it a chocolate lover’s paradise. Each Fabelle product is so uniquely crafted that it’s a masterpiece on its own. The ‘As You Name It’ initiative by the brand leaves a legacy in the world of chocolates. Fabelle’s personalised chocolate cups are a celebration of individual taste and utmost luxury. Besides, the opportunity of naming a chocolate cup is something that no one has done before!

Mondelez India collaborates with Amazon.in for first virtual chocolate and sweet store Ahluwalia said regarding this first-of-its-kind chocolate and sweets store, “E-commerce is the fastest-growing channel for our business. At Mondelez International, we are committed to creating delicious moments of joy for our consumers and in each of our key markets.

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ondelez India, a part of Mondelēz International, a leading global snacking powerhouse has announced the strategic partnership with India’s largest online marketplace, Amazon.in, to set up India’s first virtual chocolate and sweet store with the aim to increase online visibility as online shopping has become the latest trend. This partnership creates wide opportunity to tap into the e-commerce market providing an additional channel for consumers.

As part of this first-of-its-kind chocolate and sweet store, Mondelez enhances gifting experience for consumers, where one can purchase not only the conventional gift packs but exclusive e-commerce packs as per the relevant occasion, as part of Mondelez India’s ‘Joy Deliveries’ offering.

Mondelez products like Cadbury Dairy Milk, Cadbury Dairy Milk Silk, Cadbury Bournville etc. enjoy great popularity and hence this is a significant step towards Mondelez International’s global vision to strengthen their e-commerce visibility by 2020.

The online confectionary store will focus on gifting segment and customized offerings for individual consumers. Joy Deliveries will offer features such as customization, bundled offerings and various options to choose from multiple gift packaging to suit important occasions like Raksha Bandhan, Diwali etc.

E-commerce Lead, Mondelez India, Abhishek

We want to build strong partnerships with key global customers. As a successful e-commerce giant, Amazon.in is the perfect platform to connect us with more consumers efficiently, which will help us capture consumers’ need. Gifting, unique bundles like birthdays as well as seasonal occasions (e.g., Raksha Bandhan, Diwali, New Year etc.) represent another important growth platform. Through optimized marketing efforts and product assortment, we can generate substantial incremental online occasions.

We’re now looking to accelerate gifting by expanding assortment to access more occasions.

Globally, we have an ambitious target to generate US $1bn in e-commerce revenue by 2020, and we’re focusing our investments strategically on associations that help us develop best in class sales and distribution proficiencies with strong go-tomarket capabilities.”

Director – FMCG, Amazon India, Saurabh Srivastava said “With over 20 lakh products under the FMCG category, Amazon.in is the destination of choice for customers across the country. We constantly strive to widen this selection by offering millions of products ranging from daily essentials to international gourmet treats.

We are excited to partner with Mondelez India to launch a dedicated chocolate and sweet store that will offer some of the world’s most iconic chocolate brands in unique, customized formats.”

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ating chocolates regularly can help boost cognitive abilities and mental health, as well as reduce memory decline in older adults, a study has found. Researchers from University of LAquila in Italy found that the cocoa bean is a rich source of flavanols - a class of natural compounds that has neuroprotective effects. They examined existing studies for the effects of acute and chronic administration of cocoa flavanols on different cognitive domains.

Although randomised controlled trials investigating the acute effect of cocoa flavanols are sparse, most of them point towards a beneficial effect on cognitive performance. Participants showed, among others, enhancements in working memory performance and improved visual information processing after having had cocoa flavanols. For women, eating cocoa after a night of total sleep deprivation counteracted the cognitive impairment that such a night brings about, researchers said.

It has to be noted though, that the effects depended on the length and mental load of the used cognitive tests to measure the effect of acute cocoa consumption. In young and healthy adults, for example, a high demanding cognitive test was required to uncover the subtle immediate behavioural effects that cocoa flavanols have on this group. The effect of relatively long-term ingestion of cocoa flavanols (ranging from five days up to three months) has generally been investigated in elderly individuals. It turns out that

for them cognitive performance was improved by a daily intake of cocoa flavanols.

Factors such as attention, processing speed, working memory, and verbal fluency were greatly affected. These effects were, however, most pronounced in older adults with a starting memory decline or other mild cognitive impairments. This was exactly the most unexpected and promising result according to authors Valentina Socci and Michele Ferrara. “This result suggests the potential of cocoa flavanols to protect cognition in vulnerable populations over time by improving cognitive performance," said Valentina Socci, from the University of LAquila.

“If you look at the underlying mechanism, the cocoa flavanols have beneficial effects for cardiovascular health and can increase cerebral blood volume in the dentate gyrus of the hippocampus,” said Socci.

“This structure is particularly affected by ageing and therefore the potential source of age-related memory decline in humans," she said.

"Regular intake of cocoa and chocolate could provide beneficial effects on cognitive functioning over time," researchers said. However, they also warn of potential side effects of eating cocoa and chocolate. Those are generally linked to the caloric value of chocolate, some inherent chemical compounds of the cocoa plant such as caffeine and theobromine, and a variety of additives added to chocolate such as sugar or milk.

White chocolate expected to reach US$ 18 Billion by 2022.

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hocolate market has experienced a steady growth in recent years. The major factor which is driving the growth of the market is the increasing applications of white chocolate across various industries.

According to latest reports the global white chocolate market reached a value of almost US$ 18 Billion in 2016, growing at a CAGR of nearly 2% during 2009-2016. White chocolate is not considered chocolate in the traditional sense of chocolate, as it does not contain chocolate solids or chocolate powder.

Cocoa butter is the principal ingredient which provides white chocolate a distinctive flavour, different from the bitter and berry-like flavour of dark chocolate.

The essential ingredients used in white chocolate are sugar, milk products, and cocoa butter. A fatty emulsifier – lecithin – is also added which helps in keeping all the ingredients intact. Sometimes vanilla, or vanilla essence is used to enhance the aroma and flavour of white chocolate.

The quality of white chocolate is determined by its colour. A good quality white chocolate has a pale yellow or ivory shade, and the ones that have whiter hue are considered inferior in quality.

Owing to its varied applications, the demand for white chocolate is rising considerably.

White chocolate is increasingly being used in a number of food products; cookies, chips, popcorns and cupcakes, and beverages; coffee, smoothies, milkshakes, etc. Nowadays, special oil-based colour is also added to white chocolate to makes different confectionary products, such as fondant,

icing, frosting, modelling paste, etc.

Apart from this, white chocolate finds a number of applications in the cosmetics industry. In this industry, white chocolate is an essential ingredient in the manufacturing of wax, oil, and nail enamel.

As a result of these growing applications, the market for white chocolate is further expected to reach a value of more than US$ 18 Billion by 2022.

The market is segmented on the basis of distribution channels which include super- and hyper-markets, convenience stores, and non-grocery retailers.

The market is also segmented on the basis of key regions. Some of the major markets for white chocolate are Western Europe, North America, Eastern Europe, Asia, Latin America, Middle East and Africa, and Australasia.

The report provides a deep insight into the global white chocolate industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up a white chocolate manufacturing plant.

The reports analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc.

This report is a must-read for entrepreneurs, investors, consultants, and all those who have any kind of stake or are planning to foray into the white chocolate industry in any manner.

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Vol. 10, Issue 03 -August- 2017

Secure performance: Prevent problems before they occur

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ervice tips for your hygienic equipment Wear and tear is natural, but servicing your equipment regulary can ensure operational reliability and helps maintain performance.

Preventive Maintenance reduces unplanned stops, increases equipment lifetime and reduces workplace accidents.

For your valves, make regular service and maintenance on your valves for them to be able to

perform optimally. The most cost-effective approach is following a simple preventive maintenance program which will prolong the lifespan of your valves.

For your rotary lobe pumps check the oil level in the gearbox should be checked regularly and re-filled when necessary. Check the manual for re-lubrication schedule.

Regularly maintain your tank equipment following scheduled service intervals. This will always keep your tank equipment in good condition.

For your centrifugal pumps, check to make sure water has been connected so that the shaft seal does not run dry. Dry running will damage the shaft seal and could lead to a damaged pump.

Remember if you have Alfa Laval equipment

installed, using Alfa Laval genuine spare parts will protect your Alfa Laval equipment because they are designed and manufactured for durability, productivity, and Less environmental impact.

“Parth Enterprises gives costeffective solutions”

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arth Enterprises started their valve solution activity in 2007 now has a basket of world-class products to offer that includes butterfly valves, diaphragm valves, ball valves, sanitary Mr Pramod Gaikwad check valves, high temp CEO Parth Enterprises butterfly valves, George Fischer plastic pipe-fitting valves, etc, for various applications.

Parth is delighted to give assistance in selecting various MoC, linings, diaphragms, etc, sharing experience of their Principals in terms of products and applications. They will be happy to extend their services in solving complex problem of valves and also deal in revamping. Pramod Gaikwad, CEO, Parth Enterprises shares insights about the company in an interview with Beverages & Food Processing Times Q.1) Since your company is into manufacture of valves, what are the different types of valves Parth offers and for which industry does it caters to?

A. We started our valve solution activity in February 2007 and have pleasure in introducing ourselves as valve solution provider. Parth Enterprises has a basket of products to offer, which includes

butterfly valves, diaphragm valves, ball valves, sanitary check valves, high temp butterfly valves, etc. Products, we offer are working satisfactorily in several locations in India and abroad. We are seeking this valuable opportunity to supply these world-class products to your plant. These products are mainly catered to the food, pharma, brewery, dairy and chemical industry, which supports the above segments.

Q.2) Which are some of your pioneering products you recently introduced in the market or are there any plans to launch new products?

Diaphragm valves, butterfly valves, higher line size hygienic valves, special powder and granule conveying valves, food grade hoses with hygienic fittings are some of the pioneering products Parth introduced in the market. New products we intend to launch include sampling valves, safety valves, CIP modules, complete solution to microbrewery, etc.

Q.3) What has been the key achievement of your company over the past few years? What makes your company different from the rest?

The key achievement of our company has been the special hygienic valve for specific application.

Unlike others, we concentrate mainly on quality, timely delivery and strong after sales service.

Q.4) What are the strategies adopted by your company to improve your company’s position in the Indian market?

Parth is delighted to give assistance in selecting various materials of construction (MoC), linings, diaphragms, etc, sharing experiences of our Principals in terms of products and applications.

We extend our services in solving complex problem of valves at the customers’ workplace.

Understanding in depth the customers’ requirement and trying to give more than expected.

Q.5) What stringent quality test does your company follows?

We do pre-inspection test at the suppliers’ end, in-house inspection, assembly inspection and stringent testing of all the products.

Q.6) What is the growth rate you are aiming at during the current fiscal?

This fiscal 2016-2017 we expect a growth rate of over 50 per Compared to That of last year.

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Vol. 10, Issue 03 -August- 2017

NEWS

Ration on a phone call, OTP system

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he state food and civil supplies department of Karnataka having almost all the 3.5 crore ration cards with Aadhaar, is going to launch a one-time password (OTP) system for people to get their ration in Karnataka.

With an existing IVRS line of 161, the OTP option will be added for ration cardholders to accommodate even basic phone users to get their ration on their mobile. According to the department principal secretary (in-charge) Harsh Gupta, the OTP system will be launched in the coming weeks.

The OTP can be handed over to the PDS shop manager, who will enter the password in his point

of sale (POS) system to give the ration to the cardholder.

Any ration cardholder, having mobile phone, can call the IVRS line to seek information on allocated ration against his name and the IVRS will provide an option to seek ration detail.

The cardholder will have to press the designated number and enter his Aadhaar card number to cross-verify the details. Once verified, the system will send a text with an OTP to the registered cell number of the Aadhaar cardholder. The same can then be given to the PDS shop manager to collect ration,” said Gupta. With the POS system, the OTP can be entered into the main frame and an automatic receipt will be generated, which includes details of how much ration is allocated to the individual cardholder.

The POS system is a laptop or palmtop attached to a fingerprint scanner. Once details are entered, the PDS shop gets connected to the main server of the food and civil supplies department that will have every ration cardholder's details.

BigBasket to invest significantly in supply chain of fresh produce

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rocery player BigBasket is investing majorly in fresh produce and supply chain, as they prepare to compete with Amazon that recently received DIPP nod for FDI in food retail. The company intends to invest a significant amount to build supply chain of its private labels (food) and will launch its fifth private label brand, GoodDiet.

Co-founder and CEO, BigBasket, Hari Menon said “We achieved Rs.1,400 crore turnover in FY 2016-17, garnering Rs. 145 crore in March alone.

Our projected annual turnover for FY 2017-18 is Rs. 2,500 crore. The contribution of private labels to the annual turnover will increase from 35 per cent at present to 40 per cent by March 2018. Our B2B food-service segment — HoReCa (Hotels, Restaurants and Caterers), launched a year ago is expected to contribute 15 per cent of the annual turnover in the near future.” Meanwhile, BigBasket and Grofers are waiting for approval from the Department of Industrial Policy and Promotion, for FDI in food retail.

Regarding the private label launch, Menon said “GoodDiet will increase the nutrient quotient in meals/snacks/drinks without compromising on taste and quality. This includes incorporating super foods such as buckwheat, quinoa, into daily meals; healthier snacking options such as roasted flax seeds, fruits and vegetable crisps; ready-to-cook meals such as multi-grain dosa and idli mixes; and healthy cereals such as millet flakes. It will also offer granola snack bars, cold-pressed oils, organic juices and breakfast drinks.”

Menon said all new investments will be pumped into the supply chains of fresh produce/staples and private labels. BigBasket’s value plan is to offer the most convenient way of buying fruits, vegetables, groceries, and toiletries from 20,000 products through a slotted delivery, be it weekly, emergency, top-up buy through express delivery, or from neighbourhood speciality stores. BigBasket’s revenue jumped three times to Rs. 563 crore in FY 2016 from Rs. 170 crore in FY 2015.

HUL stretches tax benefits to consumers

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UL has extended the tax benefits the company has got under the GST regime to consumers and thus has reduced the prices of some of its detergents and soaps. The company has slashed the price of its detergent soap Rin bar of 250 gms to Rs 15 from Rs 18 and increased weight (grammage) of its Surf Excel bar costing Rs 10 to 105 gm from 95 gm at the same price. It is also offering 33 per cent extra in Dove bathing bar According to HUL any “further changes will be communicated in due course” on other products but is silent over the issue of hike in margins on its products demanded by modern retail outlets.

The company said, “As a matter of policy, we do not comment on mutual terms of trade with our distributors and other business associates.”

The GST council has put daily usage goods as bathing soap, hair oil, detergent powder, soap, tissue papers and napkins under 18 per cent tax

Growing demands from younger generation pushes companies to serve ready-to-eat

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oday's young consumers -people are not very keen on displaying their culinary skills. They are okay with the convenient ready-to-eat (RTE) products. A change in lifestyle -rising dual-income families, diminishing culinary skills and numerous food delivery apps -has triggered o the RTE segment. This shift in consumer behavior has pushed Gits to launch a ready-to eat Gulab jamun in tins, even while even while its trademark mixes continue to cater to the older generation of consumers.

According to Sahil Gilani, Director (sales & marketing), Gits Food Products with years it is seen that observed that culinary skills are diminishing among the youth. The pride of cooking resonates mainly with the older generation. The younger generation does not want to cook and in this regard GITS losing out on a new younger set of consumers that grew up eating its product made by their mothers, but now want it more easily accessible. Hence, the company has now launched it in more convenient `open & eat' cans.“ MTR Foods has also gone into brand change to meet the requirement of its key consumers of today. Its target group has changed from just the homemaker to all adults with specific focus on

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nternational food standards-setting body Codex Alimentarius Commission (CAC) has adopted universal standards for three spices — black, white and green pepper, cumin and thyme.

Commerce Ministry statement said the CAC adopted three Codex standards for these spices at a meeting in Geneva. “In a major recognition of India’s efforts to benchmark global spices trade, the CAC has adopted three Codex standards for black, white and green pepper, cumin and thyme.” This would facilitate evolving a common standardisation process for their (spices) global trade and availability. “The Codex standards were adopted in the wake of India conducting three sessions of Codex Committee on Spices and Culinary Herbs (CCSCH) at Kochi (2014), Goa (2015) and Chennai (2017). The Chennai session succeeded in achieving this consensus. With the adoption of the Codex standards on pepper, cumin and thyme, spices have been included for the first time as commodities that will have such universal standards,” it added.

Commerce Minister Nirmala Sitharaman said the adoption of these standards will imply that now

According to data research company Nielsen, the breakfast mixes market is growing at 17% and is currently pegged at Rs 275 crore. The RTE meals market is currently valued at Rs 23 crore. It grew at a compounded annual growth rate of 3-5% in the last five years.

Companies expect homemakers to continue using RTC mixes, even while their kids are adapting quicker to RTE options. Thus, contribution of ready-to-eat is likely to grow faster compared to ready-to-cook.

there shall be reference points and benchmarks for the 188 CAC member-countries for trade of these spices. “The move will bring harmony to the global spice trade and ensure availability of high quality, clean and safe spices to the world.”

As per the government, although only 109 spices are notified in the International Organisation for Standardisation (ISO) list, their actual number, as used in various countries, would be much higher.

In 2013, the need for Codex standards for spices and herbs became a matter of concern owing to the increased level of issues in spice trade.

The statement said the Spices Board India submitted a proposal to CAC for an exclusive committee for spices and culinary herbs. The Indian government said developed countries, being the major importers of spices, have always insisted on unreasonably strict standards, which have had adverse effects on spice trade. This is an issue that Codex, jointly formed by the World Health Organisation (WHO) and the Food and Agriculture Organisation (FAO), seeks to address.

India's exports of spices and spice products touch all-time high in 2017

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The company has brands such as Wheel, Rin, Surf Excel, Comfort, Sunlight, vim, Domex in the home care segment while in personal care it has brands such as Lux, Liril, Hamam, Sunsilk, Rexona, Lifebuoy, Dove, Pears etc.

Also MTR has moved from being a south Indian company with a heavy product focus in southern India to being a pan-Indian company with a balanced portfolio of north and west Indian products. It has changed the perspectives and merged different mediums of communication in its mix. This year, MTR launched two largescale products -spicy sambar predominantly in the south, and `3 Minute Breakfast' with a national focus.

CAC adopts universal standards for three spices

pices exports from India have touched Rs. 17665 crore in the year, against Rs 16238 crore in 2015-16. Volume wise, India exported 947790 tons of spices in 2016 -17, against 843255 tons in the previous year.

slab and under the GST regime, tax credit system is reducing the absolute margins available to modern trade retailer and they are asking to retain at VAT level.

the younger age group. Apart from changing its logo and packaging, MTR implemented certain strategic shifts.

Commerce and Industry Minister Nirmala Sitharaman stated that India's exports of spices and spice products have touched an all-time high during 2016-17.

The minister added that no targets are fixed by the government for export of spices as the production and export of spices are dependent upon various factors such as climatic conditions, market forces, domestic and international demand, etc.

The Spices Board is implementing the “Export

Oriented Production, Export Development & Promotion of Spices” Scheme wherein assistance is provided to cultivators of cardamom for production of quality planting materials, replanting of old and uneconomic gardens, new planting, irrigation development programme, improved curing facilities, farm mechanization, etc. for boosting production.

The board also implements several programmes for spices farmers which include development of infrastructure for common processing facilities in Spice Parks, adaptation of upgraded technology in spice processing, setting up of quality evaluation labs for sampling and testing of the export consignments for meeting quality specifications of consuming countries, etc.

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Vol. 10, Issue 03 -August- 2017

NEWS

To lower the GST local aerated drinks add juice to their range

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very manufacturer and traders are finding ways to dodge the GST burdened on them. The latest being the local beverage players, numbering in hundreds, who are planning to add fruit juice to carbonated beverages. While Giants like Coke Cola and Pepsi attract 40% tax under GST, beverages based on fruit pulp or fruit juice fall in the 12% tax slab.

PM Narendra Modi in 2014, had advised multinational beverage companies such as CocaCola and PepsiCo to add 5% natural fruit juice in their products, so as to help the Indian farmers.

It resulted in Coke launching Fanta with 5% Indian-origin orange juice in select markets. The global giants had pitched for lower taxes on these products, arguing these were not aerated drinks that face higher levies as the government believes

that they are not healthy.

The Business of aerated drinks too a hit big time after the implementation of GST so the B-Brand companies have decided to add fruit juice or pulp to certain variants of fizzy drinks which will help local players sustain their low prices.

Over the years, small regional players, including City Cola, Jayanti Beverages, Campa Cola and Xalta, have managed to wrest away share from the biggies in India's Beverages, Campa Cola and Xalta, have managed to wrest away share from the biggies in India's Rs 14,000-crore soft drinks market by undercutting prices by at least 30-40%.

While it is difficult to add fruit juice to colas, said Gupta, fruit pulp or juice can be put into fizzy drinks with orange, lemon or other local flavours.

Post GST Restaurants, hotels and eateries should cut rates on food items

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estaurants, hotels and eateries should cut rates on food items in their menu to replicate the benefit of being able to set off tax paid on inputs under GST and this is because GST will be levied on entire sum of food bill, including service charge, in a restaurant, while the value of alcohol or alcohol products consumed will attract VAT. Anything that is served as part of restaurant bill will be subject to GST, barring alcohol on which Value Added Tax (VAT) will be levied.

bill. This facility, called input tax credit (ITC), is available in the Goods and Services Tax (GST) regime.

Formerly, a service tax was levied on the bill. But the tax the hotel or restaurant operators paid on inputs could not be set off against the tax on final

Under the GST regime, while non-air-conditioned restaurants attract 12 per cent tax, AC restaurants and those serving liquor will attract 18 per cent.

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Vol. 10, Issue 03 -August- 2017

DAIRY NEWS

GEA, India to set up automated Milky in talks with private dairy in Southern India for Hatsun equity players for a Agro Product Ltd. Rs 300-crore fund-to expand

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ilky Mist is a company that is totally focused in the manufacture of Paneer.

The managing director Sathish Kumar - high school dropout entered the family dairy business to turn around losses and the venture out of milk retailing and decided to produce paneer. That move, in 1995, led to brisk sales and paved the way for successive market entries into curd, cheese, butter, yoghurt, ghee and more.

Still, Paneer is Milky Mist's bread and butter: It manufactures 20 tonnes of paneer every day.

Now the Erode-based dairy products manufacturer Milky Mist is in the final round of discussions with consumer-focused private equity players for Rs 300-crore fund-raiser that will predominantly help build a large factory, expand into western and eastern markets and launch new products.

Milky Mist will build a Greenfield unit in Erode that will convert 10 lakh litres of milk procured directly from farmers every day into paneer, curd,

cheese, yoghurt and other dairy products. The new factory will contain a separate 70-tonnea-day unit for making paneer, which has been a consistent business driver for over two decades for the company.

The Rs 300-crore round is Milky Mist's firstever private placement, shedding about a fifth of the stake in the company fully owned by founder and his wife. The deal values the company at an estimated Rs 1,600 crore, according to sources aware of the development. With plans for a 30-tonne whey powder plant firming up now, the company has taken the discussions to the termsheet stage with the three PE firms chosen out of 12 potential investors.

The purpose of the equity deal is not just funds for expansion but the company is looking at a transformation to be a full-fledged national player in dairy products.

NDDB dairy quality mark logo launched by Agriculture Minister

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griculture Minister Radha Mohan Singh launched National Dairy Development Board quality mark logo which dairy cooperatives can use after complying with quality norms. This Quality Mark logo will be valid for three years and surveillance audit for checking compliance with quality norms will be held once every year by National Dairy Development Board (NDDB), an apex dairy sector body. The agriculture minister said, “NDDBs Quality Mark will provide dairy cooperatives and producer institutions the much-needed brand identity and a competitive edge. This will bring process improvement in the entire value chain from producer to consumers to ensure availability of quality milk and milk products.”

An 11-member management committee will oversee the activities of Quality Mark. The panel comprises members from agriculture ministry and managing directors of four dairy federations as also representative of food safety regulator FSSAI and two dairy experts. Singh also presented quality mark logo certificates to 14 dairy manufacturing

units for adopting food safety and quality management systems and adhering to Quality Mark parameters. Minister of State for Agriculture Sudarshan Bhagat, Animal Husbandry Secretary Devendra Chaudhry and NDDB Chairman Dilip Rath graced the launch ceremony by their presence.

NDDB said the initiative does not propose any new/additional system for food safety and quality management but lays down the process required for ensuring quality and safety. Since the rollout of the initiative in January 2016, NDDB has received 55 applications from cooperatives across the country. Of these, 14 units have successfully cleared the two stage assessment process. The remaining dairies were informed about the areas of improvement. They have been provided 6-9 months for implementing the corrective measures.

Singh said this initiative of NDDB will facilitate and strengthen the efforts of FSSAI. It will also create requisite awareness among various dairy units across the country for adopting quality measures detailed in the guideline document.

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atsun Agro Product Limited is one of the leading private sector company in Dairy sector in South India.

Based out of Chennai, HAP manufactures & markets Dairy & Ice Abhay Chaudhari, Cream products under Country Managing Director, India Cluster – GEA various brands including ‘Hatsun’, ‘ibaco’, ‘Arun’ and ‘Arokya’.

HAP is establishing an automated greenfield dairy project at Dharapuram near Coimbatore, Tamilnadu, as part of its expansion plans. The plant is designed to handle 650,000 liters of milk per day to produce 3,00,000 litres per day market milk in pouches and 150,000 liters per day of curd . It is expected to be the 4th largest plant and their 16th manufacturing location. The plant is expected to be fully operational by early 2018.

HAP has contracted GEA in India to install this dairy on turnkey basis.

Apart from specialized equipment from GEA like Separators, Homogenizer and Flow Components,

a new and interesting feature of GEA’s offering is the RO Plant for concentration of Skim Milk. RO being a cold process ensures natural freshness of milk & curd. GEA has successful references worldwide for milk concentration through RO. The plant is fully automated for processing & packaging of liquid milk and curd. MIS reports can be generated to capture data regarding process parameters, production and packaging making it highly responsive and efficient.

The Dairy industry in India is ready to embrace new technologies & higher hygienic standards, a fact borne out by HAP investing in and selecting GEA as their partner for this project .

“So far, GEA had been supplying components to HAP and it is a great pleasure to be able to partner HAP on their turnkey project. They are obviously happy with the quality and the service they have received from GEA in the past to repose their confidence once again and that too for a larger scope. HAP is a progressive dairy products company and likes to be ahead of the curve in terms of automation, quality & hygiene standards said Abhay Chaudhari, Country MD, GEA India Cluster.

India Dairy Industry Report 2017

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he Indian Dairy Industry remains 80% unorganized indicating the potential that can be tapped by Dairy Companies.

Valued at INR 5,000 billion in 2016, 60% of the market comprises liquid and powdered milk, while value added products such as butter, ghee and curd

comprise the remainder. Highly premiumized products such as branded yogurt, probiotic dahi, specialty cheeses etc., account for only 5% of the revenue; they nevertheless, hold the maximum margin potential for dairy industry companies and tend to be the focal point for private MNCs like Nestle and Danone.

This industry docket provides a bird's eye view of the dairy industry in 2016 and re-segments the market to gain strategic insights with respect to growth opportunities in the market. The docket further includes market projections, key trends, drivers and restraints. The docket also delves into the major challenges faced by current competitors and what typical steps are taken to overcome them.

GEA, India to set up automated dairy in Southern India for Hatsun Agro Product Ltd. ABT Dairy to enhance its product line

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BT Industries, two-decade-old dairy division of Sakthi Group of companies, is looking to strengthen its position across the product line.

The dairy located at Amabarapalayam, Pollachi, is ready to increase its curd production fivefold from the current level of 20 tonnes a day, enter ice-cream production and expand its cold storage facility.

The daily milk procurement of this is through 730 collection centres is close to 2 lakh litres and as many as 12,500 farmers are registered with it, each with a herd size of three to five cows.

The dairy focus is to improve the livelihood of these farmers; and it plans help them increase their holding to eight to ten cows and increase our milk procurement volumes to 10 lakh litres a day by 2025. Its collection centres cover 16 to 17 taluks in this region at present.

ABT Dairy currently has a 20 tonne a day curd production facility. But ABT will decommission this plant once the new plant is commissioned.

This 100 tonne/day curd production plant is scheduled to commence operation in SeptemberOctober.

The dairy are also contemplating to roll out Sakthi brand ice-cream. But this is planned only during next summer; and is envisaging 1,200 litres of icecream per hour; the plant will operate for 10 hours.

Paneer production stands at four tonnes a day and is planning a bigger cold room facility for storing paneer, butter and cheese. Claiming to be the first to introduce bulk coolers and milk analysers in Tamil Nadu, the company is planning to own tankers for transporting Sakthi milk, which at present is moved in contracted tankers.

The division’s milk procurement grew at CAGR of 7.5 to 8 per cent, while on the turnover front, it was lower at 5 to 6 per cent, he said.

ABT Dairy has also sought the services of project management consultants, NAPL. The total cost of the project is estimated at Rs.35 crore. The company has received a grant of Rs.10 crore from the Union Ministry of Food Processing Industries

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ndia, July 10, 2017. Hatsun Agro Product Limited is one of the leading private sector company in Dairy sector in South India. Based out of Chennai, HAP manufactures & markets Dairy & Ice Cream products under various brands including ‘Hatsun’, ‘ibaco’, ‘Arun’ and ‘Arokya’.

HAP is establishing an automated greenfield dairy project at Dharapuram near Coimbatore, Tamilnadu, as part of its expansion plans. The plant is designed to handle 650,000 liters of milk per day to produce 3,00,000 litres per day market milk in pouches and 150,000 liters per day of curd . It is expected to be the 4th largest plant and their 16th manufacturing location.

The plant is expected to be fully operational by early 2018. HAP has contracted GEA in India to install this dairy on turnkey basis.

Apart from specialized equipment from GEA like Separators, Homogenizer and Flow Components, a new and interesting feature of GEA’s offering is the RO Plant for concentration of Skim Milk. RO being a cold process ensures natural freshness of milk & curd. GEA has successful references worldwide for milk concentration through RO.

Beverages & Food Processing Times

The plant is fully automated for processing & packaging of liquid milk and curd. MIS reports can be generated to capture data regarding process parameters, production and packaging making it highly responsive and efficient.

The Dairy industry in India is ready to embrace new technologies & higher hygienic standards, a fact borne out by HAP investing in and selecting GEA as their partner for this project.

“So far, GEA had been supplying components to HAP and it is a great pleasure to be able to partner HAP on their turnkey project. They are obviously happy with the quality and the service they have received from GEA in the past to repose their confidence once again and that too for a larger scope.

HAP is a progressive dairy products company and likes to be ahead of the curve in terms of automation, quality & hygiene standards said Abhay Chaudhari, Country MD, GEA India Cluster.

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Congregation of the Food and Drink Industry in SAARC region to meet at one place MARK YOUR DATES FOR… India’s No#1 supplier fair for the Food and Drink processing and packaging industry

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Initiatives to improve food processing sector in India include, setting up a dairy processing infra fund worth Rs 8,000 crore (US$ 1.2 billion).

Proposal for 100% FDI through FIPB (Foreign Investment Promotion Board) route in marketing of food products produced & manufactured, 25 lakh Metric tonne of cold storage capacity, 100 new cold chain projects sanctioned, completed 44 integrated cold chain projects, 168 new food testing laboratories projects at place, setting up of 41 Mega Food Parks being set up with an allocated investment of INR 98 Billion apart from many other are expected to give a boost to the business morale in this sector.

ith just a fortnight to go, ANUTECInternational FoodTec India 2017 is all geared up to showcase new innovations in the field of Food, Drink & Packaging Technology, Equipment & Supplies. The Backbone and sunrise sector of the Indian Economy, FOOD INDUSTRY, has never seen a negative trend and offers an immense employment generation opportunity.

India, with young population of 40% below 30 years out of the 1.25 billion people makes it one of the most vibrant and young country of the World.

Urbanisation, cultural, latest trends, education & hospitals catalysts in shifting 30% of the population towards urban areas and thus creating big opportunities for the convenience foods, healthy foods and fast & fusion foods to grow by over 30 per cent.

The Government’s flagship initiative “Make in

India” has provided an impetus to the overall industry especially to the food manufacturing and processing by providing attractive business opportunities to the investors.

Government

The Trade Fair Since 2002, when International FoodTec India started as a satellite show of World’s leading trade fair Anuga FoodTec, Cologne Germany,

whole Food & Drink Processing Industry in India was confident that the show over the years will position itself as the most important sourcing platform for the Indian Food & Drink Processing and Packaging Industry. Keeping to this faith, the show has grown many folds and has now become not only the meeting place for the whole industry to exchange their ideas but also has become stage for the World leaders in the food and beverage processing technology suppliers to use it as a launch pad for the whole industry from SAARC region.

Current edition will open its gates from August 21 – 23, 2017 at Hall no. 8, 9, 10, 11, 12 & 12A Pragati Maidan, New Delhi. Over 440 exhibitors from 30 countries covering an area of 16,000 Sq mts, makes this show most coveted show for the suppliers of food, drink processing, packaging and logistics industry to the Indian sub-continent addressing the needs of the business owners, product managers, production line and R & D personnel and other allied industry sector.

Continuing the success trends of 2016 edition, this exhibition is receiving an overwhelming participation response from both national and international companies with group participation from China, France, Germany, Taiwan & Turkey showcasing the technological strength of their respective regions. Many other international food processing and packaging solution providers from Australia, Belgium, Brazil, Denmark, Greece, Japan, Lithuania, Poland, Russia, Slovenia, Spain, Switzerland, Taiwan, UAE, UK, Ukraine and USA are either participating individually or along with their Indian representatives.

With the presence of 50% International Exhibitors, this show signifies its importance to the Industry and make it the most sought-after trade fair for the Food and Beverage Processing Industry in India and neighboring countries.

10,000 and more visitors are expected to this three days trade fair. Trade Visitor comes from all parts of the India and neighboring countries, irrespective of the size of organisation and scale of operation. Figures makes it evident of this fact, as the past edition held in New Delhi in 2015 had a visitor count of 9369 and in the Mumbai edition the visitor count was 16452 from 47 countries.

With all major companies participating in the exhibition, the show will be one stop solution for all processing and packaging needs with live demonstrations of machines by over 200 companies from worldwide.

Visitors are bound to have an indelible experience by witnessing the latest technological offerings for the Food & Drink Industry.

Team Koelnmesse YA Tradefair invites you to be a part of this important trade fair as an Exhibitor / Visitor and make the most of this opportunity.

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Carbohydrate in cranberries could work as a prebiotic

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ew research suggests a carbohydrate in cranberries could work as a prebiotic, helping promote the growth of beneficial gut bacteria. The study examined indigestible sugars from cranberry plant cell walls, called xyloglucans, and found that they do provide food for beneficial bifidobacteria, which break them down into other, potentially useful compounds.

The finding could pave the way for a new cranberry-derived supplement or functional food product, but it is not yet clear what the effects on health could be.

for the cranberry juice manufacturer, if its health benefits can be defined.

The compound’s role in synbiotics — combinations of probiotics and prebiotics — may be an area of particular interest. Researchers suggested that formulations could combine xyloglucans with probiotics like lactobacillus and bifidobacteria.

These strains are already widely used in probiotic products, including Yakult and various supplements. However, it is difficult to measure whether taking extra probiotics makes a difference to gut health, and their effect can vary from person to person. Prebiotics, on the other hand, can feed the beneficial bacteria that we know already exist in the gut, and help them to thrive.

There are trillions of bacteria in the human body — known collectively as the microbiome — that far outnumber other cells. It is thought that they have a significant impact on health. Although scientists are still unsure of how most of them function, emerging research has suggested a link between an individual’s unique microbiome and conditions including obesity, intestinal diseases and even cancer.

Bifidobacteria are found to some degree in adults, but are most common in the gut of newborn, breastfed babies. Further research could look at how xyloglucans interact with other bacterial species and strains..

Ocean Spray supplied the purified xyloglucans and partly funded the study. A prebiotic from cranberry skins could be a lucrative use for a waste product

The main focus of research into products for improved gut health continues to be probiotics, but prebiotics are on the rise. Demand for prebioticcontaining products — such as health drinks, dairy, infant food, meat and bakery products — could drive the market to reach $7.8 billion by 2022, according to a Global Industry Analysts’ report.

Meanwhile, the same firm predicts the probiotics market will exceed $63 billion that year.

Peruvian superfoods, nutritionally dense foods now available

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eruvian superfoods are nutritionally dense foods that are rich in vitamins, minerals, amino acids and antioxidants and are considered to be good for health and well-being and a regular consumption of these products has many benefits, including aiding in increasing energy and vitality, regulating cholesterol and blood pressure and helping to fight and prevent diseases.

Here are a few Peruvian superfoods that are now available in India: Purple corn: It is fast approaching classification as a functional food – an integral component that provides energy and essential nutrients.

It contains cell-protecting antioxidants with the ability to inhibit carcinogen-induced tumors, as also demonstrated anti-inflammatory capabilities and the potential to help control diabetes.This variety of corn, whose farming goes back to the pre-Hispanic period, is the base of some Peruvian gastronomy classics like mazamorra (soft, sweet maize-based dessert) and chicha (purple corn sweet drink).

• Peruvian Quinoa: Quinoa is an Andean plant which originated in the area surrounding Lake Titicaca in Peru and Bolivia. When the United Nations declared 2013 as the International Year of Quinoa, it was a recognition of the superiority not only in quality but also in nutritional value and intake of agricultural goods from Peru. Quinoa, considered to be a pseudo-cereal, is highly nutritional, yet its bland flavour aids its versatility in the global kitchens. With a history of 5,800 years, quinoa is gluten free, has twice the amount of proteins than any other cereal, and is rich in fibre (higher than 6 percent of the grain’s weight.

• Avocado: Peruvian Avocados contain good fats, the same as nuts and olive oil. They have nearly 20 vitamins and minerals, including 150mg potassium and over 2 gram dietary fibre, and are naturally sodium and cholesterol free.

• Lucuma: It is a fruit rich in carbohydrates and it’s orange- yellow colour comes from beta-carotene, a powerful anti-oxidant.

It is known to strengthen immunity and reduce the possibility of heart attacks.

• Maca: Resembling a small rough stone the size of a walnut, Maca blossoms between 3800 and 4400 metres above sea level, and has been cultivated by the inhabitants of Chinchaycocha’s lake shores in Junin for more than three thousand years. Maca is a celebrated aphrodisiac with properties that elevate virility, vitality and physical strength. With high concentrations of calcium and phosphorus, it is great for bone development, and is a revitalizing source of selenium and magnesium.

• Sachainchi: Known as the Inca peanut for its importance during the empire, SachaInchi allows the balance of cholesterol and triglycerides and helps regulate weight and reinforce mental capacity. It is a source of Omega 3, 6, and 9.

• CamuCamu: Native people of the Amazon go on board a fragile boat in search of the camucamu tree under the water. This tropical fruit is one of the world’s most potent sources of vitamin C, and is known to strengthen the immune system, skin and eyes. It is a natural antioxidant that when compared to orange provides 30 times more vitamin C, 10 times more iron and fifty percent more phosphorus.

Protein Ingredients Market projected to touch $40bn by 2024

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rotein Ingredient Market is anticipated to cross USD 40 billion by 2024 as per a new research report by Global Market Insights, Inc. Growing consumer health concerns due to various diseases such as cardiovascular and diabetes should drive product demand. Regulatory approval

by EU and FDA across various applications along with wide product acceptance should fuel industry growth. U.S. protein ingredients market size from food & beverage application expects gains at over 5.5% during the foreseeable future. Rising consumer awareness towards dietary supplements importance accompanied with strong application scope in food & beverage industry should drive regional product demand. This region is expected to grow owing to new product launch and strong innovation trends.

on research by companies to enhance product portfolio should create growth avenues for various industry players.

Advancement in technology has provided hydrolysates, concentrates, and isolates extraction in animal and plant application base. Soy protein isolates shall witness strong gains and surpass USD 2.8 billion by 2024.Tight soybean supply due to demand from alternative applications and channels can affect protein ingredient market price trend. Cardiovascular health, muscle binding, obesity, and diabetes are key binding benefits offered by these products. Increasing spending

France, China, India, U.S., and Russia are major wheat producers and a staple cereal in food industry may face supply dynamics for protein extraction applications. Global protein ingredient market share is consolidated with companies operating in this industry includes Cargill, Bunge, DuPont, Mead Johnson, ADM, Scoular, Roquette, Burcon, Fonterra, Rouseelot, Kewpie Egg Corporation, NutraScience, Crop Energies Bio Wanze, and Tessenderlo.

Asia Pacific, led by Japan and China egg protein ingredient market size, should witness gains at over 7.5%. These products are majorly used in food & beverages applications which include meats, sports foods and baked goods. Soy concentrates across Asia Pacific protein ingredient market size will witness significant rise as well.

Pea protein ingredient market size should witness over 10% gains. They are majorly used sports & nutraceutical applications owing to the growing health conscious consumer base owing to the increasing concerns towards week immunity and obesity issues.

Four irradiation projects approved for preservation of fruits & vegetables

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he Centre has approved four irradiation projects under the integrated cold chain scheme to preserve fruits & vegetables, including onions, potatoes and tomatoes. The approved projects are in Uttar Pradesh, Haryana, Karnataka and Rajasthan. Food Processing Minister Harsimrat Kaur Badal said a total grant of Rs. 23.29 crore had been approved for these projects with a total project cost of Rs. 68.54 crore.

Dispelling fears over possible harmful toxic residue in the produce due to irradiation, the Minister informed that “Food can be irradiated only in a food irradiation plant authorised by the Atomic Energy Regulatory Board and licensed by the competent Government Authority. The license to carry out food irradiation is given only after ascertaining the safety and security of the installation, its suitability to ensure proper process control, and availability of licensed operators and

qualified staff.”

Badal added that the Board of Radiation & Isotope Technology (BRIT) was providing consultancy services for establishment of such plants and the Food Safety and Standards Authority of India was regulating the safety aspects of irradiated food products.

Badal said the cold chain scheme was “primarily private sector driven” and proposals under this scheme are invited through Expression of Interest.

“The entrepreneurs/promoters are free to set up an irradiation facility as per their business model and financial capability throughout the country.”

Regarding farmers’ agitation in Madhya Pradesh, the Minister in another written reply to the House, that so far no agency from the State had submitted a plan to set up a radiation processing plant to prolong the shelf life of perishable products.

Safal to open two fresh F&V outlets in Bhubaneswar, Odisha

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other Dairy Fruit and Vegetable Pvt Ltd (MDFVPL), a wholly-owned subsidiary of National Dairy Development Board (NDDB) under its Safal brand is ready to open two fresh fruit & vegetable outlets in Bhubaneswar, Odisha in collaboration with oil marketing company to benefit both consumers and farmers. The initiatives will include activities like educating the farmers on crop plan, good agriculture practices, training and other requisite inputs.

Union Petroleum Minister Dharmendra Pradhan is slated to inaugurate the first two Safal fresh fruit and vegetable (F&V) outlets at a BPCL petrol pump in Unit II here.

These two retail outlets, apart from offering fresh F&V, will also make available Mother Dairy branded dairy products, Dhara branded range of edible oils and SAFAL branded products.

Safal through its outlets seeks to undertake the twin objective of making available fresh, quality and safe fruits and vegetables to consumers at affordable prices on the one hand and provide

market linkage to F&V growers of Odisha and give them remunerative prices for their produce on the other. Safals efforts to provide market linkage for fruits & vegetable growers will also entail enhancing farm productivity, through agronomic intervention for key horticulture crops such as banana, parwal, tomato, brinjal, chilli and okra.

Safal will also be promoting Farmer Producer Organizations (FPOs) that aims to streamline quality procurement and also give producers remunerative price. With adequate water availability, Odisha has a large potential in varied horticulture crops, MDFVPL officials said. Safal is already procuring leading varieties of Mangoes such as Langra, Amrapali, Dushehry and Malika from the districts of Mayurbhanj and Dhenkenal through Farmer Organisations, which this year has grown by almost 3 times over last year.

The company has already established mango sourcing base in the districts of Kandhamal and Ganjam and plans to procure mangoes from these districts as well during the next season.

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Policy of self-reliance in food production?

Ghufran Naqvi

India’s Agrarian Import Bill reached $21.8bn

India is swiftly changing its policy of self-reliance in food production. Despite claiming a bumper production in recent years, the government has encouraged import of agricultural produces. More importantly, it has allowed import of cereals like wheat, maize and non-basmati rice. The volume of import of these grains increased by 110 times between 2014 and 2017. Farmers who produce them are at the centre of the current crisis because they are the worst hit by the fall in the prices caused by the import.

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griculture Minister Radha Mohan Singh exuded confidence that India will become self-sufficient in pulses and oilseeds production in the coming years with the government taking steps to boost yields through use of better quality seeds and technologies. The country imports over 5 million tonnes of pulses and about 14.5 million tonnes of vegetable oils (comprising edible and non-edible oils) every year to meet domestic demand.

The unprecedented situation is result of numerous policy decisions that have made the domestic market less remunerative for farmers. Traders now find it cheaper to import from Australia than to procure local produces. The change in policies has caused a huge spike in India’s agro food import bill. The spending on the import of cereals, which include wheat, maize and non-basmati rice, increased from Rs 134 crore in 2014-15 to Rs 9,009 crore in 2016-17 – a rise of 6,623%. India also imported Rs 5,897 crore worth of fruit and vegetables in 2016-17 while the figure in 2014-15 was Rs 5,414 crore. On one hand, the government is spending on imports while on the other hand, it has put restrictions on exports. In 2014-15, India’s agrarian exports were to the tune of Rs 1.31 lakh crore but fell to Rs 1.08 lakh crore in 2015-16.

What’s worse is that the government is trying to hide this shift in policy. In May 2016, the Union Ministry of Agriculture issued the advance estimates for grain production for 2015-16, forecasting a wheat production of 94 million tonnes. The prediction was surprising because it was up 8.6% from the previous year’s despite deficit monsoon and drought-like conditions in large parts of the country in 2014-15. The hollowness of the government’s prediction became clear when, suspecting a fall in production, it procured only 23 million tonnes of wheat for the public distribution system (PDS) in 2016-17 (against 28 million tonnes procured for 2015-16) and encouraged import of wheat. It first reduced the import duty on wheat from 25% to 10% in September 2016 and then completely removed it in December. If there was a bumper crop, what was the need to import?

Moreover, the government had also said that there was a rise of about 8% in cultivation of wheat in the 2016-17 rabi season. So there should not have been any need to remove the import duty.

The truth is that despite the government’s claim of a bumper crop in 2015-16, the market had got wind of the impending wheat shortage. This was the reason behind the 25% rise in prices of wheat flour in the market between April and

December 2016. This prompted the government to encourage the import of wheat. According to the Food Corporation of India, the volume of wheat in government storage facilities reached its lowest in the last decade in 2016-17. On January 1, the figure stood at 1.38 million tonnes against 2.4 million tonnes in 2015-16. This was alarming, because 1.38 million tonnes is the minimum buffer stock limit set by the government. This also means that India’s wheat import this year could likely be the highest in the past decade. In the current season (2016-17), more than 5.75 million tonnes of wheat has been imported from Australia, Ukraine and France (see ‘No more self-reliant’).

Import and food inflation It is ironical that all this is happening while India celebrates 50 years of Green Revolution. The Green Revolution helped India transform from a “ship to mouth” economy to one of the world’s leading exporters of wheat and rice. Consider this: in 1964, the annual production of wheat in India was just 10 million tonnes. By 1970, it had doubled. In 2012-13, India exported 6.5 million tonnes of wheat. In 2013-14, wheat production was a record 95.8 million tonnes.

demonetisation in November last year and hoping for some relief measures. “The import of cheap wheat will bring the prices down. It appears the government wants the farmers to quit farming,” he says sarcastically. Several agricultural bodies have demanded that the government impose a 40% duty on wheat import. R.S. Rana, a farm sector expert based in Sonepat, Haryana, says that the import of wheat would demotivate farmers and cause a fall in production in the next season. “Wheat mills in south India are finding the cost of imported wheat 10-15% cheaper than the wheat they get from north India,” he adds.

The point is that India was able to witness the Green Revolution because the government made sure the farmers felt secure pursuing there livelihood. Apart from providing them with better seeds, fertilisers and techniques, the government also assured them of sale at a reasonable price.

Decisions, such as the removal of the import duty erode that trust. It is notable that soon after it came to power, the National Democratic Alliance government, started putting pressure on state governments to avoid buying wheat at above MSP. This reduced the procurement and thus the wheat shortage in government godowns.

If the duty-free import continues, the price of wheat in the market could go even lower than the minimum support price (MSP). Though the government increased the MSP of wheat from Rs 1,525 a tonne to Rs 1,625 in October 2016 and of pulses from Rs 50,500 per tonne to Rs 54,500 on June 20, 2017, the gains for the farmer were minuscule because the duty-free import was allowed till March 2017. On December 20, 2016, farm scientist and architect of India’s Green Revolution M.S. Swaminathan, tweeted, “Our progress in wheat production in the past was hampered by cheap wheat imported through the PL480 programme of the USA.”

In a way, importing wheat is like outsourcing agriculture. Swaminathan has already termed import of grains as import of unemployment.

But apart from being linked to the livelihood of farmers, the issue is also linked to India’s food security and sovereignty. In 2008-09, agrarian imports were just 2.09 per cent (Rs 29,000 crore) of India’s total imports. They rose to 4.43% (Rs 1.21 lakh crore) by 2014-15 and 5.63% (Rs 1.4 lakh crore) by 2015-16. This money should have ideally gone to the farmers, who are struggling with poverty.

From exporter of wheat of about 14 million tonnes (approx $4 billion in 2012-13 to 2014-15), India has turned into a structural importer of $1.5 billion of grain in the last three years. Spike in wheat import in 2016-17 over the previous year is 840% by value.

In 2014-15 and 2015-16, market estimates of production each year varied 84-87 million tonnes (though Government claimed 93-95 mt). FCI stocks depleted to 8 mt (buffer norm is 7.5mt) on April 1, 2017, and imports ballooned to about 4 mt in 2016-17, thus validating the market’s view.

Wheat procurement pf 30 mt this year vs targets of 33 mt implies that OMSS supply to flour millers will be restricted. This necessitates private imports of 5-6 mt in 2017-18. Already importers are looking for cargos from September 2017 onwards

What unregulated import can do to agriculture can be better understood with the example of sugar.

Abinash Verma, Director General, Indian Sugar Mills Association (ISMA), says that the sugar produced in India in the past six years exceeded the sugar consumed in India. Still in 2012-14, India imported 0.77 million tonnes of sugar. As a result, in 2015-16, sugar prices reached their lowest in the past six years. Sugar mills ran out of money and started defaulting on payments they had to make to sugarcane farmers. Their debt to farmers ran to the tune of Rs 22,000 crore. In January, the government even discussed removing the import duty on sugar.

Losing gains of the Yellow Revolution India’s import-promoting policies have had another side-effect. They have made the country a major importer of food oil and pulses. In 1993-94, only 3% of oil consumed in India was imported.

The figure today is nearly 70% and India spends around Rs 70,000 crore annually on its import. The domestic market is flooded with cheap imported palm oil and soybean oil.

In 2015-16, India had a bumper crop of oilseeds.

But right before the harvest the government reduced the import duty on crude and refined palm oil by 5%. As a result, peanuts and soybean in the country started being sold below MSP. With such policies, how can the farmer be expected to increase production? While the import of edible oil has seen a threefold rise in the past decade, oilseed production has gone down by 10%.

Though India today is much better placed in terms of food security than it was before the Green Revolution, the import-promoting policies will have a huge impact on the food price. The government uses import as a mechanism to check food inflation. But this hurts farmers, particularly at a time when domestic production is very high.

Ajmer Singh Lakhowala, head of the Punjab unit of Bharatiya Kisan Union, says that the decision to abolish import duty on wheat was taken when the farmers were struggling due to the effects of

from Australia and Black sea at landed values of $240 and $205 respectively which will be cheaper than domestic wheat after 10% duty paid The government has rightly stayed away from importing wheat directly for FCI and let privates fill the gap. This prudence has kept world wheat prices range bound and non-inflationary, because traders import in economical lots with the spread of time, instead of bulk tendering by the publicsector undertakings (PSUs), which often results in inflated import values.

As far as pulses are concerned, the government has gone a step further and started outsourcing their production. When the price of pulses was sky-high last year, India signed MoUs with Mozambique to get pulses cultivated in that country. In the next five years, India will import about 0.3 million tonnes of pulses from Mozambique. The government is also trying to find ways to import pulses from countries like Brazil and Myanmar.

Just like edible oil, the government encouraged import of pulses to check food inflation. India today imports 25% of its pulses, spending around Rs 20,000 crore annually. The import of pulses has also risen threefold in the last decade. Despite having a bumper yield in the last kharif season, the government imported 5.9 million tons of pulses

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the overall development of agriculture and allied sectors, which contribute 18 per cent to GDP. He emphasised on skill development in agri sector to boost crop yield and farm income.

Singh said the green revolution helped India in becoming self-sufficient in wheat and rice, but the country is still importing pulses and oilseeds to meet domestic demand and spending huge amount of foreign currency. “We achieved a record production of pulses in the 2016-17 crop year.

The sowing area is also higher this year. We are progressing towards self-sufficiency. In next 2-3 years, we will become self-sufficient in pulses,” he said.

worth over Rs 25,600 crore in 2016-17. As a result, when pulses reached the markets, the prices had fallen and they were sold below MSP. T. Haque, former head of the Commission for Agricultural Costs and Prices, says that India’s agrarian policies over the years have lacked coherence. Despite domestic production, we inexplicably keep promoting import. To get our agriculture out of this vicious cycle, first we need to set our foreign trade policies in order, he says.

Import of pulses jumped from $2.3 billion in 201314 to $4 billion—an increase of 74%. Out of 5.4 million tonnes (mt) of pulses shipped to India, 50% or about 2.7 mt are peas/yellow peas from Canada/ USA. Kharif acreage of pulses is down by 33% which points to lower output, compelling higher imports of Tur, Urad Moong. News of possible decline in production will make imports costlier.

The government has been fronting state agencies for import through bulk tendering. PSUs tenders escalate world prices, thereby pushing up values for private import as well. When state agencies dispose pulses in the domestic market at subsidised prices that is at a loss it disturbs the parity of private imports because they cannot discount their costs. This may discourage import, thereby creating more scarcity in the country.

Govt. Initiatives Addressing the 89th foundation day of the Indian Council of Agricultural Research (ICAR), Agriculture minister Singh said the government is not only focusing on increasing production but

taking steps to make agriculture “income-centric” as part of its target to double farmers’ income by 2022.

The minister asked ICAR scientists to work in a mission mode to achieve this target as well as

On oilseeds, he said the efforts are being made through more than 600 Krishi Vigyan Kendras (KVKs) across the country to boost productivity and production.

The country’s pulses production increased to record 22.40 million tonnes in the 2016-17 crop

year (July-June) against 16.35 million tonnes in the previous year. Oilseeds output rose by 29 per cent to 32.52 million tonnes last year. The minister lauded efforts of farmers and scientists for the record 274 million tonnes of foodgrain output in 2016-17. He said this has been possible due to availability of technologies, quality seeds and related services to farmers.

Highlighting the initiatives taken in last three years, the minister said the government has already provided soil health card to 9 crore out of 12 crore farmers. Soil health card coverage has reached 100 per cent in 16 states. Except Uttar Pradesh and Bihar, rest of the states will be covered in the next two months, he said. Singh also spoke about programmes to boost irrigation capacity and new insurance scheme to protect farmers from vagaries of monsoon as well as a scheme to link all 585 mandis through electronic platform. The minister asked ICAR scientists to go for new research to tackle new challenges in form of climate change and new crop diseases.

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Can We Re-Use Cooking Oil Once It Is Utilized For Frying Foods?

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mportance of the quality of cooking oil in food industry Use of cooking oil is too old for deep-frying produces inferior quality of food. It may also contain substances which present a risk to health.

On the contrary, too early replacement of cooking oil causes wastage.

Equipping you to maintain the quality of cooking oil With the launch of new generation of the proven cooking oil tester testo 270 you can now inspect the quality of cooking oil for producing healthy food even faster. The cooking oil tester testo 270 measures the Total Polar Material (TPM) or the Total Polar Compounds (TPC) content in the cooking oil, which is a sure indicator of its age and quality. Cooking oil develops its best potential between 14 and 20 per cent TPM. If the oil is too old, it shows an increased TPM value, and deepfried goods of inferior quality are produced. It can furthermore contain substances which present a risk to health. Regular measurement with the testo 270 cooking oil tester prevents the use of oil which is too old along with preventing the wastage of cooking oil due to too early replacement thus

analyzed is shown on it not only as a percentage, but also by the unambiguous backlit traffic light system. The staff can thus see the quality of the oil at a glance, and can react accordingly if a replacement is due.

ensuring the quality of deep-fried foods, and reducing expenditure for cooking oil by up to 20 % and therefore saving cost!

You benefit three-fold when you use the cooking oil tester testo 270 for regular TPM value checks: 1. You comply with the legal norms & stipulations.

2. You reduce your cooking oil costs by up to 20 per cent.

3. Uniformly high deep-fried food quality ensures your customers are satisfied.

You will learn how this works in the next paragraphs: The challenge Regularly monitoring cooking oil and using it in optimum quality can be a great challenge. Time plays a crucial role in this. Regularly checking cooking oil quality during ongoing operations, interrupting the strict work routine in order to carry out the measurement, explaining handling of the measuring instrument to staff, and in spite of all this working according to HACCP guidelines is no easy matter. This makes it all the more important that the measurement is carried out efficiently, e.g. by having instrument immediately ready for use at

any time. Apart from this, every member of staff must be able to carry out the measurement without previous knowledge and intensive training. Easy cleaning too is indispensable.

The solution Measurement with the cooking oil tester testo 270 could not be easier. Switch on, immerse in hot oil, measure. Done. The intuitive measuring instrument is ready for use immediately after switching on and operable with only four self-explanatory buttons.

Thanks to the ergonomic design, handling is convenient and safe. The TPM limit values can be individually defined according to local legislation, and are protected from inadvertent adjustment by a PIN. A great help in the measurements is large, backlit display. For one thing, it flashes as long as a stable measurement value has not been reached.

Secondly, the TPM content of the cooking oil

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Safety in daily use The new cooking oil tester has more robust connections between the housing, the probe shaft and the sensor along with considerably improved probe shaft strength over the previous model. In addition to this, the measuring instrument also fulfils the protection class IP65 even without an additional protective case which makes cleaning it under running water possible – ideal for use in quick-service restaurants. The ergonomic design of the new testo 270 offers an added advantage to the user by avoiding direct exposure to the heat from the deep-fryer while taking the measurement, allowing more safety.

Even more intuitive thanks to traffic light system The 86% larger display of the new testo 270 considerably simplifies the reading of temperature and TPM values along with the unmistakeable alarm provided by multi-colour backlighting which makes it even easier to evaluate the quality of the cooking oil; Green means that the TPM or the TPC content is below the set limit value, orange is close to it, and when the display lights up red, the limit value has been exceeded.

The advantages The testo 270 cooking oil tester guarantees that the oil and the foods prepared in it are of the highest quality, ensuring the customers are satisfied.

Regular measurement prevents the oil from being replaced too early or too late – this can reduce your cooking oil consumption by up to 20 %, thus saving costs.

Noodles is back on the menu in a big way

N

oodles in India are becoming the favorites again as the segment clocked Rs 990 crore in sales for the quarter ended June, a sharp recovery from the Rs 190 crore recorded in the corresponding quarter of 2015, according to a data from market research firm Nielsen.

India’s noodle market overcame its pre-Maggi crisis level after a two-year scuffle. This was done by upgrading its safety level as well adding new brands with innovative flavors and increased advertising push that mainly reiterated product safety.

Nestle’s noodle brand Maggi was declared unsafe and hazardous by the food regulator in June 2015 after samples were found to contain excessive lead. The action reduced the category’s sales to a fifth as several other brands were also taken off the shelves in its aftermath. Before the Maggi fiasco, the category had quarterly sales of Rs 900 crore.

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Maggi Noodles after making a comeback, has revived once again and is at very encouraging levels of recovery. The Indian unit of the Swiss food giant recently launched four flavours – Amritsari Achari, Mumbaiya Chatak, Super Chennai and Bengali Jhaal.

Online retailing, newer players including Patanjali, and retailers' own labels added to the growth, according to a report by Euromonitor, which said sales of rice, pasta and noodles grew 36 per cent in 2016.

The market took two years, but has successfully touched its pre-crisis level at around Rs 4,000 crore.

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Vol. 10, Issue 03 -August- 2017

NEWS

Food Summit 2017 - An Educational Affair on Food

A

s first rays of sun fell on the financial capital of the country came showtime for Food Summit 2017. Described as an Educational Affair on Food, essence of the event was bridging gap between different sectors of the Food Industry, streamlining process and creating better awareness and management flow of the market. People from manufacturing, processing, food business operators, distribution channels, food safety officials from organisations empowering and guiding the stakeholders, etc graced this event with much fervor.

The topics were far too interesting to give it a miss and within minutes of registration, the event at J.W.Marriott, Juhu saw a blockbuster opening.

People came in not just from Mumbai but areas adjoining and those in other states as well.

The session began with introduction of the company to those present at the event. This helped break the ice and instant business developments could be anticipated. After the round of introduction, Ashwin Bhadri, Equinox Labs gave a brilliant start to the conference by highlighting aspects necessary to scale food business. It was highly inspiring considering the growth of business takes 10 times more efforts than when beginning a food business.

Bhadri’s oration was followed by Ravi Wazir, who guided everyone on ‘Engaging your team to align their practices with your Food Safety Standards.’

He left the audience spell-bound during the session; while the audience bombarded Wazir post that! Several questions regarding processing and why safety is necessary, how to juggle between compliance and business were put forth to him which he answered all the queries with ease.

The next sub-event was highlight of the conference - Innovative Food Business of the Year Award.

There were 5 Nominations for the Award and another joined in on the D-Day. This was divided into two slots - Pre and Post Lunch. The first slot included Mexer Beverages, Insta Green Tea and Icelings. Mexer Beverages presented a unique concept - enjoy the flavours of a great mocktail without having to visit the bar. Insta Green Tea packaging and preparation of green tea was the innovation - just add hot water and sip away your healthy hot beverage. Icelings had a twist that the water used was of extremely pure water, while packaging was the best ever seen in an ice industry.

Both the audience and jury were deciding factors in judging Best of 6 that was to be announced at the end of the event. End of Slot I - Innovative Food Business of the Year award, then networking session was combined with tea break. People were looking forward to make associations with each other for growth of their business and had some lovely conversations. People stepped ahead to make their acquaintances known and several business developments were seen to bloom.

After a quick tea break, the people gathered back with Ms. Subha Nishtala from AFSTI taking the wheel forward. Her session on Scientific Perception of Food Safety in the Processing Industry (FSSAI and its developments) was the most revered session.

Her knowledge on FSSAI, its regulations, recent developments and the positive effect it will have on Food Businesses was mentioned in detail. She was constantly surrounded by FBOs who had countless queries in mind, but these very people walked away with a smile and lots of solutions.

One particular line highlighted the core of the session, ‘When the Food Safety Official picks up a sample of your product for testing and ensuring compliance, you shouldn’t be the one sweating.’

Following Ms. Subha’s informative session was a Panel Discussion on ‘Food Processing, Food Safety and FSSAI’. The key pointers of the panel discussion were:

This was followed by Meghna Kamdar, an Internet sensation from Meghna’s Food Magic, whose passion lies in preparing different recipes which are budget friendly. Her cooking videos, especially bakery sessions are known profoundly which she added her insights.

1. The FSSAI policies in the recent times and how they made a difference to the Food Industry 2. The growth of the Food Processing Businesses in terms of Safety during the last 10 years.

3. Importance of Water Safety for Corporates 4. Conducting Audits and Hygiene Maintenance in the food businesses’ premises and corporates.

She mentioned about her journey, the hardships she came across as a chef and star in the industry were worth listening for people who want to overcome their hardships.

Leading the Panel, Bhadri was accompanied by Shalaka from BP, Subha, Karan Rathod from Ushvina Foods and Tushar Malkani from Supreme

FOOD PRO 7th – 9th September 2017 Chennai Website: www.ciifoodpro.in

INDIAN ICE CREAM & EXPO 15th – 16th September 2017 Bombay Conven�on � Exhibi�on Centre Nesco, Goregaon (E), Mumbai, India Website: www.indianicecreamcongress.com ANNAPOORNA Mumbai 14th – 16th September 2017 Bombay Conven�on � Exhibi�on Centre Nesco, Goregaon (E), Mumbai, India Website: www.tradefairdates.com HKTDC-FOOD EXPO 17th- 21st September 2017 Hong Kong Conven�on � Exhibi�on Centre, Hong Kong Website: hktdc.com/hkfoodexpoFOOD FOOD INGREDIENTS ASIA 13th – 15th September 2017 Bangkok Interna�onal Trade � Exhibi�on Centre, Bangkok, Thailand Website: www.fiasia.com ANUGA th th 7 – 11 October 2017

Cologne, Germany Website : www.anuga.com

Drink Technology 26th- 28st October 2017 Praga� Maidan New Delhi Wwbsite: www.drinktechnology-india.com SWOP PACKAGING 7th – 10th November 2017 Shanghai New Interna�onal Expo Centre, China Website: www.mds.cn Bakery Bizz st rd 1 - 3 December 2017 Hong Kong Conven�on � Exhibi�on Centre, Hong Kong Website: hktdc.com/hkfoodexpoFOOD Indian Cold Chain 12th – 14th December 2017 Bombay Exhibi�on center indiacoldchainshow.com ANUGA FOOD TEC th rd 20 – 23 March 2018 Cologne, Germany Website : www.anugafoodtec.com

Hospitality. They had brilliant points to put forth considering all the sub-points mentioned above.

Together, they paved way for a Food-Safe flow which is necessary for a compliant and highstandard industry.

Post the discussion, people gathered for supreme and delicious lunch served in buffet area. Whilst this, Food Summit team spoke to guests and asked for their opinion on event. There was another round of networking for guests to come together and collaborate on projects and spread the wings of the business.

Chef Tushar Malkani from Supreme Hospitality, was the next to deliver a unique and innovative session, post the lunch. His deliverance was based on ‘Food Technology and its uses in the Future’ which included edible coal ice-cream, molecular food and other culinary trends.

He received a huge round of applause for bringing to light, different unique ideas that are both healthy and innovative to inculcate in the food industry.

The next in line was Slot II - Innovative Food Business of the Year Award 2017.

Here Mandalas Impresa presented their Exotic Chocolates; Seedy presented their Smoothies, while Future Farms presented the technology for agro business. The demonstrations of each were concluded by the audience and Jury taking a call on the winner.

Meanwhile, Dr. Ajay Sati of BP spoke on food contamination in cafeteria, highlighting the importance of food safety from procurement to plate. The session was focused on catering sectors particularly that forms a crucial part of food restaurant and servicing industry. His oration was

particularly useful for people working in the food corporate business and MNCs. Bhadri gave a final session on 13 Ways to protect Yourself from Consumers. This was focused not just on the food safety and compliance point-ofview, but was generic towards bringing together all the factors which make, or break a Food Business!

Post this, the second round of Panel discussion commenced.

This centered on the Streamlining the Ancillary Food Sectors for Safe Logistics and Distribution.

It consisted of Moderator Nilesh Lele from AFSTI, Karan Rathod of Ushvina Foods, Altamsh Patel from TajSATS and Yagnesh Shah, Partner: Harihar Oils.

The key points spoken here were: 1. Logistics, Storage and Wastage 2. Distribution Channels and E-commerce 3. The loopholes that exist in the line of packaging, labelling, distribution and how to avoid noncompliance.

4. Maintenance, Distribution and Safety of Packaged Food Products at an altitude.

After a quick high-tea, the event came to an end.

On behalf of the food industry, Food Summit team felicitated Satish Arora, the mentor of Chef Sanjay Kapoor of Khana Khazana with the Lifetime Achievement Award.

Tushar Malkani presented a Plaque of Gratitude for his tremendous contribution in the field of gastronomy. He later presented the memento of gratitude to Ashwin Bhadri, while the latter presented the Token of Appreciation to all the speakers, panel members and eminent personalities.

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Vol. 10, Issue 03 -August- 2017

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Vol. 10, Issue 03 -August- 2017

Global thinking.

Local values. Roha acquires Delta Aromatics to serve its customers better.

R

oha, one of the world’s leading companies in the space of food colours and industrial pigments, always tries to bring more joy and happiness to communities where it works.

It is a proud moment for Roha to announce the acquisition of the colour division from Delta Aromatics of Egypt. With the addition of Delta Colours Division to the Roha stable of products, Roha has added more members to the evergrowing Roha family.

Established in 1985, Delta has spread its operations in 20 countries while encapsulating the ‘local yet global’ spirit. As such, it fits right into Roha’s way of thinking. With the addition of Delta Aromatics, Roha promises better delivery and products to its clients in North Africa & the Middle East. Both companies have the vision of staying true to local values in the communities where they operate while providing products of international quality and appeal.

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To meet our vision, we exercise intensive push on research and development of new products. Our scientists are constantly developing new molecules and products to help us provide our customers with solutions that meet newer demands. Ensuing from the trend of moving towards natural colours from synthetic, Roha established facilities and laboratories across the globe to research and develop natural colours extracted from natural sources. And yet that is not enough. Consumers need stable ingredients for their products and some natural colours lack strength when exposed to heat and light. Roha propelling innovation in the field of ingredients meets this challenge; our philosophy being, ‘If customers want a certain product, they should get it at as high a level of perfection as can be managed.’

At Roha, we shall continue to innovate and stay at the forefront of cutting edge products in colours and food additives space across the globe. We are also sure that we will continue to enhance our presence in the hearts of our African and mid-eastern customers through better service and deliveries with the acquisition and thus become an even stronger player in the world markets.

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Roha has offices in 22 countries, 13 technical application labs in many time zones globally.

Manufacturing facilities spread out across 5 continents allow Roha to market their products in more than 130 countries without customers facing any delays. That is the crux of Roha’s growth.

It is not just about size and an enviable product line, but an emphasis on the quality of service and products that we provide our clients.

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Vol. 10, Issue 03 -August- 2017

FOSNAI

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Partner

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Expo & Seminar

2017

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Vol. 10, Issue 03 -August- 2017

NEWS

Anmol aims for Pan India by FY18

K

olkata-based Rs 1200 crore FMCG major, Anmol Industries said though biscuits industry remains revenue neutral in the new taxation regime, the company was moving ahead for pan India presence by the current fiscal.

Anmol Managing Director Bimal K Choudhary said, "Goods and services tax is revenue neutral for the biscuits industry. We are going ahead with plans to have our footprint in West and South India by this fiscal to have pan India presence.”

The company said they are currently restricted in the east and northern markets of the country and enjoys seven per cent market share in these markets. Chief Marketing Officer Ranendra Nath Ojha said, "We have seven per cent market share

in the markets we are operating but on national ranking we are fourth with 4.8 per cent of share in the Rs 28,000 crore industry.”

Andhra Pradesh, Telangana, Maharashtra and Karnataka are the states were the company will foray in the next few months. The company began its journey in 1994 from Dankuni in West Bengal has now seven plants with the latest one in Bhubaneswar in Odhisa ramping its production capacity to three lakh tonne per month.

Ojha said the Rs 135 crore plant in Odisha will help us to expand in the state and foray into southern states. Choudhary said the company was targeting Rs 2,000 crore turnover by 2020.

India is among the top five consumer markets in Asia

B

MI Research, a Fitch group company in its survey has reported that India is among the top five consumer markets in Asia, offering retailers consumer spending growth of an average of 6.1 per cent over the next five years, According to the report with India’s progressive economic outlook, consumer spending will uphold strong levels of growth through to 2021, which is expected to see an average of 6.1 per cent over this five-year period, with 2017 coming in at 6.2 per cent.

Factors responsible for rise in consumer expenditure include increasing access to consumer credit, lower inflation, and a more favourable regulatory environment for foreign-owned retailers bodes well for India’s consumer sectors over the coming years.

Another significant thing responsible for the

growth of consumer market is the thriving e-commerce segment in the country. The online retail sale is expected to grow at double-digit rates over the forecast period.

Due to limitations on the activity that overseas retailers are allowed to undertake, e-commerce has so far been dominated by local firms such as Flipkart and Snapdeal. Nevertheless, Amazon is making a real push into the market and recently announced $500 million investment to rollout online food retailing in India. Bricks-andmortar retailers are also beginning to enter the e/m-commerce segment, due to the high mobile penetration in the country.

China, Sri Lanka, Vietnam, India and Indonesia represent five favourite consumer markets in Asia, offering retailers the strongest consumer spending growth over its forecast period to 2021.

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Vol. 10, Issue 03 -August- 2017

South Asia’s only ice cream event in Mumbai on 15-16 Sept Indian Ice-cream Congress (IICE) will be held at Bombay Exhibition Center-NESCO, Goregaon (E) Mumbai on 15-16 September 2017 Mumbai will witness the biggest show ‘IICE 2017’ in history of Ice Cream Industry in South Asia.

I

With increasing consumption, the production capacity of ice-creams is set to increase with many manufacturers planning for expansion. Most of the ice cream projects are in expansion mode due to various reasons in this region. Companies are also working on new innovations as Indians are now looking for premium tastes with international quality and standards and IICE from last six years is continuously providing a platform to showcase their abilities.

ncreasing per capita expenditure, rising young population, introduction of world class flavours, changing consumption patterns, is witnessing the steady growth of Indian Ice Cream Industry.

The change in consumer preference from traditional ice cream to premium brands has now created the market base for international companies to launch their premium ice cream brands. The industry is seeing a growth of 35 per cent year-on-year basis, which makes it an attractive destination for international brands.

�rganhsedrBy

After a grand success in Noida (Delhi NCR) last year, one of the most significant events in global

ice-cream industry, IICE 2017 is scheduled to be held at Bombay Exhibition Center- NESCO, Goregaon(E) Mumbai on 15-16 September.

Entering its 7th year, India’s biggest ice cream show always provides hundreds of ice cream manufacturers from different parts of the country and world to exchange their views on this platform.

IICE with an aim of a higher degree of service to its client is laddering growth by 100% year on year. The show includes all that activities which led ice cream industries as well as manufacturers to their peak. The show will be co-organised by

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South Asia’s One & Only Ice Cream Industry Event

im

EVENTS

Presents

Meetings Discussions Knowledge

Entertainment

Galar�Nigh Exhibition

IICE with its other event partners like Elanpro, 2m Cocoa, Morde Chocolate, DuPont, Mahaan, AE International, California Walnuts, Tetrapak is expecting around 250 exhibitors and 4000+ visitors from all over the country and different parts of the world, in upcoming show.

According to the organizers of IICE Blue Star, Western Equipments, Voltas Refrigeration, Godrej, Haier, Bitzer, Ace Technology, Bluecold, Consta, IC Ice Make, and Prick India Ltd are the leading companies dealing in refrigeration industry have showed their interest in the event.

Process machinery like Tetra Pak, Target Innovations, ISF, Unique Equipment, Micron, Goma, V-Smart, Bhogal Cycle, Cart Studio, Techofour Electronics Pvt. Ltd, Harvest, Snowball Machinery, Tecknoice, Ice Com and Shruti Icemac Engineers, Bry Air, Mitora Machinex, Lovely Bikes, Sunrise Trolly Manufacturers, Schafer are leading brands who show their interest in Asia’s one & only one ice cream show.

Raw material and Packaging companies like Morde, VKL, E-MoxKavitha Poly Pack, Kanchan Metals Pvt. Ltd., Progressive Polymers, Satnam Flexipac, Delta, Dukes, Mahaan, Taj, Lucid, Orchards Brands, Pellagic Food, Neelkanth Herbs, Fill Pack, Gujrat Enterprises, Carry Cool, Tulsi (K.B.B Nuts), Satnam Flexi- Pac, California Walnuts, Arbuda Kesar Company, DPTL, MoldTek Packaging ltd, Tessol, Kapcones, Adani Wimar, Promens, Oror Flavours, Liquid Flavours, Denali, Manik Engineers, AAKAMANI oils, 2M Cocoa, Farmer Fresh, CEC Flavours, Joy n Joy, Garuda Engineers, MF Marketting, Plasto, Amar, Universal Oleoresion Fab Flavours and Print n Pack will display their best of services. Along with these many more, top ice cream allied companies have already booked their stalls to participate as exhibitors in the expo.

Expo 2017 15th-16thr�September��20 Bombayr(Exhibition�eCent,r�Nesco Goregaonr�(E),MuMumb

IICMA & AIM Events with Blue Star India as its ‘Title Sponsor’.

Partners

Last year in Noida (Delhi NCR) IICE 2016 received 4000 visitors, 150 exhibitors and over 800 ice cream companies.

��shalrMedharPartner

�nlhnerMedharPartner

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�ontastr�orr�tallsr�rPartnershher Indian Ice Cream Congress & Expo

Firoz H. Naqvi : +91-9867992299 Seema Shaikh : +91-8689979988 121, 1st Floor, Rassaz Multiplex, Mira Road (E), Thane - 401107. India. Tel: +91-22-28555069 / 28115068.Email: info@indianicecreamcongress.in Web: www.indianicecreamcongress.in

INDIAN ICE CREAM MANUFACTURERS ASSOCIATION Sudhir Shah-+91-9849025027 (Secretary IICMA) Samrat A. Upadhyay- +91-76988 69800 (Secretary General – IICMA) Regd. Office : A/801, 8th Floor, “Time Square” Building,C. G. Road, Nr. Lal Bunglow Char Rasta, Navrangpura, Ahmedabad - 380 009, Email: info@iicma.in Web: www.iicma.in

According to Sudhir Shah Secretary of IICMA, “this year ice cream industry has witnessed not less than 20 per cent growth and it was one of the best in last one decade”. He also added due to unprecedented growth of the ice cream sector and growing scope of ice cream parlours and franchise trend, IICE 2017 in Mumbai is going receive huge number of visitors.

IICE 2017 is expected to be bigger in size than all previous shows. Indian Ice Cream sector has become one of the fastest growing sectors in Indian food processing industry. Investment in technologies and new trends has broken all previous records in the last 4-5 years.

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Vol. 10, Issue 03 -August- 2017

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Vol. 10, Issue 03 -August- 2017

EDITOR

CONSULTING EDITOR

Firoz H. Naqvi

Basma Husain

MARKETING EXECUTIVE Varsha Singh

PRODUCTION MANAGER Syed Shahnawaz

GENERAL MANAGER Gyanandra Trivedi

CIRCULATION MANAGER Seema Shaikh

GRAPHIC DESIGNER Naved H. Kazmi

121, 1st Floor, Rassaz, Multiplex, Mira road (E) Thane -401107. Tel: +91-22-28115068/28555069. Email:info@agronfoodprocessing.com Website: www.agronfoodprocessing.com Printed, Published By - Firoz Haider Naqvi, RNI No- MAHENG13830 Printed at: Roller Act Press Services, A-83 Ground Floor, Naraina Industrial Area, Phase-1, New Delhi-110028, Reg Office : 103, Amar Jyot Apts, Pooja Nagar, Mira Rd (E) Thane-401107, Delhi Office-F-14/1, Shahin Baugh, Kalandi Kunj Rd, New Delhi-110025 The views expressed in this issue are those of the contributors and not necessarily those of the newspaper though every care has been taken to ensure the accuracy and authenticity of information, "Beverages & Food Processing Times" is however not responsible for damages caused by misinterpretation of information expressed and implied within the pages of this issue. All disputes are to be referred to Mumbai jurisdiction