Zagreb, 10. 6. 2014. Lecturer
GRAEME NOSEWORTHY, Strategic Messaging Director – Big Data for Marketing, Media & Entertainment, IBM Graeme Noseworthy is a marketer on a mission. Graeme’s focus is to develop and deliver the messaging and marketing that demonstrate the value that IBM’s Big Data Platform delivers to digital marketing, media & entertainment professionals and their CMOs around the world. Before becoming a passionate IBMer, Graeme worked as a Client Engagement Director at a Massachusetts based advertising agency where he lead the charge in opening up new lines of business and creating innovative content across a variety of industries and client types. Prior to working on the agency side, Graeme created and implemented the strategic marketing plans and programs for the Staffing Industry Segment at Monster Worldwide. Graeme is a graduate of Bridgewater State College and he has built a career by serving on the front lines of sales, business development and marketing operations for a series of industry leading high tech companies and marketing service providers. Read more about Graeme’s career on LinkedIn or see what he is up to on Twitter via @graemeknows.
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