Chat apps are no longer confined to personal chats with friends and family. What most people use to catch up with their friends has long since given way to business communication. Real time messaging apps are today one of the most exciting developments in the field of communication. This modern day communication tools are ideal for a collaborative environment. They are also best suited for modern business where communication must be lightning fast and can cover the widest possible range. The chat app may not be very old, but it has taken no time to establish itself. The proof of its popularity can also be seen in the number of chat apps today. Some work across platforms, while some are designed to work with a specific OS (usually developed by the OS Company) or part of another app or website. But what makes it such an efficient tool for corporate? The benefits of signing on to a chat app are simply too many for any modern organisations to ignore it. IM with push notifications: Instant messaging is like SMSes, only in instantly! You can see if the other party is online or typing a reply. You can also get push notifications on any messages. You even have features like GPS location! Real-time communication with your team anywhere, anytime. Since apps work on Internet, all you need is a valid Internet connection and you can chat with anyone, from Iceland to Honolulu. Unlike a phone call, you can also leave behind a message (phone messages depend on availability of voicemail service on the recipient’s phone). Similarly the recipient can answer back even if you’re not around to pick a call. One-To-One Communication It is considerably cheaper than almost any other means of one-to-one communication, such as telephonic conversations. A chat app only needs a working Internet connection and there are extra charges for distance or time. Imagine making a call to the other side of the planet. You can almost feel your monthly bill inching up. The chat, on the other hand, is practically free!
Portability: Unlike other communication modes — letters, phone — you are not limited by what tool you use. There are plenty of chats that offer cross-platform portability so that you can effortlessly switch from phone to tab to your laptop. It also means that you can switch from workstation desktop to the mobile as you move out of your workspace. The same benefit also applies to the other chat members. You can communicate with people on the field, in an office or as they are traveling. Real-Time Communication Real-time communication with more than one person at the same time. While a conference call can also have multiple people, the number of possible participants is much higher. In effect it means that you can have a truly collaborative communication where the whole team can participate at the same time wherever they are. This is what makes chat so powerful today as projects span multiple countries, regions and time zones. Running parallel conversations: We are all familiar with this one. Often we are chatting with a friend while checking the feed in the tennis/soccer/book reading group. In fact, this is what makes chat so attractive. The ability to hold multiple conversations in one places, from a personal confidential chat to a group discussion. So, how does it translate in a business context? The ability to carry multiple conversations at the same time is becoming increasingly important in a world where speed is of essence. Imagine that you are running a construction site and a sudden emergency involves government permits and your lawyers input. You can instruct your team at the site while simultaneously communicating with the officer-in-charge and your lawyer! Unlike a conference call, these conversations are running parallel, which means that each can be kept confidential. File sharing: Chat apps are no longer what they were in their infancy. They are virtually like instant mailers. In fact, you get all the advantages of mails, only in a condensed and fast-packed environment. You can send important attachments like files, documents and pictures via chat. This can give you incredible flexibility. Scan a permit or attach work orders — this is connectivity on the super-fast Internet highway! Interactive features: Chat apps today offer the most complete means of establishing communication. Feature like video calling and voice calling means we can bundle voice, message and video in one neat package. It also enables a wider application, such as video conference calls, video researchers and so on. Customer Relations: Chat apps do not have to be peer-to-peer. They can be just as effective when used to form a connection with users. Many services and website apps today have an inbuilt chat window. Some are also GPS-enabled. But this is not just for better customer relations. The data you can call from such chats is equally valuable, such as preferences, regional trends, and attitudes and so on.
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